September 12 & 13, 2018, Cologne

DMEXCO Platinum Sponsor & Guide 2018 Silver Sponsor VIP Lounge

September 12 & 13, 2018, Cologne Organizer Ideational and professional partner, With the special participation of owner of the DMEXCO brand the Circle of Online Marketers (OVK) Vorwort

Liebe Besucher, herzlich willkommen in Köln! 2018 feiern wir ein Jubiläum: Die DMEXCO öffnet zum zehnten Mal ihre Tore auf dem Ge- lände der Koelnmesse. Wir freuen uns, dass ihr wieder dabei seid: Entscheidungsträger aus der digitalen Wirtschaft, Branchenführer, Marketing- und Medienprofis, Technologie- und Innovationstreiber, Gründer. Ihr alle – Besucher und Aussteller – bildet mit uns zusammen das Ökosystem DMEXCO. Eine Community, die wir künftig das ganze Jahr über pflegen wollen. Die zwei Tage DMEXCO, dieser geballte persönliche Austausch mit euch, das ist auch für für unsere Region Köln und das Land Nordrhein-Westfalen eine große Bereicherung. Zum einen sind da die zahlreichen internationalen Gäste, die uns mit ihren Ideen und Innovationen inspirieren. Gleichzeitig ist Köln selbst zu einem Zentrum für Innovation ge- worden – ob durch große, bekannte Unternehmen oder die vielen Start-ups, die sich hier niederlassen. Die DMEXCO als Drehscheibe der Digitalwirtschaft spielt dabei eine zentrale Rolle. Über 1.000 Aussteller aus dem digitalen Busi- ness, global wie national, zeigen in den inzwischen sechs Hallen ihre Produkte und Dienstleistungen und bieten jede Menge Business-Chancen und -Kontakte. Die sechs wertvollsten Unternehmen der Welt – gemessen am Börsen- wert – sind aktuell Digital-Unternehmen. Und alle sind dieses Jahr auf der DMEXCO in Köln. Transformation ist eine zentrale Aufgabe für Unternehmen, um wettbewerbsfähig zu bleiben. Das gilt auch für die DMEXCO. Deshalb haben wir uns eine neue Corporate Identity gegeben. Diese bietet Besuchern und Ausstellern bessere Orientierung auf dem Gelände. Mit einem neuen Content-Konzept werden wir künftig 365 Tage im Jahr für den Austausch mit unserer Community sorgen. Bei aller digitalen Kommunikation, das Highlight bleibt immer die persönliche Begegnung. Deshalb wünsche ich euch für die nächsten zwei Tage gute, inspirierende Gespräche, erfolgreiche Geschäfte und wertvolle Kontakte!

Euer Gerald Böse Vorsitzender der Geschäftsführung der Koelnmesse GmbH

Liebe Besucher, bleibt neugierig! Handelt bewusst! Übernehmt Verantwortung! Schafft besondere Erlebnisse! Oder um es anders zu sagen: Take C.A.R.E. (Curiosity, Action, Responsibility, Experience). Das ist dieses Jahr nicht nur das Motto der DMEXCO, sondern auch unsere Haltung und unser Anspruch gegenüber euch, unseren Besuchern und Ausstellern. Willkommen in Köln zur zehnten Auflage der DMEXCO. Bestimmt habt Ihr es bemerkt: Die DMEXCO sieht dieses Jahr etwas anders aus. Wir haben unsere Corporate Identity und damit auch das Farbleitsystem verändert, um euch intuitiver durch das Angebot der DMEXCO und die insgesamt sechs Messehallen zu lotsen. Rot und rund sind dabei alle Veranstaltungen der Conference, blau und eckig alle Bereiche und Aktivitäten rund um die Messe. Was ge- blieben ist: Das eindrucksvolle Speaker-Line-Up mit über 550 interessanten und inspirierenden Referenten aus der ganzen Welt. Und natürlich unsere Exposition mit über 1.000 Ausstellern, die das gesamte Ökosystem der globalen Digitalwirtschaft repräsentieren. Auf dem Weg nach Köln hat euch der Weg zur DMEXCO auch über unsere neue Webseite geführt. Vielleicht habt Ihr es bemerkt, dort bekommt Ihr nicht nur – wie gewohnt – Tickets und Infos zur Conference und zur Expo. In unserem neuen “Stories”-Bereich versorgen wir euch seit Juni auch mit allen relevanten und aktuellen Themen rund um das Digitalgeschäft – unser DMEXCO Podcast ergänzt das Konzept seit Neuestem. Mit unserer neuen Content-Strategie wollen wir 365 Tage im Jahr mit Euch im Austausch bleiben. Genießt die zwei Tage DMEXCO, was auch immer ihr euch vorgenommen habt. Angebot und Auswahl sind reichlich vorhanden: Insgesamt 18 Stages mit über 550 Speakern und über 250 Stunden Programm. Jede Menge Networking auf den vielen Standparties oder auf unserer offiziellen DMEXCO-Party und anderen Side-Events. Außerdem finden 2018 gleich zwei Start-up-Wettbewerbe auf der DMEXCO statt: “The DMEXCO & Unilever Start-up Hatch” und der “SevenVentures Pitch Day”. Wir freuen uns auf euch und auf zwei Tage voller Innovation, Inspiration und persönliches Networking!

Euer DMEXCO Board Philipp Hilbig, Dominik Matyka und Christoph Werner

Liebe Besucher, seit Jahren schon befindet sich die Wirtschaft in einem dauernden Transformationsprozess, der zunehmend Geschwindigkeit aufnimmt. Der Bundesverband Digitale Wirtschaft (BVDW) e.V. und die Digitalbranche, die wir vertreten, stehen vor der großen Herausforderung, mit dieser Entwicklung nicht nur Schritt zu halten, sondern in Deutschland die Vorreiterrolle anzunehmen und auszufüllen. Gemeinsam mit der Koelnmesse hat der BVDW mit der DMEXCO eine Plattform geschaffen, die eben dafür eine wichtige Bühne und wie kein anderes Format prädestiniert ist. Die DMEXCO gibt Themen eine Heimat, die in einer sich digitalisierenden Gesellschaft heute nicht mehr alleine in der Digitalbranche zu verorten sind – die auf der Kongressmesse gesetzten Impulse haben längst eine große Rele- vanz für die gesamte Wirtschaft. Sehr anschaulich zeigen das die Beispiele (Industrial) Internet of Things (IoT) und Künstliche Intelligenz (KI). Das Internet of Things hat die Datengrundlage massiv erweitert. Diese wiederrum eröffnet speziell im digitalen Marketing eine revolutionäre Art der kontextuellen Zielgruppenansprache. Auf Basis der Erfahrungen, die hierzu im digitalen Marketing deutlich ausgeprägter als in anderen Branchen sind, werden sich ganze Industriezweige neu er- finden. Und das müssen sie auch, um in der zunehmend digitalen Welt zu überleben! Die Kompetenz im Umgang mit Daten wird zunehmend zum Wettbewerbsfaktor. Vor allem in Kombination mit KI, die gerade aktuell einen gewaltigen Entwicklungssprung macht, werden wir in naher Zukunft viele spannende Veränderungen erleben. Die DMEXCO ist genau der richtige Ort, um hiervon einen Eindruck und eine Idee zu erhalten. Als ideeller und fachlicher Träger sind wir stolz, diese Entwicklung zu begleiten und zu treiben.

Herzlich Euer Matthias Wahl Präsident – Bundesverband Digitale Wirtschaft (BVDW) e.V.

3 DMEXCO Guide Vorwort Preface Index

Dear visitors, welcome to Cologne! In 2018 we are celebrating an anniversary: DMEXCO is opening its doors for the tenth time DMEXCO Theme Framework 6 at the Koelnmesse exhibition center. We are delighted that you take part again: decision-makers from the digital economy, industry leaders, marketing and media professionals, technology and innovation drivers, founders. All of Partners and Sponsors 10 you – visitors and exhibitors – together with us form the DMEXCO ecosystem. A community that we want to maintain throughout the year in the future. BVDW Statement 13 The two days of DMEXCO, this concentrated personal exchange with you, is also a great enrichment for our region and state of North Rhine-Westphalia. Firstly, there are the numerous international guests who inspire us with their ideas and innovations. At the same time, Cologne has become a real center for innovation itself – whether through DMEXCO Party 16 large, well-known companies or the many start-ups that have established themselves here. DMEXCO as the digital economy hub plays a central role. More than 1,000 exhibitors from the digital business, both globally and nationally, Hall Plans 17 will showcase their products and services and offer a wide range of business opportunities and contacts in the six halls. The six most valuable companies in the world at present – measured by stock market value – are digital com- CreARTive Challenge 26 panies. And all of them are at DMEXCO in Cologne this year. Transformation is a central task for companies that want to remain competitive. This also applies to DMEXCO. Expo: Exhibitor List by Alphabet 29 This is why we have given ourselves a new corporate identity. This will give better orientation to our visitors and exhibitors on site. And with a new content concept we will ensure an exchange with our community 365 days a year. Despite all the digital communication, personal encounters are always the highlight. Therefore I wish you good, inspiring discussions, successful business and valuable contacts for the next two days! Conference Guide 55

Best regards, Congress Stage 56 Gerald Böse President and Chief Executive Officer, Koelnmesse Debate Stage 62 Experience Stage 70 Dear visitors, stay curious! Act consciously! Take responsibility! Create special experiences! Or to put it another way: Take C.A.R.E. Motion Stage 74 (Curiosity, Action, Responsibility, Experience). This is not only the motto of this year’s DMEXCO, but also our attitude and our commitment towards you, our visitors and exhibitors. Seminars 78 Welcome to the tenth DMEXCO in Cologne. I’m sure you’ve noticed: DMEXCO looks a little different this year. We have changed our corporate identity and with it the color system to guide you more intuitively through what DMEXCO has to offer and the six exhibition halls. All Conference events are red and round, all Expo activities are blue and square. Work Labs 87 What’s stayed the same: the impressive speaker line-up with over 550 interesting and inspiring speakers from all over the world. And of course our Expo with over 1,000 exhibitors representing the entire ecosystem of the global Speakers’ Forum 89 digital economy. The path to DMEXCO in Cologne has also led you through our new website. Maybe you noticed, you can not only get TV Studio 92 – as usual – tickets and information about the Conference and the Expo here. Since June, our new “Stories” section has also provided you with all relevant and current topics relating to the digital business – our new DMEXCO podcast Start-up Village 94 now rounds off the concept. With our new content strategy we want to stay in contact with you 365 days a year. Enjoy the two days of DMEXCO, whatever you have in mind. There’s plenty on offer for you to choose from: a total World of Agencies 102 of 18 stages with over 550 speakers and a program of more than 250 hours. Lots of networking at the many stand parties or at our official DMEXCO Party and other side events. In addition, DMEXCO 2018 is also hosting two start-up competitions: “The DMEXCO & Unilever Start-up Hatch” and the “SevenVentures Pitch Day”. We look forward to seeing you and to two days full of innovation, inspiration and personal networking!

Best regards, The DMEXCO Board Philipp Hilbig, Dominik Matyka und Christoph Werner WLAN & WIFI

Jedem Besucher steht im Eingang Nord, Cong- Free WiFi is available to all visitors at the Entrance Dear visitors, ress-Centrum Nord, Boulevard, Eingang Ost, Eingang North, Congress Center North, Boulevard, Entrance for years now, the economy has been in a permanent process of transformation that is picking up more and more Halle 11.1 und in den Hallen 5.1 und 5.2 kostenfreies East, Entrance Hall 11.1 and in the Halls 5.1 and 5.2. speed. The Bundesverband Digitale Wirtschaft (BVDW) e.V. / German Association for the Digital Economy and the WLAN zur Verfügung. digital industry that we represent face great challenges to not only be able to keep up with this development but to assume and fulfill the position of an association that leads the way in Germany. Together with Koelnmesse, the BVDW has created a platform with DMEXCO that is an important stage for just that and predestined unlike any other format. DMEXCO provides a home for topics that in a digitizing society are no longer only located in the digital sector – the Login impulses given during what is a mix of trade show and convention have long been of great relevance for the entire industry. This is clearly visualized by the examples (Industrial) Internet of Things (IoT) and Artificial Intelligence (AI). Wähle das WLAN „Messe-Besucher“, bestätige die Select the Wi-Fi „Messe-Besucher“, confirm the The Internet of Things has massively expanded the data basis. Especially when it comes to digital marketing, this Nutzungsbedingungen des hotspot.koelnmesse und conditions of use of hotspot. koelnmesse and click opens up a revolutionary way of approaching a target audience in a contextual manner. On the basis of experienc- klicke auf „Weiter“. “Continue”. es that are more pronounced in digital marketing in this context than in other sectors, entire industry branches will reinvent themselves. And they will have to do so in order to survive in the increasingly digital world! Competence in handling data will become more and more a competitive factor. Especially in combination with AI currently making a Bitte beachte, dass die Verbindung nach 2 Stunden Please note that the connection will be cut off if there quantum leap in its development, we will experience many exciting changes in the near future. DMEXCO is exactly the ohne Aktivität getrennt wird. has been no activity for 2 hours. right place for a first impression and an idea of what is to come. As ideational and technical supporter, we are proud to accompany and drive this development. Eine Wiedereinwahl ist jederzeit möglich. It is however possible to log-in again any time.

Sincerely yours, Matthias Wahl President of Bundesverband Digitale Wirtschaft (BVDW) e.V. German Association for the Digital Economy

4 DMEXCO Guide September 12 & 13, 2018 in Cologne 5 DMEXCO Guide Index & WIFI Digitales Marketing ist per se facettenreich, weitet sich mit Businessmodellen und der Umsetzung von man den Blick auf die zahlreichen sich ergebenden Ideen. Leadership und New Work, aber auch Philoso- DMEXCO Themenframework Digitalisierungsimpulse, braucht es Orientierung und phy & Ethics greifen Themen auf, die mit der Digitali- Struktur. Nur so lassen sich Antworten und Lösungen sierung von Unternehmensprozessen und -struktu- für die individuellen Herausforderungen und Problem- ren einhergehen. Zu den strategischen und internen Was ist deine stellungen finden. Ein wesentliches Differenzierungs- Rahmenbedinungen zählen Alliances, aber auch merkmal des neuen Leitsystems der DMEXCO ist Compliance & Ethics. Die externen Faktoren wie Poli- die farbliche Unterscheidung nach Expo (blau) und tics, Emerging Markets und Cybersecurity runden das Conference (rot). In Kombination mit den jeweiligen Thema Business im Expo-Bereich, wie z.B. im Start-up Herausforderung? Abkürzungen der Bühnen und Expo-Flächen führen sie Village, wie auch in der Conference ab. dich gezielt in den Bereich der DMEXCO, der für dich besonders relevant ist. Die DMEXCO ist seit ihrem Bestehen eine wichtige Instanz, wenn es darum geht, relevante Zukunfts- Hinzu kommt ein Framework an Themen, die letzt- trends zu identifizieren, zu diskutieren und vor allem lich die unterschiedlichen Motivationen zum DMEXCO einzuordnen. Allein die Auswahl der Subthemen des Besuch widerspiegeln. Die fünf Schwerpunkte der Schwerpunkts Future liefert daher einen Überblick DMEXCO lauten Media, Marketing, Technology, Busi- über die relevanten Trends der kommenden Jahre. ness und Future. Sie formen die Prozesskette, wenn es Auf der Agenda stehen Technologien, die zwar schon um digitales Marketing und Innovation geht: das „wo“ heute im Einsatz sind, aber noch lange nicht ihre (Media), „was“ (Marketing), „wie“ (Technology), „war- „Blütezeit“ erreicht haben wie die Blockchain, Smart um“ (Business) und „wann“ (Future). Products oder IoT. Aber auch gesellschaftliche Ent- wicklungen, die neue Technologien erfordern oder Das Thema Media umfasst Plattformen, Kanäle und aber erst möglich machen wie Mobility, Smart Cities Touchpoints, also Publishing, Search, Social, Voice, Vi- & Homes, Food & Health, New Work oder Sustainabi- deo, Mobile, Out-of-Home oder Retail Media, aber auch lity haben hier ihren Platz. Natürlich dürfen auch die vermeintlich neue Domänen wie eSports, Gaming, Themen Transformation und Robotics nicht fehlen. Sie Virtual, Augmented oder Mixed Reality (VR, AR, XR). dokumentieren nicht zuletzt, dass der aktuelle Status Sowohl Ausstellerverzeichnis oder -suche als auch Quo im jeweiligen Bereich nicht mehr als eine Moment- das Programm der Conference schlüsseln Anbieter aufnahme ist und die Entwicklung gerade einmal am und Inhalte entsprechend auf. Ein Beispiel hierfür ist Anfang steht. Oder anders formuliert: The future is yet die Motion Stage, die sich ausschließlich dem Thema to come! Video widmet. Das breite Spektrum an Themen zeigt, dass eine Das gilt natürlich auch für den inhaltlichen Schwer- Einordnung mehr als nötig ist, um dich als Besucher punkt Marketing. Hier geht es um die verschiedenen gezielt an den Punkt zu bringen, wo du die richtigen Arten des Contents sowie deren Produktion und Be- Gesprächspartner, Antworten und Lösungen findest. reitstellung. Das beinhaltet die Subthemen Influencer, Wir haben das Framework an deinen Herausforderun- Brands, Agencies, Corporate, Native, Consumers, B2B, gen ausgerichtet. Nutze es, um dir einen Überblick zu Direct und Personalization. Mit der Agency Lounge und verschaffen und deine zwei Tage in Köln so zu planen, der World of Agencies gibt es hierzu dezidierte Anlauf- dass du das Optimum für dich herausholst. punkte im Rahmen der Expo. Übrigens: Das gilt auch für die Zeit nach der DMEXCO. Technologie bildet die Grundlage für digitales Marke- Denn unser gesamtes Content Angebot unter ting und Innovation. Doch sind nicht alle Technologien dmexco.com ist nach dem gleichen Muster struktu- Seit 2009 versammelt die DMEXCO alle wichtigen Entscheidungsträ- für jeden DMEXCO Besucher gleichermaßen relevant. riert. Je intensiver du dich hier nach der DMEXCO 2018 ger der digitalen Wirtschaft. Hier wird die digitale Agenda debattiert Auch ist die Unterscheidung wichtig, ob es sich tat- mit den für dich relevanten Inhalten befasst, desto sächlich um die technologische Perspektive oder viel- besser und gezielter werden wir dir in Zukunft Ant- und definiert. Hier entsteht aus Ideen konkretes Business. Es ist vor leicht doch die Media-Perspektive handelt, wie der Be- worten und Lösungen für deine individuelle Heraus- allem die Faszination für digitale Technologien, welche die Menschen, griff „Mobile“ verdeutlicht. Die Zuordnung macht den forderung liefern können. Vor allem aber steht die alles entscheidenden Unterschied. Zu den Unterthemen entscheidende Frage: Was ist deine Herausforderung? die Jahr für Jahr nach Köln kommen, verbindet. Was die Erwartungen des Technolgiebereichs zählen Artificial Intelligence, der einzelnen Besucher angeht, gibt es hingegen sehr große Unter- Data & Analytics, Media Trading & Buying, Payment, Commerce, Location Based Services, Deep Learning, schiede. Die DMEXCO bietet sehr viel: Impulse und Inspiration, kon- Blockchain, Chatbots sowie Mobile. Egal, ob Aussteller krete Lösungen, Marktüberblick, exklusive Kontakte, Wissensvermitt- oder Conference-Inhalt – diese Kennzeichnung weist die Richtung, wenn es darum geht, WIE Technologien lung, Dialog, Austausch und auch für das Entertainment ist gesorgt. funktionieren und welche Einsatzszenarien es bereits Angesichts dieser Vielfalt und angesichts von mehr als 40.000 Be- heute gibt. suchern stellt sich daher die berechtigte Frage, wie sich in „nur“ zwei Die entscheidende Frage bleibt die Frage nach dem Tagen das Optimum aus dem Aufenthalt in Köln herausholen lässt. „Warum?“. Wer Business und Marketing digitalisiert, verfolgt ökonomische Ziele. Das Topic Business Mit dem neuen Leitsystem und unserem Themenframework versu- fächert die unterschiedlichen harten und weichen chen wir genau hier gezielt zu unterstützen. Aspekte auf. Entrepreneurship und Start-up befassen

6 DMEXCO Guide September 12 & 13, 2018 in Cologne 7 DMEXCO Guide DMEXCO Themenframework Digital marketing is multifaceted per se, and if you also compliance & ethics. The external factors such as expand your view to the numerous digitization stimuli politics, emerging markets and cybersecurity round off DMEXCO Topic Framework that arise, you need orientation and structure. This is the topic of Business in the Expo area, for instance in the only way to find answers and solutions to individual the Start-up Village, as well as in the Conference area. challenges and problems. An essential differentiating feature of the new DMEXCO guidance system is the Since its launch, DMEXCO has been an important What are Your Challenges? authority when it comes to identifying, discussing and, color distinction between Expo (blue) and Conference (red). In combination with the abbreviations for the above all, classifying relevant future trends. The selec- stages and Expo areas, they will guide you straight to tion of sub-topics in the Future area therefore provides the DMEXCO area that is relevant to you. an overview of the relevant trends for the years ahead. On the agenda are technologies that are already in In addition, there is a framework of topics that ulti- use today, but are far from reaching their “heyday”, mately reflect the different motivations for a visit to such as blockchain, smart products or IoT. But social DMEXCO. The five DMEXCO focal points are Media, developments that require new technologies or even Marketing, Technology, Business and Future. The- make these possible in the first place, such as mobi- se form the process chain when it comes to digital lity, smart cities & homes, food & health, new work or marketing and innovation: the “where” (Media), “what” sustainability also have a place here. Of course, the list (Marketing), “how” (Technology), “why” (Business) and would not be complete without the topics of transfor- “when” (Future). mation and robotics. They document how the current status quo in each area is no more than a snapshot The topic Media covers platforms, channels and and that developments are only just beginning. Or to touchpoints, in other words publishing, search, social, put it another way: The future is yet to come! voice, video, mobile, out-of-home or retail media, but also supposedly new domains such as eSports, ga- The wide range of topics shows that a classification ming and virtual, augmented or mixed reality (VR, AR, is more than necessary to get you as a visitor to the XR). The exhibitor list and the exhibitor search as well point where you find the right dialog partners, answers as the Conference program break down the providers and solutions. We have adapted the framework to your and content accordingly. One example of this is the challenges. Use it to get an overview and plan your two Motion Stage, which is dedicated exclusively to the days in Cologne so that you get the most out of them. topic of video. By the way: the same goes for after DMEXCO, because This also, of course, applies to the Marketing focal our entire content under dmexco.com is structured point. This is about the different types of content as following the same pattern. The more intensively you well as their production and provision. This covers the engage with the content relevant to you after DMEXCO sub-topics influencers, brands, agencies, corporate, 2018, the better and more specifically we will be able to native, consumers, B2B, direct and personalization. provide you with answers and solutions to your indivi- The Agency Lounge and the World of Agencies are dual challenges in the future. Above all, however, there dedicated points of contact for these within the Expo. is the crucial question: What are your challenges?

Technology forms the basis for digital marketing and innovation. But not all technologies are equally relevant for every DMEXCO visitor. It is also important to differentiate between the technology perspective and perhaps the media perspective, as the term “mobile” demonstrates. The classification makes the key diffe- Since 2009, DMEXCO has been assembling all the important deci- rence. The sub-topics in the Technology area include artificial intelligence, data & analytics, media trading sion-makers from the digital economy. This is where the digital agen- & buying, payment, commerce, location-based ser- da is debated and defined. Ideas are turned into concrete business vices, deep learning, blockchain, chatbots and mobile. Whether exhibitor or Conference content – this marker here. It is above all the fascination for digital technologies that unites points the way when it comes to HOW technologies the people who come to Cologne year after year. As far as the ex- work and which application scenarios already exist today. pectations of individual visitors are concerned, however, there are substantial differences. DMEXCO offers a great deal: ideas and in- The key question is still the matter of “why?”. Anyo- ne who digitalizes business and marketing pursues spiration, concrete solutions, market overview, exclusive contacts, economic objectives. The topic Business takes the knowledge transfer, dialog, exchange and entertainment. Given this various hard and soft aspects and fans these out. Entrepreneurship and start-up deal with business diversity and the approximately more than 40,000 visitors, the legiti- models and the implementation of ideas. Leadership mate question is how to get the most out of a visit to Cologne in “just” and new work, but also philosophy & ethics address topics that go hand in hand with the digitalization of two days. With the new guidance system and our topic framework, we business processes and structures. The strategic and aim to offer support in precisely this area. internal framework conditions include alliances, but

8 DMEXCO Guide September 12 & 13, 2018 in Cologne 9 DMEXCO Guide DMEXCO Topic Framework We thank our Partners and Sponsors

Organizer Ideational and profes- With the special partici- Platinum Sponsor & Sil- Gold Sponsor Expo Gold Sponsor sional partner, owner pation of the Circle of ver Sponsor VIP Lounge Conference of the DMEXCO brand Online Marketers (OVK)

Official Partners

National Media Partners The Home of Equality

International Media Partners

International TV Partner Join Us In The Girls’ Lounge @ DMEXCO Marketing Partners September 12 9:00 - 18:30 September 13 9:00 - 17:30 Technology Partner Hall 9

Video Partner Pre-Conference Partner Podcast Partner

www.thefemalequotient.com I @FemaleQuotient I #TheFemaleQuotient 10 DMEXCO Guide September 12 & 13, 2018 in Cologne

Treffen Sie uns auf dem Digitales Business erleben: Digital Marketing Quality d | Stand A001 Messeboulevar Auf der DMEXCO und im BVDW

Digital Commerce Der Bundesverband Digitale Wirtschaft (BVDW) e.V. und seine Messe DMEXCO sind Impuls- geber für die Digitale Wirtschaft. Mit den Guided Tours und den Seminars, die aktuelle Fragen der Branche behandeln, verschafft der BVDW den Besuchern der DMEXCO Orientierung in der Digital Advertising Vielfalt der Messe-Themen. Am Messestand im Boulevard A 001 lädt der BVDW dazu ein, sich gemeinsam über Digitalthemen auszutauschen. Arbeitswelt der Zukunft 18 Seminars, Online Ad Summit und ein Gemeinschaftsstand

Neben seinem eigenen Messestand und dem großen Gemeinschaftsstand BVDW Digital Lounge (Halle 8, B050) ist der BVDW mit verschiedenen weiteren Formaten und Programm- inhalten auf der Messe vertreten, um die neuesten Ergebnisse seiner Verbandsarbeit sowie die wichtigsten Entwicklungen der Digitalen Wirtschaft zu präsentieren. Schon am Vortag der Datenschutz DMEXCO zieht der Online Ad Summit des BVDW wichtige Branchengrößen nach Köln, die über Programmatic Herausforderungen und Chancen im digitalen Marketing beraten. Im Rahmen seiner 18 Semi- nars fördert der Verband den Wissensaustausch zu den wichtigsten Branchenthemen zwischen Fachpublikum und Digitalexperten aus BVDW-Mitgliedsunternehmen. Zum ersten Mal findet auf der Debate Stage dieses Jahr zudem das „Female Economic Empowerment”-Panel Wir sind das Netz des BVDW statt. Darüber hinaus präsentieren hochkarätige Referenten aus den BVDW-Gre- mien aktuelle Ergebnisse der Verbandsarbeit und diskutieren Trends der Digitalen Wirtschaft. www.bvdw.org Internet of Things BVDW Guided Tours: Orientierung in der Ausstellerlandschaft Seit ihrer Premiere wächst die DMEXCO kontinuierlich und garantiert auch in diesem Jahr mit Digitale Transformation ihren hohen Ansprüchen an Inhalte eine erstklassige Qualität. Um den Besuchern in dieser Ausstellervielfalt Orientierung zu geben, lädt der BVDW exklusiv zu den BVDW Guided Tours ein. 20 verschiedene Touren beleuchten die jeweils spannendsten Trends und Entwicklun- gen, u. a. aus den Bereichen Digitale Transformation, Customer Journey, Datenschutz & ePri- Sprachsteuerung vacy, Audio, Marketing Automation und zahlreiche weitere und führen die Teilnehmer vom BVDW-Messestand aus zu thematisch zugehörigen Stationen auf der DMEXCO.

Preisvergabe live auf der DMEXCO

Künstliche Intelligenz Das große Potenzial des Nachwuchses der Digitalbranche fördert der BVDW mit dem Chal- lenge Award. Junge Kreative aus Full-Service-, Werbe-, Media- oder Digitalagenturen konnten dafür ihre Ideen einreichen. Die Finalisten präsentieren ihre Arbeiten am ersten Messetag der DMEXCO um 15:15 Uhr auf der Debate Stage, das Gewinnerteam ermitteln die DMEXCO-Zu- schauer per Live-Voting.

ALLE RELEVANTEN THEMEN IN EINEM NETZWERK.

Der BVDW ist fachlicher und ideeller Träger der DMEXCO sowie Markeninhaber. 13 DMEXCO Guide Digitales Business erleben: Auf der DMEXCO und im BVDW Experience Digital Business at DMEXCO and in the BVDW The Bundesverband Digitale Wirtschaft (BVDW) e.V. / German Association for the Digital Economy and its trade show DMEXCO are an impulse generator for the digital economy. With its guided tours and seminars addressing current issues of the sector, the BVDW provides orientation for the visitors of DMEXCO for the multitude of trade show topics. At the trade show booth located in Boulevard A 001, the BVDW invites visitors to a digital topics exchange.

18 Seminars, Online Ad Summit and a Joint Booth

Besides its own trade show booth and the large joint booth BVDW Digital Lounge (hall 8, B050), the BVDW is also represented with numerous additional formats and program content at the trade show in order to present the latest results of the work of the association as well as the most important developments of the digital economy. Already on the day before the DMEXCO, the Online Ad Summit of the BVDW attracts important players of the industry to come to Cologne, advising on challenges and opportunities in digital marketing. In line with its 18 seminars, the association promotes the exchange of knowledge between the specialist audience and digital experts from BVDW member companies regarding the most important industry topics. For the first time, the ‘Female Economic Empowerment’ Panel of the BVDW will take place on the Debate Stage. In addition, high-caliber speakers from the BVDW com- mittees present current results of the work of the association and discuss trends of the digital economy.

BVDW Guided Tours: Orientation within the Exhibitors’ Area

Since its premiere, DMEXCO has been growing continuously, and with its high standards in view of content it will guarantee top quality again this year. In order to facilitate orientation for visitors for this large variety of exhibitors, the BVDW exclusively invites to participate in the BVDW guided tours. 20 different tours highlight the most exciting trends and developments respectively, including the areas of digital transformation, customer journey, data protection and e-privacy, audio, marketing automation and various other topics, and lead participants from the BVDW booth to other stations at DMEXCO that are related in terms of topics.

Live Award Ceremony at DMEXCO

The BVDW supports the high potential of the next generation of the digital industry with the Challenge Award. Young creatives from full-service, advertising, media or digital agencies were able to submit their ideas for this award. The finalists will present their work on the first day of DMEXCO at 3:15 PM on the Debate Stage, and the DMEXCO audience will determine the winner via live voting.

14 DMEXCO Guide September 12 & 13, 2018 in Cologne Hall Plan: Food and Drinks DMEXCO meets I LOVE ENGTANZ Wednesday September 12, 2018, 20:30 at Wolkenburg

Food & Drinks included Germany €119

Platinum Sponsor & Silver Sponsor VIP Lounge

Get Tickets Now!

dmexco.com/tickets 17 DMEXCO Guide Hall Plan: Food and Drinks Entrance East Entrance Hall 11.1 Hall 9 Entrance North DMEXCO Café DMEXCO VIP Entrance Press) (Speakers, Congress Congress North Center Congress Stage Congress Trade Press Trade Mobile Power Mobile Power Station Lounge Area

Cash Desk

Trade Trade Press Trade Press

Mobile Power Mobile Power Station East Entrance Trade Press Trade A008 marconomy

C009 D009 Frank- furter Allge- meine Zeitung TDWI Show Heroes D008 A001 Entrance Hall 11.1 A019 The Girls’ Lounge The Girls’ B C D E A A011 C011 D011 B010 D018 E010 E011 C010

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A017 003 B014 A016

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C029 D028 B027 A025 B024 C024 adnymics parcel Lab 247- GRAD dirico.io Cool Service C028 E026 D028 C029 E026a E023 Across Across Systems Welocalize A026 D027 Cake SmartyAds SmartyAds Advellence Advellence Sharedien Humai Tech- nologies E025 Triton Triton Digital HQLabs HQLabs helloHQ.io Q. C026 A027 ameo App&Web A050 AGNITAS iAdvize E029 NEOSEEN Objectbox Liquid Labs odc. By Permutive PrimeUp printmate RYTER simplaex.com Research Symanto The Jodel Venture uNaice Welect yimify YUKTAMEDIA webtexttool.com - kueez.com Media Group Yoto A028 UDG BVDW Digital Lounge 2. odoscope Justpremium Marketo Marketing Avaus Innovations, Buildscale, Cloudwords, Onemedia Consulting, vidyard Tealium Computop GRIF Bürgel TeamBank sogedes. digital A029 Ad Defend E028 D029 ecx.io germany ecx.io Aperto Aperto IBM iX B026 empaction B029 C026a MoovIT text Omatic Nano Inter- Active A029 B028 B025 C028 Ratecard Botfuel Dailymotion Displayce id5 Technology Advertising Gameloft Mediarithmics Proxistore Realytics SIRDATA Sojern SYNC TEEMO Tinyclues A054 Adtelligent Adtelligent Consulting Deloitte Digital Deloitte AppNexus Partnerize E029 Spotify Burda Direkt Services Direkt Burda interactive direct Burda Burdadirect DieRabattMacher PACVERTISE Marketing PaketPLUS PAKKS Lounge Area Lounge D059 Debate Stage Debate Mobile Power Station Mobile Power D055 E055 Sendinblue ExMarketPlace JobValet, Self JobValet, Butler App, Vilo App, YOUniversal Media Amazon Food Court eBay C051 mobile.de

C031 Lounge Area Water Smart B030 A031 D031

E030

E030 C030 D030

B030a B059 C031 C058 C038 D030 Cola Coca D031 Seeding- Up Netz- gefährten

D082 A030 Hall 5.2 Rocket10 tarent tarent solutions A031 Oracle Corporation , Oracle Dyn B058 A030

APPSfactory A058 E059 , com- ﬁnanceAds municationAds, retailerweb C059 DoubleVerify B032 Hall 6 AT Internet AT Lengow Lengow AB Tasty numberly emetriq BurdaForward Dept Dept Marketplaces FACTOR-A OnCrawl by OnCrawl Cogniteev EMX Digital Fyber A059 3. B032a TYPO3 Vibrant Media App Annie E031 Maloon SocialHub Cash Payment Paymorrow eprofessional eprofessional Awin D033 D033b Scanblue Klarna Expedia Expedia, Media Solutions EVO Payments EVO Selligent Agiliway Technologies Attest Beaconinside bikuh Management Ventures Cavalry Cognigy Evergage FromScratch Happydemics LEVURO Livingdocs Madheads Marketing Mesaic Technology MOINsure Adriel Alpha.One Chatvisor COOKEYPATH CrowdArchitects E-HAWK - Headbidder.net ELMAN SYSTEMS Fluid Ads AD FROGO Gpredictive Hivency hmstr hyScore.io i1box iamhero - combin.com InterPromo leadtributor LoyJoy Mailbutler Advertising Next prettysocialmedia quantilope Circle Target TenMax ADTech Lab. Co. Visarity Technologies Vorwärts OU WaardeX shopware Dotmailer, brickfox, hmmh, Ingenico, Neo- fonie, NEXUS Netsoft, Portaltech Pickware, RHIEM Proﬁhost, Reply, synaigy, Intermedia, Webmatch, TeamBank, WEBneo A033 GOB Lucky Lucky Shareman Get Response Sizmek Smaato E033 Cappasity A036 B C D E A Seminar 6 D036

E035 Critizr Seminar 3 talkauf-

C061 D061 A036 C033 Confession Drive, Digi mann.de eTribes Connect Etribes, Digital E060 D062a D062b E038 C039 B039 Media Impact BILD meinestadt.de Springer SPRING Axel Media Digital News kaufDA kaufDA MeinProspekt PubNative D036 GothamAds E037 E038 Bonial International Bonial International Propeller- Ads E036a C036 Cxense AD-PLAYER-PRO AD-PLAYER-PRO Nethunt B036 Snack Point B037 FINDO- LOGIC Creditreform , Boniversum Di- CrefoPay, gitalraum, Ver- microm, band der Ver- eine Credit- reform E037 admitad Lotame D035 Smarketer A037a PlusServer A037 Aﬁlias Device- Atlas , parsionate priceintelligence Testbirds E069 A038 A038 D062d D062c Stadt Köln D038

C038

Twitch dfv Mediengruppe Horizont adcash D038 Meetrics blogfoster E039 Klickwunder Adloox Apteco E038a B038 Intango E039 InMobi B031 C030 Accenture Accenture B038 . PayPal A035 Unruly A039 D039 Oracle Deutschland Oracle Data Cloud Vogel Communi- cations GlobalWide Media A039a C039 , NET REVIEWS Bewer- Echte tungen Otto Group Otto Media Israel Export Institute Israel Export 2. International International Lounge º SIX Payment SIX Payment B039 tradebyte IT-Solutions MAC MS Direct BS PAYONE billwerk Online-Shop EHI Geprüfter Holding SCHUFA uberall Fastlane XQueue XQueue Maileon AddressCheck

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Goldbach Group Goldbach Austria Splicky Goldbach Germany, AdSpirit Protected Media C069 Ippen Tapad The Tapad Graph C068 Traﬀective Traﬀective D069 Seloy Live Seloy E041 Trade doubler A042 D042 E042 Opinary B042 Outdoor Area Outdoor IOX Mediennetzwerk.NRWc/o NRW Mediencluster metoda media accelerator next Data Resources Nordic Placements.io POSpulse SITU8ED SoundReply Publishing Spectrm Stoerkens Storemoods Go Media Stream Triclap troy Technologies Ubermetrics labs ZOOM Scedule Corp Social Ads Spaceboot Spirable Streamdust.tv Media - Gründerszene Vertical weAct Rabbit White Business Suite Rabbit - Happy White - DALASON WIRECLOUD Concardis RatePAY Bloomreach commercetools, Satzmedia, Digital Value diva-e Excellence AdRoll SendCloud T-Systems B043 Optimove UK Admixer D043 D041 belboon, Ingenious Technologies adjust TextMaster B041 Omnicom annalect Hearts & Science Germany OMD Germany PHD Germany Services Web Trakken E040 MediaMath Desk The Trade E070 B071 C070 CNN Pixx.io C071 Ad- Police Super- text D070

artegic LINK Mobility DAPP Global Limi Platform DU Ad Media Mint E045 E043

Facebook A041 F008 C049 Instagram C048 D046 C048 Hall 8 E044 E046 A046 B046 33- Across A048 DDV E045 E047

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B051 E052 C050 D050 B051 B050 E050 B050 C050 Cleverclip A052 RS Internet Reklam- Store A051a Experian Feier- abend A051a Loqate A050

Slope- Lift PM Outdoor Outdoor Area E054 B052 E051 E054a Monotype Olapic A052 Connexity Europe Wirecard Applift D051 C051 HubSpot HubSpot Germany STYLA GLO- BAXY Trusted Shops Trusted etracker moreﬁre A053 ANEXIA netcup Carl Zeiss IGAWORKS adbrix WeQ Global WeQ Sub Tech Taboola plista Snack Point ZEFR E051 E053 Silver- Bullet A054 "Die Socia- listen" Swat.io Walls.io dunnhumby C058 D056 C057

B056 E056 A056 B059 C058 E056a E055 cent Digital Media Collect- Cloud- ﬂare A055 Global- Wide Media Causal IQ Newsletter 2Go B057 A058 Wieners+ Wieners B054 A057 Smarter Ecommerc App Samurai Trebbau direct

D055 PubGalaxy D053 Traﬃc Partner RUNATIVE

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B061 E060 C060 D060

C061 B061 akti-

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E061 A061 Gutscheine.de sparwelt.de Smart Shopping and Saving Sparwelt Clever- bridge Oro

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A066 E067 MG Techno- logies TraﬃcJunky PornHub D068 Emerse A068 E068 E066a

D067 DOTC UNITED AVAZU B068 Polway Polway Mobsuite C064

E068

B067 B065 iPinYou Bitmovin Retresco

A068 9 square Content- E068a Ve Global Ve E069 Databowl Ogury D069 eZanga.com S4M C068 C069 Anura.io CM Groep mWS E067 C066 travel audience travel Shopify B06 Ad4Game A4G Squee- zely C068 Samba TV Index Exchange Index C069 D069 Kenshoo Sprinklr Stream Free Sitecore Operations, Digital, Aprimo Marketing Actum Intentive, comspace, DIGIZUITE A/S, E-Commerce, Mercury Macaw, kuehlhaus, Rackspace, Namics (Deutschland), netzkern, webit! OSF Global Services, Unic, Valtech, Minimob Sublime Skinz A069

Snack Point research mo'web C D E A B UBK C071 D071 E070 USU AG epoq C070 D070 Pro- jecter Level 1 (access from Boulevard) 1 (access from Level E070 Hall 7 Seminar 1 Hall 5.1 media.net store, advanced adsquare, BankingCheck, Aumago, CrossEngage, deinerklaerﬁlm.de, eKomi, FMP Filmmanufaktur, Fedoriv, IDH Media, GlobalDots, Red Pineapple, Projektron, Remerge, Smartly.io, Talon.One, store2be, Userlutions, Visual Meta, zenloop Lounge Area Lounge Debate Stage Debate Mobile Power Station Mobile Power

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Smart Water Smart Coca Cola Coca D082 Hall 5.2 Hall 6 Snack Point Entrance East Entrance Hall 11.1 Hall 9 DMEXCO Café DMEXCO Entrance North Congress Congress North Center Congress Stage Congress Trade Press Trade

VIP Entrance Entrance VIP (Speaker, Press) (Speaker, Mobile Power Mobile Power Station Lounge Area Cash Desk Trade Trade Press Trade Press

Level 0 Level Mobile Power Mobile Power Station Trade Press Trade marconomy A008

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A010 BVDW Experience Stage The Perfor- mance Net- work Group, E2Ma Please use the escalator to to Please use the escalator 0 Level access Hall 5.2 from Sommer & Co. onvista media onvista Rakuten Rakuten Marketing Marketing Rakuten Viber Rakuten A012 Exactag Oath E019 optilyz Smart AdServer emarsys B019 C018 A017 A016 B014

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prudsys tung von tung von E011 Bazaarvoice Geoedge E032 E011 Avalara Total Total Media E034

A038

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denkwerk Custobar apollon E015 B016 B019 C018 A041 B040 C041 D040 E040 C040 D017 D041 E016a E016b A018 centrics User- D017a A018 Kameleoon Kameleoon B041 Kuaiyou B041a 4C insights Leiki E017 InterRed Intowow Innovation ITB Siteimprove A017 Schober Uniserv E017

Hall 11.1 B018 white BUL- LET B043

E018 E018a netnomics D019 Campaign -

SAP Media, Hootsuite ARITHNEA, B4B, CELUM, POET, Mirakl, Netconomy, Mediaﬂy, itelligence, PricewaterhouseCoopers, GumGum Salesforce.com Bechtle Bicycles Canyon Engine Loyalty DEFACTO realations defacto DOCUSIGN FRANCE dotSource DriveNow 24 factory nexum Consulting PARX SafeCharge B016 Sybit Adobe diconium eggs unimedia Hootsuite Namics Plan.Net Group Prime Force TRACK Google E019 Fairrank E019 Mobusi Mobile , SunMedia, Lab- Games Cave E041

SimilarWeb Materna CoreMedia C019 creativestyle creativestyle e-velopment blu · piazza Silpion IT-Solutions ]init[ Systems Arvato Babiel bitgrip communicode Elastic Path Commerce Elastic Path Consulting Monday novomind Stiftung Logistik FIEGE A019 Otto Group Solution Provider (OSP) Solution Provider Group Otto Bertelsmann Sevenval AZ Direct, Bedi- AZ Direct, rect, direct services, direct Deutschland- Card Gorilla LiveReach Bilendi AS&S Radio Weischer.Media Golden Goose B045 A040 Omikron Data Quality Omikron FACT-Finder adRom ADITION AdClear Agent, Active managed The ADEX, myLoc IT Yieldlab PlusServer Services Web Amazon Technologies Akamai B049 C048 ad agents Webgains Videobeat Networks Digital Improve D043 D045 Seminar 5 Seminar 4 A B C D E A049 B048

A044 C049 seo2b Hall 9 D048 B021 C021 E024 C020 B020 E020 E045 contentbird B021 B020 C020 C021 D020 E020 ReachHero A021a A021 D047 Haensel E048 optile A020 B020a A020 Orbitvu, Alpha- Alphastudio, shot, Orbitvu Kits quintly

Shopgate Shopgate squarelovin S.HE Business

A048 Kelkoo.com A022 Datorama E047 B022 E022 E021 marcapo Systems Expert ProvenExpert.com E021 linkﬂuence Deutsche Post DHL Deutsche Post need All you AllyouneedFresh Germany DHL Express Criteo Hermes Yandex gridscale W&V Orendt Studios Holding Orendt Adform Meyer & Meyer Meyer on Sunday Even Sebastian Reimers smirror, A023a B022a PVS Oﬀerista Audience Serv Intershop A023 Happy Contests Happy Beschützerbox Targetbox telaria telaria Blizzard Activision esc mediagroup promio.net Spryker Systems Spryker A021 best it Claranet common solutions Contentserv Digital Value diva-e Excellence Inviqa Magnolia mediawave minubo NEXUS Netsoft E-COM POWERPAY Rackspace Senders Seven superReal Kreuzberg Turbine Schweiz CEC Valantic ERP Software Xentral XING Marketing Solutions UnitedData Shopin Teads A024 A028 Stage 1 Stage

Foap Poland E023

, Sellics Market- place A051 B051 D051 B050 C050 E050

C029 D028 B027 A025 B024 C024 adnymics parcel Lab 247- GRAD dirico.io Cool Service C028 E026 D028 C029 E026a E023 Across Across Systems Welocalize A026 Entrance North D027 Cake SmartyAds SmartyAds Advellence Advellence Sharedien Humai Tech- nologies E025 Triton Triton Digital HQLabs HQLabs helloHQ.io Q. C026 A027 ameo App&Web A050 AGNITAS iAdvize E029 NEOSEEN Objectbox Liquid Labs odc. By Permutive PrimeUp printmate RYTER simplaex.com Research Symanto The Jodel Venture uNaice Welect yimify YUKTAMEDIA webtexttool.com - kueez.com Media Group Yoto A028 UDG BVDW Digital Lounge 2. odoscope Justpremium Marketo Marketing Avaus Innovations, Buildscale, Cloudwords, Onemedia Consulting, vidyard GRIF Bürgel TeamBank Tealium Computop sogedes. digital A029 Ad Defend E028 D029 Aperto Aperto IBM iX ecx.io germany ecx.io B026 empaction B029 C026a MoovIT text Omatic Nano Inter- Active A029 B028 B025 C028 Ratecard Botfuel Dailymotion Displayce id5 Technology Advertising Gameloft Mediarithmics Proxistore Realytics SIRDATA Sojern SYNC TEEMO Tinyclues A054 Adtelligent Adtelligent Consulting Deloitte Digital Deloitte AppNexus Partnerize E029 Spotify Burda Direkt Services Direkt Burda interactive direct Burda Burdadirect DieRabattMacher PACVERTISE Marketing PaketPLUS PAKKS D059 D055 E055 Sendinblue DMEXCO Café DMEXCO ExMarketPlace JobValet, Self JobValet, Butler App, Vilo App, YOUniversal Media Amazon eBay C051 mobile.de C031 Lounge Area B030 A031 D031

E030 E030 C030 D030 B030a B059 C031 C058 D030 C038 D031 Seeding- Up Netz- gefährten

A030 tarent tarent solutions Rocket10 A031 Oracle Corporation , Oracle Dyn B058 A030

APPSfactory A058 E059 , com- ﬁnanceAds municationAds, retailerweb C059 DoubleVerify B032 AT Internet AT Lengow Lengow AB Tasty numberly emetriq BurdaForward Dept Dept Marketplaces FACTOR-A OnCrawl by OnCrawl Cogniteev EMX Digital Fyber A059 3. B032a TYPO3 Vibrant Media App Annie E031 Maloon SocialHub Cash Payment Paymorrow eprofessional eprofessional Awin D033 D033b Scanblue Klarna Expedia Expedia, Media Solutions EVO Payments EVO Selligent Agiliway Technologies Attest Beaconinside bikuh Management Ventures Cavalry Cognigy Evergage FromScratch Happydemics LEVURO Livingdocs Madheads Marketing Mesaic Technology MOINsure Adriel Alpha.One Chatvisor COOKEYPATH CrowdArchitects E-HAWK - Headbidder.net ELMAN SYSTEMS Fluid Ads AD FROGO Gpredictive Hivency hmstr hyScore.io i1box iamhero - combin.com InterPromo leadtributor LoyJoy Mailbutler Advertising Next prettysocialmedia quantilope Circle Target TenMax ADTech Lab. Co. Visarity Technologies Vorwärts OU WaardeX shopware Dotmailer, brickfox, hmmh, Ingenico, Neo- fonie, NEXUS Netsoft, Portaltech Pickware, RHIEM Proﬁhost, Reply, synaigy, Intermedia, Webmatch, TeamBank, WEBneo A033 GOB Lucky Lucky Shareman Get Response Sizmek Smaato E033 Cappasity A036 A B C D E Seminar 6 D036

E035 Critizr Seminar 3 talkauf-

C061 D061 A036 C033 Confession Drive, Digi mann.de eTribes Connect Etribes, Digital E060 D062a D062b E038 C039 B039 Media Impact BILD meinestadt.de Springer SPRING Axel Media Digital News kaufDA kaufDA MeinProspekt PubNative D036 GothamAds E037 E038 Bonial International Bonial International Propeller- Ads E036a C036 Cxense AD-PLAYER-PRO AD-PLAYER-PRO Nethunt B036 B037 FINDO- LOGIC Creditreform , Boniversum Di- CrefoPay, gitalraum, Ver- microm, band der Ver- eine Credit- reform E037 admitad VIP Entrance Press) (Speakers, Lotame D035 Smarketer A037a PlusServer Congress Congress North Center A037 Aﬁlias Device- Atlas , parsionate priceintelligence Testbirds E069 A038 A038 D062d D062c Stadt Köln D038

C038

Twitch dfv Mediengruppe Horizont adcash D038 Meetrics blogfoster E039 Klickwunder Adloox Apteco E038a B038 Intango E039 InMobi Congress Stage Congress B031 C030 Accenture Accenture B038 . PayPal A035 Unruly A039 D039 Oracle Deutschland Oracle Data Cloud Vogel Communi- cations GlobalWide Media A039a C039 , NET REVIEWS Bewer- Echte tungen Otto Group Otto Media Israel Export Institute Israel Export 2. International International Lounge º SIX Payment SIX Payment B039 tradebyte IT-Solutions MAC MS Direct BS PAYONE billwerk Online-Shop EHI Geprüfter Holding SCHUFA uberall Fastlane XQueue XQueue Maileon AddressCheck

E064 E062 D064 B C D E A B C D E A Across YONKA- NA SRL BRICK SPACES C063 WIBBITZ construktiv traﬃcmax Leadbolt D065 C065 C067 MMDSmart Message- Whiz Sentient Tech- nologies , Sen- tient Ascend Trade Press Trade A043 C041 B041 C042 Feed Dyna- mix E040 B040 D040 A040 Cedato D041 Outdoor Area Outdoor Curate Mobile D066 Early Bird Lounge Early Bird E066 C040 B040 CRM Adyen Piwik PRO D041a E041 World of of World Agencies A040 Clickable Design Clickable Dataxu, Zalando, Collabary by design :kostal by Digitale Marken dpa Deutsche Presse-Agentur media madvertise Liebe, eyeota, Echte Media, Performance NEXD, Nayoki, Web2Grow Scalling.TV, PowerLinks,

Goldbach Group Goldbach Austria Splicky Goldbach Germany, Protected Media AdSpirit C069 C068 Ippen Tapad The Tapad Graph D069 Traﬀective Traﬀective Seloy Live Seloy E041 Trade doubler A042 D042 E042 Opinary B042 Outdoor Area Outdoor IOX Mediennetzwerk.NRWc/o NRW Mediencluster metoda media accelerator next Data Resources Nordic Placements.io POSpulse SITU8ED SoundReply Publishing Spectrm Stoerkens Storemoods Go Media Stream Triclap troy Technologies Ubermetrics labs ZOOM Scedule Corp Social Ads Spaceboot Spirable Streamdust.tv Media - Gründerszene Vertical weAct Rabbit White Business Suite Rabbit - Happy White - DALASON WIRECLOUD Concardis RatePAY Bloomreach commercetools, Satzmedia, Digital Value diva-e Excellence AdRoll SendCloud T-Systems B043 Optimove UK Admixer D043 D041 belboon, Ingenious Technologies adjust Mobile Power Mobile Power Station Lounge Area TextMaster Cash Desk B041 Omnicom annalect Hearts & Science Germany OMD Germany PHD Germany Services Web Trakken E040 MediaMath Desk The Trade E070 B071 C070 CNN Pixx.io C071 Ad- Police Super- text D070

artegic LINK Mobility DAPP Global Limi Platform DU Ad Media Mint E045 E043

Facebook A041 F008 C049 Instagram C048 D046 C048 Hall 8 E044 E046 A046 B046 33- Across Trade Trade Press Trade Press A048 DDV E045 E047

CREHLER Leanplum loopingo Adikteev Seminar 7 D047 eology A047 BurdaForward Channable B048 B047 Crownpeak A048 idealo internet Falcon.io E048 Yext E049 Kimia Solutions Research Now E049 Mobile Power Mobile Power Station C041 D049 MediaLink Rubicon Project xAd B049 IPONWEB TK-World Spectrum unlimited, Vodafone A049 D048 Bing LinkedIn A049 BidSwitch E048 GroundTruth Talihu Talihu UNIVERSUM Inkasso Eyeo Santander Consumer Bank heidelpay heidelpay Microsoft Channel Pilot Solutions Channel Pilot basecom, brandence, Digital Group, Grow MSO Digital, YieldKit netspirits, B049 D049 Channel- Advisor

TUNE LogMeIn LogMeIn BidSwitch, Bold360, GoTo- Webinar

Stage 2 Stage 23 degrees 5Analytics Lightning Ad adbonitas ADLIB DIGITAL AdTriba Advocado Bannerwise brytes CoolTool easyclipr Explainr Studios FanFilter guuru Hafervoll Gründerfonds High-Tech Management Insense Ads Digital Hub Cologne expertmatch ﬁndoo. Deutschland Flux FoxBase HitchOn Magikbee Media Technology Mercury NETSTAG OneFID Roq.ad Rechtsrheinisches Technologie- RTZ Köln und Gründerzentrum Trade Press Trade

A008 marconomy C009 D009 Frank- furter Allge- meine Zeitung TDWI Show Heroes D008 B051 C050 D050 E052 B051 B050 E050 B050

C050 A001 Cleverclip A052 RS Internet Reklam- Store A051a Experian Feier- abend A051a Loqate Entrance Hall 11.1 A050 A019 The Girls’ Lounge The Girls’

Slope- Lift PM A B C D E Outdoor Outdoor Area E054 B052 E051 E054a Monotype Olapic A052 Connexity Europe Wirecard Applift D051 C051 HubSpot HubSpot Germany GLO- BAXY STYLA Trusted Shops Trusted etracker moreﬁre A053 Carl Zeiss ANEXIA netcup IGAWORKS adbrix A011 D011 C011 E010 B010 D018 WeQ Global WeQ Sub Tech Taboola plista C010 E011 Snack Point A010 ZEFR E051 E053 Silver- Bullet A054

"Die Socia- listen" Swat.io Walls.io BVDW The Perfor- mance Net- work Group, E2Ma Please use the escalator to to Please use the escalator 0 Level access Hall 5.2 from dunnhumby C058 D056 C057

B056 E056 A056 B059 C058 E055 E056a cent Digital Media Collect- Cloud- ﬂare Sommer & Co. onvista media onvista Rakuten Rakuten Marketing Marketing Rakuten Viber Rakuten A055 A012 Global- Wide Media Causal IQ Newsletter 2Go B057 Exactag A058 Wieners+ Wieners B054 A057 Smarter Ecommerc App Samurai Trebbau direct

Oath D055 PubGalaxy D053 Traﬃc Partner RUNATIVE

InﬂuencerDB Titan Gate Titan Gate A058 E019 Accen- gage optilyz Smart AdServer emarsys E057 B019 B058 Pixalate Urban Airship D058 C018 E055 Matomy myDSP MOBFOX, E058 Please use the escalators Please use the escalators access Hall 5.1 and 5.2 to ARITHNEA pilot Publicis Media Plan.Net Mediaplus

A017 Agency Agency Lounge 003 A016 B014 Zeropark Zeropark Voluum adlicious Codewise A059 Appsumer

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E021 GfK DMEXCO DMEXCO Diner A066 E067 MG Techno- logies TraﬃcJunky PornHub D068 E028 D029 Emerse A068 E068 E066a Amplience A022

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DuMont Digital, kolb digital, Kontrast DuMont Digital, kolb Communication Services, kytence, SonoBeacon Lösch MSP, Censhare brand building FACELIFT Cloud Facelift

Snack Point research mo'web C D E A B UBK D071 E070 C071 USU AG epoq C070 D070 Pro- jecter Bynder A028 Level 1 (access from Boulevard) 1 (access from Level RTL Group RTL E070 Hall 7 MAIRDU- MONT NETLETIX SevenOne Media SevenOne C029 Seminar 1 Asia Point Sushi Point DMEXCO Pub Coﬀee Juice meets Piazza Boulevard North B031 A031 C031 B030 C030 D030 E030 E031 Hall 5.1 Speakers’ Forum D031 ORACLE ORACLE Deutschland Blue Kai, Clicktale, Clicktale, Blue Kai, Cloud CX, Eloqua, Engage- ment Factory Maxymiser, B.V., Connect, Planet Responsys, Reply Riverland media.net store, advanced adsquare, BankingCheck, Aumago, CrossEngage, deinerklaerﬁlm.de, eKomi, FMP Filmmanufaktur, Fedoriv, IDH Media, GlobalDots, Red Pineapple, Projektron, Remerge, Smartly.io, Talon.One, store2be, Userlutions, Visual Meta, zenloop

Brandwatch A030

Tripicchio

optimise-it Unlimited Traﬃc Unlimited Adweek Netmind Core Netmind GiroSolution

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A038

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B018 white BUL- LET B043

E018 E018a netnomics D019 Campaign -

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A044 seo2b C049 D048 B021 C021 E024 C020 B020 E020 contentbird E045 B021 C020 C021 D020 B020 E020 A021a ReachHero A021 Haensel D047 E048 optile A020 B020a A020 Orbitvu, Alpha- Alphastudio, shot, Orbitvu Kits quintly

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C029 D028 B027 A025 B024 C024 adnymics parcel Lab 247- GRAD dirico.io Cool Service C028 E026 D028 C029 E023 E026a Across Across Systems Welocalize A026 D027 Cake SmartyAds SmartyAds Advellence Advellence Sharedien Humai Tech- nologies E025 Triton Triton Digital HQLabs HQLabs helloHQ.io Q. C026 A027 ameo App&Web A050 AGNITAS iAdvize E029 NEOSEEN Objectbox Liquid Labs odc. By Permutive PrimeUp printmate RYTER simplaex.com Research Symanto The Jodel Venture uNaice Welect yimify YUKTAMEDIA webtexttool.com - kueez.com Media Group Yoto A028 UDG BVDW Digital Lounge 2. odoscope Justpremium Marketo Marketing Avaus Innovations, Buildscale, Cloudwords, Onemedia Consulting, vidyard Tealium GRIF Bürgel TeamBank Computop sogedes. digital A029 Ad Defend E028 D029 ecx.io germany ecx.io Aperto Aperto IBM iX B026 B029 C026a MoovIT text Omatic empaction Nano Inter- Active A029 B028 B025 C028 Ratecard Botfuel Dailymotion Displayce id5 Technology Advertising Gameloft Mediarithmics Proxistore Realytics SIRDATA Sojern SYNC TEEMO Tinyclues A054 AppNexus Adtelligent Adtelligent Consulting Deloitte Digital Deloitte Partnerize E029 Spotify Burda Direkt Services Direkt Burda interactive direct Burda Burdadirect DieRabattMacher PACVERTISE Marketing PaketPLUS PAKKS D059 D055 E055 Sendinblue ExMarketPlace JobValet, Self JobValet, Butler App, Vilo App, YOUniversal Media Amazon C051 eBay mobile.de C031 Lounge Area B030 A031 D031

E030 C030 D030 E030 B059 B030a C031 C058 C038 D030 D031 Netz- gefährten Seeding- Up

A030 tarent tarent solutions Rocket10 A031 Oracle Corporation , Oracle Dyn 20 DMEXCO Guide September 12 & 13, 2018 B058 in Cologne 21 DMEXCO Guide Hall Plan: Hall 6 & 9 A030

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E035 Critizr Seminar 3 talkauf-

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E064 E062 D064 A B C D E A B C D E Across YONKA- NA SRL C063 BRICK SPACES WIBBITZ construktiv traﬃcmax C065 D065 Leadbolt C067 MMDSmart Message- Whiz Sentient Tech- nologies , Sen- tient Ascend A043 C041 B041 C042 Feed Dyna- mix B040 D040 E040 A040 Cedato D041 Outdoor Area Outdoor Curate Mobile D066 E066 Early Bird Lounge Early Bird C040 B040 CRM Adyen Piwik PRO D041a E041 Clickable Design Clickable Dataxu Zalando, Collabary by design :kostal by Digitale Marken dpa Deutsche Presse-Agentur media madvertise Liebe, eyeota, Echte Media, Performance Nayoki, Web2Grow Scalling.TV, PowerLinks, World of of World Agencies

A040 Goldbach Group Goldbach Austria Splicky Goldbach Germany, Protected Media AdSpirit C069 C068 D069 Ippen Tapad The Tapad Graph Traﬀective Traﬀective Seloy Live Seloy E041 Trade doubler A042 D042 E042 Opinary B042 Outdoor Area Outdoor IOX Mediennetzwerk.NRWc/o NRW Mediencluster metoda media accelerator next Data Resources Nordic Placements.io POSpulse SITU8ED SoundReply Publishing Spectrm Stoerkens Storemoods Go Media Stream Triclap troy Technologies Ubermetrics labs ZOOM Scedule Corp Social Ads Spaceboot Spirable Streamdust.tv Media - Gründerszene Vertical weAct Rabbit White Business Suite Rabbit - Happy White - DALASON WIRECLOUD Concardis RatePAY Bloomreach commercetools, Satzmedia, Digital Value diva-e Excellence AdRoll SendCloud T-Systems B043 Optimove UK Admixer D041 D043 belboon, Ingenious Technologies adjust TextMaster B041 Omnicom annalect Hearts & Science Germany OMD Germany PHD Germany Services Web Trakken E040 MediaMath Desk The Trade E070 B071 C070 CNN Pixx.io C071 Ad- Police Super- text D070

artegic LINK Mobility DAPP Global Limi Platform DU Ad Media Mint E045 E043

Facebook A041 F008 C049 Instagram C048 Hall 8 D046 C048 E044 E046 A046 B046 33- Across A048 DDV E045 E047

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B053 C050 D050 E052 B051 B050 E050 B050 C050 Cleverclip A052 RS Internet Reklam- Store A051a Experian Feier- abend A051a Loqate A050

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B056 E056 A056 B059 C058 E055 E056a cent Digital Media Collect- Cloud- ﬂare A055 Global- Wide Media Causal IQ Newsletter 2Go B057 A058 Wieners+ Wieners B054 A057 Smarter Ecommerc App Samurai Trebbau direct

D055 PubGalaxy D053 Traﬃc Partner RUNATIVE

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B061 E060 C060 D060

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E061 A061 Gutscheine.de sparwelt.de Smart Shopping and Saving Sparwelt Clever- bridge Oro

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A066 E067 MG Techno- logies TraﬃcJunky PornHub D068 Emerse A068 E068 E066a

D067 DOTC UNITED AVAZU B068 Polway Polway Mobsuite C064

E068

B067 B065 iPinYou Bitmovin Retresco

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Snack Point research mo'web A B C D E UBK C071 D071 E070 USU AG epoq C070 D070 Pro- jecter Level 1 (access from Boulevard) 1 (access from Level E070 Hall 7 Seminar 1 Hall 5.1 media.net store, advanced adsquare, BankingCheck, Aumago, CrossEngage, deinerklaerﬁlm.de, eKomi, FMP Filmmanufaktur, Fedoriv, IDH Media, GlobalDots, Red Pineapple, Projektron, Remerge, Smartly.io, Talon.One, store2be, Userlutions, Visual Meta, zenloop Lounge Area Lounge Debate Stage Debate Mobile Power Station Mobile Power

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Smart Water Smart Coca Cola Coca D082 Hall 5.2 Hall 6 Snack Point

Entrance East Entrance Entrance East Entrance Hall 11.1 Hall 9 Entrance North Hall 11.1 DMEXCO Café DMEXCO Hall 9 VIP Entrance Press) (Speakers, Entrance North Congress Congress North Center Congress Stage Congress DMEXCO Café DMEXCO Trade Press Trade Mobile Power Mobile Power Station Lounge Area Cash Desk Trade Trade Press Trade Press VIP Entrance Press) (Speakers, Congress Congress North Center

Mobile Power Mobile Power Station Congress Stage Congress Trade Press Trade A008 marconomy C009 D009 Frank- furter Allge- meine Zeitung TDWI Show Heroes D008

Trade Press Trade A001 Entrance Hall 11.1 A019 The Girls’ Lounge The Girls’ A B C D E A011 D011 C011 Mobile Power Mobile Power Station Lounge Area E010 B010 D018 C010 E011 A010

Cash Desk BVDW The Perfor- mance Net- work Group, E2Ma Please use the escalator to to Please use the escalator 0 Level access Hall 5.2 from Trade Trade Press Trade Press Sommer & Co. onvista media onvista Rakuten Rakuten Marketing Marketing Rakuten Viber Rakuten A012 Exactag Oath E019 optilyz Smart AdServer emarsys B019 C018 A017 A016 B014

Appsumer A003 Mobile Power Mobile Power Station D019 E018

Cloudinary Trade Press Trade B018 Video Elephant A018 Searchmetrics Trade Press Trade A008 marconomy C009 D009 Frank- furter Allge- meine Zeitung TDWI Show Heroes D008 Motion Stage Motion Labs Work Press Center Center Press VIP Lounge Stage Experience Level 2 Level 1 Level 0 Level . DCMN Blogger Area Openx IAB Switzerland º Adference Adference Commanders Act crossvertise Technologies Fjord LEAP Digital Marketing m-pathy OBI4wan trbo

Webtrekk Freewheel / Comcast

A001 BVDW Entrance Hall 11.1 A019 The Girls’ Lounge The Girls’ A B C D E BSI Business Systems Integration Integration BSI Business Systems Deutsche Lufthansa FRANKA EMIKA marketing video content make/c Nortal Interactive Novum picalike ShowAd Snap Space Interactive 360 Spacemakers Virtual Reality Magenta Telekom europe TV1 - streaming Viond Labs VRTX TV Studio Experience of World C021 D020 A021 C028 A011 D011 C011 Outdoor Area Outdoor E010 B010 D018 C010 E011 A010 Senuto Inﬁnity Media A020 Ligatus RMS Radio Marketing D021 Service North Center

E021 GfK BVDW The Perfor- mance Net- work Group, E2Ma

Hall Plan: Hall DMEXCO Diner 5.1 Hall Plan: Hall 5.2 Please use the escalator to to Please use the escalator 0 Level access Hall 5.2 from E028 D029 Amplience A022 Sommer & Co. onvista media onvista Rakuten Rakuten Marketing Marketing Rakuten Viber Rakuten A012 Exactag Oath mit E019 G+J e|MS smartclip smartclip Ad Alliance Ad Nielsen - Visual IQ optilyz Smart AdServer emarsys E029 B019 IP Deutschland SPIEGEL MEDIA SPIEGEL C018 Haufe- Lexware A024 A017 A016 B014

Appsumer A003 D019 E018 DuMont Digital, kolb digital, Kontrast DuMont Digital, kolb Communication Services, kytence, SonoBeacon Lösch MSP, Censhare brand building FACELIFT Cloud Facelift Cloudinary B018 Bynder A028 Video Elephant A018 Searchmetrics Trade Press Trade RTL Group RTL Motion Stage Motion Labs Work Press Center Center Press VIP Lounge Stage Experience Level 2 Level 1 Level 0 Level . DCMN Blogger Area Openx MAIRDU- MONT NETLETIX SevenOne Media SevenOne C029 IAB Switzerland º Adference Adference Commanders Act crossvertise Technologies Fjord LEAP Digital Marketing m-pathy OBI4wan trbo Webtrekk Freewheel / Comcast

Asia Point Sushi Point DMEXCO Pub Coﬀee Juice meets BVDW Piazza BSI Business Systems Integration Integration BSI Business Systems Deutsche Lufthansa FRANKA EMIKA marketing video content make/c Nortal Interactive Novum picalike ShowAd Snap Space Interactive 360 Spacemakers Virtual Reality Magenta Telekom europe TV1 - streaming Viond Labs VRTX TV Studio Experience of World Boulevard North B031 A031 C031 B030 C030 D030 E030 C021 D020 A021 E031 C028 Speakers’ Forum Outdoor Area Outdoor Senuto Inﬁnity Media A020 D031 ORACLE ORACLE Deutschland Blue Kai, Clicktale, Clicktale, Blue Kai, Cloud CX, Eloqua, Engage- ment Factory Maxymiser, B.V., Connect, Planet Responsys, Reply Riverland Ligatus RMS Radio Marketing D021 Service North Center

E021 GfK

Brandwatch A030

Tripicchio

optimise-it Unlimited Traﬃc Unlimited Adweek Netmind Core Netmind DMEXCO DMEXCO Diner GiroSolution

B001 C002 Inxmail C001 Spyke Media Spyke Mindlab Mindlab giropay E028 E001 D029 E008 A008 C009 B008 E009 C008 denkwerk Amplience A022 United Internet Media Internet United e-Spirit ARITHNEA Canto Excellence Digital Value diva-e ETECTURE I-D Media Bielefeld Pixelpark mit B A C D E Snack Point PAYBACK B033 C038 G+J e|MS iq digital smartclip smartclip Ad Alliance Ad Nielsen - Visual IQ E029 B038 IP Deutschland SPIEGEL MEDIA SPIEGEL D011 A011 E010 B010 Haufe- Lexware C010 A024 A010 A011 A010 C039 D038 C011 E010 cadooz B011 A035 gesellschaft Ulm Neue Medien- C018 DuMont Digital, kolb digital, Kontrast DuMont Digital, kolb Communication Services, kytence, SonoBeacon Lösch MSP, Censhare brand building FACELIFT Cloud Facelift

prudsys tung von tung von E011 Bazaarvoice Geoedge E032 E011 Avalara E034 Total Total Media

A038

Acxiom LiveRamp D013a Start-up Village Start-up D013b Feststellung Feststellung Bynder A028 E012b E012a D039 A012 eviom nformationsgemeinsch. A039 CJ Affiliate CJ Affiliate Conversant by Tableau Data Virtuality Feld M taod Consulting Episerver Personalization Episerver CMS Episerver Conversant Interfon Adress Interfon INDIMA direct, Gruppe Melter Celtra E036 MNFST Tech- nologi Messenger People der Verbrei INFOnline I zur Werbeträgern Werbeträgern PubMatic DYMATRIX CONSULTING brandung mediawave netz98 PHOENIX MEDIA TechDivision Inviqa UK Trustpilot Magento C011 econda A013 Optimizely Reply Portaltech Usabilla Igniti Liana- tech, Liana Techno- logies RTL Group RTL SEMKNOX MAIRDU- MONT NETLETIX SevenOne Media SevenOne C029 Digital Element b.telligent E013 Talkwalker webeffects Mycom Hydrane BidMotion Tappcelerator Tappx A016 A B C D E Asia Point Sushi Point DMEXCO Pub Coffee Juice meets

denkwerk Custobar E015 apollon Piazza B016 B019 C018 A041 Boulevard North B040 C041 D040 E040 C040 B031 A031 C031 D017 B030 C030 D030 E030 E016a D041 E016b A018 centrics User- D017a A018 Kameleoon Kameleoon B041 Kuaiyou B041a 4C insights Leiki E017 E031 InterRed Intowow Innovation Speakers’ Forum ITB Siteimprove Schober A017 E017 Uniserv

B018 D031 ORACLE ORACLE Deutschland Blue Kai, Clicktale, Clicktale, Blue Kai, Cloud CX, Eloqua, Engage- ment Factory Maxymiser, B.V., Connect, Planet Responsys, Reply Riverland white BUL- LET B043

E018 E018a netnomics D019

Campaign -

Brandwatch A030

Tripicchio optimise-it Unlimited Traﬃc Unlimited SAP Media, Hootsuite ARITHNEA, B4B, CELUM, POET, Mirakl, Netconomy, Mediaﬂy, itelligence, PricewaterhouseCoopers, GumGum Salesforce.com Bechtle Bicycles Canyon Engine Loyalty DEFACTO realations defacto DOCUSIGN FRANCE dotSource DriveNow 24 factory nexum Consulting PARX SafeCharge Adweek Sybit B016 Netmind Core Netmind GiroSolution Adobe diconium eggs unimedia Hootsuite Namics Plan.Net Group Prime Force TRACK Google E019 Fairrank

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r comwrap comwrap eZ Systems Level 0 Level Outbrain E062 E062a D063 Clicks Online Hall 5.1 A063 Social Match 24trans- late Mobvista Akeneo CELUM Flagbit Deutschland InBetween Reply Portaltech Products-Up sunzinet Vignold Group netgrade D062 A062 B062 Press Matrix AdSecure B064 A066 meta people A065 Artefact E063 Roxot B069 MGID Ironsource D063 Impact Forensiq E064 PrestaShop B063 CCBill, Internet Services, Marketing Mollie, patworx multimedia, Roccomedia, Wirecard First Cash Solution miropay- ment Mobile Power Station Mobile Power C061 Mediabrands Media, Initiative Cadreo, McCann Reprise, Universal media.net store, advanced adsquare, BankingCheck, Aumago, CrossEngage, deinerklaerﬁlm.de, eKomi, FMP Filmmanufaktur, Fedoriv, IDH Media, GlobalDots, Red Pineapple, Projektron, Remerge, Smartly.io, Talon.One, store2be, Userlutions, Visual Meta, zenloop heinekingmedia, DOOH.de

A066 E067 MG Techno- logies TraﬃcJunky PornHub D068 Emerse A068 E068 E066a

D067 DOTC UNITED AVAZU B068 Polway Polway Mobsuite C064

E068

B067 B065 iPinYou Bitmovin Retresco

A068 9 square Content- E068a Ve Global Ve E069 Databowl Ogury D069 S4M eZanga.com Anura.io C068 C069 CM Groep mWS E067 C066 travel audience travel Shopify B06 Ad4Game A4G Squee- zely C068 Samba TV Index Exchange Index C069 D069 Kenshoo Sprinklr Stream Free Sitecore Operations, Digital, Aprimo Marketing Actum Intentive, comspace, DIGIZUITE A/S, E-Commerce, Mercury Macaw, kuehlhaus, Rackspace, Namics (Deutschland), netzkern, webit! OSF Global Services, Unic, Valtech, Minimob Sublime Skinz A069

Snack Point research mo'web A B C D E Lounge Area Lounge Debate Stage Debate Mobile Power Station Mobile Power UBK C071 D071 E070 USU AG epoq C070 D070 Pro- jecter Food Court Level 1 (access from Boulevard) 1 (access from Level

E070 Hall 7

Smart Water Smart Coca Cola Coca Seminar 1 D082 Hall 5.2 Hall 6 Hall 5.1 media.net store, advanced adsquare, BankingCheck, Aumago, CrossEngage, deinerklaerﬁlm.de, eKomi, FMP Filmmanufaktur, Fedoriv, IDH Media, GlobalDots, Red Pineapple, Projektron, Remerge, Smartly.io, Talon.One, store2be, Userlutions, Visual Meta, zenloop Snack Point Lounge Area Lounge Debate Stage Debate Mobile Power Station Mobile Power

Food Court

Smart Water Smart Coca Cola Coca D082 Hall 5.2 Hall 6 Snack Point

22 DMEXCO Guide September 12 & 13, 2018 in Cologne 23 DMEXCO Guide Hall Plan: Hall 5.1 & 5.2 Hall Plan: Toilettes

Platinum Sponsor & Silver Sponsor VIP Lounge

Organizer Ideational and professional partner, With the special participation of the owner of the DMEXCO brand Circle of Online Marketers (OVK)

24 DMEXCO Guide September 12 & 13, 2018 in Cologne If you think of the art market, you automatically think of museums, studios, canvas, brushes, oil or colors. It hardly gets more analogue than this. Still, digital technologies are making an DMEXCO Blockchain Originals appearance here, too – albeit later than in other artistic domains. Blockchain technology, for instance, helps prevent counterfeit works or art theft. Albrecht Behmel documents just how this works. Incidentally, his paintings can be found hanging in the Empire State Building, or – our kreARTive Challenge with Guy Kawasaki, with his art project for DMEXCO.

For years, people have been coming to Cologne from all over the world to interact, network or develop ideas together. “This is where all kinds of backgrounds, desires, ideas, products and dreams converge and influence one another. That’s the main theme of my art, too,” Albrecht Behmel himself says of the common features of DMEXCO and his artistic creations. His four- part painting expresses linkages among people who might not have a great deal in common at first glance. The artwork consists of squares that combine to form the word “CARE”. “You can arrange the squares in series or as a block,” Albrecht Behmel points out. But every pic- ture can stand on its own, too. For Curiosity, Action, Responsibility and Experience.

And this is where blockchain enters in. Because all four works are accompanied by blockchain certificates. In this way, it will be possible to trace all future owners and locations of the paintings at all times. This blockchain certificate is based on an HD photograph of the original. At the same time, this HD photo forms the basis for reproduction as a mega-print. At the end of DMEXCO 2018, Albrecht Behmel will cut all four reproductions into pieces 1 x 1 meter in size, sign them and send them to select individuals as an invitation to DMEXCO 2019. But 25 of these hand-signed pieces documented in the blockchain of artworks are reserved for the winners of the second part of the Challenge.

With this in mind, the giant prints will serve as projection screens in the full sense of the term on September 12 & 13. Participants in DMEXCO 2018 – whether visitors or exhibitors – are called upon to present themselves individually or in teams with the works and in a way that fits the content. Entries to the competition will be identified with the aid of hashtags. All public postings on Twitter or Instagram should be marked with #DMEXCO18, #BlockchainOriginals and #CuttingTheBlockchain. The 25 posts with the most interactions will receive a piece of the mega-print that will in turn become a fresh original – thanks to the artist’s signature.

Albrecht Behmel, born in 1971, studied in Heidelberg and Berlin. He has lived in the Black Forest since 2012, but mainly works in major Have you seen it yet? “Take C.A.R.E.”, the conference motto for DMEX- European and American cities such as New York, Paris, Los Angeles, Miami, London and Berlin. His fascination for the digital world dates CO 2018, is now available as a work of art, too! Albrecht Behmel, whose back to the nineties, when he founded one of the first German digital publishers and experimented with Germany’s first e-books. paintings are exhibited in the centers of contemporary art throughout Albrecht is known, among other things, for his spontaneous guerrilla preview events in underground garages, parks and other unusual the world, has translated the motto into four artworks. Both the ori- spaces, where he plays with art and creative input. His award-win- ginals and four outsized reproductions can be found on the DMEX- ning paintings are very easy to recognize. His style – The Magic of the Swarms – is based on overlapping silhouettes of figures, people, CO grounds. As part of an Instagram Challenge, one of the originals, symbols, animals and abstract forms in vivid colors. Each color field has its own meaning through an “algorithm in the head”, according valued at around Euro 15,000, found a new owner among the visitors to which the coloration gets its own logic. This creates an expressive mosaic of abstract forms, which together form figurative content. and exhibitors before the event even got under way. The second part The artist thus tells stories, portrays faces, paints landscapes and shapes inner and outer realities. His paintings are created slowly, of the Challenge now concerns the mega-prints, 5 x 5 meters in size. by hand – from conception to completion, each canvas takes two To begin with: All you need is a smartphone, a good idea and the right to three weeks to complete. They can be found all over the world, particularly in the centers for contemporary art: Basel, Zurich, Miami, snapshot. If you want to join in or know what all this has to do with cut- New York and London, as well as Berlin, Manila and Los Angeles. Fol- lowing the kreARTive Challenge at DMEXCO, he will be represented ting-edge technology, read on. with an exhibition at Art Basel Miami.

26 DMEXCO Guide September 12 & 13, 2018 in Cologne 27 DMEXCO Guide DMEXCO Blockchain Originals Expo Exhibitor List Company Website Hall Stand

“Die Socialisten” Social Software Development GmbH www.die.socialisten.at Hall 7 A054 ]init[ AG für digitale Kommunikation www.init.de Hall 7 C018 1plusX AG www.1plusX.com Hall 8 B018 23 degrees GmbH www.23degrees.io Hall 5.2 Start-up Village 247GRAD Labs GmbH www.dirico.de Hall 7 B027 24translate Deutschland GmbH & Co. www.24translate.de Hall 7 A063 33Across, Inc. www.33across.com Hall 7 A046 3m5. Media GmbH www.3m5.de Hall 8 B059 4C insights Inc. www.4cinsights.com Hall 6 E017 5Analytics GmbH www.5analytics.com Hall 5.2 Start-up Village

A4G www.a4g.com Hall 7 D069 AB Tasty GmbH www.abtasty.com Hall 6 A031 Accengage www.accengage.com Hall 7 A058 Accenture GmbH www.accenture.com Hall 6 A035 Across Srl www.across.it Hall 8 D065 Across Systems GmbH www.across.net Hall 7 E023 Active Agent AG www.active-agent.com Hall 8 C041 EXPAND YOUR BUSINESS AN INSPIRING RANGE OF TOPICS Activision Blizzard Media Limited www.activision Hall 6 C020 DMEXCO is the central location for From media and marketing to blizzardmedia.com Actum Digital GmbH www.actumdigital.de Hall 6 C060 C069 networking, dialog, training and technology, business and the fu- Acxiom Ltd. www.acxiom.co.uk Hall 8 A038 inspiration. Here you will experi- ture, DMEXCO provides a wide ad agents GmbH www.ad-agents.com Hall 8 D045 AD lightning www.adlightning.com Hall 5.2 Start-up Village ence digital trends, tap into future range of topics and offers an in- Ad4Game Ireland Limited www.a4g.com Hall 7 D069 business potentials, and meet all finite number of opportunities to adbility media GmbH www.adbility-media.com Hall 8 B050 adbonitas GmbH www.adbonitas.com Hall 5.2 Start-up Village the important service providers discover trends, gain inspiration adbrix www.igaworks.com Hall 7 B052 and partners. and try out innovations. Adcash OÜ www.adcash.com Hall 7 A038 AdClear GmbH www.adclear.de Hall 8 C041 AddApptr GmbH www.addapptr.com Hall 8 B050 TEST AND EXPERIENCE PRODUCTS MORE THAN JUST AN EXPO AdDefend GmbH www.addefend.com Hall 7 C026a + 1,000 exhibitors from the market- As a combined expo and confer- AddressCheck www.xqueue.de Hall 7 D038 Adference GmbH www.adference.com Hall 8 C011 D018 ing, technology, creative and me- ence, DMEXCO provides access Adform A/S www.adform.com Hall 8 D047 E048 dia industries present their prod- to one of the largest business Adikteev GmbH www.adikteev.com Hall 7 D047 ADITION technologies AG www.adition.com Hall 8 C041 ucts and services to you. networks in the industry and in- Adjesty Software Ltd www.adjesty.com Hall 6 E038 spires its visitors with a top-class adjust GmbH www.adjust.com Hall 7 B042 MEET INDUSTRY LEADERS ADLIB DIGITAL LIMITED www.ad-lib.io Hall 5.2 Start-up Village conference program. adlicious GmbH www.adlicious.me Hall 6 B059 With more than 40,000 deci- Adloox SA www.adloox.com Hall 8 D062c sion-makers, seize this oppor- ADmantx Spa www.admantx.com Hall 7 E058 Gold Sponsor Expo Admeira AG www.admeira.ch Hall 8 B018 tunity to network with managers admitad GmbH www.admitad.com Hall 7 E037 from all over the world. Admixer EU GmbH www.admixer.net Hall 7 E042 adnymics GmbH www.adnymics.com Hall 7 B024

28 DMEXCO Guide September 12 & 13, 2018 in Cologne 29 DMEXCO Guide Exhibitor List Company Website Hall Stand Company Website Hall Stand

Adobe Systems Software Ireland Ltd. www.adobe.com Hall 6 A011 B016 Audience Serv GmbH www.audienceserv.de Hall 7 B022 AdOptim Ltd. www.adoptim.com Hall 6 E038 audienzz AG www.audienzz.ch Hall 8 B018 ADPLAYERPRO LLP www.addplayer.pro Hall 8 D062b Aumago GmbH www.aumago.com Hall 6 E070 AdPolice GmbH www.adpolice.com Hall 8 C070 Avalara Europe Ltd. www.vatlive.com Hall 7 A011 Adriel www.adriel.ai Hall 5.2 Start-up Village Avaus Marketing Innovations Ltd. www.avaus.fi Hall 8 D051 AdRoll Advertising Limited www.adroll.de Hall 7 C041 AVAZU www.dotcunitedgroup.com Hall 7 D067 adRom Media Marketing GmbH www.adrom.net Hall 8 A041 B040 AWIN AG www.awin.com Hall 6 C031 D030 AdSecure Limited www.adsecure.com Hall 7 B064 AZ Direct AG www.az-direct.ch Hall 8 B018 AdSpirit GmbH www.adspirit.de Hall 8 C068 AZ Direct GmbH www.az-direct.de Hall 7 B018 adsquare GmbH www.adsquare.com Hall 6 E070 Adtelligent Inc. www.adtelligent.com Hall 6 A029 AdTriba GmbH www.adtriba.com Hall 5.2 Start-up Village advanced store www.advanced-store.com Hall 6 E070 Advellence Solutions AG www.advellence.com Hall 7 E026 Advocado, Inc. www.advocado.media Hall 5.2 Start-up Village b.telligent GmbH & Co. KG www.btelligent.com Hall 6 E013 AdWeek LLC www.adweek.com Hall 7 E001 b:dreizehn GmbH www.b13.de Hall 8 B059 Adyen N.V. www.adyen.com Hall 7 B040 B4B Solutions GmbH www.b4b-solutions.com Hall 6 E010 Afilias Technologies Ltd. www.deviceatlas.com Hall 7 A037 Babiel GmbH www.babiel.com Hall 7 C018 Agiliway LLC www.civimobile.agiliway.com Hall 5.2 Start-up Village BankingCheck GmbH www.bankingcheck.de Hall 6 E070 AGNITAS AG www.agnitas.de Hall 8 A050 Bannerwise B.V. www.bannerwise.io Hall 5.2 Start-up Village Akamai Technologies GmbH www.akamai.de Hall 8 D040 basecom www.growdigitalgroup.de Hall 7 C048 Akeneo GmbH www.akeneo.com Hall 7 C061 Bazaarvoice GmbH www.bazaarvoice.de Hall 7 A010 All you need www.allyouneed.com Hall 8 C048 Beaconinside GmbH www.beaconinside.com Hall 5.2 Start-up Village AllyouneedFresh www.allyouneed.com Hall 8 C048 Beaconinside GmbH www.beaconinside.com Hall 6 E060 Alpha.One www.alpha.one Hall 5.2 Start-up Village Bechtle GmbH & Co KG www.bechtle.com Hall 6 C011 Alphashot www.orbitvu.de Hall 7 B020a Bedirect GmbH & Co. KG www.bedirect.de Hall 7 B018 Alphastudio www.orbitvu.de Hall 7 B020a Beijing kuaiyou century technology co. Ltd www.adview.com Hall 8 B041 Amazon Advertising https://advertising.amazon.de Hall 8 B051 C050 belboon GmbH www.belboon.com Hall 7 A043 Amazon Web Services, Inc. www.amazon.com Hall 8 D040 Bertelsmann SE & Co. KGaA Digital Marketing Services www.bertelsmann-print- Hall 7 B018 ameo GmbH www.ameo-agentur.de Hall 7 C026 ing-group.com Amplience Ltd www.amplience.com Hall 8 A022 ANEXIA Internetdienstleistungs GmbH www.anexia-it.com Hall 7 D050 annalect www.omnicommediagroup.de Hall 6 B041 C040 VIDEO-WORKFLOWS Anura.io www.ezanga.com Hall 7 E068a Aperto GmbH An IBM Company www.aperto.com Hall 7 D028 MADE BY MoovIT apollon GmbH & Co. KG www.apollon.de Hall 7 E015 App Annie Europe Limited www.appannie.com Hall 6 A030 App Samurai, Inc. www.appsamurai.com Hall 7 B054 App&Web Multikanal Marketing GmbH www.contentpepper.de Hall 7 A027 AppLift GmbH www.applift.com Hall 7 E054a Appness www.appness.com Hall 6 D038 AppNexus Inc. www.appnexus.com Hall 6 B025 C028 APPSfactory GmbH www.appsfactory.de Hall 8 A058 AppsFlyer Ltd. www.appsflyer.com Hall 6 E061 Appsumer Ltd www.appsumer.io Hall 8 A016 Aprimo Marketing Operations UK Ltd www.aprimo.com Hall 6 C060 C069 Apteco GmbH www.apteco.de Hall 6 E039 MoovIT ist technischer Systempartner für Brands, Agenturen und Portale rund um automatisierte ARITHNEA GmbH www.arithnea.de Hall 6 Agency Lounge Video- und Foto-Workflows für Produktinformationen und im E-Commerce. ARITHNEA GmbH www.arithnea.de Hall 6 E010 ARITHNEA GmbH www.arithnea.de Hall 8 A031 B030 Sie finden uns auf dem Gemeinschaftsstand für Junge Innovative Unternehmen, Halle 7, B026. Wir zeigen: Artefact SA www.artefact.com Hall 6 A065 artegic AG www.artegic.de Hall 6 A040 MoovITs „Video-Walk“ und „Fotoflow“ MoovITs „Title-Tool“ Arvato Systems GmbH www.it.arvato.com Hall 7 C018 Lösungen für die automatisierte für die webbasierte und automatisierte AS&S Radio GmbH www.ass-radio.de Hall 8 C040 Produktion von Produktvideos und Fotos Lokalisierung, Regionalisierung und AT Internet www.atinternet.com Hall 6 A031 für den Online-Handel Personalisierung von Videocontent. Attest Technologies Limited www.askattest.com Hall 5.2 Start-up Village

Gold Sponsor Expo Besuchen Sie auch das MoovIT-WorkLab am WorkLab-Thema: Donnerstag 13.9.2018 von 10.00 bis 11.15 Uhr, Produktvisualisierung im E-Commerce – Congress Center Nord, WorkLab 2 automatisierte Workflows für Fotos, Videos und Animationen

30 DMEXCO Guide September 12 & 13, 2018 in Cologne 31 DMEXCO Guide Section X Section X

Weitere Informationen unter videoworkflows.moovit.de Wir freuen uns über Ihren Besuch und die Kontaktaufnahme gerne auch nach der Messe!

RZ_Anz-MoovIT-dmexco-Guide.indd 1 13.08.18 12:54 Company Website Hall Stand Company Website Hall Stand

Beschützerbox GmbH www.targetbox.de Hall 7 A023a Celtra, Inc. www.celtra.com Hall 8 B033 best it GmbH & Co. KG www.bestit-online.de Hall 7 C021 E024 CELUM GmbH www.celum.com Hall 6 E010 BidMotion www.bidmotion.com Hall 7 E012b CELUM GmbH www.celum.com Hall 7 C061 BidSwitch www.iponweb.com Hall 6 B049 C048 Censhare AG www.censhare.com Hall 8 C021 bikuh GmbH www.bikuh.com Hall 5.2 Start-up Village Channable BV. www.channable.com Hall 7 A047 BILD GmbH www.bild.de Hall 6 B039 C038 Channel Pilot Solutions GmbH www.channelpilot.com Hall 7 C048 Bilendi GmbH www.bilendi.com Hall 7 E018a ChannelAdvisor UK Limited www.channeladvisor.de Hall 7 E048 billwerk GmbH www.billwerk.com Hall 7 C039 Chatvisor GmbH www.chatvisor.com Hall 5.2 Start-up Village Bing www.advertise.bingads.micro- Hall 6 A049 B048 Cincopa Ltd www.cincopa.com Hall 6 E038 soft.com/de-de CJ Affiliate by Conversant / Conversant Deutschland GmbH www.de.cj.com Hall 8 B038 bitgrip GmbH www.bitgrip.de Hall 7 C018 Claranet GmbH www.claranet.de Hall 7 C021 E024 Bitmovin GmbH www.bitmoving.com Hall 7 B067 Cleverbridge AG www.cleverbridge.com Hall 7 E061 blogfoster GmbH www.blogfoster.com Hall 8 C061 Cleverclip GmbH www.cleverclip.de Hall 7 E052 BloomReach B.V. www.bloomreach.com Hall 7 C042 Clickable Design clickable.design/en Hall 8 World of Agencies Blue Kai www.oracle.com Hall 8 D031 Clicks Online Business www.clicks.de Hall 7 D063 Bold360 www.logmeininc.com Hall 7 B049 Clicktale Ltd. www.clicktale.com Hall 8 D031 Bonial International GmbH www.bonial.de Hall 6 B039 C038 Cloud CX GmbH www.cloud-cx.de Hall 8 D031 Botfuel SAS www.botfuel.io Hall 6 E020 Cloudflare, Inc www.cloudflare.com Hall 7 A056 brandence www.growdigitalgroup.de Hall 7 C048 Cloudinary Inc. www.cloudinary.com Hall 8 B014 brandung GmbH & Co. KG www.brandung.de Hall 7 C010 Cloudwords Inc www.cloudwords.com Hall 8 D051 Brandwatch GmbH www.brandwatch.de Hall 8 A030 CM Groep B.V. www.cm.com Hall 7 C068 BRICK SPACES GmbH www.brickspaces.de Hall 8 C065 CNN www.edition.cnn.com Hall 8 B071 brickfox Multichannel E-Commerce GmbH www.brickfox.de Hall 7 C030 Codewise Sp. z o.o. Sp. k. www.codewise.com Hall 6 C058 brytes GmbH www.brytes.de Hall 5.2 Start-up Village Cognigy GmbH www.cognigy.com Hall 5.2 Start-up Village BS PAYONE GmbH www.bspayone.com Hall 7 C039 Collabary by Zalando www.collabary.com Hall 8 World of Agencies BSI Business Systems Integration AG www.bsi-software.com Hall 9 World of Experience Collectcent Digital Media Pvt. Ltd. www.collectcent.com Hall 7 E055 BSI Business Systems Integration AG www.bsi-software.com Hall 7 D061 Commanders Act www.commanderact.com Hall 8 C011 D018 Buildscale Inc. www.vidyard.com Hall 8 D051 commercetools GmbH www.commercetools.de Hall 7 C042 Bundesverband Digitale Wirtschaft (BVDW) e.V. www.bvdw.org Boulevard A003 common solutions GmbH & Co. KG storelogix www.storelogix.de Hall 7 C021 E024 Bundesverband Digitale Wirtschaft (BVDW) e.V. - Digital Lounge www.bvdw.org Hall 8 B050 communicationAds GmbH & Co KG www.communicationads.net Hall 8 E059 Burda direct interactive GmbH www.directinteractive.de Hall 8 E050 Burda Direkt Services GmbH www.burdadirect.com Hall 8 E050 Burdadirect www.burdadirect.com Hall 8 E050 6% BurdaForward Advertising GmbH www.burda-forward.de Hall 8 E050 fearful BurdaForward Advertising GmbH www.burda-forward.de Outdoor A001 Area Hall 8 Bynder B.V. www.bynder.com Hall 8 A028 2% angry

cadooz GmbH www.cadooz.de Hall 7 D011 Cadreon GmbH & Co.Kg www.cadreon.de Hall 6 C061 83% happy Cake www.getcake.com Hall 7 E026a the Emotion Campaign - direct services Gütersloh GmbH www.campaign-services.de Hall 7 B018 Canto GmbH www.canto.com Hall 8 A031 B030 9% Canyon Bicycles GmbH www.canyon.com Hall 6 C011 lock Which ad could Mona Lisa be watching? disgusted Capgemini Deutschland GmbH www.capgemini.com Hall 6 A062 Cappasity Inc. www.cappasity.com Hall 6 E033 Carl Zeiss AG www.zeiss.de Hall 7 E054 Swing by our stand to ﬁnd out! Cash Payment Solutions GmbH www.barzahlen.de Hall 7 A030 Hall 6, B31, C030 Causal IQ www.globalwidemedia.com Hall 6 A055 Cavalry Ventures www.cavalry.vc Hall 5.2 Start-up Village CCBill www.ccbill.com Hall 7 C060 Cedato Technologies LTD www.cedato.com Hall 7 D040

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source: https://www.newscientist.com/article/mg18825305-200-software-decodes-mona-lisas-enigmatic-smile/ Company Website Hall Stand www.osram.com/SmartRetail communicode AG www.communicode.de Hall 7 C018 Computop GmbH www.computop.com Hall 7 C028 comspace GmbH & Co. KG www.comspace.de Hall 6 C060 C069 comwrap GmbH www.comwrap.cpm Hall 7 D060 Concardis GmbH www.concardis.de Hall 7 B043 Connexity Europe GmbH www.connexity.com Hall 7 B053 construktiv GmbH www.construktiv.de Hall 8 E064 contentbird GmbH www.contentbird.io Hall 8 E045 Contentserv GmbH www.contentserv.com Hall 7 C021 E024 Contentsquare SAS www.contentsquare.com Hall 7 B069 Conversant Deutschland GmbH www.conversantmedia.eu Hall 8 B038 This goes ConversionRocket GmbH www.conversionrocket.de Hall 5.2 Start-up Village well with it. Cookeypath S.L. www.cookeypath.com Hall 5.2 Start-up Village Cool Service UG (haftungsbeschränkt) www.rateit.cool Hall 7 C024 CoolTool www.cooltool.com Hall 5.2 Start-up Village CoreMedia AG www.coremedia.com Hall 7 C018 COUPONS4U Gmbh www.coupons4u.de Hall 8 B050 creativestyle GmbH www.creativestyle.de Hall 7 C019 Creditreform Boniversum GmbH www.boniversum.de Hall 7 C036 CrefoPay www.crefopay.de Hall 7 C036 Crehler Sp. z o. o. www.crehler.com Hall 7 E047 CRIF Bürgel GmbH www.crifbuergel.de Hall 7 C028 Criteo www.criteo.com Hall 8 A049 B048 Critizr www.business.critizr.com Hall 7 E035 www.crmpartners.de Hall 7 E040 CRM Partners AG You might CrossEngage GmbH www.crossengage.io Hall 6 E070 50% CrowdArchitects GmbH www.iroin.io Hall 5.2 Start-up Village also like this. Crownpeak Technology Inc. www.crownpeak.com Hall 7 B047 Curate Mobile Ltd www.curatemobile.com Hall 7 A040 Custobar Ltd. www.custobar.com Hall 7 A016 Cxense ASA www.cxense.com Hall 8 D062a

Dailymotion Public Limited Company www.dailymotion.com Hall 6 E020 DAPP Global Limited www.do-global.com Hall 6 E043 Data Virtuality GmbH www.datavirtuality.de Hall 8 C039 Databowl LTD www.databowl.com Hall 7 E069 Dataxu Ltd. www.dataxu.com Hall 8 World of Agencies Datorama GmbH www.datorama.com Hall 8 E047 DAX - Digital Audio Exchange www.global.com Hall 8 B050 DCMN GmbH www.dcmn.com Hall 8 A017 DDV Deutscher Dialogmarketing Verband e.V. www.ddv.de Hall 6 E045 DEFACTO Loyalty Engine www.defacto-realations.com Hall 6 C011 Defacto realations GmbH www.defacto-realations.com Hall 6 C011 deinerklaerfilm.de www.deinerklaerfilm.de Hall 6 E070 Deloitte Consulting GmbH www.deloittedigital.com/de Hall 6 B028 Intelligent customer loyalty denkwerk GmbH www.denkwerk.com Hall 6 A010 Dept Marketplaces GmbH www.factor-a.de Hall 8 C058 EINSTONE Smart Retail increases your turnover Deutsche Lufthansa AG www.lh.com Hall 9 World of Experience Deutsche Post DHL www.dpdhl.com Hall 8 C048 Integrated into your lighting system, OSRAM EINSTONE Smart Retail recognizes customers even before they enter the DeviceAtlas www.deviceatlas.com Hall 7 A037 store. Thanks to intelligent customer analysis, retailers can push individual offers to the customer’s smartphone – this dfv Mediengruppe Deutscher Fachverlag GmbH www.dfv.de Hall 8 E060 increases customer loyalty and sales. Discover more on osram.com/SmartRetail or at DMEXCO, hall 6, stand E060.

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34 DMEXCO Guide September 12 & 13, 2018 in Cologne 35 DMEXCO Guide Section X Section X

RZ_Osram_AZ OsramEinstone_DMEXCO_210x297_english.indd 1 20.08.18 12:49 Company Website Hall Stand Company Website Hall Stand

DHL Express Germany www.dpdhl.com Hall 8 C048 Emerse Sverige AB www.emerse.com Hall 7 A066 DIA.die interaktiven GmbH & Co. Kg www.die-interaktiven.de Hall 7 D060 emetriq GmbH www.emetriq.com Hall 8 D059 diconicum GmbH www.diconium.com Hall 6 A011 B016 empaction GmbH www.empaction.com Hall 7 E028 DieRabattMacher www.burdadirect.com Hall 8 E050 EMX Digital, LLC www.emxdigital.com Hall 8 D055 Digital Confession Drive www.etribes.de Hall 6 C033D036 Engagement Factory B.V. www.engagementfactory.com Hall 8 D031 Digital Element www.digitalelement.com Hall 7 D013a Engageya LTD www.engageya.com Hall 6 E038 Digital Hub Cologne GmbH www.digitalhubcologne.de Hall 6 C033D036 eology GmbH www.eology.de Hall 7 B046 Digital Hub Cologne GmbH www.digitalhubcologne.de Hall 5.2 Start-up Village Episerver CMS www.episerver.com Hall 8 E031 Digitalkaufmann.de www.etribes.de Hall 6 C033D036 Episerver GmbH www.episerver.com Hall 8 E031 Digitalraum GmbH www.digitalraum.de Hall 7 C036 Episerver Personalization www.episerver.com Hall 8 E031 DIGIZUITE A/S www.digizuite.com Hall 6 C060 C069 Epom Ad Server www.epom.com Hall 7 D057 dirico.io www.dirico.de Hall 7 B027 Epom Ltd. www.epom.com Hall 7 D057 Displayce www.displayce.com Hall 6 E020 epoq internet services GmbH www.epoq.de Hall 7 D070 diva-e Digital Value Excellence GmbH www.diva-e.com Hall 7 C042 eprofessional GmbH www.eprofessional.de Hall 6 C039 D038 diva-e Digital Value Excellence GmbH www.diva-e.com Hall 7 C021 E024 eprofessional GmbH www.eprofessional.de Hall 6 C031 D030 diva-e Digital Value Excellence GmbH www.diva-e.com Hall 8 A031 B030 ERGO Direkt Versicherung AG www.ergodirekt.de Hall 7 C058 dkd Internet Service GmbH www.dkd.de Hall 8 B059 esc mediagroup GmbH www.escmediagroup.de Hall 6 B020 Docusign France www.docusign.de Hall 6 C011 e-Spirit AG www.e-spirit.com Hall 8 A031 B030 DOOH.de www.heinekingmedia.de Hall 6 A066 ESYON GmbH www.esyon.de Hall 7 C058 DOTC UNITED GROUP INC. www.dotcunitedgroup.com Hall 7 D067 ETECTURE GmbH www.etecture.de Hall 8 A031 B030 Dotmailer www.dotmailer.com/neur/ Hall 7 C030 etracker GmbH www.etracker.com Hall 7 C051 dotSource GmbH www.dotsource.de Hall 6 C011 Etribes www.etribes.de Hall 6 C033D036 DoubleVerify Inc. www.doubleverify.com Hall 8 C059 eTribes Connect GmbH www.etribes.de Hall 6 C033D036 dpa Deutsche Presse-Agentur www.dpa.com Hall 8 World of Agencies e-velopment GmbH www.e-velopment.de Hall 7 C019 DriveNow GmbH & Co. KG www.drive-now.com Hall 6 C011 Even on Sunday GmbH www.even-on-sunday.com Hall 8 C049 D048 DU Ad Platform www.do-global.com Hall 6 E043 Evergage GmbH www.evergage.com Hall 5.2 Start-up Village DuMont Digital GmbH & Co. KG www.dumont.de Hall 8 C021 eviom GmbH www.eviom.com Hall 8 D039 dunnhumby Germany GmbH www.sociomantic.com Hall 6 A052 EVO Payments International GmbH www.evopayments.eu Hall 7 D033 DYMATRIX CONSULTING GROUP GmbH www.dymatrix.de Hall 7 C011 Exactag GmbH www.exactag.com Hall 8 A012 ExMarketPlace FZ LLC www.exmarketplace.com Hall 8 A054 Expedia Media Solutions www.advertising.expedia.com Hall 7 D033b Expedia, Inc. www.advertising.expedia.com Hall 7 D033b Experian Limited www.experian.co.uk Hall 7 B050 Expert Systems AG www.provenexpert.com Hall 6 E021 E2Ma GmbH www.e2ma.de Hall 8 A010 expertmatch GmbH www.expertmatch.io Hall 5.2 Start-up Village easyclipr www.easyclipr.com Hall 5.2 Start-up Village eyeo GmbH www.acceptableads.com Hall 7 D048 eBay GmbH www.ebay.de Hall 8 C051 Eyeota www.eyeota.com Hall 8 World of Agencies Echobot Media Technologies GmbH www.echobot.de Hall 7 A061 eZ Systems GmbH www.ez.no/de Hall 7 D060 Echte Bewertungen www.echte-bewertungen.com Hall 7 A039a eZanga.com, Inc. www.ezanga.com Hall 7 E068a Echte Liebe Agentur für digitale Kommunikation www.echte-liebe.com Hall 8 World of Agencies econda GmbH www.econda.de Hall 7 C011 ecx.io germany GmbH www.ecx.io Hall 7 D028 e-dialog GmbH www.e-dialog.at Hall 8 B018 eggs unimedia GmbH www.eggs.de Hall 6 A011 B016 E-HAWK LLC www.e-hawk.net Hall 5.2 Start-up Village Facebook, Inc. www.facebook.com Hall 6 A041 B040 EHI Geprüfter Online-Shop www.ehi-siegel.de Hall 7 C039 FACELIFT brand building technologies GmbH www.facelift-bbt.com Hall 8 D020 Ehlion Ltd. www.ehlion.com Hall 8 B050 Facelift Cloud www.facelift-bbt.com Hall 8 D020 Eikona Media GmbH www.eikona-media.de Hall 7 C058 FACT-Finder www.fact-finder.de Hall 8 A040 EINSTONE Smart Retail www.osram.de/einstone Hall 6 E060 FACTOR-A www.factor-a.de Hall 8 C058 eKomi Ltd. www.ekomi.de Hall 6 E070 Factory 24 GmbH www.factory42.com Hall 6 C011 Elastic Path www.elasticpath.com Hall 7 C018 FAIRRANK GmbH www.fairrank.de Hall 7 E019 Elastic Path Commerce www.elasticpath.com Hall 7 C018 Falcon.io ApS www.falcon.io Hall 7 A048 ELMAN SYSTEMS Limited www.headbidder.net Hall 5.2 Start-up Village FanFilter Studios UG www.swinx.app Hall 5.2 Start-up Village Eloqua www.oracle.com Hall 8 D031 Fastlane Marketing GmbH www.fastlane-marketing.de Hall 7 E038a Emarsys eMarketing systems AG www.emarsys.com Hall 8 E010 Fedoriv GmbH iG www.fedoriv.com Hall 6 E070 Emaze Inc. www.emaze.com Hall 6 E038 Feed Dynamix GmbH www.feed-dynamix.de Hall 7 B041 Feierabend Online Dienste für Senioren AG www.feierabend.de Hall 7 A051 Gold Sponsor Expo Feld M www.feld-m.de Hall 8 C039 FIEGE Logistik Stiftung & Co. KG www.fiege.com Hall 7 C019 financeAds GmbH & Co. KG www.financeads.net Hall 8 E059 FINDOLOGIC GmbH www.findologic.com Hall 7 B037

36 DMEXCO Guide September 12 & 13, 2018 in Cologne 37 DMEXCO Guide Exhibitor List Company Website Hall Stand Company Website Hall Stand findoo. Deutschland GmbH www.findoo.de Hall 5.2 Start-up Village First Cash Solution GmbH www.1cs.de Hall 7 B063 Fjord Technologies SAS German Branch www.commandersact.com Hall 8 C011 D018 Flagbit GmbH & Co. KG www.flagbit.de Hall 7 C061 Fluid Ads Ltd. www.fluidads.com Hall 5.2 Start-up Village H.H.H. Technologies, Advertising an Marketing Ltd www.shout.market/ Hall 6 E038 Flux www.go-flux.com Hall 5.2 Start-up Village Haensel AMS GmbH - Advanced Mathematical Solutions www.haensel-ams.com Hall 7 A021a FMP Filmmanufaktur Potsdam GmbH www.deinerklaerfilm.de Hall 6 E070 Hafervoll GmbH www.hafervoll.de Hall 5.2 Start-up Village Foap Poland Sp. z o.o. www.foap.com Hall 6 E023 Happy Business Suite www.whiterabbitsuite.com Hall 5.2 Start-up Village Forensiq www.impact.com Hall 6 D063 Happy Contests UG www.happy-contests.de Hall 7 A023 FoxBase GmbH www.foxbase.de Hall 5.2 Start-up Village Happydemics S.A.S www.happydemics.com Hall 5.2 Start-up Village FRANKA EMIKA GmbH www.franka.de Hall 9 World of Experience Haufe-Lexware Services GmbH & Co. KG www.mediacenter.haufe.de Hall 8 A024 Frankfurter Allgemeine Zeitung GmbH www.faz.de Hall 8 C009 Hearts & Science Germany GmbH www.hearts-science.com Hall 6 B041 C040 Free Stream Media Corp platform.samba.tv Hall 6 E068 heidelpay GmbH www.heidelpay.de Hall 7 C049 Freewheel/Comcast www.freewheel.tv Hall 8 D019 E018 heinekingmedia GmbH www.heinekingmedia.de Hall 6 A066 FROGO AD www.frogo-ad.com Hall 5.2 Start-up Village helloHQ.io www.hellohq.io Hall 7 A026 FromScratch S.A. www.fromscratch.agency Hall 5.2 Start-up Village Hermes Germany GmbH www.hermesworld.com Hall 8 B049 Fyber N.V. www.fyber.com Hall 8 B058 High-Tech Gründerfonds Management GmbH www.htgf.de Hall 5.2 Start-up Village HitchOn GmbH www.hitchon.de Hall 5.2 Start-up Village Hivency SAS www.hivency.com Hall 5.2 Start-up Village hmmh multimediahaus AG www.hmmh.de Hall 7 C030 hmstr GmbH www.hmstr.de Hall 5.2 Start-up Village Hootsuite Media Germany GmbH www.hootsuite.com Hall 6 E010 G+J e|MS www.gujmedia.de Hall 8 A021 C028 Hootsuite Media Germany GmbH www.hootsuite.com Hall 6 A011 B016 Gameloft Advertising Solutions www.gameloft.com/advertis- Hall 6 E020 Horizont www.dfv.de Hall 8 E060 ing-solutions/en/ HQLabs GmbH www.hellohq.io Hall 7 A026 Geoedge Ltd www.geoedge.com Hall 6 E011 HubSpot Germany GmbH www.hubspot.com Hall 7 C050 GetResponse Sp. z o.o. www.getresponse.co.uk Hall 7 B032 Humai Technologies GmbH www.humai.tech Hall 7 E026 GfK SE www.gfk.com Hall 8 E021 Hydrane SAS www.bidmotion.com Hall 7 E012b giropay GmbH www.giropay.de Hall 6 E009 hyScore.io GmbH www.hyscore.io Hall 5.2 Start-up Village GiroSolution GmbH www.girosolution.de Hall 6 E009 Global Media & Entertainment www.global.com Hall 8 B050 GlobalDots Services and Support GmbH www.globaldots.com Hall 6 E070 GlobalWide Media Inc www.globalwidemedia.com Hall 6 A055 GlobalWide Media Inc www.globalwidemedia.com Hall 7 B038 GlobalWide Media Inc - Causal IQ www.globalwidemedia.com Hall 6 A055 i1Box GmbH www.contactbox.pro Hall 5.2 Start-up Village GLOBAXY LTD www.globaxy.com Hall 7 A052 IAB Europe www.iabeurope.eu Hall 8 B018 GM&E GmbH www.global.com Hall 8 B050 IAB Switzerland Association www.iab-switzerland.ch Hall 8 B018 GOB Software & Systeme GmbH & Co. KG www.gob.de Hall 7 B032a iAdvize GmbH www.iadvize.com Hall 7 E029 Goldbach Austria www.goldbachgroup.com Hall 8 E069 iamhero inc. iamhero.io Hall 5.2 Start-up Village Goldbach Germany www.goldbachgroup.com Hall 8 E069 IBM iX www.ibm.com/services/ibmix Hall 7 D028 Goldbach Group AG www.goldbachgroup.com Hall 8 E069 I-D Media AG www.idmedia.com Hall 8 A031 B030 Golden Goose LLC www.gg.agency/ Hall 8 B045 id5 Technology Ltd www.id5.io Hall 6 E020 Google Germany GmbH www.google.de Hall 6 B011 C018 idealo internet GmbH www.idealo.de Hall 7 D046 Gorilla GmbH www.livereach.de Hall 7 E018 IDH Media S.A. www.indahash.com Hall 6 E070 GothamAds LLC www.gothamads.com Hall 7 A036 IGAWORKS INC. www.igaworks.com/en/index Hall 7 B052 goTom AG www.gotom.io Hall 8 B018 Igniti GmbH www.igniti.de Hall 7 E011 GoToWebinar www.logmeininc.com Hall 7 B049 Impact Ltd. www.impact.com Hall 6 D063 Gpredictive GmbH www.gpredictive.de Hall 5.2 Start-up Village imperia CMS www.pirobase-imperia.com Hall 7 B059 gridscale GmbH www.gridscale.io Hall 7 A022 Improve Digital International B.V. www.improvedigital.com Hall 8 E040 Groundtruth www.groundtruth.com Hall 6 E048 InBetween Deutschland GmbH www.inbetween.de Hall 7 C061 Grow Digital Group www.growdigitalgroup.de Hall 7 C048 Index Exchange LLC www.indexexchange.com Hall 6 C069 GumGum UK Ltd www.gumgum.com Hall 6 A018 INDIMA direct GmbH www.indima.de Hall 7 D023 Gutscheine.de www.sparwelt.de Hall 6 A061 InfluencerDB Tech GmbH & Co.KG www.influencerdb.com Hall 7 D053 guuru ltd. www.guuru.com Hall 5.2 Start-up Village INFOnline GmbH www.INFOnline.de Hall 8 D038 Ingenico e-Commerce Solutions GmbH www.ingenico.com/epayments Hall 7 C030 Ingenious Technologies AG www.ingenioustechnologies.com Hall 7 A041 Initiative Media GmbH www.initiative-media.de Hall 6 C061 Gold Sponsor Expo InMobi Ltd www.inmobi.com Hall 6 A038 Insense Ads Inc www.insense.pro Hall 5.2 Start-up Village Instagram www.facebook.com Hall 6 A041 B040 Intango Ltd. www.intango.com Hall 7 E039

38 DMEXCO Guide September 12 & 13, 2018 in Cologne 39 DMEXCO Guide Exhibitor List Company Website Hall Stand Company Website Hall Stand

Integral Ad Science, Inc. www.integralads.com Hall 6 A059 Intentive GmbH www.intentive.de Hall 6 C060 C069 interfon adress GmbH www.interfon-adress.de Hall 8 E034 International Lounge Hall 6 D038 Internet Marketing Services GmbH www.ims.de Hall 7 C060 LabCave Games www.mobusi.com Hall 8 E041 InterPromo UG www.combin.com Hall 5.2 Start-up Village LadenZeile www.visual-meta.com Hall 6 E070 InterRed GmbH www.interred.de Hall 7 E016a Laudert GmbH + Co. KG www.laudert.de Hall 7 C058 Intershop Communications AG www.intershop.de Hall 7 B021 Leadbolt Pty Ltd www.leadbolt.com Hall 8 E062 Intowow Innovation Limited www.intowow.com Hall 7 E016b leadtributor GmbH www.leadtributor.com Hall 5.2 Start-up Village Inviqa GmbH www.inviqa.de Hall 7 C010 Leanplum, Inc. www.leanplum.com Hall 7 E046 Inviqa GmbH www.inviqa.de Hall 7 C021 E024 LEAP Digital Marketing GmbH www.leap.de Hall 8 C011 D018 Inxmail GmbH www.inxmail.de Hall 6 C009 Leiki Ltd. www.leiki.com Hall 8 B041a IOX GmbH www.ioxlab.de Hall 5.2 Start-up Village Lengow SAS www.lengow.com Hall 6 A031 IP Deutschland GmbH www.ip.de Hall 8 A021 C028 LEVURO AG www.levuro.com Hall 5.2 Start-up Village iPinYou Inc. en.ipinyou.com Hall 7 B065 Liana Technologies www.lianatech.de Hall 7 A013 IPONWEB GmbH www.iponweb.com Hall 6 B049 C048 Lianatech GmbH www.lianatech.de Hall 7 A013 Ippen Digital Media GmbH www.ippen-digital-media.de Hall 8 C069 Ligatus GmbH www.ligatus.com Hall 8 A021 C028 iq digital media marketing gmbh www.iqdigital.de Hall 8 C031 D030 LINK Mobility GmbH www.linkmobility.de Hall 6 A040 Ironsource Ltd. www.ironsrc.com Hall 6 E064 LinkedIn www.linkedin.com Hall 6 A049 B048 Israel Export Institute www.export.gov.il Hall 6 E038 Linkfluence Germany GmbH www.linkfluence.com/de Hall 7 E021 ITB-GmbH www.itb-pim.de Hall 7 D017 LiveRamp www.liveramp.com Hall 8 A038 itelligence AG www.itelligencegroup.com Hall 6 E010 LiveReach www.livereach.de Hall 7 E018 IVW - Informationsgemeinschaft zur Feststellung www.ivw.de Hall 8 D038 der Verbreitung von Werbeträgern e.V. Livingdocs AG www.livingdocs.io Hall 5.2 Start-up Village loadbee GmbH www.loadbee.com Hall 7 E060 LogMeIn Germany GmbH www.logmeininc.com Hall 7 B049 loopingo GmbH www.loopingo.com Hall 7 E044 Loqate - GB Group Plc www.loqate.com Hall 7 A051a Lösch GmbH & Co. KG www.loesch.eu Hall 8 C021 Lotame Solutions International Limited www.lotame.com Hall 7 D036 JobValet www.exmarketplace.com Hall 8 A054 LoyJoy GmbH www.loyjoy.com Hall 5.2 Start-up Village Justpremium B.V. www.justpremium.com Hall 6 A028 Lucky Shareman GmbH www.luckyshareman.com Hall 7 A033 Luigi’s Box, s.r.o. www.luigisbox.com Hall 6 D038 Luna-park GmbH www.luna-park.de Hall 8 B050

Kameleoon GmbH www.kameleoon.com Hall 7 B016 KANTAR Shared Services GmbH & Co. K www.kantargermany.de Hall 8 B050 kaufDA www.kaufda.de Hall 6 B039 C038 MAC IT-Solutions GmbH www.mac-its.com Hall 7 C038 Kelkoo.com (UK) Limited www.kelkoo.com Hall 8 A048 Macaw GmbH www.macaw.net/de Hall 6 C060 C069 Kenshoo Ltd. www.kenshoo.co.uk Hall 6 B069 madvertise media GmbH www.madvertise.com Hall 8 World of Agencies Kimia Solutions, S.L. www.kimia.mobi Hall 7 E049 Magento Commerce Inc. www.magento.com Hall 7 C010 King Advertising (now Activision Blizzard) www.activisionblizzardmedia.comHall 6 C020 Magikbee Lda www.magikbook.com Hall 5.2 Start-up Village Klarna GmbH www.klarna.de Hall 7 C031 Magnolia International Ltd. www.magnolia-cms.com Hall 7 C021 E024 Klickwunder UG (haftungsbeschränkt) www.klickwunder.de Hall 8 D062d Mailbutler GmbH www.mailbutler.io Hall 5.2 Start-up Village Kochava Inc. www.kochava.com Hall 7 D058 Maileon www.xqueue.de Hall 7 D038 kolb digital gmbh www.kolb-digital.de Hall 8 C021 MAIRDUMONT NETLETIX GmbH & Co. KG www.mairdumont-netletix.com Hall 8 C029 Kontrast Communication Services Gmb www.kontrast.de Hall 8 C021 make/c video content marketing GmbH www.make-c.de Hall 9 World of Experience Kueez Entertainment LTD www.kueez-ent.com Hall 6 E038 Maloon GmbH www.socialhub.io Hall 7 E031 kuehlhaus AG www.kuehlhaus.com Hall 6 C060 C069 marcapo GmbH www.marcapo.com Hall 6 E021 kytence www.censhare.com Hall 8 C021 marconomy - Vogel Communication Group GmbH & Co. KG www.macronomy.de Hall 8 A008 Marketing Factory Consulting GmbH www.marketing-factory.de Hall 8 B059 Marketing Madheads www.marketingmadheads.online Hall 5.2 Start-up Village Marketo EMEA Ltd. www.marketo.com Hall 8 D051 Materna GmbH www.materna.de Hall 7 B019 Matomy Media Group www.mobfox.com Hall 6 E055

Gold Sponsor Expo Maxymiser www.oracle.com Hall 8 D031 Measure Match Ltd www.measurematch.com Hall 5.2 Start-up Village Media Impact GmbH & Co. KG www.media-impact.de Hall 6 B039 C038 media:net berlinbrandenburg e.V. www.medianet-bb.de Hall 6 E070

40 DMEXCO Guide September 12 & 13, 2018 in Cologne 41 DMEXCO Guide Exhibitor List Company Website Hall Stand Company Website Hall Stand

Mediabrands GmbH www.ipgmediabrands.com Hall 6 C061 Mediafly www.mediafly.com Hall 6 E010 MediaLink LLC www.MediaLink.com Hall 6 C041 MediaMath UK Ltd. www.mediamath.com Hall 6 D041 MediaMint Inc. www.mediamint.com Hall 7 E045 Namics (Deutschland) GmbH www.namics.com Hall 6 A011 B016 Mediaplus Gruppe für innovative Media GmbH & Co. KG www.mediaplus.com Hall 6 Agency Lounge Namics (Deutschland) GmbH www.namics.com Hall 6 C060 C069 Mediarithmics www.mediarithmics.com Hall 6 E020 Nano Interactive GmbH www.nanointeractive.com Hall 7 A029 mediawave internet solutions GmbH www.mediawave.de Hall 7 C010 Nanosemantics LLC www.nanosemantics.ai Hall 6 D038 mediawave internet solutions GmbH www.mediawave.de Hall 7 C021 E024 Nayoki GmbH www.nayoki.de Hall 8 World of Agencies Mediennetzwerk.NRW c/o Mediencluster NRW GmbH www.medien.nrw.de Hall 5.2 Start-up Village Neofonie GmbH www.neofonie.de Hall 7 C030 Meetrics GmbH www.meetrics.com Hall 8 C061 NEOSEEN GmbH www.neoseen.com Hall 5.2 Start-up Village meinestadt.de GmbH www.meinestadt.de Hall 6 B039 C038 NeoSOFT Technologies www.neosofttech.com Hall 6 D038 MeinProspekt www.meinprospekt.de Hall 6 B039 C038 NET REVIEWS SAS www.echte-bewertungen.com Hall 7 A039a Melter Gruppe www.melter.de Hall 7 D023 NETCONOMY Software & Consulting GmbH www.netconomy.net Hall 6 E010 Mercury E-Commerce www.mercury-ecommerce.com Hall 6 C060 C069 netcup GmbH www.netcup.de Hall 7 D050 Mercury Media Technology GmbH www.getmercury.io Hall 5.2 Start-up Village netgrade GmbH www.netgrade.de Hall 7 D062 Mesaic Technology GmbH www.mesaic.co Hall 5.2 Start-up Village Netgrowth GmbH www.netgrowth.ch Hall 8 B018 MessageWhiz www.mmdsmart.com Hall 8 C067 Nethunt Limited www.nethunt.com Hall 8 D062b MessengerPeople GmbH www.messengerpeople.com Hall 8 A039 Netmind Core www.mindlab.de Hall 6 C008 metapeople GmbH www.metapeople.com Hall 6 A065 netnomics GmbH www.netnomics.com Hall 7 A018 metoda GmbH www.metoda.com Hall 5.2 Start-up Village netspirits www.growdigitalgroup.de Hall 7 C048 Meyer & Meyer Holding SE & Co. KG www.meyermeyer.com Hall 8 C049 D048 NETSTAG GmbH www.mailtastic.de Hall 5.2 Start-up Village MG Technologies Ltd. www.mindgeek.com Hall 7 E067 netz98 GmbH www.netz98.de Hall 7 C010 MGID, Inc. www.mgid.com Hall 7 A062 netzgefährten GmbH www.netzgefaehrten.de Hall 7 D031 microm GmbH www.microm.de Hall 7 C036 netzkern AG www.netzkern.de Hall 6 C060 C069 micropayment GmbH www.micropayment.de Hall 7 B063 Neue Mediengesellschaft Ulm mbH www.internetworld.de Hall 8 A035 Microsoft Deutschland GmbH www.microsoft.com/germany Hall 6 A049 B048 New Relic GmbH www.newrelic.com Hall 7 B060 Mindlab Solutions GmbH www.mindlab.de Hall 6 C008 Newsletter2Go GmbH www.newsletter2go.de Hall 7 B057 Minimob Pte. Ltd www.minimob.com Hall 6 A069 NEXD www.powerlinks.com Hall 8 World of Agencies minubo GmbH www.minubo.com Hall 7 C021 E024 next media accelerator GmbH www.ma.vc Hall 5.2 Start-up Village Mirakl SAS www.mirakl.de Hall 6 E010 Nexta www.nexta.io Hall 5.2 Start-up Village MMDSmart Ltd www.mmdsmart.com Hall 8 C067 Nexum AG www.nexum.de Hall 6 C011 MNFST Technologies Ltd. www.mnfst.com Hall 8 E036 NEXUS Netsoft Group GmbH www.nexus-netsoft.com Hall 7 C021 E024 MOBFOX www.mobfox.com Hall 6 E055 NEXUS Netsoft Group GmbH www.nexus-netsoft.com Hall 7 C030 mobile.de GmbH www.mobile.de Hall 8 C051 Nordic Data Resources AS www.nordicdataresources.com Hall 5.2 Start-up Village Mobsuite www.mobsuite.com Hall 7 E066a Nortal AS www.nortal.com Hall 9 World of Experience Mobusi Mobile Advertising www.mobusi.com Hall 8 E041 novomind AG www.novomind.com Hall 7 C019 Mobvista International Technology Limited www.mobvista.com Hall 7 E062a Novum Interactive GmbH www.novuminteractive.com Hall 9 World of Experience MOINsure GmbH (hepster) www.hepster.com Hall 5.2 Start-up Village numberly www.numberly.com Hall 6 A031 Mollie B.V. www.mollie.com Hall 7 C060 Monday Consulting GmbH www.monday-consulting.com Hall 7 C018 Monotype GmbH www.monotype.de Hall 7 E051 Moore Stephens LLP www.moorestephens.com Hall 6 D038 MoovIT GmbH www.moovit.de Hall 7 B026 morefire GmbH www.more-fire.com Hall 7 C051 move elevator GmbH www.move-elevator.de Hall 8 B059 mo’web research GmbH www.mowebresearch.com/de/ Hall 7 C070 m-pathy GmbH www.m-pathy.com Hall 8 C011 D018 MS Direct AG www.ms-direct.ch Hall 7 C038 MSO Digital www.growdigitalgroup.de Hall 7 C048 MSP AG www.mspag.com Hall 8 C021 mWS my World Solutions AG www.cashbackworld.com Hall 6 E067 Mycom GmbH www.mycom-net.com Hall 6 E013 myDSP www.mobfox.com Hall 6 E055 This is an experience. myLoc managed IT AG www.myloc.de Hall 8 C041 People buy experiences. Not products. To deliver amazing moments with data and design, Gold Sponsor Expo see us at booth A11, hall 6.

Make experience your business.

42 DMEXCO Guide September 12 & 13, 2018 in Cologne 43 DMEXCO Guide Section X Section X

Adobe, the Adobe logo, and the Adobe Experience Cloud logo are trademarks or registered trademarks of Adobe Systems Incorporated in the United States and/or other countries. © 2018 Adobe Systems Incorporated. All rights reserved. Company Website Hall Stand Company Website Hall Stand

parcelLab GmbH www.parcellab.com Hall 7 A025 parsionate GmbH www.parsionate.com Hall 7 B036 Partnerize www.performancehorizon.com Hall 6 E029 PARX Consulting AG www.parx.com Hall 6 C011 Oath www.oath.com/de/advertising Hall 8 C010 patworx multimedia GmbH www.patworx.de Hall 7 C060 OBI4wan GmbH www.obi4wan.com Hall 8 C011 D018 PAYBACK GmbH www.payback.net Hall 8 E030 ObjectBox GmbH www.objectboc.io Hall 5.2 Start-up Village Paymorrow GmbH www.paymorrow.de Hall 7 A030 odc. by Liquid Labs GmbH www.ondemandcommerce.com Hall 5.2 Start-up Village PayPal Pte. Ltd. www.paypal.de Hall 6 B038 odoscope GmbH www.odoscope.com Hall 7 A028 Paysafe Holdings UK Limited www.paysafe.com Hall 7 A060 oe24 GmbH www.oe24.at Hall 8 B018 Paysafecash www.paysafe.com Hall 7 A060 OfferGrid Networks Pvt Ltd www.botman.ninja Hall 6 D038 Performance Horizon GmbH www.performancehorizon.com Hall 6 E029 Offerista Group GmbH www.offerista.com Hall 7 C020 Performance Media Deutschland GmbH www.performance-media.de Hall 8 World of Agencies Ogury Ltd www.ogury.com Hall 6 A068 Permutive Inc www.permutive.com Hall 5.2 Start-up Village Olapic www.olapic.com Hall 7 E051 Pesto Harel Shemesh Ltd. www.pubplus.com Hall 6 E038 OMD Germany GmbH www.omdgermany.de Hall 6 B041 C040 PHD Germany GmbH www.phdmedia.com/germany Hall 6 B041 C040 Omikron Data Quality GmbH www.fact-finder.de Hall 8 A040 Phocus Direct Communication GmbH www.phocus-direct.de Hall 7 A061 Omnicom Media Group Germany GmbH www.omnicommediagroup.de Hall 6 B041 C040 PHOENIX MEDIA GmbH www.phoenix-media.eu Hall 7 C010 OnCrawl by Cogniteev www.oncrawl.com Hall 6 A031 piazza blu² GmbH www.piazzablu.com Hall 7 C019 OneFID GmbH www.onefid.com Hall 5.2 Start-up Village picalike GmbH www.picalike.com Hall 9 World of Experience Onemedia Consulting GmbH www.onemedia-consulting.com Hall 8 D051 Pickware GmbH www.pickware.de Hall 7 C030 onvista media GmbH www.onvista-media.de Hall 8 B010 pilot Hamburg GmbH & Co. KG www.pilot.de Hall 6 Agency Lounge Opal Labs Inc. www.workwithopal.com Hall 6 D038 pirobase CMS www.pirobase-imperia.com Hall 7 B059 OpenX GmbH www.openx.com Hall 8 C018 pirobase imperia GmbH www.pirobase-imperia.com Hall 7 B059 Opinary GmbH www.opinary.com Hall 7 A042 pirobase imperia PIM www.pirobase-imperia.com Hall 7 B059 optile GmbH www.optile.net Hall 7 B020 Piwik PRO GmbH www.piwikpro.de Hall 7 D041a optilyz GmbH www.optilyz.com Hall 8 E010 Pixalate, Inc www.pixalate.com Hall 6 A058 optimise-it GmbH www.optimise-it.de Hall 7 B001 Pixelboxx GmbH www.pixelboxx.de Hall 7 C058 Optimizely GmbH www.optimizely.de Hall 7 B010 Pixelpark Bielefeld GmbH www.publicispixelpark.de Hall 8 A031 B030 Optimove UK Limited www.optimotive.com Hall 7 D043 Pixelstein GmbH & Co. KG www.pixelstein.de Hall 8 B050 Oracle Corporation UK Ltd www.dyn.com Hall 7 B030 pixx.io GmbH www.pixx.io Hall 8 C071 D070 Oracle Data Cloud www.oracle.com/applications/ Hall 6 C039 Placements.io www.placements.io Hall 5.2 Start-up Village customer-experience/data-cloud Plan.Net Gruppe für digitale Kommunikation GmbH & Co. KG www.plan-net.com Hall 6 Agency Lounge ORACLE Deutschland BV & Co. KG www.oracle.com Hall 8 D031 Plan.Net Gruppe für digitale Kommunikation GmbH & Co. KG www.plan-net.com Hall 6 A011 B016 ORACLE Deutschland BV & Co. KG www.oracle.com/applications/ Hall 6 C039 Planet Connect GmbH & Co.KG www.plan-net.com Hall 8 D031 customer-experience/data-cloud plista GmbH www.plista.com Hall 6 C050 Oracle Dyn www.dyn.com Hall 7 B030 PlusServer GmbH www.plusserver.com Hall 7 E036a Orbitvu GmbH www.orbitvu.de Hall 7 B020a PlusServer GmbH www.plusserver.com Hall 8 D040 Orbitvu Kits www.orbitvu.de Hall 7 B020a POET GmbH www.poet.de Hall 6 E010 Orendt Studios Holding GmbH www.orendt.com Hall 8 C049 D048 Polway Ltd www.mobsuite.com Hall 7 E066a Oro Inc. www.oroinc.com Hall 7 B061 PornHub www.mindgeek.com Hall 7 E067 OSF Global Services GmbH www.osf-global.com Hall 6 C060 C069 Portaltech Reply GmbH www.portaltech.reply.com Hall 7 C030 OSRAM EINSTONE www.osram.de/einstone Hall 6 E060 Portaltech Reply GmbH www.portaltech.reply.com Hall 7 C061 OSRAM GmbH www.osram.com Hall 6 E060 Portaltech Reply Süd GmbH www.reply.de Hall 7 B010 Otto Group Media GmbH www.ottogroup.media Hall 6 D039 POSpulse GmbH www.pospulse.com Hall 5.2 Start-up Village Otto Group Solution Provider (OSP) www.osp.de Hall 7 C019 Post Ch AG www.post.ch Hall 8 B018 Outbrain UK Ltd. www.outbrain.co.uk Hall 6 B061 PowerLinks www.powerlinks.com Hall 8 World of Agencies OXID eSales AG www.oxid-esales.com Hall 7 C058 POWERPAY E-COM Limited www.powerpay21.com Hall 7 C021 E024 PressMatrix GmbH www.pressmatrix.de Hall 7 B062 PrestaShop SA www.prestashop.com Hall 7 C060 prettysocialmedia GmbH www.prettysocialmedia.com Hall 5.2 Start-up Village priceintelligence www.parsionate.com Hall 7 B036 PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft www.pwc.de Hall 6 E010 Prime Force Group Int. AG www.prime-force.com Hall 6 A011 B016 PACVERTISE www.burdadirect.com Hall 8 E050 Primetag S.A. www.primetag.com Hall 5.2 Start-up Village Pair Finance GmbH www.pairfinance.com Hall 8 B050 PrimeUp GmbH www.primeup.de Hall 5.2 Start-up Village PaketPLUS Marketing GmbH www.pacvertise.de Hall 8 E050 Primis Ltd www.primis.tech Hall 6 E038 PAKKS www.burdadirect.com Hall 8 E050 printmate GmbH www.printmate.de Hall 5.2 Start-up Village Gold Sponsor Expo Products-Up GmbH www.productsup.io Hall 7 C061 Profihost AG www.profihost.com Hall 7 C030 Projecter GmbH www.projecter.de Hall 7 D071 Projektron GmbH www.projektron.de Hall 6 E070

44 DMEXCO Guide September 12 & 13, 2018 in Cologne 45 DMEXCO Guide Exhibitor List Company Website Hall Stand promio.net GmbH www.promio.net Hall 6 B020 PropellerAds Ltd. www.propellerads.com Hall 6 E037 Protected Media LTD www.protected.media Hall 8 D066 ProvenExpert.com www.provenexpert.com Hall 6 E021 Proxistore S.A. www.proxistore.com Hall 6 E020 prudsys AG www.prudsys.de Hall 7 E010 PubGalaxy www.pubgalaxy.com Hall 7 E056 Publicis Media GmbH www.publicismedia.de Hall 6 Agency Lounge PubMatic GmbH www.pubmatic.com Hall 8 C038 PubNative GmbH www.pubnative.net Hall 6 A036 PVS Fulfillment-Service GmbH / PVS Gruppe www.pvs-ff.com Hall 7 B022a

Q. www.hellohq.io Hall 7 A026 quantilope GmbH www.quantilope.com Hall 5.2 Start-up Village quintly GmbH www.quintly.com Hall 7 A020

Rackspace Germany GmbH www.rackspace.com/de Hall 7 C021 E024 Rackspace US Inc. www.rackspace.com Hall 6 C060 C069 Rakuten Deutschland GmbH www.rakuten.de Hall 8 A011 Rakuten Marketing www.rakuten.de Hall 8 A011 Rakuten Viber www.rakuten.de Hall 8 A011 Ratecard www.ratecard.fr Hall 6 E020 RatePAY GmbH www.ratepay.com Hall 7 B043 ReachHero GmbH www.reachhero.de Hall 7 A021 Real,- Digital Payment & Technology Services GmbH www.real.de Hall 7 B058 real.de www.real.de Hall 7 B058 Realytics www.realytics.io Hall 6 E020 Red Pineapple Media GmbH www.redpineapplemedia.com Hall 6 E070 ReklamStore www.reklamstore.com Hall 7 E050 Remerge GmbH www.remerge.io Hall 6 E070 Reprise www.reprisedigital.com Hall 6 C061 Reputation.com GmbH www.reputation.com Hall 7 E060a Research Now, Limited Company www.researchnow.com Hall 6 E049 Responsys www.oracle.com Hall 8 D031 retailerweb GmbH & Co. KG www.retailerweb.net Hall 8 E059 Retresco GmbH www.retresco.de Hall 7 C064 Return Path UK Ltd www.returnpath.com Hall 7 A059 RHIEM Intermedia GmbH www.rhiem.com Hall 7 C030 Riverland Reply www.reply.com Hall 8 D031 RMS Radio Marketing Service GmbH & Co. KG www.rms.de Hall 8 D021 Roccomedia www.roccomedia.com Hall 7 C060 Rocket10 LTD www.rocket10.com Hall 7 B030a rocket-media GmbH & Co. KG www.rocket-media.de Hall 7 D060 Roq.ad GmbH www.roq.ad Hall 5.2 Start-up Village Roxot LLC www.roxot.com Hall 7 E063 RS Internet Pazarlama A.S. www.reklamstore.com Hall 7 E050 RTB House GmbH www.rtbhouse.com Hall 7 C057 RTL Group S.A. www.rtlgroup.com Hall 8 A021 C028

Gold Sponsor Expo

46 DMEXCO Guide September 12 & 13, 2018 in Cologne 47 DMEXCO Guide Section X Section X Company Website Hall Stand Company Website Hall Stand

RTZ Rechtsrheinisches Technologie- und Gründerzentrum Köln GmbH www.rtz.de Hall 5.2 Start-up Village SIX Payment Services (Germany) GmbH www.six-payment-services.com Hall 7 B039 Rubicon Project www.rubiconproject.com Hall 6 D049 SixDee Netad Solutions Pvt Ltd www.mfilterit.com Hall 6 D038 RUNATIVE LTD www.runative.com Hall 7 E056a Sizmek Technologies GmbH www.sizmek.com Hall 6 E030 Russmedia Digital GmbH www.austriacomplus.at Hall 8 B018 SlopeLift PM Media GmbH www.slopelift.com Hall 7 A050 RYTER GmbH www.ryter.io Hall 5.2 Start-up Village Smaato Inc. www.smaato.com Hall 6 D031 Smarketer GmbH www.smarketer.de Hall 6 D035 Smart AdServer SAS www.smartadserver.com Hall 8 D011 Smart Shopping and Saving GmbH www.gutscheine.de Hall 6 A061 smartclip GmbH www.smartclip.com Hall 8 A021 C028 Smarter Ecommerce GmbH www.smarter-ecommerce.com Hall 7 A057 S.HE Business GmbH www.she-business.de Hall 7 E020 Smartly.io Solutions GmbH www.smartly.io Hall 6 E070 S4M www.s4m.io Hall 7 A068 SmartyAds Inc www.smartyads.com Hall 7 D027 SafeCharge www.safecharge.com Hall 6 C011 smirror, Sebastian Reimers www.smirror.io Hall 8 C049 D048 Salesforce.com Germany GmbH www.salesforce.de Hall 6 C011 Snap Inc. www.snapchat.com Hall 9 World of Experience Samba TV platform.samba.tv Hall 6 E068 Social Ads Corp www.socialads.io Hall 5.2 Start-up Village Santander Consumer Bank AG www.santander.de Hall 7 C049 Social Match GmbH & Co. KG www.social-match.com Hall 7 E062 SAP SE www.hybris.com Hall 6 E010 SocialHub www.socialhub.io Hall 7 E031 Satzmedia GmbH www.satzmedia.de Hall 7 C042 sogedes.digital AG www.sogedes.digital Hall 7 D029 Scalling.TV GmbH www.scaling.tv Hall 8 World of Agencies Sojern Ltd. www.sojern.com Hall 6 E020 Scanblue Engineering AG www.scanblue.com Hall 7 E030 solvendi GmbH www.solvendi.de Hall 8 B050 Schober Information Group Deutschland GmbH www.schober.de Hall 7 A017 Sommer & Co. GmbH www.sommer-co.com Hall 8 E011 SCHUFA Holding AG www.schufa.de/unternehmen Hall 7 C039 SonoBeacon GmbH www.sonobeacon.com Hall 8 C021 Scout24 Schweiz AG www.mediaimpact.scout24.ch Hall 8 B018 SoundReply GmbH www.soundreply.com Hall 5.2 Start-up Village Searchmetrics GmbH www.searchmetrics.com Hall 8 E019 Space Interactive Kalinka & Pfahl GbR www.spaceinteractive.de Hall 9 World of Experience SeedingUp GmbH www.seedingup.de Hall 7 D031 Spaceboost SL www.spaceboost.com Hall 5.2 Start-up Village Self Butler App www.exmarketplace.com Hall 8 A054 spacemakers360 GmbH www.spacemakers360.de Hall 9 World of Experience Sellics Marketplace Analytics GmbH www.sellics.com Hall 7 A024 SPARWELT GmbH www.sparwelt.de Hall 6 A061 Selligent GmbH www.selligent.de Hall 7 D030 sparwelt.de www.sparwelt.de Hall 6 A061 Seloy Live Ltd www.seloylive.com Hall 8 D069 Spectrm Publishing UG www.spectrm.io Hall 5.2 Start-up Village SEMKNOX GmbH www.semknox.com Hall 7 A012 Spectrum unlimited www.spectrum8.de Hall 7 A049 SendCloud GmbH www.sendcloud.de Hall 7 D042 SPIEGEL MEDIA - Der Premium Vermarkter www.spiegel.media Hall 8 A021 C028 Sendinblue SAS www.sendinblue.com Hall 8 E055 Spirable Ltd www.spirable.com Hall 5.2 Start-up Village Sentient Ascend www.sentient.ai Hall 8 D064 Splicky www.goldbachgroup.com Hall 8 E069 Sentient Technologies LLC www.sentient.ai Hall 8 D064 Spotify GmbH www.spotifyforbrands.com/de Hall 6 C029 D028 Senuto Sp. Z o.o. www.senuto.com Hall 8 A020 Spring Axel Springer Digital News Media GmbH & Co. KG www.axelspringer.de Hall 6 B039 C038 seo2b GmbH www.seo2b.de Hall 8 A044 Sprinklr Inc. www.sprinklr.com Hall 6 D069 Seven Senders GmbH www.sevensenders.com Hall 7 C021 E024 Spryker Systems GmbH www.spryker.com Hall 7 C021 E024 SevenOne Media GmbH www.sevenonemedia.de Hall 8 D029 E028 Spyke Media GmbH www.spykemedia.com Hall 6 B008 Sevenval Technologies GmbH www.sevenval.com Hall 7 D019 squarelovin www.squarelovin.com Hall 7 E020 Sharedien www.advellence.com Hall 7 E026 Squeezely B.V. www.squeezely.tech Hall 7 C066 Shopgate GmbH www.shopgate.com Hall 7 E020 Stadt Köln www.stadt-koeln.de Hall 5.2 Start-up Village Shopify Inc. www.shopify.com Hall 7 D068 Stoerkens GmbH www.explainr.de Hall 5.2 Start-up Village Shopin www.tokensale.shopin.com Hall 7 E022 store2be GmbH www.store2be.com Hall 6 E070 shopware AG www.shopware.de Hall 7 C030 Storemoods GbR www.storemoods.com Hall 5.2 Start-up Village ShowAd GmbH www.showad.de Hall 9 World of Experience Stream Go Media LLC www.streamgomedia.com Hall 5.2 Start-up Village ShowHeroes GmbH www.showheroes.com Hall 8 D008 Streamdust.tv UG www.streamdust.tv Hall 5.2 Start-up Village Silpion IT-Solutions GmbH www.silpion.de Hall 7 C019 Styla GmbH www.styla.com Hall 7 A053 SilverBullet Data Services Ltd www.sbdsglobal.com Hall 7 E053 Sublime Skinz www.sublimeskinz.com Hall 6 B068 SimilarWeb Ltd. www.similarweb.com Hall 7 A019 SunMedia www.mobusi.com Hall 8 E041 Simplaex GmbH www.simplaex.com Hall 5.2 Start-up Village sunzinet AG www.sunzinet.com Hall 7 C061 simplaex.com www.rivr.ai Hall 5.2 Start-up Village SuperOffice GmbH www.superoffice.de Hall 7 A061 SIRDATA www.sirdata.com Hall 6 E020 superReal GmbH www.superreal.de Hall 7 C021 E024 Sitecore Deutschland GmbH www.sitecore.de Hall 6 C060 C069 Supertext Deutschland GmbH www.supertext.de Hall 8 E070 Swat.io www.die.socialisten.at Hall 7 A054 sitegeist media solutions GmbH www.sitegeist.de Hall 8 B059 /legal-notice Siteimprove GmbH www.siteimprove.de Hall 7 D017a SITU8ED SA www.situ8ed.com Hall 5.2 Start-up Village Swinx www.swinx.app Hall 5.2 Start-up Village Sybit GmbH www.sybit.de Hall 6 E019 Gold Sponsor Expo Symanto Research GmbH & Co. KG www.symanto.net Hall 5.2 Start-up Village synaigy GmbH www.synaigy.com Hall 7 C030 SYNC www.sync2ad.com Hall 6 E020 SYTE - VISUAL CONCEPTION LTD www.syte.ai Hall 6 E038

48 DMEXCO Guide September 12 & 13, 2018 in Cologne 49 DMEXCO Guide Exhibitor List Company Website Hall Stand Company Website Hall Stand

Triton Digital Inc. www.TritonDigital.com Hall 6 E025 troy GmbH www.troy-bleiben.de Hall 5.2 Start-up Village Trusted Shops GmbH www.etrusted.com Hall 7 C051 Trustpilot UK www.trustpilot.com Hall 7 C010 Tableau Germany GmbH www.tableau.com Hall 8 C039 T-Systems Multimedia Solutions GmbH www.t-systems-mms.com Hall 7 D041 Taboola Europe Ltd. www.taboola.com Hall 6 B051 TUNE, Inc. www.tune.com Hall 7 D049 Talihu GmbH www.poseidon.digital Hall 7 C049 Turbine Kreuzberg GmbH www.turbinekreuzberg.com Hall 7 C021 E024 Talkwalker Sarl www.talkwalker.com Hall 7 D013b TV1 GmbH - streaming europe www.tv1.eu Hall 9 World of Experience Talon.One GmbH www.talon.one Hall 6 E070 Twitch UK Limited www.twitch.tv Hall 8t D061 Tamedia AG www.tamedia.adversiting.ch Hall 8 B018 taod Consulting GmbH www.taod.de Hall 8 C039 Tapad, Inc. www.tapad.com Hall 8 E066 Tappcelerator Media S.L www.tappx.com Hall 7 E012a Tappx www.tappx.com Hall 7 E012a tarent solutions GmbH www.tarent.de Hall 7 A031 uberall GmbH www.uberall.com Hall 7 E038 Target Circle AS www.targetcircle.com Hall 5.2 Start-up Village Ubermetrics Technologies GmbH www.ubermetrics Hall 5.2 Start-up Village -technologies.com Targetbox www.targetbox.de Hall 7 A023a Teads Deutschland GmbH www.teads.tv Hall 6 C021 D020 UBK s.r.o. www.ubk-software.de Hall 7 E070 Tealium Inc www.tealium.com Hall 7 C029 UDG United Digital Group GmbH www.udg.de Hall 8 A051 TeamBank AG www.easycredit-ratenkauf.de Hall 7 C028 uNaice UG (haftungsbeschränkt) www.unaice.de Hall 5.2 Start-up Village TeamBank AG www.easycredit-ratenkauf.de Hall 7 C030 Unic GmbH www.unic.com Hall 6 C060 C069 TechDivision GmbH www.techdivision.com Hall 7 C010 Uniserv GmbH www.uniserv.com Hall 7 E017 TEEMO www.teemo.com Hall 6 E020 United Internet Media GmbH www.united-internet-media.de Hall 8 B031 C030 Telaria Inc. www.telaria.com Hall 6 B021 UnitedData LLC, d.b.a Shopin www.tokensale.shopin.com Hall 7 E022 Telekom Magenta Virtual Reality www.telekom.de/entertainment/ Hall 9 World of Experience Universal McCann GmbH www.umww.de Hall 6 C061 virtual-reality UNIVERSUM Inkasso GmbH www.universum-group.de Hall 7 C049 TenMax ADTech Lab. Co., LTD. www.tenmax.io Hall 5.2 Start-up Village Unlimited Traffic Limited www.hastraffic.com Hall 7 C001 Testbirds GmbH www.testbirds.de Hall 7 A037a Unruly Media GmbH www.unruly.co Hall 6 B031 C030 TextMaster SA www.textmaster.com Hall 7 E041 Upsales Nordic AB www.upsales.com Hall 6 D038 textOmatic AG www.textomatic.ag Hall 7 B029 Urban Airship Inc. www.urbanairship.com Hall 7 E057 The ADEX GmbH www.theadex.com Hall 8 C041 Usabilla www.usabilla.com Hall 7 B010 The Girls’ Lounge www.TheFemaleQuotient.com Hall 9 A019 Usercentrics GmbH www.usercentrics.com Hall 8 D041 The Global Marketplace Group GmbH www.factor-a.de Hall 8 C058 Userlutions GmbH www.userlutions.com Hall 6 E070 The Jodel Venture GmbH www.jodel.com Hall 5.2 Start-up Village USU GmbH www.usu.de/de/usu-gruppe/ Hall 7 C071 unternehmen/usu-ag The Performance Network Group GmbH www.tpng.de Hall 8 A010 The Tapad Graph www.tapad.com Hall 8 E066 The Trade Desk Inc. www.thetradedesk.com Hall 6 E040 Tinyclues www.tinyclues.com Hall 6 E020 Tipalti Inc. www.tipalti.com Hall 6 D038 Titan Gate AD www.pubgalaxy.com Hall 7 E056 TK-World AG www.spectrum8.de Hall 7 A049 valantic CEC Schweiz AG www.valantic.com Hall 7 C021 E024 tools4ads GmbH www.tools4ads.com Hall 8 B050 Valtech GmbH www.valtech.com Hall 6 C060 C069 Total Media Ltd. www.totalmediasolutions.com Hall 8 E032 Ve Global UK Limited www.ve.com Hall 7 E068 TRACK GmbH www.track.de Hall 6 A011 B016 Verband der Vereine Creditreform e.V. www.crefopay.de Hall 7 C036 Tradebyte Software GmbH www.tradebyte.com Hall 7 C038 Verlag Werben & Verkaufen GmbH www.wuv.de Hall 8 D048 Tradedoubler GmbH www.tradedoubler.com Hall 6 E041 Vertical Media GmbH www.gruenderszene.de Hall 5.2 Start-up Village Traffective GmbH www.traffective.com Hall 8 C069 Vibrant Media GmbH www.vibrantmedia.de Hall 8 A059 TrafficJunky www.mindgeek.com Hall 7 E067 Video Elephant LTD www.videoelephant.com Hall 8 A018 trafficmax www.construktiv.de Hall 8 E064 Videobeat Networks GmbH www.videobeat.net Hall 8 D043 TrafficPartner B.V. www.trafficpartner.com Hall 7 D055 Vidyard www.vidyard.com Hall 8 D051 Trakken Web Services GmbH www.trakken.de Hall 6 B041 C040 Vignold Group GmbH www.vignold.de Hall 7 C061 travel audience GmbH www.travelaudience.com Hall 7 C069 Vilo App www.exmarketplace.com Hall 8 A054 trbo GmbH www.trbo.com Hall 8 C011 D018 Viond GmbH www.viond.io Hall 9 World of Experience Trebbau direct media GmbH www.trebbau.de Hall 7 D056 Visarity Technologie GmbH www.primo.design Hall 5.2 Start-up Village Triclap GmbH www.triclap.com Hall 5.2 Start-up Village Visual IQ, Inc. - A Nielsen Company www.visualiq.com Hall 8 E029 Tripicchio AG www.tripicchio.de Hall 7 C002 Visual Meta GmbH www.visual-meta.com Hall 6 E070 Vodafone GmbH www.vodafone.de Hall 7 A049 Gold Sponsor Expo Vogel Communications Group GmbH & Co.KG www.vogel.de Hall 7 A039 Voluum www.codewise.com Hall 6 C058 Vorwärts GmbH www.vorwaerts.com Hall 5.2 Start-up Village VRTX Labs GmbH www.vrtxlabs.com Hall 9 World of Experience

50 DMEXCO Guide September 12 & 13, 2018 in Cologne 51 DMEXCO Guide Exhibitor List Company Website Hall Stand Company Website Hall Stand

YOUniversal Media www.exmarketplace.com Hall 8 A054 YUKTAMEDIA LLP https://yuktamedia.com Hall 5.2 Start-up Village

WaardeX OU www.waardex.com Hall 5.2 Start-up Village Walls.io www.die.socialisten.at Hall 7 A054 /legal-notice weAct UG www.koeln-duell.de Hall 5.2 Start-up Village ZEFR INC. www.zefr.com Hall 6 E051 Web2Grow www.kostaldesign.com Hall 8 World of Agencies zenloop GmbH www.zenloop.com Hall 6 E070 webeffects GmbH www.spoteffects.de Hall 6 E013 Zeropark www.codewise.com Hall 6 C058 Webgains Ltd www.webgains.com Hall 8 D045 Zoom labs UG www.zoomapp.de Hall 5.2 Start-up Village webit! Gesellschaft für neue Medien mbH www.webit.de Hall 6 C060 C069 Webmatch GmbH www.webmatch.de Hall 7 C030 WEBneo GmbH Internetagentur für Online Marketing www.webneo.de Hall 7 C030 webtexttool www.webtexttool.com Hall 5.2 Start-up Village Webtrekk GmbH www.webtrekk.com Hall 8 C011 D018 Weischer.Media GmbH & Co. KG www.weischer.net Hall 8 C040 Welect GmbH www.welect.de Hall 5.2 Start-up Village Welocalize, Inc. www.welocalize.com Hall 7 E023 Wemark www.wemark.com Hall 6 E038 WeQ Global Tech Sub GmbH www.ocono.de Hall 6 B050 WhatsBroadcast GmbH www.whatsbroadcast.com Hall 8 A039 White Rabbit Srl www.whiterabbitsuite.com Hall 5.2 Start-up Village White Raven www.whiteraven.ai Hall 6 E038 whiteBULLET Solutions LTD www.white-bullet.com Hall 8 B043 WIBBITZ www.wibbitz.com Hall 8 C063 Wieners+Wieners GmbH www.wienersundwieners.de Hall 7 B056 Wirecard AG www.wirecard.com Hall 7 C060 Wirecard Technologies GmbH www.wirecard.com Hall 7 D051 WIRECLOUD-DALASON GmbH www.wirecloud.de Hall 5.2 Start-up Village Wlompos Investments Ltd www.appness.com Hall 6 D038 Wochit Inc. www.wochit.com Hall 6 E038 WP Engine, Inc. www.wpengine.com Hall 7 D059

xAd UK Limited ta Ground Truth www.groundtruth.com Hall 6 E048 Xentral ERP Software GmbH www.xentral.biz Hall 7 C021 E024 XING Marketing Solutions GmbH www.werben.xing.com Hall 6 A021 XQueue GmbH www.xqueue.de Hall 7 D038

Yandex Europe AG www.yandex.ru Hall 6 A020 Yext GmbH www.yext.de Hall 6 A048 YieldKit GmbH www.yieldkit.com Hall 7 C048 Yieldlab AG www.yieldlab.de Hall 8 C041 Yimify GmbH www.yimify.com Hall 5.2 Start-up Village YOC Mobile Advertising GmbH www.yoc.com Hall 6 D061 YONKANA SRL www.yonkana.net Hall 8 D065 Yoto Media Group LTD www.yotogroup.com Hall 5.2 Start-up Village

Gold Sponsor Expo

52 DMEXCO Guide September 12 & 13, 2018 in Cologne 53 DMEXCO Guide Exhibitor List Conference Guide

Experience-Driven Commerce

GAIN INSPIRATION DISCOVER TRENDS Leaders Grow Sales Innovative experts and thinkers Use the various stages and ses- provide new impetus and broaden sions to discover new trends 3x Faster on Magento your perspective on the industry. affecting you and your market.

Visit us at Hall 7 / Stand C010 EXPERIENCE INNOVATION UNDERSTAND TECHNOLOGY Find out about industry innova- Dare to make changes and gain tions live on stage. an in-depth understanding of future technologies. CONTINUE EDUCATION Choose from more than 100 Sem- inars and design your own individual development.

Gold Sponsor Conference

54 DMEXCO Guide September 12 & 13, 2018 in Cologne 55 DMEXCO Guide DMEXCO Conference Congress Stage Top Speakers

Timotheus Höttges Alex Cheng Rus Yusupov CEO Deutsche Telekom VP Baidu & CTO Baidu Search CEO & Co-Founder HQ Trivia, Founder VINE

The Congress Stage is the heart of the DMEXCO Conference. Alicia Hatch Philipp Schindler Nico Rosberg The leading minds of the international digital industry discuss future CMO Deloitte Digital SVP & Chief Business Officer Google World Champion Formula 1 trends and present their own milestones, innovations and visions. & New Mobility Investor The Congress Stage is located in Hall 9 and offers seating for an audience of 1,600 people.

Your Congress Stage Host: Louise Houghton

Arthur Sadoun Christine Removille Debora Koyama Gold Sponsor Conference CEO Publicis Global President Carat CMO Europe Mondelez International

56 DMEXCO Guide September 12 & 13, 2018 in Cologne 57 DMEXCO Guide Congress Stage Overview Congress Stage Congress Stage

13:40 - 14:05 English MEDIA 16:00 - 16:45 English MARKETING Wednesday, September 12, 2018 Revolution or Evolution: How glo- Redefining Bravery: The Global bal media houses create the future Perspective 09:45-10:10 English FUTURE 11:55-12:20 English MEDIA Dominique Delport (VICE Media), Kelly Day (Viacom), Dörte Spengler-Ahrens (Jung von Matt/SAGA), DMEXCO Welcome How HQ Trivia reinvented television: James Cooper (Adweek) Eco Moliterno (Accenture Interactive), Jason Romeyko (Serviceplan), Dr. Dominik Matyka (DMEXCO), Gerald Böse (Koelnmesse), Javier Campopiano (FCB Mexico), Jeff Kling (Fallon) Matthias Wahl (BVDW) A fireside chat with Cofounder and CEO Rus Yusupov Rus Yusupov (HQ Trivia), Natan Edelsburg (Muck Rack/Shorty Awards)

14:10 - 14:40 English MARKETING Enjoy Shopping: Reinventing the 10:15-10:45 English FUTURE Opening Keynote – The Age of Retail Business 12:25-12:45 English MARKETING Pieter Haas (MediaMarktSaturn Retail Group & CECONOMY), Digital Optimism Ron Johnson (ENJOY), Louise Houghton Timotheus Höttges (Deutsche Telekom) Living in a Vertical World Jim Squires (Instagram) 16:50 - 17:20 English MEDIA How Consumer Choice has Changed the Video Landscape Neal Mohan (YouTube)

14:45 - 15:10 English BUSINESS 10:50-11:15 English BUSINESS 12:45-13:05 What does it take to stay compe- China Intelligence, titive – Fireside Chat with Philipp Enlightening Future Break Alex Cheng (Baidu) Schindler Philipp Schindler (Google), Tanit Koch 13:05 - 13:35 English BUSINESS 17:25 - 17:55 English MARKETING DMEXCO Summit The next Mission in Marketing – Global Power Europe Philipp Markmann (L’Oréal Deutschland), Roel Annega (Nestle Deutschland), Eva Wimmers (Huawei), Tugce Tim Alexander (Deutsche Bank), Kirsten Brückner (Mobile.de), Bulut (Streetbees), Christoph Gerber (talon.one & Lieferando), Florian Haller (Serviceplan Group) Philipp Justus (Google), Peter Würtenberger (Upday)

11:20-11:50 English BUSINESS 15:15 - 15:35 English FUTURE Take C.A.R.E. Driving Change Blockchain in Action - Hype No through Curiosity, Action, More Responsiblity and Experiences Adam Helfgott (Madhive), Gabe Greenberg (GABBCON) Adrian Farina (VISA), Sheila Colclasure (Acxiom), Martin Ott (Facebook), Nigel Morris (Dentsu), James Cooper (Adweek) 18:00 - 18:30 English BUSINESS Diversity does not stop with gender Jennifer Whelan (Criteo), Alicia Hatch (Deloitte Digital), Saskia Steinacker (Bayer), Shelley Zalis (The Female Quotient)

15:40-15:55 English FUTURE Adobe Keynote Suresh Vittal (Adobe)

Gold Sponsor Conference

58 DMEXCO Guide September 12 & 13, 2018 in Cologne 59 DMEXCO Guide Congress Stage Program Congress Stage Congress Stage

14:25-14:55 English TECHNOLOGY Thursday, September 13, 2018 Why Diversity in AI Nikki Mendonça (Accenture Interactive Operations), Christine Removille (Carat), Felicity Carson (IBM Watson Customer 09:45-10:05 English MARKETING 12:15 - 12:40 English MARKETING Engagement), Lynne Kjolso (Microsoft) From Formula1 Champion to a Brave the seismic shift – Digital Platform The future of creative digital Nico Rosberg (Formula 1), Louise Houghton consultancy Alicia Hatch (Deloitte Digital), Blake Cahill (Royal Phillips)

15:00-15:25 English FUTURE The Power of Messaging as a

10:10 - 10:30 English MARKETING Marketing Channel Stan Chudnovsky (Facebook), Florian Heinemann (Project A) Snap Inc. is a camera company 12:45 - 13:15 English MARKETING Peter Sellis (Snap) Future Skills in Brand Building: How to Transform into a Modern Marketing Department Rahmyn Kress (Henkel), Stephan Garandet (L´Oreal), Debora Koya- ma (Mondelez International), Geoff Ramsey (eMarketer) 15:30 - 16:00 English FUTURE

10:35-11:00 English The Internet, AI and keeping BUSINESS Marketing Human Reinventing the Industry with AI David Weinberger (Berkman Klein Center for Internet & Society, and Creativity at the Core Harvard University) Michael E. Kassan (MediaLink), Arthur Sadoun (Publicis) 13:20 - 13:50 English BUSINESS Powered by the Silicon Dragon: New Take on Digital Transformation Wanli Min (Alibaba Cloud), Yuri van Geest (Singularity University), Rosie Hawkins (Kantar), Olaf Rotax (dgroup part of Accenture)

11:05-11:35 English MEDIA Transformation in an age of disruption Max Conze (ProSiebenSat.1 Media)

13:55 - 14:20 English MEDIA Musical Age of Personalization Hans-Holger Albrecht (Deezer), Louise Houghton

11:40-12:10 Deutsch MEDIA Hear the Hype: Podcasting in the Digital Age Michael Krause (Spotify), Jan Böhmermann

Gold Sponsor Conference

60 DMEXCO Guide September 12 & 13, 2018 in Cologne 61 DMEXCO Guide Congress Stage Program Debate Stage Top Speakers

Janina Kugel Jim Egan Florian Adamski Chief Human Resources Officer & CEO BBC Global News CEO OMD Worldwide Member of the Managing Board Siemens

The Debate Stage is characterized above all by passionate discussions about the challenges of the digital economy. With dedicated Jason Forbes Dorothee Bär Vera Schneevoigt experts on stage and an interactive voting tool for the audience, live- CDO Coty Staatsministerin im Managing Director Fujitsu Bundeskanzleramt Technology Solutions ly debates are guaranteed. The Debate Stage is located in Hall 6 and offers seating for an audience of about 850 people.

Your Debate Stage Host: Martin Meyer-Gossner

Gold Sponsor Conference Dr. Stephanie Caspar Dr. Mark Grether Ben Sutherland President Technology and Data CEO Sizmek CDO Diageo & Member of the Executive Board Axel Springer

62 DMEXCO Guide September 12 & 13, 2018 in Cologne 63 DMEXCO Guide Debate Stage Overview Debate Stage Debate Stage

14:20-14:40 English BUSINESS 16:30-17:00 Deutsch TECHNOLOGY Wednesday, September 12, 2018 Designing relationships in a The State of Programmatic: Who has superhuman future got the power in the magic triangle? 10:00-10:10 English TECHNOLOGY 12:15-12:45 English MEDIA Martin Wezowski (SAP Chief Innovation Office), Martin Meyer-Gossner Rasmus Giese (United Internet Media), Maike Abel (Nestlé Deutschland), Oliver Vesper (Smartclip & SpotX), Bernd Fauser (Google), Lothar Prison Customer Experience Revolution Where are all the dollars gone? (Publicis Media), Melanie Hughes (Vogelbacher) (Q Division) Kevin Cochrane (SAP Customer Experience) Reinventing Publishing David Fischer (Highsnobiety), Stephanie Caspar (Axel Springer), Mike Owen (Flipboard), Chris Taylor (Telegraph), Steve Webb (Facebook), Tolgay Azman (Stern)

14:45-15:10 English FUTURE Battling the Behemoths: 10:10-10:30 English TECHNOLOGY Can AI Level the Playing Field? Age of the Costumer Nikki Mendonça (Accenture Interactive Operations), Jonathan Ep- Phuong Nguyen (eBay), Kevin Cochrane (SAP Customer Experience), stein (Sentient), Axel Steinman (Microsoft Advertising), Philipp Missler (Amazon), Martin Meyer-Gossner Martin Meyer-Gossner

17:05-17:35 Deutsch MEDIA How to Stop Budget Squandering? Markus Frank (Oath), Uwe Storch (Ferrero), Carsten Schwecke (Media Impact), Katja Brandt (Mindshare), Martin Meyer-Gossner 12:50-13:20 English MEDIA How marketers can be enlightened, 10:35-11:05 Deutsch BUSINESS empowered and enabled in a 15:15-15:55 Deutsch BUSINESS Future Work – Female Economic mobile world Challenge Award 2018 Empowerment Ben Sutherland (Diageo), Chris Babayode (MMA EMEA) Aljoscha Höhn (BVDW) Vera Schneevoigt (Fujitsu Technology Solutions), Janina Kugel (Siemens), Franziska von Lewinski (fischerAppelt), Stephan Noller (BVDW)

16:00-16:25 English 13:25 - 13:40 English TECHNOLOGY MEDIA 17:40-18:10 English MARKETING Driving Growth Through Keeping Pace: Breaking the Traditional Agency 11:10-12:10 Deutsch FUTURE Experience Driven Commerce Media in Times of Change Andrea Ward (Magento) Jim Egan (BBC Global News), Stefan Winners (Hubert Burda Media Silos: Changing the Work in the SEVEN VENTURE PITCH Holding), Mark Hoffmann (meinestadt.de) Steven Gätjen Digital Economy Tim Ringel (Reprise Digital), Jocelyn Lee (Deloitte), Ben Wood (Facebook), Angela Solk (Spotify)

13:45-14:15 English MEDIA Power Package: Media meets Commerce 18:15-18:35 Deutsch BUSINESS Sarah Mansfield (Unilever), Phuong Nguyen (eBay), Ali Nehme Wie digital denkt Deutschland? (Publicis Media), Vanessa Hartley (Google), Scott Hannan (Pinterest) Dorothee Bär (Beauftragte der Bundesregierung für Digitalisierung), Chris Boos (Boosc)

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64 DMEXCO Guide September 12 & 13, 2018 in Cologne 65 DMEXCO Guide Debate Stage Programme Debate Stage Debate Stage

13:30-13:45 English TECHNOLOGY 15:00-15:30 English TECHNOLOGY Thursday, September 13, 2018 Shoptimism: The Rules Have Changed – Demy- The New Retail Therapy stifying Auction Dynamics 09:45-10:15 English TECHNOLOGY 11:20-11:45 English MEDIA Eileen O’Mara (Salesforce) Nola Solomon (Dailymotion), Anna Forbes (Trade Desk), Amar Goel (PubMatic), Jay Glogovsky (New York Times), Taking stock – the impact of The Streaming Battle: How to Jessica Davies (Digiday) Europe’s new data protection directly connect with the viewer Soumya Sriraman (BritBox), Wolfgang Elsäßer (Telekom Deutsch- rules four months on land), Bernarda Duarte (Roku), Ben Reininger (DAZN), Natan Edels- Jan Oetjen (1&1 Mail & Media Applications), Armand Heslot (CNIL burg (Muck Rack/Shorty Awards) (Commission nationale de l’informatique et des libertés)), Julia Shullman (AppNexus), Bethan Crockett (GroupM), Townsend Feehan (IAB Europe)

13:50-14:20 Deutsch TECHNOLOGY Customer Centricity Everywhere? The impact of First Party Data on Advertising Torsten Ahlers (Otto Group Media), Christian Scholz (Initiative), Anja Stolz (Commerzbank), Paul Mudter (IP Deutschland), Christian Sauer (Webtrekk) 15:35-16:05 Deutsch XXX Viewability and better Ads: How to regain trust in advertising 11:50-12:50 English BUSINESS Martin Lütgenau (BurdaForward Advertising), Christian Herp (iq digital media marketing), Kristian Meinken (pilot Agenturgruppe), 10:20-10:50 English BUSINESS The DMEXCO & Unilever Foundry Marianne Stroehmann (Google), Philipp von Hilgers (Meetrics), Data, Trust & Growth: Bringing Start-up Hatch Martin Meyer-Gossner Marketing to the next Levels Alicia Hatch (Deloitte Digital), Karen Schmidt (Oath), Wenda Harris Millard (Medialink)

14:25-14:50 English FUTURE 12:55-13:25 English BUSINESS Digital Transformation: Coty’s Five The Age of Alliances: How Europe- Year Plan an Media build powerful Collabo- Jason Forbes (COTY), Vittorio Bonori (Zenith) 10:55-11:15 English MEDIA rations to stay competitive Driving Global Business: Stephane Coruble (RTL AdConnect), Sabine Eckhardt (ProSieben- 16:10-16:40 English Act global – understand local Sat.1 Media), Peter Kerckhoff (Telekom Deutschland), Jonathan Lewis TECHNOLOGY Florian Adamski (OMD Worldwide), Mark Grether (Sizmek), Martin (Channel 4), Vincent Flood (Video AdNews) How to become a Platform in Meyer-Gossner E-Commerce Philipp Peitsch (idealo internet), Dominik Dommick (PAYBACK), Claudia Schlüter (Real.digital), Alexander Graf (Spryker Systems)

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66 DMEXCO Guide September 12 & 13, 2018 in Cologne 67 DMEXCO Guide Debate Stage Programme Experience Stage Top Speakers

Alex Tapscott Friedrich Liechtenstein Dr. Sabine Seymour Author The Blockchain Revolution Artist Founder & CEO SUPA

The Experience Stage stands above all for inspiration. Visionaries and pioneers from around the world meet here and provide insights into Melanie Cook Kate Robertson Daniel Krauss the innovations and future milestones for business in the connected Tedx Speaker and Managing Director Co-Founder One Young World Co-Founder & CIO Flixbus world. The Stage is located in the Congress Center North and offers seating for an audience of about 700 people.

Your Experience Stage Host: Cherno Jobatev

Gold Sponsor Conference Winston Binch Robbie Douek Nuria Tarre CDO Deutsch President & CCO RFRSH Entertain- CMO City Football Group ment

68 DMEXCO Guide September 12 & 13, 2018 in Cologne 69 DMEXCO Guide Experience Stage Overview Experience Stage Experience Stage

14:20-14:50 English BUSINESS 16:50-17:25 English FUTURE Wednesday, September 12, 2018 Enabling Hacker Culture for True Experiencing the Future of Innovation Mobility: Great Expectations for 09:45-10:10 English FUTURE 12:00-12:30 English MARKETING Nils Stamm (Deutsche Telekom), Daniel Krauss (FlixMobility), Olcay Buyan (RED BEE MEDIA (part of Ericsson)), Giles Rhys Jones (What- Innovation and Commerce The Blockchain Revolution Brand Disruptors 3Words), Christian Strobl (Hackerbay) Raphaël Gindrat (Bestmile), Gabriele Semino (WARR Hyperloop), Alex Tapscott (The Blockchain Revolution) Mirko Caspar (Mister Spex), Davies Roberts (Flare Audio), Verena Stephan Giesler (Continental), Marcus Casey (BMW), Sarah Lee Hubertz (Kitchen Stories), Adam Singolda (Taboola) (Deutsche Bahn Digital Ventures)

10:15-11:00 English FUTURE Esthetic Ways of AI 12:50-13:15 English MEDIA Florian Dohmann (Birds on Mars), Jason Romeyko (Serviceplan), Innovation in Video: Sean Kegelmann (Spotify), Dr. Steven Althaus (Credit Suisse), Dr. Susan Wegner (Deutsche Telekom), Klaus Schwab (Plan.net Gruppe) Live Interactivity is the Key Steve Ford (Twitch), Brandon Teitel (HQ Trivia), Christina Keller (Facebook), Jeroen Doucet (ComingNextTV) 14:55-15:25 Deutsch MEDIA The Value of Mobile Data: Brand 17:30-18:00 English MARKETING Marketing in the Smartphone Age Trust, Credibility and Authenticity Michael Hartwig (Yext), Dr. Jannika Bock (Google), Felix Jahn (PUMA), Mark Wächter (MMA Germany) in an Anti-Ad World Brett Zucker (Monotype), Jose de Cabo (Olapic), Bernhard Schmidt (Thomas Sabo), Julia Peglow (diary of the digital age)

13:20-13:40 English FUTURE Hacking the Consumer’s Brain Moran Cerf (Neuroscience & Business, Kellogg School of Management, Northwestern University) 11:05-11:30 English FUTURE 15:30-16:05 English FUTURE

Using AI to unlock the future today Hidden champions ? What role 18:05-18:30 Deutsch MARKETING Karl Bunch (AWS Amazon Web Services) are German Tech Companies Join me on the Rollercoster playing in the Global Market of Friedrich Liechtenstein Digital Advertisement. Tim Koschella (Applift), Oliver Hülse (IAS), Pan Kasukis (Remerge), 13:45-14:15 English MARKETING Christian Henschel (Adjust) Greater Good: How purpose- based marketing platforms are 11:35-11:55 English BUSINESS Claudia Edelman in Conversation growing brands while making a bigger impact with Kweku Mandela Adrian Cutler (Microsoft), Kate Robertson (One Young World), Claudia Edelman (United Nations), Kweku Mandela (Mandela’s Chil- Christopher Wright (UBS Chief Investment Office), Mathieu Ajan dren and Dreamland) (Teardusk & One Young World Ambassador), Josh Golden (AdAge), 16:10-16:45 English MEDIA Pete Cashmore (Mashable) Voice First – How Voice Affects your Future Brand Winston Binch (Deutsch), Tua Sloor (Google), Marco Bertozzi (Spotify), Adam Skalak (Nestlé)

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70 DMEXCO Guide September 12 & 13, 2018 in Cologne 71 DMEXCO Guide Experience Stage Programme Experience Stage Experience Stage

13:20-13:50 English FUTURE 15:30-16:00 English MARKETING Thursday, September 13, 2018 The New Touchpoint: What your Branded Content: How to drive Smart Product can tell you engagement and sales with 09:45-10:00 English TECHNOLOGY 11:50-12:20 English MEDIA Niall Murphy (EVRYTHNG), Rahmyn Kress (Henkel), Lisa Lang (ThePowerHouse) Branded Video Tokenizing your Body eSports: How new forms of audi- Luke Barnes (VICE Media), Arno Heinisch (Rocket Beans Dr. Sabine Seymour (SUPA) Entertainment), Giuseppe Caltabiano (Contently), Alberto Campora ence engagement are disrupting (Expedia), Nina Zimmermann (Burda Studios Publishing) the sports industry Robbie Douek (RFRSH Entertainment), Paul Keuter (Hertha BSC), Jens Taubert (BONJWA), Christine Schröder-Schönberg (DPDHL Group), Sumi Chumpuree-Reyntjes (Twitch)

13:55-14:25 English MARKETING 10:05-10:35 English TECHNOLOGY Brand Experiences: How to turn Empowering Vizualisation: customers into fans with music AI in Design and Creativity and sports events Ben Plomion (GumGum), Billy Seabrook (IBM iX), Kuastav Björn Hamacher (ASICS Europe B.V.), Lars Bendix Düysen (Sony Bhattacharya (R/GA), James Cooper (Adweek) Music Entertainment), Nuria Tarre Alvira (City Football Group), Mark Löscher (Eventim Brand Connect), Cherno Jobatey 16:05-16:35 English FUTURE Creating the new species? When machines are taking over control 12:25-12:50 English MEDIA – how can we stay human? Voice Search and Digital Assis- Moon Ribas, Ingo Rübe (BOTlabs), Melanie Cook (Hyper Island), Jeremy 10:40-11:10 English MEDIA tants: Optimizing Customer Expe- Tai Abbett VR/AR/MR/XR: rience in the Age of Conversation Where is the money? Purna Virji (Microsoft) Dana Porter Rubinshtein (Inception - VR, AR, XR), Dr. Rolf Illenberger (Viond), Julie Shumaker (Unity Technologies), Stephan Heininger (Telekom Deutschland), Kristian Costa-Zahn (EndemolShine Beyond) 14:30-14:50 Deutsch MARKETING

Band of Brothers: Influencer-Talk 16:40-17:10 English MARKETING with Julien Bam & Shawn Bu Julien Bam (Raw Mind Pictures), How to crack the code of 12:55-13:15 English FUTURE Shawn Bu (Raw Mind Pictures), Aminata Belli Generation Z Melanie Mohr (YEAY), Amber Atherton (Zyper), Itay Pincas (SaleUp), Augmented Intelligence: Where Kristy McCready (Walgreens Boots Alliance), Rita Orschiedt Man and Machine Make Magic (Süddeutsche Zeitung) Melanie Cook (Hyper Island)

11:15-11:45 Deutsch FUTURE 14:55-15:25 English FUTURE A new Take on Transparency: The 3 Prophets Moon Ribas, Nikos Acuna (Sizmek), Simon Haddadin How the Blockchain is providing (FRANKA EMIKA GmbH), Cherno Jobatey Value in the Media Business Hendrik Hey (Welt der Wunder TV), Karin Libowitzky (Vizeum), Christof Baron (Sanofi-Aventis Deutschland), Tina Beuchler (Nestlé), Thomas Müller (FJORD)

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72 DMEXCO Guide September 12 & 13, 2018 in Cologne 73 DMEXCO Guide Experience Stage Programme Motion Stage Sessions & Shows

Bunte presents How to become Germany’s Leading Content Destination for Women

CNN presents What makes a Great Big Story?

SKW Schwarz presents Labelling in Influencer Marketing: Best Practice in Germany and the UK for Campaigns on the right Side of the Law

Snap presents Camera Marketing Works

Spotify presents Listen, Look, Love: Streaming and the Multimedia Opportunity

Taptica presents Science meets Art – The Convergence of Data and Creative in Video

Telekom Deutschland presents TV goes Magenta

TRO presents Sonic DNA: How Technology Fuels Creativity On the impressive Motion Stage, leading international media brands Twitch presents present their latest content productions, multiscreen developments LiveStreaming: The Explosive Growth through ESports & Gaming and innovative marketing solutions in the video segment. The Motion

Stage is located in the Congress Center North and offers seating for UFA X presents about 600 people. From Storytelling to Audience-Centric Storymaking

Viacom presents Your Motion Stage Host: Small Screens, Big Changes Susan Bäthge

VICE presents VICE Visions – DMEXCO 2018 Edition

YouTube presents YouTube OnStage Gold Sponsor Conference

74 DMEXCO Guide September 12 & 13, 2018 in Cologne 75 DMEXCO Guide Motion Stage Overview Motion Stage Motion Stage Wednesday, September 12, 2018 Thursday, September 13, 2018

10:00-10:45 English MEDIA 14:00-14:45 Deutsch MEDIA 10:15-10:45 English MARKETING 13:00-13:45 Deutsch MEDIA Science meets Art – TV goes Magenta Labelling in Influencer Marketing: How to become Germany’s Leading The Convergence of Data and Wolfgang Elsäßer (Telekom Deutschland) Best Practice in Germany and the Content Destination for Women Creative in Video UK for Campaigns on the right Nina Zimmermann (Burda Studios Publishing), Julia Bauer (Burda Melissa Dickman (Taptica), Gabriela Maestre (Tremor Video), Studios Publishing), Alexander Evangelinos (Burda Studios Alex Hewson (M&C Saatchi Mobile) Side of the Law Publishing), Anne Gerleit (Burda Studios Publishing), Christine Margret Knitter (SKW Schwarz Rechtsanwälte), Fehenberger (b.famous content studios), Ferdinand Jopp (Burda Jo Farmer (Lewis Silkin LLP) Studios Publishing), Robert Detering (Burda Studios Publishing)

15:00-15:45 English MEDIA What makes a Great Big Story? Petra Malenicka (CNN), Chris Berend (GBS), Pippa Scaife (GBS)

11:00-11:45 Deutsch MEDIA Sonic DNA: How Technology 11:00-11:45 Deutsch MEDIA Fuels Creativity YouTube OnStage Ric Scheuss (TRO) Andreas Briese (Google Central Europe), Patricia Mosca (YouTube), Eunique (YouTube), Susanne Liedtke (Google), Gera Geissel (Henkel)

16:00-16:45 English MEDIA 14:00-14:45 English MEDIA VICE Visions – LiveStreaming: The Explosive DMEXCO 2018 Edition Growth through ESports & Gaming Benjamin Ruth (VICE Media), Luke Barnes (VICE Media), Tamara Burkhard Leimbrock (Twitch), Sumi Chumpuree-Reyntjes (Twitch), Howe (VICE Media) Jens Taubert (BONJWA) 12:00-12:45 English MEDIA Small Screens, Big Changes Joanna Wells (Viacom International Media Networks)

12:00-12:45 English MEDIA From Storytelling to Audience- 15:00-15:45 English MEDIA Centric Storymaking Camera Marketing Works Tobias Schiwek (UFA X) Will Scougal (Snap) 13:00-13:45 English MEDIA Listen, Look, Love: Streaming and the Multimedia Opportunity Brian Benedik (Spotify)

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76 DMEXCO Guide September 12 & 13, 2018 in Cologne 77 DMEXCO Guide Motion Stage Program 16:00-16:45 Deutsch TECHNOLOGY 14:00-14:45 Deutsch MARKETING 12:00-12:45 Deutsch TECHNOLOGY Seminar 1 Digitale Wirtschaft zwischen Mobile meets Conversational De- Digital Quality comes to reality: Datenschutz und ePrivacy sign! Wie KI-basierte, dialogische Wie die digitalen Marktstandards Frederik Richter (Stiftung Datenschutz), Sven Bornemann Wednesday, September 12 (Bornemann), Susanne Stollhoff (Axel Springer SE), Susan Wegner Nutzererlebnisse via Smartphones im täglichen Business richtig und (Deutsche Telekom), Christoph Bauer (eprivacy GmbH) und Voice Devices den Kundenwert effektiv genutzt werden Marion Beckers (AGOF e.V.) 10:00-10:45 Deutsch MEDIA von morgen definieren 17:00-17:45 Deutsch FUTURE Nico Wohlgemuth (DAYONE GmbH), Livia Czemohorsky (T-Systems Digitale Werbung in Deutschland Multimedia Solutions GmbH), Sabine Häring (Miele & Cie. KG), 13:00-13:45 Deutsch MARKETING Ethische Regeln für Künstliche Nadine Neubauer (Facebook Germany GmbH), Tua Sloor (Google Inc) – ein Überblick Next Level KPIs – measure what Thomas Duhr (IP Deutschland GmbH), Daniel Knapp (IHS Markit) Intelligenz – Brauchen wir matters // Inspirationen für ein Algorithmen-Monitoring? 14:00-14:45 Deutsch MARKETING 11:00-11:45 Deutsch MEDIA Wolfgang Faisst (SAP SE), Andrea Timmesfeld (Generali Deutschland eine qualifizierte Erfolgsmessung AG), Lorena Jaume-Palasí (AlgorithmWatch), Jens Redmer Sind Daten der Tod von Kreativität? Nicht im Ohr, nicht im Sinn Weshalb (Google Inc), Ingo Notthoff (T-Systems Multimedia Solutions GmbH) von Kampagnen Eine Diskussion zur immer stärker Jenny Görlich (OWM - Organisation Werbungtreibende im Marken- der Mega-Trend Sprachsteuerung werdenden Relevanz von Techno- verband), Lisa-Charlotte Wolter (Hamburg Media School), Marti- Marken ohne Audio-Branding zu logie und Daten im Hoheitsgebiet na Vollbehr (pilot Hamburg), Thorsten Müller (Reckitt Benckiser Thursday, September 13 Deutschland GmbH) Verlierern macht – und wie schnell kreativer Kommunikation Anke Herbener (Digital Changers GmbH), Thomas Heinz (Kolle Rebbe Sie das ändern können 14:00-14:45 English MEDIA Malte Kosub (The Future of Voice), Lars Peters (Dr. Lars Peters 10:00-10:45 Deutsch MARKETING GmbH), Alina Hückelkamp (of Unicorns&Lions GmbH), Sebastian Media Consulting), Frank Bachér (Radio Marketing Services GmbH), Küpers (Publicis Emil GmbH), Constance Stein (Otto Group), Marco MMA Germany – How to win the Qualität – die (neue) Benchmark Zingler (Denkwerk GmbH) Rainer Henze (laut.fm) für Vertrauen mobile video creativity challenge Björn Kaspring (Ströer Digital Media GmbH), Philipp von Hilgers (Meet- Daniel Rieber (MMA Germany), Benedikt Schaumann (Nestlé Wagner 16:00-16:45 Deutsch TECHNOLOGY GmbH), Matthias Maurer (LA RED), Andreas Rau (Facebook 12:00-12:45 Deutsch MARKETING rics GmbH), Uwe Storch (Organisation Werbungtreibende im Marken- verband (OWM)), Franziska John (The Adex), Karin Libowitzky (Vizeum) Germany GmbH), Marianne Bullwinkel (Snap Inc.), Dirk Barmscheidt Große Trends im Online Media – Vier Dinge, die du jetzt über (Brantalist), Jannik Krone (Lovoo) Blockchain wissen musst FOMA Trendmonitor 11:00-11:45 Deutsch MARKETING Kerstin “Kee” Eichmann (innogy Innovation GmbH), Markus Manfred Klaus (Plan.Net Media), Sascha Jansen (Omnicom Media Häuser (CMS Hasche Sigle), Ghazaleeh Koohestanian 15:00-15:45 Deutsch MARKETING Group Germany GmbH), Ulrich Kramer (Pilot Hamburg), René Lams- Content Marketing – Fokussiert (re2you GmbH), Catriona McLaughlin (Accenture Interactive) Marke im digitalen Zeitalter – fuß (Publicis Media GmbH), Timucin Güzey (Mindshare GmbH) zum Erfolg Matthias Wesselmann (FischerAppelt AG), Sabine Wegele (Nayoki Basis oder Ballast GmbH), Ingo Kahnt (Perfomics GmbH), Sepita Ansari Pir Seraei Phillip Böndel (BUTTER. GmbH), Arne Brekenfeld (Meta Design), Maik 13:00-13:45 Deutsch TECHNOLOGY (Catbird Seat GmbH) Seminar 2 Hofmann (hauser lacour Kommunikationsgestaltung GmbH) Sales Activation: Wer langweilig 16:00-16:45 English FUTURE ist hat ausgedient! 12:00-12:45 Deutsch TECHNOLOGY Peter Dräger (GREY Shopper), Jens Krüger (Kantar Deutschland Wednesday, September 12 The Technology of Storytelling: GmbH), Kathrin Kauk (Telefónica Germany NEXT GmbH), Kai Thielen Programmatic Advertising: (LG Electronics GmbH), Mario Klütsch (Barilla Deutschland GmbH) Ad Tech’s Resurgence Im Spannungsfeld zwischen 10:00-10:45 Deutsch TECHNOLOGY tbd Media und Data tbd (tbd) 14:00-14:45 Deutsch TECHNOLOGY Siamac Alexander Rahnavard (ECHTE LIEBE – Agentur für digitale Vom ersten Klick zum Kunden – Vom gefühlten und geführten Willen Kommunikation UG), Sabrina Büchel (BurdaForward Advertising GmbH), Gezielte Ansprache und Ulrich Hegge (AppNexus), Thomas Koch (TKD Media UG), Tim Lucas Rie- Unterstützung des Shop-Besu- 17:00-17:45 English MARKETING – Marketing in der Data Economy bensahm (Tchibo GmbH), Julian Simons (mediascale GmbH & Co. KG) The Power of Interactivity for Blundstone Osterberger (C3 Creative Code and Content GmbH), chers von Anfang an Katharina Friederike Titz (Adobe), Thomas Scheffler (digitalSTROM Matthias Förg (Uniserv GmbH), Sabine Ahlemeier (microm Online Campaigns AG), Andreas W. Ditze (tripuls media innovations GmbH), 13:00-13:45 Deutsch MARKETING Micromarketing-Systeme und Consult GmbH) Jonathan Lewis (Teads Studio), Caroline Hugonenc (Teads) Christopher Reher (Plattform 161) Influencer Marketing macht Marken kaputt!? Über den Sinn und 11:00-11:45 English MARKETING 15:00-15:45 Deutsch TECHNOLOGY Thursday, September 13 Conversational Commerce Unsinn einer sich etablierenden The Technology of Storytelling: Alexander Zerdick (Google Germany), Clemens Kirschke (Otto GmbH Disziplin im digitalen Marketing The Evolving Consumer Journey & Co KG), Sascha Pallenberg (Daimler AG), Achim Himmelreich Anke Herbener (Digital Changers GmbH), Robin Blase (Richtig Cool tbd tbd (tbd) 10:00-10:45 English TECHNOLOGY (Capgemini), Oliver Bohl (KfW), Daniela Zimmer (Internetworld), Silvia GmbH), Jo Marie Farwick (Überground GmbH), Caroline Schmitt Genetic versus Binary – which Zaharia (Hochschule Niederrhein) (Parfümerie Douglas GmbH), Peer Wörpel (Facebook Germany GmbH) code is superior? Are digital col- leagues the universal solution to the creative challenges? David Spaeth (novomind AG) Gold Sponsor Conference

78 DMEXCO Guide September 12 & 13, 2018 in Cologne 79 DMEXCO Guide Seminars Programme 11:00-11:45 English TECHNOLOGY 17:00-17:45 Deutsch MARKETING MMA Germany – GDPR: Learnings Seminar 3 Influencer Marketing im B2B – wie Seminar 4 and best practices for mobile B2B Unternehmen Influencer er- marketing Wednesday, September 12 folgreich in der Customer Com- Wednesday, September 12 Daniel Rieber (MMA Germany), Arndt Groth (Smaato), Marius Neumann (Wetter.com) munication einsetzen können Julia Oppelt (marconomy - Vogel Communications Group GmbH & CO 10:00-10:45 English DATA 10:00-10:45 English MEDIA KG), Uwe Seebacher (ANDRITZ AG), Fabian Benkert (Vogel Communi- 12:00-12:45 Deutsch TECHNOLOGY Shopping in the Age of Assistance cations Group GmbH & CO KG), Stefan Schulz (Brady GmbH) A/B testing goes experimentation Geesche Halper (Google Germany), Nina-Christin Littig (Google Programmatic Advertising: Germany) – Are you ready to push the bound- Im Spannungsfeld zwischen aries of digital experiences? Thursday, September 13 Sandra Schroeter (Optimizely) Media und Data 11:00-11:45 Deutsch TECHNOLOGY Siamac Alexander Rahnavard (ECHTE LIEBE – Agentur für digitale Paper Is The New Digital – Opti- 10:00-10:45 English TECHNOLOGY Kommunikation UG), Sabrina Büchel (BurdaForward Advertising GmbH), 11:00-11:45 English MARKETING Ulrich Hegge (AppNexus), Thomas Koch (TKD Media UG), Tim Lucas Rie- mierung d. Customer Journey mit Display Advertising driven by bensahm (Tchibo GmbH), Julian Simons (mediascale GmbH & Co. KG) B2B Content Marketing – Usability, integrierten Direct Mailings und Machine Learning Annika Weckner (Google Germany), Dorina Leititis (Google Germany) Engagement und Impact xx (xx) 13:00-13:45 Deutsch MARKETING Offline-Daten Lars Schlimbach (Deutsche Post Dialog Solutions), Brechtje Hendriks (Deutsche Post AG) MATCH. CREATE. MEASURE. = 11:00-11:45 English MEDIA 12:00-12:45 Deutsch MARKETING Die Erfolgsformel des Axel Spring- Envisioning The New Era For Di- 12:00-12:45 English Der perfekte elektronische er Brand Studios TECHNOLOGY gital Publishers: Applying Data To Verkäufer – Eigenschaften für eine Juliane Sydow (SPRING Axel Springer Digital News Media GmbH & Co. SMS Marketing: Washed Up Tech KG), Yvonne Beister (SPRING Axel Springer Digital News Media GmbH Boost Ad Revenue erhebliche Umsatzsteigerung & Co. KG ), Dirk Nolde (SPRING Axel Springer Digital News Media GmbH or Wave of the Future? Aleksandr Kharitoshin (Roxot), Michael Bjork (Roxot), Philipp Sorg (econda GmbH) & Co. KG ), Karsten Günther (SPRING Axel Springer Digital News Media Ira Cohen (MMDSmart) Veronika Karaeva (Roxot) GmbH & Co. KG ), Jörn Mecher (INTERMATE Media GmbH) 13:00-13:45 English TECHNOLOGY 13:00-13:45 English MEDIA 12:00-12:45 English MEDIA Factors for Successful Video 14:00-14:45 Deutsch MEDIA eSports – where gameplay fills It’s A Great Day to Video: Driving Inhouse & Agentur – Wie man screens and stadiums Impact with Facebook Video Ads Advertising in times of Google & erfolgreich zusammen arbeitet Daniel Pölkemann (Media Impact GmbH & Co. KG) Torsten Mueller-Klockmann (Facebook), Jin Choi (Facebook) Facebook: The Return of Owned & Jens Fauldrath (get:traction GmbH), Johan von Hülsen (Wingmen Operated Inventory Online Marketing GmbH), Andreas Bobowk (Deutsches Komitee für Ilhan Zengin (ShowHeroes GmbH), Sophia v. Ingersleben (Viessmann 14:00-14:45 English TECHNOLOGY 13:00-13:45 English TECHNOLOGY UNICEF e.V.), Andreas Hörcher (Finwaa GmbH) Group VC/O GmbH) Timing is Everything: 5 Critical Leveraging 1st Party Data for 15:00-15:45 Deutsch FUTURE Success Factors for Driving Growth Measurement & Attribution 14:00-14:45 Deutsch BUSINESS Elevate your Skills – Wie können with Today’s Mobile Consumer Decisions across Google Media DSGVO – mehr Vorteile als Susanne Thompson (Google Germany), Reemda Tieben (Google Germany), Miriam Strasmann (Google Germany) wir Bildung in Zeiten der Digitalis- Julius Schröder (Google Germany) Nachteile. Vertrauen und Pri- ierung neu definieren? 14:00-14:45 English Harald Fortmann (D-Level GmbH), Annemieke Frank (EduHeroes Club MEDIA vatsphäre als Kernelemente mod- 15:00-15:45 English FUTURE GmbH), Dominik Große Holtforth (Fresenius Hochschule), Game Changer: YouTube for Action erner Markenkommunikation Jochen Ott (SPD-Landtagsfraktion), Birte Welsch (Tandemploy GmbH) mobile.de MMS – Motors Shefali Bhatnagar (Google Germany), Kathrin Friedrich (T-Systems Multimedia Solutions GmbH), Marketing Suite: The easiest way Michalina Seekamp (Google Germany) Thomas Richter (T-Systems Multimedia Solutions GmbH) 16:00-16:45 English TECHNOLOGY to combine performance, ad 15:00-15:45 English 15:00-15:45 Deutsch (Em)Powering the Modern Pro- creation and geo-targeting MEDIA TECHNOLOGY grammatic Buyer- Plus exclusive Jan Luley (mobile.de GmbH), Quality: The Choice Every Brand, Wie OTTO Programmatic Market- Sofia Hansen (Autohaus Brass Vertriebs GmbH & Co. KG) Agency and Publisher Needs to ing zur Erfolgsgeschichte macht research and cases studies Ilka Voss (OTTO GmbH & Co KG), Shane Shevlin (IPONWEB) Make Jörg Klekamp (ADITION technologies AG) 16:00-16:45 English MEDIA Gavin Stirrat (OpenX), Mike Zaneis (Trustworthy Accountability Group) Smarter Search Advertising 16:00-16:45 Deutsch powered by Machine Learning 16:00-16:45 English MARKETING MARKETING Denis Dautaj (Google Germany), What is a Customer Data Platform Von Native über digitale AdSpecials Michaela Woloszczak (Google Germany) and why it matters for Personal- zu Influencern und Data – was wirkt besser? ization Frank Vogel (G+J e|MS), Kay Schneemann (G+J e|MS) Gold Sponsor Conference Gregor Wolf (Evergage GmbH)

80 DMEXCO Guide September 12 & 13, 2018 in Cologne 81 DMEXCO Guide Seminars Programme 17:00-17:45 English TECHNOLOGY 16:00-16:45 English TECHNOLOGY 17:00-17:45 English TECHNOLOGY The State of E-Commerce in 2018 Leverage AI and real-time market- How to Create Pure Actionable Seminar 6 – An Essential Industry Update for ing power to drive growth. Brand Data and Avoid a Data Franken- Retailers and Brands Perspective: PepsiCo, Disney and stein Monster Wednesday, September 12 Felix Kuehl (ChannelAdvisor), Link Walls (ChannelAdvisor) other companies Dave Yovanno (Impact) Phil Dance (Datorama), Gosha Khuchua (Ticketmaster), Inaki Amu- chastegui (Trivago), Nathan James (PepsiCo), Sharon Braude (Disney) 10:00-10:45 English TECHNOLOGY Thursday, September 13 Thursday, September 13 The Ultimate Conference about Push Notifications with the excep- 10:00-10:45 Deutsch FUTURE Seminar 5 10:00-10:45 Deutsch TECHNOLOGY tional testimonial of bonprix! Was kann ein Digital Workplace Digital Analytics im Recruit- Christiane Balu (Accengage), Markus Neuert (bonprix) leisten? Ein Leitfaden zur Ein- Wednesday, September 12 ing-Prozess – So verbessern Sie 11:00-11:45 Deutsch führung eines digitalen Workplace. Ihr Personalmarketing FUTURE Alexandra Lang (sunzinet AG) Matthias Scharpe (Mindlab Solutions GmbH) Best Practices der digitalen 10:00-10:45 Deutsch TECHNOLOGY Transformation – Daten und das How to use deep learning and 11:00-11:45 English MEDIA 11:00-11:45 Deutsch TECHNOLOGY richtige Mindset als Erfolgsfaktoren Ad block advertising - methods, image data to increase sales with Christian Endres (b.telligent GmbH & Co. KG) personalized recommendations Chatbots & Voice Commerce – reach and evaluation of the Sebastian Moll (DYMATRIX CONSULTING GROUP GmbH), Traumpaar oder zum Scheitern 12:00-12:45 Deutsch TECHNOLOGY target group Alexander Kull (DYMATRIX CONSULTING GROUP GmbH) verurteilt? Wie ein Unternehmen Ben Williams (eyeo GmbH), Till Faida (eyeo GmbH) Effiziente E-Mail Marketing fit für die digitale Kunden- Optimierung: KI-basiertes Testing 11:00-11:45 Deutsch TECHNOLOGY 12:00-12:45 English TECHNOLOGY kommunikation wird. oder 360° Sicht? Mehr Kundennutzen durch eine Wolfgang Reinhardt (optimise-it GmbH) Stefan von Lieven (artegic AG) Marketing Effectiveness: How The konsequent digitale Customer Economist Proved the Power of 12:00-12:45 English Experience. MARKETING 13:00-13:45 Deutsch MARKETING Marketing Achim Himmelreich (Capgemini Deutschland GmbH) Deep-dive into L’Oréal CRM How to Brand & Sell with Content Manu Mathew (Nielsen Visual IQ) strategy 12:00-12:45 English TECHNOLOGY Thibaut Munier (numberly), Mehdi FEHRI (L’Oréal) Marketing – 10 Strong Facts for 13:00-13:45 Deutsch MARKETING Successful Publishing Security on Your Fingertips: Bio- Sonja Knab (BurdaForward Advertising GmbH), Kolja Kleist (Burda- Einzigartiger One Stop Shop in der metrics in Payments and Beyond 13:00-13:45 English MARKETING Forward Advertising GmbH) Finanzwelt: Case Vorstellung der Ralf Gladis (Computop) The principles of personalisation Liechtensteinischen Landesbank in digital advertising 14:00-14:45 Deutsch TECHNOLOGY Gerrit Taaks (Unic GmbH), Tobias Schlömer (Liechtensteinische 13:00-13:45 English MARKETING Elliott Clayton (Conversant) Landesbank) Data Deep Dive: Wie Daten im ‘Generation Z’ – Address the Programmatic Advertising nutz- right target group despite digital 14:00-14:45 Deutsch TECHNOLOGY 14:00-14:45 English MARKETING bringend eingesetzt werden. Creating Mobile-Ready Video for oversupply Wie digitale Kampagnen von künst- Stephan Jäckel (emetriq GmbH) Katja Albrecht (ecx.io - an IBM Company) licher Intelligenz profitieren und Facebook and Instagram 15:00-15:45 English MARKETING Noha Bashir (Facebook) welchen Einfluss diese auf das ge- 14:00-14:45 English MARKETING Accountable and transparent: Transparency in Ad Tech: Removing samte Programmatic Advertising hat 15:00-15:45 English TECHNOLOGY Stuart Flint (Oath) how affiliate marketing is breaking “I wish Siri would just f*cking tell Unknowns, Driving Efficiency, and the mould Giving Marketers Control 15:00-15:45 English MARKETING Kevin Edwards (Awin AG) me what to wear!” – About the Toccara Baker (Adobe) fuckups, learnings and success The Art and Science of Storytell- ing: How Technology Emboldens 16:00-16:45 English TECHNOLOGY of an innovative Start-Up like 15:00-15:45 English MARKETING Creative Advertising From wow to now and how – How DailyDress Bring Your Business Story David Hillier (Adform) Jennifer Schäfer (DailyDress) marketer can take advantage of AI. to Life with Instagram Stories Best Practices and Examples Josef Springl (Facebook) 16:00-16:45 Deutsch MARKETING Joe Zawadzki (MediaMath) DECODING DIGITAL MARKETING – 16:00-16:45 Deutsch MARKETING Gold Sponsor Conference Navigation im Zeitalter der 17:00-17:45 English TECHNOLOGY Marketing & CRM Trends 2018 – Marketing-Hypes How to conduct good online Building Customer Relationships Stephan Sigrist (Think Tank W.I.R.E.) surveys Through the Right Moments Moritz Kisselbach (mo’web research) Manuel Hinz (CrossEngage), Markus Wübben (CrossEngage)

82 DMEXCO Guide September 12 & 13, 2018 in Cologne 83 DMEXCO Guide Seminars Programme 17:00-17:45 English MARKETING Thursday, September 13 Seminar 7 Measuring Marketing Impact: How Seminar 8 to win over your CFO and influ- 10:00-10:45 Deutsch MARKETING Wednesday, September 12 ence your Board Wednesday, September 12 The Power of Podcast – Wirkungs- Scott Gifis (AdRoll) studie zur Konzeption erfolgreich- 11:00-11:45 Deutsch er Podcast-Werbung! 10:00-10:45 English TECHNOLOGY TECHNOLOGY Bernard Domenichini (ARD-Werbung SALES & SERVICES GmbH), Are Shopping-Apps Worth Retail- Thursday, September 13 Discover Spotify: Wie Marken mit Christoph Arras (AS&S Radio GmbH) ers’ Trouble? A peak into the world Streaming-Daten kreativ werden Sven Bieber (Spotify) of shopping apps and opportuni- 10:00-10:45 English MARKETING 11:00-11:45 Deutsch MARKETING ties for advertising Influencer Marketing Success 12:00-12:45 English MEDIA CRM-Onboarding – Bestandskun- Alexander Gösswein (Criteo GmbH) Stories for Every Stage in the Mar- den effektiv über digitale Plattfor- Connected TV: Mapping 11:00-11:45 English keting Funnel Tomorrow’s World Today – men (re)aktivieren TECHNOLOGY Robert Levenhagen (InfluencerDB), Jan Erik Kruse (ASICS), Annika Oliver Reinke (AZ Direct GmbH), Marco Kersch (AZ Direct GmbH) Becoming Blockchain-Ready – Förster (LVMH Parfums & Kosmetik Deutschland GmbH), Anna Ivani- Empowering smart decisions for How members of the digital uk (Global Savings Group) tomorrow´s TV business 12:00-12:45 Deutsch MEDIA advertising industry can be a part Mark Zagorski (Telaria) Social Ads Funnels – Wie sich auch 11:00-11:45 English FUTURE of the revolution 13:00-13:45 Deutsch CONTENT die schwierigsten Produkte über Charles Manning (Kochava) Conquer the hearts of your Facebook & Co. verkaufen lassen customers – 7 tricks to ensure a Conversion-Rate international Malte Galus (construktiv GmbH) 12:00-12:45 Deutsch MARKETING successful change management steigern mit der richtigen Über- Vom Produkt-Promoter zum Pro- to the digital transformation. setzungsstrategie 13:00-13:45 English BUSINESS Ralf Haberich (CRM Partners AG) Judith Jegodowski (TextMaster) Online Piracy and the Destruction duktentwickler: Nachhaltiges Influencer-Marketing durch den 14:00-14:45 English TECHNOLOGY of Brand Reputation 12:00-12:45 English TECHNOLOGY Peter Szyszko (whiteBULLET Solutions Limited) Einsatz von Meinungsmachern Programmatic Advertising in Björn Wenzel (Lucky Shareman GmbH) Automatic personalization and AI in Action @ Swisscom. Europe: latest trends, attitudes 14:00-14:45 Deutsch TECHNOLOGY and growth drivers 13:00-13:45 English MARKETING Ideas & Results Personalization and Artificial Intel- Nicolas Meriel (Swisscom AG), Klaus Völk (webalyse) Daniel Knapp (IHS Markit), Pierre Gauthier (NewBase & Adbase How the World’s Biggest Brands France / IAB France), Kay Schneider (Smartclip (RTL Group)), David ligence – The use of algorythms to Goddard (BBC Advertising), Matt Simpson (Omnicom Media Group turn visitors into customers are Leading the Digital Revolution 13:00-13:45 English TECHNOLOGY EMEA), Simon Halstead (IAB Europe / Oath) Michael Witzenleiter (Kameleoon GmbH) and Taking Customer Confidence Make In-App Video Buys Scalable to a new Level. John Murn (Intowow) 15:00-15:45 Deutsch TECHNOLOGY 15:00-15:45 English MEDIA Stewart Maurer (Crownpeak) Bye, bye Cookie, welcome ID Social & Content Strategy: 14:00-14:45 English TECHNOLOGY – Roadmap to ID-based Quality Employee Advocacy in Action 14:00-14:45 English MARKETING How Changing Advertiser Advertising & Publishing Lea Manthey (Searchmetrics), Adrian Cockle (Hootsuite) Reviews, Voice and local search… Needs Are impacting the Wenzel Drechsler (United Internet Media GmbH), Benedikt and further fundamental changes Schmitt-Homann (United Internet Media GmbH) 16:00-16:45 Deutsch MEDIA Programmatic Landscape in Consumer Behaviour Wayne Gattinella (DoubleVerify) Wie Werbetreibende mit intelli- Benjamin Prause (Yext), Jeffrey K. Rohrs (Yext) 16:00-16:45 Deutsch MEDIA gentem Video-Advertising wieder 15:00-15:45 English TECHNOLOGY Einblicke in die datengetriebene echte Aufmerksamkeit erzielen 15:00-15:45 English MARKETING Are you a Digital Experience Audio-Zukunft. Welche Chancen Daniel Holm (Outbrain) Content The 3 C’s of Profes- Leader or Laggard? A close look eröffnet die Audio-Evolution Brands sional Messenger Communication: at the results of a study for your zur Zielgruppenansprache? Content, Chats & Chatbots competitive advantage Matthias Schenk (RMS GmbH & Co. KG) Falk Zimmermann (MessengerPeople) Jörn Bodemann (e-Spirit AG)

16:00-16:45 Deutsch MEDIA High Intent Micro Moments – Gold Sponsor Conference Neue Wege für Digitales Publishing, um Millennials zu erreichen Jens Gützkow (PressMatrix GmbH)

84 DMEXCO Guide September 12 & 13, 2018 in Cologne 85 DMEXCO Guide Seminars Programme 17:00-17:45 English TECHNOLOGY Data is the New Brand Jonathan Cherki (ContentSquare) Work Labs 1 Thursday, September 13 Wednesday, September 12 Thursday, September 13 10:00-10:45 Deutsch DATA Gesteigerte User Experience unter 10:00-11:15 Deutsch TECHNOLOGY 10:00-11:15 English BUSINESS Berücksichtigung von Markener- Genauer, Sicherer, Effektiver – GDPR – How to be in control in the Das häufig ungenutzte Potential digital jungle lebnis und Produktdesign im digi- Charlotte Olsen (Siteimprove GmbH) talen Kontext von First-Party-Daten Rolf Küppers (microm GmbH), Jan Hecht (Sinus Institut) Markus Nagel (Webtrekk GmbH) 11:30-12:45 English MARKETING 11:30-12:45 English 11:00-11:45 Deutsch TECHNOLOGY MARKETING The Effectiveness of Email Customer Journey richtig gestalt- The Essentials of Account-Based Campaigns leveraging the Marketing Customer Lifecycle en – Methoden und Cases im Peo- Melanie Gipp (Marketo) Guy Hanson (Return Path), Sebastian Kluth (Return Path) ple-Based Marketing Carsten Diepenbrock (Acxiom Deutschland GmbH), Sachiko Scheu- ing (Acxiom), Christian Färber (Acxiom Deutschland GmbH) 13:00-14:15 English MEDIA 13:00-14:15 English MARKETING Switching on connected TV: what Blueprints for Building Up An 12:00-12:45 English TECHNOLOGY value can ad-supported content of- Influencer Marketing Practice Is your brand safe? – Protecting fer media owners and advertisers? Robert Levenhagen (InfluencerDB) your digital investment in the age Sacha Berlik (The Trade Desk), Max Bublitz (Cadreon), Kay Schneider of unsafe content (SmartX Platform, Smartclip), Mufadal Jiwaji (Foodora) 14:30-15:45 Deutsch TECHNOLOGY Oliver Hülse (Integral Ad Science) Make it Mobile! Native Formate 14:30-15:45 Deutsch FUTURE und kreative Werbegeschichten 13:00-13:45 Deutsch MARKETING INNOVATION WORKSHOP: auf der mobilen Überholspur Klare Positionierung statt Think new. Transform now Janine Kühnrich (Media Impact GmbH & Co. KG) Werbefloskeln – Erfolgsfaktoren Christian Wehner (SAP) für Marken in der digitalen Welt. 16:00-17:15 Deutsch MARKETING Thomas Speicher (denkwerk GmbH) Marketing Automation –

15:00-15:45 English MEDIA So konvertieren Sie Website- Monetization Strategies for CTV Besucher zu Kunden! and OTT Publishers Reto Graf (SendinBlue) Michelle Smith (AppNexus)

Gold Sponsor Conference

86 DMEXCO Guide September 12 & 13, 2018 in Cologne 87 DMEXCO Guide Work Labs Programme Work Labs 2 Speakers’ Forum Wednesday, September 12 Thursday, September 13 Wednesday, September 12, 2018

10:00-11:15 English MARKETING 10:00-11:15 Deutsch MARKETING 10:00-10:20 English MEDIA 13:30-13:50 English BUSINESS Commerce in action: Define ser- Produktvisualisierung im E-Com- Creative – Rich media for rich Growth of Programmatic, Adtech vices or solutions costumer love merce – automatisierte Workflows performance and digital advertising models in Anne Feldt (Accenture Interactive), Stephan Bruhs Elah Krief (Adikteev GmbH) (Accenture Interactive) für Fotos, Videos und Animationen Africa and emerging markets Wolfgang Felix (MoovIT GmbH) Chibuike Goodnews (Dochase Adx) 10:30-11:50 Deutsch TECHNOLOGY 11:30-12:45 Deutsch MEDIA 11:30-12:45 Deutsch MEDIA Vom Deep Learning der Daten 14:00-14:20 Deutsch TECHNOLOGY Facebook & Instagram From Insights to Action – Social zum Deep Understanding der Omnichannel war gestern. Ist Advertising – How to bid & Data – Tipps für eine erfolgreiche Kunden: Nutzen Sie konkrete Unified Commerce das nächste optimize (advanced) Stefanie Kegel (Eprofessional GmbH) Unternehmensstrategie AI-Methoden, um den Kunden große Ding? Ryan Harrison (Brandwatch GmbH), Fabienne Schattner Jens-Michael Blümel (TWT Digital Group GmbH) (L’Oréal Deutschland), Stephan Naumann (L’Oréal Deutschland) besser zu verstehen! Herbert Schuster (Innoplexia GmbH) 13:00-14:15 English TECHNOLOGY 14:30-14:50 English TECHNOLOGY 13:00-14:15 English TECHNOLOGY How to find your customers’ rhythm 11:00-11:20 English TECHNOLOGY Journey to the Cloud – simple models for customer DAM Smart Content: The role of emotion in shaping Astrid Mehrtens-Haupt (Cogeco Peer 1) communication at the right time How AI changes the way content digital experiences Moshe Demri (Optimove), Eitan Shochat (Optimove) is created, managed, published Dr. Liraz Margalit (Clicktale) 15:00-15:20 English MARKETING and consumed Influencers – The Force Awakens 14:30-15:45 English TECHNOLOGY Laricea Roman-Halliday ( The Specialist Works) Sebastian Picklum (Canto) 11:30-11:50 Deutsch Let’s discuss closed-loop digital MARKETING Erfolgreiches E-Mail Marketing im 16:00-16:20 English marketing with programmatic 14:00-15:45 Deutsch MEDIA Customer Lifecycle TECHNOLOGY mindset targeting & measurement How to win in Local Search Sebastian Kluth (Return Path Deutschland GmbH) Will government policies get in the Holger Laube (Kantar Deutschland GmbH), way of data heralding the onset Andy Gallagher (Kantar Germany) and Voice. Ein Blick unter die Motorhaube. 12:00-12:20 Deutsch MARKETING of the fourth industrial revolution? Jörg Jasper (Yext), Jan Philip Stoffers (Yext) Lindsay McEwan (Tealium) 16:00-17:15 English TECHNOLOGY Die größte Liebesgeschichte des Age of Customer: warum Service Driving customer experience 16:30-17:00 English 16:00-17:15 English TECHNOLOGY TECHNOLOGY where it matters – at the local level Design Thinking so gut zur digitalen Emotion detection – how Volker Kratz (Critizr) The Gold of the new age – Data! Transformation passt. How ontologies can be a Verena Menzel (ARITHNEA GmbH) emotions can drive your business’ success game changer for your webshop Kaan Karaca (denkwerk GmbH) Sebastian Sprenger (SEMKNOX GmbH) 12:30-12:50 English TECHNOLOGY How Internet of things will change commerce and how merchants of 17:00-17:20 Deutsch MARKETING all sizes can profit Der Millennial-Code: Wie Werbung Urs Gubser (SIX Payment Services AG) in sozialen Netzwerken funktioniert Benedikt Böckenförde (Visual Statements GmbH)

13:00-13:20 English MEDIA 17:30-17:50 Deutsch MARKETING From Corporate Film to Corporate Amazon meets Webshop – Wie Porn. Why content marketing is gehen Retail Media und Individu- a buzzword and why a respected alität zusammen? Gold Sponsor Conference and award winning film produc- Jana Fiaccola (Quisma GmbH) tion company made the first Corporate Porn Movie worldwide David Meadows-Hertig (al Dente Entertainment GmbH)

88 DMEXCO Guide September 12 & 13, 2018 in Cologne 89 DMEXCO Guide Speakers’ Forum Programme Speakers’ Forum Thursday, September 13, 2018

10:00-10:20 English TECHNOLOGY 13:30-13:50 Deutsch TECHNOLOGY The “insane” business case: Chatbots – Wie der digitale Kun- Why brand CFOs love uniting denservice über alle Kanäle erfol- brand and commerce sites greich gesteuert werden kann Sören Stamer (CoreMedia AG) Harald Huber (USU AG) SET YOUR BUSINESS 10:30-10:50 Deutsch MEDIA 14:00-14:20 Deutsch MARKETING Sprach Assistenten – Skills als Effektives Affiliate Management – ON A WHOLE NEW PATH Produkte für die Customer Jour- Mit Strategie zum Erfolg ney der Zukunft. Eher ein Gimmick Markus Kellermann (xpose360 GmbH) oder doch die Perspektive? TO CUSTOMER SUCCESS. Alexander Käppler (diconium digital solutions GmbH) 14:30-14:50 English MARKETING How the return of storytelling in 11:00-11:20 Deutsch TECHNOLOGY digital advertising is engaging Push Advertising war gestern. users to branded content Conversation is the new Marketing Andrew Buckman (Sublime Skinz)

– Wie unabhängige Experten den 15:00-15:20 Deutsch TECHNOLOGY Online-Umsatz ankurbeln können Caroline Langer (iAdvize GmbH) Zwischen Schutz der Privatsphäre und echtem Mehrwert: Kunden-

11:30-11:50 Deutsch MEDIA ansprache am Scheideweg? Be a King on XING & LinkedIn Andres Dickehut (Consultix GmbH) Michael Kohlfürst MBA CMC (PromoMasters Online Marketing Ges.m.b.H.) 15:30-15:50 Deutsch TECHNOLOGY Online Category Management – 12:00-12:20 Deutsch MARKETING Was der E-Commerce vom Erweitern Sie das Markenerlebnis stationären Handel lernen kann mit Augmented Reality: Burkhard Elberg (GS1 Germany GmbH) Was Marken jetzt wissen müssen Tobias Meyerhoff (Monotype) 16:00-16:20 English BUSINESS How to meet the challenge of 12:30-12:50 English TECHNOLOGY digital disruption – key success Top 5 Conversion Killers and How to factors for the digital enterprise Beat Them Sarah Bernuit (ecx.io - an IBM Company) Lina Santa Maria (Digital River GmbH)

16:30-16:50 English MARKETING 13:00-13:20 Deutsch TECHNOLOGY Who blocks ads and how is this Kalkulierter Datenverlust beim group best reached? Einsatz eines Tagmanagers Till Faida (eyeo GmbH) Christian Stanke (Eprofessional GmbH)

Gold Sponsor Conference

Learn how the world’s #1 CRM helps you connect with customers in a whole new way. VISIT THE SALESFORCE STAND www.salesforce.com/de in hall 6 c011 90 DMEXCO Guide September 12 & 13, 2018 in Cologne TV Studio TV Studio Wednesday, September 12, 2018 Thursday, September 13, 2018

10:00-10:15 17:15-17:30 10:00-10:15 16:45-17:00 Dominique Delport Wally Brill Sheila Colclasure Vittorio Bonori President International VICE Head Of Conversation Design Advocacy & Education Google Global Chief Data Ethics Officer & Public Policy Executive Axicom Global President Brand Zenith

10:30-10:45 17:45-18:00 10:30-10:45 17:15-17:30 Maro Bertozzi Eco Moliterno Nico Rosberg Stan Chudnovsky Vice President Spotify Europe Art Director Accenture World Champion Formula 1 & New Mobility Investor VP Product Marketing Facebook

11:00-11:15 11:00-11:15 Stephanie Caspar Purna Virji Vorstand Daten & IT Axel Springer Senior Manager of Global Engagement Microsoft

11:30-11:45 12:00-12:15 David Fischer Florian Adamski CEO & Founder Highsnobiety Global CEO OMD Worldwide

12:30-12:45 12:30-12:45 Ron Johnson Nikki Medonça CEO & Founder Enjoy President Accenture Interactive Operations

14:15-14:30 13:45-14:00 David Weinberger Debora Koyama Bestselling-Author & Researcher Harvard University CMO Europe Mondelez International

14:45-15:00 14:45-15:00 Jim Egan Rahmyn Kress CEO BBC Global News Global CDO Henkel AG & Co. KGaA

15:15-15:30 15:15-15:30 Matthias Wahl Lynne Kjolso President BVDW VP Global Corporates Microsoft Advertising

15:45-16:00 15:45-16:00 Albrecht Behmel Amber Atherton Künstler CEO and Founder zyper.com

16:15-16:30 16:15-16:30 Florian Haller Mike Owen CEO | Serviceplan Gruppe Chief Strategy Officer Flipboard

16:45-17:00 Martin Wezowski Chief Designer & Futurist SAP Gold Sponsor Conference

92 DMEXCO Guide September 12 & 13, 2018 in Cologne 93 DMEXCO Guide TV Studio Programme 11:10-11:15 English 12:50-13:00 English 14:25-14:35 English Start-up Village / Stage 1 Pitch 2 Combining outdoor media, Consultation and decision on winner Unilever Foundry Start-up Hatch influencers and the generation Unilever Foundry Start-up Hatch | Jury Wednesday, September 12 of social media posts 11:15-11:20 English Patrick Kolb (bikuh GmbH) 14:35-14:40 English Pitch 3 Declaration of winner – Photo 10:00-10:20 English Unilever Foundry Start-up Hatch Unilever Foundry Start-up Hatch | Vidar Andersen So wird der Vertriebspartner Teil des Leadmanagements! 11:25-11:35 English Break Philipp von der Brüggen (leadtributor GmbH) Pitch 4 Unilever Foundry Start-up Hatch 13:00-13:10 English 14:50-15:00 English Amazon PPC & AMS: 5 Strate- 11:35-11:45 English The New Way to Get Reliable Con- 10:10-10:20 English sumer Insights Quickly and Easily gien, mit denen PPC-Profis jeden How we re-define publishing Pitch 5 Dmitry Gaiduk (CoolTool) Unilever Foundry Start-up Hatch Wettbewerber abhängen for the future or the meaning of Jens Jokschat (PrimeUp GmbH) a living document 11:45-11:55 English Gabriel Hase (Livingdocs) Consultation and decision on winner Unilever Foundry Start-up Hatch | Jury 15:00-15:10 English 13:10-13:20 English Signature Marketing – Convert 10:20-10:30 English 11:55-12:05 English High conversion content can your daily business emails Kundenreaktivierung ist Declaration of winner – Photo Unilever Foundry Start-up Hatch | Vidar Andersen be easily predicted to a powerful marketing tool (beinahe) tot Marcel Leeman (webtexttool) Tobias Knobl (Mailbutler GmbH) Dr. Björn Goerke (GPredictive GmbH) Break

Break 15:10-15:20 English 12:20-12:30 English 10:30-10:40 English Key Takeaways from the 2018 Winning the battle of the Ready for cross-media content 13:30-13:35 English Media Consumption Report Micro-Moment! marketing? Just be mobile friendly! Mark Walker (Attest) Welcome Brian Handrigan (Advocado) Samuel Gaehwiler (Levuro) Unilever Foundry Start-up Hatch

13:35-13:45 English 15:20-15:30 English 12:30-12:40 English Pitch 11 10:40-10:50 English Unilever Foundry Start-up Hatch 3 Mind-Blowing Ways AI is The captivating tool which makes Wie ich das größte Soziale Disrupting Digital Marketing Netz-werk Europas aufbaute 13:45-13:55 English Sophie Eom (Adriel) your company fun and smart Alessio Avellan Borgmeyer (The Jodel Venture GmbH) Colienne du Bois ( FromScratch) Pitch 12 Unilever Foundry Start-up Hatch

15:30-15:40 English 13:55-14:05 English 12:40-12:50 English Datengetriebene Amazon Opti- Life Journey of an Entrepreneur Pitch 13 George Rezitis (Stream Go Media) Unilever Foundry Start-up Hatch mierung: Potenzial erkennen & Mediabudget effizient einsetzen André Åslund (Vorwärts GmbH) Break 14:00-14:15 English Pitch 14 11:00-11:05 English Unilever Foundry Start-up Hatch Welcome Unilever Foundry Start-up Hatch 15:40-15:50 English 14:15-14:25 English hmstr - finden, was zählt -Moni- 11:05-11:10 English Gold Sponsor Conference Pitch 15 Unilever Foundry Start-up Hatch toring, Reporting, Analyse, Tools & Pitch 1 Teams – Alles im Blick behalten Unilever Foundry Start-up Hatch Dr. Oliver Schottek (hmstr)

94 DMEXCO Guide September 12 & 13, 2018 in Cologne 95 DMEXCO Guide Start-up Village Programme 15:50-16:00 English 10:50-11:00 English 13:35-13:45 English Break Scale unlocks new data-driven Die 1:1 Plattform von How to redefine Customer revenue Evergage – Mehr Umsatz durch Engagement? 12:15-12:20 English Joe Root (Permutive) Personalisierung Horst Fuchs (Chatvisor GmbH) Welcome Gregor Wolf (Evergage GmbH) Unilever Foundry Start-up Hatch Start-up Village / Stage 2 12:20-12:30 English 13:45-13:55 English 11:00-11:10 English Pitch 16 Audience Yield Management Unilever Foundry Start-up Hatch Wednesday, September 12 Adtriba – AI-Powered Marketing Benjamin Hansz (Simplaex)

Decisions 12:30-12:40 English 10:00-10:10 English János Moldvay (AdTriba GmbH) Pitch 17 Wir machen, dass Menschen Unilever Foundry Start-up Hatch gerne Werbung sehen. Nutzer- 14:05-14:15 English zentrierte Video-Ads mit Welect. Insurance makes you sexy – 12:40-12:50 English Philipp Dommers (Welect GmbH) Break digitale Versicherungslösungen Pitch 18 Unilever Foundry Start-up Hatch 12:15-12:20 English als exklusive Mehrwerte Welcome im E-Commerce 10:10-10:20 English Unilever Foundry Start-up Hatch Christoph Hennig (MOINsure GmbH – hepster) 12:50-13:00 English How and why Publishers Pitch 19 Unilever Foundry Start-up Hatch and Classifieds shall become 12:20-12:30 English the agency? Pitch 6 Martin Jensen (Nexta) Unilever Foundry Start-up Hatch 13:00-13:10 English Pitch 20 Unilever Foundry Start-up Hatch 12:30-12:40 English

Pitch 7 14:15-14:25 English 10:20-10:30 English Unilever Foundry Start-up Hatch 13:10-13:20 English Make or Buy – Wie Sie Online- Advanced attribution modeling: Consultation and decision on winner Unilever Foundry Start-up Hatch | Jury Kundenservice nach 12:40-12:50 English decipher your customer journey to boost your roas Büroschluss anbieten Pitch 8 Eric Peyrelongue (COOKEYPATH) Christoph Häusler (guuru AG) Unilever Foundry Start-up Hatch 13:20-13:25 English Declaration of winner – Photo Unilever Foundry Start-up Hatch | Vidar Andersen 12:50-13:00 English Pitch 9 Unilever Foundry Start-up Hatch 16:10-16:20 English Paper catalogues are not dead Dr. Hugo Ribeiro (Magik Book) 13:00-13:10 English 14:25-14:35 English 10:30-10:40 English Pitch 10 Storytelling im Content Marketing How to grow traffic and revenue Unilever Foundry Start-up Hatch Andreas Stoll (Stoerkens GmbH) for publishers in SEA? Jeremy Lin (TenMax ADTech Lab) 13:10-13:20 English Consultation and decision on winner 16:20-16:30 English Unilever Foundry Start-up Hatch | Jury 14:35-14:45 English Leveraging Enterprise Ad & Reve- 10:40-10:50 English The rise of Amazon as the most nue Operations Platform for AI and the tip of the iceberg 13:20-13:25 English Managing Digital Media Business Dr. Katrin Botzen (5Analytics GmbH) relevant Performance Aditya Bhelande (YuktaMedia LLP) Declaration of winner – Photo Marketing channel for Brands Unilever Foundry Start-up Hatch | Vidar Andersen Stefan Bures (metoda GmbH)

Gold Sponsor Conference Break

96 DMEXCO Guide September 12 & 13, 2018 in Cologne 97 DMEXCO Guide Start-up Village Programme 11:10-11:20 English 12:20-12:30 English 13:20-13:30 English Start-up Village / Stage 1 Real-life games in a digital world RichMedia Ads 4.0 Revive The revolution of online shopping Josua Waghubinger (Triclap GmbH) Your Assets and Unleash Your Laura Slade (OneFID GmbH) Thursday, September 13 Creativity in 3D Bastian Zühlke (Visarity Technologies GmbH)

10:00-10:10 English 11:20-11:30 English www.oneﬁd.com The impact of artificial intelligence 50 % mehr Kunden für Ihre on search advertising 13:30-13:40 English NACHO RODES (Spaceboost SL) Webseite / Onlineshop 12:30-12:40 English Simon Piontek (ConversionRocket GmbH) KölnDuell - Deine Stadt Deine App Neoseen – Removing stress Robin Kracht (weAct UG) in an omni-channel world Chris Vulpi (Neoseen GmbH) 10:10-10:20 English Influencer marketing meets 11:30-11:40 English modern media advertising Ungenutzt und unterschätzt. Timo Beck (Social Ads) So verwandeln Sie Ihre 12:40-12:50 English E-Mail-Signaturen in ein mächti- The Future of B2B Sales: how Break ges Marketing-Tool to increase efficiency by 40% ads Tao Bauer (Mailtastic / NETSTAG GmbH) Benjamin Dammertz (FoxBase GmbH) 13:50-14:00 English Ab-Lib – Creativity in real time 10:20-10:30 English Oli Marlow-Thomas (ADLIB DIGITAL LIMITED) Combin - Manage and Grow Your 12:50-13:00 English Instagram Safely and Organically Make or Buy - Wie Sie Online- Oksana Khomutova (InterPromo UG) Kundenservice nach 11:40-11:50 English Büroschluss anbieten 14:00-14:10 English Eye tracking with Neural Nets: Christoph Häusler (guuru AG) Create and leverage a liquid tech & 10X better data-skilled workforce to advance Coen Olde Olthof (Alpha.One) your marketing, commerce & CX 10:30-10:40 English James Sandova (MeasureMatch Ltd) AI-powered Risk-as-a-Service Marcus Wille (adbonitas GmbH)

13:00-13:10 English

Fulfillment as growth-boost 14:10-14:20 English 11:50-12:00 English 10:40-10:50 English for your eCommerce! Mobile Marktforschung - Wie Christian Athen (odc by Liquid Labs GmbH) Marketing Performance Messung Provide the deepest under- Crowdsourcing die Transparenz mit integrierbaren standing of customers through des E-Commerce in den Kommunikationsplattformen psychology driven AI David Son (WIRECLOUD – DALASON GmbH) Khaleeq Aziz (Symanto Research GmbH Co KG) stationären Handel bringt Sabine Koch (POSpulse GmbH) 13:10-13:20 English

CRM meets Debt Collection – 14:20-14:30 English building troy, Europe’s friendliest 23° – without data you’re just Break Break collection agency another person with an opinion Philip Rürup (troy gmbh) Johannes Jäschke (23 degrees GmbH) 11:00-11:10 English 12:10-12:20 English Self Driven E-Commerce: Location-based marketing How Machine Learning develop at scale with GDPR Business on Line (cases) Rodric Bark (SITU8ED) Prof. Dr. Fabrizio Barbarossa (White Rabbit Srl) Gold Sponsor Conference

98 DMEXCO Guide September 12 & 13, 2018 in Cologne 99 DMEXCO Guide Start-up Village Programme 14:30-14:40 English 10:20-10:30 English 13:00-13:10 English Break The other AI: Automation Wie IT-Freelancer den Fach- Wie Textroboter die Spielregeln for Decision Makers kräftemangel in Unternehmen der Content-Produktion verändern 14:10-14:20 English Michael Grupp (RYTER GmbH) beheben können Christian Meyer (uNaice GmbH) Dirk Franzke (expertmatch GmbH) TBA 14:40-14:50 English TBA TBA TBA (Koncept Hotel Management GmbH)

TBA 10:30-10:40 English CrowdArchitects GmbH Monetarisierung von Livestreams via Pay-per-view – Strategien 14:30-14:40 English 13:10-13:20 English und Beispiele aus TV und Internet Flux Carpooling – How to market TBA Lukas Best (Streamdust.tv) TBA 14:50-15:00 English a sharing platform TBA (Happydemics S. A. S.) TBA Wolfram Uerlich (Flux) TBA Mesaic Technology GmbH 10:40-10:50 English 14:50-15:00 English Full-Reach Consumer TBA Einfach mitfahren Classification Data for Global TBA 15:00-15:10 English Online marketers TBA (Roq.ad GmbH) Gunnar Kihl (Nordic Data Resources AS) TBA 13:20-13:30 English TBA Startup-PR: Was Journalisten NETSTAG GmbH – Mailtastic wissen wollen und was nicht Marco Weimer (Vertical Media GmbH / Gründerszene) 15:00-15:10 English Break TBA TBA TBA (Spectrm Publishing UG) 11:00-12:30 English Medien.NRW-Pitch by Medien- 13:30-13:40 English 15:10-15:20 English netzwerk.NRW c/o Mediencluster Building a business on open source TBA NRW GmbH Dr. Vivien Dollinger (ObjectBox) Start-ups: brytes GmbH, FanFilter Studios UG – SWINX, TBA SoundReply GmbH, Storemoods GbR, Triclap GmbH, ZOOM labs UG CheModis

Break 13:4013:50 English Start-up Village / Stage 2 How Bots can rule digital customer 12:40-12:50 English care – Smart Virtual Assistants for Turning Viewers Into Customers Thursday, September 13 Marco Yshai Maddaloni (Coolix Ltd) greater success in E-Commerce and customer service Martina Yazgan (Cognigy) 10:00-10:10 English AI in der HR Mihail Berlant (iamhero inc.) 12:50-13:00 English Ist das eigentlich #Werbung? 13:50-14:00 English Influencer-Marketing im The New Landscape of Direct Kennzeichnungsdschungel and Programmatic Revenue Man- Sarah Kübler (HitchOn GmbH) agement Edwin Fu (Placements.io) 10:10-10:20 English Verpackung im Onlinehandel – Bist du ein Amazon oder Zalando? Gold Sponsor Conference Julian Jost (printmate GmbH)

100 DMEXCO Guide September 12 & 13, 2018 in Cologne 101 DMEXCO Guide Start-up Village Programme World of Agencies World of Agencies Wednesday, September 12, 2018 Thursday, September 13, 2018

10:30-10:40 15:05-15:20 English 11:00-11:05 15:05-15:35 English Welcome 5 to ePrivacy - why being Start 5 smart ways to improve your prepared now is essential ROAS Timo v. Focht (Commanders Act) Timo v. Focht (Commanders Act) 10:40-11:10 Deutsch 11:05-11:40 Deutsch Follow me! #queer #weiblich Native Advertising - zukünftiger 15:25-15:55 Deutsch Media Channel No.1? For the most up-to-date pro- #word Juliane Sydow (Axel Springer) & Daniel Horzetzky (BRANDKIZZ) PANEL - Felicia Muttera (STRAIGHT) & others Revolutioniert Amazon jetzt auch & others gram see the online Conference den Werbemarkt? Was bedeutet Guide on dmexco.com 11:15-11:40 Deutsch der Aufstieg von Amazon als 11:40-11:55 Deutsch Webinare – digitaler Dialog in Werbeplayer für mich als Brand? CMS Web2Grow: Mehr Content, einer digitalen Welt PANEL - Nils Zündorf (Dept Marketplaces) & others weniger Management Daniel Holzinger (LogMeIn Germany GmbH & Colited) Sebastian Kostal (Digitale Marken by :kostal design GmbH & Co. KG) 16:00-16:25 Deutsch 11:45-12:15 English Daten gewinnen Agency Pitches? 12:00-12:35 English How Voice and Image transform Warum ein Monitoring-Tool VR Trends - Immersive Marketing customer experience and solve in jede Pitch-Vorbereitung gehört für emotionale Markenerlebnisse business challenges through Daniel Köthe (Talkwalker Sarl) PANEL - Dr. Rolf Illenberger (Viond) & Miki Devic (doyodu) & others data & AI Vincent Luciani & Ashish Sidhra (Artefact & Metapeople) 16:30-16:45 English 12:40-12:55 Deutsch The role of the media buyer in 2019 Warum Amazon zur Top-3 Ad 12:20-13:00 Deutsch Mike Shaw (Dataxu) Platform wird - und wie Ihre Brand The Agencies War of Talents schon heute profitieren kann! PANEL - Dr. Kai Anderson (Promerit AG) & others Jens Jokschat (PrimeUp GmbH)

13:05-13:35 English 13:00-13:15 Holistic Data Driven Marketing Mario Widmann (Echte Liebe - Programmatic Marketing Agency) TBA

13:20-13:50 Deutsch 13:35-13:50 Deutsch CMS Web2Grow: Mehr Cotent, Content Marketing Ausblick in das Jahr 2020 weniger Management PANEL - Michael Höflich (Content Marketing Forum) & others Sebastian Kostal (Digitale Marken by :kostal design GmbH & Co. KG)

13:55-14:25 Deutsch 13:50-14:25 Deutsch Millenials erreicht man nur in Wie Amazon den Werbemarkt social media! NOT! aufrollt: Präzises Marketing mit PANEL: Anna-Beeke Gretemeier (STERN/NEON) & Lucas von Amazons Datenschatz Granach (Onefootball) & others Nils Zündorf (Dept Marketplaces)

14:30-15:00 English 14:30-15:00 How to successfully apply data The Power of Achieving Harmony & AI in the marketing value chain Between Bots & Humans Suzanne Jansen (Artefact) & Lasse Hoffmann (metapeople) Courtney Jucht (Bold360 by LogMeIn)

102 DMEXCO Guide September 12 & 13, 2018 in Cologne 103 DMEXCO Guide World of Agencies Programme Entrance East Entrance Hall 11.1 Hall 9 DMEXCO Café DMEXCO Entrance North Congress Congress North Center Congress Stage Congress Trade Press Trade

VIP Entrance Entrance VIP (Speaker, Press) (Speaker, Mobile Power Mobile Power Station Lounge Area Cash Desk Trade Trade Press Trade Press

Level 0 Level Mobile Power Mobile Power Station Trade Press Trade A008 marconomy

C009 D009 Frank- furter Allge- meine Zeitung TDWI Show Heroes D008 A001 Entrance Hall 11.1 A019 The Girls’ Lounge The Girls’ A B C D E A011 C011 D011 B010 D018 E010 C010 E011

Appsumer A003 D019 E018 Cloudinary B018 Video Elephant A018 Searchmetrics Trade Press Trade . DCMN Blogger Area Openx IAB Switzerland º Adference Adference Commanders Act crossvertise Technologies Fjord LEAP Digital Marketing m-pathy OBI4wan trbo

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prudsys tung von tung von E011 Bazaarvoice Geoedge E032 E011 Avalara Total Total Media E034

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denkwerk Custobar E015 as an exhibitor? apollon B016 B019 C018 A041 B040 C041 D040 E040 C040 D017 D041 E016a E016b A018 centrics User- D017a A018 Kameleoon Kameleoon B041 Kuaiyou B041a 4C insights Leiki E017 InterRed Intowow Innovation ITB Siteimprove Schober A017 E017 Uniserv

B018 white BUL- LET B043

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E030 E030 C030 D030 B030a B059 C031 C058 C038 D030 D031 Seeding- Up Netz- gefährten

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104 DMEXCO Guide September 12 & 13, 2018 in Cologne 105 DMEXCO Guide Visit our Early Bird Lounge in Hall 8! "Die Socia- listen" Swat.io Walls.io dunnhumby C058 D056 C057

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B067 B065 iPinYou Bitmovin Retresco

A068 9 square Content- E068a Ve Global Ve E069 Databowl Ogury D069 S4M eZanga.com C069 C068 Anura.io CM Groep mWS E067 C066 travel audience travel Shopify B06 Ad4Game A4G Squee- zely C068 Samba TV Index Exchange Index C069 D069 Kenshoo Sprinklr Stream Free Sitecore Operations, Digital, Aprimo Marketing Actum Intentive, comspace, DIGIZUITE A/S, E-Commerce, Mercury Macaw, kuehlhaus, Rackspace, Namics (Deutschland), netzkern, webit! OSF Global Services, Unic, Valtech, Minimob Sublime Skinz A069

Snack Point research mo'web A B C D E UBK C071 D071 E070 USU AG epoq C070 D070 Pro- jecter Level 1 (access from Boulevard) 1 (access from Level E070 Hall 7 Seminar 1 Hall 5.1 media.net store, advanced adsquare, BankingCheck, Aumago, CrossEngage, deinerklaerﬁlm.de, eKomi, FMP Filmmanufaktur, Fedoriv, IDH Media, GlobalDots, Red Pineapple, Projektron, Remerge, Smartly.io, Talon.One, store2be, Userlutions, Visual Meta, zenloop Lounge Area Lounge Mobile Power Station Mobile Power Debate Stage Debate

Food Court

Smart Water Smart Coca Cola Coca D082 Hall 5.2 Hall 6 Snack Point Impressum / Imprint

Herausgeber des Katalogs / Editor of catalogue Redaktionsschluss: 31. August 2018

Koelnmesse GmbH Aus diesem Katalog sind Veröffentlichungen, auch DMEXCO auszugsweise, nur mit Genehmigung des Heraus- Messeplatz 1 gebers und des Verlegers statthaft. 50679 Köln (Deutschland) Für versehentlich nicht erfolgte Eintragungen, fehler- Telefon / Phone +49 221 821 31 98 hafte Ausführungen, Druckfehler und Angabe unrichti- Fax +49 221 821 991 333 ger Standnummern wird keine Haftung übernommen. www.dmexco.com Der Auftraggeber einer Anzeige hat bei ganz oder [email protected] teilweise unleserlichem, unrichtigem oder unvollstän- digem Abdruck sowie bei irrtümlichem Nichterscheinen keinen Anspruch auf Verleger des Katalogs / Publisher of catalogue Schadenersatz, der über den Rechnungsbetrag für die Anzeige hinausgeht. Für den Inhalt von Anzeigen und Koelnmesse GmbH Eintragungen und eventuell daraus entstehende Schä- www.koelnmesse.de den ist der Inserent verantwortlich. Erfüllungsort und [email protected] Gerichtsstand ist Köln.

Druck / Print Editorial Deadline: August 31, 2018

DFS Druck Brecher GmbH Publications taken from this catalogue, including 10 Jahre SPARWELT! Rheinische Allee 5 extracts thereof, are only permissible with the prior 50858 Köln (Deutschland) consent of the editor and the publisher. No liability is assumed for entries that have been inad- Besucht uns in vertency omitted, for erroneous executions, printing Visit Twitter, Facebook, LinkedIn, Xing & Instagram errors or for the printing of incorrect stand numbers. Halle 6.1, Stand A-061 and our DMEXCO Stories The contractor of an advertisement has no entitlement to compensation above the amount of the invoice for the advertisement in the event of completely or partly illegible, incorrect or incomplete prints or for erro- SW_Anzeige_dmexco_A5_RZ.indd 1 15.08.18 15:38 neous non-publication. The advertiser is responsible for the contents of the advertisement and entries and for any possible ensuing damages. Cologne is the place of fulfillment and jurisdiction.

106 DMEXCO Guide September 12 & 13, 2018 in Cologne