Netbooster at Dmexco

Total Page：16

File Type：pdf, Size：1020Kb

NetBooster FRANCE 4/6 Passage Louis Philippe 75011 Paris Tel. +33 (0)1 40 40 27 00 Fax. +33 (0)1 40 40 27 02 Paris, Tuesday 28th July 2015 Press Release NetBooster at dmexco NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces their participation at dmexco trade fair - the digital Marketing Exposition & Conference. With a similar message to the 2015 dmexco slogan, "Your Digital Performance Architects", NetBooster and its German subsidiary metapeople will be participating at this year's dmexco from 16th to 17th September in Cologne, Germany. The dmexco trade fair is the world's leading exhibition for the digital industry, focusing on marketing, media and advertising technology. NetBooster’s presence this year will be focusing on showing the interaction between the various Online Marketing channels such as Affiliate, Display Media, PPC, SEO, Data/Analytics and Social Media. Julius Ewig, Managing Director for Germany, explains the idea behind the slogan: “Today, a successful performance marketing agency needs to provide solutions to very complex problems faced by its clients. Like Architects design buildings, we create, plan and implement digital solutions for our clients and put the individual building blocks together into a working structure." Stefan Doll, Director of Operations at metapeople Germany, adds: "The slogan of this year's dmexco "Bridging Worlds" fits very well to our business approach. It is about building bridges between worlds. Together with our parent company NetBooster, our digital Architects create solutions to close the gaps between the different channels and markets. We support big brands in their implementation of successful digital strategies and transformations both at national and international level. NetBooster and metapeople’s booth will be located in Hall 6.1 booth no. F058. --END-- About NetBooster Group | www.netbooster.com NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.). Shares in NetBooster are traded on the NYSE Alternext Paris. Information | For more information please contact: Communication Press Contact Alexia Cassini (Group Communication Manager) ALIZE RP NetBooster S.A. Caroline Carmagnol / Wendy Rigal Tel. 01 40 40 27 00 Tel. 00 33 (0)1 44 54 36 66 [email protected] [email protected] metapeople GmbH Communication Laura Schramm Manager of Corporate Identity, Germany Tel.: +49 203 41050-157 [email protected] NetBooster SA is registered in the Paris Corporate Register under number B 418 267 704. Registered Office : 4/6 passage Louis Philippe, 75011 Paris, France. Vat Registration No.FR66418267704. Tel: +33 (0)1 40 40 27 00 Fax: +33 (0)1 40 40 27 02 .

Copy Link

Recommended publications

The Digital Marketer's Pocketbook
The Digital Marketer’s Pocketbook How to effectively use data for digital advertising Table of Contents I Introduction 3 1 The Challenge and Opportunity with Data 4 2 The 3 Data Pillars for Effective Digital Advertising 6 3 Deploying the 3 Pillars: A Checklist 11 4 The 2019/20 Trends and Themes in Data 18 5 Data Decoded: The Acronym and Jargon Buster 21 Digital Marketer’s Pocketbook 2 Introduction Using data to reveal your advertising potential The world of digital advertising is equal parts exciting and complicated. With a deluge of data, technology constantly evolving, and a whole slew of acronyms to master, it can be a full-time job staying up to speed and, more importantly, deciding how to effectively apply the best strategy. This guide is designed to provide you with the intel you need to build a solid data-driven digital strategy. No matter where you sit in the landscape, whether you’re ... A CMO who is on the hook for reimagining the customer journey A Digital Strategist who wants to know how to use data more effectively and look smarter in their day-to-day An Advertising Manager who needs more ideas for execution Or just someone who needs to know more about data-driven digital advertising ... we aim to cover the bases so you can focus on what’s important: better business outcomes. Because we all have hidden potential ready to be unlocked. Digital Marketer’s Pocketbook 3 1 CHAPTER ONE The Challenge and Opportunity with Data I N S I G HT Did you know that only 2% of brands1 are making the most of data-driven marketing? But companies who implement data-driven strategies are 6X more likely2 to be profitable year-over-year (YOY).
[Show full text]
DMEXCO Conference 2021 Booklet
Conference 1/17 Conference September 07 & 08, 2021 Organizer Ideational and professional partner, With the special participation owner of the DMEXCO brand of the Circle of Online Marketers (OVK) 21 Conference 2/17 DMEXCO Europe’s leading Digital Marketing & Tech Event Since 2009 we bring together industry leaders, marketing and media professionals, and tech pioneers to set the digital agenda. Both on-site and online, DMEXCO sets the benchmark as a community and business platform for the digital industry by creating opportunities for exchange, engagement, education, and inspiration. DMEXCO focuses on enabling businesses at all levels to think globally, act locally and drive real market value on 365 days a year. It‘s the place where the digital business of tomorrow can be experienced today. Join us 2021 and let us turn together your ideas into actions! Conference 3/17 DMEXCO on-site 2019 Due to COVID-19, the last on-site event took place in 2019. DMEXCO brought together 38,000 visitors from around the globe, 1,000 leading digital companies and 700+ world class speakers for a one-of-a-kind event in Cologne. Highlights DMEXCO 2019 Conference 700+ 300 11 International Top Speakers Hours of Program Stages and Masterclass Formats Expo 1K 80K 38K Exhibitors sqm Exhibition Space Visitors Conference 4/17 DMEXCO @home 2020 In 2020 DMEXCO set new standards for the global event industry and celebrated the successful premiere of its first fully digital edition, the DMEXCO @home. Over 20,000 participants, more than 800 speakers from all over the world, and 260 exhibitors gathered online to get inspired, network, exchange and make business despite the coronavirus pandemic.
[Show full text]
DMEXCO 2017 FLOOR PLAN September 13 & 14, 2017, Cologne
DMEXCO 2017 FLOOR PLAN September 13 & 14, 2017, Cologne HALL 8 Accountable Nextperformance The performance Advellence Wingify AGNITAS Kelkoo.com seo2b Omikron Data Quality Acxiom Brandwatch IP Deutschland Haufe-Lexware madvertise network Sharedien Intelligence VWO APPSfactory Rakuten Marketing E2Ma Exactag Ubermetrics MEEDIA Fact-Finder LiveRamp G+J eMS WhatsBroadcast absatz- A-068 A-064 A-060 A-058 A-054 A-050 A-048 A-044 A-040 A-038 A-030 A-028 A-024 A-020 A-018 A-016 A-012 A-010 wirtschaft A-008 A A A A A A-039 A-061 A-059 A-051 A-049 A-041 e-Spirit A-031 A-021 A-019 A-011 Central ARITHNEA UDG DataXu r Index Exchange ADITION Integral Ad Sience Be Excellent Canto GfK dmexco BVDW Digital Lounge Active Agent Park 1 adRom Kernpunkt Digital SUPERCRUNCH by GfK Café Criteo ad agents | AddApptr batch Media neusta webservices Outdoor Area Admergency | argutus myLoc managed IT Pinuts media + science Visito B-060 COUPONS4U The ADEX Conversant Pixelpark Bielefeld KIM Krick Interactive Media Yieldlab CJ Afﬁliate by Conversant TWT Interactive Immowelt Entrance Mobile Bridge Netherlands B-048 B-040 B-038 USU B-030 Immowelt Hamburg Entrance B Newbase | SpotCom OnVista TDSOFTWARE B-069 B-065 B-061 roq.ad TNS Infratest IP Deutschland G+J eMS B-018B-010 B-058 tools4ads B-050 B B Q division Ligatus B-049 B-041 B-039 B-031 Hall 6 Mediengruppe RTL Deutschland trnd DACH B B B-009 INFOnline adSalsa B RTL2 Fernsehen Doctor Sender B-011 B-059 B-051 Hermes Germany Sizmek RTL Group B-19 1 afﬁlinet smartclip SmartX Platform CRIF Bürgel 1 INFOnline eBay (UK) SpotXchange ThreatMetrix mobile.de United Internet Media VideoAmp IBM Deutschland Informationsgemeinsch.
[Show full text]
The 2017 Dmexco Conference Program Is Now Online
PRESS RELEASE No. 17.12 / Cologne, August 7, 2017 SEPTEMBER 13 & 14, 2017 #dmexco #conference #2017 #program COLOGNE All the sessions, all the topics and all the www.dmexco.com speakers — the 2017 dmexco conference Contact: André Hoffmann program is now online Tel. +49 40 679 446 53 New alliances, connected worlds, changing perspectives, known Fax +49 40 679 446 11 challenges and surprising solutions, as well as additional possibilities e-mail for digital business... The 2017 dmexco conference will outline the [email protected] key trends and issues that will be moving the global digital economy Koelnmesse GmbH in the next few years. Spread across over 250 hours of program, more Messeplatz 1 50679 Cologne than 570 speakers will present valuable insights, provide food for Germany www.koelnmesse.de thought, and encourage creativity and innovation for pure business at Management: dmexco. The full 2017 dmexco conference program is now available Gerald Böse (President and Chief Executive Officer) at http://dmexco.com/conference_program Katharina C. Hamma Herbert Marner Concentrated expertise and big names from the fields of marketing, media Chairman of the Supervisory Board: and technology await visitors at this year's dmexco conference. True to the Mayor of the City of Cologne Henriette Reker conference slogan "Lightening the Age of Transformation", today's most important personalities and brands along with the most exciting newcomer Headquarters and place of jurisdiction: Cologne and start-ups of the global digital economy will be presenting key trends and District Court Cologne, HRB 952 issues, and visualizing the full diversity of current and future digital business.
[Show full text]
SOCIAL MEDIA TRENDS 2018 One of the Trends We Highlighted for 2017 Was How Big Social Media Networks in Were Trying to Transform Their Image, Amid Some Bad Publicity
SOCIAL MEDIA TRENDS 2018 One of the trends we highlighted for 2017 was how big social media networks IN were trying to transform their image, amid some bad publicity. Examples at that time included Snapchat’s rebranding at the end of 2016, Pinterest’s new positioning as a ‘catalogue of ideas’, expanding beyond the realm of a social network and even Twitter switching its designation from a ‘Social Network’ to a ‘News’ app in the App Store. Behind this shift in strategy lies a desire for networks to evolve and become an ever-growing part of our lives. Social networks have advanced so much since their early beginnings that it TR is now difficult to confine them to being described by words like ‘social’ or ‘media’. Digital is also a reductive definition when pure players redouble in ingenuity to anchor themselves in both physical and digital environments; ‘phygital’ might, therefore, be a better descriptor. What’s also interesting is how the landscape is currently evolving. In the past, we had seen newcomers trying to compete with established ‘social networks’. Now the competition comes from many other players. Amazon’s launch of OD Spark, a social network for its shoppers or its powerful advertising platform, which directly competes with players like Facebook, is an example of this. FAMGA (Facebook, Apple, Microsoft, Google, Amazon) as they are now referred to are becoming so ubiquitous in the digital world that you would have to be living under a rock to avoid them. The rise of home assistant devices like Amazon Echo, Google Home or the coming Facebook Aloha are yet another example that proves these giant’s goal to become seamlessly UC integrated into daily life.
[Show full text]
Registration
September 11 & 12, 2019, Cologne Exposition Registration September 11 & 12, 2019, Cologne Organizer Ideational and professional partner, With the special participation of owner of the DMEXCO brand the Circle of Online Marketers (OVK) 02 Exposition Registration September 11 & 12, 2019 Table of Content Presenting the Future 03 DMEXCO 2019 04 Floor Plan 05 Contact 06 Essential Information in Brief 08 Modifications of Special Conditions of 11 Participation at a Glance Form 1.10 Registration for Main Exhibitors 13 Form 1.20 Registration for Co-Exhibitors 17 Special Conditions of Participation 19 General Conditions of Participation 27 Data Protection Notice 35 Koelnmesse GmbH Messeplatz 1 | 50679 Cologne I www.koelnmesse.de 03 Exposition Registration September 11 & 12, 2019 DMEXCO is the meeting place for key players in digital business, marketing and innovation. We bring together in- dustry leaders, marketing and media professionals, and tech pioneers to set the digital agenda. Both globally informed and locally focused, DMEXCO offers an ecosystem with seminars, debates, and expositions outlining the future of the digital economy and driving market value. Bringing together 41,000 visitors, about 1,000 exhibitors, and more than 550 speakers from around the world for a one-of-a-kind event in Cologne each year, DMEXCO has set the standard as the place for business minds to learn and inspire, build connections, and for ideas to become actions. DMEXCO — where tomorrow’s digital business happens today. Koelnmesse GmbH Messeplatz 1 | 50679 Cologne
[Show full text]
DMEXCO @Home Application for Partners
Customer number: 0 6 2 0 Koelnmesse GmbH Postfach 21 07 60 50532 Köln Deutschland DMEXCO @home Fax +49 221 821 99 13 33 Application for Partners Email: [email protected] Obligatory transmittal. www.dmexco.com List of Products (Form 1.30) must be filled in for 1.10 Sept 23&24, 2020 registration to be valid! 1 Partner We are exhibiting for the first time 2. We order according to the Conditions of Participation: following DMEXCO @home package(s)*: 1.1 Address: Start-ups Company/Name: & agencies Rookie EUR 1,500.00 EUR 1,000.00 Challenger EUR 8,000.00 EUR 5,000.00 Master EUR 30,000.00 EUR 30,000.00 *for included services see official DMEXCO @home booklet. Street: Additional services can be ordered using another form Postal Code/City: Data Protection Notice: P.O. Box: You can read our Data Protection Notice in the complete participation documents and at any time under Postal Code/City: www.koelnmesse.com/data-protection-notice. We would like to stay in touch with you in the future, in order to keep you appropriately informed of events and similar services. That's why we would like to ask Country/State: for your consent to contact via electronic media. □ I hereby permit Koelnmesse GmbH, as well as its responsible subsidiary abroad and Main Telephone: its commercial agents, to send me information by e-mail about future similar trade fairs/events/platforms that are organized in Germany and abroad. A list of the Main e-mail: subsidiaries and commercial agents of Koelnmesse GmbH, as well as further details about data protection, can be found in the complete document containing the Internet: participation documents.
[Show full text]
September 11 & 12, 2019, Cologne
Conference 1/19 Conference September 11 & 12, 2019, Cologne Organizer Ideational and professional partner, With the special participation owner of the DMEXCO brand of the Circle of Online Marketers (OVK) Conference 2/19 The Meeting Place for the Digital Economy DMEXCO is the meeting place and a community for key players in digital business, marketing, and innovation. We bring together industry leaders, marketing and media professionals, and tech pioneers to set the digital agenda. Both globally informed and locally focused, DMEXCO offers an ecosystem with seminars, debates, and expositions outlining the future of the digital economy and driving market value. At DMEXCO you can learn, get inspired, build connections, and turn your ideas to actions. First tweet of Sir Martin Sorrell live on stage at DMEXCO 2017! It’s the result of a bet made the previous year when Jack Dorsey participated only via streaming: Sir Martin agreed to tweet if Jack would come to DMEXCO in person. Conference 3/19 DMEXCO Facts 2018 41KVisitors from 95 Countries 1KExhibitors from 40 Countries 95Countries + + 250Hour-long Program 550International Speakers 100Ksqm Exhibition Space Conference 4/19 DMEXCO Facts 2018 Visitors Structure: 40%Brands 24%Tech Providers 19%Agencies The Strongest International Visitor Groups – TOP 10: 01 GB / Northern Ireland 06 Switzerland 02 Netherlands 07 Israel 45%Share of International Visitors 03 USA 08 Poland 04 France 09 Spain 05 Austria 10 Italy Conference 5/19 Visitor Profile Who is there The Marketing International New Market Players: & Communication Publishers IoT, VR, AI Industry and Media Owners & Wearables Entrepeneurs The leading 30+ leading Advertising and Start-ups Digital Brands Brands & Innovators All Media, Creative The most relevant Cloud, & Digital Agency Data and Technology Networks Companies Sheryl Sandberg COO, Facebook Conference 6/19 of the DMEXCO visitors have an impact on 84%the purchase of media & technology services.
[Show full text]
The DMEXCO Debrief
The DMEXCO Debrief 2020 Introduction to DMEXCO@Home 2020 Like most events this year, the Digital Consumers will choose the brand that fits their Marketing Expo & Conference (DMEXCO), specific needs, meets their expectations and which usually takes place in Cologne, in some cases even shares their values. Germany, became DMEXCO@Home. Within That’s why, as already seen in the Cannes 3 months they transformed an established live Lions Live Debrief, the importance of Empathy event into a “digital only” experience with over continues to be a key theme as we all 800 speakers delivering 100+ hours of content navigate these current times. Great for OMD, over two days. Whilst we are all navigating as Empathy is one of our core values, and has this new virtual conference space, the been since we launched OMD Design in 2018, DMEXCO festival certainly had some to ensure we are always putting empathy at challenges, by way of criticism of the amount the core of our craft to create valued and of pre-recorded content, the lack of being able valuable experiences for consumers and our to share these links with you now post- client’s brands. At DMEXCO we saw Snap conference, and the lack of subtitles, did Inc., Facebook and SAP all take to the virtual create some tensions. stage, to discuss how employers can be more empathic in the workplace. We also hosted Overall though, the quality of the sessions was our own session which we link to on page 7. high, and we all appreciate the willingness to act fast and try their hands at a virtual event.
[Show full text]
DMEXCO@Home 2021 Application for Exhibitor
Customer number: 0 6 2 0 Koelnmesse GmbH Postfach 21 07 60 50532 Köln Deutschland DMEXCO@home 2021 Fax +49 221 821 99 13 33 Application for Exhibitor Email: [email protected] Obligatory transmittal. www.dmexco.com List of exhibitor categories (Form 1.30) must be 1.10 Sept 7&8, 2021 filled in for registration to be valid! 1 Company name We are exhibiting for the first time 2. We order according to the Terms of Use 1.1 Address: 2.1 following online package*: Company/Name: Bronze €3,500.00 Silver €11,900.00 Gold €19,900.00 Street: *for included services see official DMEXCO@home 2021 booklet. Additional services can be ordered using another form Postal Code/City: P.O. Box: Postal Code/City: Country/State: Main Telephone: Data Protection Notice: You can read our Data Protection Notice in the complete participation Main e-mail: documents and at any time under www.koelnmesse.com/data-protection-notice. Internet: We would like to stay in touch with you in the future, in order to keep you appropriately informed of events and similar services. That's why we would Proprietor/Managing Director: like to ask for your consent to contact via electronic media. Mr Ms □ I hereby permit Koelnmesse GmbH, as well as its responsible subsidiary (please give first and last name) abroad and its commercial agents, to send me information by e-mail about future similar trade fairs/events/platforms that are organized in Germany and abroad. A list of the subsidiaries and commercial agents of Koelnmesse Correspondence language: GmbH, as well as further details about data protection, can be found in the German English complete document containing the participation documents.
[Show full text]
September 23 & 24, 2020, Cologne
Conference 1/19 Conference September 23 & 24, 2020, Cologne Organizer Ideational and professional partner, With the special participation owner of the DMEXCO brand of the Circle of Online Marketers (OVK) Conference 2/19 The Meeting Place for the Digital Economy DMEXCO is the meeting place and a community for key players in digital business, marketing, and innovation. We bring together industry leaders, marketing and media professionals, and tech pioneers to set the digital agenda. Both globally informed and locally focused, DMEXCO offers an ecosystem with seminars, debates, and expositions outlining the future of the digital economy and driving market value. At DMEXCO you can learn, get inspired, build connections, and turn your ideas to actions. Sir Martin Sorrell CEO, S4 Capital Kai Diekmann Founder, StoryMachine Conference 3/19 DMEXCO Facts 2019 38KVisitors from 98 Countries 977Exhibitors from 40 Countries 98Countries + + 300Hour-long Program 700International Top Speakers 80Ksqm Exhibition Space Conference 4/19 DMEXCO Facts 2019 Visitors Structure: 29%Brands 24%Agencies 22%Tech Providers The Strongest International Visitor Groups – TOP 10: 01 GB / Northern Ireland 06 Switzerland 02 Netherlands 07 Israel 45%Share of International Visitors 03 USA 08 Italy 04 France 09 Spain 05 Austria 10 Turkey Conference 5/19 Visitor Profile Who is there The Marketing International New Market Players: & Communication Publishers IoT, VR, AI Industry and Media Owners & Wearables Entrepeneurs The leading 30+ leading Advertising and Start-ups Digital Brands Brands & Innovators All Media, Creative The most relevant Cloud, & Digital Agency Data and Technology Networks Companies Jimmy Wales Co-Founder, Wikipedia Conference 6/19 of the DMEXCO visitors have an impact 86%on the purchase of media & technology services.
[Show full text]
September 23 & 24, 2020, Cologne
Marketing Kit 1/22 Marketing Kit September 23 & 24, 2020, Cologne Organizer Ideational and professional partner, With the special participation owner of the DMEXCO brand of the Circle of Online Marketers (OVK) Marketing Kit 2/22 Our platform, your message DMEXCO is a global community and the central meeting point for all major decision-makers in the digital economy, marketing and innovation. We bring together industry leaders, marketing and media professionals as well as technology and innovation drivers in a single place where they can define the digital agenda together. As a year-round platform, DMEXCO enables marketers to achieve their goals not only during the event, but 365 days a year. Whether brand awareness, traffic generation, user engagement—use the potential of our digital community and reach a top target group of marketing and digital professionals from all over the world. *The listed media services and conditions are only available to DMEXCO exhibitors, sponsors or partners. Marketing Kit 3/22 DMEXCO Reach Social Media Twitter: 20,750 followers Facebook: 23,200 fans Instagram: 5,200 followers LinkedIn: 10,000 followers Xing: 14,700 members Newsletter Total subscribers: 43,500 German newsletter: 27,500 English newsletter: 16,000 As of February 2020 Marketing Kit 4/22 DMEXCO Community DMEXCO covers all industries & brands Typical DMEXCO Visitors’ Interests E-Commerce/Retail 17 % Marketing: 67% FMCG & Food 15 % Technology: 58% Future: 43% Media 14 % Media: 41% Consumer Electronics 11 % Business: 41% Finance 8 % Automotive &
[Show full text]