“Keeping Children and Young People Safe Online” Warsaw, Poland, Novotel Airport Hotel, 28-29 September 2010

4th International Conference “Keeping Children and Young People Safe Online” Warsaw, Poland, Novotel Airport Hotel, 28-29 September 2010

The 4th International Conference “Keeping Children and Young People Safe Online” is organized by the Polish and German Safer Internet Centres, established within the European Commission’s Safer Internet Programme. The main partner of the event is Orange Foundation.

The conference will be held under the honorary patronage of: Katarzyna Hall – Minister of National Education, prof. Barbara Kudrycka – Minister of Science and Higher Education, Krzysztof Kwiatkowski – Minister of Justice, Anna Streżyńska – President of the Ofﬁ ce of Electronic Communications, Jerzy Miller – Minister of Interior and Administration.

The Warsaw conference will bring together approx. 500 representatives from the education sector, NGOs, law enforcement, government and industry. It will address a wide variety of issues relating to children and young people’s safety online, such as the use of social networking sites and mobile phones, privacy, sexting, online gaming, educational strategies, etc. The aims of the conference are to raise awareness of the new challenges and opportunities in ﬁ ghting online threats and to help share best practices across different sectors.

Organizing Committee Chair: Agnieszka Wrzesień, Nobody’s Children Foundation Vice Chair: Anna Rywczyńska, NASK Vice Chair: Peter Behrens, klicksafe

Ewa Dziemidowicz, Nobody’s Children Foundation Julia Gursztyn, NASK Dr. Joachim Kind, klicksafe Stephanie Kutscher, klicksafe Robert Makowski, Nobody’s Children Foundation Łukasz Wojtasik, Nobody’s Children Foundation Katarzyna Zygmunt-Hernandez, Nobody’s Children Foundation

Organizers Main Partner

Partners

Patronages Table of contents:

Conference Programme Tuesday, 28 September 2010...... 2 Wednesday, 29 September 2010...... 3

Safer Internet Programme...... 4

Conference Organisers Polish Safer Internet Centre...... 4 Nobody’s Children Foundation...... 4 NASK...... 4 German Safer Internet Centre klicksafe...... 5 Orange Foundation (Main Partner)...... 5

Important Information Conference sessions...... 6 Exhibition stands...... 6 Simultaneous interpretation...... 6 Conference evaluation...... 6

Speakers...... 7

Abstracts...... 20

1 4th International Conference Keeping Children and Young People Safe Online Conference Programme – Day 1 Tuesday, 28 September 2010, 9.00-16.30

8.00-9.00 Registration 9.00-11.00 Plenary session Moderator: Agnieszka Wrzesień, NCF, Poland 9.00-9.20 Welcome Address: Agnieszka Wrzesień, Nobody’s Children Foundation, Poland Marcin Bochenek, NASK, Poland Peter Behrens, klicksafe, Germany Jadwiga Czartoryska, Orange Foundation, Poland 9.20-9.50 Understanding potential risks on social networking sites - John Carr, eNACSO, UK 9.50-10.15 Safer Social Networking Principles - Richard Swetenham, European Commission 10.15-11.00 Implementation of the Safer Social Networking Principles for the EU: nk.pl - Anna Rewak & Tomasz Michalak, Poland Stardoll.com - Marcus Gners, Sweden MySpace Poland - Sebastian Huber, Poland 11.00-11.30 Coffee break 11.30-13.15 Plenary session Moderator: Anna Rywczyńska, NASK, Poland 11.30-11.50 Self-defense on the internet - Radosław Zaleski, Gazeta.pl, Poland 11.50-12.30 The sexualisation of young people and risks posed through technology - Helen Whittle, CEOP, UK 12.30-12.50 Presentation of module on „Sexualized self-expression online” - Birgit Echtler, pro familia Bayern, Germany 12.50-13.15 Data protection and privacy - Dr. Alexander Dix, Berlin Commissioner for Data Protection and Freedom of Information, Germany 13.15-14.30 Lunch 14.30-16.30 Parallel sessions Session 1 Session 2 Session 3 Mobile phones - privacy and Educating for online safety Legal and user issues in the online safety concerns for children environment and young people Child participation and online safety - George Roman, Save the Children, Legal aspects of cyberbullying The new breed of location services - Romania - Justyna Podlewska, NCF, Poland John Carr, eNACSO, UK Peer support and online safety Children and young people in social European Framework for Safer Mobile - Juuso Peura, Mannerheim League for networks - privacy issues use by Young Teenagers and Children Child Welfare, Finland - Dr. Christiane Rohleder, Federal Ministry - Richard Swetenham, European for Consumer Protection, Germany Commission The role of youth libraries in online safety education - Urvan Parfentyev, Safer Mobile Privacy - Lars Kindervater, Corporate Responsibility: Internet Centre, Russia Deutsche Telekom Group, Germany contributing to media competence of young people. A Telefónica o2 Germany Activities of anti-cyber bully school club Is copying unsafe? Copyrights and child perspective - Dr. Roland Kuntze, Telefonica “SofA” - Adrian Skoczylas, school club safety online - Dr. Alek Tarkowski, Creative o2, Germany “SofA”, Poland Commons Polska, Poland

Education in a mobile world Employee voluntary scheme of TP - Austrian experiences Handywissen. Group - effects and plans for the future - at - Barbara Buchegger, Saferinternet.at, Aleksandra Kozubska, Orange Foundation, Austria Poland

Moderator: Dr. Joachim Kind, Moderator: Ewa Dziemidowicz, Moderator: Jörg Horchheimer, German klicksafe, Germany NCF, Poland Safer Internet Centre, Germany

4th International Conference Keeping Children and Young People Safe Online 2 Conference Programme – Day 2 Wednesday, 29 September 2010, 9.00-16.30

9.00-11.00 Plenary session Moderator: Łukasz Wojtasik, NCF, Poland 9.00-9.20 EU Kids Online: what does the research say? - Dr. Lucyna Kirwil, The Warsaw School of Social Sciences and Humanities, Poland 9.20-9.45 Does the big WEB change a human: a little-big Digital Native - prof. Mariusz Jędrzejko, WULS & Masovian Centre for Addiction Prevention, Poland 9.45–10.00 A presentation of the Polish and German Safer Internet Centres - Anna Rywczyńska, NASK, Poland & Stephanie Kutscher, klicksafe, Germany 10.00-10.15 E-learning courses for parents and professionals - Łukasz Wojtasik, NCF, Poland 10.15-10.35 Internet for children with hearing disabilities - educational resource „3... 2... 1... Internet” - Marek Kosycarz, Microsoft, Poland 10.35-11.00 Virtual worlds - Karl Hopwood, Insafe, Belgium 11.00-11.30 Coffee break 11.30-13.15 Plenary session Moderator: Peter Behrens, klicksafe, Germany 11.30-12.00 Messenger for kids – tools for a safer online experience - Mike Cosse, Microsoft, Germany 12.00-12.25 Child pornography legislation around the world - Caroline Humer, ICMEC, US 12.25-12.50 Psychological and legal aspects of grooming. A new online grooming legislation awareness campaign - Marta Wojtas & Łukasz Wojtasik, NCF, Poland 12.50-13.15 Harmful but legal content – safety concerns for children - Dr. Marek Dudek, NASK, Poland 13.15-14.30 Lunch 14.30-16.30 Parallel sessions Session 1 Session 2 Session 3 Positive online content for children Online overplay Session for law enforcement

fragFINN – safe surﬁ ng environment and Online games - Janice Richardson, Countering illegal and harmful search engine - Lidia de Reese, FragFinn Insafe, Belgium material online - current developments e.V., Germany and challenges - Frank Pegi Online – Rafał Lew-Starowicz, Ackermann, eco Hotline, Germany BeSt - web browser for kids PEGI Council & Dr. Dominika Urbańska - - Marcin Sołodki, NCF, Poland Galanciak, SPIDOR, Poland Grooming – analysis of cases reported to Helpline.org.pl Ciufcia.pl – can a safe website for chil- Protegeles campaigns addressing - Agnieszka Nawarenko & Weronika dren also be fun? - Rafał Han, Han Bright cyber-addictions - Jose Luis Zatarain, Sobierajska, NCF, Poland Sp. z o.o., Poland Protegeles, Spain The experience of the Polish Police in Jojo.pl - safe internet for children vs. client’s Serious game as a new way to raise view of the new article 200a §1 and 2 of marketing goals - Anna Małczyńska, awareness via immersive the Criminal Code Discipline Media Group, Poland experience - Pascale Garreau, - Dr. Jarosław Myszkowski, Main Police French Safer Internet Centre, France Headquarters, Poland OVCE.sk – an amusing awareness raising tool for the youngest internet Internet addictions – Klaus European Financial Coalition users - Dominika Haringova, Wölﬂ ing, University of Mainz, Germany - Jennifer Lopes, jugendschutz.net, eSlovensko.sk, Slovakia Germany

How to develop websites for children Self-regulation initiatives in Russia: co- with visual disabilities – Przemysław Mar- operation with law enforcement agencies cinkowski, “The Visibles” - Evgeny Bespalov, Friendly Runet, Russia Foundation, Poland

SIP Bench II - benchmarking of parental control tools for the online protection of children - Jutta Croll, Stiftung Digitale Chancen, Germany

Moderator: Marcin Sołodki, NCF, Moderator: Janice Richardson, Insafe, Moderator: Dr. Marek Dudek, NASK, Poland Belgium Poland

3 4th International Conference Keeping Children and Young People Safe Online Safer Internet Programme

The European Commission’s Safer Internet Programme was launched in 1999 and aims at promoting the safer use of the Internet and new online technologies, particularly for children. Main objectives of the Programme are: Fighting against illegal content, Tackling unwanted and harmful content, Promoting a safer environment, Raising awareness. The European Commission’s Safer Internet plus Programme (2005-2008) covered all new online technologies including mobile and broadband content, online games, peer-to-peer ﬁ le transfer, and all forms of real-time communication (chat rooms and instant messaging). The scope of the new programme for 2009-2013 has been extended to include emerging online technologies and cover harmful conduct, like grooming and cyberbullying.

Source: http://ec.europa.eu/information_society/activities/sip/index_en.htm

Conference Organisers

Polish Safer Internet Centre

Polish Safer Internet Centre was established in 2005 within the European Commission’s Safer Internet Pro- gramme. The Centre is run by the Nobody’s Children Foundation (NCF) and NASK (Research and Academic Computer Network) – coordinator of the Centre. The Centre undertakes a number of comprehensive activities aimed at improving the safety of children and young people using the Internet and new technologies. Most projects of the Centre are implemented in cooperation with the Orange Foundation.

Nobody’s Children Foundation NCF is a nonproﬁ t non-governmental organization, which since 1991 has been providing a broad scope of assistance for abused children, their families and caregivers. The Foundation runs advocacy centre for abused children, organises and implements many projects related to the problem of child abuse and provides training courses to different groups of professionals. Since 2004 NCF has been working in the ﬁ eld of Internet safety. The Foundation has conducted systematic research into young Internet users and their parents’ attitudes and experiences online. More information: www.fdn.pl

NASK NASK is a research and development unit which has been operating in Poland since December 1993. NASK – once a pioneer of the Polish Internet – is currently one of the leading Internet operators in Poland. NASK is the administrator of the national registry of “.pl” domain names and carries out scientiﬁ c and research & development activities in cooperation with the Faculty of Electronics and Information Technology of Warsaw University of Technology. For many years NASK has been creating the resources of the Polska.pl (Poland.pl) portal. NASK operates CERT Polska Team, which handles network security incidents. More information: www.nask.pl

The Polish Safer Internet Centre implements three projects:

Saferinternet.pl - comprehensive awareness-raising activities aimed at promoting safer use of the Internet and new technologies by children and young people. www.saferinternet.pl Project implemented by FDN and NASK in cooperation with the Orange Foundation.

4th International Conference Keeping Children and Young People Safe Online 4 Helpline.org.pl - project under which support and advice is offered to young Internet users, parents and professionals encountering threats related to the use of the Internet and mobile phones by children and young people. www.helpline.org.pl Project implemented by FDN and the Orange Foundation.

Dyżurnet.pl - hotline receiving reports about illegal Internet content, such as child abuse images, racism and xenophobia. www.dyzurnet.pl. Project implemented by NASK.

German Safer Internet Centre klicksafe

klicksafe is the German Awareness Centre within the European Commission’s Safer Internet Programme. Since 2004, klicksafe has been striving for raising the awareness of internet users in order to increase internet safety, especially for children and adolescents. This is implemented in various action fi elds: with the website www.klicksafe. de, klicksafe offers an up-to-date web portal with profound information about different aspects and topics of internet safety, chances and risks, and concrete tips and assistance for parents and pedagogues. Furthermore, klicksafe has developed qualifi cation measures for parents and for teachers as well as information material (fl yer, brochures) that are offered and distributed nationwide. In a broad nationwide marketing campaign, klicksafe aims at making the public aware of safer internet topics and bringing it on everybody’s and the media’s agenda. Two TV clips have up to now been published and very successfully been distributed on websites and broadcasted on TV and in cinemas. For the Safer Internet Campaign, klicksafe closely works together with partners on national level as well as with the Eu- ropean partners in the Safer Internet Programme.

klicksafe is run by a consortium consisting of the two public bodies Media Authority for Rhineland-Palatinate (Landeszentrale für Medien und Kommunikation Rheinland- Pfalz, LMK, coordinator) and Media Authority of North Rhine-Westphalia (Landesan- stalt für Medien Nordrhein-Westfalen, LfM). The Media Authorities in Germany are responsible for the licensing and supervision of commercial radio and television broadcasting, as well as for promoting media literacy and media education.

In Germany, the Safer Internet Programme is being implemented by the Saferinternet DE group. To this belong, apart from the Awareness Centre klicksafe, the Hotlines internet-beschwerdestelle.de (implemented by eco and FSM) and jugendschutz. net as well as the child Helpline Nummer gegen Kummer.

More information: www.klicksafe.de

Main Partner

Orange Foundation Telekomunikacja Polska (Polish Telecom) and Orange (a GSM operator) launched the Orange Foundation to carry out social, educational, and charity projects. Orange Foundation funds or co-funds projects in the areas of education, culture, health care and volunteer work, as well as charity work for children and youth. The Foundation both carries out its own, original projects, and cooperates with Polish and international social institutions in the implementation of broader programmes. More information: www.fundacja.orange.pl

5 4th International Conference Keeping Children and Young People Safe Online Important Information

Session Attendance The Conference comprises plenary and parallel sessions. Only registered participants holding conference badges will be admitted to the conference sessions. Plenary sessions will be held on the 1st and 2nd conference days, from 9:00 to 13:15. After the lunch break the conference delegates may choose among the parallel sessions. If there are no spare seats left in one room, participants will be requested to choose another session.

Exhibition stands During the Conference organizers and the following partners will be presenting their offer and solutions in the ﬁ eld of online safety:

Polish Safer Internet Centre klicksafe Orange Foundation ArcaBit Wydawnictwo Szkolne PWN, Publishing House

Simultaneous Interpretation Sessions will be conducted in either Polish or English. For all sessions simultaneous Polish-English / English- Polish interpretation will be provided. To obtain interpretation headphones participants will need to show their conference badge and ID card.

Conference Evaluation Conference materials include an anonymous evaluation form. All attendees are kindly requested to complete the form and leave it in the marked place at the Registration Desk. Your opinions on conference organisation and the quality of conference sessions will be helpful for future events.

Grand room

1 2 3 Żwirko Wigura Conrad

Foyer

4th International Conference Keeping Children and Young People Safe Online 6 Speakers

Frank Ackermann, eco Hotline, Germany is Director Self-Regulation at Verband der deutschen Internetwirtschaft e. V., supporting the German Internet Service Provider Association to tackle illegal and harmful content online since 2003. He is a member of the board of the International Network of Internet Hotlines (INHOPE) since 2007. Since 2003, Frank is practicing law in Bonn after he graduated as a civil servant in Cologne. He has previously worked with the International Organisation for Migration (IOM) for repatriation programmes in Bosnia and Kosovo. In 1998 and 2002, Frank has spent several months in Soﬁ a/Bulgaria, working for the Lega Interconsult law ﬁ rm as well as for the Konrad-Adenauer- Foundation. Frank studied law in Gießen and Bonn, followed by Slavic studies in Bonn.

Peter Behrens, klicksafe, Germany has education in political science, German literature and education science. From 1984 he was working as a scientiﬁ c assistant at the University of Trier, in a project concerning private broadcasting. From 1988 he worked as a project coordinator in company market and media research. From 1990 he dealt with protection of minors, research, TV and radio control, press and public relations for the Media Authority of Rhineland-Palatinate (Landeszentrale für Medien und Kommunikation, LMK). Since 2000 he is head of department for media literacy/ public access channels/ research. Further tasks include: Coordinator Safer Internet Centre Germany, Coordinator German Awareness Centre “klicksafe”, Insafe Steering Committee member (all: EU Safer Internet Programme), directorate of Foundation Media Literacy Forum Southwest (MKFS), directorate of Media Education Research As- sociation Southwest, directorate of Institute education public access channels (BZBM), member of ﬁ lm age rating board Germany.

Evgeny Bespalov, Friendly Runet Foundation, Russia is a director general of Friendly Runet Foundation (Safer Internet Centre in Russia, a member of INHOPE association) since 2008. In 2004-2007 he was an editor-in-chief of Rus- sian awareness web-portal ‘Vash lichny Internet’. He has been engaged in scientiﬁ c jobs in the academic world. He holds a Cand.Econ.Sci. and MBA degrees. Evgeny Bespalov was a member of Organizing Committee for Safer Internet Year in Russia.

Marcin Bochenek, NASK, Poland Strategic Projects Director in NASK. Jagiellonian University history graduate, journalist, manager, a specialist on new media and television. Between 2004-2010 he worked in Telewizja Polska, managing internal communication and PR. Between 2006-2009 a member of TVP board of directors responsible for development, investments and new technologies. He carried out the projects of developing TVP HD and TVP Historia channels and participated in the creation of TVP Sport. He was responsible for iTVP and TVP.pl projects and supervised the development of the new Polish television portal TVP.pl. He also supervised IT projects for TVP as a Head of the Steering Committee. He created and was responsible for TVP investment plans between 2006-2008 and implemented the idea of TVP digitalisation. He also carried out numerous projects in the ﬁ eld of PR, promotion and consulting for Polish enterprises and international concerns.

Barbara Buchegger, Saferinternet.at, Austria is an expert for online safety, media education and collaborative e-learning and member of the Austrian Saferinternet Awareness Centre. She is an on- and offl ine facilitator and trainer for teachers in the fi eld of internet use and e-learning. In her work for OIAT (Austrian Institute for Applied Telecommunications) she is mainly working with pupils, teachers, head teachers and parents in order to promote online safety. She is also member of the Austrian e-learning network eLSA. For the Austrian Federal Ministry for Education, Arts and Culture she is implementing policies and strategies in the fi eld of teacher training. She is a graduated engineer from the University of Natural Re- sources and Applied Life Sciences and from University of Linz (organisational development). 7 4th International Conference Keeping Children and Young People Safe Online John Carr, eNACSO & CHIS, United Kingdom is Secretary of the Children’s Charities’ Coalition on Internet Safety, comprising all of the UK’s major professional child protection and child welfare organizations. He is also a Senior Expert Adviser to the ITU’s Child Online Protection initiative. In 2001 John Carr was a founding member of the British Government’s Internet Task Force on Child Protection where, inter alia, he chaired the sub group that developed a kitemark for internet safety software. John Carr was also a member of the education ministry’s Universal Home Access Task Force. On this Task Force he chaired the sub group addressing the safety component of the overall offering. He has also acted as an expert adviser and evaluator for the EU. John is on the Executive Board of the new UK Council for Child Internet Safety, the body that succeeded the Task Force. John was formerly the Internet columnist for Prospect magazine and has written about the internet for The Observer, The Guardian, The Daily Telegraph and many newspapers and periodicals, both in the UK and over- seas. In June 2010 John Carr was given an OBE in Queen Elizabeth II’s Birthday Honours for his services to child protection on the internet. In May, 2006, John was named by the New Statesman as one of 50 “Modern Heroes”. The New Statesman citation related to his work making the internet safer for children. In 2003 John was named by New Media Age as one of the UK’s 50 most infl uential people in the new media industries. Along the way John Carr was also a founding trustee of DEMOS, one of the UK’s leading, independent Think Tanks. John Carr is a Director of Horsesmouth Ltd., a charity which runs an online career and life mentoring scheme. He is also a pro bono Technology Adviser to Breakthrough Breast Cancer. He was formerly a member of Mi- crosoft’s Advisory Board for Europe, the Middle East and Africa. John Carr is a consultant to a number of commercial concerns in the technology space.

Mike Cosse, Microsoft, Germany is Senior Policy Counsel with Microsoft Germany since 2005. Mike Cosse, 37, attended law school at the University of Muenster (Westphalia, Germany) and is a registered attorney in Berlin. He started his professional career as staffer of a member of the German Federal Par- liament. From 2000 until 2005 he was Deputy Head of Public Policy & Government Relations with AOL Germany in Hamburg and Berlin. He represented AOL on the international board of the Internet Content Rating Association (ICRA, now FOSI). In 2005, Mike Cosse became deputy chairman of the Self-Regulatory Association of German Multimedia-Providers (FSM) and since 2008 Chairman of the Telecommunications, Internet and Media (TIM) Committee of the American Chamber of Commerce Germany.

Jutta Croll, Stiftung Digitale Chancen, Germany M.A., is Managing Director of Stiftung Digitale Chancen/ Digital Opportunities Foundation. The Digital Opportunities Foundation is a German NGO working on overcoming the Digital Divide, promoting e-Inclusion and providing programs and tools to promote Digital Literacy for underserved groups. The foundation was co-ordinator of the Youth Protection Round- table within the Safer Internet Programme of the European Commission from 2006 - 2009. Since 2010 the foundation is partner in the SIP Benchmark II consortium carrying out on behalf of the European Commission a bi-annual evaluation of effectiveness and usability of parental control tools for the online protection of children. Jutta Croll has worked as a researcher in several projects concerning the use of media and digital literacy. She holds a university degree in political science, media science and German literature and is member of several steering groups of European and national projects in the ﬁ eld of e-Inclusion and Digital Literacy. As an expert for youth protection and digital literacy she works in close co-operation with UNESCO, the European Commis- sion and the Council of Europe. Recent publication: Croll, Jutta / Kunze, Katharina: Online Youth Protection: Joint Efforts Are Needed. In: High- Tech Tots – Childhood in a Digital World, Berson/Berson (eds.): Sage 2009 http://infoagepub.com/series/Re- search-in-Global-Child-Advocacy

4th International Conference Keeping Children and Young People Safe Online 8 Jadwiga Czartoryska, Orange Foundation, Poland is a graduate of the Sociology Department of the University of Warsaw. She has also graduated from the Social Sciences Department of the Sorbonne in Paris (DEA diploma). She started her professional career in France, where until 1991 she worked in market research companies, servicing primarily fi nancial institutions. After 1991, in Poland, she set up the offi ce of the French-Polish Chamber of Commerce, and next the Center for French Investments in Poland, where she held the position of director. During this period, France started more intense investments in Poland, and the offi ces managed by Jadwiga Czartoryska helped the French companies to invest in the Polish market. Later, she worked for a few companies as director responsible for corporate communication and public relations (for example, at Fidea Management and the Polish branch of Saint-Gobain). She has also cooperated with the Ministry for European Integration and the Polish Agency for Regional Devel- opment (1992-1996), where she was the co-author of the fi rst regional development programs, fi nance by the PHARE Fund of the European Union. In the years 2000-2006, she was the director of the Polish Institute in Paris, whose main role is to promote Po- land abroad through its culture. Recently, she has worked at Telekomunikacja Polska (in the Corporate Communication and Content Division), as director representing France Telecom. She was responsible for public affairs and cultural sponsoring of the FT Group.

Dr. Alexander Dix, Berlin Commissioner for Data Protection and Freedom of Information, Germany LL.M. (Lond.), was elected as Commissioner for Data Protection and Freedom of Informa- tion by the Berlin State Parliament (Germany) for the ﬁ rst time in June 2005. Previously he had been Commissioner in the State of Brandenburg for seven years. He has 25 years of working experience in the ﬁ eld of data protection. He has published extensively on issues of data protection and freedom of information. Alexander Dix is a specialist in telecommunications and media and has dealt with a number of issues regarding the cross-border protection of citizen’s privacy. He chairs the International Working Group on Data Protection in Telecommunications (“Berlin Group”) and is a member of the Art. 29 Working Party of European Data Protection Supervisory Authorities. In this Working Party he represents the Data Protection Authorities of the 16 German States (Länder). A native of Bad Homburg, Hessen, Alexander Dix graduated from Hamburg University with a degree in law in 1975. He received a Master of Laws degree from London University after studies at the London School of Eco- nomics and Political Science in 1976 and a Doctorate in law from Hamburg University in 1984.

Dr. Marek Dudek, NASK, Poland has been working for NASK (Research and Academic Computer Network) for over 5 years. During this period, he built and developed the Dyżurnet.pl team, which deals with reports of illegal content on the internet. He participates in the implementation of European Union contracts and projects from the Safer Internet group. Before that, he worked for 9 years at Polish Telecommunication, where he led the Security Department, building the ﬁ rst team that reacted to reports on internet abuse. He graduated from the Military University of Technology, where he de- fended his doctoral thesis on cryptographic information protection. Marek Dudek has often been a speaker at various conferences on information protection and on reacting to internet abuse. He participated in the work of the international ETNO organization (The European Telecommunications Network Operators’ Association), and since his move to NASK, he is involved in the work of INHOPE (the International Association of Internet Hotlines) – an organization of all hotline teams working worldwide, responsible for receiving and acting on notiﬁ cations of illegal contents, received from internet users. Together with the team, he runs the website www.dyżurnet.pl, which contains documents and statistical data on reports handled by the hotline.

9 4th International Conference Keeping Children and Young People Safe Online Ewa Dziemidowicz, Nobody’s Children Foundation, Poland A graduate in International Relations of Indianapolis University in Athens. She completed a course on teamwork, problem solving and conﬂ ict facilitation. Currently she is studying Proc- ess Oriented Psychology at the Institute of Process Psychology. She worked as an international relations coordinator and Erasmus programme coordinator at a university. During her studies she was a volunteer for the Greek Council for Refugees and for the Polish consulate in Athens. She works as a training assistant in the Nobody’s Children Foundation.

Birgit Echtler, pro familia Bayern, Germany has a diploma in both Law and Cultural Management. Since May 2007 she is the managing director of pro familia Bavaria, the leading non-governmental service and consumer organization for sexual and reproductive health and rights in Germany, and since June 2008 also the managing director of Stiftung Zuhören (Listening Foundation). From March 2007 to January 2008 she was responsible for strategy and cooperations at the Federkiel Founda- tion (Munich/Leipzig), a foundation for contemporary art. In 2006, Birgit Echtler was the head of the German ofﬁ ce of the Friends’ Association of the Hebrew University of Jerusalem (Munich). From 2004 to 2006 she was the head of the division of Fundraising & Marketing at the Deutsches Museum (Munich). Between may 2002 and May 2003 she was trainee in the head ofﬁ ce at the Goethe Institut in the Communication & Marketing department (Munich).

Pascale Garreau, French Safer Internet Centre, France is the project manager of the French Safer Internet Centre - Internet Sans Crainte - operated by Tralalere, a French pioneer in creation of innovative multimedia programmes for the education. A graduate in Socio Linguistics from the City University of New York, Pascale is namely in charge of supervising the production of awareness tools for the programme. Relying on her successful experiences in main communication agencies, institutions and IT companies, Pascale is also in charge of the partnerships and the communication campaigns for Internet Sans Crainte.

Marcus Gners, Stardoll.com, Sweden Joined Stardoll in 2009 after leaving his position as Head of Marketing for the fast growing Swedish youth web site, Bilddagboken. Prior to that Gners worked in various positions within advertising, media and management consulting. He is currently Business Development Di- rector at Stardoll, and combines this highly commercial role with a ﬁ rm belief in forefronting user’s safety and well-being as crucial to any web site with aspirations for commercial suc- cess. Marcus has an M.B.A. from Gothenburg University and a degree in Communication from Berghs SOC.

Dominika Haringová, eSlovensko.sk, Slovakia holds an MA in Finance, Banking and Investment from Matej Bel University in Banska Bystri- ca, Slovakia. She was working at the Europe Direct information centre, member of ED information network. She was also participating at preparing and implementing projects from the EU structural funds. In August 2010 she joined the Slovak Safer Internet Centre Zodpovedne. sk at the position of a project manager.

Rafał Han, Han Bright LLC, Poland is a tireless initiator and incessant activator of new concepts. Characterized by the optimistic outlook on life, he is open-minded and ready to spread his positive creed. Consistent, creative and ever active, he is always looking forward to new inspirations, cultural discoveries and remote journeys. Since 1996 he has been involved in internet marketing and advertising. Rafał Han is the founder and Chief Executive of the Han Bright Company (hanbright.com). He originated and created several online edutainment projects for kids: Ciufcia.pl, ZosiaiKevin.pl, Tajemnicza- Kuchnia.pl., and launched non-standard, innovative advertising campaigns for such brand names as: Storck,

4th International Conference Keeping Children and Young People Safe Online 10 Empik, Bakoma, Hortex, SMYK and Mattel. Co-founder of the Bright Junior Media publishing house – the pub- lisher of an educational series of children’s books „Zgaduj z CzuCzu” (Guess with Choo-Choo, czuczu.pl) and creative games „Rysuj z CzuCzu” (Draw with Choo-Choo).

Karl Hopwood, Insafe, Belgium is an eSafety expert. He is a member of UKCCIS (UK Council for Child Internet Safety) and sits on the working groups for better education and public awareness. Karl Hopwood has worked for a number of key players in the UK and abroad including CEOP (Child Exploitation and Online Protection Centre), BECTA (British Educational and Communications Technol- ogy Agency), the European Commission and several Local Authorities within the UK. He has worked for several years in the creation of policy and practice in the ﬁ eld of eSafety. His background as a teacher and headteacher mean that he has particular expertise in working with children and young people which he continues to do, having completed a number of research projects for different organisations. He has recently worked with the European Commission on their Safer Internet Forum and Teacher Panel. Karl Hop- wood also works as an in-house consultant for INSAFE which is the coordinating node of the EU Safer Internet Programme.

Caroline Humer, International Centre for Missing & Exploited Children, US is a Senior Program Manager with the International Centre for Missing & Exploited Children (ICMEC) in the United States. ICMEC promotes the safety and well-being of children through activism, policy development, and multinational coordination. ICMEC’s programmes and initiatives are uniting the world and providing international solutions to the problems of child abduction and exploitation. Caroline Humer coordinates international efforts in building policies and structures for law enforcement and non- government agencies. She presents at local and international events on the 2006 ICMEC published Child Por- nography: Model Legislation and Global Review report. The research proposes model legislation in reference to child pornography offenses as well as a review containing the child pornography legislation of the world countries. Caroline Humer manages the Global Missing Children’s Network (GMCN), a resource that uses technology to disseminate photographs of and information about missing children. The GMCN is a network currently comprised of web sites from 17 countries. These websites feed into a central, multilingual database featuring information about and photographs of missing children. This enables each country to quickly and easily create posters using the information they enter into the missing children database. Caroline Humer organizes annual conference for the members where trends and best practices are shared and built. Caroline Humer previously worked as a Senior Analyst in the Exploited Child Division (ECD) at ICMEC’s sister organization, the National Center for Missing & Exploited Children (NCMEC). As a Senior Analyst in ECD, she was responsible for investigating reports of child sexual exploitation received through NCMEC’s CyberTipline. She also coordinated information sharing with law enforcement agencies around the world. Caroline Humer holds a BA in Business Studies from Nottingham Trent Business School in England.

Prof. Mariusz Jędrzejko, WULS & Mazovian Centre for Addiction Prevention, Poland is director of the Mazovian Centre for Addiction Prevention. He also manages the ﬁ rst “Addiction prevention and therapy” pedagogical specialisation in Poland, which is realised in the Warsaw University of Life Sciences (WULS/SGGW). The specialisation prepares future educators to work with people addicted to multimedia and with New Addictions.

Dr. Joachim Kind, klicksafe, Germany is Head of Communication at the Media Authority of Rhineland-Palatinate (Landeszentrale für Medien und Kommunikation, LMK), Ludwigshafen, since 2006 and spokesman for the Safer Internet Centre Germany as well as for klicksafe, the German Awareness Centre (both within EU Safer Internet Programme). In 2001-2005 he was a Managing Director of the Joint Commission on Digital Access of the State Media and Regulatory Authorities, Berlin. Since 1998 until 2001 he was Spokesman of the Media Authority for Broadcasting (LPR) Ludwigshafen and in 1998 also Spokesman of the Directors’ Conference of the State Media Authorities. In1994-1998 he was Head of Pub-

11 4th International Conference Keeping Children and Young People Safe Online lic Relations, European Law Foundation (ERA) Trier / Brussels. He has also been engaged in managing and scientifi c jobs in the academic world. Dr. Kind holds a PhD in Communication and Linguistics, M.A. in English, French and Italian Linguistics and Literature, Certifi cate in Media and Mass Communication and Certifi cate in European Law. He also has been a project assistant at European Commission in Brussels, European Parlia- ment, Strasbourg, United Nations Headquarter, New York, Varta South East Asia, Singapore.

Lars Kindervater, Deutsche Telekom AG, Germany is Senior Manager Public Affairs Deutsche Telekom AG. Lars Kindervater joined in August 2008 Deutsche Telekom Group Headquarters’ Public & Regulatory Affairs department where he works on public and regulatory issues in a national and international context. He coordinates Deutsche Telekom’s consumer-related topics such as universal service, health & EMF, consumer rights and child safety. Before joining this position Lars Kindervater worked fi ve years for Deutsche Telekom’s former mobile unit T-Mobile International on similar subjects and two years for its German mobile operations. Previously Lars Kindervater was in charge of the parliamentary offi ce of a German Member of Parliament for nearly fi ve years on a part-time basis. Lars Kindervater has been deeply involved in his company’s child safety activities in Germany but also interna- tionally. Among others, he led on behalf of Deutsche Telekom the negotiations on the European Safer Mobile Framework (2007), the global Mobile Alliance against Child Sexual Abuse (2008) and TeachToday.eu (2008). Lars graduated (Master of Arts) in Political Science, International Law and Modern History at the University of Bonn. Furthermore he holds a Master of European Studies of the Centre for European Integration Studies (ZEI). He is fl uent in English and German.

Dr. Lucyna Kirwil, Warsaw School of Social Sciences and Humanities, Poland (Ph.D. in Psychology) is Assistant Professor at Warsaw School of Social Sciences and Hu- manities. Her teaching and research interests are focused on social psychology of aggression and psychology of media. She studies old and new media impact on emotions and social behaviour of children and youth with a special attention paid on violent media effects on development of aggression. Her other research is focused on youth’s risky behaviour on the internet and effectiveness of parental mediation on youth’s risks experience online. Dr. Lucyna Kirwil was expert advisor in relation to the protection of children against negative effects of the internet for the Ombuds- man for Children in Poland. She is co-author of the present system of TV-ratings used in Polish media.

Marek Kosycarz, Microsoft, Poland is Citizenship Director at Microsoft Sp. z o.o. Marek Kosycarz graduated from the Warsaw University of Technology, faculty of Mechatronics. He also holds a MBA diploma from the Business School of the Warsaw University of Technology. In Microsoft Kosycarz is in charge of Corporate Social Responsibility. He coordinates implementation in Poland of the global campaign “Unlimited Potential”. Before joining Microsoft he was a Brand Practice director at leading PR consultancy Burson-Marsteller, board member of Wunderman advertising agency (Young&Rubicam group) and Corporate and Regulatory Affairs director at British-American Tobacco where he was responsible for “Social Reporting” – a dialogue with the company key stakeholders, government affairs and contacts with the media (spokesperson). Marek Kosycarz is a board member of “Responsible Business Forum” (“Forum Odpowiedzialnego Biznesu”) and member of Business Center Club.

Aleksandra Kozubska, Orange Foundation, Poland graduated in Social Psychology from the Warsaw School of Social Sciences and Humanities and Faculty of Education University of Warsaw. Since 2006 she has been in charge of the Orange Foundation educational programmes. She coordinates the Education with internet programme, promoting wise and safe use of the WWW. Within the programme she manages a voluntary project of the TP Group, which involves TP (Polish Telecom) and Orange’s employees to run workshops for children on safe internet use.

4th International Conference Keeping Children and Young People Safe Online 12 Dr. Roland Kuntze, Telefonica O2, Germany Vice President of Corporate Communications Telefónica O2 Germany. After his doctorate in physics at the Max Planck Institute in Berlin, Dr. Roland Kuntze began his career as a journalist publishing scientiﬁ c and technical articles for magazines such as PC Magazin and funkschau. After four years as a journalist he became PR Manager for VIAG Interkom. Since 2007, Dr. Roland Kuntze has been Head of Media Relations at Telefónica O2 Germany where he has also been in charge of the Corporate Responsibility department since 2009. In summer 2010, he became Vice President Corporate Communications at Telefónica O2 Germany, responsible for internal and external communications and corporate responsibility.

Stephanie Kutscher, klicksafe, Germany Dipl. Media Science, studied Applied Media Sciences at the Technical University Ilmenau with a major in Media Communication; additional European studies; 2003 foreign study semester at the Jagiellonian University in Krakow, Poland. 2003/2004 project assistance at Volkswagen Autoeuropa in Portugal; 2002 – 2006 academic assistant in the faculty for Em- pirical Media Research / Political Communication, TU Ilmenau. Since 2006 PR Ofﬁ cer at the Department for Media Literacy/Open Channels at the Media Authority of Rhineland-Palatinate (Landeszentrale für Medien und Kommunikation, LMK), within the German Awareness Centre klicksafe.

Rafał Lew-Starowicz, PEGI, Poland born in 1979, is a graduate from the Faculty of Journalism and Political Sciences of Warsaw University, a PhD student in Media Education at the Academy of Special Education in War- saw. Currently he works in the Institute for Educational Research, where he coordinates work of the research team. Formerly employed at the Ofﬁ ce of the Children’s Rigths Ombudsman in the Chancellery of Prime Minister of Poland and in the Ministry of Labour and Social Policy, where he was involved in activities enhancing safety of young electronic-media users. This engagement led to a change in Polish penal law, a development of self-regulatory market consensus and a launch of mass-media information campaigns. It also re- sulted in a wider range of educational programmes for parents, teachers and children.He also dealt with these problems in his community work, as a councillor in the Warsaw local government. He is the author of several publications on safe use of the internet and computers by children. Lew-Starowicz is a member of the Advisory Board of Pan European Game Information (PEGI), of PEGI Enforce- ment Committee, and of the Advisory Board of the Polish Safer Internet Centre.

Jennifer Lopes, jugendschutz.net, Germany is Head of International Affairs at jugendschutz.net. jugendschutz.net is the cross-national bureau for the protection of minors on the internet in Germany. Jennifer Lopes has a legal background (University of Passau, Germany) and is responsible for the international relations of jugendschutz.net. She is the project manager concerning the involvement of jugendschutz.net within the International Association of Internet Hotlines (INHOPE) and the European Financial Coalition (EFC). She has been working for jugendschutz.net since 2001.

Anna Małczyńska, Discipline Media Group, Poland has been project manager in an interactive agency Discipline Media Group for more than three years. She started her professional career as a marketing promotions specialist at Warner Bros. Poland, followed by work for Monolith Films, where she was responsible for promoting fi lms for children and youth audience. From 2003 to 2005 she was a broadcast co-ordinator for TV Puls. Afterwards, as a PR specialist in MPWiK (the Municipal Water Supply and Sewage Enterprise), Warsaw, she launched projects co- fi nanced from the EU ISPA fund. At Discipline Media Group she co-ordinates and supervises the children’s website Jojo.pl. She also implemented and is currently managing Blumis.pl, another website for kids. Both sites were commissioned by Nestle Polska. 13 4th International Conference Keeping Children and Young People Safe Online Przemysław Marcinkowski, “The Visibles” Foundation, Poland has been operating in the internet business for 10 years. He is technical director and software de- veloper for the IArt Agency. He participated in creation of such internet services as Towarzystwo Ubezpieczeń Europa (Insurance Company Europa), US Pharmacia (APAP), Eurolines Polska. He supports design of accessible and user-friendly websites with the help of the latest technologies. As a website access expert, he actively cooperates with “The Visibles” Foundation, whose aim is to counteract digital discrimination and fi ght information access barriers. He took part in expert research on web services of: ING Bank Śląski, BZ WBK, Uniwersytet Śląski, MSWiA (bip.gov.pl) and presidential candidates. He makes audits of internet service accessibility for the “Website without Barriers” competition organised by “The Visibles” Foundation.

Tomasz Michalak, nk.pl, Poland administrative law specialist, a graduate of the Department of Law, Administration and Econ- omy of the University of Wroclaw. At present Tomasz is a safety specialist for the nk.pl website. He has been working with Nasza Klasa since 2008. As a Safety Department employee he is responsible for managing a team devoted to the countering of all types of abuse ap- pearing on the website. He also deals with the detection and prevention of Internet threats (phishing, spam, etc.) and the development of safety procedures.

Dr. Jarosław Myszkowski, Main Police Headquarters, Poland an expert for the Central Human Trafﬁ cking Team of the Criminal Offence Department, Crime Bureau, Main Police Headquarters. Deals with combating paedophilia and child pornography on the internet.

Agnieszka Nawarenko, Nobody’s Children Foundation, Poland has been working for the Nobody’s Children Foundation as Helpline.org.pl project consultant for 3 years. She is a criminologist and a graduate of the Institute of Social Prevention and Resocialisation at the University of Warsaw. She gained experience in the ﬁ eld of social prevention during placements with D.O.M Foundation, Local Police Headquarters Warszawa II and Nobody’s Children Foundation. She carried out a number of trainings for professionals (teachers, educators, school psychologists, social workers, police ofﬁ cers, prosecutors) in the area of children’s and young people’s safety on the internet.

Urvan Parfentyev, Safer Internet Centre, Russia is the coordinator of Safer Internet Centre – Russia since its start of operation in 2008. Grad- uated from Russian State University for the Humanities, he holds a degree in political science. Previous experience of work is in the fi eld of political technologies, media and legal issues. Also he was a lecturer in RSUH for political and legal courses, author and co-author of fi ve works in the fi eld of political science. Before coordinating Safer Internet Centre, Urvan Parfentyev was in charge of special internet media concerning user safety online.

Juuso Peura, Mannerheim League for Child Welfare, Finland has a Masters in Social Psychology. He has been working as an online safety and media education expert for the Mannerheim League for Child Welfare (MLL) since 2004. MLL is part of the Safer Internet Center Finland and Mr. Peura has taken part in the work of the INSAFE network since 2005. As a youth work manager in MLL he is also responsible for the coordination of the national peer support network in Finnish schools. Mr Peura is specialized in youth participation, peer support, and cyberbullying prevention.

4th International Conference Keeping Children and Young People Safe Online 14 Justyna Podlewska, Nobody’s Children Foundation, Poland lawyer, is a graduate from the Faculty of Law and Administration and the Faculty of Journal- ism and Political Sciences of Warsaw University. She has been giving legal advice to clients of the Nobody’s Children Foundation for ten years. Since 2006 she has been counselling in the Information and Advisory Ofﬁ ce in Ursynów, Warsaw. She is an expert on legal protection of child victims, violence prevention and counteraction, family law, personal data protection. She coordinates the Nobody’s Children Foundation legal programme, “Child Victim Advocate” programme and co-coordinates other NCF programmes, such as “Good Parent. Good Start” and “Helpline.org.pl”.

Lidia de Reese, FragFinn e.V., Germany works as associate media education at fragFINN e.V. in Berlin. Before that she was project associate of fragFINN at the Freiwillige Selbstkontrolle Multimedia-Diensteanbieter (FSM) e.V. She is responsible for setting-up and constantly checking the age-appropriate whitelist of fragFINN for children up to 12 years and assorting content for the children’s search engine www.fragFINN.de. Throughout these tasks she has gained extensive experiences in assess- ing and evaluating online and multimedia content. In her previous work for different institutions of media education she also focussed on analysing and evaluating media content aimed at children, such as chat rooms or television and radio programmes. Furthermore, she conducted research and organised projects concerning media literacy of children and young people. She received her degree Magistra Artium (M.A.) at the University of Leipzig, Germany.

Anna Rewak, nk.pl, Poland a University of Wroclaw Cultural Studies, Journalism and PR graduate. A promotion specialist for nk.pl since July 2009. Anna is responsible for the development of the section on safety nk.pl/bezpieczenstwo and multimedia actions supporting online safety.

Janice Richardson, Insafe, Belgium born in Australia, has worked as a teacher, university lecturer, educational researcher and consultant in Australia, France, Luxembourg and Belgium. She is author of two books and many articles on the pedagogical use of ICT and the development of e-literacy. Since 2002 she has led editorial teams for the Council of Europe to create and revise its online Internet Literacy Handbook (2003, 2005, 2008, available at http://www.coe.int/t/dghl/ StandardSetting/InternetLiteracy/hbknew_en.asp) and its Guidelines for Teachers for the WildWebWoods online game based on the Handbook. Since 2004 Janice has worked in Brussels at European Schoolnet, an um- brella organisation that works with teachers and pupils to improve learning strategies through the integration of online technology. As senior adviser, she deﬁ nes strategy in the area of e-safety and coordinates the Insafe network, of which Nobody’s Children Foundation is part. The Insafe network was set up and mandated by the European Commission in 2004 to raise internet safety awareness across Europe.

Dr. Christiane Rohleder, Federal Ministry for Consumer Protection, Germany has been working at the Federal Ministry of Food, Agriculture and Consumer Protection, Germany, since 2003. She is responsible for consumer protection and data protection in the information society. A current focus of her work is on data protection on the internet, especially in social networks. In 2000 – 2003 she served as advisor on legal and internal policy for the German Parliament. In 1995 - 2000 she was part of the executive committee of the Association of Women’s and Girl’s Counselling and Rape Crisis, Regensburg.

15 4th International Conference Keeping Children and Young People Safe Online George Roman, Save the Children, Romania has education in law science and a master degree in European Union Law. He has worked for 16 years in Romanian child protection system. Since 2003, he is programme director at Save the Children Romania, coordinating programmes for children in difﬁ cult situations (child labour, children victims of abuse, trafﬁ cking, drug abuse, separated children, children with HIV/AIDS/Tuberculosis, children in emergencies, child rights). He is also responsible to ensure effective relationships with programme coordinators and other personnel from the departments and to coordinate direct activities with children and to lead writing and editing various publications (annual reports, social and juridical guides for social workers, rapid assessments). In 2008, he became national coordinator of Romanian Awareness Node Sigur.info - Saferinternet.ro AN-HT-HELP.

Anna Rywczyńska, NASK, Poland Polish Safer Internet Centre Coordinator and the director of the Training and Education Team at the Scientiﬁ c and Academic Computer Network. She graduated from the Warsaw Univer- sity, Institute of Journalism, with specialization in media economics, as well as the Institute of Archaeology, Department of Historical Anthropology – Andean Archaeological Mission. She has a wide experience in working on international projects and has been a speaker and organizer of a range of conferences on safety in telecommunications. In recent years she has worked as an expert in working groups at ENISA dealing with WEB 2.0 security and online threat awareness raising. Since 2003 she has been one of the organizers of SECURE conference – the oldest cyclical ICT security conference in Poland. Since 2007 she has been a vice chair of the international conference “Keeping Children and Young People Safe Online”.

Adrian Skoczylas, school club “SofA”, Poland born in 1991 in Zgierz. In years 2007-2010 he attended a secondary school in Zgierz (Samorządowe Liceum Ogólnokształcące im. Romualda Traugutta). At present, as a student at the Interdepartmental Individual Studies in the Humanities programme, he studies Politi- cal Science at the University of Łódź. A member of the Civil Society Initiatives Association EZG (Stowarzyszenia Inicjatyw Obywa- telskich EZG) and an editor of the internet service EZG.INFO.PL. A founding member of “SofA”: the School Club Against Cyberbullying (Szkolny Klub Przeciwko Cyberprzemocy „SofA”), which started its activity in Adrian’s hometown secondary school on May 26, 2009. The idea for the “SofA” Club was initiated during the international project “Schools’ Challenge” organised by the British Council from March 2008 to May 2009. Local-scale initiatives, which aim to raise awareness about cyberbullying, inform about ways of counteracting it and help its victims, are the main activity areas of the Club. As an active Club member, Adrian Skoczylas took part in numerous conferences and events concerned with the problem of e-violence, such as “Electronic Aggression Among Young People” organised at the Higher Teacher Training School in Łódź in cooperation with Dr. Jacek Pyżalski, “16 Days of Non-Violence Against Women” in cooperation with SIO EZG, “Children of Zgierz Week” in cooperation with Children’s Cultural Centre in Zgierz, and many others. He is the author of many articles on cyberbullying for the internet service EZG.INFO.PL and for the Zgierz Weekly Illustrated newspaper. He created the internet website of the “SofA” Club, the Club poster and leaﬂ ets and questionnaires on cyberbullying, which are used to study the phenomenon. He ran numerous workshops and presentations on the subject of e-aggression.

Weronika Sobierajska, Nobody’s Children Foundation, Poland obtained a master’s degree in the area of social prevention and resocialisation at the Univer- sity of Warsaw. She also completed undergraduate studies in school education and social work at the Christian Academy of Theology. She has experience in working with children and with the mentally disabled. She has been working as Helpline.org.pl consultant in Nobody’s Children Foundation for 2 years. She also runs trainings for professionals (teachers, educators, school psychologists, social workers, police ofﬁ cers, prosecutors) in the area of children’s and young people’s safety on the internet.

4th International Conference Keeping Children and Young People Safe Online 16 Marcin Sołodki, Nobody’s Children Foundation, Poland is a graduate of the Cybernetics Faculty of the Military University of Technology, and the Academy of Special Education (pedagogical skills – computer support for the teaching process). He comes from Bartoszyce – a small town in the north of Poland, where together with his friends from high school, he established the “LIFT” radio station. For a few years, he produced and led radio shows for young people, and most of the events organized for both the younger and older residents of Bartoszyce. His professional interests have focused, for many years, on e-learning, distance learning and mobile learning – he is involved in educational projects in commercial companies, as well as in the non- government sector. He develops e-learning platforms, as well as courses for adults, children and young people. In the Nobody’s Children Foundation, he coordinates the Sieciaki.pl (Web-wise Kids) project and works on e- learning courses on online safety for children. Father of Hania (2,5 years) and Mikołaj (7 months).

Richard Swetenham, European Commission is Head of the eContent and Safer Internet Unit in the Digital Content and Cognitive Systems Directorate of the Information Society and Media Directorate-General of the European Com- mission. He has been dealing with the issue of internet content since mid-1996, when he drafted the Communication on illegal and harmful content in 1996 followed by the Ministerial Declaration of the Bonn Conference on Global Information Networks (the ﬁ rst international conference at a high level dealing with electronic commerce) in 1997. He has been involved with the Safer In- ternet Programme since its inception. He produces QuickLinks, an electronic newsletter on legal and regulatory issues related to the Information Society as well as developments in market and technology. After studying law at Oxford University, he was called to the English Bar in 1974, did a year’s pupillage, and then went to Germany on a programme for young foreign lawyers funded by the DAAD. He then studied law in Paris and joined the staff of the Court of Arbitration of the International Chamber of Commerce. In 1981, he became Legal Secretary to the late Lord Mackenzie Stuart, Judge and then President of the Euro- pean Court of Justice. He joined the European Commission in 1987. He joined DG XIII, now the Information Society Directorate-Gen- eral, in 1994. From 1994 until the beginning of 2000, he was secretary of the Legal Advisory Board, composed of independent experts in information law.

Dr. Alek Tarkowski, Creative Commons, Poland born in 1977, Doctor of Sociology, works for the Interdisciplinary Centre for Mathematical and Computational Modelling (ICM) at the University of Warsaw. He is Coordinator of the Creative Commons Poland project. Alek Tarkowski is member of the Board of Strategic Advisors to the Prime Minister of Poland, responsible for matters related to digital society. Co-author of the “Poland 2030” report, member of the Interdepartmental Team “Digital Poland”. He worked on the “Culture 2.0” project, devoted to the inﬂ uence that digital media exercise on culture. He is interested in relationships between social processes, culture and intellectual property system; sociology of new media and technologies; and employing digital technology for mutual cooperation and common good.

Dr. Dominika Urbańska-Galanciak, SPIDOR, Poland Ph.D., graduated from Warsaw University specializing in Cultural Science. Apart from holding the position of Representative of the Entertainment Software Producers and Distributors’ Association (Stowarzyszenie Producentów i Dystrybutorów Oprogramowania Rozrywkowe- go), she is also member of the Management Board of the Interactive Software Federation of Europe, member of the Programme Board of the Polish Association for Game Studies (Polskie Towarzystwo Badania Gier) and of the Anti Piracy/Legal Affairs Committee. Her main ﬁ eld of interest are video games and their educational potential.

17 4th International Conference Keeping Children and Young People Safe Online Helen Whittle, CEOP, UK BSc, Education Training Ofﬁ cer. Following graduating with Honours in Psychology from the University of Kent, Helen began her career working as a teaching assistant. Following the completion of a Social Care Diploma, Helen worked with young people with complex needs and disabilities in a residential environment. As a keen traveller Helen Whittle has also taught English as a second language in primary schools in various countries across the world. Join- ing CEOP in 2006, Helen has helped to create the Thinkuknow educational resources, including those suitable to teach online safety to those with special educational needs. Helen Whittle is an experienced trainer and deliv- ers Thinkuknow training around the UK.

Klaus Wölfl ing, University of Mainz, Germany Dipl.-Psych., born 1971, studied Psychology and Cultural Sciences at the Humboldt Univer- sity in Berlin, Germany, from 1992 to 1999 and graduated in 2000 with a diploma in Psychol- ogy. He started his professional career as research associate at the Institute for Psychology, Humboldt-University Berlin; graduate supervision and teaching. In 2003 he was research associate at the Institute for Medical Psychology, Centre for Human and Health Sciences, Charité, Berlin, and in 2004 worked as clinical psychologist in a General Psychiatric Clinic, Teupitz. From 2005 to 2007 Klaus Wölfl ing was vice leader of the Interdisciplinary Addiction Research Group Berlin, ISFB, Institute for Medical Psychology, Centre for Human- and Health Sciences at the Charité, Berlin. Since 2007 he is research associate for Medical Psychology and Medical Sociology at the Johannes Gutenberg-University, Mainz; since 2008 psychological head of the Outpatient Clinic for Gaming Addictions at the Clinic and Polyclinic for Psychosomatic Medicine and Psychotherapy, Mainz. Klaus Wölfl ing’s main research interests are: Identifi cation of psychophysiological patterns of emotio-cognitive processing in substance-related addictions (cannabis and alcohol addiction) Etiopathological characterisation of non-substance-related addictions: Phenomenological and psychological characterization of abusive computer gaming and internet use Identifi cation of neuroscientifi c correlates of addictive behaviour (substance-related, gaming, gambling) Psychotherapy effectiveness studies He is member of several medical and scientifi c societies: Society for Neuroscience, Deutsche Psychothera- peuten Vereinigung (German Association of psychotherapists), Deutsche Gesellschaft für Suchtforschung und Suchttherapie e.V. (DG-Sucht) (German association for addiction research and addiction therapy), Fachver- band für Medienabhängigkeit e.V. (Professional association for media addiction; founding member).

Marta Wojtas, Nobody’s Children Foundation, Poland Helpline.org.pl coordinator. For the last several years, Marta Wojtas has been working in the fi eld of psychological support and interventions for children who are victims of crimes. She has worked for the Nobody’s Children Foundation since 2007. She has conducted a number of trainings for children and young people on counteracting violence, preventing addictions and developing social skills. She trained professionals (educators, psychologists and police offi cers) from Poland and abroad in the area of supporting young internet users, who experience threats while using new technologies. She is the author of articles addressing the issue of children’s internet safety. In 2003-2006, she worked as an academic teacher at Jan Kochanowski University in Kielce. In 2004-2007 she also provided psychological and pedagogical counselling. She is a psychologist, a graduate of the University of Łódź. She obtained teaching qualifi cation and completed cross-cultural communication programme at the Tampere University in Finland.

Łukasz Wojtasik, Nobody’s Children Foundation, Poland holder of MA in social prevention and resocialisation. He has been working for the Nobody’s Children Foundation since 1997, taking part in numerous projects addressing the problem of child abuse. He is an author or co-author of a number of publications on social campaigns and the issue of child abuse (e.g. „Protecting children against corporal punishment – Awareness-raising campaigns” published by the Council of Europe). Since 2002 he has been conducting trainings on child abuse on the internet. He is the author of the ﬁ rst na-

4th International Conference Keeping Children and Young People Safe Online 18 tional campaign focused on children’s safety online, “Child on the Web” (“You Never Know Who Is on the Other Side”, 2004), “Stop Cyberbullying” (2007), “Every move on the internet leaves a trace” (2010) and the initiator of several other projects addressing the issue of safe internet use by children, including Sieciaki.pl project (2005) and “321… Internet!” (2009). Łukasz Wojtasik is an author of research, e.g. “Child on the Web” (2004, 2006), “Peer violence and electronic media” (2007) and lesson plans addressing the issue of online threats to children. He is one of the initiators of the European Safer Internet Programme in Poland (the national coordinator of the Awareness project in 2005–2006). Since 2006 he has been coordinating “Child on the Web” – Nobody’s Children Foundation’s comprehensive programme aimed at improving young internet users’ safety online. He is a member of the Chapter of the Interklasa Quality Certiﬁ cate. He also represents the Nobody’s Children Foundation in the Team for Pre- venting Discrimination of Children in Electronic Media in the Chancellery of the Prime Minister.

Agnieszka Wrzesień, Nobody’s Children Foundation, Poland since 2005 has been working in Nobody’s Children Foundation as the project coordinator of the Saferinternet.pl project, which promotes safe and effective use of the internet and new technologies. Agnieszka has wide working experience in the international environment. She is the Polish representative in the Insafe network Steering Committee and sits on the International Advi- sory Panel for the “EU Kids Online” research project. She has been involved in several international projects on children and the internet, such as Youth Protection Roundtable and eNACSO (European NGO Alliance for Child Safety Online) within which she is responsible for network development strategy and sits on the Management Committee. Agnieszka Wrzesień is the main organizer and chair of the International Conferences “Keeping Children and Young People Safe Online” which are held annually in Warsaw by the Polish Safer Internet Centre. She is the author of various articles on internet safety education and provides training courses to law enforcement and different groups of professionals working with children. She is member of the Polish multi-stakeholder Taskforce on child protection in electronic media, established within the Chancellery of the Prime Minister. She has been also involved in Internet Governance issues and participates annually in the UN Internet Govern- ance Forum; she is one of the alumni of the Internet Governance Capacity Building Programme organised by the DiploFoundation, and the European Summer School on Internet Governance. Agnieszka Wrzesień graduated in International Relations (MA with honours) and Cultural Studies from the War- saw University; she also studied at the University of Tampere in Finland. Prior to joining NCF she had several short-term assignments with the Ministry of Foreign Affairs, Embassy of Poland in Costa Rica and the Info Point at the EC Delegation in Poland.

Radosław Zaleski, Gazeta.pl, Poland the coordinator of Gazeta.pl online news bulletins. He graduated from the Jagiellonian University in Cracow. He is a grant holder of the Volkswagen Foundation and the Polish-German Academic Society. An eternal PhD student. Since 2007 he has been working for Agora, creating, building and developing internet products, dealing mainly with the most amusing content.

José Luis Zatarain Valle, Protegeles, Spain bachelor in Economy from Complutense University of Madrid. Since the year 2005, José Luis has been working in the Protegeles association as the project manager (technical coordinator) for the awareness activities and the helplines. Protegeles is a Spanish child welfare NGO, and a reference in this country whenever the issue of safety use by minors on internet and other ICTs is addressed. Protegeles is the Spanish awareness centre and the hotline, and was pioneer creating and running helplines that provide specialised and personalised assistance (by e-mail, messenger and face-to-face) on behavioural disorders related to harmful internet content: eating disorders, cyber-bullying, cyber-addictions. José Luis is also member of the Youth Protection Roundtable, the Spanish Childhood Observatory and the Spanish Audiovisual & TV Content Observatory.

19 4th International Conference Keeping Children and Young People Safe Online Abstracts Tuesday, 28 September

Plenary session, 9.00-11.00, Grand Room

Understanding potential risks on social networking sites – John Carr, eNACSO, UK Children and young people who publish too much or inappropriate information about themselves can put themselves and others at risk from sexual predators, bullies or unscrupulous commercial activity. All the big American social networking sites specify 13 as the minimum age at which a person can be a member. They do this because of the Child Online Privacy Protection Act 1998, principally designed to shield younger children from inappropriate advertising and marketing practices. 13 became the standard for children’s privacy. A survey published by Harris Interactive in June 2010 found that 37% of US youth between the ages of 10 and 12 have an account on Facebook. In March 2010 the UK’s telecoms regulator, OFCOM, found 19% of all children aged 8-12 had a profi le on Facebook, MySpace or Bebo. This rose to 22% when looking at all social networking sites, most of which also stipulate 13, or 25% if limited only to home users. 11% of these 8-12 year olds made their profi les public, so essentially anyone could view everything they had put up there. It is good to know that 89% made their profi les private or limited access only to a list of pre-determined friends and family but 11% is still far too large a proportion not to have done so and let us not forget the 89% should not really have been there in the fi rst place. In the same study OFCOM showed that 37% of 5-7 year olds in the UK who use the internet at home had visited Facebook, although they did not necessarily have or establish a profi le. Something is obviously not working and the COPPA position is currently being reviewed in Washington. We await the outcome with great interest because the US defaults in effect become Europe’s defaults also.

Safer Social Networking Principles – Richard Swetenham, European Commission In 2008, the Commission convened some of Europe’s major social networks as well as researchers and child welfare organizations, to form a European Social Networking Task Force to discuss guidelines for the use of social networking sites by children. The Safer Social Networking Principles for the EU were voluntarily adopted by the industry in February 2009 and have been signed by 20 companies. The document outlines the principles by which SNS providers should be guided as they seek to help minimise potential harm to children and young people, and recommends a range of good practice approaches which can help achieve those principles. There are seven principles: 1. Raise awareness of safety education messages and acceptable use policies to users, parents, teachers and carers in a prominent, clear and age-appropriate manner; 2. Work towards ensuring that services are age-appropriate for the intended audience; 3. Empower users through tools and technology; 4. Provide easy-to-use mechanisms to report conduct or content that violates the Terms of Service; 5. Respond to notiﬁ cations of Illegal content or conduct; 6. Enable and encourage users to employ a safe approach to personal information and privacy; 7. Assess the means for reviewing illegal or prohibited content/conduct. All signatories have provided self-declarations stating how they have considered the Principles in relation to the Social Networking Services which they offer. The Commission committed to monitor the implementation of this agreement and on Safer Internet Day 2010, in Strasbourg, it presented the ﬁ ndings of an independent assessment reporting on the implementation of the Principles by the signatories.

Implementation of the Safer Social Networking Principles for the EU: nk.pl – Anna Rewak & Tomasz Michalak, Poland 1. Nk.pl – a community of 14 m users 2. Technology in the struggle for user safety. 3. European Commission guidelines. 4. Privacy policy. 5. Child protection. 6. Raising internet users’ awareness of online threats. 7. Cooperation with schools – safety in practice.

4th International Conference Keeping Children and Young People Safe Online 20 Tuesday, 28 September

Stardoll.com – Marcus Gners, Sweden With over 70 million registered users, Stardoll is the world’s largest virtual entertainment and social gaming destination for teen and tween girls. Stardoll is a virtual world where the users can become members and create a “MeDoll” (an avatar that the users design themselves), express themselves through design, fashion play and social interaction. Stardoll offers a fun-ﬁ lled approach to fashion, creativity and making friends. Stardoll is headquartered in Stockholm with ofﬁ ces in Los Angeles and London.

Plenary session, 11.30-13.15, Grand Room

Self-defense on the internet – Radosław Zaleski, Gazeta.pl, Poland Radosław Zaleski will show that contrary to popular beliefs young people are not as defenceless online as it may seem at ﬁ rst glance. With the use of case studies he will demonstrate how young internet users form support groups, how they warn each other about online risks and inform website moderators about potential risks.

The Sexualisation of Young People and Risks Posed through Technology – Helen Whittle, CEOP, UK Helen will examine how the role and perception of young people in society has changed over time and how technology has inﬂ uenced this change. Some of the key risks that face young people will be identiﬁ ed, including sexting, personal information sharing inappropriate web content, cyberbullying and grooming. Helen will discuss some of the issues and trends that CEOP has witnessed in the UK, giving examples of how some young people put themselves at risk online and also how offenders manipulate this environment to harm children.

Presentation of a module on „Sexualized self-expression online” – Birgit Echtler, pro familia Bayern, Germany Young people today very easily have access to pornographic materials on the internet. But, neither at home nor at school this is a topic – pornography still is a taboo. The internet is for young people on the one hand a source of information about sexuality, a possibility for orientation, a guide. On the other hand, with the easy and free availability of pornography on the internet also risks emerge. The competent handling of sexualised media content thus is part of media competence and media literacy, which young people need to develop in order to fi nd orientation in a mediatised environment. For these reasons, the German awareness centre klicksafe as well as pro familia Bavaria (the state association of the German Association for Family Planning, Sexual Education and Counselling), and the State Media Centre Baden-Wuerttemberg have joined together as cooperation partners and developed the pedagogical materials “Pornography and sexuality in a media world” (working title). The material takes up the topic content wise and offers profound and comprehensive information, but furthermore also offers concrete worksheets for working with young people. klicksafe here draws on years of experience in developing materials for schools and lessons; the media pedagogues of the State Media Centre Baden-Wuerttemberg with their project “Media – but safely!” are in close contact with teachers, parents, pupils, either at individual counselling or at seminars, parents’ evenings or lessons. The sexual pedagogic know how, fi nally, is contributed by pro familia Bavaria. The pedagogical material is divided into four chapters. It is structured in such a way that teachers, youth workers and social pedagogues that have as yet little or no experience with sexual pedagogic topics can work with it. Module 1 basically concentrates on physical and psychosocial changes that young people experience during puberty – these are the background against which young people talk about sex and watch porn. Module 2 deals with the pressure of being physically attractive, which is built up by advertisements, TV, porn and social communities on young people. Module 3 is the core of the material; it reveals how and why adolescents con- sume pornography, how porn affects young people and where risks, but also possibilities are. Module 4 fi nally outlines how sexualisation and pornographisation of the (media) world impact on language. From porno language, which more and more fi nds entrance into young people’s language („gangbang“, „pussy“, „cumshot“, „bitch“), there is only a short way to sexual chat-up in e.g. Facebook, Myspace or nasza-klasa. Apart from background information and methodical suggestions, the pedagogical materials also offer assistance and support with many further questions that might arise when thematising sexuality in lessons. Thus, both teachers and adolescents shall gain the possibility of overcoming the threshold of addressing the pornography topic.

21 4th International Conference Keeping Children and Young People Safe Online Tuesday, 28 September

Data protection and privacy – Dr. Alexander Dix, Berlin Commissioner for Data Protection and Freedom of Information, Germany Protecting personal data and privacy in open networks such as the internet seems to be a contradiction in it- self. However, social communities and social networks offer their users an “illusion of intimacy”. Indeed, that is what makes them so attractive. Users of social networks want to exchange information, photos, contacts etc. in a protected area (“walled garden”) separated from the open internet. They have a legitimate expectation of privacy on these platforms. The International Working Group on Data Protection in Telecommunications (“Berlin Group”) in their Rome Memorandum on Social Network Services (2008) and the Art. 29 Working Party of European Data Protection Authorities in their Working Paper 163 (2009) have adopted recommendations to regulators, social network service providers, and users of such services. European Data Protection Law applies to all social network service providers even if their headquarters are outside Europe. The most important among these recommendations are: Providers of social networks have a responsibility to raise the awareness of their users with regard to their privacy This implies transparent information of users in a language they understand Privacy-friendly default settings on the platforms should be observed Tools for self-protection should be provided, in particular there should be an option to use nicknames Users should think twice before they upload their personal data (e.g. pictures) on to the platform because the internet never forgets Users should respect the privacy of others when publishing data about third persons Privacy protection should be integrated as a separate subject in school curricula Any marketing activity must comply with the rules laid down in the European Directives on Data Protection and Privacy in Electronic Communications.

Parallel session: Mobile phones – privacy and safety concerns for children and young people, 14.30-16.30, Room 1 (Żwirko)

The new breed of location services – John Carr, eNACSO, UK The development of mobile phones and other portable internet enabled devices has allowed for and encour- aged the emergence of technologies which make it possible for an individual’s whereabouts to be traced and tracked through their use of those devices. Applications can show where someone is right now, where they were at a particular moment in the recent or distant past, or show a record or pattern of their movements again over a more or less extended period of time. Information about a person’s physical location, is potentially highly sensitive. Where it relates to the physical location of a child it is even more so. Location is also an aspect of behaviour. Thus, in an online context, location data also raise potential concerns about behavioural advertising practices. Could location data be used deliberately to target and exploit young people either for commercial or other purposes? Could location data expose children and young people to potentially exploitative or harmful situations even where there is no deliberate intent? Anyone collecting or broadcasting data about someone else’s physical whereabouts should be obliged to observe the very highest standards of data security, yet it is already apparent that this is not always going to be the case. However, because every known location services paid for by advertising it means the apps are free to the end user, available for download by anyone who can click a mouse. That includes children. Can we look forward to children blithely linking location services to their social networking proﬁ les, adding yet another and qualitatively new layer of risk? Some of the location providers specify 18 as their minimum age, others specify 13. Neither has any mechanism for checking or enforcing such a rule. Parents and teachers need to know about these new services, and above all children and young people need to know about them and understand the risks.

4th International Conference Keeping Children and Young People Safe Online 22 Tuesday, 28 September

European Framework for Safer Mobile use by Young Teenagers and Children – Richard Swetenham, European Commission On Safer Internet Day 6 February 2007, leading mobile operators and content providers signed a European Framework for Safer Mobile use by younger teenagers and children. The Framework describes principles and measures that the signatories committed to implementing on the national level throughout Europe by February 2008, including: access control for adult content; awareness-raising campaigns for parents and children; the classifi cation of commercial content according to national standards of decency and appropriateness; the fi ght against illegal content on mobiles. In June 2010, GSM Europe has published a third implementation report of the European Framework for Safer Mobile Use by Younger Teenagers and Children. This review shows that 91 companies are putting in place at national level the measures agreed in a Europe-wide voluntary agreement brokered by the European Commis- sion in 2007. National self-regulatory codes based on the European framework existed in 25 Member States, and a further code has since been signed, in Estonia, which means that 96% of all EU mobile subscribers ben- efi t from this agreement. The GSM Europe report includes an executive summary and 24 national reports that look at the way signatories have implemented the national codes based on the European Framework. As an offspring of the European initiative, the industry has announced in April 2008 the launch of www.teachtoday.eu. The website provides teachers and educators with online resources that help them understand the new technologies better.

Corporate Responsibility: contributing to media competence of young people. A Telefónica o2 Germany perspective – Dr. Roland Kuntze, Telefonica o2, Germany Virtually every young person in Germany has a mobile phone. More than nine out of ten phones have a digital camera integrated and 79 percent of young people can go on the internet with their mobile phone. Young people use these devices to link up with friends and to the internet with its booming social networks. Some concerns are associated with these developments such as access to unsuitable content, data protection or cyber mobbing. This highlights the importance of instilling a sense of responsibility in young people and contributing to their handling of the new media in a constructive way. In his presentation, Dr. Roland Kuntze is going to give an overview on Telefónica o2 Germanys support for different initiatives in the area of youth protection and media competency. He will also highlight the opportunities of the use of new media, using the example of the “Think Big Media College”, a Corporate Responsibility programme aiming to foster the creative use of mobile phones and the internet of young people.

Education in a mobile world – Austrian experiences Handywissen.at – Barbara Buchegger, Saferinternet.at, Austria Mobile phone are an increasingly demanding challenge for schools, the higher the penetration rate of mobile phone is among youth. To use the mobile phone as a digital learning environment within classroom activities is one way of dealing with this challenge. Therefore teachers’ trainings and organizational changes are needed. If schools are targeting the challenge more proactive, they have a better chance of retrieving more beneﬁ t for everybody.

Parallel session: Educating for online safety, 14.30-16.30, Room 2 (Wigura)

Child participation and online safety – George Roman, Save the Children, Romania Child participation is a right and a key concept that describes the extent of children’s involvement, as active participants, within the society. As referring to ICT, most children and youths could be seen as experts in the use of internet and the devices related to this magical world. They are always up to date and curious about it and some of them understand how to identify the potential risks children may be exposed to. Thus, their knowledge represents a resource scarcely utilized in educational activities aiming to increase online safety among children, but also in regard to teachers’ and parents’ abilities to understand and positively check their pupils’/ children’s online presence. The presentation includes methods and best practices to encourage meaningful child participation. It will also describe the International Safer Internet Summer School, which took place between 11th and 17th of July in Romania, this year.

23 4th International Conference Keeping Children and Young People Safe Online Tuesday, 28 September

Peer support and online safety – Juuso Peura, Mannerheim League for Child Welfare, Finland Different forms of youth participation have grown more and more interest among the educators and other professionals working with online safety. Young people seem to rely on peer-to-peer advice, especially when it regards to the use of online technologies. The advice of peers, grounded in lived experience and a shared understanding of how it feels to be young, appears to be perceived as more relevant and trustworthy than that of experts or educators. However, the peer support found online is not always supportive. The presentation is based on Finnish experiences of using peer support and peer education in online safety awareness work. The Mannerheim League for Child Welfare (MLL) coordinates the national Peer Support Scheme in Finnish schools and provides trainings and materials for the peer support instructors in schools. The scheme relies on youth participation, so that the trained peer students plan, carry out, and assess their own actions in the schools, under the guidance of an adult instructor. Nearly 90% of Finnish upper elementary schools are using peer support, typically to work for better school climate, anti-bullying, and substance abuse prevention. Online safety is one of the emerging topics. MLL has produced a training program for peer education in online safety. The peer students are trained so that they are able to prepare lessons or discussion groups for younger pupils or arrange some other actions in their school. Peer support and peer education has also been used in cyberbullying prevention. During the years, peer support schemes have proven to be an effective method to promote positive peer relations and prevent bullying. The incidents of cyberbullying are often invisible and not reported to the school personnel. Trained peer students may notice the incidents, infl uence the informal norms of the school community, and give support for the victims of cyberbullying. Peer support may also be arranged via online discussions. However, it is vital that the role of the peer student is defi ned clearly and supported suf- fi ciently by an adult instructor. Peer education is an engaging and effective method in online safety education. However, it should be tailored to the school culture and used with certain constraints and as part of a whole school approach for online safety.

The role of libraries in online safety education – Urvan Parfentyev, Safer Internet Centre, Russia Co-operation of safer internet centres with youth libraries’ systems can be really useful for promotion of child online safety among youth, parents, decision-makers. First, level of expertise of youth libraries’ specialists in the ﬁ eld of content for children and youth is really high, often higher than one of school teachers – since libraries work much closer with child content. At the same time, children do not treat libraries the same way as schools – what makes them more open for information, but at the same time libraries have the same respect as schools do. Second, youth libraries have a very extended network, especially in post-Soviet countries, what allows to reach children and parents in distant regions. This network is centralized and has a good internal communication, at the same time it is less formal than school system. All this makes youth libraries even more attractive partners than school system. Libraries become ofﬂ ine information centres for youth and parents about internet-safety, provide people with printed and video materials, can consult about responsible and safe use of the internet. Educational aspects of library work allow them to contribute to forming ethical and responsible principles of using the internet among children and youth. Being regional information centres, libraries participate and organize safer internet events, contribute to the work of help centres, and also provide information about hotlines.

Activities of anti-cyber bully school club “SofA” – Adrian Skoczylas, “SofA”, Poland The “SofA” Club was founded by a group of students from a secondary school in Zgierz (Samorządowe Liceum Ogólnokształcące im. Romualda Traugutta) under kind supervision of Marzena Więckowska. The founding members were: Karolina Sobierajska, Izabela Tomczak, Adam Kostecki and Adrian Skoczylas. The idea for the “SofA” Club was initiated during the international project “Schools’ Challenge” organized by the British Council from March 2008 to May 2009. The Club started its activity on May 26, 2009 and its name is an acronym of the English “The Society of Anti-cyberbullying”. The Club’s logo features a mouse which signiﬁ es both – the computer mouse and mousy people, who are customary victims of cyberbullying. The Club’s priorities include: protecting students against e-violence, devising the code of conduct in case of electronic aggression acts, providing help to student victims of cyberbullying, raising awareness of e-violence and ways of preventing it.

4th International Conference Keeping Children and Young People Safe Online 24 Tuesday, 28 September

These aims are reached through a series of workshops for students and youth leaders, systematically tested knowledge on cyberbullying, the school contact point, numerous contests and educational events, cooperation with anti-cyberbullying organisations and local initiative groups. The Club consists of 18 members (10 ordinary and 8 honorary), a supervisor and a co-supervisor. 3 sponsors support the Club ﬁ nancially and 2 media sponsors cooperate with the Club. The Club has its oun own statute, stamp, membership declaration, posters, leaﬂ ets, business cards and website: http://www.traugutt.miasto.zgierz.pl/stop_przemocy/index.htm, contact: [email protected]. In the presentation Adrian Skoczylas will present the origins, activity and the most important events in the “SofA” Club’s young existence, our successes, problems and plans for the future.

Employee voluntary scheme of TP Group – effects and plans for the future – Aleksandra Kozubska, Orange Foundation, Poland Since 2005 the Orange Foundation, together with TP, has been supervising the Education with Internet programme. The programme’s aim is to promote the internet as an educational tool and to raise young internet users’ awareness of safe exploration of the e-content. Voluntary work of the TP Group employees is a vital part of the Orange Foundation activities. In 2008, in cooperation with other organisations, the Foundation invited the TP Group volunteers to run workshops for classes 1-3 of primary schools. During the project, children learnt the most important rules on safe use of the internet. Up to date, about 5,800 pupils and 66 teachers have been trained in the project owing to the volunteers’ commitment. The chance to promote knowledge on safe internet use among children even further has arisen when the Orange Foundation signed an agreement with Microsoft, in which the two companies decided to share and exchange their educational materials. In the future, the Foun- dation plans to issue new teaching aids for the volunteers.

Parallel session: Legal and user issues in the online environment, 14.30-16.30, Room 3 (Conrad)

Legal aspects of cyberbullying – Justyna Podlewska, Nobody’s Children Foundation, Poland Cyberbullying occurs when the internet, cell phones or other devices are used to send or post text or images intended to hurt or embarrass another person. This bullying occurs via email, text and multimedia messaging, posts to blogs, and Web sites. Cyberbullying poses a serious threat to all young people and research shows that more than 50% of Polish children fell victim to it at one time or another. Lawmakers are seeking to address online bullying with new legislation, especially in terms of children protection. In many cases of cyberbullying, such as identity theft or ridicule, existing legislation proves to be insuf- ﬁ cient. Actions taken by the police and the prosecution in order to detect the crime and punish the offender are often too conventional for the nature and form of cybercrime. This hinders enforcement of legal responsibility for such offences. Moreover, legal regulations lag behind the lightning-speed change of cyber-reality and new forms of cyberbullying. It must be observed though, that legislators acknowledge the problem and make efforts to enact new laws in order to protect minors more efﬁ ciently. In her presentation Justyna Podlewska will talk about legal aspects of cyberbullying and ways of taking legal action against cybercrime after it had been committed, as well as about civil law regulations on internet safety. She will also discuss the amendment to the penal code passed on 5 November 2009, which took effect on 8 June 2010.

Children and young people in social networks – privacy issues – Dr. Christiane Rohleder, Federal Ministry for Consumer Protection, Germany Social networks are part of the daily life of young people. That is where they communicate with friends, make new friends, exchange experiences and opinions and talk about a lot of private things – often like in a face- to-face conversation. Most young people are very keen on this. But they are not always aware of the fact that they communicate not only with friends – everybody can read the content if it is not restricted to friends. Media

25 4th International Conference Keeping Children and Young People Safe Online Tuesday, 28 September literacy is essential to minimise the risks of social networks. Young people have to know that the internet never forgets anything, that the Internet is not a private space, that everything you write in a social network can easily be spread. To improve information about these points and to show young people how they can protect their privacy in social networks, the Federal Ministry of Consumer Protection started the campaign “Watch your Web” in 2009. What is even more important than better information is the responsibility of the social networks themselves. Even the best media literacy has little effect if social networks change their privacy settings by defi ning data as “public” which the user had before defi ned as “just for friends”. Privacy by default is essential - especially for the protection of young internet users. But we also need an effective legal framework which en- sures that the operators take their responsibility for data protection and data security. In addition, the law must be applicable and enforceable on a global scale. This also requires an international legal framework for data protection. Besides, we need to improve privacy enhancing technologies. For example, if we had the possibility to attach an “expiry date” to uploaded data, the employer would not be able to fi nd all the old things young people put on the internet years ago.

Mobile Privacy – Lars Kindervater, Deutsche Telekom Group, Germany The mobile and web industries are in the process of an unprecedented convergence. We are seeing the con- tinuing innovation and rapid emergence of new social media and applications, many of which are being used across a multiplicity of networks and always-on internet enabled devices. These developments bring enormous economic and social value to individuals and to society as a whole. They also increasingly enable individual users to shape and present rich and personal identities online while connecting with and bringing virtual communities of their choice literally to the palm of their hands. A critical factor for the sustainable development of this eco-system is a robust protection of privacy where users can continue to have conﬁ dence and trust in mobile applications and services. The mobile industry has a vital opportunity to promote the conditions that ensure privacy is safeguarded throughout this eco-system - with all its players from manufacturers, operating system vendors, application developers,web companies and operators.

Is copying unsafe? Copyrights and child safety online – Dr. Alek Tarkowski, Creative Commons, Poland Copyright law is nowadays the key factor which determines access to and use of any content. Whereas two decades ago copyright concerned only a narrow circle of authors, creators and middlemen, today it applies to anyone who creates, copies or downloads the e-content. At the same time copyright awareness is rather shal- low and Poland suffers from lack of law education programmes. In his presentation Aleksander Tarkowski will show the importance which copyright has for internet users and the need for copyright education. He will also prove that teaching copyright does not amount to teaching about copyright infringement, its violation or copyright protection attributed to professional creators. To explain to children and young people that they are, or soon will be, the subjects of copyright law and that they should be able to manage their own or other people’s intellectual property with bigger awareness is of the utmost importance.

4th International Conference Keeping Children and Young People Safe Online 26 Wednesday, 29 September

Plenary session, 9.00-11.00, Grand Room

EU Kids Online: What Does the Research Say? – Lucyna Kirwil, Warsaw School of Social Sciences and Humanities EU Kids Online conducts studies to fi nd better understanding social consequences of the internet use by children. EU Kids Online undertakes advanced analyses of available fi ndings and own cross-national direct survey among 9-16 years old children and their parents conducted in 25 EU countries. The paper will present a hypothetical model of safety and risk in the internet use by children and a strategy of an empirical validation of the model in the 2nd stage of the project, i.e. what interviews with children and their parents included and how the survey was conducted. The second part of the paper will illustrate what the fi ndings by EU Kids Online will say on the safe and risky use of the internet by children. The examples of the fi ndings from two recent Polish correlational studies on individual traits that increase a probability of risky experiences online will be shown. The fi rst study looked for ways and motives for experimentation with identity online in 10-year olds and 16-year olds. The second study (over 500 13-year olds and 16-year olds) established relations between youth’s exposure to drastic contents on the internet, the internet dependency, and aggressiveness in real social contacts. The fi ndings show that developmental factor, i.e. age and competence growing with age, have a great meaning for safety online. Also, they confi rm the hypothesis that risky internet behaviour is related to asocial offl ine behaviour. Implications of the fi ndings for policy and practice will be discussed.

Does the big WEB change a human: a little-big Digital Native – prof. Mariusz Jędrzejko, WULS & Mazovian Centre for Addiction Prevention, Poland The ubiquitous nature of the internet and its user-friendliness became the features of the 21st century. It is dif- ﬁ cult to imagine our lives without this new communication and knowledge tool. However, as opposed to other great inventions (like print and a book, a car or a plane), internet has enormous impact on the human behaviour model and the way humans interact socially. The presentation will focus on a new phenomenon – Digital Native (DN) which is still little known and rec- ognised. On the basis of authors’ original research and therapy with people addicted to the internet, some changes in behaviour, language and social reactions, as well as consequences of cyberspace addictions will be presented. One of the visible symptoms of internet addiction is a growing verbal aggression which turns into active aggression and a decrease of traditional social contacts (face to face). Digital Native is characterised by a reduced need of personal contacts and changed dietary habits. Digital Na- tive treats MultiWeb tools as an indispensable element of everyday functioning. Using multimedia is not about satisfying essential needs, but rather it becomes an integral part of functioning at every stage of life (a DN wakes up and goes to sleep with the multimedia). Web contact is the primary form of meeting other people, especially peers. DN is more impulsive and more ‘open’ (i.e. more likely to expose oneself on the internet, even if it involves transgressing aesthetic and commonly accepted cultural boundaries). Also, DN spends much more time on the internet than his or her parents or peers. A child with a DN syndrome has higher multimedia skills and “multifunctional abilities”, i.e. he or she can use a few multimedia tools at the same time. A DN is also quicker in “web” (internet) reading.

A presentation of the Polish and German Safer Internet Centres – Anna Rywczyńska, NASK, Poland & Stephanie Kutscher, klicksafe, Germany The EC Safer Internet Programme was set up with young internet users in mind. New media play an ever increasing role in their lives, while the virtual world blends with their everyday reality at every turn. The internet, while creating unlimited opportunities for accessing knowledge and opening new ways of communication and social contacts, also poses a range of threats that could compromise the safety of its users. This is why children, parents, caretakers and teachers need support in gaining knowledge about online threats and help in order to competently deal with e.g. cyber crime. This was the aim of the Safer Internet programme initiated in 1999 by the European Commission. In Poland, the programme has been implemented since 2005 by the Polish Safer Internet Programme Centre run together by the Research and Academic Computer Network and the Nobody’s Children Foundation. The main Partner of the Centre is the Orange Foundation. The Polish Centre organizes a number of educational events, including conferences and trainings for teachers, law enforcement representatives and other institutions involved in activities aimed at improving internet safety. Moreover the Polish Centre prepares educational materials and organizes social media campaigns. The Centre is also involved in combating illegal internet content (Dyżurnet.pl

27 4th International Conference Keeping Children and Young People Safe Online Wednesday, 29 September

Hotline) and providing support whenever the young internet users’ safety is at risk (Helpline.org.pl). The internet is a phenomenon without boundaries, hence the importance of the international dimension of the project. The INSAFE network that gathers awareness-raising projects and the INHOPE association that unites Hotlines make possible the exchange of experience and expert knowledge, as well as a more effective battle against illegal content. One example of close international cooperation is the “Keeping Children and Young People Safe Online” conference organized together with the German klicksafe project. klicksafe is since 2004 the German Awareness Centre within the EC’s Safer Internet Programme. Implemen- tation of the raising awareness tasks is done by informing about various topics on the klicksafe website, by development of materials for the target groups, by train-the-trainer concepts for e.g. parents or teachers, and by a broad public campaign (e.g. with the klicksafe clip “Where is Klaus?”). Another important aspect of the work of klicksafe is cooperation with partners both on national and European level. klicksafe is implemented by the Media Authority of Rhineland-Palatinate (Landeszentrale für Medien und Kommunikation (LMK) Rheinland- Pfalz - coordination) and the Media Authority of North-Rhine Westphalia (Landesanstalt für Medien NRW (LfM). The presentation will be aimed at outlining the key issues tackled as part of the Safer Internet programme and drawing attention to the international cooperation in ﬁ ghting for a safer cyberspace.

E-learning courses for parents and professionals – Łukasz Wotasik, Nobody’s Children Foundation, Poland Since 2007 Nobody’s Children Foundation in cooperation with the Orange Foundation provide e-learning courses on the safety of children on the internet. During the recent years 3 courses for primary and middle school pupils were made available on the e-learning platform www.kursy.dzieckowsieci.pl. So far, over 100,000 children made use of it. “Child on the Web” courses for adults are a new offer of Nobody’s Children Foundation and Orange Foundation, where professionals working with children and parents will fi nd in-depth information on children’s safety online. The course is divided into three modules. The fi rst module contains a description of internet threats to children – NCF’s employees present the specifi city, scale and legal aspects of internet child grooming, children’s contact with dangerous content, cyber-violence and cyber-crime. The opinions of the experts are presented along with multimedia materials. The second module focuses on the prevention of threats – among other things it presents the experiences and offer of the Helpline.org.pl project. The third module introduces the websites and educational offers of the “Child on the Web” programme. It features fragments of e-learning courses and educational fi lms used in school curricula. Tomasz Sobczak is the course guide. The „Child on the Web” course is an excellent tool for professional self-development. It can be watched on the www.dzieckowsieci.pl website or on the www.kursy.dzieckowsieci.pl platform. After completing the course on the platform the learners may obtain a training certifi cate. Course DVDs will be released soon and they may be used in trainings for example during teaching staff meetings. “Child on the Web” courses are part of the Safer Internet programme in Poland.

Internet for children with hearing disabilities – educational resource „321… Internet!” – Marek Kosycarz, Microsoft, Poland Internet inﬂ uenced the way we communicate, establish and maintain relationships with people, spend our free time and learn. The access to digitalised information resources positively affects our growth opportunities, the quality of education we receive, chances for succeeding on a job market and our functioning in a civil society. Lack of access or lack of skills necessary to use the internet resources result in social exclusion. What is more, the internet involves various threats, from pornography and cyber-bullying to identity theft, extortion, fraud and organised crime. Opportunities and threats related to the internet are particularly evident in case of children, and especially deaf children. We have to become aware of the fact that deaf people were not able to use such revolutionary inventions as a telephone for many years. Only the popularisation of texts, e-mail and internet messengers with image sending function changed their situation. Internet has great potential to eliminate disproportions regarding access to education and job market and the level of involvement in a civic society. Therefore, apart from adapting internet resources to the needs of deaf children, we should protect them against threats. A “321… Internet!” educational package developed by Mi- crosoft and Nobody’s Children Foundation, adapted to deaf children’s needs, is an example of such actions.

4th International Conference Keeping Children and Young People Safe Online 28 Wednesday, 29 September

Virtual worlds – Karl Hopwood, Insafe, Belgium What do we mean by a virtual world – are they just for children and young people? This session will explore the growing number of virtual worlds – some clearly aimed at young children and some clearly not. What effects can they have on children and young people and should we be concerned? The latest research suggests that the largest area of growth in virtual worlds use will be of 5-9 year olds which is set to increase by 27% by 2015. As children and young people use increasingly mobile devices in order to connect to the internet and play online games, how can we best protect them and ensure that they have a safe, secure and fun experience.

Plenary session, 11.30-13.15, Grand Room

Messengers for Kids – tools for a safer online experience – Mike Cosse, Microsoft, Germany Microsoft has initiated a number of safety projects in Europe for a safer use of messengers. Instant Messaging is a popular online tool amongst users below the age of 12. However, since this age group typically lacks sophisticated online literacy, it seems quite useful to provide a special tool to meet their needs. Microsoft provides a choice of parental control features in Windows Live. Windows 7 and Xbox360 are prominent role-models for Microsoft in providing a high level of safely for children and youngsters. Microsoft with its Windows Live Messenger is next to ICQ and Yahoo one of the leading providers of messenger tools. As the attractiveness of messengers climb higher every year by year, Microsoft and partners provide a solution for parents to allow their children to participate in this way of communicating more safely. One of the key features is parents’ exclusive right to sign-off new chat friends and contacts for their children. Parental Control through Windows Live (Family Safety) is globally available free of charge. The special Kids Messenger is limited to Germany so far. Microsoft Germany and Microsoft Denmark went similar ways in providing support for special needs for minors when using the messenger. In Germany, Microsoft collaborated with the Johanniter Unfallhilfe. The Johanniter provided a special buddy name to be contacted when in need for guidance for dealing with typical problems of adolescence. In Denmark, Microsoft collaborates with professional psychologists from Save the Children. They advice via chat on the topics of online bullying, sexual harassment and grooming online. The project is targeted at teens (12-17 years) but is also open for parents or others who might need advice on the topic. The user simply adds [email protected] to the contact list and will be able to chat with the professional staff.

Child pornography legislation around the world - Caroline Humer, ICMEC, US The International Centre for Missing & Exploited Children (ICMEC) is leading a global movement to protect children from sexual exploitation and abduction. The Koons Family Institute on International Law & Policy (The Koons Family Institute) is the in house research arm of ICMEC. The Koons Family Institute conducts and com- missions original research into the status of child sexual exploitation and child protection legislation around the world and collaborates with other partners in the fi eld to identify and measure threats to children and ways ICMEC can advocate change to help make children safer. In 2006 ICMEC published its Child Pornography: Model Legislation and Global Review report. ICMEC has con- tinued to update its research into the child pornography legislation currently in place in the nations of the world to gain a better understanding of existing legislation and to gauge where the issue stands on national political agendas. In particular, the research focused on whether national legislation: (1) exists with specifi c regard to child pornography; (2) provides a defi nition of child pornography; (3) criminalizes computer facilitated offenses; (4) criminalizes the knowing possession of child pornography, regardless of the intent to distribute; (5) and requires Internet Service Providers (ISPs) to report suspected child pornography to law enforcement or to some other mandated agency. In the summer of 2009, ICMEC conducted a thorough update of the research on existing child pornography legislation, expanding its review beyond the 187 Interpol member countries to include 196 countries. Recent report can be found at: http://www.icmec.org/en_X1/English__6th_Edition.pdf

29 4th International Conference Keeping Children and Young People Safe Online Wednesday, 29 September

Psychological and legal aspects of grooming. A new online grooming legislation awareness campaign – Marta Wojtas & Łukasz Wojtasik, Nobody’s Children Foundation, Poland The problem of internet child grooming has been a serious social matter since the popularization of internet communicators. With internet access among children on the rise, the scale of the threat increases, while the rapid development of information technology results in a constant evolution of the forms of this phenomenon. Counteracting the problem is one of the priorities of the online safety of children policy all over the world. Apart from education and support, a very important role here is played by appropriate legal regulations and efﬁ cient Police initiatives targeting those who seduce children on the internet. In Poland, the problem of internet child grooming was taken up already in 2004 by the Nobody’s Children Foundation, which organized a nationwide campaign “Child on the Web”. The campaign’s motto „You never know who is on the other side” drew attention to the threats arising from contacts with strangers on the internet. As part of the Saferinternet.pl programme initiated in 2005, NCF together with NASK, as well as a number of partners, has been conducting comprehensive educational activities aimed at increasing the safety of children on the internet. These activities focus particularly on the threats connected with sexual harassment of children. Since 2007, NCF together with the Orange Foundation has been running the Helpline.org.pl (800 100 100) project, where consultants provide support for children, parents and professionals in situations where there is a suspected online child grooming. During her talk, Marta Wojtas, Helpline.org.pl coordinator will present an outline of the problem of sexual harassment of children with the use of modern technologies. The speech will be based on the experience gained through the Helpline.org.pl campaign and will focus on a particular form of the phenomenon – internet child grooming. Łukasz Wojtasik – the NCF’s „Child on the Web” campaign coordinator - will talk abort new legal regulations that came into effect in Poland on 8 June 2010. These regulations penalize grooming and making sexual offers to children on the internet. He will also sum up the „Every move on the internet leaves a trace…” campaign aimed at raising awareness about the new regulations.

Harmful but legal content – safety concerns for children – Dr. Marek Dudek, NASK, Poland Dyżurnet.pl is a hotline that has been operating since January 2005 at the Research and Academic Computer Network (NASK). It deals with reports concerning illegal and harmful content on the internet. The team works as part of the European Commission’s “Safer Internet” programme. In line with the accepted procedure Dyżurnet.pl passes information about illegal internet content to the Polish Police or to other hotlines associated in INHOPE (International Association of Internet Hotlines). If the content is on Polish servers and is legal, but harmful to young people, Dyżurnet.pl contacts the website administrator or a particular hosting company and requests that the reported content is deleted or moved to another section of the website. During the last 2 years Dyżurnet.pl observed an increase in the number of notifi cations regarding content that is harmful (particularly to young people), but not regulated nor banned by the Polish law. Many reports concern brutal, macabre or obscene materials (photographs of accident victims, cannibalism, body deformations, bestiality towards animals). The reports are related to promoting dangerous behaviours, for example encouraging abortion (including home abortion, without medical care), promoting sects and other dangerous social groups, aggression, racism, encouraging self-mutilation, suicide, using substances and other psychoactive drugs, promoting bulimia and anorexia. The notifi cations also include reports on fi nancial abuse and failures to provide full information about high costs of using services. The detailed analysis of the abovementioned reports proves that it is necessary to initiate regular cooperation with social networking website administrators and execute the implemented self-regulation policies before they are regulated by law.

4th International Conference Keeping Children and Young People Safe Online 30 Wednesday, 29 September

Parallel session: Positive online content for children, 14.30–16.30, Room 1 (Żwirko)

fragFINN – safe surfi ng environment and search engine for children - Lidia de Reese, fragFINN e.V., Germany fragFINN started in 2007 as part of the initiative “A Net for Children”. First realised as a project by the Freiwillige Selbstkontrolle Multimedia-Diensteanbieter (FSM) e.V., a corporate society was founded November 2009 (frag- FINN e.V.). Funding comes from the telecommunications, online and media industry. fragFINN provides a safe place in the Internet that allows children aged 8 to 12 years of age to go online without any risk of fi nding harmful content. Following a whitelist-based approach, fragFINN promotes the positive diver- sity of the internet for children. Children can pursue their interests over the full length and breadth of the internet and learn how to use the medium responsibly and on their own. fragFINN allows easy access to interesting and multifaceted websites and supports children’s continuous education in the fi eld of media literacy. Facts and Figures: fragFINN is based on an extensive list of websites that all have been checked by media pedagogy experts. To be included on the whitelist, websites must fulfi l criteria which have been defi ned and are regularly refi ned by an expert consortium. Each domain included is checked against the set of criteria and reviewed regularly. Everybody (children, parents, teachers, providers) is invited to propose web sites to be included into the whitelist. As the scope of fragFINN is rapidly getting bigger, it is now a “contact point” for content providers, parents and teachers when dealing with children and the internet. The search engine www.fragFINN.de children is based on the fragFINN whitelist and provides a quick and easy access to websites following children’s interests and best practice examples for children’s chat rooms, game sites or news pages are being given. A specifi c section for parents and teachers with information on the subject of safe surfi ng for children and various materials for download is provided.

BeSt – web browser for kids – Marcin Sołodki, Nobody’s Children Foundation, Poland For more than 5 years, the www.sieciaki.pl online service has been running a catalogue of websites that are safe for use by children (Sieciakowe BeSt). The several hundred websites present in the catalogue were pro- posed by their administrators/owners, as well as their users. Each website was evaluated and certiﬁ ed by a team of people involved in the implementation of the “Child on the Web” campaign run by the Nobody’s Chil- dren Foundation. These websites, which are grouped into age and theme categories, have their supervisors, who randomly monitor their content and respond to reports of any irregularities. The presentation will showcase a computer program based on the catalogue’s resources – the “BeSt safe internet browser for children”. The program was created for children between 3 and 12. It will let young internet users search and access only safe websites. By having access to the administration panel, parents and teachers will be able to determine time limits for their children’s (pupils’) internet access, as well as browse the history of visited sites. The users of the program will be able to use the application for proposing new websites which, upon their positive veriﬁ cation, will be added to the BeSt catalogue.

Ciufcia.pl – can a safe website for children also be fun? – Rafał Han, Han Bright sp. z o.o., Poland The prevailing opinion is that good fun is impossible without turning a blind eye to safety matters. Disregarding safety makes things more enjoyable and makes fun more appealing. This concerns the safety of internet websites for children in particular. The best solution seems to be for a parent to constantly and personally supervise their child’s online activity. A few question arise: how come? Should the parent assume the role of a policeman or a guide? What emotions should accompany the child? The feeling of being controlled or the awareness of shared fun, when the parent becomes a partner in entertainment and learning? What do we need in order to reach the (seemingly utopian) stage, when the parent and their child are inspired online to spend interesting time together ofﬂ ine?

31 4th International Conference Keeping Children and Young People Safe Online Wednesday, 29 September

Based on our own experience (as parents, teachers and educationalists) we decided to create something that will provide us with the tools and inspiration for building relations with our children. A place where, in an atmosphere of good fun, we will become guides for our children. For a couple of years, we have been developing our innovative vision online in the form of the Ciufcia.pl website, which, just like a virus, successfully reaches an ever increasing group of addressees – presently one out of two Polish households with a pre-school child. How did the Han Bright team manage to create a website that has become a support platform for parents for building mutual relations with their children, where they can discover and learn to know each other better in a friendly atmosphere of unforgettable emotions? Learn more about the history and making of the website in a speech by its originator Rafał Han.

Jojo.pl - safe internet for children vs. client’s marketing goals – Anna Małczyńska, Discipline Media Group, Poland What all interactive agencies deﬁ ne as their top priority is to help clients reach their marketing goals, mainly in sales boost and positive image creation. This becomes problematic, when it comes to marketing to children. Apart from law regulations, there is also the question of ethics and ethical behaviour, which most often contradict clients’ expectations. Taking the www.jojo.pl website as an example, we will present the process of searching for the golden mean between what is good for children, supporting the client’s needs and kids’ expectations from the website.

OVCE.sk – an amusing awareness raising tool for the youngest internet users - Dominika Haringová, eSlovensko.sk, Slovakia In October 2009, the Slovak Safer Internet Centre introduced to the public four animated stories featuring sheep in a sheep pen using the internet and mobile phones in a rather unwise way. However, what the sheep did was in fact a reﬂ ection of how many young people use the modern technologies nowadays. The videos were a big hit in Slovakia, they were broadcasted on the national TV channel in prime time for kids, and stories were published as cartoon in a popular kid’s magazine. The sheep also have a website OVCE.sk (operated by the Safer Internet Centre), where their fans can watch the videos, test their knowledge about safer use of the internet, play simple games, download various items, including informative materials for parents and teachers. DVDs with the videos and a methodical handbook are being distributed to prevention workers, schools, youth centres where they can be used for a broad range of group activities and discussions on sensitive issues such as grooming, paedophilia, racism, misuse of personal information or photographs… Slovak, Hungarian and Roma language versions exist, as well as sign language and English subtitled versions. New episodes will be released in Fall 2010.

How to develop websites for children with visual disabilities – Artur Marcinkowski, “The Visibles” Foundation, Poland The presentation will focus on some basic issues related to the accessibility of websites to the disabled and those affected by the digital divide. In view of the rapidly growing impact of the internet on all spheres of life it is necessary to develop websites that are free of discrimination and accessible to all. Relevant norms and criteria regulating the issue of website accessibility have been created and included in the WCAG document. The intro- duction will deal with the question what is the WCAG document, why it has been created, who it is addressed to and what it is aimed at. The main WCAG priorities which constitute the basic accessibility criteria and international standards followed by website developers will be highlighted. Next, the presentation will touch upon the key issues regarding the proper developing of websites, basic principles of creating the source code in accordance with WCAG standards, text formatting, creating navigation, forms, links and embedding graphics. Some solutions enabling reading applications to work with ﬂ ash will be presented. The presentation will be concluded with an overview of accessibility testing methods, validating tools and a short presentation of an accessibility audit.

SIP Bench II – benchmarking of parental control tools for the online protection of children – Jutta Croll, Stiftung Digitale Chancen, Germany The SIP Benchmark is a study carried out by INNOVA Europe, Brussels, Cybion, Rome and Stiftung Digitale Chancen, Berlin on behalf of the European Commission within the Safer Internet Program. An evaluation of the effectiveness and

4th International Conference Keeping Children and Young People Safe Online 32 Wednesday, 29 September

usability of parental control tools for the online protection of children will be done by the consortium partners bi-annually. Within each testing cycle 30 products are tested against the following assessment criteria: effectiveness, per- formance, usability, confi gurability, transparency, security (resistance to hacking and other security issues), suitability, customisation for European users and new forms of digital content (e.g. web 2.0 user generated content and social networking web sites). As result a ranking list will be produced at the end of each testing cycle to help end-users in the decision making process; in addition the results will be stored in a database for end-users needs; and a study report will be produced at the end of each testing cycle. A Steering Board with members from Poland, Finland, France, Germany, Italy and Latvia accompanies the project. The presentation of SIP Benchmark II at the Warsaw conference will comprise the very fi rst results of the fi rst testing cycle and will give an outlook how parents and other adults responsible for minors can make use of the projects fi ndings.

Parallel session: Online overplay, 14.30–16.30, Room 2 (Wigura)

Online games – Janice Richardson, Insafe, Belgium Game-playing has an important role in the sociological development of children, encouraging them to experi- ment with clearly defi ned parameters and test their social skills in a safe environment. Most games are played with others at least some of the time and many aspects can be incorporated into real-world civic and political life. Online game-playing is a universal activity wherever young people have access to a computer, with almost all teens playing games and at least half playing games on a given day. Game playing experiences are diverse, with the most popular games falling into the racing, puzzle, sports, action and adventure categories. Neverthe- less major fi nding show that game playing sometimes involves exposure to mature content, with almost a third of teens playing games that are listed as appropriate only for people older than they are (http://www.pewinter- net.org/Reports/2008/Teens-Video-Games-and-Civics.aspx). The two panel discussions within this workshop take an in-depth look at the opportunities and risks linked to online gaming, mapping the criteria that make young people more vulnerable to the latter. Panellists will put forward examples of good practice that could be scaled and adapted for implementation in other contexts. They will also tackle the sticky issue of integrating games more successfully in classroom room, in an effort to promote more responsible gaming in the broader world. Thirdly, the workshop will investigate game-rating systems, age-verifi cation needs and classifi cation of online content, three issues that are high on the agenda in most countries on across the European Union.

Pegi Online – Rafał Lew-Starowicz, PEGI Council & Dr. Dominika Urbańska-Galanciak, SPIDOR, Poland The Pan-European Game Information (PEGI) is a computer and video game content rating system established to help European parents make informed decisions on buying computer games suitable for their children. It was developed by the Interactive Software Federation of Europe (ISFE) and launched in spring April 2003. It replaced a number of national age-rating systems with a single European system and is now used in 30 Euro- pean countries (Austria, Denmark, Hungary, Latvia, Norway, Slovenia, Belgium, Estonia, Iceland, Lithuania, Po- land, Spain, Bulgaria, Finland, Ireland, Luxemburg, Portugal, Sweden, Cyprus, France, Israel, Malta, Romania, Switzerland, the Czech Republic, Greece, Italy, the Netherlands, the Slovak Republic and Great Britain). The whole system is overseen by a number of different Boards and Committees, which offer advice, adapt and modify the PEGI questionnaire and raise awareness on safe use of video and computer games in the European society. PEGI has the enthusiastic support of the European Commission. It is considered to be a model of European harmonisation in the ﬁ eld of the protection of children. During the presentation origins and functioning of PEGI will be presented. Special focus will be given to PEGI promotional campaigns in Poland, which were addressed to parents, children and journalists.

33 4th International Conference Keeping Children and Young People Safe Online Wednesday, 29 September

Protegeles campaigns in Spain addressing cyber-addictions – Jose Luis Zatarain, Protegeles, Spain Since the appearance of the so-called Web 2.0, minors and adolescents are interacting with online technologies in a very different way, they have become “brilliant” content producers and they spend much more time meeting, exchanging information and playing online with others. There are a lot of beneﬁ ts this framework is providing to children, but in many cases they also feel the need to spend even more time online, sometimes these situations could be considered as disorders. Protegeles is exploring this ﬁ eld and has launched several campaigns on this issue.

Serious game as a new way to raise awareness via an immersive experience – Pascale Garreau, French Safer Internet Centre, France Serious games are new and rather innovative educational tools relying on the game plays and mechanisms used in video games to teach various topics. 2025 ex machina is indeed the ﬁ rst such game to have been developed in France in the realm of critical education to the internet. Targeting the 12-16 years old, it is a thriller-like game emphasizing the temporal dimension of internet and long term consequences of our actions on the networks. The ﬁ rst online episodes of the game will be presented during the conference. Relying on this example, the speaker will focus on the advantages of serious games in both raising awareness and modifying daily behav- iors among the teenagers. A special attention will be paid to the potential of immersive experience to reach these purposes. First available returns from users will be presented.

Internet addictions – Klaus Wölfl ing, University of Mainz, Germany Since the internet has become widely available, an excessive up to an addictive use of computers and the world wide web is beeing currently discussed in society as well as in psychology, psychiatry and psychotherapy. In their daily work, clinicians and pediatricians are confronted with patients who chat, gamble, buy, download pornography online or play online computer games compulsively. Those patients report that they suffer from an intrinsic urge to ‘be online’. Due to the excessive use of the internet the preferred online behavior becomes more salient than any other activity in the person’s life. During the development and maintenance of an addictive behaviour in the sense of a behavioural addiction, patients with internet addiction (IA) show a pattern of symptoms (tolerance, withdrawal, interpersonal confl ict, mood modifi cation, and relapse) comparable to substance-related disorders. The internet activity seems to become the most prominent and effective coping strategy against stressors of all kind. In 2008 the specialized research and intervention outpatient clinic „Ambulanz für Spielsucht“ was founded in the Department of Psychosomatic Medicine and Psychotherapy, Medical University Centre Mainz in order to identify, characterize and treat Pathological Gambling (PG), Internet Addiction and Computer Game Addiction (IA/CA). Therefore an innovative and unique behavioural psychotherapy program (individual and group therapy) was developed. Current research of the “Ambulanz für Spielsucht” focuses on the development and evaluation of diagnostic criteria and the clinical description of IA/CA as well as the psychophysiological and neurobiologi- cal investigation of underlying brain processes in internet overuse (neuroimaging studies using EEG). Identifi ed subtypes of patients with IA/CA and their clinical characteristics and fi rst outcomes of behavioural therapy will be presented. The aim of the present lecture is to give an overview of our own as well as international conducted research on internet addiction and to discuss in general whether drug and behavioural addictions have common underlying mechanisms with important therapeutical implications.

4th International Conference Keeping Children and Young People Safe Online 34 Wednesday, 29 September

Parallel session: Session for law enforcement, 14.30–16.30, Room 3 (Conrad)

Countering illegal and harmful material online – current developments and challenges – Frank Ackermann, eco Hotline, Germany German hotlines and German Federal Police have a well functioning working relationship since 1999. Follow- ing the coalition agreement between the government parties which requires child sexual abuse contents to be restricted for access at host-provider level instead of blocking it at access-provider level, procedures between police and hotlines are currently further optimized. Notiﬁ cation of the hosting ISP is a central element to address the incriminated content at its source. The level of cooperation between law enforcement and self-regulative bodies which helps to minimize periods of availability of child sexual abuse contents and provides for more detailed statistics could serve as a role model for other countries. A regular challenge for hotlines is the treatment of reported “harmful” content as opposed to “illegal” content, where complainants are expecting the hotline or law enforcement to take action in situations that are not sanctioned by law. Although the desired outcome is usually achieved on the basis of general terms and conditions by host providers, an obligation cannot and should not be read from it. Providers have to observe both the rights of their clients, some of them fundamental such as freedom of expression and the telecommunications secrecy, and the protection of youths in the media. Tangible limits can only be imposed by legislators.

Grooming – analysis of cases reported to Helpline.org.pl – Agnieszka Nawarenko & Weronika Sobierajska, Nobody’s Children Foundation, Poland Helpline.org.pl is a project which helps the youngest internet users whose safety is threatened while using new technologies. One of the threats reported to our team is internet grooming committed by adult abusers. Until now Helpline.org.pl has received around 400 reports constituting suspected child welfare threats arising from relationships initiated with adults on the Internet. The legal changes that came to force on 8 June 2010 and accompanying public campaigns frame a new direction in ﬁ ghting these threats. Still, child online grooming is in most cases a process that is complex and difﬁ cult to diagnose. It does not always end in a contact with the victim in reality, but in all cases it results in deep harm done to the young person. The aim of the presentation is to analyse this process on the basis of some examples of reports which Helpline.org.pl deals with.

European Financial Coalition – Jennifer Lopes, jugendschutz.net, Germany The European Financial Coalition against Commercial Sexual Exploitation of Children Online (EFC) was for- mally launched on 3-4 March 2009 at the “An Indecent Profi t” conference by M. Jacques Barrot, Vice-President of the European Commission. Major fi nancial, internet and technology corporations have joined forces with international policing agencies, the European Commission and specialist child protection non-governmental organisations to track and disrupt the trade in child abuse images and confi scate the proceeds of crime by those who are engaged in the commercial distribution of child sexual abuse images on the internet. Led by the Child Exploitation and Online Protection (CEOP) Centre – the UK’s dedicated policing organisation for protecting children from sexual exploitation – and funded by the European Commission, the EFC brings together stakeholders engaged in the fi ght against the commercial distribution of child sexual abuse images. The aim is to facilitate and support pan-European police operations focused on this area of criminality, with cross-sector solutions targeting, in particular, the electronic payment systems used to purchase child exploitation and abuse images on the internet. The main aim of the EFC is to identify long-term solutions to commercial child abuse websites, whether those solutions are technological, fi nancial, through law enforcement operations or legal. This will be achieved in part by having law enforcement participation from as many of the member states as possible to ensure the sharing of data, intelligence and best practice in this area, and to work closely with the fi nancial industry.

35 4th International Conference Keeping Children and Young People Safe Online Wednesday, 29 September

The EFC is currently collecting as much data as possible on child abuse websites in order to have a full strategic picture, such as: the extent of the problem the motivations of organisers the motivations of buyers, and the ﬁ nancial processors utilised.

There is no one single ‘silver bullet’ in eradicating the issue of commercial child abuse websites. The EFC believes in working constructively in a multi-stakeholder environment to identify a range of solutions to perma- nently dismantle the architecture behind this crime. For more information please visit http://www.ceop.police.uk/efc

Self-regulation initiatives in Russia: cooperation with law enforcement agencies – Evgeny Bespalov, Friendly Runet Foundation, Russia The Friendly Runet Foundation has been implementing a complex strategy in Russia in the ﬁ eld of safer internet use. When implementing safer internet node functions and dealing with fast-evolving communication technologies a necessity of self-regulation of the internet industry becomes very obvious. With the participation of Friendly Runet several self-regulation documents were developed. A Declaration for safety of children and young people on the internet contains basic principles for the industry concerning safer internet use and sets a direction for a consolidation of the industry’s efforts. As a development of the Declaration other specialized and binding public documents were created with the participation of Friendly Runet. Leading Russian ISPs have signed a Charter for combating child pornography on the net. The ISPs undertook to block web-sites with child porno and to give ﬁ ltering services to their users. One more public document - a Declaration of Russian hosting providers for safer internet establishes a procedure for processing illegal content reports and taking down child sexual abuse materials with due account taken of interests of law enforcement agencies. All these self-regulation initiatives can become a good tool for making Russian segment of internet safer and friendly media.

4th International Conference Keeping Children and Young People Safe Online 36 Conference Programme – Day 1 Tuesday, 28 September 2010, 9.00-16.30

8.00-9.00 Registration 9.00-11.00 Plenary session Moderator: Agnieszka Wrzesień, NCF, Poland 9.00-9.20 Welcome Address: Agnieszka Wrzesień, Nobody’s Children Foundation, Poland Marcin Bochenek, NASK, Poland Peter Behrens, klicksafe, Germany Jadwiga Czartoryska, Orange Foundation, Poland 9.20-9.50 Understanding potential risks on social networking sites - John Carr, eNACSO, UK 9.50-10.15 Safer Social Networking Principles - Richard Swetenham, European Commission 10.15-11.00 Implementation of the Safer Social Networking Principles for the EU: nk.pl - Anna Rewak & Tomasz Michalak, Poland Stardoll.com - Marcus Gners, Sweden MySpace Poland - Sebastian Huber, Poland 11.00-11.30 Coffee break 11.30-13.15 Plenary session Moderator: Anna Rywczyńska, NASK, Poland 11.30-11.50 Self-defense on the internet - Radosław Zaleski, Gazeta.pl, Poland 11.50-12.30 The sexualisation of young people and risks posed through technology - Helen Whittle, CEOP, UK 12.30-12.50 Presentation of module on „Sexualized self-expression online” - Birgit Echtler, pro familia Bayern, Germany 12.50-13.15 Data protection and privacy - Dr. Alexander Dix, Berlin Commissioner for Data Protection and Freedom of Information, Germany 13.15-14.30 Lunch 14.30-16.30 Parallel sessions Session 1 Session 2 Session 3 Mobile phones - privacy and Educating for online safety Legal and user issues in the online safety concerns for children environment and young people Child participation and online safety - George Roman, Save the Children, Legal aspects of cyberbullying The new breed of location services - Romania - Justyna Podlewska, NCF, Poland John Carr, eNACSO, UK Peer support and online safety Children and young people in social European Framework for Safer Mobile - Juuso Peura, Mannerheim League networks - privacy issues use by Young Teenagers and Children for Child Welfare, Finland - Dr. Christiane Rohleder, Federal Ministry - Richard Swetenham, European for Consumer Protection, Germany Commission The role of youth libraries in online safety education - Urvan Parfentyev, Safer Mobile Privacy - Lars Kindervater, Corporate Responsibility: Internet Centre, Russia Deutsche Telekom Group, Germany contributing to media competence of young people. A Telefónica o2 Germany Activities of anti-cyber bully school club Is copying unsafe? Copyrights and child perspective - Dr. Roland Kuntze, Telefonica “SofA” - Adrian Skoczylas, school club safety online - Dr. Alek Tarkowski, Creative o2, Germany “SofA”, Poland Commons Polska, Poland

Moderator: Dr. Joachim Kind, Moderator: Ewa Dziemidowicz, Moderator: Jörg Horchheimer, German klicksafe, Germany NCF, Poland Safer Internet Centre, Germany Conference Programme – Day 2 Wednesday, 29 September 2010, 9.00-16.30

9.00-11.00 Plenary session Moderator: Łukasz Wojtasik, NCF, Poland 9.00-9.20 EU Kids Online: what does the research say? - Dr. Lucyna Kirwil, The Warsaw School of Social Sciences and Humanities, Poland 9.20-9.45 Does the big WEB change a human: a little-big Digital Native - prof. Mariusz Jędrzejko, WULS & Masovian Centre for Addiction Prevention, Poland 9.45–10.00 A presentation of the Polish and German Safer Internet Centres - Anna Rywczyńska, NASK, Poland & Stephanie Kutscher, klicksafe, Germany 10.00-10.15 E-learning courses for parents and professionals - Łukasz Wojtasik, NCF, Poland 10.15-10.35 Internet for children with hearing disabilities - educational resource „3... 2... 1... Internet!” - Marek Kosycarz, Microsoft, Poland 10.35-11.00 Virtual worlds - Karl Hopwood, Insafe, Belgium 11.00-11.30 Coffee break 11.30-13.15 Plenary session Moderator: Peter Behrens, klicksafe, Germany 11.30-12.00 Messenger for kids – tools for a safer online experience - Mike Cosse, Microsoft, Germany 12.00-12.25 Child pornography legislation around the world - Caroline Humer, ICMEC, US 12.25-12.50 Psychological and legal aspects of grooming. A new online grooming legislation awareness campaign - Marta Wojtas & Łukasz Wojtasik, NCF, Poland 12.50-13.15 Harmful but legal content – safety concerns for children - Dr. Marek Dudek, NASK, Poland 13.15-14.30 Lunch 14.30-16.30 Parallel sessions Session 1 Session 2 Session 3 Positive online content for children Online overplay Session for law enforcement

fragFINN – safe surﬁ ng environment and Online games - Janice Richardson, Countering illegal and harmful search engine - Lidia de Reese, FragFinn Insafe, Belgium material online - current developments e.V., Germany and challenges - Frank Ackermann, Pegi Online – Rafał Lew-Starowicz, eco Hotline, Germany BeSt - web browser for kids PEGI Council & Dr. Dominika Urbańska - - Marcin Sołodki, NCF, Poland Galanciak, SPIDOR, Poland Grooming – analysis of cases reported to Helpline.org.pl Ciufcia.pl – can a safe website for chil- Protegeles campaigns addressing - Agnieszka Nawarenko & Weronika dren also be fun? - Rafał Han, Han Bright cyber-addictions - Jose Luis Zatarain, Sobierajska, NCF, Poland Sp. z o.o., Poland Protegeles, Spain The experience of the Polish Police Jojo.pl - safe internet for children vs. client’s Serious game as a new way to raise in view of the new article 200a §1 and marketing goals - Anna Małczyńska, awareness via immersive 2 of the Criminal Code - Dr. Jarosław Discipline Media Group, Poland experience - Pascale Garreau, Myszkowski, Main Police Headquarters, French Safer Internet Centre, France Poland OVCE.sk – an amusing awareness raising tool for the youngest internet Internet addictions – Klaus European Financial Coalition users - Dominika Haringova, Wölﬂ ing, University of Mainz, Germany - Jennifer Lopes, jugendschutz.net, eSlovensko.sk, Slovakia Germany

SIP Bench II - benchmarking of parental control tools for the online protection of children - Jutta Croll, Stiftung Digitale Chancen, Germany

Moderator: Marcin Sołodki, NCF, Moderator: Janice Richardson, Insafe, Moderator: Dr. Marek Dudek, NASK, Poland Belgium Poland