05 information 08 V 12 | N 05 outlook THE MAGAZINE OF THE SPECIAL LIBRARIES ASSOCIATION

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■ KEEPING A STATE LIBRARY OPEN ■ EPA LIBRARIES COMING BACK A Legacy of Excellence

An unparalleled record of achievements in chemistry and its related disciplines

Irving Langmuir Linus Pauling Donald J. Cram Stanley Prusiner

Awarded the Nobel Prize in Awarded the Nobel Prize in Awarded the Nobel Prize in Awarded the Nobel Prize in Chemistry in 1932 for discoveries Chemistry in 1954 for research Chemistry in 1987 for the Physiology or Medicine in 1997 and investigations in surface into the nature of the chemical development and use of molecules for his discovery of Prions — a new chemistry. bond and its application to the with structure-specific interactions of biological principle of infection. elucidation of the structure of high selectivity. complex substances.

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SEC EDGAR – STOCK DATA – COMPANY PROFILES – INTERNATIONAL REPORTS – FUNDAMENTAL FINANCIAL DATA – PEER ANALYTICS – DATA EXTRACTION TOOLS 05 information 08 V 12 | N 05 outlook THE MAGAZINE OF THE SPECIAL LIBRARIES ASSOCIATION

INFO VIEW 37 Cast a Wide Network 5 As Employment Worries MARSHALL BROWN Grow, SLA Offers Many Resources 40 Chemistry Information Online SOPHIA GUEVARA AND LURAY M. STEPHEN ABRAM MINKIEWICZ 42 E-Science, Cyberinfrastructure, INFO NEWS and Modern Dance 6 Section 108 Study Group DAUREEN NESDILL

INFO SITES INFO TECH 8 Can’t Find It in Webster’s? 46 An Open Letter to My New Peers STEPHEN ABRAM SLA MEMBER PROFILE 16 From Corporate Librarian to Business School Resource INFO RIGHTS FORREST GLENN SPENCER 50 The Section 108 Study Group Redux 10 LESLEY ELLEN HARRIS SLA 2008 FOCUS: 22 SLA in Seattle: Explore the Emerald City INFO BUSINESS Public Affairs SUSAN J. BARNES, DEBORAH BUCK, 52 Look for the Coachable DAN TREFETHEN, AND MARY S. Moment Keeping a State Library Open WHITTAKER DEBBIE SCHACHTER 14 26 A Walk Downtown with The Local 54 Coming Events EPA Libraries Coming Back Ad Index JANETTE SCHUELLER 30 A Short Literary Tour VICKI VALLEROY INFO MANAGEMENT 32 An Internet Pioneer Talks 56 Tons of Value Brought About … the Internet Together JOHN R. LATHAM 34 Seth Godin, Marketing Guru... Action Hero CYBÈLE ELAINE WERTS information outlook The Monthly Magazine of the Special Libraries Association Vol. 12, No. 05 May 2008

Publisher: SLA (e-mail: [email protected])

Columnists: Stephen Abram Lesley Ellen Harris Janice R. Lachance John R. Latham Debbie Schachter Carolyn J. Sosnowski Layout & Design: Constance Denning

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4 INFORMATION OUTLOOK V12 N05 MAY 2008 INFO VIEW

nologies, and laws. Just reading this As Employment Worries Grow, magazine is a good start. • In SLA, we can serve as a confiden- SLA Offers Many Resources tial resource for fellow members. We’re not quite a cabal or clique, but there is that patina to our small When the job market looks grim, you can turn group of professionals. to SLA for help with employment change and • In SLA, we can find mentors, for- career growth. mal and informal, who can show us paths to follow and tell us what it’s BY STEPHEN ABRAM, SLA PRESIDENT like in a sector, an industry, a type of library, or a company. • In SLA, we can invest in our own It’s always a challenge choosing a and it starts to look like a maelstrom. continuous learning though volun- topic for these president’s columns in We are in interesting times. My tarism, continuing education, unit Information Outlook. You think of what philosophy is that many of these meetings, Click University and more. you want to say or do collaborating situations are out of our control. with members, staff, and volunteers. Although it can feel personal, it usu- Never allow your current employer You think of when the IO issue will be ally isn’t, and dwelling on the negative to reduce your value to your next published and what will be happening is counterproductive. My philoso- employer! then. You think of current events and phy is wrapped up in two poems I SLA is a lifelong resource to prepare topicality. It’s early April as I write this post above my desk. One is “If” by you for promotions and success in but it’s for the May issue. Rudyard Kipling. You know the lines: your career. It also prepares us for I figure that a lot of conversations at the worst. We don’t own the ongoing our annual conference in Seattle will If you can keep your head when problems in the economy any more be about job hunting and job security. all about you than we can completely own the People are worried. I’ve noticed that Are losing theirs and blaming it upside. Like most people, we ride the there are some deepening concerns on you… wave. We have an emotional invest- about the job outlook and the overall If you can dream—-and not ment in our work. economic situation. Students are wor- make dreams your master, Sometimes it’s just not our fault ried about whether interesting jobs will If you can think—-and not make when things go bad. When things be there. Employed librarians worry thoughts your aim; have gone bad for me, fellow SLA about their own job security. And I’ve If you can meet with Triumph members were there to help—a lot. met a few members who are seeking and Disaster… So remember to stay involved in SLA new positions. I haven’t noticed things as one of your strategies for tough or being significantly better or worse Read the whole poem. It’s worth it. great economic times. Check out the than I’ve come to expect after 28 What can we control? We can SLA Web site, using your ID and pass- years as a professional librarian, but always control our own reaction—at word, and see the resources there to people are worried—and with reason. least the public one—to difficult situ- help you remain flexible, adaptable, I worry that out-of-work librarians ations. Indeed, it’s arguably worse to and valuable to your next employer. may blame themselves for their loss be the survivor of a downsizing than of employment. This is usually not the the victim. We can also control our Good luck, case, although it’s hard to convince own preparation for any eventuality. Stephen yourself when you’re on the receiving That’s where SLA comes in. end of unemployment. What causes • In SLA, we build and maintain a most of the job market changes in our network of contacts, friends, and field? Companies and organizations colleagues. While we might get valu- can lose a key patent, have a major able job leads or actual interviews R&D initiative fail, lose a legal case, though these contacts, it’s more be impacted by massive technological important as a resource for research change or competition, lose financial and advice. I’ve found many a great strength through sales, stock market, sounding board in fellow members. or other investment disasters. Add this • In SLA, we can prepare ourselves to other market activities like bank- as lifelong professionals and stay ruptcies, mergers, and acquisitions current on the latest trends, tech-

INFORMATION OUTLOOK V12 N05 MAY 2008 5 INFO NEWS

• Libraries and archives should be Section 108 Study Group Looks permitted to make a limited num- ber of copies, as reasonably nec- At Exceptions to Law for Libraries essary, to create and maintain a single replacement or preservation copy. This alteration to the current The recommendations of an independent Library of three-copy limit would, among other Dept. Deck things, enable libraries to more Congress panel include archival preservation of Web sites. securely preserve digital materials, which often involves making copies.

The study group operated on a con- sensus basis. Where recommendations The Section 108 Study Group, con- acted as a facilitator in the process and are made, they reflect agreement on vened by the Library of Congress, has had no control over, or influence on, the part of all participants, although that recommended changes in copyright the report’s final recommendations. agreement is often conditioned on satis- law aimed at addressing digital rights SLA Fellow and John Cotton Dana factory resolution of related outstanding and preservation issues. award winner Laura N. Gasaway, asso- issues, as outlined in the report. After nearly three years of work, ciate dean for academic affairs, profes- the independent group has issued its sor of law and former director of the Background report and recommendations on excep- law library at the University of North Copyright law structures many of the tions to copyright law to address how Carolina School of Law and former relationships among users, creators, libraries, archives, and museums deal columnist, and Richard S. Rudick, for- and distributors of copyrighted content. with copyrighted materials in a digital mer senior vice president and general Due to the rapid pace of technological environment. The report is available at counsel of John Wiley and Sons and and social change, the law embod- www.section108.gov. vice chair of the board of directors of ies some now-outmoded assumptions Section 108 is the section of the the Copyright Clearance Center, co- about technology, behavior, profession- Copyright Act that provides limited chaired the group. al practices, and business models. exceptions for libraries and archives so The report will serve as the basis on Section 108 of the Copyright Act that they may make copies to replace which legislation may be drafted and of 1976, which provides libraries and copyrighted works in their collections recommended to Congress. archives with specific exceptions to the when necessary, preserve them for the long Among the recommendations are: exclusive rights of copyright owners, term, and make them available to users. was enacted in the pre-digital era. At Digital technologies have radically • Museums should be included for that time, works were created and dis- transformed how copyrighted works are Section 108 eligibility, as they per- tributed primarily in analog format and created and disseminated, and how form many of the same functions as library and archives copying consisted libraries and archives preserve and libraries and archives. of photo duplication and microform. make those works available. Cultural • A new exception should be added to Much has changed since then. heritage institutions have begun to Section 108 to permit certain quali- The Digital Millennium Copyright acquire large quantities of “born digital” fied libraries and archives to make Act, enacted in 1998, amended por- works (those created in digital form) preservation copies of at-risk pub- tions of Section 108, but its provisions and to digitize analog works already lished works prior to any damage or only began to address the preservation in their collections to ensure the con- loss. Access to these “preservation- practices of libraries and archives in tinuing availability of those works to only” copies will be limited. the digital environment and did not future generations. Section 108 of the • A new exception should be added to attempt to be a comprehensive revision Copyright Act is not seen to adequately Section 108 to permit libraries and of that section. address many of the issues unique to archives to capture and reproduce The Section 108 Study Group held digital media, either from the perspec- publicly available Web sites and its inaugural meeting in April 2005 and tive of rights owners or from that of other online content for preservation its final meeting in January. libraries and archives. purposes and to make those copies The Library of Congress’s experi- The Library of Congress convened accessible to users for private study, ence in planning for its National the group under the auspices of the research, or scholarship. Rights Digital Information Infrastructure and U.S. Copyright Office and the National holders would be able to opt out of Preservation Program (NDIIPP) and the Digital Information Infrastructure and this provision. continuing work of the U.S. Copyright Preservation Program. The Library Office (part of the Library of Congress)

6 INFORMATION OUTLOOK V12 N05 MAY 2008 INFO NEWS

indicated that new technologies had to bring together information profes- altered the activities of libraries and sionals in Germany in a single focused Info File archives in such a way as to call into action. The project seeks to lay the Writing for Information Outlook question the continued relevance and foundation for further networking activ- Information Outlook welcomes queries from authors about articles of interest to information professionals. effectiveness of Section 108 of the ities as well as membership growth in For writer’s guidelines and a current editorial calendar, Copyright Act. Consequently, NDIIPP, Germany. Fanning will receive US$ see www.sla.org/WriteForIO or write to [email protected]. Please allow six to eight weeks for acceptance. in cooperation with the Copyright Office, 10,000 to complete this project. convened the Section 108 Study Group, Letters to the Editor Comments on articles or opinions on any topic an independent body reflecting the • Models of Embedded Librarianship. of interest to information professionals may be range of stakeholder interests. NDIIPP The proposal was submitted by submitted as letters to the editor. They should be sent to [email protected], with a subject line of “Letter is the Library of Congress’s national David Shumaker of Catholic University to Editor.” All letters should include the following: program to build a network of partners of America in Washington, D.C., and writer’s name, SLA volunteer title (if applicable), city and state, and phone number. (We won’t dedicated to the collection and preser- Mary Talley of Axelroth & Associates publish the phone number; but we may wish to call vation of the nation’s cultural heritage in Silver Spring, Maryland. The goal of for verifi cation.) Letters may be edited for brevity or clarity—or to conform to the publication’s style. in digital form. Because preservation of the study is to develop an evidence- Letter writers will have an opportunity to approve digital content necessarily requires the based model for the successful initia- extensive editing prior to publication. making of copies, much of NDIIPP’s tion, implementation, and evaluation of Permissions work is affected by copyright law. embedded library services. Shumaker Authors may distribute their articles as photocop- ies or as postings to corporate intranet or personal More information about NDIIPP is at and Talley will use the grant of US$ Web sites—for educational purposes only—without www.digitalpreservation.gov. The Web 25,000 to collect data about the prac- advance permission. In all cases, the reprinted or republished articles must include a complete site of the U.S. Copyright Office is at tices followed by model programs citation and also reference the URL www.sla. www.copyright.gov. SLA in initiating, operating, and evaluat- org/content/Shop/Information/index.cfm. ing their services; and synthesize an For permission to reprint Information Outlook evidence-based set of recommended articles in other publications, write to editor@sla. org. Include the issue in which the article was practices to be applied to all sectors. published, the title of the article, and a description Two SLA Research Grants of how the article would be used. Launch Enlarged Program These are the first awards granted Subscriptions by the newly constituted SLA Research Print subscriptions are available for US$ 125 per year, which includes postage to addresses in and Development Committee from the the U.S. and other countries. To order a subscrip- SLA has awarded two research grants enlarged SLA Research Grant fund, tion, see www.sla.org/merchandise. Click “Publica- tions” in the left column under “Categories,” then chosen from among proposals col- which combines the SLA Endowment scroll down to “Information Outlook Subscription.” lected during 2007. Fund, the SLA Research Fund, and There is no discount to agencies. SLA offers grants for research proj- the Steven I. Goldspiel Memorial Fund. Bulk subscription orders may be sent by postal mail ects for the advancement of evidence- SLA supports two types of proposals: to: Information Outlook Subscriptions, 331 South Patrick Street, Alexandria, VA 22314, USA. Enclose based practice within library and 1. Research projects focused on the payment with the order to avoid delays in activation. information science and projects that needs and concerns of information Online subscriptions are included with membership directly benefit the operations of SLA, professionals in special libraries and and are not available to non-member subscribers. its chapters, divisions, or committees, related venues, with its current focus Claims and support the association’s expand- being on evidence-based practice, as in Claims for missing issues should be sent to ing global agenda. the SLA Research Statement, “Putting [email protected]. Claimants should include full name and address of the subscriber and Grants were awarded for the follow- Our Knowledge to Work” (www.sla.org/ volume and issue numbers of missing issues. ing proposals: researchstatement). Awards may be Provision of additional information—such as pur- chase date of subscription, check number, invoice/ granted up to US$ 25,000. account number—may reduce processing time. • “Impulse for Growth!” Laying Foundations 2. Projects that directly benefit the Membership for SLA Membership Acquisition and operations of SLA and its units by fur- Inquiries about SLA membership should be sent to Growth in Germany for 2008. thering the scientific, literary, and edu- [email protected]. This proposal, submitted by cational purpose for which the associa- To update your address or other account informa- Michael Fanning, Online Consultants tion is organized and operated. Awards tion, to join SLA, or to renew your membership, go to www.sla.org/content/membership/index.cfm and International GmbH in Karlsruhe, may be granted up to US$ 10,000. select the appropriate item from the menu in the Germany, aims to gather and engage a For more information about grant left column. critical mass of individuals who would opportunities through SLA, visit the be possible SLA members. Fanning will Grants and Scholarships section the SLA gather the names of contacts, docu- Web site at www.sla.org/content/learn/ ment a proven methodology for acquir- scholarship/researchgrant/index.cfm. SLA ing them, and provide the opportunity

INFORMATION OUTLOOK V12 N05 MAY 2008 7 EYEBROW

by Sarah Johnson and Rachel Singer Can’t Find It in Webster’s? Gordon of LISjobs.com. It lists career enhancement and professional devel- Try a Specialized Dictionary opment opportunities, grants, awards, and more. Career Connection includes articles on career planning, compe- Plus, here are a few good places for information on job tencies and other employment topics, Dept. Deck available only to members of SLA. hunting, employment, and career development.

The Information of that site is the directory of specialty Professional’s Glossary dictionaries. Arranged by more than www.sir.arizona.edu/resources/glossary.html 125 topics, the directory links to glos- Can’t remember what “NCLIS” stands saries and dictionaries on everything for? Need a quick definition for from carpentry to criminology, beer to “subfield code”? Check out this glos- wine, law to leather. Some links go to sary from the School of Information free, online glossaries; others to sites Resources and Library Science at the where readers can purchase printed University of Arizona. Okay, if you’ve topical dictionaries. It links to a few LIS Global Language Monitor taken Librarianship 101, you’re prob- dictionaries, but not the one above. www.languagemonitor.com/ ably familiar with most of the terms GlobalLanguageMonitor.html in here. But when a stumper comes LIScareer.com The people who run this site track along, it’s good to know where to look. www.liscareer.com/index.htm trends in global English, noting heav- Also useful are links from definitions ily used words and new entries into to other specialized glossaries. For Beyond the Job the vernacular. For example, Global example, “Printing Terms” links to www.beyondthejob.org Language reports on the emer- the University of Oklahoma Printing gence of Obama as more than a Services glossary. BTW: NCLIS surname. You may have been to an stands for the National Commission Obamarama, where the candidate dis- on Libraries and Information Science. cussed Obamanomics, which caused And a “subfield code” is… if you don’t him to gain Obamamentum over know, you probably don’t need to. his opponents. Last year’s top word was “hybrid,” referring to just about everything green. The top phrase was “climate change.” The top name was “Al Gore.” SLA

SLA Career Connection http://www.sla.org/careers/ If you’re new in your career or ready for a change, these sites may help. Except for SLA’s Career Connection, these sites don’t list job openings— Specialty Dictionaries they have a ton of information. www.yourdictionary.com/specialty.html LIScareer.com, put together by librari- Paul Payack, president and chief ans Priscilla K. Shontz and Richard A. word analyst of the Global Language Murray includes article on job hunt- Monitor, is also the founder of ing, networking, mentoring and more. YourDictionary.com. My favorite part The blog Beyond the Job is compiled

8 INFORMATION OUTLOOK V12 N05 MAY 2008 Today’s Now on WilsonWeb— premiere NEW! index on architecture and Avery Index to design Architectural Periodicals

very Index to Architectural Periodicals, produced at Columbia A University’s Avery & Fine Arts Library since 1934 and published by the J. Paul Getty Trust and Columbia University, is a comprehensive guide to the current literature of architecture and design. It covers international, scholarly and popular periodical literature, including publications of professional associations; US state and regional periodicals; and major serial publications in the architecture and design of Europe, Asia, Latin America and Australia.

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Toll Free: 800-367-6770 • Tel: 718-588-8400 H.W. Wilson Fax: 718-590-1617 or 800-590-1617 www.hwwilson.com E-mail: [email protected] FOCUS: PUBLIC AFFAIRS Keeping a State Library Open WHEN THE GOVERNOR ANNOUNCED HE WAS CLOSING THE WASHINGTON STATE LIBRARY, ADVOCATES TURNED OUT IN FORCE. THE RESULT: A NEW MISSION FOR AN OLD INSTITUTION

BY DUANE MCCOLLUM

he role of state libraries so did the library, relocating several the study came from a provision in the is to provide research times from one place to another with- state’s 2000 budget requesting study of and archival services to in Olympia. In 1854, it moved from “the mission, programs, and usage of the a state government. State a warehouse to the first Old Capitol state library.”6 The proviso coupled the libraries distribute federal building where it remained until 1891, study to a space utilization study by the Tfunds promoting public libraries in their when it moved again. It moved again Department of General Administration— state. They negotiate propriety database 1901, again in 1917 (to the Temple an ominous linkage for an organization licenses for volume discounts public of Justice) and again in 1959 when it that had frequently been shuffled about, libraries in their state (such as Lexis, found a permanent-sounding home in and at the time, occupied an enviable Factiva, ProQuest, etc.).1 the Joel M. Pritchard Library building.4 spot on the capital campus.7 The Washington State Library (WSL) However, even that positive-sounding The study determined, incorrectly, performs those functions in addition to move required political arm-twisting. that most materials once available only being the Regional Federal (documents) Although it was an important public in the WSL were now accessible on the Depository Library (for Washington institution (from 1951 to 1974 the Internet. Library users interviewed in and Alaska) and the Washington State library played a leading role for the the study (mostly legislative and agen- Publications Depository.2 It also offers development of public libraries in the cy employees) were unsatisfied with training for public librarians, distributes state), it was frequently marginalized. In traditional libraries as their informa- information technology grants, promotes 2002, the library moved yet again to its tion needs changed significantly in the development of public libraries, sup- current home in Tumwater. From there decade preceding the study. The study ports rural libraries, and provides other it would make its last stand for survival. claimed a significant drop in the patron- information management services. age of the WSL and a disconnection WSL was the first north of the between the services the library offered Columbia River, beginning as a territo- Needed Change and its users. Users preferred digital rial library in 1853. The territorial law When the Washington State Institute forms of information delivered to their that created the library, the Organic for Public Policy published “Strategic computers to going to a physical library Act, required that the library “be kept Directions for the Washington State and getting help from a librarian. at the seat of government.”3 This was Library” in January 2001, the library The study used the term “rust sce- interpreted loosely over the years, for as was operating much as it had been for nario” to describe the library’s condi- state government grew and changed, the past decade.5 The stated purpose of tion. This meant that since the library’s

10 INFORMATION OUTLOOK V12 N05 MAY 2008 FOCUS: PUBLIC AFFAIRS

Photos courtesy of Mary Schaff, Washington State Library

“function is not clear,” and if this con- Even though WSL was changing with its present location, an office in subur- dition were not arrested, the institution the Information Age—for example, by ban Tumwater in 2001.14 would deteriorate “until it no longer developing the highly regarded and The news of closure stunned WSL has value.”8 The study suggested WSL visionary Find-it Washington search portal staff. Locke encouraged the staff not needed to change its relationship with to help citizens locate state government to worry about jobs as they could take patrons, becoming partners in address- information—the perception remained advantage of retraining to become DNA ing information needs, becoming more that it was not changing fast enough, analysts or prison guards (hardly an intimate with the unique perspectives was made obsolete with the Internet, and attractive option for people with gradu- and needs of its patrons.9 added no value to the state. ate degrees in library science). He also The study should have been a was unappreciative of the purpose of wake-up call to the library. The fact the library, quoted as saying, “It’s not that the legislature directed a third Close the Library? like I’m closing a library that we take our party to report on the WSL vision, In December 2001, Governor Gary kids to.”15 The message from the gover- mission, and values suggested that Locke announced his intention to close nor was clear: WSL was not a real library the library had not made its role and the library.12 He said that the costs to and it was no longer necessary.16 worth unambiguous and viable. the state to recover from the Nisqually Closing a state library was unprec- At the time of the study, the library earthquake the previous March, the edented. Library interest groups from was attempting to move in a more voter-approved Initiative 747, which across country reacted negatively to the visionary direction with “desktop deliv- capped state property tax collections, news. The announcement energized ery of information and more personal- and the biennial 2001-03 budget short- newspaper editors, librarians from all ized assistance and customized infor- fall of nearly $1 billion, required cutting over the state, faithful patrons (histori- mation.”10 However, the key questions or eliminating ineffectual or costly state ans, writers, and state policy analysts) of the study—How could the library programs. Eliminating the WSL would to protest the closure.17 make its role more effective? How it save about $6 million to $7 million a Part of their work was to educate the can add more value? And is the “cur- year.13 Even though its permanent clo- governor, legislators, and the public rent location of the WSL on the capi- sure was set for October of 2002, the on the important roles of the library. tol campus essential to its effective library was relocated from the Joel M. The WSL was the library’s library for operation?”—effectively challenged the Pritchard Building (subsequently occu- local public libraries, distributing about organization to prove its value.11 pied by the Washington State Senate) to $3 million a year in federal grants to

INFORMATION OUTLOOK V12 N05 MAY 2008 11 FOCUS: PUBLIC AFFAIRS

local libraries. It was the purchaser of hardly seemed a financial one, since sav- But there was really no turning back; online services for about 2,000 public ing $7 million a year was small compared the library had to re-create itself to sur- libraries, negotiating lower prices. And to a $1 billion dollar state budget shortfall. vive. Walsh believed the institution could it managed a huge collection of state The threat of closure had more to do transform itself because she believed it newspapers on microfilm, dating to the with the library’s role as a public-service was worth saving for the public good. 19th century. Closure opponents also institution, which few people understood. She said changes were planned and pointed out that replacing the work The library itself may have lost sight of its quickly implanted. She concentrated on of the library for legislators and state role and potential as the vision statement what the library could do with its limited agencies with the Internet was not pos- in the 2000-2004 strategic plan showed: means over what people might have sible as about only 10 percent of the “State government employees and offi- wished it could do. research material requested was avail- cials will have the ability to seamlessly First, knowing the library had lost able free online.18 access pertinent information from their touch with its constituency, she made a desktops and work interactively with point of understanding its clients. Next, WSL librarians to anticipate and meet she had to work at making the library The Change Agent their information needs”—an abstract relevant in the search-engine age by With its mission wavering, with the effort goal difficult to implement.19 building on programs and unique ser- moving its collection of more than 2 When I spoke with Jan Walsh earlier vices and products that clients could million items, and now with its survival this year, she said that there were still not find elsewhere. She also worked to in doubt, the challenge to WSL leader- budget cuts to deal with. The fallout cultivate support and build relationships ship was great. In January 2002, shortly was traumatic to such a small organiza- with those who would advocate for the after the move, Nancy Zussy, then the tion. It lost nearly 27 people in the main library if it were threatened again. In state librarian, worked with the Library office, closed one branch, reduced staff addition, she quietly and confidently Commission (established in 1911) to in other branches by half... The staff began reinvigorating the library’s lead- lobby the legislature to reject the gov- reduction exercise took on an emo- ership role as the library’s library. ernor’s proposal. Her public appeals tional aspect as people were “bumped” With Walsh, the WSL vision changed to were often over the loss of jobs and the from their jobs due to the seniority of something simple, concrete, and action- costs of breaking up the collection. Jan another. Morale was terrible. able: “To ensure that Washingtonians Walsh, the assistant director who suc- have access to the information they need ceeded Zussy in June 2002, pushed today and to the history of Washington for restoring the library to a viable and for tomorrow.”20 Under Walsh’s leader- effective agency. Walsh emerged as the ship, the library looked beyond serving library’s change agent. only state government to serving all Change agents cannot work alone. citizens. It now is less isolated, hav- Above all, they need a champion, some- ing created better relationships with the one politically situated to help achieve state library community. It is becoming a lasting transformation. Secretary of a cultural center, with regular presenta- State Sam Reed took on that role in tions and cultural programs. early 2002. Reed, with his staff member Walsh said her vision was to “turn Steve Excell, joined Zussy and Walsh in over the rocks and deal with the prob- promoting the library. They even toured lems,” to not be satisfied with just fixing the state, visiting newspaper editors to easy problems but instead systemati- make their case. They used the power cally tackle the chronic problems that of storytelling wherever they went, relat- can hold an organization back. She also ing the library’s story over and over pays attention to the obvious and takes again to whomever would listen. Soon, action. For instance, once the library not just librarians were lobbying for the moved to its new location, occupying library. Support began to come from three floors of a cold, non-descript all over the world. By March 2002, the office building, she had a new recep- work paid off with the state legislature tion desk built on the first floor, staffed passing SHB 2926, putting the library by friendly, helpful people. That human under the Secretary of State’s office and touch replaced what was an empty out from under the Library Commission space with a dark sign directing patrons and governor. to the elevators to the library collections Preserving the library was not enough. on the second floor. The controversy over closing the library

12 INFORMATION OUTLOOK V12 N05 MAY 2008 FOCUS: PUBLIC AFFAIRS

1 Dempsey, K (2002).Attempt to close library is wake-up call for profession. Information World Review. 180, 6. 2 History of the Washington State Library. Retrieved March 11, 2008, http://www.sec- state.wa.gov/library/aboutus.aspx?c=history. 3 ibid. 4 ibid. 5 “Strategic Directions for the Washington State Library”. Kay Knapp. January 2001. Washington State Institute for Public Policy. http://www.wsipp.wa.gov/pub. asp?docid=01-01-4101. 6 ibid, 6. 7 ibid. 8 ibid, 6. 9 ibid, 9. 10 ibid, 9. 11 ibid, 7. 12 Turner, J Locke swings budget ax; even with hefty cuts, plan will take help from Uncle Sam, ‘sin taxes’. (2001, Dec. 19.). The News Tribune. Conclusion underestimation of its potential were not 13 Joseph Turner. The News Tribune. 19 Many things converged to force WSL entirely his fault. The library had perhaps December 2001 and Washington State to change. However, visionary lead- taken for granted that the value of the Senate Ways and Means Committee Staff, ership from within was necessary to library would be obvious to anyone. (2001). Overview of Governor Locke’s 2002 start and maintain a transformation. Jan Walsh and Secretary of State Supplemental Operating and Capital Budget Curiously, Walsh conceded she had Sam Reed and others turned closure Proposals Prepared by the Senate Ways not planned to be a director, or even a and budget cutting into an opportunity and Means Committee Staff. Olympia. change agent, until the institution she to remake the library. Walsh’s lesson 14 Buck, H. Capitol renovations will displace loved was in jeopardy. Her experience was “that a passion for what you are try- legislature: workers will restore magnificent is an example of the job finding the ing to save is critical.” For her, profes- dome. (2002). The Columbian. right person rather than the other way sional commitment is just not enough. 15 Callaghan, P Locke misjudging value of around. Walsh restored the relevancy of “Perhaps,” she said, “some could state library. (2001, Dec. 30.). The News the state library and inspired new vision accomplish change in an organization Tribune, p. B1. and hope, perhaps for all public librar- or on an issue for which they have no 16 ibid ies in the state. passion, but I certainly could not.” 17 ibid The lessons learned here are for What the WSL learned is applicable 18 ibid. alll state libraries and political leaders. to any low-profile organization: keep to 19 Washington State Library five-year strategic State libraries are invisible to many, and a vision, make relevance a priority, and plan, 2000-2004. Washington State Library. possibly endangered. Libraries must plan for the future. SLA 20 Retrieved March 11, 2008, from market their services, promote their Washington State Library Vision, Mission value, focus on the information needs and Purpose. Web site: http://www.secstate. of their constituency, and offer things wa.gov/library/aboutus.aspx?c=mission. unavailable anywhere else. The 2001 WSL study should have been a red flag to the library because someone else was redefining its role and function. This is DUANE MCCOLLUM graduated from the University of the responsibility of the leadership, the Washington information school with a master’s of science in infor- caretakers of the organization. mation management in 2004. A life-long student, he is currently And, clearly, the governor failed to in the Master of Public Administration program at The Evergreen make the changes he wanted. He should State College, Olympia, Washington. He lives in the Seattle area have taken more time to learn more and works for The Boeing Company. about the WSL before trying to eliminate it. But ignorance of its mission and

INFORMATION OUTLOOK V12 N05 MAY 2008 13 PUBLIC AFFAIRS EPA Libraries Coming Back

FOLLOWING AN OUTCRY OVER CLOSINGS, THE FEDERAL AGENCY WILL REOPEN ALL SHUTTERED FACILITIES, STAFF THEM WITH INFO PROS, AND MAKE THEM AVAILABLE TO THE PUBLIC.

ll Environmental Protection For all the libraries, the EPA has estab- nism for public access to the library Agency libraries that were lished the following guidelines, which are and its resources may vary to some A closed in budget-cutting quoted here directly from the report: extent, depending on local facilities actions will reopen by the end of and security requirements of indi- September, the agency says in a report • Libraries must provide adequate vidual sites. Some sites may be open to Congress. space and resources to accommodate for walk-in public access while others Regional libraries in Chicago, Dallas, in-person interactions between library may require access by appointment. and Kansas City, plus the headquar- staff and patrons. This includes sepa- • All libraries will meet standard ser- ters repository and chemical library in rate workstations for library staff and vice requirements and will provide Washington, D.C., will reopen for walk- patrons, including EPA staff and the core services of reference/research in or appointment use at least four days public. Workstations must provide a assistance and interlibrary loan/ a week—with professional librarians at computer with appropriate software document delivery. each site, the agency pledges. for access to electronic resources and • Libraries may enhance their local EPA officials discussed the report in EPA’s digital collections, along with service offerings through agreements a conference call with SLA and other printing and copying capabilities. with Lead Service Centers, designat- interested organizations the day after it • Libraries must establish and main- ed network libraries with expanded was released. tain an on-site collection of materi- capabilities to provide services. The “I am thrilled to learn of the EPA’s als developed and tailored to meet service centers can assist with refer- plans to reestablish the collections, as local/regional needs. Library facilities ence and research assistance, as well as appropriate library staff, at the must provide appropriate shelving for well as some of the technical aspects closed libraries before the end of the library collections. Initial acquisition of library operations such as catalog- year,” said SLA CEO Janice Lachance. of core collection materials will be ing and interlibrary loan/document “This kind of thinking and planning is through FEDLINK services offered by delivery, which can be done more exactly what we expected would come the Library of Congress. efficiently from a central model. from extensive efforts by SLA staff and • All libraries will be staffed by one or • All libraries will follow network pro- members to bring about a turnaround more library professionals with appro- cedures on various library services. on this issue, and I think that EPA is priate expertise and experience to These procedures are being finalized currently moving in the right direction.” provide services to EPA staff and the and will be implemented to ensure that The report lays out the general public via phone, email, or in person. all EPA libraries maintain or exceed approach EPA plans to take for each • The libraries must provide access standard service levels in accordance library location to reopen, and estab- for EPA staff and public patrons at with library best practices. lishes operational standards applicable least four days per week on a walk- to all libraries in the EPA network. in basis or by appointment during According to the report, “Over the Specific site plans are still in the works. core business hours. The mecha- next few months, we will continue to

14 INFORMATION OUTLOOK V12 N05 MAY 2008 PUBLIC AFFAIRS

appropriators asking that the EPA be directed, through the budget process, to maintain physical access to its librar- ies while the public had an opportunity to comment on planned closures. The letter referred to requests made by SLA and other organizations. In January 2007, the EPA agreed to stop closing libraries without further consultation. In March of this year, only two weeks before the EPA released its report to Congress, the GAO published its review of the library closings. The GAO report said the EPA had not adequately con- sulted agency staff, outside experts, or stakeholders before undertaking the reorganization, and had failed to take into account the needs of the public to have access to EPA materials. The GAO report had been requested engage affected stakeholders (includ- SLA was the first library organization by the U.S. Senate Environment and ing our employee unions) as we finalize to publicly express concern with the Public Works Committee a year earlier, our specific plans for each library. The actions of the EPA when the association following an outcry by the public and Agency is committed to working with its heard the news in February 2006. As the library community over the destruc- employees and outside parties on its the EPA moved to begin reorganizing tion of documents and restriction of future digitization plans (based on the the network of 26 EPA libraries and access to public health information third party review), a customer needs information centers across the United contained in EPA libraries. assessment, and long term strategic States, SLA denounced the proposal to At the request of the GAO, SLA staff planning efforts.” close EPA libraries. participated in the investigation to voice “SLA is gravely concerned with the the concerns of the specialized librarian proposal in the Bush Administration’s community. SLA Participation FY2007 budget to close the network With the release of the GAO report, EPA has also requested that, because of … libraries and information centers Lachance said, “We believe that this is it is a major stakeholder in the success within the U.S. Environmental Protection another step along the right path, and of the libraries, SLA and its members Agency,” Lachance said at the time. we look forward to continuing our open continue to provide counsel as part of a “With this proposal, EPA’s leadership is dialog with EPA on recommended next workgroup that will review the proposed making it more difficult for the agency’s steps as they move in a better direction digitization strategy and provide feed- policymakers and the public to leverage to improve, rather than hinder, the abil- back on the agency’s next steps. the extensive knowledge found in high ity of scientists and the public to gain Lachance said, “SLA members, infor- quality, accurate information to make access to vital environmental informa- mation professionals armed with knowl- important decisions on our nation’s tion and data.” SLA edge and skills of current and most environment, potentially compromising effective practices, are precisely the the public’s health.” experts that need to be at the table as The following August, SLA denounced Background and Reports these matters are being discussed. I am EPA’s decision to close libraries before • EPA National Library Network Report glad that EPA will be taking us up on Congressional action. Later in the year, to Congress (26 March 2008), our offer of assistance, and we will do Congress began to take action call- www.epa.gov/natlibra/documents/ all that we can to ensure the strategic ing for the Government Accountability Library_Report_to_Congress.pdf plans for digitization of the Agency’s Office to look in to the closures. • Information on EPA’s National Library collections are in line with their stated The EPA continued closing its librar- Network, www.epa.gov/libraries mission of providing the public with ies and started to sell furniture and • A history and timeline of SLA’s involve- access to the vital environmental infor- other assets in its library in Chicago. ment in this issue is available at: mation they need when faced with In November 2006, Democratic sena- www.sla.org/content/SLA/advocacy/ important decisions.” tors and one Independent wrote to EPA/epaupdate.cfm

INFORMATION OUTLOOK V12 N05 MAY 2008 15 SLA MEMBER PROFILE From Corporate Librarian to Business School Resource FORMER SLA BOARD MEMBER SUSAN KLOPPER HEADS THE GOIZUETA LIBRARY AT EMORY UNIVERSITY.

BY FORREST GLENN SPENCER

t is believed that leaders are devel- have been fortunate enough to find Klopper was the director of Arthur oped, not born and bred. There herself connected with organizations in Andersen’s Business Research Center is no genetic code within them. which leadership skills are valued, and for 18 years. She began her career with Leadership is derived from educa- her life experiences have made her one CNN in 1984, only a few years after Ition and experience, from working with of SLA’s most admired leaders. entrepreneur Ted Turner launched the a team. Leadership can take a team to Prior to joining the Goizueta Library, new network. Besides her long-time new levels where it can prosper further. Take the example of Roberto C. Goizueta, the one-time chairman and CEO of the Coca-Cola Company. This Susan M. Klopper Havana-born man was honored and Joined SLA: 1981 admired for his innovative management style and effective leadership, demon- Job: Executive director, Goizueta Business Library strated by his success in transforming Employer: Emory University the soft-drink firm into a key player in the global marketplace and making it Experience: 24 years the giant that it is today. In 1994, three Education: BA, University of North Carolina, Chapel years before Goizueta’s death, Atlanta’s Hill; MS and MLS, Southern Connecticut State Emory University named its Business University School after him and took on his mes- sage of educating “principled leaders for First Job: Assistant curator for education, Rhode Island Historical Society global enterprise.” First LIS Job: Corporate Librarian, Turner Broadcasting/CNN SLA leader Susan Klopper is the exec- utive director of the Goizueta Business Biggest Challenge: Articulating our value proposition through the lens of our Library at Emory. Its chief for nearly customers. three years, she has been with the library for more than five. A self-described cor- porate librarian, Klopper is one of those information industry professionals who

16 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA MEMBER PROFILE

Susan Klopper teaches a class on Wall Street analysis.

membership with SLA, she remains an tronic databases specific to the business actively engage with the students via active speaker and writer on business marketplace. What distinguishes our our ‘Ask a Librarian’ conference and research and management. databases is that many are commercial the various class and club conferences. desktop products. We try to expose the These conferences are extremely impor- students to the resources that they will tant for positioning us in the many virtual At Emory use in the real world.” These e-resourc- spaces in which the students and their “We are the business library of our es include Thompson ONE Banker, faculty dialog.” business school and our alumni,” Bloomberg, Mintel, Hoover’s Online, Klopper said it’s essential for her team Klopper said. “Our number one priority eMarketer, and SRDS. to work together collaboratively and cre- is to ensure is that everything we do is As in any library, Klopper and her atively. It’s a fundamental principle of aligned with the business school’s stra- team recognize that they must meet the business school’s educational plat- tegic goals and direction.” their customers’ needs through market- form, and her library echoes that focus. Klopper manages a team of seven ing. They understand the need for out- She stresses that their success is direct- professionals. She focuses on strategy reach throughout the school year. ly tied to their ability to understand who and leading her team, but she also is “In one capacity or another, we are are customers are and what they value. on the front lines, serving as one of the involved in the orientation process for “It’s this knowledge and aware- five business librarians. Klopper and all the undergraduate and graduate ness that ensures that the team both her team handle about 1,000 clients, programs. We are also invited into the meets and exceeds student and faculty including faculty, staff, and students, classroom by faculty to prepare the stu- expectations,” said Klopper. “Success plus alumni. The Business Library is dents for their research projects, and we requires that we bring innovation and located within Emory’s 60,000-square- teach open enrollment classes through- out-of-the-box thinking to everything we foot Robert W. Woodruff general library. out the year—some in the library, some do. It also means taking lots of risks. We The library and the business school at the school. We offer a series of hold reference desk hours—not only in are found in a lush residential area of ‘business-essential’ research classes to the library, but at a variety of spaces tree-lined streets and winding roads that the BBA’s, which focus on competi- within the school’s footprint. One of our define the Druid Hills neighborhood. tive business resources and rigorous challenges is, as the saying goes, ‘out of “We have our own distinct space research strategies. sight, out of mind.’ within the Woodruff library,” Klopper “We do consultations—both one- “It’s critical to our success that our said. “We subscribe to 80-plus elec- on-one and with project teams—and customers use our services and not for-

INFORMATION OUTLOOK V12 N05 MAY 2008 17 HOOVER’S 2008 EDITIONS

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get that we’re here; in a very literal way, what the customers most value. “I am you’ve got to stay as close to your cus- we need to be in their face. We face a anticipating there will be some surprises tomers as possible if you’re going to daily challenge of reinforcing that we are in the findings, which could provide make the right strategic decisions for part of their team, part of the Business us with some extraordinarily exciting your department, understand the chal- School’s community. Not being located opportunities for redefining ourselves lenges your team is facing, and deliver physically within the school definitely and, most importantly, how our custom- consistently exceptional products and forces us to work harder making con- ers view us. It could mean a whole new services to your customers. Being able nections and creating relationships with value proposition.” to wear all these hats—as schizophrenic our customers. as it sometimes seems—fit my person- “To overcome that, we ‘hang our shin- ality and work style. I’m very lucky to gle,’ laptop in hand, at the program offices At Arthur Andersen have found two jobs that allowed me the suites and at the school’s career manage- Prior to coming to Emory, Klopper freedom and flexibility.” ment center. We even set up shop at the was with the accounting firm Arthur But what are the challenges in a job school’s Einstein’s Café, a popular student Andersen for 18 years. She started man- that motivates an employee to continue dropping-by spot. Wherever our custom- aging the corporate library in the Atlanta working for one company for 18 years in ers live, physically and virtually, we need office in 1985. these days when job hopping is a norm? to establish a vital and relevant presence. “When I started we had a pretty A regular paycheck is necessary and The team also makes sure to attend substantial print collection,” Klopper comforting, but a librarian in any spe- town hall meetings, speakers’ series, recalled. “Over the years, it was steadily cialty needs to be challenged. Klopper and other events. We also try to sponsor augmented with electronic resources, is no different. or co-sponsor a variety of events—all but, surprisingly, a robust collection was “There were so many things that ways of reinforcing our brand and our still occupying the shelves even during kept me at Arthur Andersen,” she said. presence as part of the team.” the final days of the firm. Some of that “When I went into library school, I Klopper reports to the Emory vice was attributable to the need for older already knew I wanted to be a corporate provost and director of libraries. Her accounting and tax materials neces- librarian. [Arthur Andersen] was a very team has a very strong partnership with sary for client research that were not exciting company to be a part of and I the school and has consistently dem- then, and even now, available electroni- discovered that I enjoyed working for a onstrated value. Her business library cally. The persistent existence of print large organization. maintains its own budget, which Klopper resources was also due to the combina- “There was a tremendous amount of noted allows a desirable amount of flex- tion of awkward search interfaces that diversity. We had clients in every part of ibility in how funds are used. While were unable to fully replicate the CPA’s the world and in every industry you can being fiscally responsible to the school, research methodology and a generation imagine. You never knew from moment she knows that she must always be of managers and partners accustomed to moment what you were going to be able to demonstrate and reinforce the to—and extremely adept—at conduct- asked to do. You really had to stay on library’s value proposition. ing research manually.” your toes. It was a great environment “We conduct customer surveys regu- Klopper managed a team of three for researchers. I learned early on that larly. Beginning this year, we are under- librarians and two technical services if you’re going to survive in a corporate taking a comprehensive assessment staff. It was at Arthur Andersen, in fact, environment—or any environment for program that is more strategic than in that Klopper learned the necessity of that matter—you have to know who your the past, which will yield both quantita- wearing multiple hats. customers are. You have to get out there tive and qualitative data across all our “I managed the library. I was doing and talk to them and demonstrate your products and services and communities a considerable amount of marketing. value and be willing to take a lot of risks. supported across all the programs and I was also in the trenches. There’s a I found that it really suited me. I had academic areas. That level of consis- theme from a professional standpoint great bosses who entrusted me with the tency of data of has been lacking in the that works best for me. My belief is freedom to try new things. I discovered past and so we are focused on filling those gaps now. Our customers are very happy with the level and quality of services that we provide, but we must FORREST GLENN SPENCER is President of SpencerConnects always continue to evaluate, reassess, LLC, an information service and public relations company based and improve on an ongoing basis.” in the Washington, D.C., area. He can be reached at fgspencer@ One goal of this assessment initiative gmail.com. is to better understand what valued products and services the library is not providing; in other words, to learn

INFORMATION OUTLOOK V12 N05 MAY 2008 19 SLA MEMBER PROFILE

on the firing line. I remember sitting on the phone with one of the reporters soon after the bombing of the second U.S. embassy in Beirut. Within literally min- utes, I had faxed (pre-Internet days!) all the pertinent news stories and historical facts across the world. I learned to think fast and move fast. And I loved it. Twenty- plus years later, that has not changed.”

With SLA Klopper first joined SLA in the early 1980s while in library school. She was a mem- ber of the Mid-Atlantic Chapter before it became the Georgia Chapter and held several leadership positions, including president. She is also a long-time mem- ber of the Business and Finance and Susan Klopper helps an alum from the Executive MBA program with career research. Leadership and Development divisions. She has twice served the SLA’s Board of that I thrive on the pressure of working sional capacity but had never gotten Directors. Her leadership within SLA has on tight timelines. It was a good fit for their degree. been long recognized. me. When I think back on it, there wasn’t “I had never worked in library in “I think the association’s Nominating anything I didn’t love about the job.” my life, so I decided I should pur- Committee seeks out individuals who But life changed at Arthur Andersen. sue a few internships and get some have had some leadership experience The firm faced legal challenges in con- live experience in preparation for job within the organization,” Klopper said. nection with the history-making scan- interviews. I pursued an internship at “The committee looks for people who dal involving one of its clients, Enron. the now-defunct Southern New England demonstrate a commitment to the asso- Klopper moved on, and she turned to Telephone Company in New Haven, my ciation and an understanding of how her long-time professional friends at SLA first exposure to a corporate library. I SLA works. I had followed what is consid- for help in finding her next job. was also interested in hospital medical ered a traditional path as chapter presi- “I made sure people knew I was on librarianship and was able to secure dent and division chair. I also chaired the market, looking for work,” she said. an internship at New Haven’s Veteran’s the Minneapolis Annual Conference “It took a while, but then Emory had an Administration hospital. The head librar- Planning Committee and became an opening for a librarian with expertise ian at the VA was phenomenal and a SLA Fellow. I guess the nominating in accounting and financial research, great role model. committee thought that I had demon- which of course after all those years “What I observed and experienced strated the competencies and skills that at Andersen I had. We adapted the during that internship was profoundly would be useful to the board.” position to incorporate the experiences influential in the formation of my phi- Klopper recently completed her sec- and strengths I brought to the table, losophy of librarianship. Hospital library ond term on the board as a three-year in particular developing strategy and teams are all about getting into the director. She said it is all about looking marketing. My first job was manager of trenches. That was the very beginning ahead and setting strategy and direction research services. I held that position of my understanding of the importance for the association. for about three years and then I had the of figuring out who you customers were “As a director, my responsibility was extraordinary opportunity to move into and understanding what they needed. to take a broader, strategic view. Certain my current role as executive director.” I discovered that I loved all the many positions have very targeted roles, such challenges of figuring that out—and I as division and chapter chairs. At the never looked back.” beginning of my most recent tenure on Library School After graduating, Klopper landed a job the board, [SLA CEO] Janice Lachance When Klopper attended library school, as the corporate librarian at the then- came onboard. It was a very exciting she was one of the few in her class who very young CNN. It was the perfect first time, the beginning of a critical strate- had never worked in a library. Many in job for someone interested in becoming gic shift for the association. It was the her program had been functioning as a research librarian. opportunity to be a part of that process, para-professionals or even in a profes- “Talk about being in the trenches and to have a real voice in influencing the

20 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA MEMBER PROFILE

organization that motivated me to run for lowed up the SLA leadership chain no competencies that I needed in order to the board a second time. longer has to be the standard for future be successful in my work environment “Over the past three years, the board board members. In fact, in my opinion, and in the association. I learned how to has engaged in a lot of very interesting, if the association is to continue to rede- manage projects and teams, communi- difficult conversations, both with the fine itself, it needs increasingly young, cate effectively, to be an effective leader. other members sitting around the table non-traditional thinkers to occupy those I learned how to make presentations in and with the membership at-large. For seats around the table. Not being so a room filled with hundreds of people. me, the questions concerning what we entrenched in association culture and I enjoy writing and SLA helped me to want to be as an association—who our process may be just what it needs to connect with trade journals and explore members need to be and what they remain fresh and dynamic. I challenge those competencies. I learned from the need in order to develop and grow as future nominating committees and the best of the best—people that I observed, professionals, and the role the asso- membership to take all the risks neces- those that I befriended, many of whom ciation plays in helping them to be sary to ensure that we are not the same also were important mentors. All of this successful—are central to our existence association we always have been.” and more have been tangible benefits as a thriving, impactful organization.” Klopper credits the association for the from my involvement with SLA.” As the association approaches its many positive ways it has influenced her Becoming a special librarian wasn’t centennial, Klopper believes SLA is fis- library career. her first career choice, but it has become cally healthy and its headquarters is “Professionally, the impact is huge,” the ideal career. To this day, Klopper will managed by the most capable team she she said. “My decision to become a tell you that she is still dazzled by all the has worked with since becoming active. corporate librarian and become active in possibilities that the information profes- “There is still much work to be done, SLA paralleled each other. I had never sion holds for stretching, testing, chal- but there is some real talent sitting on worked in a large corporation before; lenging, and pushing to the edges. the board right now—and a pool of I was young and inexperienced. SLA “That’s a tribute to the profession and to talent to be tapped for future board provided me with a safe laboratory for SLA. I consider myself very, very lucky.” roles. The ‘traditional’ path that I fol- trying new things and developing the SLA

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22 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008 SLA in Seattle: Explore the Emerald City

MEMBERS OF THE PACIFIC NORTHWEST CHAPTER SHARE THEIR FAVORITE SIGHTS, SITES, AND EATS. WASH THEM DOWN WITH A CUP OF SEATTLE COFFEE.

BY SUSAN J. BARNES, DEBORAH BUCK, DAN TREFETHEN, AND MARY S. WHITTAKER

he Pacific Northwest measurable precipitation, there were station at 5th and Pine. Now it is a Chapter is delighted that only five days when more than a tenth sidewalk stand built into the Banana SLA 2008 will be in Seattle of an inch fell. The average daytime Republic store a block away. It’s less next month! We look for- high temperature in June is 70 degrees, than three blocks from the Convention Tward to welcoming you all to our beau- which means that the afternoons can Center down the Pike Street corridor tiful home, nicknamed the “Emerald be glorious but mornings and evenings (toward retail shopping and the Pike City” after its lush evergreen trees. can be chilly. So, plan to bring your Place Market). During weekdays, You’ll find that our downtown is pleas- sweaters and raincoats. you’ll see Seattle’s famous corps of antly walkable, with the Convention bike messengers get their shots here Center and conference hotels in the heart to power themselves up our hills. of Seattle's sights and shopping. The Free Indulge Yourself • Dilettante Mocha Café, 400 Pine Bus Ride Zone makes it easy to hop on Seattleites make up for rainy weather by Street. You have to go inside Westlake a bus to get from one end of downtown enjoying everyday indulgences that give Center on Pine Street between 4th to the other and points in between. You’ll us a warm feeling. Here are a few of our and 5th avenues, but it’s worth it. You also find a great annual meeting pro- favorite local treats. can get a “two-fer” here, your fix for gram full of educational opportunities, both chocolate and coffee. Signature networking events, and more. Coffee and Espresso. With Starbucks drink: Dark ephemere mocha. Read By the way, it doesn’t really rain all having saturated most of America, more in the chocolate section. the time in Seattle. Our reputation as a where do you go for a special “Seattle” • Uptown Espresso, 7th Avenue at rainy city is somewhat unfair—after all, cup? Unfortunately, many of the best Virginia Street. Four blocks north of New York City, Atlanta, and Houston coffeehouses are in the Capitol Hill/ the Sheraton is a true Seattle cof- average more rainfall annually—but we Broadway area—a hike uphill from feehouse. Warm wood and comfort- have to admit that Seattle experiences downtown—but there are a few places able furniture fill this funky space, frequent rain showers and cloudy days. downtown that locals enjoy. where you can watch the new Seattle Our average rainfall in June is about • Monorail Espresso, 520 Pike Street. streetcar roll by. Signature drink: the an inch and a half. While last year that The first coffee cart in Seattle, it was “velvet foam” latté or cappuccino. translated into 10 days when there was originally located under the Monorail • Starbucks, 1912 Pike Place. They’re

INFORMATION OUTLOOK V12 N05 MAY 2008 23 SLA 2008

all over Seattle, plus there is a Tully’s Street. Trailblazing Seattle choco- Copper is very long and cold, and the Coffee right in the Convention Center. latier Dana Davenport obtained his fish get plump and full of oil for the But if you must visit Starbucks in first recipes from his great-uncle, journey. Mid-June is towards the end of Seattle, why not make it the first store who was imperial chocolate-maker the season, but there will still be Coppers (opened 1971) in the Pike Place to Emperor Franz Josef of the Holy offered in the restaurants. It won’t be Market, where there are always some Roman Empire. Now we can enjoy the cheap, but it may be the most flavorful buskers making music outside. chocolate that impressed the crowned salmon you’ve ever had. It’s best pre- • If you’re in the Capitol Hill/Broadway heads of Europe. At the café inside pared lightly so it is still moist, succulent, neighborhood, try Espresso Vivace, Westlake Center, Pine Street between and will fall apart if you speak harshly to 901 East Denny or the sidewalk bar 4th and 5th avenues, you can enjoy it. For more seafood recommendations, at 321 Broadway East, or Caffé Vita, the ambrosia of a mocha made with keep reading. 1005 East Pike Street, dark ephemere chocolate sauce, and • When you visit Pioneer Square, take some truffles back to the hotel. check out Caffé Umbria, 320 • Neuhaus Chocolates, 410 University Indulge a Taste for Seafood Occidental Avenue South for real Street. Near the Fairmont Olympic or Here are some of our favorite restaurants Italian-style coffee. other hotels south of the Convention for seafood, listed in order of approxi- • And for tea, there are two favorites in Center, pop into Rainier Square mate distance from the Convention the Pike Place Market: Market Spice, and enjoy Neuhaus. There’s also Center. Each is quite different from 85A Pike Place, to the left of the guys a Dilettante Mocha Café here. the others; check the Web sites or throwing fish at Pike Place Fish, and the Decisions, decisions! the reviews on yelp.com. Reservations Perennial Tea Room, 1910 Post Alley. • Chocolati Café, enter on 5th Avenue are accepted (with the exception of between Spring and Madison streets. Chinook’s), and in some cases they’re Chocolate. The artisan chocolate This is a hometown favorite choco- advised; it’s best to call ahead. movement has caught fire in Seattle. late café. The Seattle Public Library Get your fix at: picked Chocolati to run the coffee/ Downtown area • The Chocolate Box, 108 Pine Street. desserts stand inside the downtown • Dahlia Lounge, 2001 4th Avenue, This retail store near the Market library. So if you tour the new library, at the corner of 4th and Virginia (.4 offers wares from four local chocolat- don’t miss Chocolati. miles from the Convention Center; iers. One-stop shopping heaven. www.tomdouglas.com/dahlia; • Rose’s Chocolate Treasures, 1906 Post Copper River Salmon. Seattle is known 206-682-4142). Also visit the store- Alley. This small store features one-of- for seafood and we sometimes take it for front Dahlia Bakery next door for a-kind flavor combinations with choco- granted, but this town goes a little crazy desserts, breads, and seasonal lunch late. It’s one of our Market secrets. each spring when the first salmon arrive items to take out/ • Dilettante Mocha Café, 400 Pine from Alaska’s Copper River region. The • Etta’s, 2020 Western Avenue, a

24 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

half block north of the Pike Place Market (.8 miles from the Convention Center; www.tomdouglas.com/ettas; 206-443-6000). • Flying Fish, 2234 1st Avenue, at the corner of First and Bell, four to five blocks north and one block east of the Pike Place Market (1 mile from the Convention Center; www.flying- fishrestaurant.com; 206-728-8595). • Anthony’s Pier 66, 2201 Alaskan Way, on the downtown waterfront (1.6 miles from the Convention Center; www.anthonys.com/restaurants/info/ pier66.html; 206-448-6688). It fea- tures a panoramic view of Elliott Bay.

Outside of downtown (expect traffic dur- ing rush hour, but well worth the drive) • Ivar’s Salmon House, 401 NE Northlake Way (5 miles from the Convention Center; www.ivars.net/ Salmon_House_Home/salmon.html; 206-632-0767). In the form of an Indian longhouse, with panels carved native Seattleites learned in grade school: of nationally recognized retailers, such in the style of the North Coast tribes, “Jesus Christ Made Seattle Under as Urban Outfitters, Barnes and Noble, it offers traditional alder-smoked Protest.” This stands for all of the down- Ann Taylor, Banana Republic, and entrees prepared in an open-pit bar- town Seattle east-west streets between NikeTown. For those seeking unique becue. It’s located on Lake Union, Yesler Way and Olive Way/Stewart Street: stores and boutiques, visit places like with view of the city skyline. Jefferson, James, Cherry, Columbia, Arundel Books (1st and Madison), • Chinook’s, 1900 West Nickerson Street Marion, Madison, Spring, Seneca, Seattle Mystery Bookshop (1st and (5 miles from Convention Center; www. University, Union, Pike, and Pine. Cherry), Rue (6th and Stewart), Baby anthonys.com/restaurants/info/chi- Seattle is the headquarters of many & Co. (1st and Stewart), DeMedici Ming nooks.html; 206-283-4665). This casu- retailers with a national reputation and Fine Paper (1st and Seneca), and SAM al, high-energy seafood restaurant is we take pride in their flagship stores, Shop (the gift shop at the Seattle Art at Seattle’s Fishermen’s Terminal, the including Nordstrom (5th and Pine) for Museum, 1st and Union). base of the North Pacific fishing fleet fine quality clothing, shoes, and gifts. Notice that, in addition to individual since 1913. Seating is on walk-in basis. Eddie Bauer Pacific Place Store (6th stores you can see from the side- • Ray’s Boathouse, 6049 Seaview and Pine) for casual clothing for men walk, downtown Seattle has a variety Avenue NW (8.6 miles from and women, as well as outdoor and rec- of centers or malls for shopping and Convention Center; www.rays.com/; reational gear; Ben Bridge Jewelers (4th dining. Westlake Center (4th and Pine) 206-789-3770). A Seattle institution, and Pike) for fine jewelry and gifts. features three stories of shops and, it has a bayside view of Puget Sound At REI (Recreational Equipment, Inc., on the fourth floor, restaurants and and the Olympic Mountains. 222 Yale Avenue North) there is qual- a large food court. This is also the ity recreational clothing, plus climbing terminus of the Monorail, a one-stop and outdoor sports gear. In the store, ride to the Seattle Center (home of the Go Shopping you will find a mountain bike test trail Space Needle, Pacific Science Center Within walking or a short bus dis- and an iconic, indoor, glass-enclosed, and IMAX Theatre, Experience Music tance of the Convention Center, you 65-foot climbing wall. Project, Children’s Museum, and many will find many shopping opportunities Sur La Table, in Pike Place Market, small gift shops). from department stores to individual is a nationally recognized kitchen- Pacific Place (6th and Pine) is home boutiques to enclosed malls. themed store, which opened in 1972 to numerous shops, restaurants, and As you navigate the city streets in in this location. movie theater screens and is located search of the perfect gifts to shop for, You don’t have to wander far from very close to the Convention Center. remember this mnemonic that many the Convention Center to see all sorts City Centre (5th Avenue between Pike

INFORMATION OUTLOOK V12 N05 MAY 2008 25 SLA 2008

A WALK DOWNTOWN WITH THE LOCAL

BY JANETTE SCHUELLER

Okay, full disclosure: The Local does live imports from Egypt and Afghanistan, pot- speak for Nordstrom), Williams Sonoma, in Seattle but doesn’t work downtown. tery from Poland, sweets, health notions, Cartier, Tiffany, Chico’s, Coach, Helly Almost every Saturday for 25 years The and potions. There is a palm reader. (Note: Hansen, Restoration Hardware, the Body Local and The Local Spouse have had Many shops don’t open until 11 a.m.) Shop, J. Jill, l’Occitane, and more. Perhaps breakfast at The Athenian in the Pike Out of the underground now, across the lunch at Gordon Biersch brewery, enjoy- Place Market and then shopped for the cobblestones, by the original Starbucks, ing an onsite brewed German lager and a weekly meat, fish, and greengrocer items Beecher’s Cheese, Sur la Table kitchen sandwich. Catch a new flick on the fourth in the Market, supplemented with flow- wares. Just by the Pike Street entrance, floor at the 11-screen multiplex. Perhaps ers and sometimes gift items from the Read All About It is still there for out-of- finish with an Italian dinner at Il Fornaio. craftspeople on the main level or special town and local newspapers. To the right Last direction for The Local is south. olive oils or cheese from DeLaurenti’s at are more shops, including Pike Brewing From the Convention Center I walked the edge of the Market on the corner of Company and Tuuli Finnish gifts. through the Freeway Park, adjacent to 1st and Pike. I walk back up Pike to the Convention the meeting center. A very urban park, Downtown is a place for concerts and Center and try another direction, east. this is best traversed in daylight, prefer- shows and dinners before concerts and Walking up Pike towards Capitol Hill isn’t ably accompanied. Came out on Seneca, shows, sometimes for shopping or chang- very interesting: businesses, auto dealers. walked over to Madison and up to the ing buses. When I go to conferences in I head back down on Pine, more bou- Sorrento Hotel at 9th. This is a boutique other cities, I always find time to just take tiques and cafes, restaurants, Travelers, hotel with a circular drive and fountain. a walk around the conference area, get a a source of Eastern food and occult sup- I step into the dim, dark-paneled lobby feel for what the city’s core is like, fill in plies, and a café where a man sits sketch- with heavy draperies. After contemplating some time between sessions without actu- ing. A better choice might have been to a beverage in the lobby bar and remem- ally going to a destination like a museum head north on 8th to Virginia and then bering a lovely dinner in the upscale Hunt or library. But I don’t do that in Seattle. east to the REI (Recreational Equipment Club restaurant, I headed back out. What would it be like? I decided to find Incorporated) flagship store with its Stopped to admire the twin towers of St. out. Come along for my walking tour, and mountain bike test trail, gear-testing sta- James Cathedral on 9th between Marion then maybe you’ll do a version of your tions, and 65-foot climbing wall. I did walk and Columbia. Passed the swoop of the own when you get here. by a small park on Pike I’d never seen: Central Library. At 4th my eye caught the First, remember the city’s orientation. The Plymouth Pillars Park, with a panoramic sight of the elegant 1888 Rainier Club, a water, Elliott Bay, is to the west, streets view of downtown. private club, adorned with its canopy, nes- run east-west, avenues run north-south, So I’ve been west and east. Now I go tled on its green lawn, dwarfed by all the and "Jesus Christ Made Seattle Under north from Convention Place, deep into business towers surrounding it. (All along Protest" is the mnemonic for remember- what the maps call the “Retail Core.” I my path I have sighted Seattle’s official ing the order. The Convention Center is am struck by how many new “people” city bird, the construction crane.) Soon a at 8th and Protest (a.k.a. Pike). have moved into downtown: Louis Vuitton, 41-story office building will loom over it. I’ll start at the Market, which opened Hugo Boss, Luly Yang, Eileen Fisher, the Seattle has a lot of public art. Some that August 17, 1907, going straight down Brooks Brother, Ann Taylor, Escada, to I pass on this walk: a Henry Moore bronze, Pike toward the water. The main arcade is name a few. Butch Blum, a local stor- Three-Piece Sculpture: Vertebrae at Safeco what you see in most of the pictures: the eowner, is featuring Jil Sander, and at Plaza on 4th; Tom Wesselmann’s Seattle flying fish, the high stalls with fruits and Barney’s New York: Stella McCartney’s Tulip, pink and green metal; Jonathan vegetables, the farmers’ tables, cut flow- new eco-collection. Borofsky’s Hammering Man, a 48-foot ers. There are the crafts: jewelry, pottery, We have several shopping destinations, high moving steel silhouette in front of the prints, photos, baby clothes, inlaid crib- all with various food options: Rainier Art Museum at 1st and University. bage boards, belt buckles, silk scarves, Square, City Centre, Westlake Center. I contemplate going back into the honey, etc, etc, etc. When I get to Pacific Place at 6th and Market, taking the elevator down to the But there’s another part of the Market Pine, attached by sky bridge to the flag- Waterfront and the aquarium. But no, it’s I rarely visit, Down Under, the floors of ship Nordstrom, I realize one could spend been a long walk and The Local will head shops under the main arcade. There are an entire day within its confines. Have a to the bus stop on 1st and Pine to watch collectibles—one is devoted to animal pastry and coffee at Il Fornaio Bakery the ferries crossing Puget Sound and creations only—and antiques, a wonder- Café. Browse the books and magazines at catch the bus home. You can go back to ful magic store, local artists, printmakers, Barnes and Noble. Shop at Nordy’s (local your hotel now. SLA

26 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

and Union streets) is an easy walking distance from the Convention Center and is the home of many small shops and restaurants. Rainier Square (5th Avenue between Union and University) has Eddie Bauer, Z-Gallerie, Fox’s Gem Shop, etc. Explore within the halls of the building for photos of historic Seattle and ride the elevator to the top floor to visit the Rooftop Garden park. Visit Century Square (4th and Pike) for Borders Books, Sharper Image, City Kitchens, and more. Pike Place Market (between 1st and Western avenues and Virginia and Union streets) is slightly beyond the core of downtown, but only a few blocks from the Convention Center. nomic diversity, there are many shops (between Virginia and Broad Street If you are looking for fresh fish or below the Market in the Arcade and along 1st Avenue) is the home of many seafood (available to be shipped to stores along the nearby streets. Visit, small boutiques and art galleries, as your home) or fresh flowers, fruits, or for example, Ash Cache in the Market well as delightful restaurants. vegetables, or local arts and crafts, this for gifts and souvenirs created from Chinatown-International District is a must-see while you are in Seattle. Mount St. Helen’s volcanic ash. Or the (between South Main and Lane streets In addition to the open-air stalls pro- Chukar Cherry Company for edible gifts and 4th and 8th Avenue South). Take moting everything its ethnic and eco- made from dried cherries, berries, and a bus heading south in the free bus nuts. These are just two examples of ride zone. Exit at South Main Street the wealth of merchandise to be found (the last stop within the zone) and stroll at the Market. through the “ID,” as Seattleites call the Pioneer Square (between 2nd and area. There are lots of small shops, Western avenues and Columbia and including an herbal pharmacy and a for- South King streets) is in the historic tune cookie factory, as well as an inter- center of Seattle. Visit, Elliott Bay Book national bookstore called Kinokuniya Company (101 South Main Street), (525 South Weller Street). Visit Kobo the largest indie bookstore in Seattle. at Higo (602-608 South Jackson St.) Pioneer Square is the home of many art or Uwajimaya’s (600 5th Ave. S.), for galleries and small boutiques. Spend instance, for quality Asian food and gifts. some time strolling through the area or There is a spectacular food court here, take a horse-drawn carriage ride here. where you can find just about any kind of Seattle Waterfront (on Alaskan Way) Asian food imaginable, and more. is the home of many shops and tourist This has been just a smattering of activities. Shops to go to include Ye the 1,800-plus retail stores in Seattle. Olde Curiosity Shop and Exclusively Have fun exploring these and more Washington at Pier 54, Simply Seattle while you are at SLA 2008! And if you at Pier 56, The Bay Pavilion at Pier have transportation to explore the sur- 57 (many shops within), and the gift rounding areas, you can go to some shop of the Seattle Aquarium. Belltown of the outlet malls. Try these: Auburn SuperMall, about 25 miles south of Seattle, 100-plus stores, a food court, restaurants, and a movie theater com- plex; Factory Stores at North Bend, JANETTE (JAN) SCHUELLER is the supervisor of library services at Battelle Library Seattle about 35 miles east of Seattle, 50-plus at the Battelle Seattle Research Center. She is a member of the Biomedical and Life Sciences, outlet stores; Seattle Premium Outlet Knowledge Management, and Transportation divisions, and the Medical Section. She can be Mall, in Tulalip, about 35 miles north of reached at [email protected]. Seattle, This mall has 110 outlet stores, a nearby casino, and restaurants.

INFORMATION OUTLOOK V12 N05 MAY 2008 27 SLA 2008

Enjoy Museums plants, visit the Seattle Art Museum’s The Experience Music Project/Science There are a number of museums in Olympic Sculpture Park (OSP), which Fiction Museum (www.empsfm.org) was Seattle, including: teems with visitors of all ages. The built by Paul Allen (the other Microsoft Seattle Art Museum (one museum in Competitive Intelligence Division is host- billionaire) to house his collection of three locations, www.seattleartmuseum. ing an OSP tour and lakes cruise on music memorabilia covering a wide org). An expansion completed in 2007 Thursday, 19 June, from 9:30 a.m. to range of music styles from the 20th more than doubled the gallery and 1:30 p.m. The OSP is at century. Included are sound labs for public space of the downtown Seattle 2901 Western Avenue at Broad St. practicing guitar, drums, or sound mix- Art Museum (SAM), where 48 galler- (a short cab ride from downtown or a ing skills, and a simulated interactive ies exhibit highlights from its collection half-mile walk due west of the Space “on-stage” rock band experience. of African, European, Islamic, ancient Needle. It is open daily from one-half The building also houses Allen’s col- Mediterranean, American, Australian, hour before sunrise until one-half hour lection of science fiction memorabilia, Oceanic, and Asian art, plus modern and after sunset. with television and film taking center contemporary art, textiles and decora- The Seattle Asian Art Museum is stage (complete with the original Alien tive arts, and native art of the Americas. a two-mile ride from the Convention Queen from the movie “Alien.”) Also The exhibit Inspiring Impressionism: Center. This art moderne gem was displayed is an impressive collection The Impressionists and the Art of the built in 1933 to house SAM’s original of science fiction and fantasy litera- Past opens Thursday, 19 June. collection. Now, the specialized collec- ture. The Information Futurists Caucus This portion of the museum is at tion includes more than 8,000 objects will host a trip to the science fiction 1300 1st Avenue, at Union St., one of Japanese, Chinese, Korean, Indian, museum Monday, 16 June from 5 to 7 block south of the Pike Place Market. and Southeast Asian art. A few steps p.m. It’s located at 325 5th Ave N., at It is open Tuesday to Sunday from 10 away you will find the Volunteer Park Seattle Center. Take the monorail from a.m. to 5 p.m. and Thursday and Friday Conservatory, a Victorian-style green- the third level of Westlake Center (Pine until 9 p.m. house built in 1912. The SAM is at Street between 4th and 5th Avenues, For major works of sculpture, views of 1400 East Prospect Street (in Volunteer $4 roundtrip.) The Monorail passes Puget Sound and the Olympic Mountains, Park). Hours are Tuesday to Sunday, through this sculptural, many-hued, and a landscape of native Northwest 10 a.m.–5 p.m., Thursday until 9 p.m. Frank O. Gehry-designed building.

28 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

Hours are 10 a.m. to 5 p.m. daily. SURROUNDED BY HISTORY The Wing Luke Asian Museum (www. wingluke.org) is scheduled to re-open 31 May in its new, expanded home When you look at the mountains and Road” is here in Seattle and was used to in one of the Chinatown-International water visible from Seattle, you are seeing slide logs downhill to Yesler’s sawmill (also District’s oldest, most historic buildings. evidence of tectonic forces and their asso- known as “Skid Row,” it is now known as The museum’s Web site proudly points ciated earthquakes and volcanoes. Yesler Way). out that this is perhaps the only area Mount Rainier, that beautiful white Much of downtown burned to the in the continental United States where peak towering just southeast of Seattle, is ground in the Great Fire of 1889, but just Chinese, Japanese, Filipinos, African one of four potentially active volcanoes in a few years later, 1895-1897, the discov- Americans, Vietnamese, Koreans, and Washington. Weather permitting, you’ll be ery of gold in Alaska and Canada’s Yukon Cambodians settled together and built able to see Rainier from downtown Seattle. and Klondike valleys turned Seattle into a one neighborhood. The collection fea- Arriving by plane, you may see the line boomtown for the second time. Seattle’s tures artifacts, photographs, written of snow-covered peaks that dwarf the rest population had been less than 4,000 in records, and oral histories from the of the Cascade mountain range. Those 1880; within 30 years, the population culture, art, and history of Asian Pacific are the volcanoes. Mount St. Helens is had grown to almost 240,000. By then, Americans. It is at 719 South King the active one, about 170 miles to the Seattle had hosted its first world’s fair to Street. Board any southbound coach southeast of Seattle. From the air, it looks celebrate its prosperity and the American in the bus tunnel and get off at the like its top has been broken off (because Messenger Service (later UPS) had been International District station. Walk east it was, in 1980). founded, as had Nordstrom (which began along Jackson Street, and then turn as a shoe store). right on Seventh Avenue. The museum The Chinatown-International District is on your right. Museum’s hours have began to grow as immigrants from Asia not been announced. came to the Northwest to find employment. In 1914, Sears established its Northwest Catalog Distribution Center in a building Come to Seattle! that was, at the time, the largest west of Where else would you want to be next Chicago. You can still see this building month but visiting Seattle’s Central today south of downtown—it is now the Library (which has been called “the corporate headquarters of Starbucks. first library of the 21st century”) and World War II and the subsequent expan- its beloved, retro, Jetsons-era Space sion of the commercial aviation industry Needle (built for the 1962 World’s Fair brought more bustle and expansion to Century 21 Exposition). Come here and Seattle. The city celebrated with its sec- drink some coffee, indulge in some ond World’s Fair in 1962, which brought shopping and good food, take some fas- the iconic Space Needle. cinating walks, visit some museums, and With its typical boom-and-bust econom- participate in a great 2008 SLA Annual ics, Seattle’s economy was very troubled Meeting. See you in Seattle! SLA by the 1970s (real estate agents put up a billboard that said “Will the Last Person Leaving Seattle – Turn Out the Lights”) and You can see the remains of glacial More Information then thriving again by the end of the 20th scouring when you look at Seattle’s hills, • Seattle Attendees Wiki (http://wiki.sla. century with the arrival of technology and at Puget Sound, and at Lake Washington. org/display/SEATTLEATTEND/Home) biomedical companies. In a flush of opti- People have lived here for at least 4,000 • Conference main site SLA 2008 mism, Seattle voters approved a “Libraries years, and perhaps for much longer than (www.sla.org/content/Events/confer- for All” bond issue to modernize its public that. Newcomers—Europeans—began to ence/ac2008) library system and many neighborhood explore the Washington coast in the 16th • Conference events (www.sla.org/ libraries have been renovated or rebuilt, century, and the Lewis and Clark expedi- content/Events/conference/ac2008/ including the famous and eye-catching tion arrived in Washington in 1805. Conference/events.cfm) Rem Koolhaas-designed Central Library. With its early growth stimulated by the • Tours (www.sla.org/content/Events/ —Susan J. Barnes lumber industry, the city of Seattle was conference/ac2008/Registration/ incorporated in 1869. The original “Skid tours.cfm); • Conference blog (http://slablogger. typepad.com/sla_blog).

INFORMATION OUTLOOK V12 N05 MAY 2008 29 SLA 2008

A SHORT LITERARY TOUR

BY VICKI VALLEROY

sandwiches, which we had brought from home ... and walked to the Public Market where for five cents we could get an unlim- ited number of cups of wonderful fresh- roasted coffee. The dining room was three flights up in the market loft, so we climbed the stairs, got our coffee, climbed more stairs and sat down at a large table by the windows ... commanding a magnificent view of the Seattle waterfront, the islands and Puget Sound.” Farther afield (via a cab ride or a trip on one of the Metro buses with a number begin- ning in 7) is the University Heights Center for the Community at 5031 University Way NE. This non-profit organization provides and One of the top literary cities in the United to the early 1960s, he worked as a techni- promotes community programs, services, States, Seattle has been the home to many cal writer for the Boeing Company. He pub- and activities in one of the oldest elementary writers and poets, including E.B. White, lished several books of poetry, a memoir, school buildings in the state. Jack Olson, Mary McCarthy, Luke May, Tom a highly respected book on writing, and a On top of the steel gateway is a bronze Robbins, Theodore Roethke, August Wilson, mystery novel. Among his most well-known sculpture of 21 oversized books in the pro- Jonathan Raban, Jon Krakauer, and David books are Death of the Kapowsin Tavern cess of falling, opening, and closing and about Guterson. Join us on a short literary tour as (1965), Good Luck in Cracked Italian 80 bronze pages in the process of blowing we explore sites that honor a few other well- (1969), What Thou Lovest Well, Remains toward the nearby intersection. Look closely known authors in this creative mecca. American (1975), 31 Letters and 13 and read the excerpts taken from books writ- The tour begins at the historic Eastern Dreams (1977), and The Right Madness ten by local writers, such as Indian Killer Hotel at 506 Maynard Avenue South in on Skye (1980). by the Spokane/Coeur d’Alene Indian writer the International District. In the 1930s, the The tour’s downtown leg ends in the Pike Sherman Alexie (1966- ). He is the recent Filipino-American author, poet, and labor Place Market at Lowell’s Restaurant where recipient of the 2007 National Book Award in activist Carlos Bulosan (1913-1956) lived sisters Mary Bard Jensen (1904-1970) Young People’s Literature for The Absolutely at the hotel. Inside the lobby is a memorial and Betty MacDonald (1908-1958) passed True Diary of a Part-Time Indian. exhibit paying tribute to the history, experi- time. Mary penned the Best Friends series If you come on a Saturday, enjoy the ences, and struggles of Filipino Americans for girls and Betty wrote The Egg and I farmer’s market, where you’ll find local in the first half of the 20th century. The and the children’s classic Mrs. Piggle produce and crafts, although not as much exhibit includes the mural titled “Can You Wiggle. They both lived in various homes as downtown at Pike Place Market. And if Read the Secrets of History in my Face?”— throughout the city, including the Arcadia you do make the trek up to the University inspired by Bulosan’s poem “The Shadow Apartments at 1222 Summit Ave. District, leave time to explore the University of the Terror.” His masterpiece is “America In the book Anybody Can Do Anything, of Washington campus, with its lovely land- Is in the Heart,” which depicts the life of Betty describes the sisters sharing their scaping and two museums, the Burke the Filipino migrant worker. bagged lunches at Manning’s, which is Museum of Natural History and Culture Not far from the Washington Convention now Lowell’s Restaurant. "We took our and the Henry Art Gallery. SLA Center on the corner of 11th Avenue and Olive Street is the Victorian-style Hugo House, a non-profit center for the literary arts. The founders named the VICKI VALLEROY, the president-elect of the Pacific Northwest Chapter, is a Web house in honor of the poet Richard Hugo content and staff development librarian for the Boeing Company. She is a member of the (1923-1982), who wrote about overlooked Education, Information Technology divisions, and Technical Services and Digital Content places. Hugo grew up in White Center, an sections. She can be reached at [email protected]. Writers’ biographical area south of Seattle, and became one of information is from HistoryLink.org, Online Encyclopedia of Washington State History, America’s foremost poets. From the 1950s www.historylink.org, accessed March 2008.

30 INFORMATION OUTLOOK V12 N05 MAY 2008 Fill in the missing pieces in your medical collection!

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26721 SiteLicenseAd CIR072107.indd 1 4/4/08 7:53:36 PM SLA 2008 An Internet Pioneer Talks about… the Internet

VINT CERF, AUTHOR OF THE CODE THAT MADE THE WORLD WIDE WEB POSSIBLE, IS ON THE AGENDA FOR SLA’S OPENING GENERAL SESSION.

ndustry insiders called it a coup in use. A few years later Internet Protocol, Association for Computing Machinery’s when Google lured Vint Cerf away or IP (which routes messages), was added 2004 A.M. Turing Award, considered I from MCI in 2005. Cerf had led to create the familiar TCP/IP. In 1983, “the Nobel Prize for computing,” for his MCI’s technology activities since 1982 ARPAnet and the networks connected achievements in computer networking. (with a break to do research from 1986 to it switched to the new standard—and Cerf has worked on the Interplanetary to 1994). He was credited with taking the Internet was born. Network, a project of NASA’s Jet the telecom onto the Internet. More acronyms followed as the Propulsion Lab, which aims to extend Google wasn’t desperate for talent, Internet, initially a Defense Department the Internet into outer space for planet- but Cerf was a catch. After all, he’s the project, grew into the World Wide Web to-planet communications. guy who invented the Internet. Okay, we are familiar with today. In 1991, In its biographies of executives (www. maybe not invented; “fathered” is the Uniform Resource Identifiers (URLs), google.com/corporate/execs.html), term usually associated with his name. Hypertext Transfer Protocols (HTTP) Google’s Web site lists other accom- At Google, his official title is “vice presi- and Hypertext Markup Language plishments: dent and chief Internet evangelist.” (HTML) came along—making it pos- Cerf was chairman of ICANN, the sible for the Web to move out of gov- Internet Corporation for Assigned Television journalist Charlie Rose will ernment and research offices and into Names and Numbers, which coordi- interview Cerf live and onstage during the offices and homes. nates the assigning of domain names, opening general session at SLA 2008, In 2005, Cerf and Kahn received the from 2000 to 2007—most of the orga- Sunday, 15 June, beginning at 5 p.m. highest civilian honor in the U.S., the nization’s lifespan. Presidential Medal of Freedom. It recogniz- He served as founding president of Cerf and collaborator Robert Kahn wrote es their work on Internet software code has the Internet Society from 1992-1995 the 1974 paper that proposed a new put them “at the forefront of a digital revolu- and was on its board until 2000. He networking standard, Transfer Control tion that has transformed global commerce, is a Fellow of the IEEE, ACM, AAAS, Protocol, or TCP, that was faster and more communication, and entertainment.” the American Academy of Arts and efficient than the rudimentary system then Also with Kahn, Cerf received the Sciences, the International Engineering

32 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

Consortium, the Computer History As the Internet grew, what happened online tools become more sophisticated, Museum and the National Academy of that you didn’t expect? what changes to you see in the role of Engineering. The first really big surprise was the information professionals? He has received numerous awards response to the Mosaic browser and Searching is still an art and librarians and commendations in connection HTML. The explosive implementation of are better at it than anyone. We have with his work on the Internet, includ- the WWW and the avalanche of informa- major challenges with “bit rot” where ing the Marconi Fellowship, Charles tion that poured into the network took me digital information becomes uninter- Stark Draper award of the National by surprise. Then came search engines pretable due to the loss of the software Academy of Engineering, the Prince of like Alta Vista, Yahoo! and Google. Next, to interpret the bits. Have you had Asturias award for science and tech- devices on the net like refrigerators, net- problems displaying some JPEG images nology, the Alexander Graham Bell worked picture frames, sensor systems. after an operating system upgrade? Can Award presented by the Alexander After that, the popularity of multi-user you still interpret spreadsheets made Graham Bell Association for the Deaf, games and social networks. 10 years ago? What about early docu- the Silver Medal of the International ment formats? Cataloging of informa- Telecommunications Union, and the Your job title with Google includes the tion, identifying meta-data (information IEEE Alexander Graham Bell Medal, words “Internet evangelist.” As perva- about information) require some really among many others. sive as it has become, why do you think deep thinking and I believe the library He holds a Ph.D. in Computer the Internet needs an evangelist? community is the only place that can Science from UCLA and more than a Yes, we only have 1.3 billion people on tackle these kinds of problems. dozen honorary degrees. line. There is much to be done to put At the time he moved to Google, the remaining 5.2 billion of the world’s What career advice would you give a Wired magazine wrote that MCI’s pend- population online. young adult who is pursuing a degree ing sale to Verizon (which was com- in library and information science? pleted a few months later) wasn’t the Like other communication technolo- This person really needs to become very reason Cerf made the jump. Working at gies—going back to the first printing skilled in the philosophy of information Google is “really my dream job,” he told press—the Internet is making major storage and retrieval and cognizant of the magazine. (See www.wired.com/ changes in people’s lives—and faster things like the bit rot problem men- techbiz/media/news/2005/09/68808.) than all its predecessors. What lifestyle tioned above. Understanding the history Cerf recently answered a few ques- changes will the Internet bring next? of library science and the technology tions from Information Outlook's Editor. The “Internet of Things” is one theme trends of the present will be helpful. you hear more about—many systems, Getting hands “dirty” with some experi- When you and Robert Kahn wrote your appliances and sensors online and ence creating information about informa- paper on Transfer Control Protocol manageable. I think entertainment tion. Researching the problem of long- (TCP) in 1974, did you have any idea through the Internet is going to become term object identification, storage and what it would lead to? far more pervasive and much more retrieval (think 1000 years not next year). In some abstract sense, yes we did. We controllable by the consumers than There is still a great deal of research knew that we wanted a technology that traditional television, radio, and print and development to be done to harness would really allow an arbitrary number media. New advertising information the wonderful possibilities of computing, of independently implemented packet models are emerging that put users in networking, and digital processing. switched networks to be bound into charge. Collaboration on a grand scale a common and interoperable system. with shared information bases and the What’s in the pipeline at Google? And we even had some inkling of emergence of “cloud computing” to say Well, we usually don’t discuss things we the applications thanks to the rela- nothing of Internet-enabled mobiles will are not ready to announce but you can tive maturity of the ARPANET at the place the network squarely and up front expect a lot of attention to mobile devic- time that we were doing the Internet in our daily lives. es and their information utility, further design and the existence of Xerox developments in integrating geographic PARC, Ethernet and the Alto worksta- Many SLA members spend much of indexing, maps, satellite imagery, other tions and their applications. Keep in their time locating, authenticating, ana- location-related information. Further mind that the mouse, hyper linking, lyzing, and disseminating information exploration of video as a medium (e.g., electronic mail and remote access to from a variety of sources—the Internet, YouTube) on the Internet, more tools for timesharing resources were all part of subscription-based or licensed online collaborative work, and evolution of the the ARPANET’s application space. But information services, and so on. Services cloud computing that is driving a lot of I think Bob would agree that we did like Google have made locating informa- what Google does today. SLA not anticipate the worldwide explosion tion fast and relatively easy for anyone of the use of the Internet. with a computer and a modem. As the

INFORMATION OUTLOOK V12 N05 MAY 2008 33 SLA 2008 Seth Godin, Marketing Guru... Action Hero

NOT EVERY MARKETING EXPERT HAS HIS OWN ACTION FIGURE, BUT GODIN DOES— AND HE’S JOINING SLA IN SEATTLE.

BY CYBÈLE ELAINE WERTS

arketing guru Seth Godin Regular Information Outlook contribu- country people were doing the same is an accomplished fellow. tor and Godin fan Cybèle Werts wrote an thing. The reason all this happened M He’s the author of nine article about the famous marketer. We is not because of the amazing power bestsellers. His books have been trans- couldn’t fit it all into the print version of the of American Idol, although that is cer- lated into more than 20 languages, magazine, but the longer story is online at tainly part of it. The moving force was and his e-books are among the most www.sla.org/io. To paraphrase the New in fact Jason Castro, an until-recently popular online. He is responsible for York Times motto, here’s all that fit: unknown ballad singer. Jason is so many words in the marketer’s vocabu- passionate about Buckley’s music that lary, including permission marketing, A few weeks ago contestant Jason instead of singing some familiar pop ideaviruses, purple cows, the dip, and Castro sang the song Hallelujah on song, he picked something that hardly sneezers. American Idol (my secret vice). One of anyone knows. He was founder and CEO of Yoyodyne, the judges noted the song was originally Jason is an example of the begin- a leading interactive direct marketing sung by musician Jeff Buckley. I’m an ning of an ideavirus, part of the New company, which Yahoo! acquired in late audiophile, but I had never heard of Marketing medium that Seth Godin 1998. Godin worked as vice president of him. Still, the song was so moving that talks about. That is marketing at its direct marketing at Yahoo! before leav- I went to Amazon.com and downloaded best says Godin, marketing that makes ing to become a full-time speaker, writ- a copy for 99 cents. the best of how our economy and busi- er, and blogger. He holds an MBA from Here’s the interesting part: Buckley’s nesses have changed in the last few Stanford, and was named “the Ultimate version ended up selling 178,000 cop- decades. The platforms in this particu- Entrepreneur for the Information Age” ies just that week, giving him his very lar case were iTunes and Amazon.com, by Business Week. first #1 song on Billboard’s Hot Digital but they could be many other things, Songs list. Sadly, this was a posthumous most often using technology and the He will keynote the closing gen- success as Buckley had died tragically Internet, but not always. You can read eral session at SLA’s Seattle confer- in a drowning accident in 1997. more about it in Godin’s free ebook, ence, Wednesday, 18 June, begin- I thought I was the only one moved Unleashing the Ideavirus. ning at 2 p.m. enough to buy the song, but all over the Godin explains New Marketing in the

34 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

context of his own Web site Squidoo. com, which has become one of the most CYBÈLE ELAINE WERTS is an information specialist for a popular sites in the country. Squidoo is national non-profit educational company and is co-editor of a collection of “lenses.” A lens is one Education Libraries, the peer-reviewed journal of the SLA Education person’s view on a topic that matters Division. She can be reached at [email protected]. Her Web site is to her. It’s an easy-to-build, single Web www.supertechnogirl.com. page that can point to blogs, favor- ite links, RSS feeds, Flickr photos, Google maps, eBay auctions, CafePress designs, Amazon books or music, and much more. When someone is look- ing for recommended information, fast, A Couple of Trends ing, and marketing. It’s not the formal, your lens gets him started and sends We don’t have room here to list the 14 top-down, traditional and often pater- him off in the right direction. trends or discuss all of his books, but nalistic style of marketing that most of Godin first tried to sell this idea of we can sample a few to pique your us saw growing up. Godin explains: Squidoo.com to some big companies but interest in hearing his presentation in “Many consumers spoiled by Amazon that was a bust. “The lesson we learned person in Seattle. have a very hard time shopping at a at Squidoo was profound,” he writes “We But first, let’s get back to our little ‘real’ store. They know they ought to be stopped making business development story about that song and that artist that able to instantly search the entire inven- deals that required senior managers to I, and probably a lot of other people had tory, to find relevant items in proximity embrace our new platform. They won’t. never heard of. You may recall that I to the ones they are already looking at, They won’t because it feels too specula- had visited Amazon.com to download and to have every single item available tive and they have trouble grasping the the song. Take a moment and think for purchase at the same time in the texture of this medium. Instead, we’ve about 10 years ago, and where we went same place.” discovered that ‘real people,’ the folks to buy music. It was likely a brick-and- So here’s the good thing about read- who care enough to develop pages on mortar store like Tower Records. The ing Seth Godin, he’s likely to give me their own time, are the ones who will question is: why didn’t Tower Records some information that will be fun to lead their organizations into this new morph into what is now Amazon.com? hear, because he’s fun to listen to. Look world.” Jason Castro is one of those “real After all, they were the people who were at the front of the Meatball Sundae book people,” a passionate individual who the best known in the area of music. and there he is in a chef’s hat. marketed what he cared about; spread- Now, I could also have picked up one The book itself illustrates two more ing his ideas; an ideavirus. of Buckley’s CDs on eBay, and so you of Godin’s concepts. One is the Purple This is just one of the 14 trends in might also wonder why Yahoo Auctions Cow idea, which is that if you drive by Godin’s latest book, and Wall Street never became the online auction of a bunch of cows every day you’ll never Journal bestseller, Meatball Sundae: Is choice, even though Yahoo’s online notice any of them. But if you drive by your Marketing out of Sync. auction was established well before a purple cow, you’re bound to notice it. eBay. But have you ever heard of Yahoo Meatball Sundae is so unusual looking Auctions? Probably not, because we’re that it is, itself, a Purple Cow. all busy bidding on eBay. Godin has an explanation. He writes: Selling Himself “Connecting one customer to another is The second thing about Meatball what PayPal did, but American Express Sundae is that it’s short and easy to wanted to have more control, so they read, even though according to Godin, watched the opportunity go by, and it is one of his longer tomes. He says, eBay bought the company instead. “What am I, Stupid? You would think This was a marketing decision from the I’d learn a lesson. My short books sell start. AmEx is based on a top-down, much better than my long ones. So why centralized, Old Marketing model. They not make this book really short? Two rea- couldn’t see the PayPal opportunity, sons. First, because there’s a lot of juicy because the idea of growing by connect- stuff here, tactics you can use right now, ing one consumer to another makes no stories that can inspire change. Second, There may not be another marketer around sense to them.” because I’m asking a lot out of you once with his own action figure. Proceeds go to the In other words, New Marketing takes you’re finished reading.” SLA Acumen Fund, a non-profit that seeks entrepre- advantage of the Internet, and a new neurial solutions to global poverty. paradigm of looking at buying, purchas-

INFORMATION OUTLOOK V12 N05 MAY 2008 35 SLA 2008 Cast a Wide Net(work)

A CAREER COACH AND CONFERENCE SPEAKER OFFERS A BIG CATCHH OFOF IDEASIDEAS FOR MEANINGFUL MEETINGS IN SEATTLE.

BY MARSHALL BROWN

uilding relationships, getting fearless! Speak intelligently and have solving instead of a one-word negative involved, letting other peo- interesting things to say (about you, response that stops conversation. ple know about what you your profession, current events etc). • Use active listening skills. When the have to offer, and develop- • Have a 30-second elevator speech other person is talking, do not be con- Bing a network are very important to your ready. This is a quick marketing sidering your response in your head. professional development. Networking response for the question most often Instead, just listen! Look into the does not occur easily for a lot of people, asked (but often not taken advantage speaker’s eyes and give verbal and despite how it might look. Keep in mind, of), “what do you do for a living?” nonverbal clues that you are listening you need to do what is right (and com- Your response to this question needs and understanding. fortable) for you. to describe clearly what you can do • Call someone you know and invite So here are some suggestions that I for an employer and that you are him or her to go with you. That way hope will be useful to you, despite the currently seeking career opportuni- at least you will know one person and “whys” and “what ifs” you may have: ties. Remember, you are currently you won’t be alone. Make a plan to in a selling position, and you are the meet two or three new folks. Make • Be authentic. Be yourself. Don’t be product. Why should someone hire it into a game. “You meet two and concerned about what others might you? What do you offer that others I will meet two…that way we can think (we know that is sometimes don’t? As an executive, what suc- introduce each other’s two and know difficult, but you owe yourself to try cesses have you had? four.” Check in with each other dur- it). Be real. Don’t try to be the “want- • Avoid closed-ended questions. Seek ing the event. Support each other and to-be” you. Let people see and get to to get the other person to talk and reward yourself for going to an event know you. then really listen. Instead of asking, and meeting new people! • Know what you have to offer. Begin “Do you know anyone who…?” ask, • If you are not comfortable with large conversations with people and tell them “Whom do you know that…?” This events, start with some smaller net- what you have to offer. Be bold! Be will allow for discussion and problem working opportunities. Maybe it

MARSHALL BROWN, a certified career and executive coach, has a passion for helping people find ways to live more fulfilling lives. As a coach, he helps people find their passions and encourages them to move ahead in reach- ing their goals. His first book, High Level Resumes, reflects his successful work with hundreds of job candidates. He is a past board president of the Washington, D.C. chapters of the International Coach Federation and the Association of Career Professionals International.

36 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

ness cards you take to the conference that say, “We met at SLA’s conference in June 2008 in Seattle.” The recipients may not make a note, and your sticker will remind them how they know you. • Write the topic you discussed on the business card before handing it over—again, this will jog the recipient’s memory. • Get other people’s business cards, and link their contact informa- tion to your notes about their interests and expertise. • E-mail the people you contacted the week after the conference to tell them how much you enjoyed the discussion (but don't ask for business or a job). means getting involved with an asso- you meet. The old adage, “what goes • E-mail them several weeks or months ciation or group of folks where you around, comes around” has proven to later with a question that interests you can be on a council or committee. be true. You may not get immediate on a topic in which they have exper- SLA chapters and divisions are good help, but others will remember that you tise—don't forget to remind them for this kind of networking. They tend helped them and will talk well about where you met. See if this develops to have smaller, more intimate meet- you. Your reputation will grow, and oth- into a conversation. ings. Get to know some folks that ers will seek you out to help make con- • For the people who would exchange way, so when you do go to the larger nections and get information. Without e-mail, follow any paths that present events, you already know people. a doubt, they will know whom to call themselves during your discussions • Whatever you do, don’t come across when they discover your perfect job. that pertain to your long-term or as pushy. People sense despera- short-term goals. tion and neediness. It doesn’t work • Remember the exhibitors. Introduce and doesn’t engage people. Don’t At a Conference yourself to selected exhibitors and let be overly aggressive, follow people A number of my clients find networking them know your interests. Leave a busi- around, or talk incessantly about what at conferences to be a challenge. Below ness card so they can help connect you you have to offer. And don’t just walk are some tips you may find useful. with others with similar interests. around passing your business cards • Never eat alone. As much as you may out. This is not about how many • Be an active participant in seminar want to re-charge, this is the best cards you can pass out. It’s about discussions—be willing to initiate, opportunity to make connections. developing relationships with people. facilitate, or report on behalf of your small discussion groups. And most important, have fun. Look Here is another tip: Great networkers • At the end of seminars that really at the experience as a great way to meet not only go to events (small or large) interested you, ask the group if any- new people, engage in conversations, to promote themselves. They also go one would like to continue the discus- and be passionate about who you are to contribute something to the people sion during a break or over dinner. and what you have to offer. Set a goal. they meet. Be sure to know what you Meet and talk more with anyone who Challenge yourself. can contribute and listen to what oth- indicates interest. Be willing to share Yes, it might be uncomfortable. And, ers need. Just as you might be going what you know while respecting oth- yes, you might not have answers to to an event for additional contacts, they ers’ expertise and opinions. all the “what ifs” before going into the might be too. Perhaps you have a great • Find out as much about others’ profes- room. But you know what? After doing contact for them. Maybe you know of sional interests and expertise as you it, you will know more about yourself. someone that can help them solve their can without coming across as pushy. And what a wonderful gift that can be. problem. Share your information. • Exchange business cards afterward. SLA Consider how you might help others • Print stickers for the back of the busi-

INFORMATION OUTLOOK V12 N05 MAY 2008 37 SLA 2008

BOOST YOUR CAREER IN SEATTLE

If you want to recharge your career, look It needs to attract the attention of hiring rules of career success have changed for a job, or get some one-on-one coach- authorities, showcase your relevant work along with them. The good news is you ing, you’ll have plenty of chances at SLA background, and demonstrate that you are in charge. Whether you are in job 2008 in Seattle. have the right qualifications for the job. search now or thinking about making a Brown will help you identify key work change, you must prepare yourself for the expertise and experiences and bundle new world of work. You must learn how Workshops them together to develop a résumé that to market yourself, know what your skills Selling Yourself and Your Skills projects your unique professional brand. are—and how to go about developing a Monday, 16 June, 7- 8:30 a.m. He will also discuss important computer job search strategy. Participants will learn Does the phrase “sales training” conjure formats and the use of keys words when eight principles to help them survive in up visions of one too many run-ins with submitting your résumé online. Career the changing workforce. Career Coach pushy salespeople? But ‘sales’ is not a Coach Marshall Brown is the presenter. Marshall Brown is the presenter. bad word. Sales is listening for opportuni- ties, building relationships, and market- Speak as if Your Career Depended on It ing your value. We’re all sales people at Monday, 16 June, 3:30-5:30 p.m. One-on-One Coaching one point or another. If not, we should Do you worry that what you say may be Monday, Tuesday, and Wednesday of the be. Sales training could help you land a less than successful because of how you conference, Brown will be available for pri- job, secure vital business opportunities, say it? Participants will learn and practice vate, individual career coaching sessions. or convince your employer to give you proven ways to convey confidence as they The sessions are scheduled in needed resources. Participants will hear stand, sit, gesture, and vocalize. They advance, on a first-come, first-served how to take the best of sales management will leave with techniques for speaking basis. Conference registrants should pur- and apply it to their careers. Patricia Cia every day, face to face, on the telephone, chase ticket 640, 755, or 900 ($30 for a is the moderator; InfoCurrent Recruiter before a group, behind the lectern, or at 30-minute session); and receive a regis- Tesse Santoro is the speaker. the boardroom table. The moderator is tration confirmation, then contact Shelva Holly Grossman, manager of information Suggs at [email protected] to set up a meet- SLA Career Connection: services at the Property Casualty Insurers ing time. The deadline for scheduling an Creating a Powerful Résumé Association of America. The speaker is appointment is 30 May. Appointments will Monday, 16 June, 11:30 a.m.-1 p.m. Freelancer Sharol Parish. not be accepted during the conference. Are you marketing your skills and accom- plishments effectively? Would you hire SLA Career Connection: yourself? In today’s competitive job mar- Take Charge of Your Career Career Connection ket, your résumé needs to be power- Tuesday, 17 June, 9-10:30 a.m. Whether you’re a job seeker or an ful and stand out from the competition. Organizational life has changed and the employer, Career Connection combines the power of the Web with the power of the face-to-face meetings. Visit the site at www.sla.org/content/ jobs/connection/index.cfm. If a job description is marked with a dis- tinctive “C” logo, the employer may be con- ducting interviews at the conference. Apply online and schedule your interview with the employer. Note that Career Connection is not a scheduling application. Instead, it works on the simple premise that employ- ers and job seekers just need to “connect” with each other in order to set up a conve- nient face-to-face conversation. The Connection will operate Monday, Tuesday, and Wednesday of the conference. SLA

38 INFORMATION OUTLOOK V12 N05 MAY 2008 digital ease, dynamic results

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1-800-877-GALE www.gale.com SLA 2008 Chemistry Information Online A QUICK GUIDE TO BORN-DIGITAL AND RE-BORN DIGITAL SOURCES—PART 1

BY SOPHIA GUEVARA AND LURAY M. MINKIEWICZ

here is a vast amount of chemi- This review is not comprehensive, but government science information and cal information resources avail- provides a flavor of some of these types research results. Clicking on the math, T able digitally, either through the of resources. Due to space limitations, we physics, and chemistry link allows users internet or via online databases, both will not review the many fee-based e-jour- to concentrate searches in any of these free and fee-based. nals from publishers or aggregators. three topics. Users can narrow search- We selected a few of the newer es within the chemistry and chemicals Internet sites with almost exclusively section using the following chemistry freely available content, that is, those Chemistry Search subtopics: analytical, materials, organic, that were “born digital.” We also select- Chemistry Spider, inorganic, physical, photo, and radia- ed some chemical information resourc- www.chemspider.com tion chemistry. There also are links to es that many science librarians would This site provides, at no charge, a reputable chemistry resources. recognize as “classics” in the print repository of information related to versions, but are also available in online chemical structures and other associ- PubChem, or Internet versions, that is, they have ated information. It includes more than http://pubchem.ncbi.nlm.nih.gov been “reborn” in a digital environment. 18 million chemical structures. This site provides h access to informa- Reborn resources such as these often tion on the biological activities of small try to combine the content of the print Science.gov, molecules. It is organized as three version with the special features that a www.science.gov/browse/w_129A.htm linked databases within the National digital version provides. Science.gov is a search engine for Center for Biotechnology Information Entrez information retrieval system. These include: 1. PubChem Substance—Search chemical substance records using SOPHIA GUEVARA, MLIS, is an information professional. She is the president-elect of names, synonyms, or keywords. the SLA Michigan Chapter and is the Digital Content Section chair for the SLA Information 2. PubChem Compound—Search Technology Division. chemical compounds using names, synonyms, or keywords. LURAY M. MINKIEWICZ is supervisor, external content management, at DuPont Company 3. PubChem BioAssay—Search via Central Research and Development, in Wilmington, Delaware. She is currently the chair- terms one would expect to find in the elect of the SLA Chemistry Division and past president of the SLA Philadelphia Chapter. description of a bioassay of interest.

40 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

Free Online Journals analysis tool, AnaVist. The CA, Registry, as a Web-based resource for chemical ABC Chem, and CASReact files are all available on information. Features in Scopus include www.abc.chemistry.bsu.by/current/full- several database vendor host systems. citation analysis, an author finder, and text.htm a user-friendly interface, plus the auto- This resource provides free and partially Scopus, matic searching of several major patent free full-text journals in chemistry, com- www.scopus.com authorities and relevant Web sources. piled by Aliaksandr Rahoisha. According Recently Scopus, a multidisciplinary sci- Chemical structure searching is not to the site, the directory is composed of entific bibliographic and abstract data- available at this time. Scopus is available peer-reviewed publications that provide base produced by Elsevier, has emerged on a subscription basis. SLA at least one year of free full-text content or extensive free supplement coverage of printed papers. LEARN MORE IN SEATTLE Directory of Open Access Journals —Chemistry, www.doaj.org/doaj?func=subject&cpid=60 SLA 2008 attendees can get more infor- members) will convey the fundamentals The DOAJ offers visitors with access to mation on chemistry and information sci- of searching the NLM’s TOXNET system quality controlled open-access journals. ence at several classes and workshops. of databases in chemistry, toxicology, According to the site, the DOAJ aims Here are several: environmental health, and related fields. to “increase the visibility and ease of Stephanie Publicker of the National Library use of open access scientific and schol- of Medicine will be the instructor. arly journals, thereby promoting their CHEMISTRY FOR THE increased usage and impact.” Searching NON-CHEMIST LIBRARIAN for journals under the chemistry subject Saturday, 14 June, 8 a.m. - 5 p.m. HOT SCIENCE TECHNOLOGY SAMPLER heading, we found more than 70 cover- Information scientists with responsibili- —NEW TECHNOLOGIES RELATED ing general, analytic, and organic chem- ties for providing chemistry reference TO SCIENTIFIC INFORMATION istry, and chemical engineering. services should understand the structure Monday, 16 June, 1:30-3:30 p.m. and language of chemistry. This ticketed This session will focus on demonstrations course ($299 for SLA members, $149 of new technologies that are likely to affect Databases for student members) takes a hands-on the flow and organization of scientific infor- Chemical Abstracts, approach to introduce learners to the five mation, including HealthInfo Island on www.cas.org major divisions of chemistry, their basic Second Life, Project Prospect produced The name of this resource provides a principles, and the intellectual tools that by the Royal Society of Chemistry, and hint as to its comprehensiveness as a chemists need to do their work. Judith N. more. Sophia Guevara will moderate the major resource for chemical informa- Currano, head of the chemistry library at session with speakers Richard Kidd, edi- tion. Chemical Abstracts, published by the University of Pennsylvania, will mod- torial production systems manager, Royal Chemical Abstracts Service (CAS), a erate and speak, with F. Bartow Culp, Society of Chemistry; Carol Perryman, subsidiary of the American Chemical chemistry librarian, at Purdue University project coordinator, alliance library sys- Society, is known worldwide as one of also speaking. tem; Hilary Spencer, product development the main, if not the main, bibliographic manager, Nature Publishing Group; Bob abstracting and indexing resource for Stewart, senior manager, chemical and chemical information. CAS produces the MORE THAN TOXNET: specialty information, Thomson Scientific; Chemical Abstracts bibliographic data- USING NLM’S ENVIRONMENTAL and Joshua Walters, librarian: access and base (CA File), the companion CAS HEALTH AND TOXICOLOGY PORTAL interface, The Boeing Company. Registry File of chemical substance Sunday, 15 June, 8 a.m.-Noon information, and the CASReact File of Toxic Toys. Phthalates. PBDE. Mercury. chemical reaction information, the lat- Our lives are filled with chemical expo- CHEMISTRY DIVISION ter two providing chemical structure sures. How does one discover more about CORPORATE ROUNDTABLE searching capabilities. SciFinder and these chemicals? Participants in this Click Wednesday, 18 June, 8-9:30 a.m. SciFinder Scholar are two chemist-ori- U Live! course will learn how to access Participants will discuss current issues and ented interfaces to search these CAS numerous databases in the National Library new developments in the field! Moderators files, while information professionals and of Medicine’s Environmental Health and will be Luray Minkiewicz, E. I. DuPont De expert or power searchers might prefer Toxicology Portal. The ticketed program Nemours Company, and Rachel Ellison, STN Express searching software as well ($229 for SLA members, $100 for student Ecolab, Inc. as CAS’s more recent visualization and

INFORMATION OUTLOOK V12 N05 MAY 2008 41 SLA 2008 E-Science, Cyberinfrastructure, and Modern Dance

THE INTERNET’S INFRASTRUCTURE IS STILL UNDER CONSTRUCTION. WHAT’S IN PLACE EASES COLLABORATION IN ARTS AND SCIENCES. AND INFO PROS NEED TO KNOW THEIR OPTIONS.

BY DAUREEN NESDILL

ou make it to your seat just as the technology is happening because of and middleware, that have been emerg- theater lights dims. The excite- the collaboration between the University ing in support of global, collaborative, Yment of the audience is palpable. of Utah Department of Modern Dance scientific research ever since the estab- Large projection screens begin to come and the Center for High Performance lishment of the Internet in 1969. to life as music invades the space. Colors Computing (www.dance.utah.edu/tech- It would appear that cyberinfrastruc- flash. Dancers appear before you, on the nology/index.html). Together, they are ture has more to do with the sciences floor and virtually, on the screens. The participating members of ADaPT: the than any other discipline. For this article, movements of the dancers intertwine Association for Dance and Performance “science” encompasses medicine, tech- from screen to floor and back again. The Telematics (www.dvpg.net/adapt. nology, and engineering in addition to strains of music lead the dancers in tell- html). In addition to the University of the basic sciences. The term e-science ing a story. The dancers come together Utah, ADaPT has five other member emerged in the UK. Researchers there, touching hands and then disperse only universities, Arizona State University; as elsewhere, were moving away from to come together again. They are com- the University of California, Irvine; Ohio working independently and increasingly ing together—but not in the way we State University; University of Wisconsin, working collaboratively as members of usually expect at a dance concert. Some Madison; Florida State University, and teams. Scientific research was becoming of these dancers are in Florida. Some of associates in Europe and Latin America. increasingly multi-disciplinary. This shift them are in Utah. How do they do this? toward a collaborative, interdisciplinary At the University of Utah, modern approach necessitated an increase in the dance and cyber-technology have New Vocabulary use of Web technology. John Taylor, the come together to develop performances Cyber-technology is among the new Director General of Research Councils, involving dancers working in differ- terms competing to enter the controlled Office of Science and Technology (OST) ent geographic locations. The audience vocabulary of information professionals. proposed the term e-science in 1999: is surrounded by performers who are Other such terms include e-science, “E-Science is about global collaboration actually in different cities, but appear to cyberscience, e-scholarship, cyberin- in key areas of science and the next gen- perform, interactively. The dance move- frastructure, e-research, virtual science eration of infrastructure that will enable it ments of each performer intertwine community, and collaboratories. The “e,” … e-Science will change the dynamic of across the Internet with the movements “virtual,” and “cyber” refer to the Internet. the way science is undertaken.’ of collaborating performers. For effect, The science, research, and laboratories In 2000, the UK allocated funding a little graphic artwork is streamed into obviously refer to scientific research— to OST to establish the E-Science Core the space as the music leads the danc- working collaboratively over the Internet. Programme (Hey and Trefethen, 2002). ers around you. Infrastructure refers to the nut and bolts, Across the pond in the U.S., a blue- This integration of dance and cyber- or more appropriately, the grids, portals ribbon panel led by Daniel E. Atkins, a

42 INFORMATION OUTLOOK V12 N05 MAY 2008 SLA 2008

A telematic dance collaboration between students at the University of Utah (Ellen Bromberg, director) and Florida State University (Tim Glenn, director) in April 2006 brought together dancers from two campuses, performing in the same performance, in theaters hundreds of miles apart. professor in the School of Information structures worldwide. Communities of the research was more interdisciplinary and a member of the Department of researchers, too, are coalescing globally. (Karasti, Baker and Halkola, 2006). The Electrical and Computer Engineering at A quick Google search lists numerous high cost of some scientific instruments the University of Michigan, published conferences addressing the subject. led to collaborative work. For example, the 2002 ground-breaking report, And let’s not forget industry, where the the cancellation of the construction of Revolutionizing Science and Engineering cyberinfrastructure may be less visible the Superconducting Super Collider in Research through Cyberinfrastructure. for proprietary reasons. Industry is global Texas during the 1980s brought physicists A 2006 press release from the National and cyberinfrastructure provides a more together to use the resources at CERN, Science Foundation announced the for- efficient method of communication and namely the Electron-Positron Collider mation of the Office of Cyberinfrastructure collaboration. Mercedes Benz is part- and eventually the Large Hadron Collider to address support for cyberinfra- nering with the DAMES Project (www. (Atkins, 2006). structure and named Daniel Atkins cs.york.ac.uk/dame) to investigate new In addition, some science researchers its first Director. This report stated: applications connected with their work are generating petabytes (peta is more “Cyberinfrastructure refers to infrastruc- (Hey and Trefethen 2002). than 1,000 megabytes) of data that can ture based upon distributed computer, only be analyzed by supercomputers. information, and communication tech- Use of costly equipment by research- nology. If infrastructure is required for an Scientific Background ers across the globe, without having to industrial economy, then we could say The concepts of e-science emerged leave their labs, is being facilitated by the that cyberinfrastructure is required for a in the sciences first for a few reasons. establishment of cyberinfrastructure. Use knowledge economy.” Researchers in the sciences had already of the cyberinfrastructure is also reducing Government sponsored e-science initia- moved towards collaborative projects and the time it takes to travel and the amount tives are not limited to those of the U.K. and U.S. The government of Japan has fund- ed the National Research Grid Initiative (www.mext.go.jp/english/org/science/37. DAUREEN NESDILL started her career working in medical research, but moved on to htm). In Brazil the SINAPAD (www.lncc. study behavioral and chemical ecology at Auburn University in Alabama. A graduate br/sinapad/) project and in Malaysia the library assistantship supported her through her MS and PhD programs. It also piqued her KnowledgeGRID Malaysia (http://knowl- interested in library science. This interest led her to earn an MLIS from the University of edgegrid.net.my/index.jsp) project are Alabama in Tuscaloosa in 2001. She is the interim head of science and engineering at the organizing a cyberinfrastructure. J. Willard Marriott Library at the University of Utah. Governments, universities, and schol- arly organizations are building infra-

INFORMATION OUTLOOK V12 N05 MAY 2008 43 SLA 2008

of nonrenewable fuel being used. ADaPT modern dancers conferencing is now facilitating many According to the ACLS Commission on The term “grid” used in conjunction projects where participants live across Cyberinfrastructure for the Humanities with e-science refers to the infrastructure the globe. Yes, participants do have to and Social Sciences report, Our Cultural enabling researchers to work globally. It take into account the intricacies of the Commonwealth, researchers in the social is derived from the electrical utility term time zones, but once accomplished, sciences and humanities have embraced “grid,” which refers to the system of video conferencing saves time, travel, cyberinfrastructure. The work in these power lines, substations, and transform- and nonrenewable fuel. disciplines involving the incorporation of ers that provide electricity to consumers. SLA is providing its members with the Internet to facilitate collaboration has Infrastructure, when working properly, access to such social software as wikis, been focused mainly on establishing digi- should be invisible to the user. Today the blogs, Survey Monkey, podcasting, video tal libraries such as Project MUSE, http:// electrical grid system can be considered conferencing, SLA Online Libraries, and muse.jhu.edu; ARTstor, http://artstor. invisible, but the infrastructure for cyber- Click U Live! A new initiative of the SLA org; PARADISEC (Pacific And Regional collaboration is still under construction. Public Relations Advisory Council is to Archive for Digital Sources in Endangered The incompleteness is noticed when it develop information ethics guidelines. Cultures), http://paradisec.org.au/home. doesn’t work or when new cutting-edge This endeavor will involve organizing html; and InterLex Past Masters, http:// technology is implemented. town hall meetings among members of library.nlx.com. These digital libraries So how has cyberinfrastructure affect- each SLA division. Since members are enable researchers to study and refer ed information professionals? Cyber- located worldwide, we can expect to be to these collections using Web-based collaboration is occurring using what is using social software tools to participate. tools. The William Blake Archive (www. sometimes referred to as social software. A mini symposium on cyberinfra- blakearchive.org) is an example of a Are there any academic or corporate structure will be held during the 2008 collaborative effort to enable access to libraries that do not use Web 2.0 tools SLA Annual Conference in Seattle. Blake’s works and artifacts even though such as blogs, wikis, Skype, Facebook, Come to the sessions. Learn and ask they are housed in institutions located or Myspace? What about Microsoft’s questions so you can be informed on worldwide. Don’t forget the work of the Sharepoint or Vignette’s Unite? Video this timely topic SLA.

A MINI-SYMPOSIUM AT SLA 2008

Four sessions on cyberinfrastructure are sities using them? This session will explore B. Wheeler, vice president and dean at scheduled for SLA 2008. the state of the art of this technology—plus Arizona State University; Neil Rambo of the lessons learned from a corporation that the University of Washington Libraries; Building Bridges implemented ELNs, and a novel application Catherine N. Norton, the director of the Monday, 16 June, 1:30-3 p.m. at a university. It also will cover the issues of MBL/WHOI Library, and William Michener The term “cyberinfrastructure” includes intellectual property protection with ELNs. of the University of New Mexico. all subject areas, but it comes from Rachel Ellison of Ecolab, Inc., will be the the sciences. Lucille Nowell of the moderator. Speakers will be Michael H. National Science Foundation’s Office of Elliott of Atrium Research, Jean-Claude Breaking Rules and Building Bridges for Cyberinfrastructure will explain the con- Bradley of Drexel University, and Carl Voigt, Corporate and Academic Librarians cept, the work, and the future directions of the Eastman Chemical Company. Wednesday, 18 June, 12:15-1:45 p.m. in which it may take information profes- Researchers and educators are col- sionals. Daureen Nesdill, interim head of laborating globally over the Internet. the Science and Engineering Library at the Informatics Across the Biological Sciences Cyberinfrastructure is facilitating these University of Utah will be the moderator. Tuesday, 17 June 17, 9-11 a.m. multi-disciplinary efforts. Lee Dirks, Scientists across a range of fields need director of scholarly communications at to manage large quantities of data. This Microsoft, and James L. Mullins, dean Everything You Need to Know About program will explore some of the projects of libraries and professor at Purdue Electronic Laboratory Notebooks and issues in informatics and bioinfor- University will discuss the effect of cyber- Monday, 16 June, 3:30-5 p.m. matics—and what librarians can offer. infrastructure on corporate and academic Electronic laboratory notebooks (ELNs) The moderator will be Ruth Gustafson, libraries. Daureen Nesdill, interim head have been around for a number of years, reference librarian at the University of of the Science and Engineering Library at so why aren't more companies and univer- California, Davis. Speaking will be Quentin University of Utah, will be the moderator.

44 INFORMATION OUTLOOK V12 N05 MAY 2008

INFO TECH

• A wide understanding of a variety of An Open Letter to My New Peers: metadata tools. • An immersion in and understanding You’re the Profession’s Future of the multi-generational challenges we face. Some of you are Millennials and bring an understanding of that key demographic in libraries; some YouDept. have Deck what it takes to succeed in today’s workplace. are Gen X and Y and bring that Jump in, network, learn, teach, and ask “why?” understanding and communication BY STEPHEN ABRAM abilities to bridge between Gen M and Boomers. Some are mid-career and can again transcend the tyranny of a single generational perspective. Dear Colleague: logically, demographically, and more, • A perspective that assumes a per- Last month in this column, I wrote we are challenged to ensure that our sonal impact and involvement that an open letter to my Boomer peers profession will evolve to address this extends through many decades. exhorting them to re-engage with knowledge and information revolution. • And much more too numerous to special librarianship and step up to While these changes are exciting, list here. the plate to ensure the sustainability frightening, and challenging, the path of our profession. A huge part of that to the future is also clearly ambiguous In many respects, it’s difficult to that sustainability plan is “you.” Not and unclear. But I always paraphrase articulate what our strengths are when the Time magazine you, but you as an Alan Kay that the best way to discover we’re immersed in it. It’s the old saw individual professional who will have the future is to invent it ourselves. that some fish would have difficulty an impact on your own success and What an opportunity! It is my belief that describing water. You have talent. You contribute to the overall success of our this is the best way to frame the chal- have depth in many areas. Do not profession and world. lenges facing our profession. underestimate the power and value of OMG! It’s a total cliché. You are You bring a lot to the party. And that fresh and new education. You’ll meet the future of our profession. Whether party can last for your entire career, many people over your career. Some you’re a spanking new graduate or in indeed your life. You bring, broadly, will have more than 30 years’ experi- the first five years of your career, and perspectives and training that include: ence. Learn from them. But also let whether you’re a just entering your first them learn from you. career or are a mid-life career-changer • Fresh energy. You’ll meet many people, at work, bringing different skills and experi- • A fresh education in the latest 21st through continuing education, and in ences to our profession. century technologies. SLA. Keep an open mind. One of my Without a doubt, through retirement, • A deeper understanding of 2.0 and coaches and mentors told me early in illness, or death, generational change beyond. my career that there are two kinds of happens inexorably. (I am personally • A life that has generally never know experienced people: those who have depending on this week’s lottery invest- a world without the Internet, Web, 30 years of diverse and incremental ment to make my move!) Sometimes mobile phones, and an adult life growth experiences, and those who the changes are nice and seamless, influenced by Wikipedia, Facebook, have 30 sets of identical one-year and sometimes change is painful. By MySpace, and instant messaging. experiences. He said that wise people all accounts, we are entering an amaz- • Deep personal experience in the lat- learn to tell the difference. ing and exciting period of change in est technology as both a user and a I can assure you that a career is our global profession. On so many developer. messy. There are no clear five-year levels, socially, economically, techno- plans, just goals and visions and

STEPHEN ABRAM, MLS, is the president of SLA and is vice president, innovation, for SirsiDynix. He is chief strategist for the SirsiDynix Institute. He is an SLA Fellow, the past president of the Ontario Library Association, and the past president of the Canadian Library Association. In June 2003, he was awarded SLA’s John Cotton Dana Award. He is the author of Out Front with Stephen Abram and Stephen’s Lighthouse blog. This column con- tains his personal perspectives and does not necessarily represent the opinions or positions of SirsiDynix. You may contact him at [email protected].

46 INFORMATION OUTLOOK V12 N05 MAY 2008 INFO TECH

the wisdom to recognize opportunity knocking. Here are a few ideas you A career is messy. There are no clear fi ve-year plans, just goals might want to consider: and visions and the wisdom to recognize opportunity knocking. • There’s no absolute need to develop just formal mentoring experiences. Lunch and coffee work just fine. Sometimes we have to break through our comfort zones and socialize • Don’t sit at these meetings in a small be part of a team, and you’ll learn with people who aren’t just like us. group of people you already know. from peers and more experienced Invite a colleague (even from SLA That’s networking but it is puny net- folks. Everyone will in the same boat or at work!) to coffee or lunch. A lot working! Set a goal to meet at least and you’re all focused on success. of advice and learning happens in two or more people at every event Partner with your fellow members those social conversations. I made you attend. If you need some tips, in chapters and divisions. Some personal and professional friends search Google for networking for chapters have calls for volunteers— this way. You can too. introverts (you already know how to or you volunteer in a general way • Attend every SLA or association do that). I’ve pointed to a number through on the online SLA volunteer event you can. If your employer of these resources from my blog, form (www.sla.org/content/commu- doesn’t pay, go anyway. It’s often Stephen’s Lighthouse, and, although nity/committe/volunteer.cfm). just the cost of a meal. If my experi- I am in no way introverted, I found • Make an effort to identify and meet ence is any indication, I found posi- useful tips too. people who can help your career. Do tions that increased my pay manifold • Don’t say “no” too often. When you have a goal to work in a certain over the cost of the investment in you’re offered the opportunity to industry? Do you have a goal about learning and networking that comes stretch yourself at work or in an what your next position will include? from involvement in SLA. association activity, jump at it. You’ll Do you have a goal to learn some-

information outlook

ALWAYS ON YOUR DESKTOP.

www.sla.org/io

INFORMATION OUTLOOK V12 N05 MAY 2008 47 thing specific? SLA is full of folks to the division or chapter level? Can asking you to do, as an individual, in meet. Use your research skills and we build wikis to share knowledge little acts of reciprocal conversations. contact them before a local meeting within the domains we practice in? We need these conversations to be or SLA conference (Seattle is com- Can we build social networks that lift truly reciprocal. You need to listen and ing soon!). Don’t be mercenary; just us all up across the full range of SLA learn as much as you share. The only have a great conversation by break- members? You have the skills, and pre-requisite is mutual respect. And ing through your own comfort zone our knowledge is bigger together. that’s not hard. and connecting with new contacts, Here are a few simple ideas that you talents, and colleagues. If your expe- You are an amazing group of new can choose to implement or add your rience matches mine, some of the professionals entering the profession ideas to: best and most valuable learning and with fresh education and fresh eyes. • When older colleagues say it’s not contacts will be the result. It’s very exciting. For many decades, I done that way, ask “why?” Challenge • You have great skills and fresh skills have been teaching and visiting library them. Either this will break down the and modern skills. Don’t pay heed schools across Canada, the U.S., and barriers to unconstructive advice or to that little voice attacking your occasionally beyond. I meet newer you’ll learn the subtleties of advo- self-confidence from within. Offer to librarians and information professionals cacy and influence. train local chapter members in some often. Trust me; you are an amazing • Join, volunteer, participate, coach, technology that you can introduce. group of people. and get involved. Invest in life- You’ll find willing learners who have My peers are an amazing group too. long learning through SLA, Click something to exchange with you, too. We need to talk more. We need to col- University, and beyond. • When someone says older librarians don’t have the technology skills you need, offer to teach them. Remind There are two kinds of experienced people: those who have 30 them that you didn’t have it and had years of diverse and incremental growth experiences, and those to learn through play with friends and by doing. Ask them what they who have 30 sets of identical one-year experiences. can teach you in exchange. • When someone suggests that a job opening requires far too many years experience, ask him or her “why?” You’ll build respect and equity, and laborate. SLA is a wonderful framework in Are they unprepared to experience build your network of people with which this can take place. All of us have the great gift of coaching new pro- other deep experiences to share. I an investment—personal, professional, fessionals and learning from them learned how to ask for a raise from and psychological—in the information in return. If we want to sustain our someone who’d “been there, done profession and specifically in special- libraries and profession, we need to that” and I hadn’t. ized librarianship. We want to succeed, diversify the base of participants. • Open yourself up inter-generationally. and we will only succeed together. We need to break down some of the So, this is the point of my letter to you. Finally, I want us to commit to mak- invisible demographic walls in our Just like I told my Boomer peers last ing the SLA and specialized information profession. It’s amazing how quickly month, don’t forget the power of one, practice a uniformly positive experi- old folks like me can learn Facebook the power of one individual to make a ence for all involved. I dream that we social networking, instant messaging, difference. It’s the essence of the idea can all have great careers and that the wikis, and the new culture of content economy rather than the goods econ- world will be better for having had our rules through just playing and learn- omy. In a goods economy, when I give profession working together for the best ing by doing. Help build your chapter you something tangible, I no longer have results. You are the emerging future Facebook group as a source of ideas it. That’s one kind of gift (or sale). In the leaders and the next generation of infor- and advice, and ask questions too. idea economy, we share ideas. When I mation professionals. You’ll invent our It’s reciprocal. It’s a modern way of give you the gift of an idea, an insight, I future. Let’s learn from each other and professional networking. still have the idea too. We’re both better share knowledge, insights, ideas, and • Partner beyond your organization for the gift. Indeed the gift is more valu- experiences. Share your awesomeness! and work across generations to able when more people own it. What do you have to lose? Too design a project to capture every- The idea economy depends on shar- much. We all have a lot more to gain. one’s knowledge so we can share ing through conversations, and sharing Thanks, on a higher level. Can we collabora- is a fundamental value and principle Sincerely, tively build del.icio.us tag groups at of librarianship. And this is what I am Stephen

48 INFORMATION OUTLOOK V12 N05 MAY 2008 More Content 1.9 billion gigabytes of data by 2011 More Users 500,000 more people with Internet access every day More Opportunity

Are YOU ready?

We are. We’ve got the tools you need to license content anytime, anywhere. Whether you publish or use information for your business, Copyright Clearance Center can help. Call us at 978-750-8400.

Visit us in booths 310 and 311 at the 2008 SLA Annual Conference in Seattle.

www.copyright.com INFO RIGHTS

the current requirements. Additionally, The Section 108 Study Group eligible LAM’s should have “a public service mission, employing trained Reports on Rights Exceptions library or archives staff, providing profes¬sional services normally associ- ated with libraries and archives, and pos¬sessing a collection compris- PanelDept. Deckrecommends expansion in libraries’ ability to copy ing lawfully acquired and/or licensed certain materials, but remains silent in other areas of materi¬als”. Note: There is no expan- copyright law. sion to include special libraries. BY LESLEY ELLEN HARRIS Should libraries and archives be allowed to authorize outside contrac- tors to per¬form on their behalf (“out- In my February 2006 IO column, I a variety of backgrounds. source”) activities permitted under described the Section 108 Study Group A number of overarching themes section 108?” Yes, provided certain and its mandate. The group’s report emanated from the study group, conditions are met. was released in March with a number including: shared values and tensions of recommendations and comments. in digital media; new technologies Issues of Preservation Below is a summary of key issues. changing the roles of librarians vis-à- and Replacement Section 108 of the U.S. Copyright Act vis content; the applicability of Section Replacement copying. Subsection allows libraries and archives to freely 108 to digital media; drawing the line 108(c) allows libraries and archives to make certain uses of copyright-protected between digital reproduction for pres- make up to three copies of a published materials for such things as preservation, ervation versus commercial exploita- work for replacement purposes, such replacement, and patron access. tion; and sovereign immunity for state- as deterioration or loss. The report The independent Section 108 Study run libraries and archives. recommended removing the three- Group is sponsored by the Library of copy limit and changing it to “a limited Congress National Digital Information Issues of Eligibility number of copies as reasonably neces- Infrastructure and Preservation Should museums be eligible for the sary to create and maintain a single Program in cooperation with the U.S. Section 108 exceptions? The group replacement copy, in accordance with Copyright Office. The goal of the Study recommended that museums should be recognized best practices.” Group is to provide balanced, solid eligible under in the same way as librar- Preservation of unpublished works. recommendations for revising Section ies and museums, since museums also Subsection 108(b) permits librar- 108 to meet the way libraries work in make copies of materials in their col- ies and archives to make up to three the Digital Age. lections for preservation, replacement, preser¬vation, security, and deposit cop- The Section 108 Study Group is private study, and re¬search. Note that ies of unpublished works. The report’s co-chaired by Lolly Gasaway (former the preservation exceptions in Canada recommendation is to keep this section author of this column), director of apply equally to LAM’s, or libraries, limited to unpublished works that have the law library and professor of law at archives, and museums. not been publicly disseminated. the University of North Carolina, and Should the conditions for section Preservation of publicly disseminated Richard Rudick, former vice president 108 eligibility set out in Subsection works. Section 108 only provides for and general counsel of John Wiley and 108(a) be revised or supplemented? the making of preservation copies of Sons. The 17 other members are from The group recommended retaining unpublished works. However, published

LESLEY ELLEN HARRIS is a copyright lawyer who works on legal, business, and strategic issues in the publish- ing, content, entertainment, Internet, and information industries. She is the editor of the print publication, The Copyright and New Media Law Newsletter. For a sample copy of the newsletter, e-mail [email protected]. She also is a professor at SLA’s Click University. Beginning in January, Click University began a new certificate program in Copyright Management: Principles and Issues specifically geared towards SLA members, which she developed and teaches. For details, see www.clickuniversity.com. The May course is “Library and Special Library Copyright Issues.” At the SLA Annual Conference in Seattle, “Managing the Use of Copyright Materials” will be a live full-day session on 14 June; “Managing Enterprise-Wide Copyright Education” will be on 15 June.

50 INFORMATION OUTLOOK V12 N05 MAY 2008 INFO RIGHTS

works too, especially digital ones, may be at risk of being lost. The report rec- The report recommended removing the three-copy limit and ommended that “an exception should be added to section 108 to permit a changing it to “a limited number of copies as reasonably library or ar¬chives qualified under the necessary to create and maintain a single replacement copy, in proposed exception to make a limited number of copies as reasonably neces- accordance with recognized best practices.” sary to create and maintain a preserva- tion copy of any at-risk published or other publicly disseminated work in its collections, provided that: a. The num- publicly available online content for • Display and performance of unli- ber of copies made is limited to those preservation purposes, and to make censed digital works that are reasonably necessary to create those copies accessible to users for • Licenses and other contracts and maintain a copy of the work for purposes of private study, scholarship, • Circumvention of technological pro- preserva¬tion purposes, in accordance or research.” tection measures with recognized best practices; b. The • E-reserves library or archives restricts access to Further Discussions • Pre-1972 sound recordings the preservation copies to that which is The report had discussions and pub- • Remedies necessary to effectively maintain and lished their comments on the follow- preserve the work.” ing issues, but did not develop any An executive summary of the report Preservation of publicly available specific recommendations to resolve or is at: http://www.section108.gov/docs/ online content. Section 108 does not address them: Sec108ExecSum.pdf. The full report address online content, such as Web • Exception allowing for copies to is at: http://www.section108.gov/docs/ sites. The report recommended a new users ,S. 108 (d), (e) & (i). Sec108StudyGroupReport.pdf. SLA exception “to capture and reproduce • Virtual libraries and archives

Click University

21 May 2008 Social Networking Tools Inside the Organization Presenter: Connie Crosby, Library Manager WeirFoulds LLP

www.sla.org/clickulive 0804

INFORMATION OUTLOOK V12 N05 MAY 2008 51 INFO BUSINESS

be able to observe problems when they Look for the Coachable Moment occur, otherwise you will be unable to coach. Some employees will recognize To Improve Staff Performance their need for coaching and ask for it while others won’t, so you cannot rely solely on staff members’ coming to you in need of coaching. AvoidingDept. Deck employee difficulties won’t make them go away, so tune in to your staff’s activities and be ready to help Coaching them do better. The coachable moment is usually based BY DEBBIE SCHACHTER on your observation of a situation in the workplace, which needs be improved. The coachable moment involves address- Human resources activities can be some each supervisor or manager, particularly ing the problem as it arises, rather than of the most difficult for library supervisors when they are new to their position, waiting until some later date to try to and managers. In particular, working should expect to receive coaching from correct a problem. Obviously, it is only with employees to address performance their own supervisor. a coachable moment if the manager or issues or to correct problems, in a way Often, coaching is mistaken for the side- supervisor is able and willing to coach, that is both productive and sensitive to line cheering that occurs when we have given they have the skills and experience the needs of both the employee and successes in our workplace, such as when to assist staff with the identified perfor- library, is one that is hard to balance. we thank employees when they do a good mance or behavior problem. From the When you have a smooth running job or go the extra mile for a customer. employee perspective, they also need team, you are much less likely to need This is important feedback that should be to have some interest in improving their to use your skills to address staff perfor- provided to employees, but it is not actu- performance, as well as recognizing the mance problems or performance devel- ally coaching. Coaching is a method to expertise and skill of the supervisor. opment. When you have employees who address employee performance problems As I mentioned earlier, coaching are underperforming or having behavioral or gaps in ability as soon as you notice involves recognizing a problem as it problems in the workplace, your human them occurring. It should be focused, with occurs in the library and using it as an resource skills need to be finely honed. the intent of improving the situation for the opportunity to assist the employee to Coaching is now considered the most employee and the information center over- do a better job. The activity starts with important way to address specific prob- all. Coaching is not discipline and should clearly identifying the problem that has lems, and to help an employee to learn not be confused with performance man- occurred: Is it a poor customer service and develop. It is also an often-overlooked agement, but it is part of the continuous transaction (usually one of many that activity in a manager’s busy schedule. performance management work that each you may have already heard about from Many supervisors are simply reluctant supervisor should be providing for all staff. your customers)? Is it misuse of equip- to address problems when they arise, in Coaching means that you, as man- ment or evident lack of knowledge of a hopes that they will just disappear on their ager, need to be actively participating standard process? own. Hoping that problems will go away, in the work environment, whether it is Once you have identified the prob- however, isn’t a solution. So as library by working side-by-side with your staff, lem, seek a private opportunity with managers, we need to learn how best to or by maintaining close contact with the employee, as soon as possible, to address the difficulty and to make the the day-to-day work of the department. address the issue. Use all of the appro- workplace a positive environment. You need to be aware of what your priate probing skills to determine wheth- employees are experiencing in the work er the employee is aware that there is What Is Coaching? environment—first hand. You have to a problem with their performance or Coaching is generally described as a one-to-one activity to improve the abil- ity of an employee to perform a specific DEBBIE SCHACHTER has master’s degrees in library science task. Coaching occurs when there is a and business administration. She is the area manager-East for the gap between the desired performance Vancouver, British Columbia, Public Library, with the responsibil- on the job and the employee’s current ity for managing six branch libraries. She has more than 15 years’ performance. Coaching can also occur experience in a variety of non-profit and for-profit settings, and is to reinforce performance. It is not coun- the president-elect of SLA’s Western Canada Chapter. She can be seling or praising, but an active part of reached at [email protected]. helping the employee learn and develop. Coaching can also be peer to peer, and

52 INFORMATION OUTLOOK V12 N05 MAY 2008 INFO BUSINESS

behavior, and determine their perspec- Provide Support alike as they can be complex and emotion- tive. If they don’t recognize the problem, Once you are both in agreement on the ally charged. Some managers may feel help them to see the consequences of solution or alternative, ensure that the that in professional workplaces staff should their action or inaction. To be able to do employee has the ability to follow through. be accountable to themselves and each effective coaching, you need to help the For example, if the employee needs other to solve the problems and seek sup- employee recognize that there is a prob- additional software training to be able to port when they need it. lem—and be interested in improving. increase productivity, make sure that they The fear of confrontation is often the Once there is agreement that there receive it. Resources may also include major reason why people avoid address- is a problem or an area for improve- additional time that the employee may ing problems or taking the time to coach, ment, you and the employee should need to meet the agreed upon solution. but by not addressing problems you work together to determine the solution. As with all supervisory activities, make reinforce negative behavior and reduce Look at the pros and cons of each pos- sure that you follow up with the employee the level of performance. Practice does sible solution as it is raised, and try to who has received the coaching. This helps make it easier, and seeking out training come to agreement on which will work the employee to make the improvement, or support to help develop these skills as best and why. This process gets buy-in and it shows that you are interested in a supervisor is also beneficial. and provides a learning process for the supporting their progress. This also makes Coaching ultimately is a respectful way employee, allowing the employee to work it clear that you are available for follow-up to deal with workplace problems and learn- through the possible solutions with your coaching as required. Setting up review ing opportunities. It provides employees support, in a non-threatening manner. dates is helpful to keep you both on track with opportunities to develop and improve, For example, if the employee is reluctant with the process. and to learn from your expertise. Taking to come to the assistance of other staff People are often hesitant to deal with a the time to hear the employee’s side of the when reference service is at its peak problem when they discover it, especially if story and to have them help develop the because of workload, work with them to they believe it will take a lot of time to solve. solution, also creates buy-in and shares find a way to better manage their work- Personnel problems are difficult for the the responsibility for improving the work load during their rest of their shift. new supervisor and the long-time manager environment overall for your staff. SLA

CALCULATE YOUR REAL VALUE with the SLA Salary Calculator

LOOK UP SALARIES BY: ƒ JOB TITLE ƒ PRIMARY RESPONSIBILITY ƒ BUDGET SIZE ƒ EMPLOYEES SUPERVISED ƒ LIBRARY EXPERIENCE ƒ LOCATION Available when you purchase the 2007 SLA Salary Survey & Workplace Study

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INFORMATION OUTLOOK V12 N05 MAY 2008 53 COMING EVENTS / AD INDEX

OTHER EVENTS www.wilshireconferences.com/EIMJune2008/ speakers/cfp.html 15-18 JUNE MAY 19-21 Hypertext 2008 SLA Annual Conference 12-15 School of Information Sciences at Seattle, Washington CARL/ABRC Annual General Meeting the University of Pittsburgh, ACM, www.sla.org/content/Events/conference/ Canadian Association of Research ACM SIGWEB ac2008/index.cfm Libraries Pittsburgh For more information on these Kingston, Ontario www.sigweb.org/ht08 SLA online seminars—and to reg- ister—go to www.sla.org/clickulive. 16-21 22-28 2008 MLA Annual Meeting Association of Seventh-day Seminar on the Acquisition of Latin Medical Library Association Adventist Libraries American Library Materials Chicago Loma Linda, California Perth, Australia MAY www.mlanet.org/am/am2008 www.asdal.org/conf/2008/call.html http://library.lib.binghamton.edu/salalm/ conference/ichora.html 21 19-21 23-28 Social Networking Tools: Enterprise Search Summit 11th European Conference 10-25 Hands-on Learning Information Today of Medical and Health Libraries 74th World Library New York European Association of Health and Information Congress www.enterprisesearchsummit.com/default. Information and Libraries International Federation of Library AUGUST shtml Helsinki, Finland Associations and Institutions www.congreszon.fi/eahil_2008 Montreal 13 26-30 www.ifla.org/IV/ifla74/index.htm Dealing with Difficult People Part 1: CHLA/ABSC Conference 2008 12-16 Don’t Let Other People Decide How Canadian Health Libraries 10th International Conference You will Behave Association on Enterprise Information Systems SEPTEMBER Halifax, Nova Scotia INSTICC 20 www.chla-absc.ca/2008/index.html Barcelona 2-5 www.iceis.org Dealing with Difficult People Part 2: ALIA 2008 Biennial Conference What Was I Thinking! 29 May-1 June Australian Library and Information CLA/ACB National Conference and 17-18 Association Trade Show Web Content 2008 Alice Springs SEPTEMBER Canadian Library Association Duo Consulting www.alia2008.com Montreal Chicago 11 www.webcontent2008.com 23-24 Best Practices for Setting up Wikis Enterprise Search Summit West JUNE 24-29 Information Today 24 Archives 2008 San Jose How to be an Effective Meeting 2-6 Society of American Archivists Facilitator Polar Library Colloquy 2008 San Francisco Canadian Circumpolar Institute and www.archivists.org/conference/sanfran- University of Alberta Libraries cisco2008/index.asp Edmonton, Alberta, OCTOBER www.library.ualberta.ca/ocs2/index.php/plc/ 26 June-2 July PLC2008 2008 ALA Annual Conference 8 American Library Association The Year in Web Searching: News, 2-7 Anaheim ADVERTISING INDEX Updates, and Changes at Google, Libraries in the Digital Age www.ala.org/ala/eventsandconferencesb/ Yahoo!, Live, and More annual/2008a/home.htm Dubrovnik and Mljet, Croatia 10K Wizard...... 2 www.ffos.hr/lida 22 AACR ...... 45 Web 2.0 Software and the 5-7 JULY ACS...... C2 Embeddable Web CAIS/ACSI 36th Annual Conference Copyright Clearance Center ...... 49 11-15 Canadian Association for Gale/Cengage Learning ...... 39 Information Science Society of Indexers Vancouver, British Columbia Winchester, U.K. Hoovers ...... 18 NOVEMBER www.cais-acsi.ca/2008call.htm www.indexers.org.uk/index.php?id=401 H.W. Wilson ...... 9 IEEE ...... 1 5 20-22 5-8 JAMA ...... 31 Digital Content Management: Critical NASIG 23rd Annual Conference Church and Synagogue Deployment Issues in Process & North American Serials Library Association Nature Publishing Group ...... 21 Personnel, Part 1 Interest Group Greenville, South Carolina Thomson Dialog...... C4 Phoenix http://cslainfo.org/conference.html 12 www.nasig.org/conference/2008 SLA PRODUCTS AND SERVICES Digital Content Management: Critical 20-25 Deployment Issues in Process & 16-20 IAML 2008 Personnel, Part 2 Joint Conference on Digital Libraries International Association of 2008 SLA Annual Conference .. .. 4 Music Libraries, Archives and 2008 CCRM ...... C3 Documentation Centers ACM, IEEE, IEEE Computer Society Click U Live ...... 51 Pittsburgh Naples, Italy www.jcdl2008.org www.iamlnapoli2008.it Information Outlook Online...... 47 IO Editorial Calendar ...... 55 18-20 SLA Salary Survey ...... 53 For information on these and Enterprise Information AUGUST other Click University courses Management Conference and seminars—including new Wilshire Conferences and DAMA 3-5 classes on copyright—see www. International International Conference on clickuniversity.com. Toronto the History of Records and Archives

54 INFORMATION OUTLOOK V12 N05 MAY 2008 04 information 08 03 V 12 | N 04 outlook08 informationinfo THE MAGAZINE OF THE SPECIAL LIBRARIES ASSOCIATION V r 12 | N m 03 outloutlook YOU’RE THE EXPERT, THE MAGAZINE OF THE SPECIALo LIBRARIES ASSOCIATION LIBRARo RRIEESS k ASSO SHARE WHAT YOU KNOW. CIA

SLA 2008

Ŷ GREENING THE CONFERENCE 2008 Information Outlook Ŷ TIPS FOR FIRST-TIMERS SLASSLLLAA MEMBEMEMBER INTERVIEW FOURFFOOOUR FOR THETTHHHE AIRAI EDITORIAL CALENDAR ANDAANNND THETH SEA

We’re always looking for new authors for Information Outlook. The editorial calendar below shows major topics we want to cover for each issue in 2008. It is onlonlyy a startinstartingg point. We need more articles on more topics than we’ve listed below. If you want to write on a topic that isn’t on the calendar, or on a topic that isn’t listed for a particular issue, we want to hear from you. For example, articles on topics like marketing, searching, and technology will be welcome throughout the year. We want to hear all of your ideas. If our descriptions of the topics don’t fi t your approach and you have a different idea, let us know.

ISSUE MONTHM TOPICS DEADLINE

July Management May 19 (Possible topics: Planning, budgeting, supervising a staff, purchasing)

August Conference Papers Showcase June 23

September Copyright July 21 (Possible topics: Global considerations, permissions, new laws and regulations)

October Web 2.0 Aug. 18 (Possible topics: Next generation Web sites, social networking, XML, RSS, podcasting)

Novemberve Knowledge Management Sept. 22 (Possible topics: KM systems, indexing information, low-budget KM)

December Web Searching (Possible topics: Meta directories, using online search engines, the best sites Oct. 20 for various content areas)

For information on how to submit an article to Information Outlook, see http://www.sla.org/content/Shop/Information/writingforio/index. cfm#needtoknow or contact [email protected]. INFO MANAGEMENT

The News Connections link takes you Tons of Value Brought Together to a Web page that links to the Factiva News and Nexcerpt News feeds, as In SLA’s Online Resources well as another link to the SLA Feed Reader. The articles provided through Factiva Track Modules are grouped into eight topic areas and are updated every Members can get RSS feeds, check news from Web other day. Don’t forget to select the information services, and find professional and career portals. View All feature, as only the first three BY JOHN R. LATHAM links are included on the home page. Nexcerpt.com is a Web-based news feed with similar news items and sub- jects of interest of our members. This In his March Info View column, SLA any of the pre-selected feeds in your resource has the added benefit of giv- President Stephen Abram referred to feed reader all you have to do is click ing you access to the previous month’s exciting innovations at the association on the feed and you will be directed to selected feeds. If you want to make this and member working groups set up select My Feeds or folders you can set resource available within your organiza- to implement some of them. He also up yourself. The blog feed will auto- tion, SLA members receive a 10 per- urged all of us to “spend time in 2008 matically be added to your feeds. You cent discount from Nexcerpt. reinforcing to all members the wonder- can also add any feeds of interest to SLA’s Information Portals are another ful progress SLA has made in develop- you, thus providing added information membership benefit I urge you to ing a modern learning suite of services to improve communication and collabo- examine. They have been created over available exclusively to SLA members.” ration within your organizations. a number of years, and are regularly The vision of the Innovation If you think that any of the feeds that updated by Information Center staff Laboratory, a virtual space that will you add to your own feed reader have when new resources come to our have dozens of licensed and free soft- a general appeal to SLA members, notice. There are more than 40 differ- ware titles as well as video tutorials for please let us know at resources@sla. ent subjects covered, grouped under SLA members, is awe-inspiring, but I org so we can add them to the category the following broad topic areas: careers, am taking this opportunity to promote folders for the benefit of your fellow intellectual property, international, and explain the exclusive SLA member SLA members. Internet/intranet, knowledge manage- benefits offered online through the The feed reader has a My Clippings ment and communities of practice, Information Center’s Resources. folder into which you can save any competitive intelligence, management/ Let’s start by hovering over the feeds that you may wish to refer again services, marketing/value, and technol- Resources Icon on SLA’s home page in folders set up for your own ease of ogy/software. They are not intended to and selecting two of my favorites, SLA access. Unlike my Bloglines account, be all-inclusive, but are a useful first Feed Reader and News Connections. the feeds stay in your reader until you stop when looking for information on The SLA feed reader, a partnership either save them or delete them by one of these topics. Please let us know with NewsGator, delivers RSS feeds to selecting “mark as read.” I find this at [email protected] of any resources your desktop as an SLA member ben- helpful as I have been known to lose a that you come across that we should efit. I now use the SLA feed reader for day’s feeds when I was interrupted and share with our fellow members. all my business-related feeds and my closed my browser during feed reading. We may not be able to weigh the Bloglines account just for world news I have added SLA Feed Reader to my value of these SLA member-only and other personal feeds, but they could SLA Web site Quicklinks and—since I resources, but they look to me like just as easily have been combined into know that like me, the first thing you tons of value brought together in one the SLA feed reader alone. Some feeds, do every morning is open SLA’s Web place for a special group of information of course, are kept in both readers as site—you might want to do the same. professionals. SLA being a baby boomer I still differentiate between business and personal. We have set up 30 different cat- egories of feeds using topics based JOHN R. LATHAM is the director of the SLA Information Center. on known SLA member interests, and He can be reached at [email protected]. have added links to blogs in each of The Information Center is sponsored by those categories. These can be a great Dow Jones & Company, Inc. start if you do not have feeds on topics of interest readily at hand. To include

56 INFORMATION OUTLOOK V12 N05 MAY 2008 The CCRM curriculum is designed to help an organization properly manage their content rights.

Topics covered in the CCRM course include:

Ì Understanding vital copyright law components and concepts, including the fair use defense and orphan works Ì Evaluating and managing different types of content rights within licenses to help lower liability and costs Ì Developing, communicating, and maintaining a content rights management plan within your organization

Who Should Attend All professionals who purchase, manage or create content and are responsible for ensuring that it is used appropriately and that the content rights are maximized at all levels of the organization.

2008 Schedule of Cities/Dates

May 9 Minneapolis May 13 Philadelphia May 21 San Francisco June 15 Seattle

LicenseLogic is the training company of the CCRM and consults in content rights management. In addition, LicenseLogic administers the SIIA-sponsored CertiÀed Software Manager and Advanced Software Manager professional designations.

visit www.licenselogic.com for details Dialog® Take a new look

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