HUBERT BURDA MEDIA

Munich, March 28th, 2011 HUBERT BURDA MEDIA: A GLOBAL MEDIA PLAYER

MAGAZINES DIGITAL DIRECT MARKETING

BURDA CONSUMER TECH GROUP GERMANY INTERNATIONAL - Acquisition of subscriptions EASTERN EUROPE - Direct & Telephone Marketing - Customer Services…..

- Magazine subscriptions - Lottery - Travel…….

TURKEY 3 Mill. Magazine subscriptions 13 Mill. Adresses DIGITAL LIFE DESIGN PRINTING

ASÍA • 3 sites: BURDA DIGITAL ENTERTAINMENT Offenburg, Vieux Thann, Joint venture HT Burda Media • Printing: Burda magazines, other magazines, catalogues

WESTERN EUROPE BROADCAST

2 STORYLINE OF HUBERT BURDA MEDIA

1902 1929 1993 Franz Burda I Franz I dies Launch of FOCUS buys small 1931 magazine with Printing House Franz II marries Helmut Markwort Otto Pröttel in Aenne Burda Philippsburg 1996 1948 Focus Online Launch of 1903 Das Ufer, 1996 ff Philippsburger later renamed Burda goes Zeitung was the into BUNTE international – first title 1st steps in published by Eastern Europe Franz Burda I and Asia – a newspaper 1950 2000-2004 Aenne Burda Licenses Playboy launches and Instyle 1908 Burda Moden, The Company the famous moves to magazine with 2000-2010 the patterns Offenburg Continuous and substantial growth 1923 of Burda's Digital Franz Burda II 1962 business: Focus, enters Burda Hubert Burda Chip, Xing, joins the company Cyberport, moves to Munich Zooplus, Glam, in the 70ies Elitepartner, Holidaycheck and 1927 1988 others The first Joint-venture magazine with Hachette – published by 2011 launch of Burda was Jacob & Elisabeth German ELLE Sürag – a radio Burda become program guide shareholders of Hubert Burda Media

3 TOTAL REVENUES of HUBERT BURDA MEDIA: EUR 1,7 Bill. >300 PUBLICATIONS IN 2010 WORLDWIDE

303 International: 226

Korea + Thailand Kazakhstan France + UK 105 13 Russia Romania 205 17 57 22 226 Poland 43 24 Ukraine Turkey 35 Czech Rep. 147 Germany: 77 Berlin Hamburg 6 6

12 München 77 58 Offenburg 53

2000 2010

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