ADVERTISEMENT RATE CARD NO. 15A • Valid as of 01.01.2016 Magazine Profile 1

Publisher's Data 2

Standard Rates and Discounts 3

Formats and Prices 4

Schedule 2016 5

Ad Specials 6

CHIP Digital-Imaging Combination 7

CHIP Foto-Portfolio 8

Readership Profile 9

Contacts 10 For the latest information visit www.chip-media.de

Hubert Burda Media MAGAZINE PROFILE

CHIP FOTO-VIDEO Germany's renowned photo magazine

The digital revolution has fundamentally changed photography. It has never been easier to capture good pictures and share them with others. Worldwide, no other hobby fascinates more people than photography. And owing to smartphones, everyone can take pictures - anywhere, anytime.

Nevertheless, true high-quality pictures require a proper camera - and this is where CHIP FOTO-VIDEO comes in: practical hands-on tests & purchase advice on cameras, lenses and accessories. Valuable tips for better photos. Impressive pictorial worlds from all fields of photography.

The magazine reports independently and up-to-date on everything that interests photographers. Every month an extensive editorial staff produ- ces each issue with their own test laboratory, photo studio – and loads of enthusiasm.

CHIP FOTO-VIDEO is part of the CHIP brand family.

1 PUBLISHER'S DATA

Publisher Terms of Payment www.duon-portal.de. CHIP Communications GmbH Net payment due within 30 days of invoice PDF format is available for download. St.-Martin-Str. 66 date. A cash discount of 2% will be granted, if Delivery of Printing Materials: 81541 Munich, Germany full payment is received in advance of the first All ad copy materials must be delivered day of sale and provided no previous invoices www.chip-media.de electronically via the DUON-Portal. are outstanding. Late payment interest penal- Director Sales For support please contact: ty as per paragraph 11 of the General Terms Erik Wicha Phone: +49 40. 37 41. 17 50 and Conditions will be charged according to T +49. 89. 7 46 42. 326 Email: [email protected] F +49. 89. 7 46 42. 325 the German Overdraft Credit Law. All prices E [email protected] are net and listed in Euros (€). The legal rate General legal notice: of VAT will be added where applicable. Direct The warranty claims specified in the Placement bank debiting is possible. publisher's general terms and conditions Burda Community Network GmbH General Terms and Conditions apply only when the certified technical requi- Arabellastraße 23 rements and standards published on the 81925 München For a copy of the general terms and condi- tions applying to order processing DUON portal have been fulfilled. This also Kai Sahlfeld holds when data if provided without a proof. T +49. 89. 92 50. 29 50 please contact the publisher or visit F +49. 89. 92 50. 25 81 bcn.burda.de E [email protected] Frequency of Publication Order & Data Management Monthly Burda Community Network GmbH First Day of Sale Advertisements can also be booked via OBS Hubert-Burda-Platz 1 First Wednesday in month (subject to change) (Online Booking System): 77652 Offenburg Place of Publication www.obs-portal.de Mareike Kopp Munich, Germany T +49. 89. 781. 84. 23 37 F +49. 89. 781. 84. 22 51 PZN E [email protected] 526867 The first market & media analysis that ena- Latest Updates Bank Accounts bles the planning of media convergence. www.pz-online.de Commerzbank AG, Offenburg ONE FOR ALL. SWIFT: DRES DE FF 680 Advertisement Copy Material www.b4p.de IBAN: DE 54 6808 0030 0723 412000 UniCredit Bank AG, München SWIFT: HYVE DE MM XXX IBAN: DE 19 7002 0270 0015 0249 05 Technical Specifications and Delivery: All dates, deadlines and technical specifica- Guaranteed Sold Circulation For current technical specifications and tions for Ad Specials are available at 35.000 copies delivery information, please visit: www.adspecial-portal.de

›› More information under www.chip-media.de ‹‹ 2 STANDARD RATES AND DISCOUNTS

Standard Ad Rate colour or b/w 1/1 page € 11,000.-

Discounts

Frequency Scale Volume Scale from 3 ads 3 % from 3 pages 5 % from 6 ads 5 % from 6 pages 10 % from 9 ads 10 % from 9 pages 15 % from 12 ads 15 % from 12 pages 20 % from 15 ads 20 % from 15 pages 25 % from 18 ads 25 % from 18 pages 30 % from 24 ads 35 % from 24 pages 40 %

ADVERTORIAL PRINT AND ONLINE

For formats and prices of editorially structured advertorials (print and online) from the Publisher or from CREATIVE WORKS, please see the Promotion Costs brochure. This brochure can be found online at bcn.burda.com/promotionkosten (also available as a PDF download). 3 FORMATS AND PRICES

Prices in Euros Editorial Section Market Section2 Advertising Formats1 Size width x height (in mm) in fractions of page Type Area Trim Size1 color or b/w color or b/w 1/1 175 x 240 215 x 280 11,000.– 4,400.– 2/3 upright 115 x 240 143 x 280 7,700.– 3,080.– across 175 x 165 215 x 186 1/2 upright 85 x 240 107,5 x 280 5,780.– 2,310.– across 175 x 120 215 x 140 1/3 upright 55 x 240 71 x 280 4,030.– 1,610.– across 175 x 80 215 x 93 1/4 upright 53 x 280 2 columns 107,5 x 140 3,030.– 1,210.– across 215 x 70 Advertisements with or without print across gutter 2/1 390* x 240 430 x 280 22,000.– 8,800.–

Special Placements Cover Pages Inside Front Cover 12,650.- Inside Back Cover 12,100.- Back Cover 13,200.- 1/1 page, 1st right/left hand page in magazine 12,100.- Opening Spread Inside Front Cover + Page 3 24,750.- Placement Surcharge - Environment + 10% Placement Surcharge - Special Format + 15%

Additional formats and sizes available upon request. 1 Repro sizes +3 mm bleed allowance on all sides. For full technical specifications, please visit www.duon-portal.de 2 The Market Section is the economical advertising-only section featuring editorial-free space at the best rates. * The widths stated apply to advertisements printed across the gutter. 4 SCHEDULE 2016

Issue Calender First Day Booking & Ad Copy Insert Booking Deadline for Special Topics** Number Week of Sale Cancellation Material Delivery Special Formats and Deadline Deadline Deadline Placement Reserva- tions* 02/2016 1 07.01.2016 09.12.2015 14.12.2015 21.12.2015 13.11.2015

03/2016 5 03.02.2016 12.01.2016 15.01.2016 22.01.2016 18.12.2015 CES Highlights-Special

04/2016 9 02.03.2016 09.02.2016 12.02.2016 19.02.2016 15.01.2016

05/2016 14 06.04.2016 11.03.2016 16.03.2016 23.03.2016 12.02.2016 Accessory-Special

06/2016 18 04.05.2016 12.04.2016 15.04.2016 22.04.2016 18.03.2016

07/2016 22 01.06.2016 06.05.2016 11.05.2016 19.05.2016 08.04.2016 Travel-Special

08/2016 27 06.07.2016 14.06.2016 17.06.2016 24.06.2016 20.05.2016

09/2016 31 03.08.2016 12.07.2016 15.07.2016 22.07.2016 17.06.2016

10/2016 36 07.09.2016 16.08.2016 19.08.2016 26.08.2016 22.07.2016 photokina Preview

11/2016 40 05.10.2016 12.09.2016 15.09.2016 22.09.2016 19.08.2016 photokina Review

12/2016 44 02.11.2016 10.10.2016 13.10.2016 20.10.2016 16.09.2016

01/2017 49 07.12.2016 15.11.2016 18.11.2016 25.11.2016 21.10.2016 CHIP Xmas-Promotion

All dates are listed in dd.mm.yyy format. * Reservations made in advance must be booked by this deadline after which the reservations held shall expire without exception. ** Subject to change.

5 AD SPECIALS

Circulation excl. Subscription Prices apply for the booking of at Subscription* Circulation least the entire domestic circula- Bound inserts tion. up to 4 pages € 105 ‰ € 130 ‰ Trim size: 215 x 280 mm (width x height). up to 6 pages € 125 ‰ € 160 ‰ Other formats upon inquiry. – Smaller split runs (e.g. up to 8 pages € 145 ‰ € 190 ‰ Delivery folded and untrimmed (bleed allowance of Nielsen area or federal states) up to 12 pages € 175 ‰ € 240 ‰ 3 mm per side). are possible for a 20 % per ‰ up to 16 pages € 200 ‰ € 275 ‰ Prices per thousand copies or part thereof on paper surcharge. more than 16 pages Prices upon request up to 170 g/m2. Prices for bound inserts with heavier paper upon request. – Minimum split run for all ad specials is 20,000 copies Tip-Ins Postcard up to 10 g € 60 ‰ € 90 ‰ Tip-in only possible in combination with a 1/1 carrier ad. – The publisher reserves the right Other tip-ins up to 20 g € 75 ‰ € 105 ‰ Additional postage charged for product samples and to shift split run bookings Other tip-ins over 20 g Prices upon request objects 2.5 mm or thicker (prices upon request).

Loose inserts up to 20 g € 105 ‰ € 140 ‰ Minimum size: 105 x 148 mm (DIN A6) up to 30 g € 115 ‰ € 160 ‰ Maximum size: 205 x 270 mm up to 40 g € 125 ‰ € 180 ‰ up to 50 g € 135 ‰ € 200 ‰ over 50 g Prices upon request

* ”Circulation excl. Subscription“ consists of the combined print runs for newsstand retail sale, in-flight copies and others. Technical surcharges and production costs do not qualify for discounts or commissions.

Calculation: Calculation based on the print run listed in the IVW Quarterly Report current at order confirmation. Delivery Terms: Delivery is based on the print run listed in the IVW Quarterly Report current at order confirmation plus 2% surplus. Delivery Address: Free delivery to: Vogel Druck und Medienservice GmbH & Co. KG, Attn. CHIP FOTO-VIDEO Issue No. xx/201x, Leibnizstr. 5, 97204 Hoechberg, Germany

6 CHIP DIGITAL-IMAGING COMBINATION

Prices in Euros CHIP Digital-Imaging Combi CHIP + CHIP FOTO-VIDEO

Combination Discounts 5 % Gross Contacts 2.13 million Size in fractions of page colour or b/w 1/1 27,550.– 1/2 14,470.– 1/3 10,090.– 1/4 7,580.–

With Digital-Imaging Combinations, benefit from:

• Extensive Reach: over 2 million contacts with a male reader share of 87%.

• An Enviable Readership: with an ave. age of 37 years and an ave. net household income of 3,227.- €.

• Outstanding Cost Efficiency: with a total CPT of 13.48,- €, CHIP Digital-Imaging Combination is among the most economically efficient men's magazine-combinations in Germany.

Combination prices are only valid on parallel bookings. Additional formats on request. All prices include the combination discounts, qualify for other discounts, as well as agency commission and are subject to VAT, where applicable. Source: ma 2015 II 7 CHIP FOTO-PORTFOLIO

CHIP FOTO-VIDEO Specials are publications that focus in-depth on practice, hardware or software topics such as landscape or black & white photography, photo editing or DSLR/DSLM guides among others. The yearly "Ultimate Buyers' Guide" compendium is Germany's biggest camera, lense & accessory test yearbook for all photo enthusiasts featuring over 1,000 tested products. Please contact us for the current publi- cation schedule and topics.

8 READERSHIP PROFILE

Tsd. % Index „Photography is pure passion – for us and for our readers." Total 247 100 Florian Schuster, Editor in chief CHIP FOTO-VIDEO Gender Men 228 92 189 CHIP FOTO-VIDEO readers are... Women 19 8 15 Young with an average age of 38.8 years Age 14 - 19 years 23 9 136 Smart with 56 % having qualifications higher education or 20 - 29 years 57 23 168 polytechnic/university degree 30 - 39 years 58 23 170 40 - 49 years 49 20 113 High Earners with an average net household income of 3,320.- Euro 50 - 59 years 35 14 80 (General population average is 2,700.- Euro) 60 years and older 25 10 33 Education Advisors: Pupil in general school 14 6 121 I often get requests for advice on the topic of digital technology. Sec. school without apprenticeship 4 2 20 INDEX: 246 Sec. school with apprenticeship 22 9 30 Big Spenders: Secondary modern school 70 28 95 I have a monthly disponsable income between 1,000-2,000 Euro. Higher education entrance qual. 59 24 189 INDEX: 138 Polytechnic or universitiy degree 78 32 205 Net Household Income Quality Conscious: Less than € 1,000 13 5 77 When it comes to technical products, I am will to spend a lot of € 1,000 until less than € 2,000 41 17 59 money for the very best quality. € 2,000 until less than € 3,000 64 26 86 INDEX: 232 From € 3,000 129 52 150 Source: ma2015 II, B4P 2014 II, ACTA 2014

Use our media services for your next media plan, market/media structural analysis or media run ranking.

9 YOUR PERSONAL CONTACTS

BCN Philipp Welte CEO Arabellastrasse 23 81925 Munich Germany P +49. 89. 92 50. 41 41 E [email protected]

INTERNATIONAL SALES France / Luxembourg Italy Spain / Portugal PUBLISHER Silke Noak Marion Badolle-Feick Robert Schoenmaker Alfredo Umlauff CHIP Communications GmbH Head of International Sales Burda Community Network GmbH Hearst Advertising SUA Comunicación St.-Martin-Str. 66 Arabellastrasse 23 Business Centre, Opera-Bourse Worldwide Italia y Medios S. L. 81541 Munich 81925 Munich 13-15 rue Taitbout Via R. Bracco, 6 Jaén, 2 1ºG Germany Germany 75009 Paris 20159 Milano 28020 Madrid www.chip-media.de P +49. 89. 92 50. 46 53 France Italy Spain P +33. 1. 72 71. 25 24 P +34. 9. 15 35. 80 02 E [email protected] P +39. 02. 62 69. 44 41 Director Sales E [email protected] E [email protected] E [email protected] Erik Wicha Asia Switzerland T +49. 89. 7 46 42. 326 Peter Kennedy UK / Ireland Japan Jeannine Soeldner Goran Vukota E [email protected] Burda (Asia) Jiro Semba Burda Community Network GmbH Burda Community Network 17/F 208 Wireless Road Intergroup 1 Fetter Lane GmbH Communications Ltd. Key Account Manager Lumpini, Pathumwan Balz-Zimmermann-Strasse 7 London EC4A 1BR 1-4-16-102 Zaimokuza Katharina Lutz Bangkok 10330 8302 Kloten United Kingdom Kamakura 248-0013 T +49. 89. 7 46 42. 116 Thailand P +44. 20. 3440. 5832 Switzerland Japan E [email protected] P +66. 2 651. 54 00 E [email protected] P +41. 44. 810. 21 46 E [email protected] P +81. 467. 25. 27 63 E [email protected] Greece / Cyprus E [email protected] Elina Auch Austria Christina Skiada USA / Canada / Mexico T +49. 89. 7 46 42. 317 Christina Bresler Permedia Athens S. A. Netherlands Salvatore Zammuto E [email protected] Burda Community Network GmbH 4, Kastorias & Messinias Street Marc Nelisse Burda Community Network Mooslackengasse 17 Publicitas BV GmbH 15344 Gerakas Sales Manager 1190 Vienna Frankemaheerd 2, Unit 2.35 9035 Bluffview Trace Greece Carina Schoellhammer Austria 1102 AN Amsterdam Zuid Oost Roswell, GA 30076 P +30. 21. 11. 06. 03. 50 T +49. 89. 7 46 42. 108 P +49.151.52.63.95.08 Netherlands USA E [email protected] E [email protected] E [email protected] P +31. 20. 311. 97 10 P +1. 212. 884. 48 24 India E [email protected] E [email protected] Belgium Miran Shah Sylvie Hertveldt PDM Media (India) Pvt. Ltd. Scandinavia Publicitas NV Shree Laxmi Prasad Building Ulrik Brostrom Airway Park D Dayaldas Lane, Nehru Road JB Media International ApS Lozenberg 23 Vile Parle (East) Grabrodretorv 6, 2. sal 1932 Zaventem Mumbai – 400 057 1154 Kopenhagen Belgium India Denmark P +32. 26 39. 84 21 P +91. 22. 611. 77. 900 P +45. 23. 28. 97. 63 E [email protected] E [email protected] E [email protected]

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