MEGA Parnas Karelia Market Overview Finland Welcome Vyborg Lake
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MEGA Parnas Karelia Market overview Finland Welcome Vyborg Lake to MEGA Parnas Ladoga Catchment areas People Distance y w h Zelenogorsk Vologda KAD e region o Gulf Primary 408,500 < 8 km k Sestroretsk s r of Finland o b Saint-Petersburg y Petrodvorets V Pushkin Kolpino Secondary 893,900 8–32 km City Pavlovsk center Tertiary 1,610,700 < 60 km PARNAS IS A WELL-KNOWN RETAIL DESTINATION NOT ONLY BINDING Novgorod region Gulf of Finland PURCHASING POWER FROM ST. Pskov Total area: PETERBURG, BUT ALSO DRAWING region INHABITANTS FROM THE REGION. 2,913,300 Thanks to its location, well-designed layout The following is a typical and retail mix, MEGA Parnas is one of the St. Petersburg shopper: most popular shopping centres in the St. Petersburg area. The typical visitor to MEGA • prefers to save money than borrow Parnas is a married woman with one child. • enjoys visiting large shopping malls She is university-educated and in full-time • prefers to pay more but favours work. On average, customers are aged 35 reliable brands and have a middle to high income. St. Peterburg’s urban development also Visitors to MEGA Parnas buy a wide range focuses on areas close to MEGA. MEGA of goods including clothes, shoes and ac- stands to profit from a projected increase of inhabitants within its direct surroundings. cessories, furniture, groceries and electron- ics. They also spend time at the ice rink, In total, housing projects for about 34,000 restaurants and food court. residents will be completed within the primary catchment area by 2015. Within the primary city catchment there are even plans for housing 95,000 residents. By 2020, housing projects for another 3,000 people will be realised next to MEGA. 2 3 Getting around St. Petersburg is a large transport hub with key railways and motorways connecting it City Creating center to Scandinavia and the rest of Europe, the . p s central part of Russia and the Baltic region. ro p the perfect V a y s b l o e r g g sk n o E Airport There are major sea and river ports e shopping space h w y K and the city is served by Pulkovo Airport. Parnas A D Coffee Prosvesheniya Prosp. Devyatkino Pro sve she niy a pros p. At IKEA Shopping Centres Russia, we In fact, excellent relationships with many Grazhdansky prsop. design MEGA centres to suit the local area retailers have brought famous international and consumer. Layout and retail mix is tai- brands to St. Petersburg and the Leningrad V T y o r b e . o z p lored to the area, enabling our tenants to region for the first time. r a s g o p r s r k p o attract the optimum number of shoppers. o s y e p . k s h n Ispy w a tate y d ly p h rosp z . a The size r G Nepok orennyh and shape of it prosp. City center Opened 2006 p. os pr a ls ge GBA 131,000 m² En AUCHAN GLA 107,000 m² IKEA 26,210 m² Auchan 22,800 m² OBI 14,500 m² P ro sv K Mall 46,150 m² e A sh D en OBI iy a IKEA p ro Stores 154 sp . Parking space 6,150 (with allocated disabled parking) Address: St. Petersburg, intersection of Prospect Engelsa and the outer ring road Parking area 150,000 m² (KAD) Parking ratio 68 spaces Nearest metro stations: Prospekt Prosves- per 1000 m² GLA cheniya, Grajdanskiy Prospekt, Parnas Distance to the city centre: 20 km Land 60 ha Top retailers: Auchan, Calvin Klein Jeans, Celio, Centro, Family fashion Classic fashion Distance to the airport: 50 km Levels Detsky Mir, Duzhina, Gap, H&M, IKEA, Inglot, Lacoste, 1 level + underground parking Lady&Gentleman city, L’Etoile, Mango, Media Markt, Public transport: buses and shuttle buses Sport Food M.video, McDonalds, Marks&Spencer, Mothercare, New from Prospect Prosvesheniya and Grazh- Loading mall level servicing: Look, New Yorker, Next, Tommy Hilfiger, OBI, Oysho, danskiy Prospect metro stations Service High + young fashion Pierre Cardin, PizzaHut, Pull and Bear, Rendez-vous, 8 loading bays. Hypermarket, Reserved, Sbarro, Sportmaster, Subway, TOPSHOP, By car: direct access from Prospect Engelsa. DIY and IKEA are served separately Electronics Other premise Takeshi, U.S. Polo, Zara and many others. 4 5 Get to know Saint-Petersburg x2 the area Moscow x3+1 Nizhniy Novgorod Karelia Kazan Lake Vyborg Ladoga Rostov-on-Don Samara Ekaterinburg Ufa Zelenogorsk Vologda Gulf region of Finland Sestroretsk Krasnodar ST. PETERSBURG AND THE LENINGRAD Petrodvorets Saint-Petersburg Pushkin Kolpino REGION ARE TWO INDEPENDENT ARE- Pavlovsk Omsk AS WITHIN THE RUSSIAN FEDERATION. Novosibirsk THEY ARE SITUATED IN THE NORTH- WEST OF EUROPEAN RUSSIA AND ARE Novgorod region PART OF THE NORTHWESTERN FEDERAL Pskov region DISTRICT AND NORTHWESTERN ECONOMIC REGION. St. Petersburg Leningrad region MEGA Parnas is just north-east of the city Change of market potential arises from The Leningrad region stretches 450 km 6:00 AM 9:00 AM 9:00 AM St. Petersburg. Sitting on the Neva River growing consumer expenditures and from west to east and 320 km from north and the Gulf of Finland, St. Petersburg is changes in the number of inhabitants. to south. It borders the Gulf of Finland as Russia’s second city and one of its principal By 2020, a total growth of about 78% well as the Ladoga and the Onega lakes. economic centres with industry and is predicted compared to 2012. tourism at its heart. The major cities here are Pushkin, Gatchina, Kolpino, Vsevolzhsk, London Moscow Saint Petrodgvorets, Zelenogorsk and Vyborg. Petersburg Population: 6,895,900 people Area of the region, including St. Petersburg: 86,740 km² Population: 5,132,000 people Industries: oil and gas, shipbuilding, aerospace, radioelectronics, machine City area: 1,440 km² building and heavy machinery Retail turnover: 21,9 billion EUR (2013) Retail turnover, excluding St. Petersburg: 5.9 billion EUR (2013) 6 7 Join us to create a successful story IKEA SHOPPING CENTRES RUSSIA LENINGRADSKAYA STR. ESTATE 39, BLDG 5 KHIMKI, MOSCOW REGION 141400 RUSSIAN FEDERATION T: +7 (495) 221 33 11 E-MAIL: [email protected] WWW.IKEASCR.COM IKEA Shopping Centres Russia give notice that: (i) this brochure is set out as a guidance only, and does not constitute, nor consti- tute part of an offer or contract; (ii) all descriptions and other details are given without responsibility and any potential investor or occupier should not rely on them as statements or representations of fact but satisfy themselves by inspection or otherwise as to correctness of each of them; (iii) no person in the employment of the agents has any authority to make or give any representation or warranty whatever their relation to the Company. Dated: 2014..