Saint-Petersburg, Russia
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Saint-Petersburg, Russia INGKA Centres Reaching out 13 MLN to millions VISITORS ANNUALLY Perfectly located to serve the rapidly developing districts direction. Moreover, next three years primary catchment area will of the Leningradsky region and Saint-Petersburg. Thanks significantly increase because of massive residential construction to the easy transport links and 98% brand awareness, MEGA in Murino, Parnas and Sertolovo. Already the go to destination Vyborg Parnas reaches out far beyond its immediate catchment area. in Saint-Petersburg and beyond, MEGA Parnas is currently It benefits from the new Western High-Speed Diameter enjoying a major redevelopment. And with an exciting new (WHSD) a unique high-speed urban highway being created design, improved atmosphere, services and customer care, in St. Petersburg, becoming a major transportation hub. the future looks even better. MEGA Parnas meets lots of guests in spring and summer period due to its location on the popular touristic and county house Sertolovo Sestroretsk Kronshtadt Vsevolozhsk Western High-Speed Diameter Saint-Petersburg city centre Catchment Areas People Distance Peterhof ● Primary 976,652 16 km Kirovsk ● Secondary 656,242 16–40 km 56% 3 МЕТRО 29% ● Tertiary 1,701,153 > 40–140 km CUSTOMERS COME STATIONS NEAR BY YOUNG Otradnoe BY CAR FAMILIES Total area: 3,334,047 Kolpino Lomonosov Sosnovyy Bor Krasnoe Selo A region with Loyal customers MEGA Parnas is located in the very dynamic city of St. Petersburg and attracts shoppers from all over St. Petersburg and the strong potential Leningrad region. MEGA is loved by families, lifestyle and experienced guests alike. St. Petersburg and the Leningrad region MEGA Parnas is situated in the north-east of St. Petersburg. Sitting on the Neva River and the Gulf of Finland, St. Petersburg St. Petersburg and the Leningrad region are two independent is Russia’s second city and one of its principal economic centres GUESTS VISIT MEGA areas within the Russian Federation. They are situated in the with industry and tourism at its heart. 2,2 TIMES PER MOTHS 106 MIN 33% 64% north-west of European Russia and are part of the north-western AVERAGE HAVE KIDS UNDER 16 OF CUSTOMERS Federal District and north-western Economic Region. DWELL TIME ARE MARRIED The Leningrad region stretches 450 km from east to west and 320 km from north to south. It borders the Gulf of Finland as well as the Ladoga and the Onega lakes. The major cities here are Pushkin, Gatchina, Kolpino, Vsevolzhsk, Petrodgvorets, 1.270 EUR Zelenogorsk and Vyborg. AVERAGE MONTHLY 72% 37 YEARS OLD 56% INCOME REGULAR AVERAGE WOMEN CUSTOMERS CUSTOMER St. Petersburg and the Leningrad region: St. Petersburg 22,1 BILLION EUR RETAIL TURNOVER 85.347 km2 AREA OF THE REGION 7.073.495 POPULATION Industries: OIL AND GAS MACHINE AEROSPACE SHIPBUILDING BUILDING HEAVY MACHINERY RADIOELECTRONICS Family fashion Classic fashion Sport Service Young fashion Food 107.418 SQM Electronics GLA 140 STORES Falconeri IKEA Cafe IKEA Cafe Stockholm 5.500 PARKING SPACES 98% BRAND AWARENESS Meeting place in the heart of community Together with our partners and guests we are creating a great Being one family, MEGA and IKEA create an entire Scandinavian meeting place where people connect, socialize, get inspired, destination with the best home furnishing offer and retail concepts. experience new things, shop, eat and naturally feel attractedto Known for its inspiring home furnishings ideas, great choice of spend time. MEGA Parnas customers can enjoy established cafes and restaurants and new flagship concepts, MEGA Parnas fashion brands like Zara, H&M, Lacoste, Tommy Hilfiger, Cropp, has forged a reputation as the ideal place for families to shop and Rendez Vous, Lady&Gentleman, Stradivarius, Pull&Bear, GAP, dine together. And soon the upgraded MEGA Parnas will create Armani Exchange, Uniqlo and Boardriders. even more reasons to visit. 106 MIN AVERAGE DWELL TIME 72% regular customers INGKA Centres INGKA Centres Russia | +7 495 221 33 11 | [email protected] | www.ikeascr.com.