TO REMOVE COLOR, USE CITY BEATS COLOR COLOR, REMOVE TO USE CITY REMOVER +CHART For more information: Redken.com LevelNatural 4 BASE: A light tint, dark spots or unwanted tones unwanted or spots dark tint, A light TO REMOVE YOUIF NEED Dark shades from Levels 4–6 Levels from shades Dark 4–6 Levels from shades Medium 7–9 Levels from shades Light Fa Li ke ce us book

on .c Fa om/Redke ce book GET MARINA'S GET LOOK n • • 1: FORMULA • • LIGHTENER FORMULA:

1 part City Beats1 part City Beats1 part 1 oz. Pro-oxide ml) (30 1 oz. Flash ml) (30 Lift Bonder Inside Fo @Red ll ow ke us n

on Chelsea Coral Chelsea Yellow Cab

Instag ra Cream Developer Developer Cream m + 2 oz. deionized water +2oz. deionized Remover Color Beats City packette 1 USE THIS MIXTURE Cream Developer Pro-oxide oz. vol. +2½ 20 Remover Color Beats City packette 1 Cream Developer Pro-oxide oz. vol. +2½ 20 Remover Color Beats City packette 1 water +2oz. deionized Remover Color Beats City packette 1 • 2: FORMULA • • • 3: FORMULA •

3 parts City Beats3 parts 1 part City Beats1 part City Beats1 part City Beats2 parts City Beats1 part Electric Orchid Electric Skyline Indigo Black Jet Clear Clear Clear Clear • • 5: FORMULA • • FORMULA 4: FORMULA

1 part City Beats1 part City Beats2 parts City Beats1 part City Beats4 parts PROCESS FOR PROCESS 5–20 minutes 5–20 50–60 minutes 50–60 minutes 30–35 or minutes 20–30 minutes 10–20 Jet Black Jet Black Jet Times Square Teal Square Times City Ballet Pink Pink Ballet City INTRODUCING 2 NEWINTRODUCING SHADES SMOKEY PLAY WITH COLOR, NOT WITH CONDITION NOT WITH COLOR, PLAY SHADES EQ POWERED BY CITY BEATS

All rights reserved. 2018 @marinadnery CITY BEATS CITY

INTRODUCING 2 2 INTRODUCING CONDITION COLOR, NOTPLAY WITH WITH POWERED BY SHADES EQ BY SHADES POWERED

,

SMOKEY SHADES SMOKEY NEW !

WHY CHOOSE BETWEEN VIVID COLOR AND HEALTHY AND HEALTHY BETWEEN VIVID COLOR WHY CHOOSE

LOOKING HAIR WHEN YOU CAN HAVE BOTH? CAN HAVE HAIR WHEN YOU LOOKING in the acidic pH found by is powered that range is the vivid color City Beats intermixable with 2 new Now technology. Shades EQ conditioning our iconic that combinations endless shades—Jet Black and Electric Orchid—experience #CityBeats creations. super-on-trend subtle to for allow PLAY WITH COLOR NOT WITH CONDITION NYC SHADES THE CITY BEATS CITY BEATS DIFFERENCE WEST VILLAGE BROADWAY YELLOW CHELSEA INNOVATION SUNSET BLUE CAB CORAL 14 SHADES THAT TRANSITION SEAMLESSLY, WHETHER BOLD, SMOKEY OR PASTEL • Powered by the acidic pH found in our iconic Shades EQ conditioning technology • Semi-permanent results • Smooth cream consistency • Precise and easy application INSPIRATION EAST VILLAGE MIDTOWN HIGH LINE BROOKLYN Feel the beat of NYC with 14 vibrant shades, now with the addition of 2 new smokey, VIOLET MAGENTA GREEN BLUE intermixable shades—Jet Black and Electric Orchid—inspired by the city streets.

+ = + = + = + =

1 part Electric Orchid + 3 parts Yellow Cab 1 part Electric Orchid + 1 part Chelsea Coral 1 part Electric Orchid + 1 part Broadway Blue 2 parts Electric Orchid + 1 part Brooklyn Blue

CITY BALLET INDIGO TIMES SQUARE BIG APPLE PINK SKYLINE TEAL RED

ELECTRIC ORCHID + = + = + =

1 part Electric Orchid + 3 parts City Ballet Pink 1 part Electric Orchid + 4 parts Chelsea Coral 2 parts Electric Orchid + 1 part Jet Black

+ = + = + = + =

1 part Jet Black + 1 part Times Square Teal 1 part Jet Black + 3 parts Clear 1 part Jet Black + 2 parts Indigo Skyline 1 part Jet Black + 2 parts East Village Violet NEW ELECTRIC NEW PLUS:

ORCHID CITY BEATS CITY BEATS JET BLACK JET BLACK CLEAR + = + = + = Wear or to create intermix endless color 1 part Jet Black + 2 parts Midtown Magenta 1 part Jet Black + 2 parts Big Apple Red 1 part Jet Black + 4 parts West Village Sunset to create possibilities smokey vivids

APPLICATION & PROCESSING REDKEN HAIRCOLOR COLLECTION City Beats can be applied to both natural and previously colored hair. The lighter your starting PRO TIP level, the brighter your end result will be. As with • Apply City Beats directly to clean, towel-dried hair. any “top coat” color, if the canvas is uneven, the • No mixing with a developer is required. end result will be uneven. If your client has unevenly • The gel-cream consistency is best when used with a bowl and brush. lightened hair, always make sure to even out the • Avoid direct application to the scalp as staining may occur. starting color with Pre-Art Treatment or Shades EQ • Allow to process at room temperature for 20 minutes and do not use heat. CHROMATICS COLOR FUSION NEW COLOR GELS NEW REDKEN BREWS ROOT FUSION Gloss before applying City Beats. Perform a skin If you want more vibrancy, increase the processing time to 30 minutes. Oil powered, care Natural looking, multi-dimensional Single-use, take-home obsessed. Zero ammonia, results with condition and shine. LACQUERS COLOR CAMO root retouch kit allergy test on your client 48 hours before each use Rich, saturated results with 5-minute custom permanent haircolor. prescribed by stylist.

of this product. Do not use over compound henna ALKALINE COLOR exceptional gray coverage. gray camouflage. or progressive color. PRE-SERVICE STEPS SKIN ALLERGY TEST PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS BLONDE IDOL SHADES EQ GLOSS & CREAM NEW SHADES! CITY BEATS The professional solution to all of your The haircolor that thinks POWERED BY SHADES EQ PRODUCT, AS ALLERGIES CAN DEVELOP SUDDENLY, EVEN THOUGH YOUR blonding needs. it’s a conditioner. Vibrant conditioning color cream stays ACIDIC COLOR ACIDIC CLIENT HAS PREVIOUSLY USED A HAIRCOLOR PRODUCT FROM THIS LIGHTENERS on-tone at every stage of evolution. BRAND OR ANOTHER. If your client has a tattoo, the risk of an allergic reaction may be increased.

SKIN ALLERGY TEST INSTRUCTIONS • Clean an area the size of a quarter in the bend of your client’s elbow with soap and water. Pat dry. • Apply small amount of the colorant to the test area, using an absorbent cotton-tipped applicator. Let test spot dry. Instruct client not to wash, cover or disturb for 48 hours. • Instruct client to examine test area periodically over the next 48 hours. If he/ she experiences any reactions such as redness, burning, itching, swelling, skin HDRESOLUTION pH-BONDER High definition color provides saturation and Bond-protecting color and lightener additive. abrasions, eruptions or irritation in or around the test area, DO NOT COLOR brilliance with enhanced condition and shine. Use with all lighteners and color.

YOUR CLIENT’S HAIR UNTIL HE OR SHE HAS CONSULTED A DOCTOR. LIFTLOW ALKALINE COLOR WITH EVERY SERVICE