KNOWLEDGE PRACTICE THE

INSTITUTE INSIGHT OF LEADERSHIP AND HIGH LEADERSHIP SUCCESS PERFORMANCE

VISION EXPERIENCE VALUES

EMOTIONAL INTELLIGENCE PASSION

LMA DIPLOMA IN FOOTBALL MANAGEMENT 2017-2018 PROFESSIONAL FOOTBALL IS ONE OF THE MOST RUTHLESS AND CHALLENGING LEADERSHIP ENVIRONMENTS. The LMA’s Diploma in Football Management delivers a leading education programme designed specifically for those who have decided on a career in the game, helping them to survive, win and succeed.

HOWARD WILKINSON, LMA CHAIRMAN ACHIEVING YOUR AMBITIONS

ocusing on leadership, personal development The Diploma challenges its students to raise their and wellbeing, the LMA Diploma in Football game, confront their knowledge gaps and refine F Management in partnership with Liverpool their skill set. It inspires peer-to-peer learning, University delivers the latest insights into modern football with all students sharing their experiences in a rich, management. Held over 12 months, with residential collaborative learning environment. It brings together schools at the beginning and the end of the year, the an experienced group of lecturers, experts and industry Diploma is designed for football professionals and leads insiders, as well as engaging with many of the LMA’s to a degree-level qualification. senior members and current, top-flight managers to share their real-life experiences in the game. The LMA Diploma in Football Management enhances your leadership abilities, sharpens your strategic thinking, You will graduate with a deep understanding of yourself gives practical insights into the modern practices of and your personal leadership style, with an enhanced sports performance management and gives you a broader focus, confidence and a strong support network to perspective on the many challenges and complexities make a significant impact asa leader in the game and of the football industry. The programme builds on your to achieve your football career ambitions. proven talent and experience to deliver a set of practical skills that you use as you build your career. DESIGNED FOR THE MODERN GAME

NIGEL ADKINS AIDY BOOTHROYD OLE GUNNAR SOLSKJÆR

The Diploma in Football The idea is to take good Even as a player, I was For any aspiring coach or I wish I had taken this course Management was extremely practice from business and determined to prepare as fully manager, this course is a earlier as I have learnt so much beneficial to my development other sports, things like as possible for management MUST! I wish I could do it all that is certain to help me as a football manager. I dealing with the media, project and took every available course over again. improve in my future career. gained greater awareness management, organising on coaching, leadership and of the many dimensions of finances and making sure psychology. I have always being successful as a football you can read a balance dedicated myself to lifelong manager apart from just sheet, which make you more learning and improvement. picking the team. prepared. When you go into a Board meeting and they are discussing cashflow etc, it is easier to understand because you’ve had that training. The course is the best one I’ve been on by a million miles. COURSE OVERVIEW

ACHIEVE YOUR GOALS MEETING YOUR NEEDS PROGRAMME FORMAT LEARNING OBJECTIVES

The LMA Diploma in Football The Diploma, built around the LMA’s The Diploma is delivered through 2 The programme is delivered by a team Management is delivered by the LMA Personal Development Model, is a residential summer schools, one at the of leadership, management and football Institute of Leadership and High qualification for any senior player, coach beginning and one at the end of the industry experts, as well as through Performance in partnership with the or manager who wants to enhance their programme, and 7 one-day workshops engagement with the LMA’s senior University of Liverpool’s Management understanding of all aspects of football during the course of the year. membership throughout the course to School faculty. It is a one-year management. share their knowledge and insights with university accredited, degree-level Progress is assessed by 6 assignments students. It builds a set of practical qualification designed for football YOU: Insight into building and throughout the year and a final project core leadership and business skills which professionals considering or already in maintaining your personal toolkit, which draws on your own experience in are applied to football. The course uses club management. The Diploma provides allowing you to perform your role at football linked to the subject matter of case studies, practical exercises and a bridge between the game’s coaching the best of your ability. Covering health, the Diploma’s modules. speakers from football to enhance the qualifications and the realities of resilience, leadership and profiling, learning experience. management in the modern game. technical skills and career development. As a result of completing this Diploma, YOUR TEAM: A comprehensive guide you will be equipped with tools and to the key elements of building and techniques, including: leading your team, maximizing team • Leadership performance and motivating individuals. • Managing teams and individuals THE GAME: Insight into all aspects of • Influencing, negotiation and football technical performance, focusing team-building on the areas that impact on playing performance on the field. • Marketing yourself • Working with the media THE INDUSTRY: Relevant insights Financial management into key industry considerations that • impact on your role, including rules • Improving personal effectiveness and regulations, finances, stakeholder and handling stress analysis and wider considerations. COURSE LINEUP

2017 2018

RESIDENTIAL MASTERCLASSES RESIDENTIAL SUMMER SCHOOL SUMMER SCHOOL

Survive, Win, Succeed (am) Mental Toughness & Resilience Public Speaking / Presentation Skills Stakeholder Analysis (pm) 20.09.2017 TBC 18.06.2017 Transformational Leadership Player Recruitment / Talent ID Building Your Brand (am) 18.10.2017 TBC Personal Psychological Profiling (pm) 19.06.2017 Building Backroom Teams Performance Analytics 15.11.2017 TBC Influencing and Negotiation 20.06.2017 Football Finance Sport Science 06.12.2017 TBC Media Strategy 21.06.2017 Diversity, Equality & Inclusion Final Assessment TBC TBC Career Planning 22.06.2017 Building High Performance Teams VENUE: St. George’s Park TBC VENUE: St. George’s Park Health and Wellbeing TBC

VENUE: St. George’s Park WHO CAN APPLY?

Applications are welcome from any football professional who meets the admissions criteria and is committed to working as a football manager.

ENTRY REQUIREMENTS

• Applicants must hold a current UEFA ‘A’ coaching licence

• Priority will be given to those who hold the English ‘A’ Licence Award

• Applicants should have experience of the English Professional Game at or Football League level, as a player, coach, assistant manager or manager

• In exceptional circumstances, a candidate may be considered at the discretion of the selection committee

Please note that you may be required to attend an interview. COACHING & MANAGEMENT EXPERIENCE YOUR APPLICATION CURRENT CLUB HIGHEST COACHING QUALIFICATION PLEASE FILL IN THIS PDF FORM, SAVE A COPY ALTERNATIVELY PLEASE PRINT AND OF THIS PAGE AND RETURN VIA EMAIL TO: POST YOUR COMPLETED FORM TO:

[email protected] GRAHAM MACKRELL, LMA, PLEASE TELL US ABOUT YOUR COACHING OR MANAGEMENT EXPERIENCE ST. GEORGE’S PARK, NEWBOROUGH ROAD, NEEDWOOD, BURTON UPON TRENT, DE13 9PD

YOUR DETAILS

NAME PLEASE LIST PREVIOUS CLUBS, JOB TITLE AND NUMBER OF YEARS IN THE ROLE

ADDRESS CLUB NAME JOB TITLE YEARS

TELEPHONE

MOBILE

EMAIL

DOB NATIONALITY

ARE YOU A MEMBER OF THE PFA? OTHER RELEVANT EXPERIENCE PLAYING EXPERIENCE PLEASE LIST OTHER EXPERIENCE OR QUALIFICATIONS AND EXPLAIN WHY YOU WANT TO DO THIS COURSE PLEASE LIST CLUBS AND APPROXIMATE NUMBER OF YEARS PLAYED

CLUB NAME YEARS ST. GEORGE’S PARK

WORLD CLASS FACILITIES

St. George’s Park, a £105 million facility, is set in 330 acres of Staffordshire countryside, providing a wealth of world class football, sports science and educational facilities to the professional game. It is the home for England’s 24 national teams and includes 13 outdoor pitches, including a replica Wembley surface, a full-size indoor 3G pitch, an indoor Futsal sports hall and a 3-lane sprint track.

The educational facilities, including a 100- seat lecture theatre, flexible seminar and lecture rooms and a learning resource library, provide a richly collaborative learning environment for leaders both from inside and outside the professional game.

Hilton at St. George’s Park features 228 guest bedrooms, including 11 suites, a restaurant and bar, and a health club and spa.

Perform at St. George’s Park is a bespoke sports medicine, rehabilitation and human performance facility which combines cutting-edge technology with elite medical expertise. MEET THE TEAM

ROB ARCHER PROF. SUE BRIDGEWATER STEPHEN BROOKSON ANDREW CLARK DR DORIAN DUGMORE RICHARD NUGENT

Rob is a Chartered As well as Directing the Stephen runs his own As the founder of the Dorian has a PhD in Richard is the author of Occupational Psychologist Diploma, Sue is Head of business specialising in the Speakers Academy, Andrew Cardiovascular Medicine ‘Football: Raise Your Mental with 16 years’ experience Sports Research at Liverpool provision of practical business has over 20 years’ experience and is a world leader in Game’. He has helped leaders across public and private University Management development consultancy and of speaking as a trainer, cardiovascular health and of international brands such sectors. As a former School. Sue has designed finance training programmes. motivational speaker and wellness. His programmes as Lego and Tesco to realise management consultant, and run courses and training Stephen teaches the finance business leader. Andrew have won global and their potential, while his work he specialised in large- for a number of clubs and section of the course. teaches the public speaking European awards for best with professional footballers, scale organisational organisations in football, content of the course. practice in corporate managers and cricketers development and change within the UK and across health and wellness, and has led to trophy winning projects, including a project Europe and Asia. For 12 years, for improving quality of life performances and multi- which won the MCA Award she designed and ran the within the community. million pound transfers. for Best Strategy and Football Certificate in Applied He works with Prof. Sue Business Transformation. Management at Warwick Bridgewater to teach the Rob is a specialist in Business School. leadership elements of the leadership development Diploma. and assessment, coaching, organisation development and resilience training. JAMES PEARCE MARK PROCTER GAVIN SCOVELL JEREMY SNAPE CATHY WOOD

James Pearce of With 12 years’ management Gavin of Brightness Media LMA Non-Executive The Chairman of the LMA, Cathy, an ex-triathlete, is Brightness Media is one of experience in the computer is an International Sports Director Jeremy Snape has Howard Wilkinson is a a sports journalist and the UK’s most experienced and telecommunications Director who has worked for the combined experience universally respected figure founder of Matchstick news broadcasters, and has industries, alongside a passion Sky, ITV, ESPN, Channel 4, and of being a successful in football. He remains the Media, set up to encourage been a familiar face on BBC for mountaineering, Mark BT Sport. He boasts BAFTA international cricketer and last English manager to sports people to understand television news bulletins for teaches people management, awards with Sunset and coach to provide innovative win the top flight league in and harness the power of the past two decades. In his including negotiation, Vine for Channel 4’s cricket performance ideas for England. Howard’s Survive, social media in order to role as the BBC’s Olympics leadership, dealing with team, and he directed at the teams and leaders. He has Win, Succeed model builds take control of the way they Correspondent James led difficult people and team- London 2012 Olympics and the ability to draw upon a self-awareness and communicate online now and much of the BBC’s coverage building. Paralympics. real life examples from his understanding of the in the future. of London 2012 for eleven playing and coaching career complexities of the life in years since a bid to host the which are underpinned management that lies ahead. Games was first seriously by his Master’s Degree in discussed. Sport Psychology.

GRADUATES

TONY ADAMS MICK HARFORD BRIAN McCLAIR TONY CARSS NEIL McDONALD DARREN ROBINSON MARTIN ALLEN CHRIS CASPER STEVE HASLAM TOMMY McINTYRE PHIL ROBINSON WAYNE ALLISON SIMON CHARLTON STEVE HODGE ANDY McMILLAN JON RUDKIN KEITH ANDREWS DAVID CONNOLLY GLYN HODGES IAN McPARLAND ADAM SADLER WILL ANTWI TERRY CONNOR STEVE HOLLAND KEITH MILLEN IAN SAMPSON GRAHAM COUGHLAN SIMON HOLLYHEAD MIKE SHERON DAVID MOSS PETER SHIRTLIFF CHRIS HUGHTON STUART MURDOCH PAUL SIMPSON KEVIN BALL JULIAN DARBY RITCHIE HUMPHREYS JOHN MURPHY DEAN SMITH CHRIS DAVIES BARRY HUNTER PAUL MURRAY OLE GUNNAR SOLSKJÆR GARRETH BARKER PAUL DAVIES MARTIN HUNTER ROB NEWMAN RICHIE BARKER BOBBY DAVISON ALAN IRVINE JAMES O’CONNOR RICHARD STEVENS DAVID BARNETT SEAN O’DRISCOLL GILES STILLE EARL BARRETT SHAUN DERRY MIKE JACKSON KELHAM O’HANLON PERRY SUCKLING MICKY BARRON KEVIN DILLON MICHAEL JOHNSON RICHARD O’KELLY KEVIN SUMMERFIELD NAS BASHIR DAVID OLDFIELD KIT SYMONS TOM BATES JOE JOYCE IFFY ONUORA JOHN TAYLOR RICHARD BEALE DARREN KELLY GARY OWERS KEVIN THELWELL CHRIS BEECH NICKY EADEN JOHN PARK KEVIN BETSY JOHN EBBRELL IAN KING STUART PEARCE STEVE THOMPSON KEVIN BLACKWELL UGO EHIOGU CHRIS KIWOMYA MIKE PHELAN STEVE TILSON NOEL BLAKE JAMES ELLIS MARTIN KUHL JAMIE PITMAN BOB BLOOMER CHRIS EVANS CHRIS POWELL DAVE WATSON AIDY BOOTHROYD LES FERDINAND MARTIN LING HOPE POWELL DAVID WEIR GARY BREEN DARREN FERGUSON STEVE LOMAS GARETH PROSSER GRAHAM WESTLEY CRAIG BREWSTER IAN FOSTER TONY LOUGHLAN STEVE BROWN JAMIE FULLARTON DAVID LOWE TAFFAZUL RAHMAN MARCUS BROWNING BEN GARNER KEVIN LYNCH CHRIS RAMSEY JASON WITHE PAUL BRUSH SCOT GEMMILL NEIL REDFEARN IAN WOAN PAUL BUTLER STUART GRAY SCOTT MARSHALL SEAN REED STEVE GREAVES DAMIAN MATTHEW LEE RICHARDSON AARON CALLAGHAN STUART McCALL GREGOR RIOCH COST

COURSE FEES

For applicants with experience of the English Professional Game at Premier League or Football League level, as a player, coach, assistant manager or manager, there is a one-off course fee of £1,000 to include all hotel accommodation in respect of the summer schools, meals and learning materials.

The cost for external applicants is available on request. “THE LMA COURSES ARE INVALUABLE. THEY ALLOW MANAGERS AND COACHES, THROUGHOUT THEIR CAREERS, TO NETWORK WITH EXPERTS, PEERS AND OTHER LEADERS, AND TO LEARN FROM THEIR EXPERIENCES IN THE GAME” CHRIS HUGHTON PROUDLY SUPPORTED BY