THE
INSTITUTE
OF LEADERSHIP AND HIGH PERFORMANCE
EXCELLENCE THROUGH INSIGHT
00 “WE ARE IN AN ERA WHEN IT’S NEVER BEEN MORE DIFFICULT TO BUILD A CAREER IN MANAGEMENT. WE ALL NEED TO KEEP LEARNING, KEEP DEVELOPING AND MOVE THE GAME FORWARD” CHRIS HUGHTON
00 LMA INSTITUTE OF LEADERSHIP AND HIGH PERFORMANCE
The LMA Institute of Leadership and High Performance has been established to provide ongoing learning and continuous personal development to those working in professional football.
Through innovative learning programmes, the LMA continues to develop opportunities that are relevant and tailored to individual requirements.
EXCELLENCE THROUGH INSIGHT
The Institute combines the best principles of adult, in-career learning with the knowledge, insight and experiences of high achievers and world-class experts from football, elite sport, education and other leadership disciplines.
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LMA PERSONAL DEVELOPMENT MODEL
The LMA Institute is guided by the LMA Personal Development Model: You, Your Team, The Game, The Industry, and delivers a broad spread of content linked to each pillar.
YOU YOUR TEAM
n Wellbeing n High performance teams n Mental toughness n Backroom teams n Leadership styles n Transformational leadership n Personal psychological profiling n Motivation and engagement n Mental resilience n Change leadership n Building your brand n Neuroscience and talent n Career pathways development n Mentoring n Diversity, equality and inclusion
THE INDUSTRY THE GAME THE LMA DIPLOMA IN FOOTBALL MANAGEMENT n Regulatory environment n Tactics n Football finances and economics n Analytics n The commercial world of football n Sport science The LMA Institute offers those looking for a formal n Stakeholder analysis n Sport psychology qualification the opportunity to obtain a Diploma in Football n Talent identification Management, in partnership with the University of Liverpool.
This one-year course consists of a residential week at the start and end, with 7 one-day masterclasses throughout the year. Assessment is via assignments, group work and presentations.
This programme continues to evolve to ensure it remains relevant to those working in professional football and those who aspire to become managers.
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GRADUATES
TONY ADAMS TONY CARSS PAUL HART NEIL McDONALD DARREN ROBINSON NIGEL ADKINS CHRIS CASPER STEVE HASLAM TOMMY McINTYRE PHIL ROBINSON MARTIN ALLEN SIMON CHARLTON STEVE HODGE ANDY McMILLAN JON RUDKIN WAYNE ALLISON DAVID CONNOLLY GLYN HODGES IAN McPARLAND ADAM SADLER WILL ANTWI TERRY CONNOR STEVE HOLLAND KEITH MILLEN IAN SAMPSON MICHAEL APPLETON GRAHAM COUGHLAN SIMON HOLLYHEAD DARREN MOORE MIKE SHERON IAN ATKINS ANDY CROSBY MARK HUGHES DAVID MOSS PETER SHIRTLIFF DEAN AUSTIN KEITH CURLE CHRIS HUGHTON STUART MURDOCH PAUL SIMPSON KEVIN BALL JULIAN DARBY RITCHIE HUMPHREYS JOHN MURPHY DEAN SMITH IAN BARACLOUGH CHRIS DAVIES BARRY HUNTER PAUL MURRAY OLE GUNNAR SOLSKJÆR 2015 GARRETH BARKER PAUL DAVIES MARTIN HUNTER ROB NEWMAN NIGEL SPACKMAN RICHIE BARKER BOBBY DAVISON ALAN IRVINE JAMES O’CONNOR RICHARD STEVENS DAVID BARNETT NICK DAWS KENNY JACKETT SEAN O’DRISCOLL GILES STILLE EARL BARRETT SHAUN DERRY MIKE JACKSON KELHAM O’HANLON PERRY SUCKLING MICKY BARRON KEVIN DILLON MICHAEL JOHNSON RICHARD O’KELLY KEVIN SUMMERFIELD NAS BASHIR KEITH DOWNING MICHAEL JOLLEY DAVID OLDFIELD KIT SYMONS TOM BATES JOE DUNNE JOE JOYCE IFFY ONUORA JOHN TAYLOR RICHARD BEALE SEAN DYCHE DARREN KELLY GARY OWERS KEVIN THELWELL CHRIS BEECH NICKY EADEN ROB KELLY JOHN PARK NEIL THOMPSON KEVIN BETSY JOHN EBBRELL IAN KING STUART PEARCE STEVE THOMPSON 2016 KEVIN BLACKWELL UGO EHIOGU CHRIS KIWOMYA MIKE PHELAN STEVE TILSON NOEL BLAKE JAMES ELLIS MARTIN KUHL JAMIE PITMAN MARK VENUS BOB BLOOMER CHRIS EVANS BRIAN LAWS CHRIS POWELL DAVE WATSON AIDY BOOTHROYD LES FERDINAND MARTIN LING HOPE POWELL DAVID WEIR GARY BREEN DARREN FERGUSON STEVE LOMAS GARETH PROSSER GRAHAM WESTLEY CRAIG BREWSTER IAN FOSTER TONY LOUGHLAN DARREN PURSE RUSS WILCOX STEVE BROWN JAMIE FULLARTON DAVID LOWE TAFFAZUL RAHMAN GERAINT WILLIAMS MARCUS BROWNING BEN GARNER KEVIN LYNCH CHRIS RAMSEY JASON WITHE PAUL BRUSH SCOT GEMMILL MALKY MACKAY NEIL REDFEARN IAN WOAN PAUL BUTLER STUART GRAY SCOTT MARSHALL SEAN REED WAYNE BURNETT STEVE GREAVES DAMIAN MATTHEW LEE RICHARDSON 2017 AARON CALLAGHAN PAUL GROVES STUART McCALL GREGOR RIOCH LEE CARSLEY MICK HARFORD BRIAN McCLAIR MARK ROBINS
09 LMA Diploma in Football Management 2016-2017 – Mental Toughness and Resilience Masterclass
L-R: BOBBY DAVISON, ZUBER PATEL, TONY CARSS, JULIAN DARBY, NAS BASHIR, PERRY SUCKLING, KEVIN LYNCH, RICHARD BEALE, PAUL MURRAY, PAUL BUTLER, JAMIE PITMAN, UGO EHIOGU, SEAN REED, STEVE GREAVES, JOHN EBBRELL, IAN KING, ANNIE ZAIDI, CHRIS KIWOMYA, PROFESSOR SUE BRIDGEWATER, JEREMY SNAPE, DARREN KELLY, ALENA MOULTON.
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TESTIMONIAL MARK HUGHES
“When you make the transition to manager, you have to start thinking like a manager. Suddenly you need to have answers for everything. I found that improving my skills and knowledge early on – in particular, through courses such as the LMA Diploma in Football Management – was very important. Understanding how to problem solve, manage upwards, read a balance sheet, deal with cash flow, and attend board meetings were all skills that I couldn’t have done without when I started.”
TESTIMONIAL CHRIS POWELL TESTIMONIAL “For any coach or manager in the professional game, the STUART PEARCE LMA courses are a must. When dealing with players you must demonstrate man management and leadership skills, “Even as a player, I was determined to prepare as fully as alongside your coaching abilities. You’re forever learning and possible for management and took every available course on I wish I could do the Diploma all over again.” coaching, leadership and psychology. I have always dedicated myself to lifelong learning and improvement.”
TESTIMONIAL SEAN DYCHE
“When it came to applying for a job, I was able to use what I had learned from the LMA Institute during the application process and interview. Having gained vital business and leadership skills through the LMA’s Diploma in Football Management, it is important to use this to complement my football and management knowledge in my role as manager.”
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CAREER LEARNING AND DEVELOPMENT
The LMA Institute offers a broad programme of accredited learning experiences to a wide range of practitioners in professional football and beyond.
+ High Performance Masterclasses Relevant topics tailored to the attendees, including real-life insights from LMA Ambassadors
+ Coaching Clinics Delivered in conjunction with professional coaches and LMA partners to provide a balance of practical and theoretical insight into the game
+ Regional Workshops Delivering valuable learning content across the UK
+ Insight Events Hear from senior LMA members and other performance experts in an informal setting
+ High Performance Forum An annual residential event, encouraging peer discussion and debate
+ One-to-One Performance Advisors Access to experienced Performance Advisors who provide a comprehensive support network to managers and coaches at all levels
+ LMA Annual Management Conference The LMA Annual Management Conference brings together leaders from football and business to learn from each other, delivering a fascinating programme of insight into leadership and management
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TOPICS INCLUDE
+ Advanced Communication Skills
+ Building Backroom Teams
+ Building High Performance Teams
+ Building Your Brand
+ Conflict Management
+ Developing a Coaching Culture
+ Diversity, Equality and Inclusion
+ Football Finance
+ Growth Mindset
+ Health & Wellbeing
+ Influencing and Negotiation
+ Introduction to Management
+ Managing and Leading Change
+ Media Strategy
+ Managing Upwards
+ Mental Toughness and Resilience
+ Motivation and Engagement
+ Performance Analytics
+ Personal Psychological Profiling
+ Physiology and Biomechanics
+ Public Speaking and Presentation Skills COURSE CONTENT + Recruitment and Talent ID + Sport Psychology The LMA delivers an exciting programme designed to provide an insight into building and maintaining personal skills, a comprehensive + Sport Science
guide to the key elements of building and leading a team, knowledge + Stakeholder Analysis of all aspects of the football technical performance environment + Transformational Leadership and relevant, useable insights and understanding of the key industry considerations impacting on the game. + Understanding Yourself
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THE INSTITUTE IN PICTURES
01 Cognacity’s Chartered Occupational Psychologist Rob Archer addressing an LMA Wellbeing Masterclass
02 LMA Annual Management Conference at the British 08 Museum in London
03 LMA Diploma students enjoying An Evening with Carlo Ancelotti at the London School of Economics 05 04 Jamie Fullarton presenting at the Mental Toughness & Resilience Masterclass 09
05 Kit Symons presenting a technical coaching session for members of the PFCA at West Bromwich Albion
06 Q&A with Stuart Pearce and Roberto Martinez at an LMA Media Masterclass 07 Sean Dyche shared his experiences during a Q&A with 10 students of the LMA Diploma 01 06
08 LMA Diploma students at the LMA’s Mental Toughness and Resilience Masterclass held at St George’s Park
09 Students of the LMA Diploma graduating at the University of Liverpool 02
10 Cathy Wood of Matchstick Media testing members on their knowledge of Social Media
11 Practising interviewing techniques at a Diploma Media Strategy session 03 04 07 11
19 LMA INSTITUTE OF LEADERSHIP AND HIGH PERFORMANCE
HEALTH AND WELLBEING
The LMA continues to develop an extensive programme of health and wellbeing services to ensure that all managers and coaches are offered the very best support and advice at all times.
Members have access to a team of senior health consultants offering comprehensive clinical assessments, bespoke regional health testing, and one-to-one visits and referrals, as well as private health insurance, annual travel insurance, and a confidential support service.
21 LMA INSTITUTE OF LEADERSHIP AND HIGH PERFORMANCE
LEGAL SERVICES As well as legal advice and support services, the LMA Institute offers a series of masterclasses and workshops on the following: The LMA’s legal team has over 20-years’ experience, with + Contract Advice + Advice on termination a comprehensive insight into the unique world of football, + Representation for FA disciplinary charges + Reputation enabling the team to offer industry specific advice and know-how. They are available 24 hours a day, 7 days a week + Media & Privacy Law to protects members’ legal rights.
23 LMA INSTITUTE OF LEADERSHIP AND HIGH PERFORMANCE
THE MANAGER THE MAGAZINE OF THE LEAGUE ISSUE 29 LMA PERSONAL MAGAZINE MANAGERS ASSOCIATION £7.50 DEVELOPMENT GUIDES
Available in print and via an app, The Manager magazine contains SEAN DYCHE PRACTICE PRACTICE BUILDING A LASTING LEGACY valuable content on career AT BURNLEY
EXCELLENCE THE HEALTH & THE LEADERSHIP learning and development. THROUGH INSIGHT WELLBEING GUIDE GUIDE
LEADERSHIP SUCCESS LEADERSHIP SUCCESS The Manager magazine combines VISION VISION
THE MAGAZINE OF THE LEAGUE ISSUE 28 “You need not only tactical knowledge about the game but also an understanding of all aspects of running a club” Mauricio Pochettino THE MAGAZINE OF THE LEAGUE ISSUE 27 insights from some of the MANAGERS ASSOCIATION £7.50 MANAGERS ASSOCIATION £7.50 EMOTIONAL EMOTIONAL INTELLIGENCE INTELLIGENCE PASSION PASSION world’s best football managers IN PARTNERSHIP WITH IN PARTNERSHIP WITH THE PREMIER LEAGUE THE PREMIER LEAGUE with high-profile leaders from business and other industries,
EDDIE HOWE YOUTH ON to assist in the personal and QUIETLY HIS SIDE MAKING WAVES MAURICIO professional development of IN BOURNEMOUTH ISSUE 27 SPRING 2016 POCHETTINO LEADERSHIP · INSIGHT · INSPIRATION LEADERSHIP · INSIGHT · INSPIRATION
managers from all walks of life. Manager 27 Cover_SetUp.indd 3 24/03/2016 12:58
1 Barclays Blue Rewards
“I broke down what we had to achieve to qualify and showed them it was realistic” Michael O’Neill THE MAGAZINE OF THE LEAGUE ISSUE 26 THE MAGAZINE OF THE LEAGUE ISSUE 25 you for being you MANAGERS ASSOCIATION £7.50 MANAGERS ASSOCIATION £7.50 The LMA Institute has published a range of learning resources and publications to aid in the improvement and self-development of leaders. WHO SAYS COOL, WE CAN’T? CALM, Earn rewards, save money MICHAEL O’NEILL COLLECTED Start earning rewards with a monthly £3 fee, £800 paid into your account and two Direct Debits paid out every month RONALD KOEMAN Find out more at barclays.co.uk/bluerewards ISSUE 26 WINTER 2015
LEADERSHIP · INSIGHT · INSPIRATION LEADERSHIP · INSIGHT · INSPIRATION Rewards are paid monthly into your Rewards Wallet. Earn rewards on your residential mortgage with us and new and renewed combined building and contents cover with us. To remain eligible for Barclays Blue Rewards, customers must meet the + The Leadership Guide minimum criteria each month (£800 paid into your account, two Direct Debits paid out and pay a £3 fee). Conditions apply. Authorised by the Prudential. Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority (Financial Services Register No. 122702). Registered office 1 Churchill Place, London E14 5HP. MCT211. October 2015. • YOU • YOUR TEAM • THE GAME • THE INDUSTRY
MCT211 BBR Press Ad v2.indd 1 05/11/2015 15:46 + The Health & Wellbeing Guide
+ The Self-Improvement Guide
+ The Communication & Media Guide
+ A Guide to Social Media
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WORKING WITH CORPORATE PARTNERS
Our unique and engaging LMA Institute programme can help achieve your corporate objectives, as the content can be tailored to any high-performance environment.
LMA High Performance Masterclasses, hosted at the world class facilities at St. George’s Park or regional or international venues, can be tailored to your specific company requirements.
A bespoke learning programme could include:
+ Building High Performance Teams Masterclass
+ Private Leadership Insights event with an LMA Ambassador
+ 1-1 Performance Advisor sessions with your senior management team
+ Attendance at the LMA Annual Management Conference
+ Personalised set of Self-Improvement Guide books
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LMA LEADERSHIP ADVISORY BOARD
The LMA Institute of Leadership and High Performance is proud to have a Leadership Advisory Board made up of a cross-section of individuals with significant relevant career experience that serves HOWARD WILKINSON PROFESSOR CHRIS BRADY PROFESSOR SUE BRIDGEWATER STEVE COPPELL LMA CHAIRMAN CENTRE FOR SPORTS BUSINESS, UNIVERSITY OF LIVERPOOL LMA MEMBER to guide the Institute’s future direction. UNIVERSITY OF SALFORD
DR DORIAN DUGMORE DANI EVERY PAUL GILROY QC PHIL HORTON LMA DIRECTOR – WELLBEING CHIEF EXECUTIVE, BRITISH LMA RETAINED QC PENTATHLON
MICHAEL JOHNSON MICHAEL JOHNSON MARK JONES PATRICK LOFTUS FOUNDER AND CEO, EMERGENCE FOOTBALL CONSULTANT VICE CHAIRMAN, DELOITTE LLP GLOBAL CONSULTING
BARRY MCNEILL HOPE POWELL CBE WALTER SMITH OBE JEREMY SNAPE CEO OF EUROPE, MIDDLE EAST LMA MEMBER LMA MEMBER LMA NON-EXECUTIVE DIRECTOR; & AFRICA, CATAPULT SPORTS FOUNDER, SPORTING EDGE
PROFESSOR STUART TIMPERLEY MARK SPELMAN STUART TIMPERLEY ASSOCIATES WORLD ECONOMIC FORUM
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PROUDLY SUPPORTED BY
“THE GREAT CHALLENGE TO A LEADER IS TO CREATE SUSTAINED SUCCESS, TO CREATE AN ORGANISATION FIND OUT MORE THAT ULTIMATELY If you would like to find out more about the Institute, enrol in the Diploma or create a bespoke learning package for your company please contact DEFINES THE MARKET Ali Betson on 01283 576363 or email [email protected] IN WHICH IT OPERATES” League Managers Association, St. George’s Park, Newborough Road, Needwood, Burton upon Trent DE13 9PD www.leaguemanagers.com | [email protected] SIR ALEX FERGUSON CBE 00