Marketing & Advertising
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
2017 Agency Family Tree
2017 GLOBAL AGENCY FAMILY TREE TOP 10 WPP OMNICOM Publicis Groupe INTERPUBLIC Dentsu HAVAS HAKUHODO DY MDC Partners CHEIL BlueFocus (Revenue US 17,067M) (Revenue US 15,417M) (Revenue US 10,252M) (Revenue US 7,847M) (Revenue US 7,126M) (Revenue US 2,536M) (Revenue US 2,282M) (Revenue US 1,370M) (Revenue US 874M) (Revenue US 827M) OGILVY GROUP WPP DIGITAL BBDO WORLDWIDE PUBLICIS COMMUNICATIONS MEDIABRANDS DENTSU INC. DENTSU AEGIS NETWORK HAVAS CREATIVE GROUP HAKUHODO HAKUHODO MDC PARTNERS CHEIL WORLDWIDE DIGITAL Ogilvy & Mather ACCELERATION BBDO Worldwide Publicis Worldwide Ansible Dentsu Inc. Other Agencies Havas Worldwide Hakuhodo Hakuhodo 6degrees Cheil Worldwide BlueDigital OgilvyOne Worldwide BLUE STATE DIGITAL Proximity Worldwide Publicis BPN DENTSU AEGIS NETWORK Columbus Arnold Worldwide ADSTAFF-HAKUHODO Delphys Hakuhodo International 72andSunny Barbarian Group Phluency Ogilvy CommonHealth Worldwide Cognifide Interone Publicis 133 Cadreon Dentsu Branded Agencies Copernicus Havas Health Ashton Consulting Hakuhodo Consulting Asia Pacific Sundae Beattie McGuinness Bungay Madhouse Ogilvy Government Relations F.BIZ Organic Publicis Activ Identity Dentsu Coxinall BETC Backs Group Grebstad Hicks Communications Allison + Partners McKinney Domob Ogilvy Public Relations HOGARTH WORLDWIDE Wednesday Agency Publicis Africa Group Initiative DentsuBos Inc. Crimson Room FullSIX Brains Work Associates Taiwan Hakuhodo Anomaly Cheil Pengtai Blueplus H&O POSSIBLE DDB WORLDWIDE Publicis Conseil IPG Media LAB Dentsu-Smart LLC deepblue HAVAS MEDIA GROUP -
Shortlist (Film Lions)
Shortlist (Film Lions) Cat. No Entry Title Client Product Entrant Company Entrant Country Idea Creation Production No A01 (Savoury Foods) A01/020 02522 REVENGE CAMPOFRÍO SAUSAGES McCANN MADRID SPAIN McCANN MADRID PRIMO Madrid A01/031 00903 GUESS THE PRICE JOHNSONVILLE JOHNSONVILLE DROGA5 New York USA DROGA5 New York / ARTS & SCIENCES Los OF THAT FOOD BY SAUSAGES JOHNSONVILLE Angeles COLE SAUSAGE Sheboygan Falls A01/032 00901 REGULAR SPEED JOHNSONVILLE JOHNSONVILLE DROGA5 New York USA DROGA5 New York / ARTS & SCIENCES Los CHASE BY BRETT SAUSAGES JOHNSONVILLE Angeles SAUSAGE Sheboygan Falls A01/033 00902 JEFF AND HIS JOHNSONVILLE JOHNSONVILLE DROGA5 New York USA DROGA5 New York / ARTS & SCIENCES Los FOREST FRIENDS SAUSAGES JOHNSONVILLE Angeles BY JEFF SAUSAGE Sheboygan Falls A02 (Sweet Foods & Snacks) A02/023 00635 CHASE MARS GALAXY AMVBBDO London UNITED KINGDOM AMVBBDO London MJZ LONDON CONFECTIONERY A02/037 02046 RECOVERY ROOM MARS CHOCOLATE SNICKERS BBDO NEW YORK USA BBDO NEW YORK O POSITIVE New York NORTH AMERICA A02/038 00634 FROM THE MIGHTY PEPSICO QUAKER AMVBBDO London UNITED KINGDOM AMVBBDO London HLA London OAT A03 (Alcoholic Drinks) A03/011 00827 BORN THE HARD ANHEUSER BUSCH BUDWEISER ANOMALY New York USA ANOMALY New York ANONYMOUS CONTENT WAY Culver City A03/014 00618 BRIDE FARNHAM ALE & BEERS LG2 Québec CANADA LG2 Québec NOVA FILM Québec LAGER A03/026 01963 THE ANTIPINKY BARBARIAN BARBARIAN FAHRENHEIT DDB Lima PERU FAHRENHEIT DDB Lima PINT A03/028 02466 JACKIE HEINEKEN BEER PUBLICIS ITALY Milan ITALY PUBLICIS ITALY Milan ANORAK -
Annual Report & Accounts 2019
ANNUAL REPORT & ACCOUNTS 2019 WHO WE ARE WPP IS A CREATIVE TRANSFORMATION COMPANY. WE USE THE POWER OF CREATIVITY TO BUILD BETTER FUTURES FOR OUR PEOPLE, CLIENTS AND COMMUNITIES. STRATEGIC REPORT Covid-19 2 Chief Executive’s statement 3 At a glance 8 Our business model 9 Investment case 10 Where we are 12 The market 14 Our strategy 16 Delivering on our strategy 18 Jeremy Bullmore’s essay 48 Remembering two industry greats 50 Financial review 52 Sustainability 58 Assessing and managing our risks 80 CORPORATE GOVERNANCE Chairman’s letter 94 Our Board 96 Our Executive Committee 98 Corporate governance report 100 Sustainability Committee report 107 Nomination and Governance Committee report 108 Audit Committee report 109 Compliance with the Code 112 Compensation Committee report 114 FINANCIAL STATEMENTS Accounting policies 140 Consolidated financial statements 147 Notes to the consolidated financial statements 152 Company financial statements 182 Notes to the Company financial statements 185 Independent auditor’s report 187 ADDITIONAL INFORMATION Taskforce on Climate-related Financial Disclosures 196 Other statutory information 198 Five-year summary 201 Information for shareholders 202 To learn more see Financial glossary 204 wpp.com Where to find us 206 WPP ANNUAL REPORT 2019 1 STRATEGIC REPORT COVID-19 The coronavirus pandemic has touched all our lives. At WPP our first priority is the wellbeing of our people and doing what we can to limit the impact of the virus on society. Our second is continuity of service for our clients. We have thrown ourselves into achieving both objectives. To ensure the safety of employees and We have also modelled a range of revenue When we come through the current to help reduce transmission, we moved declines resulting from the pandemic and, situation, the world will have been changed to a global policy of managed remote in the most extreme scenarios tested, in ways that we cannot fully anticipate yet. -
2019 Creative Agencies New Business League
2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Feb 2019 ESTIMATED ESTIMATED YTD RANK THIS RANK LAST OVERALL YTD No.of AGENCY RECENT WINS WIN REVENUE RECENT LOSSES MONTH MONTH REVENUE Wins (USD $ m) (USD $m) Mercedes Benz China Retainer , MillerCoors (Cape Line, Redd's 1 1 BBDO 29.0 29.0 45 Apple Ale) US AOR , Remy Martin China Pfizer China, Nestle (Content Studio) L.P.N DEVELOPMENT THAILAND 2 8 Ogilvy China, Confidential Consumer 21.3 20.1 60 AOR Goods Brand China, Maxus China 3 2 Johannes Leonardo Volkswagen US 20.0 20.0 1 Dickies US Project, Grub Hub US, 4 6 Havas Worldwide 14.5 14.5 16 Bel Brands Global Refinitiv Global, Singapore Airlines 5 3 TBWA 12.5 12.5 6 Global, Gatorade Global HPB Singapore, Ohmyhome 6 22 Publicis 11.9 DS China 11.8 35 Singapore Audi-Branding China, Yili-Yousuanru 7 4 Leo Burnett 11.2 Abbott - baby nutrition China 10.4 40 China, CarDekho.com India Geely China, Kabrita China, Porsche 8 7 Saatchi & Saatchi China Retainer, Yili International 9.7 Mondelez India 9.6 16 China TerryWhite Chemmart Australia, 9 9 VMLY&R Australian Defence Force Recruiting 8.6 8.6 36 Australia, Nature Bounty US Barclays UK, Audi UK, Volkswagen 10 12 BBH 8.0 8.0 3 UK Huawei China, Mercedes-Benz 11 10 Digitas China Project, Heineken China 7.8 7.8 20 Retainer 12 5 Deutsch Reebok Global 8.0 Target US 7.5 1 Skyworth TV China,Yinji Holiday 13 23 McCann Worldgroup Resort China, Opel Europe, Magnet 7.9 WINIX 5.9 29 Kitchens UK, Columbia Sportswears 14= 25 MediaMonks Avon Global digital content creation 5.0 5.0 1 Brixton Finishing School -
Theinterpublic Group of Companies, Inc
UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 _______________________ FORM 8-K _______________________ CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Date of report (Date of earliest event reported): July 21, 2021 THE INTERPUBLIC GROUP OF COMPANIES, INC. (Exact name of registrant as specified in its charter) Delaware 1-6686 13-1024020 (State or other jurisdiction of (I.R.S. Employer incorporation or organization) (Commission File Number) Identification No.) 909 Third Avenue, New York, New York 10022 (Address of principal executive offices) (Zip Code) (212)704-1200 (Registrant’s telephone number, including area code) (Former name, former address and former fiscal year, if changed since last report) Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions: ☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) ☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) ☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) ☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) Securities registered pursuant to Section 12(b) of the Act: Title of each class Trading Symbol(s) Name of each exchange on which registered Common Stock, par value $0.10 per share IPG The New York Stock Exchange Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter). -
2017 Creative Agencies New Business League
2017 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Nov 2017 ESTIMATED ESTIMATED YTD RANK THIS RANK LAST OVERALL YTD No.of AGENCY RECENT WINS WIN REVENUE RECENT LOSSES MONTH MONTH REVENUE Wins (USD $ m) (USD $m) Chivas Regal Global, Opel Germany, 1 1 McCann WorldGroup 184.2 Office Depot US 173.2 452 Jungwoo BIT Korea Kohl's US, Mercedes Benz Service 2 2 BBDO 151.4 Belvedere vodka US 140.6 237 Germany, EA Madden US CFA Institute Global, British 3 3 Ogilvy Airways(Loyalty) US, Mondelez 136.8 American Express US 110.7 338 Cadbury UK & Australia Lafayette 148 US (Digital), Titan 4 4 Isobar Company (Digital) Global, Canon 91.7 Innisfree Malaysia 91.6 371 Thailand Le Monde France, Church's Chicken 5 5 J Walter Thompson US, Qatar Financial Centre Global, 117.9 Kellogg's US 90.3 558 Tunisie Telecom Europe Radox Global, Sol Beer US, ConAgra 6 6 DDB US, Miller Lite US, Freedom 105.2 Electrolux Global 83.2 304 Furniture Australia Liberty Mutual US, PepsiCo US, NFL 7 7 GS&P Network US Project, Gradifi US 87.7 Princess Cruises US 70.3 4 Project McDelivery Global, McDonald's UK, 8 8 Leo Burnett 67.0 Coty (Max Factor) Global 53.3 243 Kellogg's US, Serta Mattresses US Halo Top US, The Hershey Company 9 9 Anomaly US, Carnival Cruises US, Electrolux 55.2 Diesel Global 51.7 12 Global 10= 10 WPP(Team WBA) Walgreens Boots Alliance US 50.0 50.0 1 10= - Dentsu Aegis Network Subway N. America 50.0 50.0 1 Kia Motors EMEA, Whole Foods 12 12 MullenLowe Group Market US, Nuveen US, Eurosport 53.3 Cash Converters Australia 46.9 69 Europe, E*Trade US Lastminute.com -
2018 Ipg Inclusion Awards
16AUG2018 2018 IPG INCLUSION AWARDS The IPG Inclusion Awards are a celebration of the measurable progress, excellence and commitment of IPG employees and agencies to diversity and inclusion. #IPGINSPIREDINCLUSIVITY 2018 IPG Inclusion Awards WELCOME Michael Roth Chairman and CEO, IPG REMARKS Khetsiwe Dlamini Chief of Staff and Interim Director of Strategic Partnership Division, UN Women FIRESIDE CHAT Heide Gardner SVP, Chief Diversity and Inclusion Officer, IPG W. Kamau Bell Host, United Shades of America, CNN AGENCY AWARDS CEREMONY Community Impact Recognizes an agency for its commitment to diversity and inclusion through collaboration and partnerships with organizations specifically serving diverse groups. Weber Shandwick — LA LGBT Center ACCEPTING: Peter Gay, Executive Creative Director, Healthcare, Weber Shandwick Most Effective Targeted Campaign Recognizes an agency for a campaign that is intentionally inclusive and deliberate in reaching a specific diverse customer target based on non-stereotypical insights and imagery. Weber Shandwick — LA LGBT Center ACCEPTING: Peter Gay, Executive Creative Director, Healthcare, Weber Shandwick Best Internal Communications Program Recognizes an agency that has undertaken substantial efforts to communicate specific diversity and inclusion themes and/or to provide effective D+I training/education to a large number of employees for the purposes of achieving strategic goals associated with the agency’s D&I strategy, based on documented results. Campbell Ewald ACCEPTING: Kevin Wertz, Chief Executive -
Printmgr File
UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 20-F (Mark One) ‘ REGISTRATION STATEMENT PURSUANT TO SECTION 12(b) OR (g) OF THE SECURITIES EXCHANGE ACT OF 1934 OR È ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended 31 December 2020 OR ‘ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 OR ‘ SHELL COMPANY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Date of event requiring this shell company report For the transition period from to Commission file number 001-38303 WPP plc (Exact Name of Registrant as specified in its charter) Jersey (Jurisdiction of incorporation or organization) Sea Containers, 18 Upper Ground London, United Kingdom, SE1 9GL (Address of principal executive offices) Andrea Harris Group Chief Counsel Sea Containers, 18 Upper Ground, London, United Kingdom, SE1 9GL Telephone: +44(0) 20 7282 4600 E-mail: [email protected] (Name, Telephone, E-mail and/or Facsimile number and Address of Company Contact Person) Securities registered or to be registered pursuant to Section 12(b) of the Act. Title of each class Trading Symbol (s) Name of each exchange on which registered Ordinary Shares of 10p each WPP London Stock Exchange American Depositary Shares, each WPP New York Stock Exchange representing five Ordinary Shares (ADSs) Securities registered or to be registered pursuant to Section 12(g) of the Act. Not applicable (Title of Class) Not applicable (Title of Class) Securities for which there is a reporting obligation pursuant to Section 15(d) of the Act. -
Simpler Structure Clients
STRATEGIC REPORT OUR STRATEGY SIMPLER STRUCTURE CLIENTS The new WPP is built around the needs of clients. How we are delivering on our strategy ACCESS TO THE BEST OF WPP Progress in 2019 “CLIENT-CENTRICITY Client-centricity runs through every aspect – Appointed 17 Global Client KEEPS US FOCUSED of our strategy. It means simplifying our Leaders to head up our most structure, building solutions tailored to important client relationships AND FRESH.” clients, and making available our best talent – Won 18 new major global Lindsay Pattison and cutting-edge capabilities – all in service accounts Chief Client Officer of client growth and satisfaction. – Expanded almost half of our existing top-50 client Many of our clients have Global Client relationships Leaders assigned to ensure easy and expert access to the breadth and depth of WPP. Focus for 2020 They play a critical role in setting our clients – Support clients and help up for success in the modern marketing them chart a course through world, delivering our expanded offer of the Covid-19 pandemic communications, experience, commerce – Establish a best-in-class and technology (see page 19). customer feedback satisfaction system – Continue to strengthen central resources for high-impact engagements, including more resource in the United States 36 WPP ANNUAL REPORT 2019 OUR STRATEGY STRATEGIC REPORT COMPANIES Our streamlined company structure delivers what our clients need. How we are delivering on our strategy A SIMPLIFIED PORTFOLIO Progress in 2019 “WPP TODAY IS The mergers to create VMLY&R and – Sale of 60% share in Kantar SIMPLER, EASIER TO Wunderman Thompson combined brilliant – 22 disposals of non-core MANAGE AND EASIER creativity, expertise in data and sophisticated businesses technology skills. -
2008 Annual Report
2008 ANNUAL REPORT A LETTER FROM THE CHAIRMAN TO OUR SHAREHOLDERS: In recent years, our company has made significant progress that the business environment deteriorated so dramatically during in improving its competitiveness and financial performance. It’s the final six weeks of the year. Last year’s organic revenue growth gratifying to report to you that this trend continued in 2008. of 3.8% was equal to or better than that of all our principal We achieved very strong results in terms of revenue growth, competitors. Every one of our major global networks — from cash flow and profitability. IPG’s organic growth performance advertising to media to marketing services — posted organic placed us at the top end of our peer group, reflecting our growth, as did all world regions. leadership in delivering innovative marketing solutions. What is Progress in margin performance also continued throughout more, our agencies’ best-in-class professional offerings were 2008. IPG’s trailing 12-month operating margin trend has now recognized by several of the most prestigious honors our industry shown improvement for 10 consecutive quarters. In the fourth has to offer. Cash flow from operations has improved by close to quarter, despite an organic revenue decrease due to the broader a billion dollars in just a few years’ time. Operating income and economic conditions, we were nonetheless able to increase earnings were at the highest levels since 2000. operating margin by close to 400 basis points. These results demonstrate the kind of progress we foresaw For the full year, operating income jumped from $344 when the current management team set out a little over three years million in 2007 to $590 million in 2008, an increase of 71%. -
Agencies, the Push by Management the Requirements of an Industry in Dire Need of New, Better Consulting, Growing Independent Firms, Etc.)
Industry Update A summary of newsworthy client/agency relationship developments and relevant marketing or agency management trends from the past month. Volume 31 Executive Summary—Monthly Recap TALENT: securing the right talent and resources Holding companies are on the defensive. They’ve experienced poor stock performance as a result of disappointing revenue and negative organic Restructuring and consolidation are behind many new recent growth, which in turn results from intense competition announcements, impacting talent still too scarce to meet (the rise of in-house agencies, the push by management the requirements of an industry in dire need of new, better consulting, growing independent firms, etc.). ways to mature. Yet, it remains a highly dynamic industry with There is greater financial pressure from clients big names leading the pack. Alex Bogusky is back to CP+B, experimenting with ZBB to right-size marketing budgets Antonio Lucio leaves HP and goes on to save Facebook as and industry trends like GRDP which caused spend to its new CMO, and Sr. Martin Sorrell is still making headlines soften. A new report by Forrester, “Agency Holding rebuilding his empire brick by brick. Companies Need A Brave New Business Model,” says, • Publicis Groupe’s Publicis Communications hub “Agencies need a new business model that puts the restructured the production departments at three of its client at the center, elevates new services, and blends New York-based creative agencies in an effort to streamline creative entrepreneurialism with new executional its efforts, reduce operating costs, and drive efficiencies to prowess.” Agency holding companies must embrace better serve clients like P&G. -
Havas Group Dentsu Aegis Network
WPP OMNICOM PUBLICIS INTERPUBLIC DENTSU AEGIS HAVAS GROUP GROUP GROUPE GROUP NETWORK DOMANI Global CEO Sir Martin Sorrell ➜ J. WALTER THOMPSON ➜ WPP DIGITAL CEO & President John Wren ➜ NATIONAL ADVERTISING ➜ DIVERSIFIED AGENCY Chairman & CEO Maurice Lévy ➜ ➜ PUBLICIS MEDIA Chairman & CEO ➜ MCCANN ➜ MARKETING CEO, Dentsu Aegis Network and Chairman & CEO CEO Tamara Ingram SERVICES (continued) BBH DIRECT CEO Steve King WORLDGROUP SPECIALISTS (CMG) Established 1986 BLUE STATE DIGITAL Established 1986 AGENCIES Established 1926 Michael Roth Executive Officer, Dentsu Inc. Yannick Bolloré Number of countries 90+ Regional CEO (Americas) Chairman & CEO Headquarters London Headquarters New York Headquarters Paris Established 1961 Jerry Buhlmann Established 1835 COGNIFIDE CUSTOM PUBLISHING PUBLICIS Tim Jones Harris Diamond CASSIDY & ASSOCIATES MIRUM GOODBY, SILVERSTEIN CEO Kai Anderson, Number of countries 113 F.BIZ Number of countries 100+ AND PARTNERS CEDAR Number of countries 100+ COMMUNICATIONS Regional CEO (EMEA) Headquarters New York Established Dentsu (1901) Headquarters Puteaux SANTO McCANN Barry D. Rhoads Number of offices 3,000+ Employees 74,000+ Number of countries US only Employees 77,574 (continued) Iain Jacob Number of countries 100+ Aegis (1978) Number of countries 140+ GLOBANT Number of countries 3 Chairman & CEO CONTRACT Number of offices 1 Regional CEO (APAC) Employees 194,000 (inc. assocs) HOGARTH WORLDWIDE Revenue for 2015 $15.13bn Revenue for 2015 €9.60bn Employees 50,100 Harris Diamond CURRENT MARKETING Dentsu Aegis Network