Can We Reinvent the Waterfront That Made Nyc Great, a Place of Entrepreneurialism and Opportunity for Big and Small?
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S WATERFRONT COMMUNITY STEWARDSHIP ZONES CAN WE REINVENT THE WATERFRONT THAT MADE NYC GREAT, A PLACE OF ENTREPRENEURIALISM AND OPPORTUNITY FOR BIG AND SMALL? Working in concert with city agencies, policy experts, and environmental leaders, this proposal seeks to empower communities, as stewards, stakeholders, and change-agents in realizing the socio-economic power of our waterfronts. A PROPOSAL BY CN Conservancy North PROPOSAL WATERFRONT COMMUNITY STEWARDSHIP ZONES A private/public solution for bringing resources, community organizing, and programatic life to neighborhood waterfronts. The Challenge Despite the efforts of various well-intentioned public We propose Waterfront Community Stewardship agencies and private organizations, New York City’s Zones (WCSZ): dedicated places for community-dri- 520 miles of waterfront remain largely an untapped ven engagement, stewardship, and water access. Be resource for both the city and its communities, par- it a barge, ship, pier shed, or upland structure(s), ticularly the underserved ones. For the bold com- these would purposefully incubate and honeycomb munity entrepreneur or council person looking to creative entrepreneurial activities. They welcome the activate the neighborhood waterfront, a policy vacu- community with infrastructure, resource sharing, um filled by a quagmire of overseeing agencies, and programs befitting our great public spaces. daunting administrative requirements, and limited Maritime projects, small boat operations, habitat infrastructure, stymy the very well spring of self-de- restoration and green innovation, cultural events, termination and synergy so often recognized for its markets and locally sourced foods, make for unique socio-economic powers. destinations where the "social-ecological" bonds that undergird a sustainable economy can grow. It’s not only the community entrepreneurs who hit roadblocks. Concessionaire agreements by city The framework, from RFP, to concessionaire agree- agencies and other landowners can turn into ment, to operator, should be aligned by sound, sus- headaches for the agency and the community when tainable management principles to ensure optimal concessionaires are not adequately held to public public outcomes, recognizing 1) The fundamental benefit outcomes. Between the throngs who leave role engaged, informed, citizens play in the future of NYC every summer to other waterfronts and agen- neighborhoods, as stewards, stakeholders, and con- cies stretched thin, there is good reason to consider sumers; 2) The habitats that support us must be creative private/public solutions to help unlock the cared for as integral elements of the urban ecosys- potential of our unique estuarial archipelago. tem where biodiversity flourishes and ecological re- silience is maintained; 3) The socio-economic poten- City government wants great waterfronts. Communi- tial of neighborhood working waterfronts as sources ties want great waterfronts. Community entrepre- of jobs, environmental enhancement, tourism, and neurs need the opportunity for self-direction. The livability. city needs efficiency and income, and the waterfront environment needs care. Can we bridge these Net Benefits for Government needs? Today with livability as the calling card for top firms and talent, cities are increasingly taking steps to A Private/Public Solution support and protect community stewardship. Cleve- What if we create conditions for neighborhood wa- land, for example, has zoned an Urban Garden Dis- terfront cultures to flourish? What if we harness the trict to ensure that these areas are appropriately place-making capital of the community, along the located and protected in order to meet the needs for lines of the artisanal sector that transformed parts of local food production, community health and educa- Brooklyn, in order to create authentic waterfront tion, job training, environmental enhancement, and destinations that are integrated with the civic institu- green space preservation. Can we do the same for tions and cultural flair of the neighborhood? our community’s blue spaces? Conservancy North [email protected] 212-426-8866 private organizations oversees the market’s opera- tions whose annual revenue is $16 million. Closer to home, Pier 63 Maritime, now Pier 66 Mar- itime, has left an unprecedented legacy of civic acti- vation on the NYC waterfront. Providing a culture of “yes” and real access where there had been none, Pier 63 inspired and served as incubator for many maritime projects and institutions including Water- San Fransisco property owners get a tax break for front Alliance, Friends of Hudson River Park, PortSide providing uninhabited land for urban farming. Can NewYork, Working Harbor Committee, NY Outrigger we create an official policy designation and/or incen- Canoe Club, NY Kayak Polo, Manhattan Kayak Com- tives to promote dynamic neighborhood water- pany, Fireboat John J. Harvey, North River Historic fronts. Ship Society, historic tugboats, a shrimper, a schooner which made the longest, uninterrupted For the city, in particular Parks, stewardship zones voyage at sea known to man, and the outrigger ca- can bring infrastructure investment such as ameni- noe race, Liberty World Challenge, and more. Today, ties, concessionaire revenue, expertise, and water- rated one of the top 5 waterfront venues in NYC, Pier front activation. Activated shorelines mean more 66 provides 100 jobs, a great revenue source and people on the waterfront to support ferry initiatives amenity for the HRPT, historic ship and ferry docking, and an economically viable transportation system. and programming space for cultural events—all at WCSZ can help reduce the city’s permitting burden no cost to taxpayers! by channeling small-scale waterfront operations un- der the wing of WCSZ. Similarly FilmLA, a 501(c)4, Can the best practices of this model be replicated? takes a permitting burden off of the city while help- Entrepreneurs say yes. Inspired by Pier 66, the ing it get the most out of the movie industry. Brooklyn Barge also balances commercial and com- munity activities with historic ship tours, small vessel Packaged into a clear manual, the WCSZ program recreation, and environmental education. Imagine makes it easier for council and community members the transformations if neighborhood waterfront des- to be effective change agents and stewards. —a crit- tinations such as these were facilitated by a govern- ical ingredient of many city, state, and federal envi- ment mechanism; and an ongoing participatory ronmental/sustainability policies that recognize we process were in place to nourish a regenerative syn- are all in this boat together. ergy with upland institutions. Models of Success Increasingly cities are turning to specialized private/ Seattle’s Pike Place Market comes close to our vision public mechanisms that produce net benefits for the of a sustainable community-aligned economic ven- government, private landowners, and community. ture. This popular destination near the water is With a significant waterfront constituency ready to home to a fish and farmers market, and is mandated help, we believe New York City is well positioned to by charter to care for its own historic buildings, incu- take the lead on this policy recommendation. Cur- bate small businesses, and provide services to the rently we are gathering feedback from agencies, pol- low-income population. The market’s focus on sup- icy experts, and community advocates; and exploring porting local independent business is unique enough existing waterside operations that could be devel- to create both a community sense of identity—Seat- oped into a WCSZ pilot site. tle’s “soul”—and a tourist attraction. Permeable pri- vate/public boundaries maximize use of space, bal- ancing self-sustaining revenue with hyper-local pro- grams. A network of quasi-governmental, public, an Conservancy North [email protected] 212-426-8866.