INFOGRAPHIC TITLE Details and Functions of a ﬁctional These Lines Represent the Text Process

WIREFRAME: User Guide

THIS PAGE IS NOT THE WIREFRAME FOR YOUR PROJECT — IT'S A REFERENCE FOR HOW TO READ YOUR WIREFRAME, WHICH CAN BE FOUND STARTING ON PAGE 2.

ABOUT THIS This wireframe shows the intended direction and layout for the data visualization, color palette, fonts, and illustration style (if WIREFRAME applicable) as chosen by the designer. Please review the wireframe and content thoroughly with all stakeholders before completing the feedback form.

Any deviations from the approved wireframe can result in extensive edits and may delay delivery dates.

"Dimensions" shows the proposed DIMENSIONS: 1000px wide for web dimensions for your project.

“Main Points” describes the LAYOUT PAGE 1 OF 2 purpose of the infographic and MAIN POINTS: overall theme. This infographic demonstrates the INFOGRAPHIC TITLE details and functions of a ﬁctional These lines represent the text process. found in the content document — in this case, the intro paragraph, 1 2 VS GRAPHICS KEY: but you'll see them throughout to Items listed here correlate to the represent body copy as well. numbers shown on the layout, to the left. Please reference this list for Fewer than half descriptions of all the numbered These boxes are placeholders for 3 items in the layout. the graphics we will include in the 4 1. Illustration showing the old process. full design. This will be shown by gears and do-dads. 5 2. Illustration showing the new process. This will be represented by lasers. 3. Graph showing increase in conversions 4. Illustration of light bulbs These are placeholder graphs to 7 5. The data within the book illustration 60% will come from the ‘Study Up’ section give an idea of what type of data 6. Pie chart showing how many people use the new process visualization will be used and how 8 7. Graph showing decline in old process much space it’s given. Reference 6 8. Graph showing growth of new the "Graphics Key" to see what process 9. Illustration of handshake to show data set the graphic represents. collaboration in the new process 10. Illustration of a speech bubble to show process communication 9 10 11 11. Illustration showing a leaf to show the organic nature of the process

These numbers correspond to the numbers found in the blue "Graphics Key" on the righthand side of the layout. Please reference this key to discover what each graphic box represents. ABOUT THIS This wireframe shows the intended direction and layout for the data visualization, color palette, fonts, and illustration style (if WIREFRAME applicable) as chosen by the designer. Please review the wireframe and content thoroughly with all stakeholders before completing the feedback form.

Any deviations from the approved wireframe can result in extensive edits and may delay delivery dates.

DIMENSIONS: 1000px wide for Web

LAYOUT PAGE 1 OF 1

MAIN POINTS:

GRAPHICS KEY:

Items listed here correlate to the numbers shown on the layout, to the left. Please reference this list for descriptions of all the numbered items in the layout.

1. Q-TOF Instrument 2. Mouse clicking icon 3. Wrench Icon 4. Dynamic range graph 5. 15 circles attached to one point 6. LC Inlet 7. Computer with a download icon 8. Chemical structure being measured 9. Quantogram showing 6 pharmacists. 10. Mortar and pestle illustration with “RX” on it’s side ABOUT THIS This wireframe shows the intended direction and layout for the data visualization, color palette, fonts, and illustration style (if WIREFRAME applicable) as chosen by the designer. Please review the wireframe and content thoroughly with all stakeholders before completing the feedback form.

Any deviations from the approved wireframe can result in extensive edits and may delay delivery dates.

ART DIRECTION:

TYPOGRAPHY:

TITLE HEADLINE Body Text Acumin Pro Bold Acumin Pro Medium Acumin Pro Light

COLOR PALETTE: ABOUT THIS This wireframe shows the intended direction and layout for the data visualization, color palette, fonts, and illustration style (if WIREFRAME applicable) as chosen by the designer. Please review the wireframe and content thoroughly with all stakeholders before completing the feedback form.

Any deviations from the approved wireframe can result in extensive edits and may delay delivery dates.

ART DIRECTION:

VISUAL INSPIRATION: The samples below are representations of the illustration styles proposed. Subjects in the samples won't be used in the design of the infographic. Please refer to the "Graphics Key" to see the items we plan to illustrate.

RECOMMENDED STYLE

OPTION 1: Colorful line art with color ﬁlls and detailed line usage. Sophisticated and complex.

OPTION 2: OPTION 3: A more complex, ﬁll based illustration style. More active Simpliﬁed, iconic style. Paired down colors, basic colors and a higher level of detail. shapes and minor shading. IT’S TIME FOR THE FACTS: WHY YOU SHOULD CONSIDER A WATERS Q TOF

ROBUSTNESS AND ACCURACY

< PPM

Mass accuracy Simple 1-click setup Mass calibration maintained for weeks

REPRODUCIBLE QUANTITATION

% RSD x MORE sensitivity in Tof-MRM Over 500 injections 5 orders of dynamic range x INCREASED x INCREASED Signal-to-noise ratio with XS collision cell Peak area sensitivity with Stepwave

EXPERIMENTAL FLEXIBILITY

15 source options 7 chromatography systems 7 dedicated workflows 6 acquisition modes

GENERAL

6 pharma 3 pharma COI partners applications solutions