Graphic Design and Illustration

Logo Creation Assignment 2015

Objective:

Students will create a unique logo design that represents them using Adobe Illustrator

Vocabulary:

Shape, Line, Arc, Gradient, Type, Pen, Pencil, Paint Brush, Blob Brush, Word Mark, and Ideogram

Grade: Major 100 points

Process: Using the tools, design principals and elements we have studied students will begin by brainst orming a logo ideas that represents them. Research Ideogram and Word Mark logos and decide which s tyle will best match their needs Students will then sketch out their design and identify the colors they wish to use for their logo design. Using pen and pencil students will hand draw/sketch their first draft. Then add to their design as it evolves. The final step in the initial design will be to add information such as color choices and dimensions of the final logo

Once students have created their logo on paper the student will begin creating their design in Adobe Illustrator. Opening a new file, students will create a logo in color that is at least 2 inches tall by 6 inches wide using the tools we have studied in Adobe Illustrator. The final design must be original, unique and now a rework or copy of an existing logo. Points will be lost for coping of another student’s work or another author’s idea.

Once the student has complete their assignment they will turn in the final draft to my share drive for grading.

The rubric below will be used to grade the assignment

Rubric: Total Point available 100

Use of Principals and Elements of Design 0‐25

The use of the principals and elements leads to a better design.

Color 0‐25

Exciting use of color to catch the audience’s attention and communicate more about the student

Overall design 0‐25

Well planned from first draft to final draft, did they revise? Does it represent the student?

Creativity 0‐25

Is the design unique, interesting informative?