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46 | 2017 July-Sept 46 | 2017 July-Sept How to do active marketing How to do mentoring in SENSE Louise Harnby | The Proofreader’s Parlour Sally Hill | Lee Ann Weeks | Curtis Barrett How to put on a SENSE event How to pursue plagiarism Marianne Orchard | Robert Coupe Joy Burrough | Jackie Senior | Marije de Jager How to edit non-native English How to be a mentor | mentee Theresa Truax-Gischler reviews a Anne Hodgkinson profiles SENSE workshop Susan Massotty | Eileen Stevens How to talk twaddle How to work at home Anne Paris | WORD RAP VOX POP | Diane Schaap + SENSE members IN THIS ISSUE 3 | EDITORIAL How to make a how-to issue | Ragini Werner 4 | COVER STORY How to do mentoring in SENSE | Sally Hill 7 | BEST PRACTICE How to pursue plagiarism | Marije de Jager (MET) Joy Burrough-Boenisch | Jackie Senior 10 | SENSE EVENT How to put on a SENSE event | Marianne Orchard Robert Coupe on Professional Development Day 13 | GUEST BLOG How to do active marketing | Louise Harnby (SfEP) 15 I EXECUTIVE BULLETIN How to update the SENSE website | Jenny Zonneveld 17 | WORKSHOP REVIEW How to edit non-native English | Theresa Truax-Gischler 19 | BOOK REVIEW How to become a productive writer | Helene Reid 21 | PROFILE How to be a mentor/mentee | Anne Hodgkinson 23 I VOX POP I How to work at home | Diane Schaap et al 25| WORD RAP How to talk twaddle | Anne Paris 26| VOX POP II How to beat the dry spells | Inigar Renrew et al 28| HI SOCIETY . SENSE’s first sponsorship effort . Taking the pith in advertising . See you in court . See you at the Social Media SIG . Talking of technical trickery . Farewell to Barbara Mooyaart-Doubleday . The early-bird alert . Welcome new SENSE members How to make a how-to issue How do you make a how-to issue? Not alone, let me So that’s how we made this how-to issue, which leads tell you. For some reason ‘beyond my barbie’ (that’s me to answer the next question, why make it? Two even further than ‘beyond my ken’) the summer break SENSE happenings inspired the theme. The first was began early this year and coincided with production Sally’s how-to series published in eSense 41–43 for this issue. With regular eSense columnists-cum- (2016). All three parts are popular reads, judging by copyeditors Sally Hill, Marianne Orchard and Anne the numbers of downloads. Clearly, eSense readers Hodgkinson, and proofreader Ann Scholten, away on like stories offering practical business advice – a good various holidays, I received wonderful backup from enough reason to give you lots more, indeed a whole two SENSE veterans and two novices, newbies if not issue full of it! The second inspiration is Professional to SENSE, then definitely to eSense. Development Day (PDD) – Marianne’s story on how it Veterans Cecilia M. Willems and Jackie Senior came about is on page 10 – an event for all our SENSE assisted with proofreading. Having notched up three members, affiliated members (MET, ITI and SfEP) and SENSE roles in the past (chair, treasurer and organizer registered students who, as organizer Robert Coupe of events), Jackie today is (also) a stalwart of SIG Far says, ‘want to learn new tricks or re-learn old ones!’ North and generously acts as informal mentor to all of Do you want to learn from the expert knowledge and us in this group. And of course, as my predecessor, information that fellow language professionals Cecilia generously mentored me when I was a novice possess? Come to the PDD on 23 September. But if eSense editor. Talking of mentoring, read all about you can’t be there, I hope the expertise we share in SENSE’s best-kept secret in Sally’s story on page 4. this eSense makes up for it in some small way. And if that ‘tastes of more’ (as they say so nicely in Dutch), why don’t you follow it up with Anne’s profile Happy reading! of a SENSE mentor/mentee relationship on page 21 (oh, that reminds me, is mentee a thing?). As for the copyediting, I couldn’t have wished for anything more than the support I received from two dedicated guardians of – Ragini Werner, eSense editor◄ quality, Claire Bacon (with Henry and Thomas) and Theresa Truax-Gischler. Both did their conscien- eSense 46 | July–September 2017 tious best to double-check SENSE publishes the digital magazine eSense four times a year. eSense aims to provide useful, entertaining content of interest to every hyperlink, syllable, language professionals in the SENSE community at large while and punctuation mark in promoting the work and activities of the Society and its members. this issue. Claire managed Contributors Claire Bacon, Carla Bakkum, Paul Baker, to make excellent progress Curtis Barrett, Hans van Bemmelen, Joy Burrough, Jesse Cat, Linda Comyns, Robert Coupe, Michael Dallas, Alison Gibbs, despite the fact that her Vivien Glass, Anita Graafland, Louise Harnby, Kirsten van Hasselt, four-year-old caught a Marije de Jager, Stephen Johnston, Susan Massotty, David McKay, tummy bug and, she says, Anne Murray, Samuel Murray, Diane Schaap, Jackie Senior, ‘understandably, this made Jet van den Toorn, Theresa Truax-Gischler, Lee Ann Weeks, him very upset so I could Jenny Zonneveld Photos Michael Hartwigsen (SENSE events) | Design NEEDSer not refuse his “Cuddle me, Book Reviews Helene Reid | Word Rap Anne Paris Mummy!” request, even if he was covered in vomit. Features Sally Hill, Anne Hodgkinson and Marianne Orchard After a few more throwing up sessions (into a bucket Editor Ragini Werner this time, woo hoo!) he slept for a few hours. By some © SENSE July–September 2017. Unless otherwise credited, all miracle, I also managed to get my two-year-old to nap illustrations appearing in eSense too. This gave me some quality editing time!’ Watch are public domain images or have out for Claire’s story on the joys of being a working been used with the consent of mother in a forthcoming issue of eSense. Theresa the artist or photographer. The makes her eSense writing debut on page 17 with her author of any work appearing in eSense retains the copyright in attentive review of the workshop presented recently that work. Offprints of articles are by Joy Burrough-Boenisch. available on request.◄ 3 | e S e n s e 4 6 J u l y – September 2017 How to do mentoring in SENSE Sally Hill talks with Lee Ann Weeks and Curtis Barrett about the SENSE mentoring programme, known to some perhaps as the Society’s best-kept secret… Back in 2010, about a year after I’d joined SENSE and ‘Given the keen desire on the part of SENSE to raise about a year before our mentoring programme was and maintain the professional skills of its members, a officially set up, I saw a post on the old mailing list SENSE mentoring scheme is being introduced to bring forum from SENSE member Lee Ann Weeks. Her post experienced members into contact with less began as follows: ‘As a long-standing but distant experienced members seeking advice and/or training.’ member of SENSE, I am wondering if anyone is interested in forming an online special interest group (SIG) on the topic of clear English writing and editing “tricks of the trade”.’ A clear call from mentor to potential mentees. Besides me, two other ‘beginners’ responded to her post: Justine Whittern and former SENSE member Agnes Zenta. We exchanged a few emails and decided to meet up in person to get things started. This involved a trip down to Limburg where Lee Ann is based – her relative remoteness was the reason she suggested setting up an online group. Lee Ann sent us a couple of texts to edit ahead of time for discussion at the meeting. In the end, it was just the three of us, but we had a very fruitful meeting. For example, I was most surprised to learn that editing goes way beyond the simple correction of incorrect grammar and spelling. And when one of us speculated endlessly on what an author might have meant by a single sentence, Lee Ann explained that what she does in such a situation is to simply query the author and/or Lee Ann Weeks offers her clients substantive English editing and provide alternative interpretations to choose from critical Dutch-English translation through her freelance business, before getting on with the rest of the text. ‘So that’s Scientific Editing Service what an editor does!’, I remember thinking. Our discussions continued online for a while and we When I caught up with Lee Ann recently to discuss this exchanged both online and printed resources. Much topic she said, ‘Mentoring is important for SENSE on of what I learned in those months helped to establish two fronts. First, to help kick-start the careers of new my current editing skills. members who have often just moved to the Netherlands (usually for love). They have no idea Professional development where to start with their business and also typically do The first brainstorm for the SENSE mentoring not know exactly what editing, translation or programme was held in June 2010, with the official copywriting entails. Second, mentoring is important to launch just six months later. It formed part of a much promote the professional development of SENSE broader professional development programme that members and SENSE as an organization.’ Lee Ann had developed during her stint on the Lee Ann also shared her thoughts on professional Executive Committee. The late Julie Box was also development. ‘A pet peeve of mine, for example, is involved in the development of the mentoring someone sending professional/business emails programme, along with former SENSE member Diane without a professional/business signature.
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