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Тимур Гареев, Генеральный Директор «СУШИСЕТ»: «ОТКРОЙ СУШИСЕТ И ПОЛУЧАЙ ПРИБЫЛЬ С ПЕРВОГО ГОДА РАБОТЫ!» 52 +7 (495) 730-09-19 [email protected] КАЛИБР Коворкинг

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Тимур Гареев, Генеральный Директор «СУШИСЕТ»: «ОТКРОЙ СУШИСЕТ И ПОЛУЧАЙ ПРИБЫЛЬ С ПЕРВОГО ГОДА РАБОТЫ!» 52 ��+7 (495) 730-09-19 ��Cowork@Kalibr.Co КАЛИБР Коворкинг 51 30/121QUALITY декабрь INDEX 2020 With the support of the CCI of Russia 12+ ГЕННАДИЙ РЕГИОН ЛАМШИН: НОМЕРА: !ТО, ЧТО БЫЛО В ГОСТИНИЧНОМ ИРКУТСК БИЗНЕСЕ ДО СОЗДАНИЯ НАШЕЙ АССОЦИАЦИИ, НЕ МОГЛО УДОВЛЕТВОРЯТЬ НИКОГО В ЭТОЙ СФЕРЕ< ИГОРЬ КОБЗЕВ, !САВАЛАН<: ГУБЕРНАТОР ЛОЗА, ИРКУТСКОЙ СВЯЗАВШАЯ ОБЛАСТИ: ТЫСЯЧЕЛЕТИЯ «ПОВЫШЕНИЕ КАЧЕСТВА ЖИЗНИ В КРАЕ – НАША ГЛАВНАЯ ЦЕЛЬ!» Тимур Гареев, генеральный директор «СУШИСЕТ»: «ОТКРОЙ СУШИСЕТ И ПОЛУЧАЙ ПРИБЫЛЬ С ПЕРВОГО ГОДА РАБОТЫ!» 52 +7 (495) 730-09-19 [email protected] КАЛИБР коворкинг РАБОЧИЕ ПРОСТРАНСТВА ПОД ЛЮБОЙ КАЛИБР RUSSIAN BUSINESS GUIDE !ДЕКАБРЬ 2020) реклама CONTENTS | СОДЕРЖАНИЕ 1 Russian Business Guide ОФИЦИАЛЬНО | OFFICIALLY www.rbgmedia.ru Деловое издание, рассказывающее о развитии, отраслях, перспективах, персоналиях бизнеса в ГЕННАДИЙ ЛАМШИН: 5ТО, ЧТО БЫЛО В ГОСТИНИЧНОМ БИЗНЕСЕ ДО СОЗДАНИЯ России и за рубежом. НАШЕЙ АССОЦИАЦИИ, НЕ МОГЛО УДОВЛЕТВОРЯТЬ НИКОГО В ЭТОЙ СФЕРЕ< 12+ 2 GENNADY LAMSHIN: “THE SITUATION THAT EXISTED IN THE HOTEL BUSINESS BEFORE OUR Учредитель и издатель: ASSOCIATION WAS ESTABLISHED COULD SATISFY NOBODY IN THIS AREA” ООО «БИЗНЕС-ДИАЛОГ МЕДИА» при поддержке ТПП РФ Редакционная группа: Максим Фатеев, Вадим Винокуров, Наталья Чернышова Главный редактор: ЛИЦО С ОБЛОЖКИ | COVER STORY Мария Сергеевна Суворовская Редактор номера: София Антоновна Коршунова ТИМУР ГАРЕЕВ, 5СУШИСЕТ<: 5ПРЕПЯТСТВИЯ НАС ДОПОЛНИТЕЛЬНО МОТИВИРУЮТ!< Заместитель директора по коммерческим вопросам: TIMUR GAREEV, SUSHISET: “CHALLENGES MOTIVATE US!” Ирина Владимировна Длугач 6 Дизайн/вёрстка: Александр Лобов Перевод: Мария Ключко Отпечатано в типографии ООО «ВИВА-СТАР», г. Москва, ул. Электрозаводская, д. 20, стр. 3. Материалы, отмеченные значком R или «РЕКЛАМА», публикуются на правах рекламы. Мнение авторов ИНДЕКС КАЧЕСТВА | QUALITY INDEX не обязательно должно совпадать с мнением редакции. Перепечатка материалов и их использование в любой форме 5САВАЛАН<: ЛОЗА, СВЯЗАВШАЯ ТЫСЯЧЕЛЕТИЯ допускается только с разрешения редакции SAVALAN: THE VINE WHICH BOUND THE MILLENNIA издания «Бизнес-Диалог Медиа». 12 Рукописи не рецензируются и не возвращаются. НАРГИЗ БАБАЕВА?КЕРИМОВА РАЗРУШАЕТ СТЕРЕОТИПЫ Адрес редакции: NARGIZ BABAYEVALKERIMOVA BREAKS STEREOTYPES 143966, Московская область, 18 г. Реутов, ул. Победы, д. 2, пом. 1, комн. 23. СЕРГЕЙ БАЛАЕВ: 5ДАЁШЬ ГЕЛИЦЕКУЛЬТУРУ В РОССИИ!< E-mail: [email protected] Тел.: +7 (495) 730 55 50 (доб. 5700) SERGEY BALAEV: “BRING ON HELICICULTURE IN RUSSIA!” Издатель: ООО «Бизнес-Диалог Медиа». 22 Зарегистрировано Федеральной службой по надзору в сфере связи, информационных технологий и массовых 5СУШИ WOK<: БЫСТРАЯ ОТДАЧА ВКУСНОЙ ЕДЫ коммуникаций. Свидетельство о регистрации SUSHI WOK: QUICK DELIVERY OF TASTY FOOD средства массовой информации ПИ № ФС77-65967 24 от 6 июня 2016. Russian Business Guide № 30/121 Декабрь 2020 ЭЛЬНАРА АВАКЯН, 5РЕГИОН<: 5ТЕМА ЯРМАРКИ ОСТАЁТСЯ АКТУАЛЬНОЙ! Подписано в печать 22.12.2020 г. ELNARA AVAKYAN, REGION: “FAIRS REMAIN RELEVANT!” Тираж: 30000 28 Цена свободная. Использованы фотографии: Александр Юрьевич Падежов ОФИЦИАЛЬНО Russian Business Guide www.rbgmedia.ru ИГОРЬ КОБЗЕВ, ГУБЕРНАТОР ИРКУТСКОЙ ОБЛАСТИ: Business publication about development, industries, 5ПОВЫШЕНИЕ КАЧЕСТВА ЖИЗНИ В КРАЕ B НАША ГЛАВНАЯ ЦЕЛЬ!< prospects, business personalities in Russia and abroad. 32 12+ ПРЕДПРИНИМАТЕЛЬСКОЕ СООБЩЕСТВО МОБИЛИЗОВАНО НА ЗАЩИТУ 36 ЭКОНОМИКИ СТРАНЫ Founder and publisher: СОЛНЕЧНЫЙ КРАЙ БАБРА СУЛИТ УДАЧУ ИНВЕСТОРАМ BUSINESS DIALOG MEDIA LLC 40 with the support of the CCI of Russia Editing Group: Maxim Fateev, Vadim Vinokurov, Natalia Chernyshova The editor-in-chief: Maria Sergeevna Suvorovskaya МИССИЯ ВЫПОЛНИМА Managing Editor: So\ ya Antonovna Korshunova Deputy Marketing Director: Irina Vladimirovna Dlugach Designer: Alexandr Lobov Translation: Maria Klyuchko СТАВКА НА МОДЕРНИЗАЦИЮ И БЕРЕЖЛИВОЕ ПРОИЗВОДСТВО Printed in the printing house of VIVASTAR LLC, Moscow, ul. Electrozavodskaya, 20, building 3. 44 Materials marked R or “ADVERTISING” are published ИП ЗАРЕЧНЫЙ: ЛЕСОПОЛЬЗОВАНИЕ БЕЗ УЩЕРБА ПРИРОДЕ as advertising. The opinion of the authors does not necessarily coincide with the editorial opinion. 48 Reprinting of materials and their use in any form is allowed only with the permission of the editorial oU ce of the publication Business-Dialog Media. Materials are not reviewed and returned. Address: 23-1-2 ul. Pobedi, Reutov, the Moscow region, 143966 e-mail: [email protected] tel.: +7 (495) 730 55 50, доб. 5700 Publisher: Business-Dialog Media LLC Registered by the Federal Service for Supervision of Communications, Information Technology, and Mass Media. The mass media registration certiB cate PI # FS77-65967 from June 6, 2016. Russian Business Guide № 30/121 Deсember 2020 Passed for printing on 22.12.2020 Edition: 30000 copies Open price Photos used: Padezhov Alexander Yuryevich 2 ОФИЦИАЛЬНО последнее десятилетие заметно За стремительное развитие гостиничного бизнеса на территории Российской Федерации: каждый год открываются новые отели, в которых постоянно повышается качество обслуживания посетителей, виден большой прирост гостей из других стран, да и наши сограждане всё чаще предпочитают российские курорты зарубежным. Это не может не радовать, ведь теперь многие люди могут насладиться красотами нашей страны в полной мере, не переживая за свой комфорт. Сегодня мы поговорим с Ламшиным Геннадием Андреевичем, президентом Российской гостиничной ассоциации (далее – РГА), и обсудим такие актуальные вопросы, как причины создания отраслевых ассоциаций, влияние коронавируса на гостиничный и ресторанный бизнес. Геннадий Ламшин: «ТО, ЧТО БЫЛО В ГОСТИНИЧНОМ БИЗНЕСЕ ДО СОЗДАНИЯ НАШЕЙ АССОЦИАЦИИ, НЕ МОГЛО УДОВЛЕТВОРЯТЬ НИКОГО В ЭТОЙ СФЕРЕ» RUSSIAN BUSINESS GUIDE !ДЕКАБРЬ 2020) ОФИЦИАЛЬНО 3 – Российская гостиничная ассоциа- не столько на региональном и местном ция создана в 1997 году. Чем было вы- уровнях, сколько на федеральном, в тан- звано такое решение? Какие проблемы деме с исполнительными и законодатель- стали актуальны к тому времени? ными органами власти. Это очень важная – Собственно, ответ очевиден: кончи- и трудоёмкая работа, и мы уделяем ей лась советская эпоха – параллельно с тем, много времени. как в мире давно работает рыночная эко- Самое главное наше достижение – фе- номика, постепенно распространяя своё счёт годовых взносов её членов, которые деральный закон об обязательной клас- влияние на все отрасли жизни. сами находились в сложном положении. сификации гостиниц. Несколько лет назад То, что было в гостиничном бизнесе до Мало кто имел накопленную финансовую классификация гостиниц по звёздной си- создания нашей ассоциации, не могло подушку безопасности, в нашей отрасли стеме была на добровольной основе, но удовлетворять никого в этой сфере: ни ин- это получается редко. уже на протяжении нескольких лет клас- весторов, ни потенциальных клиентов. Как сификация гостиниц является обязатель- это выглядело тогда? Старый номерной – В условиях закрытия границ силь- ной. Наша ассоциация стала инициатором фонд, устаревшие технологии и подготовка ный толчок для развития получил его создания, а также участвовала в раз- персонала, ужасная загрузка, превышав- внутренний туризм. Как это отрази- работке данного законопроекта. шая 100%: бывало, что людей размещали в лось на гостиничном бизнесе в России? Помимо этого, существует нормативно- коридорах на кроватях. Сейчас это немыс- Поможет ли это преодолеть кризис? правовой акт «Правила предоставления лимо, а тогда подобное являлось нормой. – Большая часть отечественных гости- гостиничных услуг», который всегда был В России не существовало понятия «марке- ниц рассчитана именно на иностранцев, и будет, но со временем ему необходимо тинг», да в нём никто и не нуждался, ведь поэтому закрытие внешних границ силь- совершенствоваться. Его совершенство- стояла единственная главная задача – раз- но ударило по гостиничному бизнесу. ванием занимались и занимаемся мы сов- мещать гостей. Прогресс в данной сфере у Сейчас на развитие внутреннего туризма местно с коллегами «по цеху» и регулято- нас полностью отсутствовал. За советскую правительством из государственного бюд- ром отрасли. эпоху в гостиничном деле мы отстали от жета выделено 15 млрд рублей. Такая фи- На региональном уровне РГА помогала стран Запада как минимум на 70 лет, а то и нансовая поддержка дала возможность рос- сократить налог на имущество, создать больше. Все понимали, что так не должно сиянам свободно путешествовать по своей курортные сборы с более приемлемыми быть и настало время организовать от- стране и хорошо заработать, прежде всего, условиями и многое другое. раслевую гостиничную ассоциацию. И то- курортным отелям и загородным отелям И даже сейчас, когда все нормативно-пра- гда в короткие сроки была создана РГА для вокруг крупных городов, в которых многие вовые акты проходят по механизму «регу- защиты интересов членских организаций горожане проводили самоизоляцию. Но си- ляторной гильотины» в сфере туризма, мы и всей отрасли. Несомненно, появление туация не такая уж и радужная. По оценкам включены в состав рабочей группы по их рыночной экономики заставило по-друго- экспертов, загрузка и доходность отелей разработке и очень плотно в составе этой му мыслить и отельеров тоже, что пошло достигнут уровня прошлого года в среднем группы работаем. на пользу и гостям, и бизнесу. только ко 2-му кварталу 2021 года. А восста- новится отрасль через 3-5 лет! – Вопросы про коронавирус стали – Можно ли назвать кризис 2020 года традиционными для нас в последнее самым сложным для гостиничного биз- – Со стороны государства осуще- время. Сейчас есть много слухов о
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