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Simon 2017 Media Guide Stoneridge FINAL

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Simon 2017 Media Guide Stoneridge FINAL SOCIAL MEDIA @ShopStoneridge CONTACT LIST STONERIDGE SHOPPING CENTER CONTACT Betsy Edwards Director of Marketing & Business Development @StoneridgeShoppingCenter 925.737.4100 (oce) [email protected] *Black Friday Contact PR CONTACT @ShopStoneridge Kate Hudson Account Supervisor, Curator PR 206.914.3533 (cell) [email protected] *Black Friday Contact ABOUT STONERIDGE SHOPPING CENTER Stoneridge Shopping Center, a Simon property, is the premier shopping experience in the East Bay, with its contemporary amenities and comprehensive mix of upscale retail oerings. Among the 165 stores and restaurants at Stoneridge Shopping Center, this indoor mall GUEST SERVICE AMENITIES features Nordstrom, H&M, Apple, LEGO and Build-A-Bear. Stoneridge Shopping Center serves the communities of Pleasanton, Dublin, San Ramon, Livermore and Danville. Free and ample parking Customer shuttle service Gift wrap station IMPORTANT LOCATIONS Complimentary wi- Simon and retailer gift cards MALL ADDRESS One Stoneridge Mall Road Complimentary coee every Thursday morning Pleasanton, CA 94588 USA Shopper treats Style passes MEDIA CHECKIN POINT Baby boot camp – stroller tness class M/W/F 9 a.m. Guest Services, located on lower level in Grand Court in the middle of the mall. New kids program: FAMILY at Stoneridge Shopping Center LOCATIONS OF POWER OUTLETS FOR TV CREWS Outlets are available throughout the center. Please ask a Stoneridge Shopping Center representative for directions to the closest outlet when onsite. BEST PARKING LOCATIONS Media may park in Lot D near The Cheesecake Factory and P.F. Chang’s. MEDIA POLICIES Media must check-in at Guest Services upon arrival and complete a “Media Use of Mall” form. While on property, media must be escorted by a mall representative. Man-on-the-street interviews must be pre-approved by Curator and/or Stoneridge Shopping Center. STONERIDGE SHOPPING CENTER A call ahead will help to ensure the visit to the center is approved and assistance with the One Stoneridge Mall Road story will be readily available. Please contact Kate Hudson (206.914.3533) with Curator PR. Pleasanton, CA 94588 USA 2017 SALES DATA & PREDICTIONS • The International Council of Shopping Centers (ICSC) forecasts a 3.8% year-over-year growth in retail sales for this holiday season. Consumers expect to spend on average $728.40 on gifts and other holiday related items. • Christmas falls 32 days after Thanksgiving this year, one day more than last year, and is on a Monday instead of Sunday, giving consumers an extra weekend day to complete their shopping. • 96% of shoppers plan to make a purchase from a retailer who has both a physical and an online presence, with 91% of shoppers buying at physical locations. • Holiday shoppers will take advantage of omnichannel retailers with 40% of them buying online and picking up in-store. 81% of those shoppers plan to make additional purchases when collecting their item(s). • 92% of Millennials will spend money in a physical store this holiday season, and more than any other age group, 57% of Millennials plan to take advantage of discounts on Black Friday. • Consumers plan on heading to shopping centers for more than purchasing gifts. 81% of shoppers will visit a shopping center to eat out, catch a movie and attend a philanthropic or holiday event. 2017 NATIONAL GIFT TRENDS The top four categories for holiday purchases include a diverse mix of physical gifts as well as gift cards, including: • Gift cards – 66% • Apparel/footwear – 54% • Toys and games – 46% • Electronics/devices – 37% Shoppers (85% of them) plan to research online prior to making purchases in-store. Three-quarters of holiday shoppers who have a mobile device will use it for shopping in a store to compare prices, get discounts and check availability. Nine out of 10 holiday shoppers expect to visit a retailer’s website or app to browse product information. “The holiday shopping season brings a festive “Our annual Holiday Shopping Intentions and robust atmosphere to Stoneridge Shopping ndings demonstrate that consumers are very Center. While the shopping process has become optimistic this holiday season and that physical more complex, we hold a tangible and retail remains a cornerstone of the holiday experiential advantage by providing our guests season. The more agile retailers are in meeting what they want, where they want it, when they consumers’ demands for the seamless 7AM –10PM want it, whether its for holiday shopping, dining convergence of physical and digital shopping, or entertainment.” the more success they will see.” Betsy Edwards Tom McGee Director of Marketing & Business Development President and CEO Stoneridge Shopping Center International Council of Shopping Centers NOTEWORTHY HOLIDAY FACTS ABOUT STANFORD SHOPPING CENTER In November 2011, Stanford Shopping Center piloted the Caring Santa program, which provides a subdued and welcoming environment for children with special needs and their families to visit Santa. The center will again feature a Santa set with an open-air cabin that maintains the traditional, outdoor setting with upgraded interactive activities and a covered photo area to protect from the winter elements. EXTRA FESTIVE HOURS SOCIAL MEDIA BLACK FRIDAY HOURS SOCIAL MEDIA THURSDAY: 6 P.M. - 1 A.M. || FRIDAY: 6 A.M. - 10 P.M. Nov. 24: 6 a.m. – 10 p.m. (Black Friday) Nov. 25: 10 a.m. – 10 p.m. @ShopStoneridge Nov. 26: 11 a.m. – 7 p.m. Nov. 27 - Dec. 2: 10 a.m. – 9 p.m. @StanfordShop Dec. 3: 10 a.m. – 8 p.m. Dec. 4 - 8: 10 a.m. – 10 p.m. Dec. 9: 9 a.m. – 10 p.m. @StoneridgeShoppingCenter Dec. 10: 10 a.m. – 9 p.m. Dec. 11 - 18: 9 a.m. – 10 p.m. @StanfordShoppingCenter Dec. 19 - 22: 9 a.m. – 11 p.m. Dec. 23: 8 a.m. – 11 p.m. Dec. 24: 7 a.m. – 6 p.m. (Christmas Eve) @ShopStoneridge Dec. 25: Closed (Christmas Day) Dec. 26: 7 a.m. – 10 p.m. @StanfordShop Dec. 27 - 30: 10 a.m. – 9 p.m. Dec. 31: 11 a.m. – 7 p.m. (New Year's Eve) Jan. 1: 10 a.m. – 9 p.m. (New Year's Day) HOLIDAY EVENT DETAILS GUEST SERVICE AMENITIES Free and ample parking SANTA PHOTOS November 4 - December 24 Customer shuttle service Gift wrap station BREAKFAST WITH SANTA Complimentary wi- December 2, 8 a.m. Simon and retailer gift cards CARING SANTA Complimentary coee every Thursday morning December 3, 8:30 - 10 a.m. Shopper treats Children with special needs and their families can visit Santa in a calm environment. Style passes PET PHOTOS WITH SANTA Baby boot camp – stroller tness class M/W/F 9 a.m. December 10, 6 - 7 p.m. New kids program: FAMILY at Stoneridge Shopping Center UGLY SWEATER DAY December 15 Wear your ugly holiday sweater for photos with Santa. STONERIDGE SHOPPING CENTER One Stoneridge Mall Road Pleasanton, CA 94588STANFORD USA SHOPPING CENTER 660 Stanford Shopping Ctr Palo Alto, CA 94304-1400 FOR IMMEDIATE RELEASE Media Contact: Kate Hudson, Curator PR for Stoneridge Shopping Center 206.914.3533 // [email protected] MAKE MAGICAL MEMORIES AT THE SIMON SANTA EXPERIENCE AND HOLIDAY EVENTS AT STONERIDGE SHOPPING CENTER THIS HOLIDAY SEASON Save time, skip the line by Reserving Your Magical Moment with Santa Online Popular Caring Santa® and Pet Photo Night Oer Special Opportunities for Photos with Santa Pleasanton, Calif. – November 1, 2017 – Eager children and their families can experience the joy and magic of the holiday season with a visit to the Simon® Santa Photo Experience at Stoneridge Shopping Center. Children can whisper wishes and capture photo memories with Santa beginning November 4 through Christmas Eve Day, December 24 at Grand Court. Save time, avoid the line with Santa by Appointment! Now you can reserve your magical moment with Santa online at http://simonsanta.com. “One of the great traditions of holiday shopping at Stoneridge Shopping Center is the annual family visit to the Simon Santa Photo Experience,” said Betsy Edwards, director of mall marketing at Stoneridge Shopping Center. “Santa can’t wait to greet children bringing him their holiday wishes!” Stoneridge Shopping Center also provides children with special needs and their families with an opportunity to enjoy this time-honored holiday tradition through a sensory-friendly Caring Santa event in partnership with Autism Speaks. Caring Santa will occur on December 3 from 8:30 – 10 a.m. prior to mall opening. Guests can register in advance at https://www.eventbrite.com/e/caring-santa-tickets-38079462698. For local pet owners, the popular Pet Photo Night with Santa will occur on December 10 from 6 – 7 p.m. Many pet owners view their pet as an integral member of the family and are just as committed in caring for their pets as their “human” family members. Pet Photo Night is hosted after regular mall closing and the set gets an extensive cleaning following the event to remove any potential risk to allergy suerers. Guests can register in advance at https://www.eventbrite.com/e/pet-photo-night-tickets-38079371425. Don’t miss other holiday festivities, including: • Breakfast with Santa on December 2 at 8 a.m. • Ugly Sweater Day with Santa on December 15 from 10 a.m. – 9 p.m. The Simon Santa Photo Experience is again sponsored by GYMBOREE GROUP. The GYMBOREE GROUP is a specialty retailer operating stores selling high-quality apparel and accessories for children under the Gymboree, Gymboree Outlet, Janie and Jack, and Crazy 8 brands. The 2017 Simon Santa Photo Experience is also sponsored by Universal Pictures Home Entertainment which is celebrating the highly-anticipated release of “Despicable Me 3,” available on Digital and Digital 3D November 21 and on 4K Ultra HD, Blu-ray™, DVD and On Demand December 5.
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