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The Reflector; September 1921

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The Reflector; September 1921 ·SEPTEMBER 19 21 MARTIN HERBERT EISENHART Mr. M. Herbert Eisenhart came to Bausch & Lomb in December of that stirring and epoch-making year of 1917 , when America, thoroughly aroused, had thrown herself into the world conflict then raging in Europe. He joined our organization to assist in meeting the extraordinarily heavy re- quirements which made it necessary for us to neglect, to some extent, our regular t rade-for Uncle Sam was in dire need of optical military goods to equip our army and navy, and Bausch & Lomb was most heavily depended upon to produce this equipment. With the armistice, and the sub- sequent completion of war work, our organization was again enabled to turn its whole attention to the needs of our regular trade. Both in our war work, and our present preparation more adequately to serve the regular "peace- time" optical trade, Mr. Eisenhart has been an especially valuable adjunct to our organization. Having been graduated from Princeton University in 1905, and later from the Chemical Engineering Course in the Massachusetts Institute of Technology, he entered the Industrial Laboratory of the Kodak Park plant of t he Eastman Kodak Company. In 1911 Mr. Eisenhart was transferred to the manufacturing section of the plant, where he served as Assistant Superintendent of the Chemical Plant until 1913, At this time he was elevated to Superin- tendent, which position he held until he came to our organi- zation. THE REFLECTOR Vol. II Published by and for the Bausch & Lomb Optical Co. and Employees No. 8 and 9 City Night School Opportunities Courses Offer ed in A lmos t Every Phase of Industry H E Principal of a boys' school in t he middle scene of action, but back in those early days of T west addressed the youngsters one morning as t he incjividual's training. follou~ws: Now is the time! It is never too late to learn, "Suppose you had to have a job today; suppose but the earlier the better. you had to earn money, and I wanted a boy to Rochester's evening schools will soon be wide shovel my walk. How many boys could do it?" open. Some of them will receive entrance appli- Five hundred hands went up. cations now. Then he said to t he boys, "What are your chances In our own line of business the Rochester School of getting the job?" of Optometry is offering courses in Practical and T hey realized t hat t hey had one chance in 500. Theoretical Optics that are probably the best He said, "Suppose I wanted a boy to paint t he evening courses in optics given in America. For walls of this room and do a good job, how many these courses and all other courses given at the boys could do it?" Mechanics I nstitute, the Company will make .re- About forty hands went up. funds of from 10% to 50% of the tuition on the He said, "What are these boys' chances of getting successful completion of the courses taken by our the job?" folks here in the plant. Besides t he great variety at Mechanics Instit ute, Then he said, "Supposing I wanted a boy to there are other institutions offering courses. install the electric chandelier in this room and have Among these are the University of Rochester, the it meet the requirements of the Board of Under- Rochester Business Instit ute, the Darrow School writers and pass t he City inspection, how many of Business, the Public Schools, etc. boys could do it?" Catalogues a'nd other information covering the One hand went up. The boys understood ex- evening courses given by t he various institutions actly what he meant by t hat illustration. He in Rochester are on hand in the Industrial Relations taught those boys a simple lesson in economics. He Department, and are at your service. Call up, taught t hem t hat t here are two kinds of jobs. The or come in. jobs that anyone can do, and the jobs t hat only certain individuals can do t hrough special Rochester's Schools Offer training. Wide Ran ge of Courses . The principal used the above illustration to impress upon his young students just what Stu dent in Optics at the special training means in industry, that the better Mecha n ics Institute the preparation, the better chances the man or woman has in t his world of not only making progress in a position, but actually obtaining t he position in the first place. _ It is not so much a question of grasping oppor- tunities when t hey present themselves as it is to be prepared, so that when the opportunity comes you will be prepared to grasp it. Battles and opportunities are won or lost not on the Who knows what t he future holds?- be prepared. Do your work well, learn and save. Page '(' .ree THE REFLECTOR Business Conditions - and You Business conditions have been exceptionally dull all over the world, and America has not escaped its share. These con- ditions have made economy and better workmanship the key note for the year directly ahead of us. The customers who crowded into the market places a year or two ago are no longer madly buy- ing- buying- buying. They have gone, and in their place sales- men are scouring the country in an effort to get business for their respective houses. Today is a buyer's market, and the seller is at his mercy. Thin markets mean close sell- ing and competition. Manu- fact urers must trim their prices to the barest point, and com- petition is the keenest it has A Close-up of Mr. Harding been in years in every line of business. Competition means that each manufacturer must NOT even on the "Front Porch," but sur- put the best workmanship and rounded by the numerous and homely material available into his pro- duct, and, at the same time, obj ects of a back yard in a good old-fashioned cut down every unnecessary expense in connection with its American way, President Warren Harding, manufacture. It is a case of the best product winning, for First Gentleman of the Land and a regular you can depend on it, your friend, Mr. Competitor, is on fellow, chats with an old friend. the job selling for all he is worth. He said in his address before Congress "Keen Competition" has a April12 1921, "We can render no effective message not only to the manu- facturer, but to every man and service to humanity until we prove anew our woman in his organization. It means that everyone working own capacity for cooperation iri the coordi- on th,e product must practice rigid economy, and put forth nation of powers contemplated in the Consti- his or her best effort. It means making the product so well and tution." so economically that the con- sumer will appraise it as being the best for his use. Photograph published through the courtesy of the Editor of G. F. House Organs, The General Fire Proof Company. Business is what you make it- Let's all get together and BOOST. This time is SAVING time- dine at our Dining Hall and trade at the Balco Store Page Four THE REFLECTOR Hang On to Your How to Become Liberty Bonds A Citizen Upon entering the war the The Bausch & Lomb Factory United States faced a stupen- English Classes will soon open dous problem in finance. Equip- for their winter season. This is ment and food and countless the time for all foreign-born, other requirements were needed who have filed first papers, to immediately. consider just what they are going To raise this money rapidly, to do preparatory becoming Liberty Bonds were authorized. citizens. Here is a summary of what is necessary. The market value of the bonds is influenced by economic con- War Declared To secure Second Papers, or ditions, or "supply and de- the Certificates of N aturali- mand." There has been an on Rats zation. unprecedented demand for A. A petition must be filed money, and this demand boosted in your own hand-writing after the rates received for it. At You see here, before you, a regular Hilarity Hall for rats- living in this country five years no time in our history have such a contrivance that, surely, Gold- or two years after you have se- vast sums been required to berg himself must have origin- cured your first papers. carry on American industry- ated. the frequent offering of bonds The trap stands about 2 feet 1. In your petition you must by railroads and iindustries serve high and is about that same give the following information: as an example. Large corpor- dimension across the long way Residence, date and place of of the bottom. birth, that you believe in organ- ations, numbered among the Mr. Rat scents musty cheese, la rgest Liberty Loan sub- and makes his way expectantly ized government, renounce all scribers, have found it necessary toward the trap. Arriving there, allegiance to foreign govern- to liquidate during the present he slips m and ts surprised to hear ments, and state that you intend door "A" slam down behind to become a citizen of the United business depression by disposing him. Startled, he hastily scram- of these bonds. Other smaller bles up "B." The catch door States. Liberty Bond holders have tried "C," he easily pushes aside B. Two witnesses who have to sell their bonds for various only to have it close in behind him.
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