Gst No: 36Aaact8873f1z1
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
Table – 1 Age of the Respondents
International Journal of Management, IT & Engineering Vol. 8 Issue 8, August 2018, ISSN: 2249-0558 Impact Factor: 7.119 Journal Homepage: http://www.ijmra.us, Email: [email protected] Double-Blind Peer Reviewed Refereed Open Access International Journal - Included in the International Serial Directories Indexed & Listed at: Ulrich's Periodicals Directory ©, U.S.A., Open J-Gage as well as in Cabell’s Directories of Publishing Opportunities, U.S.A A STUDY ON CONSUMER BRAND LOYALTY WITH REFERENCE TO COSMETICS IN TIRUVARUR Dr. M. Ganesan* Dr. M. K. Durgamani** Abstract A Brand is the sum total of the tangible and intangible benefits a product or service provides that is the entire consumer experience. It includes all the aspects critical to delivering and communicating that experience such as the name, design, the advertising the distribution channel, the reputation of the manufacturer or the brand itself. Brands are about people and ideas. In the liberalized era, the consumer is provided with varied options to choose from. The prolific growth of branded products has made the consumers to become more demanding. A brand signifies association of desires and pleasures besides the personality of the buyer with it, which in turn decides his or her preference for a particular brand. Brand images have been carefully crafted over the years in various media. Marketing will get tougher and different. It will demand thinking in unconventional ways about new kinds of distribution channels, Media strategies, distinctive brand positioning, quality of life aspirations and a new language for brand development. The rising stars of the future will be those companies that have very clearly positioned brands. -
A Project Study Report On
A Project Study Report On ―Advertisement Effectiveness‖ Submitted in partial fulfillment for the Award of degree of Master of Business Administration Submitted By: - Submitted To:- Mukesh Kumar Yadav Mrs. Suhasini Varma MBAPart 2nd year HOD MBA 2011-2013 Rajasthan Institute of Engineering & Technology, Bhakrota Jaipur Preface Acknowledgement I express my sincere thanks to my project guide Dr. Suhasini Varma, HOD MBA., for guiding me right from the inception till the successful completion of the project. I sincerely acknowledge her for extending their valuable guidance, support for literature, critical reviews of project and the report and above all the moral support she had provided to me with all stages of this project. I would also like to thank the supporting staff Mrs. Monika Shekhawat Department, for their help and cooperation throughout our project. Mukesh Kumar Yadav Executive Summary Contents 1. Introduction to the Industry 2. Introduction to the Organization 3. Research Methodology 3.1 Title of the Study 3.2 Duration of the Project 3.3 Objective of Study 3.4 Type of Research 3.5 Sample Size and method of selecting sample 3.6 Scope of Study 3.7 Limitation of Study 4. Facts and Findings 5. Analysis and Interpretation 6. SWOT 7. Conclusion 8. Recommendation and Suggestions 9. Appendix 10. Bibliography Introduction to the Industry Indian advertising industry is talking business today and has evolved from being a small-scale business to a full-fledged industry. It has emerged as one of the major industries and tertiary sectors and has broadened its horizons be it the creative aspect, the capital employed or the number of personnel involved. -
A Critical Reading of the Ottoman-Turkish Hamam As a Queered Space
A CRITICAL READING OF THE OTTOMAN-TURKISH HAMAM AS A QUEERED SPACE A THESIS SUBMITTED TO THE GRADUATE SCHOOL OF NATURAL AND APPLIED SCIENCES OF MIDDLE EAST TECHNICAL UNIVERSITY BY BURKAY PASİN IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF DOCTOR OF PHILOSOPHY IN ARCHITECTURE JUNE 2014 Approval of the thesis: A CRITICAL READING OF THE OTTOMAN-TURKISH HAMAM AS A QUEERED SPACE submitted by BURKAY PASİN in partial fulfillment of the requirements for the degree of Doctor of Philosophy in Architecture Department, Middle East Technical University by, Prof. Dr. Canan Özgen _________________ Dean, Graduate School of Natural and Applied Sciences Prof. Dr. Güven Arif Sargın _________________ Head of Department, Architecture Prof. Dr. Belgin Turan Özkaya __________________ Supervisor, Architecture Dept., METU Examining Committee Members Prof. Dr. Ali Cengizkan __________________ Architecture Dept., METU Prof. Dr. Belgin Turan Özkaya __________________ Architecture Dept., METU Assoc. Prof. Dr. Elvan Altan Ergut __________________ Architecture Dept., METU Assoc. Prof. Dr. Şebnem Yücel __________________ Architecture Dept., Gediz University Assist. Prof. Dr. Nina Ergin __________________ Archeology and Art History Dept., Koç University Date: 30.06.2014 I hereby declare that all information in this document has been obtained and presented in accordance with academic rules and ethical conduct. I also declare that, as required by these rules and conduct, I have fully cited and referenced all material and results that are not original to this work. Name, Last name: Burkay PASİN Signature: iv ABSTRACT A CRITICAL READING OF THE OTTOMAN-TURKISH HAMAM AS A QUEERED SPACE Pasin, Burkay Ph.D., Department of Architecture Supervisor: Prof. Dr. -
Georges Road Ban Takes First Step of Georges Road to Park Their South Brunswick Cars
Guide to good eating A disappointing day Looking for a new dining experience? South Brunswick finishes fourth Check out this month's selection at GMC Wrestling Tournament of area restaurants Page 19 Page 31 Serving North and South Brunswick Georges Road ban takes first step of Georges Road to park their South Brunswick cars. council introduces According to those residents, it is simply a case of not enough parking ordinance spaces. BY CHARLES W. KIM Last year the council banned Staff Writer parking on the southbound side nearest the development, forcing he South Brunswick residents to park across the street Township Council is mov- on (he northbound side, where T ing forward to ban parking parking has remained legal until on ihe northbound side of now. Georges Road. Township police sent a memo Council members voted 4-1 to to the council asking to ban park- introduce the ordinance banning ing on the northbound side parking Tuesday night. Council- because of safety issues. man Ted Van Hessen voted against the ban. ""It is not a safe situation." Lt. Ron Schmalz told the council at a "This will do harm," Van work session last month. Hessen said, explaining that the Officers assigned to the traffic Dayton Square condominium safety division said in the memo development lacks the required that residents crossing Georges parking residents need. Road were putting themselves in "Where will those cars go?" he danger due to increased traffic on asked. the road. Residents in the A and B build- ings have been usint; the shoulder The council has been trying to Continued on page 15 DAWN MARIE SANNWALDT Members of United Paperworkers, Local 318, walk the picket line at Webcraft Technologies, Route 1, North Brunswick, on Monday. -
Strength, Weakness and Opportunities of HUL's FMCG Products: Rural
IOSR Journal of Business and Management (IOSR-JBM) e-ISSN: 2278-487X, p-ISSN: 2319-7668. Volume 20, Issue 9. Ver. I (September. 2018), PP 58-69 www.iosrjournals.org “Strength, Weakness and Opportunities of HUL’s FMCG Products: Rural Market of Uttar Pradesh, India” Mohd Shuaib Siddiqui1and AftabAlam2 1 Department of Business Administration, Integral University, Lucknow, (India), Abstract:Rural Marketing is a developing in pricing, promoting, and distributing rural specific goods and services. It leads to a desired exchange with rural consumers to satisfy their needs and also to achieve organizational objectives.Products, which have a quickturnover, get replaced within a year and have relatively low costs, are known as Fast Moving Consumer Goods (FMCG).FMCG products are those that get replaced within a year.Hindustan Unilever Limited (HUL) is India's largest Fast Moving Consumer Goods Company with a heritage of over 80 years in India and touches the lives of every 2 out of 3 Indians. The concept of rural marketing in Indian Economy has always played an influential role in the lives of people.It is the marketing that is meant especially for the rural people. Products are especially meant for them and to make them aware about the products which they are not known to them. Through this paper an effort has been made to know about the rural markets and their impact in terms of strength and weakness of HUL’s FMCG products in rural market. This paper tries to understand theconcept, importance and status of rural market. The main aim of the study is to observe the potentialof Indian rural markets and fetch out various opportunities and problems being faced by HUL in rural market of Uttar Pradesh, India. -
Medicam. No Recono Al 29-01 P Publicar07-05
Listado de Medicamentos No Reconocidos por el CPCE en cobertura de ambulatorio o consultorio externo NOMBRE COMERCIAL PRINCIPIO ACTIVO 1/2 SIGLO JBE.GLUCOSA X 454 G Pendiente 102 A¥OS COMP.X 60 vit.+minerales 102 A¥OS PLUS COMP.X 30 vit.+minerales 102 A¥OS PLUS COMP.X 60 vit.+minerales 102 A¥OS PLUS COMP.X 90 vit.+minerales 102 A¥OS PLUS EFERVESCENTE SOB.X 15 vit.+minerales 102 SPORT SOB.X 30 vit.+minerales 25 HORAS COMP.X 30 ginseng+asoc. 3 TC + AZT ELEA COMP.X 60 lamivudina+zidovudina 3 TC + AZT ELEA COMP.X 60 lamivudina+zidovudina 3 TC 150 MG COMP.REC.X 60 lamivudina 3 TC COMPLEX COMP.REC.X 60 lamivudina+zidovudina 3 TC SOL.X 240 ML lamivudina 4 X 4 50 MG COMP.REC.X 2 sildenafil 4 X 4 50 MG COMP.REC.X 2 sildenafil 4 X 4 50 MG COMP.REC.X 4 sildenafil 5-FLUOROURACILO 500 MG A.X 5 fluorouracilo 5-FLUOROURACILO DOSA 500 MG FCO.A.X 5 fluorouracilo 970 CREMA POTE X 40 G zinc,¢xido+asoc. A ACIDO 0.05% CR.X 10 G retinoico, c. A ACIDO 0.05% CR.X 30 G retinoico, c. A ACIDO 0.1% CR.X 10 G retinoico, c. A ACIDO 0.1% CR.X 30 G retinoico, c. A ACIDO 0.2% CR.X 10 G retinoico, c. A ACIDO 0.2% CR.X 30 G retinoico, c. A ACIDO EMOLIENTE 0.025% CR.X 30 G retinoico, c. A ACIDO LOCION 0.05% SOL.X 50 ML retinoico, c. -
Hindustan Unilever
Equity Research INDIA January 28, 2021 BSE Sensex: 47410 Hindustan Unilever ADD ICICI Securities Limited Maintained is the author and Volume focus over margins continues Rs2,391 distributor of this report Strong double-digit growth in health, hygiene and nutrition portfolio was encouraging to note in 3QFY21. However, underlying volume growth of 4% (JYL Q3FY21 result review reported 15% volume growth on the same day) was a tad underwhelming. We note and earnings revision that this underperformance could reduce given HUL’s focus on volume growth even at the expense of gross margins in the near-term (see report). We like the (1) Consumer Staples & increase in consumer-relevant innovation intensity for hygiene related products Discretionary (and more), (2) double-digit growth in nutrition business (albeit potentially at lower margins), (3) increase in assortment & outlet coverage (back to pre-Covid levels) Target price Rs2,600 and (4) continuing plans to gain market share in tea from unorganised players by Earnings revision partially absorbing input cost inflation. Maintain ADD. (%) FY21E FY22E We note that 3Q results missed comments on profitability of Nutrition business Sales ↑ 3.7 ↑ 1.7 (was mentioned in 1Q and 2Q) – a potential risk to margins given Foods & EBITDA ↑ 4.5 ↑ 2.1 PAT ↓ 0.3 ↓ 2.3 Refreshment margins down 380bps YoY. Overall revenue performance improved: Reported revenue / EBITDA / recurring PAT grew 20% / 17% / 15%. Underlying domestic consumer business revenue Shareholding pattern Jun Sep Dec (excluding merger of GSK CH and VWash) grew 7% with 4% volume growth (UVG). ‘20 ‘20 ‘20 Health, Hygiene and Nutrition (80% of company portfolio) witnessed 10% revenue Promoters 61.9 61.9 61.9 Institutional growth. -
AES] 1801 7Th Street Sacramento, CA 95811 [email protected]
From: marsha yates [mailto:[email protected]] Sent: Saturday, February 25, 2017 2:27 PM To: Crystal Geyser <[email protected]> Subject: Ryan Sawyer CG Draft EIR To: Ryan Sawyer, AICP Analytical Environmental Services [AES] 1801 7th Street Sacramento, CA 95811 [email protected] RE: Trucking issues/ Traffic & Safety concerns, Sewage issues Mr. Sawyer: Many of the Siskiyou County Planning Commission and Board of Supervisors live within 45 miles. Many of them do not even come up on this side of Mt. Shasta once a year: Their lives are in Yreka. I will feel the repercussions of this project in a way that they will not, because I live, sleep, exercise and breathe on Mt. Shasta within 0.5 miles of this project. The town of Mt. Shasta is surrounded by National Forest, and I live here because of my deep connection to Nature. The silence I hear here, and the fresh mountain air is necessary to my connection with God. I founded Jefferson State Forest Bathing Association to spread the word about the physical and emotional healing nature of the forest, which includes enhanced immune system activity, lower blood pressure, faster healing after operations, better ability to focus, lowering of stress levels. Tourists travel to forests for the healing properties given off by the sounds of water and silence. Many studies have been done to prove the benefits of forest bathing. "The most provocative of these studies conclude that exposure to phytoncides, the airborne, aromatic chemicals/oils emitted by many trees, have a long-lasting impact on people’s immune system markers, boosting natural killer (NK) cells and anticancer proteins by 40 percent." [https://www.spafinder.com/blog/trends/2015-report/forest-bathing/] [.https://cdn.spafinder.com/2015/10/2015-trends- report1.pdf?_ga=1.65317038.1408439616.1488060569]. -
SS Enterprises
+91-8048371900 SS Enterprises https://www.indiamart.com/ssenterprises-india/ Established in year 1987, SS Enterprises is a Wholesale, Trader and Exporter of high quality Body Spray, Bath Soap, Liquid Shampoo, Cosmetic Products and much more. About Us SS Enterprises has gained regard among the prominent Wholesale, Trader and Exporter of best quality Indian Spices and Personal Care Product within the few years of its incorporation in 1987. We are offering a large assortment of Indian Spices, Branded Flours and Oral Care. The offered products are composed using non-toxic and pure ingredients. Offered products are highly admired for their high quality, accurate composition, high effectiveness and long shelf life. Apart from this, we are offering these products within the committed period of time. We have appointed qualified professionals, who hold immense industry experience. Our entire workforce is determined to work in close sync with each other. For interrupt less running of our business, we have divided the whole process into various parts. Our professionals selected through pre-defined selection procedures. Following stringent quality measures, we have gain high client’s satisfaction. In addition to this, we have a long list of clients across the market. Our manager, Mr. Shashank Gupta, is instrumental in our success in this domain. His in-depth and sharp knowledge have enabled us to garner a huge clientele. For more information, please visit https://www.indiamart.com/ssenterprises-india/profile.html COSMETIC PRODUCTS O u r P r o d u -
Competitive Strategy Consists of Move of Companies in Order to Attract Customers. with Stand Competitive Pressures and Strengthen an Organizations Market Position
Competitive Strategy consists of move of companies in order to attract customers. With stand competitive pressures and strengthen an organizations market position. The main objective of Competitive Strategy is to generate a competitive advantage, increase the loyalty of customers and to beat competitors. FIVE MAIN COMPETITIVE STRATEGIES ARE: · Overall low cost leadership strategy · Best cost providers strategy · Broad differentiation strategy · Focused low cost strategy · Focused differentiation strategy Here competitive strategy varies from sector to sector and company to company. Thus, it is not easy to predict a single or to find a single strategy for the whole sector. When we come on to FMCG Sector main strategies lay behind market strategies, cost, and quality strategies. What are HUL and ITC Ltd.? HUL (Hindustan Unilever Ltd.) This Company is earlier known as Hindustan Lever Ltd. This is Indians largest FMCG sector company with all type of household products available with it. It has Home & Personal Care products, and also food and Water Purifier available with it. According to Brand Equity, HUL has largest no of brands in most trusted brands list. 16 of HULs brands featured in AC-Nielson Brand Equity list of 100 most trusted brands in 2008 in an annual survey. For the entire year ending March - 2009 net turnover of company is Rs. 20239.33 Crore which is 47.99% higher than 31st December 2007s Rs. 13675.43 Crore driven mainly by domestic FMCGs with net profit stood at Rs. 2496.45 Crore. Products of HUL are: Annapurna; Ayush; Axe; Breeze; Bru; Brooke bond; Clinic; Dove; Fair & Lovely; Hamam; Liril; Lux; Pears; Ponds; Pepsodent; Pureit; Rexona; Rin; Sunlight; Surf excel; Vaseline; Wheel. -
Glasnik Mart 2021
Prof. dr Ratko Mitrović, ministar ekologije, prostornog planiranja i urbanizma Zajedno možemo oživjeti ideju ekološke države ISSN 0350-5340 Godina LVII Broj 3 Mart 2021. Broj ISSN 0350-5340 Godina LVII Dr Ivan Vuković Michele Giraudo Anne Radulović Gradonačelnik Podgorice One&Only Portonovi Petit Paris Kontinuirano stvaramo Ultra - luksuz Duh Pariza uslove za bolji poslovni u skrivenom u dječjoj ambijent dragulju Evrope garderobi IMPRESSUM 3 Broj 3 Mart 2021. Sadržaj Fotografija na naslovnoj strani - Vuko Jovanović Izdavač: Privredna komora Crne Gore Novaka Miloševa 29/II Podgorica 81000, Crna Gora Tel: +382 20 230 545 e-mail: [email protected] http://www.privrednakomora.me 8 Sastanak predstavnika KIF ZB6 sa ministrima crnogorske Vlade Redakcijski odbor: Saradnjom vlada i komora Balkana do veće Predsjednik: Mitar Bajčeta konkurentnosti na EU tržištu Članovi: dr Nina Drakić, Pavle D. Radovanović, Novica Bulatović, Tanja Radusinović, Slavica Pavlović, prof. dr Mladen Perazić, Miljan Šestović, Maja Rašković Urednik: Igor Perović Novinar: Nevena Jurković Prof. Dr. Ratko Mitrović, Minister of Ecology, Spatial Planning and Urbanism Prevod: Dragana Domazetović, Maja 14 Together we can revive the idea of ecological state Šćepanović Drobnjak Ivan Vukovic Adresa Redakcije: 40 We are continuously creating conditions for a better business environment Privredna komora Crne Gore/Glasnik Michele Giraudo, General Manager of One&Only Portonovi Novaka Miloševa 29/II 51 Ultra-luxury in a hidden gem of Europe Podgorica 81000, Crna Gora Tel: +382 20 230 439 Predrag Todorović, CEO of ToMontenegro e-mail: [email protected] 56 Important role of ToMontenegro in tourism and economy development Dizajn: Božidar Vuksanović 62 E-fiscalization for the long-term economic benefits Privredna komora Crne Gore Bencom Company List izlazi od 1964. -
Celebrity Effect on Brand Positioning: a Study with Reference to Female Personal Care Products
63 __________________________________________________________ IJAMT CELEBRITY EFFECT ON BRAND POSITIONING: A STUDY WITH REFERENCE TO FEMALE PERSONAL CARE PRODUCTS Muruganantham. G, National Institute of Technology, India Kaliyamoorthy. S, Alagappa University, India Abstract India is a developing country that is flooded with different brands. With too many products flooding the market, companies find it difficult to differentiate their products based on their inherent product features. In fact, advertising is an effective marketing tool available to marketers to create and promote awareness for their products. To make the advertisement more attractive and avoid the media clutter, companies use celebrities to endorse their products. The demand for instant recall, brand awareness, and emotional bonding with customers has made celebrity endorsements the latest trend. Celebrities add new dimensions to a brand. As a result of the increase in celebrity advertisements in various media, India has become a celebrity-obsessed society. The majority of celebrity endorsement research has focused on the effectiveness and selection of celebrity endorsers. This research paper studied the effect of celebrity endorsements on the brand positioning of select female personal care products through television advertisements. The Indian scenario was suitable to study the effect of celebrity endorsements on brands and the ultimate decision of consumers to buy particular brands. Keywords Celebrity Effect, Brand Positioning, Personal Care Products and Celebrity Endorsement Introduction Brand positioning is a major decision in marketing that seeks to build an image of a product in consumer’s mind. It is a function of the brand’s promise and comparison with other choices with regard to quality, innovation, perceived leadership, value, prestige, trust, safety, reliability, performance, convenience, concern for customers, social responsibility, technological superiority and so on.