20 • January 25, 2021 SPECIAL DATA SECTION U.S. loyalty rates by make & manufacturer, rolling 3 months A guide to AN’s CY PY CY PY CY PY CY PY make make mfg mfg make make mfg mfg loyalty loyalty loyalty loyalty loyalty loyalty loyalty loyalty rate rate rate rate rate rate rate rate new monthly ASTON MARTIN...... 34.1% 53.4% 34.1% 53.4% Freightliner...... 21.9% 54.3% 59.4% 80.0% ...... 0.0% 0.0% 0.0% 33.3% BMW...... 64.9% 66.4% 65.9% 67.4% Mercedes-Benz...... 59.0% 65.4% 59.1% 65.5% Mercedes-Benz Sprinter..... 70.2% 73.4% 72.5% 74.7% data feature Mini...... 43.0% 39.5% 52.2% 50.4% Rolls-Royce...... 40.4% 47.2% 61.5% 58.3% ...... 0.0% 9.8% 10.8% 21.1% he data on Pages 18-21 make up a new monthly fea- BMW GROUP...... 62.6% 63.6% 64.5% 65.6% MERCEDES-BENZ USA...... 58.9% 65.2% 59.2% 65.4% ture from the Automotive News Research & Data MITSUBISHI...... 43.4% 44.5% 43.4% 44.5% Center and its growing roster of partners. Here’s a sum- Alfa Romeo...... 46.1% 37.7% 60.2% 55.1% mary. Chrysler...... 27.3% 26.5% 56.3% 58.3% Infiniti...... 42.5% 45.8% 47.9% 52.1% TPages 18-19: U.S. new-vehicle registrations, from Experian. Dodge...... 26.3% 26.8% 65.2% 65.8% Nissan...... 60.0% 62.6% 60.8% 63.8% Ferrari...... 53.3% 72.6% 73.7% 81.0% NISSAN GROUP...... 58.0% 60.7% 59.3% 62.5% Traditionally, registration figures roughly correspond to but Fiat...... 6.7% 15.9% 34.5% 41.4% do not match sales figures reported by automakers. For exam- Jeep...... 53.0% 55.1% 64.5% 66.5% SUBARU...... 70.9% 71.2% 70.9% 71.2% ple, Hyundai reported 8,095 Elantra sales for November, but Maserati...... 25.4% 29.5% 43.5% 48.0% 8,390 Elantras were registered. TESLA...... 78.9% 72.9% 78.9% 72.9% Ram...... 62.5% 60.4% 79.1% 78.2% Registration figures have become more valuable as most au- Other...... 0.0% 0.0% 50.0% 31.3% Lexus...... 61.0% 55.0% 69.0% 64.2% FIAT CHRYSLER...... 47.7% 47.6% 67.0% 67.7% tomakers have stopped releasing monthly sales results. Regis- Toyota...... 66.4% 65.9% 69.3% 68.3% trations also give insight into Tesla, which does not report any Other...... 0.0% 0.0% 35.8% 38.5% Ford...... 70.3% 71.6% 72.1% 73.3% TOYOTA MOTOR N.A...... 65.1% 63.8% 69.0% 67.4% U.S. sales figures. Lincoln...... 66.7% 69.0% 76.7% 78.7% Page 19: U.S. used-vehicle registrations, from Experian. Mercury...... 0.0% 0.0% 29.4% 35.1% ...... 53.1% 56.3% 58.5% 62.0% Page 20: U.S. loyalty data, from Experian. Experian uses a FORD MOTOR CO...... 69.7% 71.0% 72.1% 73.4% Bentley...... 53.2% 59.0% 71.7% 76.8% proprietary formula to determine how the vehicles in a house- Lamborghini...... 48.2% 49.2% 71.9% 72.7% Buick...... 52.6% 49.9% 73.9% 72.3% ...... 52.9% 55.9% 52.9% 55.9% hold fleet influence subsequent purchases. Cadillac...... 60.0% 63.8% 72.5% 74.5% ...... 58.2% 56.9% 61.9% 60.9% As the table at left shows, 62.6 percent of new vehicles regis- Chevrolet...... 68.1% 68.2% 77.7% 77.5% ...... 55.8% 56.6% 59.9% 60.9% tered in the U.S. in August through October were registered by GMC...... 56.0% 56.4% 74.6% 74.7% VOLVO...... 58.1% 57.7% 58.1% 57.7% owners who have that same brand within their household Other...... 0.0% 0.0% 37.2% 32.9% fleet. GENERAL MOTORS...... 63.3% 63.1% 76.1% 75.7% Fisker...... 0.0% 0.0% 0.0% 0.0% And 68.5 percent of new vehicles registered in those same Karma...... 28.6% 0.0% 28.6% 0.0% three months were registered by owners who have that brand Acura...... 56.7% 54.7% 65.9% 66.1% WANXIANG...... 22.2% 0.0% 22.2% 0.0% Honda...... 67.6% 68.0% 69.6% 70.1% or the automaker’s sibling brands within their household AMERICAN HONDA...... 66.4% 66.6% 69.2% 69.7% OTHER...... 0.4% 0.3% 0.4% 0.3% fleet. Only vehicles that were purchased new are counted as being part of a household fleet. TOTAL...... 62.6% 62.7% 68.5% 68.8% Genesis...... 31.3% 37.4% 67.0% 69.8% Page 20: A listing of parts suppliers to select vehicles, Hyundai...... 64.5% 63.1% 65.5% 65.1% Kia...... 67.7% 66.1% 67.7% 66.1% Notes: Experian Household Methodology known as car cutaways and provided by IHS Markit, will now HYUNDAI-KIA AUTOMOTIVE. 65.9% 64.4% 66.5% 65.6% Purchases through Oct. 31, 2020 be published regularly. CY=current year; PY=previous year Page 21: Consumer sentiment on vehicle attributes, by ve- Jaguar...... 26.1% 33.6% 43.2% 48.1% Only mfr/makes with at least 1 RTM (Return hicle make and nameplate, from Linkfluence. Land Rover...... 50.3% 51.6% 52.8% 54.6% to Market event) in the latest rolling 3 months are shown. The additions are part of the expanded Automotive News JAGUAR LAND ROVER...... 45.5% 47.9% 50.9% 53.2% Rolling 3 months (R3) for each year: August, September & October. Research & Data Center. Most of the data also appears within a MAZDA...... 56.0% 52.7% 56.0% 52.7% its redesigned website, autonews.com/datacenter.

MCLAREN...... 46.9% 67.7% 46.9% 67.7%

Suppliers to the 2021 VW Atlas Cross Sport DRIVER UNIT (STEERING WHEEL / DRIVER AIRBAG) UNIVERSAL MEDIA INTERFACE BRACKET AUTOLIV HELLERMANN TYTON REAR-WHEEL ARCH LINERS ENGINE: SPECIALTY GASKETS HEMATITE MANUFACTURING ELRINGKLINGER REAR ASSEMBLY SUBFRAME COOLING FAN MODULES GESTAMP BROSE FAHRZEUGTEILE ROLLER FINGER FOLLOWER CLIMATE CONTROL UNIT GT TECHNOLOGIES BHTC STEERING COMPONENTS MAIN BEARINGS ROLLAX AUTOMOTIVE LIFTGATE SEAT FRAME BUSHINGS CONTINENTAL STRUCTURAL PLASTICS OILES AMERICA CORP. THERMAL BYPASS VALVE LEATHER COMPONENTS DANA GST AUTOLEATHER HOOD INSULATOR ACCESSORY DRIVE BELT CARCOUSTICS MITSUBOSHI BELTING SIDE-DOOR LATCH FLOOR CARPETS KIEKERT AURIA WHEEL LINERS MODULAR HEADLINER SHAPE CORP. GRUPO ANTOLIN WIRING HARNESS GLASS RUN SEALS DRÄXLMAIER COOPER STANDARD AIR CLEANER PANORAMA ROOF MAHLE WEBASTO ALLOY WHEELS UNDERBODY PANELS RONAL SHAPE CORP. BRAKE ACTUATION VIBRATION DAMPERS ZF VIBRACOUSTIC AIR VENTS SYNCHRONIZER DR. SCHNEIDER UNTERNEHMENSGRUPPE OERLIKON FRICTION SYSTEMS GAS SPRING TAILGATE PLASTIC FASTENERS STABILUS STANLEY ENGINEERED FASTENING CHROME TRIM BELOW THE FRONT AND REAR DOORS DEFROSTERS LAPEER PLATING & PLASTICS DR. SCHNEIDER UNTERNEHMENSGRUPPE

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