This Center for Community Progress Design Style Guide helps employees, contractors, and partners champion and strengthen our identity. Through consistently implementing these guidelines, we will help grow and expand the impact of our work to grow equity and eliminate widespread property vacancy, abandonment, and deterioration.
styleguideAug 13, 2020
For additional information contact:
Jovan Hackley | Director of Communications Center for Community Progress
1001 Connecticut Ave. NW, Suite 1235 Washington, DC 20036
[email protected] (877) 542-4842 www.communityprogress.org/brand Introduction / Contents
Introduction Brand standards and visual guidelines are an essential component of telling and growing the Community Progress story. While our brand will continue to be both living and dynamic, the elements and standards shared here contribute to a consistent visual identity, increased connection with our key stakeholders, and, ultimately, the increased impact for and in the communities served by Community Progress.
Please contact the Communications department if you have questions about using these guidelines or applying them to your internal or external materials.
Jovan Hackley Christina A. Carter-Grant Director of Communications Communications Officer (877) 542-4842 | ext. 153 (office) Office: (877) 542-4842 | ext. 162 [email protected] [email protected]
Contents 2 Introduction 3 Company overview 4 Message architecture 5–6 Message / voice 7 The Center for Community Progress logo 8 Logo files and formats 9 Using the Community Progress logo 10 Logo colors 11 Color scheme formulas 12 Brand color scheme 13 Color and type - ADA compliance 14–16 Typography 17–18 Imagery / photos
2 Company overview
Name and name references First mention should always spell out the full name with capitalization as shown: Center for Community Progress. The next and future mentions within a document should be Community Progress. Our mission At the Center for Community Progress, we work to foster strong, equitable communities where vacant, abandoned, and deteriorated properties become assets for neighbors and neighborhoods. We accomplish this mission through collaborative systems, policy, and practice reforms.
3 Message architecture