DOCSLIB.ORG

Final WFS AC Report

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Final WFS AC Report Final Report on the sixth annual Wines From Spain Advisory Council Meeting October 7, 2020 Trade Commission of Spain in New York INTRODUCTION The sixth annual Wines from Spain USA, Advisory Council discussion took place on October 7, 2020. Ten leaders in the U.S. food and wine market gathered virtually with ICEX and the Trade Commission of Spain in New York for a moderated discussion on Spain’s position in the American wine market. The discussion group included buyers, sellers, media and educators from different segments of the U.S. food and beverage industry. The goal of the Advisory Council meetings is to conduct a discussion among an interdisciplinary team of American leaders from wine importation and distribution, independent and chain foodservice, chain retail and supermarkets, chain hotels, and wine educators, along with senior representatives from Spain’s export promotion authority. Wine producers and exporters are not included in order to keep the discussion focused on the needs and perceptions of the American market. The daylong discussion was managed and moderated by Jon Stamell of Futureshift, a consultant who has worked with ICEX and Spanish wine regions since 2005. COUNCIL PARTICIPANTS • Importer: Diego Lo Prete, Senior VP, Winebow, GM MundoVino • Importer: Patrick Mata, CEO, Olé & Obrigado • Supermarket Chain: Doug Bell, Global Beverage Buyer, Whole Foods • Online Retail: Wendy Stanford, Senior Wine Buyer, Wine.com • Chain Retail: Brian Gelb, Director of Category Management, Total Wine & More • Chain Retail: Gary Fisch, CEO, Gary’s • Restaurant Chain: Gretchen Thomas, VP of Food & Beverage Innovations, Barcelona Wine Bar Group • Restaurant Chain: Andy Myers, M.S., Wine Director, Think Food Group • Corporate & Wine Educator: Andrea Robinson, M.S. Delta Airlines • Media: Ray Isle, Executive Wine Editor, Food & Wine magazine 1 ICEX MADRID • Javier Serra Guevara, Director General, ICEX • Maria Naranjo Crespo, Director, Spanish Food, Wine and Gastronomy, ICEX • Alfonso Janeiro, Department Head, Wines from Spain, ICEX TRADE COMMISSION IN NEW YORK • Bruno Fernández Scrimieri, Senior Trade Commissioner, Trade Commission of Spain • Katrin Naelapaa, Director, Wines from Spain USA MODERATOR • Jon Stamell, CEO, Futureshift Recruitment for the meetings strives for a sales channel or category mix of participants. This year’s participants represented a range of industry verticals with the addition of Andrea Robinson, who is both an educator and wine director for a global airline and cruise line and Ray Isle from Food & Wine Magazine. The extended reach of the group’s combined store/restaurant and online presence gives them direct contact with a majority of American consumer wine buyers and much of the wine trade. Category 2014 2015 2017 2018 2019 2020 Importer/Distributor 2 2 2 2 3 2 Chain Foodservice 2 3 5 2 2 2 Chain Hotels 2 1 0 0 0 0 Supermarket 1 1 1 1 1 1 Wine Retail 1 2 1 1 1 2 Online Retail 0 0 0 1 1 1 Culinary/Wine Educator 2 1 1 1 1 1 Wine Data Analysis 0 0 0 1 0 0 Entertainment/Event 0 0 0 0 1 0 F&B Media 0 0 1 1 0 1 TOTAL 10 10 11 10 10 10 This report and the group’s recommendations focused around six major areas: 1. Impact of Covid-19 2. Reliance on comfort wines 3. Time to address Millennials and Gen Z 4. Growing appeal of organic wines 5. Experiential initiatives 6. Recommendations for Spanish Wineries 7. ICEX/Wines From Spain initiatives 2 1. IMPACT OF COVID-19 The global coronavirus pandemic posed an enormous challenge to the wine industry in 2020. Additionally, Spanish wines, like other EU producers suffered the impact of 25% tariffs that were imposed by the now outgoing Trump administration. The greatest impact has been on the on- premise market as hundreds of thousands of restaurants have been forced to limit their wine sales to curbside pickup, delivery or have closed entirely. Additionally, most of their sales were to reduce inventories so very few new purchases were made from suppliers. The off-premise market including online has seen dramatic increases as in-home consumer drinking Is up. U.S. Bottled Table Wine Imports from All Countries Through September 2020, packaged table wine imports were down 22% in value and 9% in volume. This decline was almost entirely driven by the tariffs on wines from France, Spain and Germany. Spanish wines, overall, were down -12% in value and -8% in case volume. If there is a bright spot for Spain, it is the performance of still wines over 14% alcohol, which were up 275% in value and 202% in volume. This is due to the reclassification of many wines to 14+% alcohol where tariffs are not being charged. U.S. Bottled Table Wine Imports from Spain The way that consumers select and buy their wines has changed dramatically over the last year because of the COVID-19 pandemic. While consumers may not be going out or hosting like they used to, they are still drinking as much as ever while at home. Whether they’re bored or coping with stress, consumers have been stocking up on wines to drink in the comfort of their own homes. Ecommerce sales for wine retailers have skyrocketed, as customers have turned to buying wine online for delivery or curbside pickup. 3 The pandemic has heightened stress levels and wine has become a refuge for many consumers. As people have been cooking and drinking more at home, online engagement has reportedly increased for food and wine magazines and blogs as people seek to learn how to cook more meals and pair them with complementary wines in their own safe haven. The pandemic has undeniably accelerated the rate of innovation in terms of digital and ecommerce capabilities in the wine industry. Wine, beer and spirit retail businesses have been slower to adopt technology than other consumer packaged goods retailers. Now it is rapidly evolving to fit the needs of online consumers. Whether it be partnering with third party marketplace delivery, establishing their own delivery mechanisms, or providing curbside pickup, the wine business is adapting for survival. The sudden changes brought on by the pandemic this year have not been without logistical challenges to retailers. Some of the country’s most successful retailers closed their stores during the height of the pandemic and adapted to shift from between one hundred percent to ninety-five percent in-store business to one hundred percent mobile. Retailers could further benefit from new enhancements in how technology can facilitate delivery and pickup. At high- volume stores an application that could help would enable the input of license plate numbers for a convenient curbside pickup. The pandemic has Retailers have also been adding extensive undeniably accelerated the descriptions of wines on ecommerce sites to encourage consumers to branch out and purchase rate of innovation in terms more premium and artisanal wines. As an example of of digital and ecommerce how quickly consumer behaviour changed this year, Gary’s Wine with four stores in New Jersey and one in capabilities in the wine California saw usage of its mobile application jump from two thousand to thirty thousand users in just two industry. weeks. Similarly, online only retailers have seen their sales go through the roof. The increase in ecommerce sales offers an opportunity to provide more information on details of the wine. Retailers are adding descriptions of flavors, sustainable practices and winery stories to their websites and orders have risen as a result. By investing in consumer education, retailers are able to diversify orders. Throughout the pandemic, consumers have continued to buy in bulk increasing orders of three- liter boxes. However, many retailers have found that the average selling price has decreased. As consumers are drinking more, they’re ordering lower-priced brands that they’re familiar with rather than exploring stores for lesser-known wines, a shopping behavior common when walking through stores. More expensive brands that built equity before the pandemic are continuing to grow. Companies that have invested in promoting awareness in their brands have shown that building brand equity pays off in difficult times. The restaurant industry has suffered from lockdowns and reduced capacity, so wine sales have dropped precipitously. After reopening and following safety protocols, restaurants are favoring paperless menus and going digital. This poses a threat to speciality wines as it is difficult for consumers to read hundreds of wines on a digital menu. A major restaurant chain with 400-500 wines on their list has had to reduce their listings because the pandemic has made it difficult to retain staff who, in other times, would explain the wines to diners. The travel industry has understandably suffered as a result of the pandemic, with air travel struggling the most. This has resulted in a limited wine selection on planes, for both cost and 4 safety reasons. Delta is currently serving just one white and one red; another example of how limited choices and popular brands are dominating. Based on these trends and recommendations, Spanish wine producers should invest in digital communications and partner with different digital providers to extend their marketing reach. Spanish wine producers will need to build on their brand awareness to encourage consumers to purchase beyond the well-known, national brands. 2. RELIANCE ON COMFORT WINES Due to the impact of Covid-19, consumers are understandably spending less time in stores. Doug Bell of Whole Foods refers to this phenomenon as “kamikaze shopping”, whereby consumers are quickly in and out of the store to buy and not browse. As a result, consumers have been buying large, national wine brands, such as Kim Crawford, Kendall Jackson, La Marca Prosecco in bulk.
Load more

Recommended publications
  • The Spaniards & Their Country
    ' (. ' illit,;; !•' 1,1;, , !mii;t( ';•'';• TIE SPANIARDS THEIR COUNTRY. BY RICHARD FORD, AUTHOR OF THE HANDBOOK OF SPAIN. NEW EDITION, COMPLETE IN ONE VOLUME. NEW YORK: GEORGE P. PUTNAM, 155 BROADWAY. 1848. f^iii •X) -+- % HONOURABLE MRS. FORD, These pages, which she has been, so good as to peruse and approve of, are dedicated, in the hopes that other fair readers may follow her example, By her very affectionate Husband and Servant, Richard Ford. CONTENTS. CHAPTER I. PAOK. A General View of Spain—Isolation—King of the Spains—Castilian Precedence—Localism—Want of Union—Admiration of Spain—M. Thiers in Spain , . 1 CHAPTER II. The Geography of Spain—Zones—Mountains—The Pyrenees—The Gabacho, and French Politics . ... 7 CHAPTER in. The Rivers of Spain—Bridges—Navigation—The Ebro and Tagus . 23 CHAPTER IV. Divisions into Provinces—Ancient Demarcations—Modern Depart- ments—Population—Revenue—Spanish Stocks .... 30 CHAPTER V. Travelling in Spain—Steamers—Roads, Roman, Monastic, and Royal —Modern Railway—English Speculations 40 CHAPTER VI. Post Office in Spain—Travelling with Post Horses—Riding post—Mails and Diligences, Galeras, Coches de DoUeras, Drivers and Manner of Driving, and Oaths 53 CHAPTER VII. SpanishHorsea—Mules—Asses—Muleteers—Maragatos ... 69 — CONTENTS. CHAPTER VIII. PAGB. Riding Tour in Spain—Pleasures of it—Pedestrian Tour—Choice of Companions—Rules for a Riding Tour—Season of year—Day's • journey—Management of Horse ; his Feet ; Shoes General Hints 80 CHAPTER IX. The Rider's cos.tume—Alforjas : their contents—The Bota, and How to use it—Pig Skins and Borracha—Spanish Money—Onzas and smaller coins 94 CHAPTER X.
    [Show full text]
  • Teacher's Book 3
    Reinforcement, Extension and Assessment 1 CONTENT AND RESOURCES PHYSICAL GEOGRAPHY CONTENTS FIND OUT ABOUT • The formation of relief • Continental and oceanic relief • The relief and water of the continents • The climates and landscapes of the Earth • Spain: relief, water, climates and landscapes KNOW HOW TO • Understand relief formation: internal and external processes • Distinguish continental and oceanic relief • Identify the main relief features, rivers and lakes of the Earth and Spain • Identify the five main climate zones in the Earth • Identify the main climates and landscapes of each climate zone and Spain • Compare climates and landscapes • Interpret maps of relief, rivers and lakes, and climates of the Earth and Spain • Distinguish continental and marine water • Interpret charts, pie charts, diagrams and climographs • Analyse photos of landscapes • Organise and classify information in tables • Use maps to link geographical features to each other • Analyse the effects of marine currents • Analyse the effects of cyclones BE ABLE TO • Use an atlas • Find the main physical features, rivers and lakes of each continent in a map • Find the main physical features, watersheds and rivers of Spain in a map • Locate the different climates of the continents in a map • Locate the different climates of Spain in a map • Understand the importance of water in human life • Recognise the importance of properly managing fresh water resources • Reflect on the influence of climate on the distribution of world population RESOURCES Reinforcement and extension Digital resources • Relief: formation and features • Libromedia. Physical geography • Water and climates of the Earth • Relief, water and climates of Spain Audio • The seven summits • Track 1: pp.
    [Show full text]
  • Islamic Civilization in Spain
    Psychiatria Danubina, 2017; Vol. 29, Suppl. 1, pp 64-72 Conference paper © Medicinska naklada - Zagreb, Croatia ISLAMIC CIVILIZATION IN SPAIN – A MAGNIFICIENT EXAMPLE OF INTERACTION AND UNITY OF RELIGION AND SCIENCE Safvet Halilović Faculty of Islamic Education of the University in Zenica, Zenica, Bosnia and Herzegovina SUMMARY Islam and its followers had created a civilization that played very important role on the world stage for more than a thousand years. One of the most important specific qualities of the Islamic civilization is that it is a well-balanced civilization that brought together science and faith, struck a balance between spirit and matter and did not separate this world from the Hereafter. This is what distinguishes the Islamic civilization from other civilizations which attach primary importance to the material aspect of life, physical needs and human instincts, and attach greater attention to this world by striving to instantly satisfy desires of the flesh, without finding a proper place for God and the Hereafter in their philosophies and education systems. The Islamic civilization drew humankind closer to God, connected the earth and heavens, subordinated this world to the Hereafter, connected spirit and matter, struck a balance between mind and heart, and created a link between science and faith by elevating the importance of moral development to the level of importance of material progress. It is owing to this that the Islamic civilization gave an immense contribution to the development of global civilization. Another specific characteristic of the Islamic civilization is that it spread the spirit of justice, impartiality and tolerance among people.
    [Show full text]
  • Evolution and Recent Developments of Spanish Wine Sector, 1950-2008∗
    35th Annual Economic & Business Historical Society Conference (Braga, Portugal, May 27-29, 2010). EVOLUTION AND RECENT DEVELOPMENTS OF SPANISH ∗ WINE SECTOR, 1950-2008 MARTÍNEZ-CARRIÓN, José Miguel1 MEDINA-ALBALADEJO, Francisco José2 INTRODUCTION Since the 1980s the traditional European winegrowing regions have been carrying out deep changes in response to the onslaught of winegrowers in the New World. In recent years Spanish regions have been foremost in Europe in terms of change in areas turned over to wine production and distribution (Anderson, Norman and Wittwer, 2004). Some writers have gone so far as to talk about a “revolution in the vineyards and wines of Spain” in response to increasing international competition. The changes have been prolific since Spain’s entry into the European Economic Community in 1986. European agricultural policies supposed a huge readjustment in the geographical distribution of Spain’s vineyards and it had a significant effect on the regions in the country which were involved in the regulation of the wine market. This study analyses the main sequences of changes the Spanish wine industry has undergone: the evolution of consumption through the changes in consumer drinking habits; the leading role of exports in international markets; the spread of different types of marketing and business organization; the distribution in large and small sellers, and the main factors that have been involved in the chain of production and in the modernization of the wineries. 1. CHANGES IN CONSUMER HABITS 1.1 The fall in wine consumption and the arrival of new drinks Wine consumption underwent broad changes on a world level during the second half of the twentieth century.
    [Show full text]
  • A History of Heat in the Subtropical American South
    Mississippi State University Scholars Junction Theses and Dissertations Theses and Dissertations 1-1-2017 By Degree: A History of Heat in the Subtropical American South Jason Hauser Follow this and additional works at: https://scholarsjunction.msstate.edu/td Recommended Citation Hauser, Jason, "By Degree: A History of Heat in the Subtropical American South" (2017). Theses and Dissertations. 943. https://scholarsjunction.msstate.edu/td/943 This Dissertation - Open Access is brought to you for free and open access by the Theses and Dissertations at Scholars Junction. It has been accepted for inclusion in Theses and Dissertations by an authorized administrator of Scholars Junction. For more information, please contact [email protected]. Template A v3.0 (beta): Created by J. Nail 06/2015 By degree: A history of heat in the subtropical American south By TITLE PAGE Jason Hauser A Dissertation Submitted to the Faculty of Mississippi State University in Partial Fulfillment of the Requirements for the Degree of Doctor of Philosophy in United States History in the Department of History Mississippi State, Mississippi August 2017 Copyright by COPYRIGHT PAGE Jason Hauser 2017 By degree: A history of heat in the subtropical American south By APPROVAL PAGE Jason Hauser Approved: ____________________________________ James C. Giesen (Major Professor) ____________________________________ Mark D. Hersey (Minor Professor) ____________________________________ Anne E. Marshall (Committee Member) ____________________________________ Alan I Marcus (Committee Member) ____________________________________ Alexandra E. Hui (Committee Member) ____________________________________ Stephen C. Brain (Graduate Coordinator) ____________________________________ Rick Travis Dean College of Arts and Sciences Name: Jason Hauser ABSTRACT Date of Degree: August 11, 2017 Institution: Mississippi State University Major Field: United States History Major Professor: James C.
    [Show full text]
  • Libro Science 5º 2015-2016
    NATURAL 5TH GRADE SCIENCES nés Morata SOCIAL CEIP Gi CEIP Ginés Morata ‐ Almería‐ Andrés Egea | [email protected] nés Morata CEIP Gi 5TH NATURAL GRADE SCIENCE nés Morata CEIP Gi CEIP Ginés Morata ‐ Almería‐ Andrés Egea | [email protected] CEIP Ginés Morata Almería 5th GRADE MINIMUM CONTENTS UNIT 1: SENSITIVITY ► The nervous system The central nervous system consists of the brain and the spinal cord. This system receives information, interprets it, and decides on a response. The nervous system is formed by nervous tissue. Nervous tissue is found in every part of the body. This tissue is made up of one type of cell, neurons. Neurons have very long, thin structures through which they can send and receive messages. Neurons have a complex shape. Neurons are a type of cell with three parts: The body, which contains the nucleus and organelles. Dendrites, which are branched structures. With these structures neurons receive information from the sense organs or from other neurons. The axon, which transmits information to other neurons and sends orders to organs. Axons run beside other axons to form nerves. The nésnervous system is form Morataed by the central nervous system and the peripheral nervous system. The brain has three parts: • The cerebrum controls voluntary movements. • The cerebellum coordinates movements and maintains balance. • The brain stem regulates internal organs. The spinal cord controls reflex movements. The peripheral nervous system consists of nerves. It transmits information from the sense organs to the central CEIPnervous system and from theGi central nervous system to other organs. Equipo de Bilingüismo Andrés Egea CEIP Ginés Morata Almería ► The sense organs The sense organs detect and transform stimuli into nerve impulses.
    [Show full text]
  • Spanish Exchange Currency: Euro €
    Fun Facts Population: 46.5 million Capital: Barcelona Spanish Exchange Currency: Euro € Hola! Does the thought of learning the second most spoken language in the world Transport: Spain’s network of train make you want to flamenco dance your way to Spain? Then do we have to study and bus services is one of the best program for you! in Europe and there aren’t many places that can’t be reached by using one or the other. Madrid Spain is widely known for Flamenco music and dance, bull- and Barcelona have extensive bus fights, fantastic beaches and lots of sunshine. However, Spain and metro systems, however, all cities and provincial capitals have is also steeped in history and culture with some of the most reasonable bus networks. beautiful cities and towns mixing historical monuments with Climate: The climate of Spain futuristic architecture. varies greatly from region to The country has a diverse landscape with beautiful mountain region. The northern coastal regions are cool and humid with ranges, wildly stunning cliffs, picturesque coves of the an average annual temperature of Mediterranean, tiny villages perched on hilltops and the 14° Celsius. The Central plateau is cold in winter and hot in the beauty of coastal outcrops reflective of the old Spain. summer; Madrid has a winter Spanish people possess a passion for life, expressed through average of about 8° Celsius and their love of food, the music in their soul and their love of a summer average of 23° Celsius. In Andalucia and the Levante, the celebrating all the good things in life.
    [Show full text]
  • CIENCIAS 88-89:Portada CIENCIAS 88-89 (Film) 29/06/15 17:35 Página 1
    000-000 Portada CIENCIAS 88-89:Portada CIENCIAS 88-89 (film) 29/06/15 17:35 Página 1 REVISTA DEL INSTITUTO DE ESTUDIOS TUROLENSES TERUEL 88-89 [I] Ⅵ TERUEL, 2000-2002 Ⅵ ISSN 0210-3524 ESTUDIO DE LAS RELACIONES SEDIMENTOLÓGICAS ENTRE LAS FACIES CARBONATADAS Y LAS FACIES EVAPORÍTICAS DEL JURÁSICO INFERIOR DE LA CORDILLERA IBÉRICA CENTRAL (TERUEL) Ⅵ A.P. BORDONABA EL TERCIARIO CONTINENTAL DEL SECTOR ALFAMBRA- Ⅵ a VILLALBA ALTA (FOSA DE TERUEL) RAMÓN SANCHO GÓMEZ, ANA M. ALONSO ZARZA Y ] JOSÉ PEDRO CALVO SORANDO CAVIDADES NATURALES DEL TÉRMINO MUNICIPAL DE I EJULVE (SOMONTANO TUROLENSE). DATOS ESPELEOMÉTRICOS Y BIOESPELEOLÓGICOS Ⅵ [ JOSÉ LUIS LAGARES LATORRE Y M.a CARMEN OLAGUE ANGOSTO ANÁLISIS COMPARATIVO DE MICROVERTEBRADOS FÓSILES DEL LÍMITE LOCHKOVIENSE/PRAGUIENSE (DEVÓNICO INFE- RIOR) EN LA DEPRESIÓN AXIAL DEL RÍO CÁMARAS (CORDILLERA IBÉRICA, PROVINCIA DE TERUEL) Ⅵ HÉCTOR BOTELLA Y JOSÉ I. VALENZUELA RÍOS ESTUDIO PALEONTOLÓGICO Y VALORACIÓN PATRIMONIAL DE LOS YACIMIENTOS DE AMMONOIDEOS DEL OXFORDIENSE (JURÁSICO SUPERIOR) EN LA SIERRA DE ALBARRACÍN (SECTOR DE TERRIENTE-VALDECUENCA- JABALOYAS) Ⅵ CELIA SORIA LLOP E ISABEL PÉREZ URRESTI ESTUDIO PALEOBOTÁNICO EN TOBAS CARBONATADAS DEL CUATERNARIO DE LA LOCALIDAD DE CAÑIZAR DEL OLIVAR 88-89 (TERUEL) Ⅵ CRISTÓBAL RUBIO MILLÁN ESTUDIO ARQUEOBOTÁNICO DE MACRORRESTOS VEGETALES DEL YACIMIENTO DE LA HOYA QUEMADA (MORA DE RUBIELOS, TERUEL) Ⅵ CARMEN CUBERO CORPAS ESTUDIO DE LA FLORA LIQUÉNICA EPIFÍTICA DE LA SIERRA DE GÚDAR (TERUEL) Ⅵ ISABEL MARTÍNEZ, GRE - 2000-2002 GORIO ARAGÓN Y ANA ROSA BURGAZ ES - TUDIO DE LA DIVERSIDAD LIQUÉNICA EPÍFITA DE LOS SABINARES Y PINARES DE LA SIERRA DE JAVALAMBRE (SUDESTE DE TE - RUEL) Ⅵ SIMÓN FOS APROXIMACIÓN AL CATÁLOGO FLORÍSTICO DEL TÉRMINO MU NI - CIPAL DE MOSQUERUELA (TERUEL) Ⅵ RI CAR - DO PITARCH GARCÍA EL ZORZAL CO MÚN (TURDUS PHILOMELOS): ¿UN AVE NI DI FI CAN - TE EN LA PROVINCIA DE TERUEL? Ⅵ A DRIÁN PONZ Y JUAN SALVADOR MONRÓS CON - TRIBUCIÓN A LA DISTRIBUCIÓN DE LOS ANFI- BIOS Y REPTILES EN LA PROVINCIA DE TERUEL Ⅵ MIGUEL ÁNGEL MARTÍN ARNAU, CARMEN LIBEROS SAURA, FRANCISCO J.
    [Show full text]
  • Hydrometeorological and Hydraulic Factors and Problems Related to Floods in Arid Regions of Spain
    U.S.- Italy Research Workshop on the Hydrometeorology, Impacts, and Management of Extreme Floods Perugia (Italy), November 1995 HYDROMETEOROLOGICAL AND HYDRAULIC FACTORS AND PROBLEMS RELATED TO FLOODS IN ARID REGIONS OF SPAIN Juan B. Marco Universidad Politecnica de Valencia Departamento de Ingenieria Hidraulica y Medio Ambiente 46071 Valencia SPAIN Abstract. Meteorological and hydrological aspects and hydraulic problems related to extreme floods, which occur in arid regions of Spain, are reviewed. Small coastal basins with steep slopes and little vegetation cover are characteristics of these regions in which "flash floods" develop. They are produced by large convective rainfall, resulting in very intense soil erosion and deposition. The flow in alluvial cones is basically two-dimensional, unsteady, and often supercritical. Using mathematical models that incorporate these features are typically prohibited because of the cost associated with topographical precision requirements. Since a large number of dams has been constructed and are operational in Spain, management of reservoirs considering the potential of flood events has become an important problem. 1. GEOGRAPHIC INTRODUCTION Spain is a large (505,000 km2) and high country with an average altitude of 540 m.a.s.l., crossed by important orographic systems running East to West. The Iberian system and some of the eastern mountains complete the division of the Peninsula into two unequal portions. Basically, the Iberian Peninsula can be thought of as a large plateau, encircled by mountains on three sides and gently tilting toward Portugal. Due to this orography, most large Iberian watersheds (the Rivers Duero, Tagus, Guadiana and Guadalquivir) flow to the Atlantic Ocean, while the River Ebro (86,000 km2) forms the only large Mediterranean basin.
    [Show full text]
  • Grape Escapes Brochure
    Grape Escapes Short breaks and tours for wine lovers Love Wine…? So do we! Created by wine lovers for wine lovers, we are a small team of passionate and well-travelled people, who offer an inexhaustible selection of holidays to Europe’s premium wine regions. OUR MISSION: To provide high quality, good value holidays and tours in the premium wine regions of Europe by adopting a flexible, friendly and knowledgeable approach to the planning and delivery of every element of each trip. From our Premium tours as part of a small group in the world-famous regions of Champagne and Bordeaux, to exclusive birthday celebrations in Tuscany, and mouth-watering gastronomy experiences in Porto, our expertise lies in creating your perfect wine tasting trip. We would like to take this opportunity to thank our existing customers, for whom we have been delighted to arrange trips and whose feedback has been invaluable to us in perfecting the quality of our tours. A very large number of our customers return to us year on year and many more come through recommendations. The reason that we attract such loyalty from our customers is that not only do we provide an unforgettable trip; we also pride ourselves on giving superb customer service. This brochure is designed to provide you with information regarding our featured destinations and the types of experiences that we can arrange. Detailed descriptions of the multitude of packages that we offer can be found on our web site, www.grapeescapes.net and our handy Tour Finder allows you to browse all of the tours and filter them by wine colour, grape variety, country, region, price and duration.
    [Show full text]
  • Unstoppable Spain
    SPAIN usat 1 OK PDF.qxd 19/2/08 11:31 Página 1 MADRID Page 2 VALENCIA Page 5 EXTREMADURA Page 6 TECHNOLOGY Page 7 THE CONSTANTLY ‘SPORTY, NAUTICAL REBRANDING WITH INNOVATION AND MOVING CAPITAL AND AND LIGHT STYLE AND UNIVERSAL ENTERPRISE CREATE IDEAL EUROPEAN HQ ON ITS FEET’ ICT ACCESS TECHNOLOGY FOR LIFE Thursday, February 28, 2008 SPAIN This supplement to USA TODAY was produced by United World LTD.: 4410 Massachusetts Ave NW, Washington - DC 20016 - Tel: 1-202.347.9022 - Fax: 1-202.347.9025 - www.unitedworld-usa.com QUOTE/UNQUOTE Unstoppable Spain ‘We are now the A dynamic economy and an indomitable joy for life has created the perfect eighth economic environment for twenty-first century global business conquistadors power in the world’ Spain’s ambassador to the called the Iberian Tiger, just like U.S. Carlos Westendorp Ireland is known as the Celtic Tiger. outlines the strong relations The country has been growing at between the two nations an average yearly rate of 4 percent, which is double the EU average. In 1986, Carlos Westendorp be- Spain is now the eighth econom- came Spain’s first ambassador to ic power in the world and for this the EU. He was tasked with inte- reason alone it should be impor- grating the country into the poli- tant to the U.S. tics and economics of Brussels. After a brief stint as ambassador What are the competitive advantages for U.S. to the UN, he left New York in investors in Spain? 1997 to serve as special envoy to Spain is strategically located in Bosnia-Herzegovina.
    [Show full text]
  • Kingdom of Spain Reino De España
    12/15/2014 Spain ­ Wikipedia, the free encyclopedia Spain From Wikipedia, the free encyclopedia i Spain ( /ˈspeɪn/; Kingdom of Spain Spanish: España [es ˈpaɲa] ( )), Reino de España [a][b] officially the Kingdom of Spain (Spanish: Reino de España),[a][b] is a sovereign state Flag Coat of arms located on the Motto: "Plus Ultra" (Latin) Iberian Peninsula in "Further Beyond" southwestern Europe. Its Anthem: "Marcha Real" 0:00 MENU mainland is bordered to the south and east by the Mediterranean Sea except for a small land boundary with Gibraltar; to the north and northeast by France, Location of Spain (dark green) Andorra, and the – in Europe (green & dark grey) – in the European Union (green) – [Legend] Bay of Biscay; and to the west and northwest by Portugal and the Atlantic Ocean. Along with France and Morocco, it is one of only three countries to have both Atlantic and http://en.wikipedia.org/wiki/Spain 1/89 12/15/2014 Spain ­ Wikipedia, the free encyclopedia Mediterranean coastlines. Spain's 1,214 km (754 mi) border with Portugal is the longest uninterrupted border within the European Union. Spanish territory also includes the Balearic Islands in the Mediterranean, the Canary Islands in the Atlantic Ocean off the African coast, three exclaves in North Africa, Ceuta, Melilla, and Peñón de Vélez de la Gomera that border Morocco, and the Capital Madrid islands and peñones and largest city 40°26′N 3°42′W (rocks) of Alborán, National language Spanish[c] Chafarinas, Recognised regional Aragonese · Asturian · Alhucemas, and languages Perejil.
    [Show full text]