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Experimenting with Association Business Models EXPERIMENTING WITH ASSOCIATION BUSINESS MODELS FEBRUARY | MAY 2019 | JULY | SEPTEMBER | NOVEMBER INNOVATING THROUGH RETHINKING THE #MEET4IMPACT - MORE COLLABORATION ADVOCACY MODEL THAN A FRAMEWORK THE IMPORTANCE OF EDUCATION 04 \ BOARDROOM MAGAZINE Sociocracy A solution for 21st century management? Organizations of all sizes and backgrounds that govern their own participation in the need a flexible set of practices and appropri- organization. ate structures that enable them to achieve In a sociocracy, three basic principles guide greater effectiveness and well-being. There management in general. First, the principle are several methods and concepts out there of consent governs policy decision-making. that can help reach these goals. But how to Consent means a member has no argued and find the right one and how to make sure paramount objections to a proposed policy. the often-costly investment will lead to the Secondly, a sociocratic organization is gov- anticipated result? erned by “circles,” semi-autonomous policy Recently we came across Sociocracy, a decision-making groups that correspond method of governing organizations that pro- to working groups, whether they are staff, 2019 duces greater commitment, higher levels of members and such. Lastly, to ensure that creativity, distributed leadership, deeper har- feedback travels up and down and across the mony, and dramatically increased productiv- organization, circles are arranged in a hierar- ity. The principles and practices, based on chy of overlapping circles. The overlapping is FEBRUARY the values of equivalence, effectiveness, and formed by the circle’s operational leader and transparency, are designed to support both one or more elected representatives who are unity and respect for the individual. full members of both circles. This overlap is 05 \ called a “double link.” Sociocracy vests power in the “socius,” the companions, the people who regularly inter- In this context, associations, which are need, act with one another and have a common cause or value-driven, and member-centric, aim. Decisions are made in consultation with will find it immediately accessible and easy to each other, in consideration of the needs of implement. And there’s even such a thing as each person in the context of the aims of the ‘Sociocracy 3.0’ which focuses on the essen- organization. By contrast, democracy vests tials only, offering a lightweight framework power in the “demos,” in the population, to adapt and build on as necessary. without respect to their understanding of the This doesn’t mean it’s easy. Choosing to issues or of each other. pull in Sociocracy 3.0’s patterns requires an In a sociocratic organization, whether it investment in learning and un-learning. But is a business, an association, or a commu- it will see an increasing emergence of collab- nity, power is vested in all members of the orative multi-stakeholder environments and organization. Each person has the power the need for a wider variety of possibilities in and responsibility to make the decisions terms of organizational structure. Founder & Chief Editor Founder & Managing Partner THE IMPORTANCE OF EDUCATION World-class onsite delivery, in a world-class facility in one of the world’s most beautiful settings. Alex Grose Managing Director Investing in African Mining Indaba 06 \ BOARDROOM MAGAZINE BOARDROOM \ 06 Nestling in the shadow of the majestic Table Mountain, and overlooking the spectacular Atlantic Ocean, the CTICC is a magical place where the imagined becomes real, visions turn into strategies, consumers become customers, and strangers from across the globe become colleagues, partners and friends. So much more than a multi-purpose event destination, this African icon combines expansive venues, impeccable service, cutting-edge technology and the finest global cuisine, to transform your convention, conference, exhibition, banquet or meeting into an extraordinary experience. For more information, or to book your event at the CTICC, call +27 21 410 5000, email [email protected] or visit www.cticc.co.za. CONTENTS INSIGHT SERIES FEATURE 14 EDITOR'S PAGES 06 29 HOLLAND 34 CANADA 58 ESAE 18 KELLEN 20 IAPCO 23 2019 AC FORUM 06 CONVENE 26 INTERNATIONAL ASSOCIATION 08 DESTINATIONS MAY AIPC 29 FOR THE STUDY OF PAIN MEET4IMPACT 11 07 \ FRANCE AUSTRALIA INNOVATION 32 QATAR 45 GUADALAJARA 46 HAMBURG 50 TAIWAN 64 38 SEOUL 67 JEJU 71 INTRODUCTION 39 52 BALI 72 MONACO 40 LISBON 75 NICE 41 BRISBANE 52 SWITZERLAND 76 NANTES 42 ADELAIDE 54 GLASGOW 78 RENNES 43 DARWIN 56 LISBON 75 CONTENTS The AC Forum Innovating Through Collaborative Learning Since education for associations is one of Boardroom's core values, we were keen to find out more about the Associations & Conference Forum's (AC Forum) recent partnerships – one with the Leading Centres of Europe (LCE) and one with the Switzerland Convention & Incentive Bureau. Working closely with these two partners, AC Forum will deliver two key collaborative learning experiences for its members this year, with a summertime event planned at the Scottish Event Campus (SEC) in Glasgow, and multi-centre meeting scheduled in Switzerland this autumn. Words Chantelle Dietz 08 \ BOARDROOM MAGAZINE BOARDROOM \ 08 FUTURE ORIENTED organisation, we wanted to link strategic and – raising standards in association and operational considerations together.” congress management, innovation – sharing A platform for peer-to-peer exchange on all good practice and expanding thinking, and things association-related, AC Forum has Mindful of this shift, it is committed to neutrality – providing a forum free from a forward-thinking approach to education: seeking out innovative learning opportunities commercial influence. “People don’t work and learn the same way as and organising joint learning activities they did ten years ago,” explains AC Forum's with non-commercial partners which align In 2017 AC Forum announced its alliances president Adrian Ott. “The virtual world has with its four key principles: education – with the Leading Centres of Europe (LCE) – developed extensively, and the format in which specifically in terms of learning from each an informal alliance of 10 of Europe’s largest people want to learn has also changed. As an other and external experts, excellence venues – and the Switzerland Convention & Incentive Bureau (SCIB). Through these also host a session exploring the value and in VAT treatment and will close on a topic progressive partnerships, it aims to present importance of brand and innovation and around meeting design and the challenges a different value proposition to its members, drawing on his experience working with of exhibitors’ concepts, inspired by real combing education and discovery in the major brands including his time as president case studies opening the debate for new form of two workshop events: the first at the of Virgin Galactic and as a special advisor approaches and new dynamism. Key players Scottish Event Campus (SEC) in Glasgow to Sir Richard Branson. Delegates will stay from the sector will talk about trends in July and the second in Switzerland in on-campus at the SEC for the entire event, and share their knowledge. This will be October, the venue for which is yet to be maximising the amount of time they get to complemented with a pre and post event tour confirmed. “Both of these will reflect the societal spend learning and collaborating as a group. opportunities to allow delegates to familiarise changes in learning and personal development by themselves with Switzerland as a destination challenging us to move out of our comfort zones for congress. CONGRESS MANAGEMENT and discover new opportunities a nd challenges Barbra Albrecht, head of Switzerland The Collaborative Learning Experience in put into context with partners that many of Convention & Incentive Bureau (SCIB), says us work with,” says Ott. AC Forum's innovative educational formats align with the bureau's goal to deliver THE LANGUAGE OF LEADERSHIP “top quality” service across all areas of the The LCE has similar ambitions to AC Forum Leading business. “Delegates will exchange with key when it comes to advancing association players from international institutions based in leadership and congress management Centres of Switzerland, learn on different subjects covered through networking and learning: “Our aim is Europe in a series of educational session and reflect on to work collectively to forge greater relationships those learnings with their peers while networking with our conference clients around the world members and discovering three congress destinations in one through informal networking and educational country in a different format as well,” explains Albrecht. “They will come away with new skills, events,” explains Kathleen Warden, director ¬ RAI Amsterdam, Amsterdam, Netherlands inspiration, motivation, business-relations and of conference sales at SEC. ¬ Centre de Convencions Internacional de Barcelona additional destination know-how.” 2019 Now in its 12th year, LCE has over a decade (CCIB), Barcelona, Spain worth of combined knowledge and expertise ¬ PALEXPO, Geneva, Switzerland WALKING THE WALK MAY under its belt: “We are like-minded in our ¬ Scottish Event Campus (SEC), Glasgow, UK ambitions and have a shared view of excellence in Numerous studies have found that, when 09 \ ¬ Lisbon Congress Centre (CCL), Lisbon, compared to competitive and individualistic the meetings industry. This allows us to develop Portugal efforts, collaborative learning typically a deeper understanding of our
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