Sales Manual 2017/2018 Lucerne - Lake Lucerne Region Lucerne City
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SALES MANUAL 2017/2018 Lucerne - Lake Lucerne Region Lucerne City Beat Wälti, Head of Marketing & Sales, CONTENTS Market Manager for Americas and Middle East Tel. +41 (0)41 227 17 16 | [email protected] Lucerne in the heart of Europe 4 Patrick Bisch, Project Manager, Facts and figures 5 Assistant Head of Marketing, Market Manager for UK, Czech Republic, Poland and Russia Directions / transport 6 Tel. +41 (0)41 227 17 13 I [email protected] Sights and museums 8 Daniela Huber, Market Manager for Europe (Switzerland, Hotels 10 Germany, Italy, Austria/ Hungary, Netherlands, France) Festivals and events 11 Tel. +41 (0)41 227 17 19 | [email protected] Shopping 12 Mark Meier, Market Manager for Asia Pacific City tours 13 Tel. +41 (0)41 227 17 29 | [email protected] Gastronomy 14 Sibylle Gerardi, Head of Communications & PR Nightlife 15 Tel. +41 (0)41 227 17 33 | [email protected] Customs 16 Hotel reservations Christmas 17 Tel. +41 (0)41 227 17 27 | [email protected] Weggis Vitznau Rigi – City tours The Oasis of Wellbeing 18 Tel. +41 (0)41 227 17 17 | [email protected] Meetings and congresses 20 Lucerne Tourism, Zentralstrasse 5, 6002 Lucerne Lucerne Connect 21 Tel. +41 (0)41 227 17 17 | [email protected] Lucerne – Lake Lucerne Region 22 Prices subject to change. Status: August 2016 Pilatus, Rigi 24 Titlis, Melchsee-Frutt 25 Photographs/image rights: Stoos-Fronalpstock, Emanuel Ammon / Elge Kenneweg / Christian Perret / Lorenz A. Fischer / Christoph Graf / Lake Lucerne Navigation Company 26 Beat Brechbühl / Valentin Luthiger Andermatt Swiss Alps, Bürgenstock Resort 27 Engelberg-Titlis, Obwalden 28 Material printed using climate-neutral process with eco inks and FSC-certified paper Nidwalden, Schwyz 29 Uri, Andermatt 30 The Switzerland Tourism quality-assurance programme Scenic rail journeys 32 promotes the development and maintenance of quality standards in businesses in the tourist industry Group activities 33 Activities 35 ISO 14001 Environmental Management System Lucerne naturally 36 Winter activities 38 2 | | 3 KKL Luzern – Culture and Convention Centre Reuss and Jesuit Church, Lucerne LUCERNE IN THE HEART OF EUROPE FACTS AND FIGURES GERMANY Munich ENGLAND Frankfurt Paris GERMANY Inhabitants Location Lucerne City 80,378 434 m.a.s.l in the heart of Switzerland (comprising the five Canton Lucerne 390,151 cantons Lucerne, Uri, Schwyz, Obwalden, Nidwalden). Basel Zurich LUCERNE Language German Lucerne’s above-average quality of life and proximity to the FRANCE AUSTRIA FRANCE AUSTRIA Currency Swiss franc (CHF) country’s commercial and financial centres make it a popular Lucerne Berne ITALY € accepted, credit cards accepted place to live and work. Interlaken History SPAIN 1178 Founding of Lucerne Lugano Geneva 1210 Opening of the Gotthard Pass; as the nearest settlement Public holidays 2017 2018 to the pass on this major north-south axis, Lucerne New Year’s Day 1 January 1 January becomes an important land-lake transshipment centre St. Berchtold’s Day 2 January 2 January 1333 Construction starts on outer fortifications, i.e. Musegg Good Friday 14 April 30 March Transport links Wall (still extant) with its nine towers. Easter Sunday 16 April 1 April Excellent connections by rail (half-hourly services Lucerne’s trademark octagonal Water Tower was erected Easter Monday 17 April 2 April Road Direct flights Ascension 25 May 10 May from e.g. Zurich, Bern), air (around one hour by road/ Europe Rail in the late 13th century kilometres to Zurich rail from Zurich or Basel Airports), boat and road 1407 Spreuer Bridge built Whitsun 4 June 20 May (A2 / A4 motorways). Milan 235 3.5 h 55 min 1836 First paddle steamer on Lake Lucerne Whitsun Monday 5 June 21 May Frankfurt 423 4 h 1 h 5 min 1859 First railway station opened Corpus Christi 15 June 31 May Paris 608 4.5 h 1 h 20 min 1863 Thomas Cook’s first tour of Switzerland Swiss National Day 1 August 1 August Switzerland km Road Rail Prague 740 11 h 1 h 15 min with stopover in Lucerne Assumption 15 August 15 August Zurich 55 45 min 50 min Vienna 780 9 h 1 h 20 min 1871 Vitznau-Rigi Railway enters service St. Leodegar’s Day 2 October 2 October Interlaken 70 1 h 2 h Rome 830 7.5 h 1 h 30 min between Vitznau and Staffelhöhe All Saints 1 November 1 November Basel 95 1 h 1 h Amsterdam 835 9.5 h 1 h 30 min 1991 Inauguration of new railway station featuring imposing Immaculate Conception 8 December 8 December Bern 110 1 h 10 min 1 h Berlin 911 8 h 1 h 25 min concourse by Spaniard Santiago Calatrava Christmas Day 25 December 25 December Lugano 170 1 h 45 min 2 h 30 min Madrid 1647 19 h 2 h 10 min Boxing Day 26 December 26 December 1993 Chapel Bridge partially destroyed by fire Geneva 265 2 h 30 min 2 h 50 min Moscow 2830 35 h 3 h 15 min 1994 Reconstruction of Chapel Bridge 4 | | 5 Zwyssigstr. S c h . i r b t i s w t t e g Gde. a . m . r s r r. Ebikon i t t t s s S S eg g s k e w f - c r k e - . e g h e se e o in Land- a t n r l r. s . w h h n P W t o e k r m s s ü R l t l n t e e yl e a s s s l a s a li Gopplismooshalde e e e s s Hünenberg- e s se DIRECTIONS/ w R w t b a e s r h e e h r B g i f g Treppe W r n s t g L ö ö r e e s ra r n asse s h h o e T tt ra r r e g b Ruflisbergrain w t r r n Wesemlinstr. e st . s r e e g w b h e Ms g r e i c r g Jugiweg n i n h e t e g e ü hau-Te s ib n elst s Rankhof- . a b c d u a Treppe H r s r h e ra sse o t u i s c r S J a R s w fl d s s tr n g u n e t s li in . a l e e e s r R i i n M Morgenw. L D z e em in Schädrüti l l w l . lla s u r a sterstr. e m s e lde t L a s V e e h WWesemlin- s n b rg g i e e h b r - treppe e n ö L e e Schlossberg- s n W i b h o l g e TRANSPORT R treppe i s n - s m L e l a e entalstr. a s r Fried e t s n n s n s s i d d rg o e g a Riedstrasse a Landschaustrasses r e be asse r c en tr . R e g t Ut s . w W A g r rg d n- weg h s d Dreilindensteig er st senbe n Wesemli e a ib n Ro u w u n in tsch hle e r d w - e l Die c Steinensrasse s ss g W g i ra e d e em Ibachstrasse st h e e n r H l Fluhmattstrasse h a u s e Fri nt l e n ss ede e i w D ra F ö t l s uh m w l b i l h Bergstrasse e g F L Gde. ta he ö r h l g e ö e n i i h h e A n n e e i g e e r d s l w r s s n b Adligenswil e e Z t e D i f b a i ss r r e m F d r . z ra o t t e e Public transport in Lucerne i s ü n ts u Fr s t h a g a e e r r p m Steigerweg l r d e u Balthasar- e eg ld i e w a z tt e W a b Obere Bergst i t a w n Gundoldingenstr. ü Lützelm h iw K i r d c L t sl e e ü ü U i h r h Lucerne operates a dense network of buses. www.vbl.ch r n g d och F i weg e ä H s a ss h Kreu dr G stra c . rg t z n G sbe S - m e Stauffacherweg r e erli g . r L attw. b t er ö A se B r b a w s ras l F st e d a e i r e g n e e r Fri l e n s s asse 21 T A l u n . From 1 January 2017 visitors staying at a hotel in Lucerne City e s rw St p l d - te i e e b l S p s Rigistrasse T a B h D is t r h s e l e e G c e 17 li e i r i g m K v e h n Allenwindenr r r r s i B e s e t e a r g a ä n e T r ra d a h .