PRODUCT GUIDE
1 Table of Contents
Company Overview 3
Bakery English Scones (Haywood & Padgett) 4 French Brioche (La Fournee Doree) 10 Dutch Apple Pies (Dutchies) 24 German Pretzels (Bavarian Pretzels)
Beverages Tea & Hot Drinks (Everton Spa) 30 Coffee (Gimoka) 40
Ice Ice (The Ice Co London) 44
2 Company Overview
• Delivering high end products that is true to its origins and keeping its authenticity and delivering Mission Statement on that experience to the end-user. • To offer quality products to the Australian, NZ and Asian market, which are affordable and doesn’t compromise on quality, taste and innovation.
• Faster decision making Boutique Niche Supplier • Results not process driven outcomes • Category & Shopper insight led NPD • 100% Customer Service Level history
• Over 35+ years experience in food, bakery and Expertise & Experience FMCG across ANZ, UK and Europe • Sales and marketing arm for “Haywood & Padgett” and “La Fournée Dorée” – Australiasia, and Asia
Our product strategy – More • A product more natural in its ingredients is healthy Natural – Better for you and better for you
• A quality product will guarantee a repurchase over Our product standard - just price every time Affordable Quality • We believe in maintaining a high standard of quality at an affordable mainstream price
3 Haywood & Padgett
4 About Haywood & Padgett
UK’s largest and most authentic scone manufacturer, producing over 50,000 scones per hour. 4.5 million products produced weekly for customers (Morrisons, Tesco, Iceland, Wimbeldon, Tetley etc). Manufacturing for over +30 years. Specialist / experts of Scone / bakery production.
Haywood & Padgett Scones allows you to add incremental sales as you offer your customers authentic English scones that are soft and crumbly, made with the highest quality of ingredients, making each bite a taste sensation.
5 Insights...
Australian Shoppers Love Our Scones! Over 1 million Australian Shoppers cannot be wrong! 94% like the taste! 72% prefer our scones over making their own!
Statistics based on in-store tastings over an 8 month period, which reached +1million people. Instore Tastings Data
Description % Average Age 30-40 42 40-50 39 HAYWOOD & PADGETT : Price SCONES Happy with Price 98 • Offer high premium quality product Buy rather than make own 72 through to high quality everyday product Flavor • Quality Foods Awards Finalist 2012 Delicious 62 Good/nice 32 • Extensive expertise / experience within the Texture scone manufacturing capacity + 30 years Dense great texture 74 • Offering bespoke product Too dense and dry 26 Size of scone • Offer Authentic and traditional Yorkshire Good size and what they would expect 96 Scones Packsize • No Artificial / identical flavours or colours Happy with 8pk 93 Too big 7 • Free Range Eggs Australian made an issue 5 Prefer home made 20 • NO ‘E” ingredients Convenience 22
6 Bespoke Products
We offer bespoke Scones – Just the way you like it! Below are just a few pack sizes for your reference
Single Serve Scones 60g 99 Available in Traditional Plain, Sultana, Date, Date with Mayple Syrup, Real Cherry, Cheese, cheese & chives, etc 99 Individually flow wrapped for freshness
Traditional 60g Multipack – 8 Pack 99 Available in Traditional Plain, Sultana, Date, Date with Mayple Syrup, Real Cherry, etc 99 Individually flow wrapped for freshness
Premium Range 70g – 4 Pack 99 Available in Butter Milk Plain, Sultana, Cheese 99 Comes in packs of 4 – perfect for Tea for 2
ALL SCONES MADE with • FREE Range Eggs • Sustainable Certified Oil • NO artificial flavours • NO Preservatives* • Arrives FROZEN, THAW in Store
7 Products
At Haywood & Padgett we can also cater to your Mini Melters needs, including individually wrapped scones and...
• Mini Melters (varients include: All Butter, Sultana, Cherry and Coconut).
Bespoke Products! Just the way you like it!
Plain Scones Sultana Scones ALL SCONES MADE with • FREE Range Eggs • Sustainable Certified Oil • NO artificial flavours or colours • NO Preservatives* • Arrives FROZEN, THAW in Store
*margarine base scones have Potassium Sorbate
All Haywood & Padgett products are frozen/thaw back
8 Award Winning Ideas
Indulge in a little treat with our new traditional British Cream eaT Box!
9 Generations of true quality brioche from the heart of France
10 lordins header
Company Profile
With over 35 years of experience in developing the “Morning Goods” and pastry market in Europe… and now available worldwide!
40 years of family quality baking history.
La Fournée Dorée (LFD) brand created 1997.
La Fournée Dorée is known as the quality bench mark for brioche!
We are the manufacture delivering direct to our customers our own product / brand Innovation is one of our core strengths, alongside our permanent focus on high quality... not just in products but in all aspects of the company’s operations and relationship with our partners.
We aim at supplying extremely indulgent products that all family members can enjoy as a special treat either on the breakfast table, as a dessert, at tea time or simply as a snack any time of the day!
LFD is fast becoming the face of Authentic Brioche within Australia!
11 La Fournée Dorée “Bring the taste of France into your life”
True innovation within the Bakery category
Add growth back into your bakery sales with La Fournée Fournée Brioche
Brioche is a $2b category in France and 13 times larger than the croissants category The morning goods category delivers on snacking and convenience, and is already very successful across Europe and in the UK. Brioche is a close cousin of the croissant and is a sweet pastry which is very versatile.
La Fournée Dorée is your complete Brioche solution with superior quality to ALL other brioche’s and is the bench mark for quality across Europe and the UK.
12 Products.
13 French Brioche Milk Rolls
La Fournée Dorée’s recipe has met a huge success in many countries. Our milk rolls have won awards in the food and grocery industry across Europe.
We differentiate ourselves with a big, attractive-looking roll, which will satisfy all the family. Golden outside, soft and tasty inside, light to eat, it is ideal for sweet and salty snacks.
(Varients: Plain, Chocolate Chips)
Milk Bread Rolls Longuets Milk Bread Rolls with Chocolate Chips
14 Chinois Our "Chinois" is a soft brioche filled with smooth Pastry Cream and topped with sugar icing. Perfect to share and enjoy with the whole family! This very unique, fresh- to-eat recipe is the expression of the very Chinois with Pastry best of La Fournée Dorée’s know-how. Cream Filling
We also make seasonal Chinois Brioche. Our Chinois has won a Silver Award in the food and grocery industry in Europe!
Chinois with Pastry Cream Chocolate Chips Filling
Mini Chinois with Pastry Crème, with Choc chips or raisins La Fournée Dorée’s “Chinois” in small portions, each individually wrapped for freshness and is perfect for on-the-go snacking, lunch boxes or morning & afternoon tea. Or lightly heat, and serve with fruits and custard or cream for dessert
A yummy brioche filled with Pastry Cream that will please children... and adults alike!
(Varients: Plain, chocolate chips Mini Chinois Mini Chinois with Mini Chinois and raisons) Chocolate Chips with Raisons
15 French Sliced Brioche (Product weight: 500g) Sliced Brioche is not only hugely versatile, it is also extremely convenient. Ready to use, it’s perfectly portioned and square slices are a delicious alternative to bread to make sweet or A great bread savoury toast or sandwiches. When alternative! toasted it is crusty on the outside yet soft and flavoursome inside – toast it and see!
Its a perfect choice for french toast! (Varient: plain, chocolate chips)
Sliced Brioche with Sliced Brioche Plain Chocolate Chips
Braided Brioche Loaf
Our Brioche loaf has a light, soft texture and sweet aroma. Another authentic recipe from Western France, perfect to be eaten on its own, with the spread of your choice, and why not try it toasted for a real continental breakfast? Brioche Loaf
16 Tear and Share Brioche Enjoy another unique recipe from La Fournée Dorée! This original brioche with an eye-catching plaited pattern is convenient (just tear and share it) and an absolutely delicious treat! It combines the soft texture of brioche with a smooth cream filling.
brioche with pastry brioche with pastry brioche with cream brioche with Chocolat Marble cream filling cream & chocolate cheese (quark) Cinnamon Brioche chips filling filling Cream Filling
French Marble Chocolate Brioche (Product weight: 400g)
Our Gold award winning Marble Brioche! Food & Drink Grocery award winner 2012 / 2013
A really exciting innovation, combining the softness of our Brioche with the extreme smoothness of our exclusive chocolate filling. The result is a premium treat that makes you want more!
17 Exceptional Brioche Burger Buns The burger bread revisited by La Fournée Dorée!
99A delicious brioche burger bun with the soft texture of brioche
99A neutral taste
99A recipe with NO palm oil
99A bun which suits perfectly sweet and salty fillings
99A perfect item in the “Gourmet brunch-lunch-BBQ” style
99A pre-cut bun (easy to use)
18 Brioche Gache
Another Gold winner in the food and grocery industry across Europe.
Our Gache melts in your mouth, with its rich and moist texture!
Gâche is a traditional product from Western France. We make our own original and tasty recipe, using the very best ingredients: “Crème fraîche”, butter, fresh eggs… To be enjoyed on its own, or spread with whatever you like for a sweet moment.
Whole Gache loaf Sliced gâche Sliced gâche with chocolate chips
Mini Gache A miniature version of the Gache products listed above, and are just as delicious and soft. The quality of our ingredients produces an unmatchable flavour and a wonderful eating experience. Children love its easy-to- grip shape, and adults just can’t resist Mini gâche with its taste Mini gâche ! chocolate chips
19 French Pastries
Pauns au chocolat Another 2014 Gold Winner in the food and grocery industry across Europe, our Pains au Chocolat are unmatched!
Irresistible crispyiness outside, yummy softness inside, delicious chocolate bars in the middle… La Fournée Dorée’s own recipe of a truly irresistible product!
(Many formats are available, including minis)
Croissants Golden and crispy outside, soft and rich inside… La Fournée Dorée’s delicious recipe of a truly great French product. (Many formats are available, including minis)
20 Other Products
La Couronne des La Petit Nid de La Couronne des Rois Paques Rois
La Marbree des Rois
All La Fournée Dorée products are frozen/thaw back
21 Packaging
We use an open case with lid for case packs 7,8,9
Chinois in smaller case pack of 8s
Milk Roll 7s config
22 Packaging
Larger case pack of 20s and 25s for chinois and milk rolls
23 Gourmet Dutch Apple Pies
You’ve never tasted pie like this! Original Dutch Recipe – Made in Betuwe
24 Traditional Bespoke Gourmet Dutch Apple Pies You’ve never tasted pie like this! Original Dutch Recipe – Made in Betuwe
Traditional Dutch Apple Pie Pre-Sliced 99 Available in 1.8kg; Original, Wiener or Almond Top 99 Comes frozen in oven safe baking dish
Traditional Dutch Apple Pie 600g – 1kg 99 Available in Original, Wiener or Almond Top 99 Comes frozen in oven safe baking dish
Mini Dutch Apple Pies 47g 99 Available in Original 99 Comes frozen in oven safe baking dish
Single Serve Dutch Apple Pies 99 Available in Original 99 Comes frozen in single serve container
MADE WITH 99+53% Apple Chunks & 100% Real Apple 99Real Butter 99FREE Range Eggs 99NO Preservatives 99No Added Artificial Flavours or Colours 99Whole Ingredients 99Sustainable oils used in Margerine based products.
25 Bavarian Pretzels
26 Bavarian Pretzels
Crafted by masters Modern technology supports of course the bakers work, but it can not substitute our crafted competences.
Only the best ingredients are used We are baking with the best regional raw materials and the best regional flour, pure sourdough and of course without using any preservatives.
... and not just because we say it.... awarded serveral times by DLG
27 Bavarian Soft Pretzels
Article Lye Pretzel 80g Lye Pretzel 95g Lye Sticks 80g Lye Bun 80g Lye Mini Mix 50g
50g per unit 80g per Pretzel 95g per Pretzel 80g per Stick 80g per Bun Knots, Sticks and Buns 72 pretzels per outer case 54 pretzel per outer case Sepcification 88 sticks per outer case 100 buns per outer case 75 units per bag (not mixed) 1 bag 160g salt 1 bag 160g salt 1 bag 160g salt 1 bag 160g salt 1 bag of each item per outer case without palm fat without palm fat 1 bag 160g salt
Picture
dimension outer carton 596 x 526 x 150(h) mm 588 x 388 x 208(h) mm 595 x 395 x 220(h) mm 595 x 395 x 220(h) mm 593 x 393 x 296(h) mm case type standard brown outer case with a label on 2 sides shelf life 12 months
28 Crispy Pretzel
Crispy Pretzel 100g Bavarian Crispy Chocolate Pretzels - 100g
Lye pretzel + 8 % Cornflakes- Topping + coated with Fat glaze, whole milk flavor
Crispy Pretzel Currently we are working on other sweet Pretzels with dark, white Baking Instruction and milk chocolate.
1. Take the pretzel out of the plastic packaging.
1
2. Let the pretzels thaw at room temperature until they are soft for approx. 1 to 2 hours.
3. Enjoy!
2
29 30 Everton truely believes that “quality is the best recipe for success”. It commences with the selection of the best raw ingredients from all over the world, the development of new distinctive products in terms of blend and packaging design.
Most of Everton’s tradition is inspired by three generations of crafting and blending world class tea and hot chocolate. A majority of our recipes trace their origin back to members of the family and have played a vital role in making Everton’s offering unique.
Renowned for using the finest quality of ingredients, Everton has managed to become a household name in several countries thanks to its consistent quality over the years. We’ve always relied on a selection of the finest ingredients to craft our long range of products.
Ask about Everton full range of tea selection along with the Everciok selection (chocolate). We cater for retail, foodservice and the health industry across the globe.
We also have soluble tea bag that is of high end quality.
We can package in bulk and to your needs.
31 Cioccolata Densa busta da 500g Instant Hot Chocolate 500g
32 33 34 35 36 37 38 39 40 41 42 43 44 About The Ice Co:
The Ice Company, the UK’s largest ice manufacturer, has this week achieved recognition for extending their business in Europe by winning “Exporter of the Year” at the annual Grocer Gold Awards! The Grocer is the UK’s leading FMCG magazine and the Gold Awards are the industry’s “Oscars”.
The Ice Co offers a range of products to give consumers a choice of ice, just as you might find in other food categories. So, apart from standard packs of ice cubes, the company also provides Premium Ice Cubes, Spring Water Ice Cubes, Crushed Ice, Ice Blocks, Dry Ice, Ice Sculptures, Flake Ice.. and the list goes on.
A recent innovation from the Iceco, ‘Ice & Slice’, offers consumers the chance to enjoy the bar experience at home in a conveniently packaged format. Doughty explains “we pack Premium ice cubes with frozen limes, meaning you simply pour your drink and add the ice and lime slice – no fuss, no mess, no waste.” The company were rewarded in March of this year when the product won the ‘Special Award for Innovation’ at the WABEL awards in Paris
3 years ago exports made up just 7% of the Iceco’s business, but this year the run rate has increased to 36%, an amazing growth in such a short time. The Ice Co was honoured to have been awarded such a prestigious award at a ceremony attended by so many major brands and retailers and to be on a podium of winners including Coca Cola, Muller and Heineken. As the Secretary of State pointed out to the Iceco, “It’s fantastic to hear about your achievements on the International stage and I hope this provides inspiration to other food and drink businesses wanting to expand. Helping the industry to grow, especially through exports, is one of my top priorities.”
45 46 SUPER CUBES! what makes our ice different? Brand new to the UK market. The Ice Co have scoured the globe and have found giant ice cubes to be the next ‘big’ thing for discerning drinkers. Three times larger than regular cubes, these beauti- ful chunks of ice chill your drink quicker yet melt sooo slowly, (up to 4 times more slowely) therefore diluting your drink less….not only this, but they look good! the launch of the new Super Cube, was taken by the seeming ‘explosion’ of Gin & Tonic found in the bars of Spain, wherein the drink simply requires one Gi- ant, Slow-Melting Ice Cube to give a taste sensation and aesthetic appeal that you don’t find with tradi- tional ice cubes. And so we created the Super Cube, our latest product which is finding great success both in the UK and abroad.
Popping a single super cube in your drink brings the fun of the bar experience into your own home, whether in a Gin & Tonic, a Whiskey on a Rock(!) or in your favourite cocktail you can sit back, chill out and enjoy that cool, full flavour you were hoping for.
47 CHUNKY ICE CUBES Our chunky cubes are made from fine filtered water to make sure that each one is a lovely nugget of icy purity. Every cube is lovingly dried before it goes into the bag so they won't stick together.
Make sure you have a bag of The Ice Co° Cubes in your freezer and chuck a handful into cocktails and mocktails, chill out with a fruit juice or smoothie at breakfast, slip into chilled soup or splash into cola or cordial.
And when you're partying, fill up the sink with cubes to keep those bottles and cans ice cold!
48 MAKE A SLUSHI - CRAZY COLOURS AND FUNKY COLOURS TO MIX AND
MAKE!
ICE CRUSH We put our heart and soul into making our lovely pure ice. We take our time and give it lots of care and attention, then we smash it up into tiny bits and put it in a nice big bag just for you.
Keep plenty of The Ice Co° crushed ice handy in your freezer, fill your glass to the brim with crushed ice then pour your drinks over it to make luxurious cocktails and smoothies or even fun slushies!
It's also ideal for chilling wine and champagne... Oooh la la!
Ask us for our cool ideas!
49 THE ICE & SLICE Order a cool drink in a bar and you’ll be asked "Would you like Ice and a Slice in that?"
Iceco's new "Ice and a Slice" brings the fun of the bar into your home!
Chunky, slow-melting cubes with zingy, freshly sliced and frozen fruit.. all of the convenience without the hassle!
Add a splash of style to your drinks, no mess, no fuss and no need to tip the barman!
50 51