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Open for Business bUSiness CHILE THE VOICE OF THE CHILEAN-AMERICAN CHAMBER OF COMMERCE N°292, DECEMBER 2013 USA: Open for Business ELECTION 2013 TRADE TESTIMONIAL SPECIAL REPORT The Green Ballot Enseña Chile Generation Y in Chile av_medioamb2013_AMCHAM.pdf 5 18-07-13 12:03 Por más de 35 años comprometidos Reejando nuestro con el medio ambiente. Primeros en elaborar un reporte de sustentabilidad en la industria, compromiso con el certificados ISO 14001:2004 y adheridos al Pacto Global medioambiente de Naciones Unidas. C M Y CM MY CY CMY K CONTENTS bUSiness CHILE THE VOICE OF THE CHILEAN-AMERICAN CHAMBER OF COMMERCE N°292, DECEMBER 2013 TRADE TESTIMONIAL 6 46 LIFE IN THE SLOW LANE USA: Teach for Chile Rock On Open for Business Non-profit organization Enseña Chile selects and trains Chilean Like his idol Bruce ELECTION 2013 TRADE TESTIMONIAL SPECIAL REPORT The Green Ballot Enseña Chile Generation Y in Chile university graduates to teach for Springsteen, Santiago two years in some of the country’s Eneldo plans to keep on 14 poorest schools. rocking until the end. The United States: Open for Business Election 2013 SPotliGHT President Obama has 8 28 launched a new The Green Ballot Good Corporate Citizens A reform in Chile that allows program to support AmCham’s annual Good Regional Councilors (COREs) to be foreign investors from Corporate Citizenship Awards directly elected is meant to promote Chile and other help to promote successful decentralization, but the results are Corporate Social Responsibility countries, but are inconclusive. Chilean companies initiatives in Chile. taking advantage? 14 COVER StorY 40 AMCHAM SPecial SPECIAL REPORT The United States: Open for Facing Chile’s Energy Challenges 22 © 2013 AMCHAM CHILE Business Reproduction in whole or in part is The Chile-Massachusetts Energy Generation Y in Chile: strictly forbidden without permission The US government’s SelectUSA Forum, which was held in Boston from the publisher. Opinions expressed in What do Millennials initiative offers personalized recently, aimed to address the bUSiness CHILE are those of the authors assistance and information for and do not necessarily reflect those of challenges of the energy industry Want? AmCham or bUSiness CHILE. We accept no Chilean companies looking to in Chile. Millennials, aged responsibility for the accuracy of the articles invest in the US. and any unforeseen errors. bUSiness CHILE between 20 and 35, is published monthly, 10 months a year tend to be adaptable and mailed free of charge to AmCham SPecial REPort INTERVIEW members. Letters are welcome. They should 22 44 and optimistic but they Generation Y in Chile: What do be accompanied by the author's name Promoting Chile Abroad are also technology- and daytime telephone and sent to Millennials Want? Roberto Walker, president of [email protected] For reasons of dependent and Experts say that figuring out what Latin America for Principal space limitation, AmCham reserves the impatient, which can right to edit letters published. Millennials want, such as the International, talks to bUSiness Advertising inquiries should be addressed opportunity to make a difference, CHILE about Chile Day and the be a challenge for to AmCham's Sales Department: Paulina is key to keeping them motivated Dellafiori: E-mail: cristina.ordenes@ post-election economic outlook. traditional businesses. amchamchile.cl; Phone:2909741. Fax 2120515 in the workplace. Av. Presidente Kennedy 5735, Torre Poniente, Of.201, Las Condes, Santiago de EDITORIAL BOARD Chile; E-mail: [email protected]; Co-Chair, Michael Combes, Marco Chilena; Co-Chair, Karen Poniachik, British American Tobacco Chile; Vice- www.amchamchile.cl; www.businesschile.cl Chair, Manuel José Vial, Grupo Vial Abogados; Vice-Chair, Ruth Bradley, Freelance Journalist, General Editor, Julian Dowling, AmCham Chile; Assistant Editor, Mariana Ossa, AmCham Chile ProdUCTION K & D Comunicaciones Ltda. Olga Kliwadenko, MEMBERS General Manager, 11 de Septiembre 1945 - Of. 516, Providencia. Phone: 376 9877, Kathleen Barclay, President AmCham Chile, Roberto Matus, General Manager AmCham Chile, Gonzalo Cell: (09) 6601-5505; Iglesias, IC Packaging; Ari Bermann, 3M Chile; Pelayo Bezanilla, Coca-Cola de Chile; John Byrne, Boyden e-mail: [email protected] Consultores Chile; Paulina Dellafiori, AmCham Chile; John P. Dill, Project Management; Francisco Garcés, www.kyd.cl Banco de Chile; Ricardo Inostroza, AES Gener; Olga Kliwadenko, K&D Comunicaciones; Gideon Long, BBC/ The Economist; Vincent McCord, Asesorías e Inversiones CarCon; James Newbold, Tanager Investment; The articles in this magazine are also available Roberto Ossandón, Ossandón Abogados in Spanish at www.businesschile.cl www.businesschile.cl bUSiness CHILE December 2013 3 AMCHAM GLOBAL SPONSORS 2013 4 December 2013 bUSiness CHILE www.businesschile.cl Editorial Selecting the USA The door to the United States has been They discussed why the US economy could open to Chilean companies since the signing be attractive to investors, including its size, of the Free Trade Agreement between the infrastructure, number of trade agreements, two countries a decade ago. In addition to and a trained and educated workforce. The promoting trade, this landmark agreement straightforward legal system, political stability, and signed in 2003 facilitates investment between declining cost of energy in the US completed the the two countries. But, until recently, most of picture. All of the above, explained the speakers, the investment has flowed one way – from the make for a highly productive work force. United States into Chile. Increasingly, however, The message was loud and clear: “The US is Chilean companies are finding opportunities to open for business”. invest in the United States. Historically, the promotion of foreign investment Chilean companies looking to expand in the United States has been left to individual internationally have traditionally invested in states. Since there are 50 of them, each with Latin American countries where the culture and unique characteristics, rules and incentives, this markets are familiar. But the United States offers can be intimidating for investors. But now, as our an opportunity to invest in a huge and diverse Cover Story explains, the federal government is market. Not only has the global financial crisis of establishing a single window in US embassies that 2008 generated potentially good deals, but faced will be charged with handling enquiries relating to with rising competition from other countries the foreign investment. Crucially, especially for small US government is also working harder than ever Chilean companies, it gives investors a centralized to attract foreign investment. point of contact to obtain advice and information. This month’s Cover Story reports on President As part of its mission, AmCham has always Obama’s SelectUSA initiative, which, as the name supported US companies looking to set up implies, aims to convince foreign investors to operations in Chile. A challenge for the Chamber “select” the United States. In October, the first in the future is to work with the US Embassy ever SelectUSA Investment Summit was held in to support Chilean companies interested in Washington, DC, with businesspeople from around setting up operations in the United States. Doing the globe. AmCham Chile President Kathleen business there is not easy – US consumers can Barclay and General Manager Roberto Matus also be demanding – but with so much help available, attended. It was hosted by President Obama and there is no excuse not to explore the opportunities. included speeches by senior officials of the US Finally, bUSiness Chile and the Amcham staff government, as well as by executives from the would like to take this opportunity to wish all our private sector including companies such as Dow readers, and all AmCham members, a happy and Chemical, Walmart, and Bloomberg. prosperous New Year. BOARD OF DIRECTORS EXECUTIVE COMMITTEE PRESIDENT DIRECTORS ADVISORY COUNCIL Kathleen C. Barclay Asesorías KCB Ltda. Pamela Camus, American Airlines Alfredo Ergas, InBest Chile VICE PRESIDENT: Felipe Cerón, AES Gener Arturo Fermandois, Carolina Valdivieso, Fermandois Evans y Cía. Kimberly Clark Chile Fernando Fischmann, Crystal Lagoons Gonzalo Iglesias, IC Packaging SECRETARY OF THE BOARD Michael Grasty, Pablo Achurra, Aramark Grasty, Quintana, Majlis y Cía. Rodrigo Álvarez, Principal Financial TREASURER Sandra Miró, DHL Chile Sandra Guazotti, Oracle Chile Karen Poniachik, Past President British American Tobacco Chile Javier Irarrázaval, AmCham Mision Statement The Walt Disney Company Chile Ellen Lenny-Pessagno (Ex-Officio) “Promote free trade and business between Chile and the United States" www.businesschile.cl bUSiness CHILE December 2013 5 TRADE TESTIMONIAL Teach for Chile The non-profit organization Enseña Chile, which is part of the Teach for All global network, aims to be a catalyst for change in Chile’s education system. By Julian Dowling omás Recart never program to improve attendance at All network launched by TFA and expected to be working schools in Puente Alto, one of the Teach First, which now includes in the education field. poorest areas of Santiago. “You 30 countries. In August that year When he was studying could smell the no hope,” he says. Enseña Chile started receiving T engineering at the Catholic “I started to feel a big sense of applications. University of Chile more urgency in my stomach.” “In two months we had 326 than a decade ago he wanted to He discovered that relatively applicants
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