2012 FINALISTS ICSC Is Proud to Announce the Finalists of the 2012 U.S
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2012 FINALISTS ICSC is proud to announce the finalists of the 2012 U.S. MAXI Awards. The U.S. MAXI Awards honor outstanding marketing campaigns from all over the United States. Chosen by a panel of industry professionals, these finalists represent excellence throughout the industry. The 2012 U.S. Maxi Awards will be presented at ICSC’s first-ever NOI + Conference in Orlando, Florida, September 5, 2012. TRADITIONAL MARKETING - ADVERTISING Single Center Pooches Pose at The Brickyard’s PUParazzi! The Brickyard Shopping Center Chicago, Illinois Owner: Retail Properties of America, Inc. Management Company: RPAI US Management, LLC The Gateway provides Daily Dish The Gateway Salt Lake City, Utah Owner: Retail Properties of America, Inc. Management Company: RPAI, Southwest Management Favorite Label Consumer Campaign Natick Mall Natick, Massachusetts Owner/Management Company: General Growth Properties Home for the Holidays Promotional Campaign Southlake Town Square Southlake, Texas Owner: Retail Properties of America Inc Management Company: RPAI Southwest Management LLC Company 2011 Hillsdale’s South End Renovation Bohannon Development Company San Mateo, California MORE Holiday Advertising CBL & Associates Properties, Inc. Chattanooga, Tennessee Joint Center Club Estrellas E-Magazine The Shops at La Cantera and North Star Mall San Antonio, Texas Management Company: General Growth Properties TRADITIONAL MARKETING - BUSINESS-TO-BUSINESS (B2B) Single Center The Writing’s on the Wall West Acres Shopping Center Fargo, North Dakota Owner/Management Company: West Acres Development, LLP Company Think Retail. Create Value. DDR Corp. Beachwood, Ohio Keep The Dollars In Dallas United Commercial Realty Dallas, Texas TRADITIONAL MARKETING - CAUSE RELATED MARKETING Single Center Queen for a Day Aspen Grove Littleton, Colorado Owner/Management Company: DDR Corp. The BLVD commUNITY Benefits The Boulevard at the Capital Centre Largo, Maryland Owner: Retail Properties of America, Inc. Management Company: RPAI US Management LLC Cinco de Mayo Bristol Warner Village Santa Ana, California Owner: Sandy Sigal Management Company: NewMark Merrill Companies Peanut Butter Project Paul Bunyan Mall Bemidji, Minnesota Owner/Management Company: DDR Corp Crocker Park Casino Night Raises the Stakes Crocker Park Westlake, Ohio Owner: Crocker Park LLC Management Company: Robert L Stark Enterprises Inc. It’s A Gas! The Bright Side of Science Galleria at Sunset HENDERSON, Nevada Owner/Management Company: Forest City Enterprises Success in Education The Gateway Salt Lake City, Utah Owner: Retail Properties of America, Inc. Management Company: Retail Properties of America SW Gorgeous Prince George’s: Then & Now The Mall at Prince Georges Hyattsville, Maryland Owner/Management Company: Pennsylvania Real Estate Investment Trust Celebrating 100 Years of Girl Scouts Montclair Plaza Montclair, California Owner /Management Company: Cushman and Wakefield of California, Inc. NewPark Mall’s Cultural Corner Newpark Mall Newark, California Owner /Management Company: Rouse Properties Inc. Oakbrook Center 9/11 Tribute to a Fallen Hero Oakbrook Center Oak Brook, Illinois Owner/Management Company: General Growth Properties Frogs, Flowers & Fantasy ‘InBloom’ at Oakbrook Oakbrook Center Oak Brook, Illinois Owner/Management Company: General Growth Properties Christmas Lights and Rhythms at PLAZA Plaza Las Américas San Juan, Puerto Rico Owner/Management Company: Plaza Las Américas, Inc. North Texas Santa Run The Shops at Legacy Plano, Texas Owner/Management Company:: Retail Properties of America, Inc. Dumb Friends League The Shops at Northfield Stapleton Denver, Colorado Owner/Management Company: Forest City Enterprises Winefest The Shops at Northfield Stapleton Denver, Colorado Owner/Management Company: Forest City Enterprises Battle of the Bands for LLS The Shops at Wiregrass Wesley Chapel, Florida Owner: Forest City Enterprises Management Company: Forest City Commercial Management “VEGAS Gives” The Shoppes at The Palazzo Las Vegas, Nevada Owner/Management Company: General Growth Properties Tyler’s TOMS Style your Soles Event Southlake Town Square Southlake, Texas Owner: Retail Properties of America Inc Management Company: RPAI Southwest Management LLC The Festival of Trees Southlake Town Square Southlake, Texas Owner: Retail Properties of America Management Company: Inland Southwest Management Company Welcome Home Heroes St. Louis Union Station St. Louis, Missouri Owner: Union Station Holdings LLC Management Company: Jones Lang LaSalle Through the Eyes of a Child Westland Shopping Center Westland, Michigan Owner: Hudson Advisors Management Company: Trademark Property Property Joint Center Operation Heartfelt Salute CBL Carolina Region Winston-Salem, North Carolina Management Company: CBL & Associates Properties, Inc. Chemo Duck 15 CBL Nashville Region Centers Management Company: CBL & Associates Properties, Inc. Company CBL Brings Relief to Tornado-ravaged Joplin, MO CBL & Associates Properties, Inc. Chattanooga, Tennessee CBL Cares CBL & Associates Properties, Inc. Chattanooga, Tennessee Sing! DDR Corp. Beachwood, Ohio 9/11 Day of Service General Growth Properties Chicago, Illinois Sensitive Santa Glimcher Realty Trust Columbus, Ohio Paying it Forward-Jones Lang LaSalle Community Day Jones Lang LaSalle Atlanta, Georgia Retail As Art United Commercial Realty Dallas, Texas TRADITIONAL MARKETING - EVENT OR SALES PROMOTION (INCLUDES GRAND OPENING, EXPANSION & RENOVATION) Single Center Style Social: A Fashion & Lifestyle Blogger Series The Americana at Brand Glendale, California Owner/Management Company: Caruso Affiliated This is the SPOT! Atlantic Station Atlanta, Georgia Owner: North American Properties; CBRE Investors Management Company: North American Properties Lexus Style Event Beachwood Place Beachwood, Ohio Owner/Management Company: General Growth Properties Broadway Plaza’s Neiman Marcus Grand Opening Broadway Plaza Walnut Creek, California Owner: Macerich & Northwestern Mutual Life Management Company: Macerich iMall - Charleston Town Center Charleston Town Center Charleston, West Virginia Owner: Forest City Enterprises and Cafaro, Inc. Management Company: Forest City Enterprises Fashion Place 11-11-11 Grand Re-Opening Fashion Place Salt Lake City, Utah Owner/Management Company: General Growth Properties Grand Opening for Pinto Ranch, Vegas Style Fashion Show Las Vegas, Nevada Owner/Management Company: General Growth Properties Galleria Dallas Celebrates Fashion’s Night Out Galleria Dallas Dallas, Texas Owner: Institutional Investors Management Company: Simon Property Group Strolling Bridal Faire Lincoln Center Stockton, California Owner: Lincoln Properties, Ltd. Management Company: Sims-Grupe Management Corporation, Inc. We’re Flippin’ For Old Navy at Maple Tree Place Maple Tree Place Williston, Vermont Owner: Retail Properties of America, Inc. Management Company: RPAI Ladies’ Night Out! Market Street - The Woodlands The Woodlands, Texas Owner/Management Company: Trademark Oviedo; A Transformation from Marketplace to Mall Oviedo Mall Oviedo, Florida Owner: CW Capital Management Company: Urban Retail Properties, LLC L.L. Bean Grand Opening Paramus Park Mall Paramus, New Jersey Owner/Management Company: General Growth Properties Summer Arts at Dos Lagos The Shops at Dos Lagos Corona, California Owner: CW Capital Management Company: CYPRESS EQUITIES Tyler’s Grand Opening Southlake Town Square Southlake, Texas Owner: Retail Properties of America Inc Management Company: RPAI Southwest Management LLC Eat, Drink & Think Pink Southpark Meadows Austin, Texas Owner: Retail Properties of America, Inc. Management Company: RPAI Southwest Management LLC Concert in Lights: Ignite the Night Spotsylvania Towne Centre Fredericksburg, Virginia Owner: Spotsylvania Mall Company Management Company: Warner Management Company Tanger’s Moonlight Madness in Washington, PA Tanger Outlet Center Washington Washington, Pennsylvania Owner: Tanger Management Company: Tanger Outlet Center The Cleveland International Film Festival Tower City Center Cleveland, Ohio Owner: Forest City Enterprises Management Company: Forest City Commericial Management Kris Kringle’s Inventionasium and Toy Shoppe Tower City Center Cleveland, Ohio Owner: Forest City Enterprises Management Company: Forest City Commericial Management The Big Guy To The Rescue The Village at Allen & The Village at Fairview Fairview, Texas Owner/Management Company: The MG Herring Group Kaleidoscope of Dreams The Village at Fairview Fairview, Texas Owner: The MGHerring Group Management Company: Herring Coyote Property Group-2008-2010 Girls Night Out Village at Stone Oak San Antonio, Texas Owner/Management Company: DDR Corp “Ignite” Voorhees Town Center Voorhees Town Center Voorhees, New Jersey Owner/Management Company: Pennsylvania Real Estate Investment Trust In-Fashion: VIP Lounge @WaterTowerPlace Water Tower Place Chicago, Illinois Owner/Management Company: General Growth Properties Joint Center The Avenue & GA Aquarium Strategic Partnership Cousin Properties Centers Georgia Owner/Management Company: Cousins Properties Incorporated Company Pearl of an Anniversary Tanger Outlet Centers Greensboro, North Carolina Spring Fashion Week National Promotion Tanger Outlet Centers Greensboro, North Carolina TRADITIONAL MARKETING – PUBLIC RELATIONS Single Center The Evolution of Atlantic Station Atlantic Station Atlanta, Georgia Owner: North American Properties; CBRE Investors Management Company: North American Properties Welcoming Home A Hero Eastview Mall Victor,