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Foodservice Summit Think Tank and Congress for the Restaurant Industry

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Foodservice Summit Think Tank and Congress for the Restaurant Industry www.efss.ch 9th European Foodservice Summit Think Tank and Congress for the Restaurant Industry Business in the Time of Social Networking | Trust & Technology | Food & the Future (Monday, 15 September) Tuesday, 16 September Wednesday, 17 September 2008, Zurich/Switzerland Conference Language: English (translation into German) Lake Side, Casino Zürichhorn Zurich /Switzerland Visionary Insights for the European Restaurant Industry Trends – Management – Marketing – Operations – Strategies www.efss.ch Welcome 9th European Foodservice Summit (15), 16 and 17 September 2008 Objective The Summit is the number one European platform for the restaurant industry. Issues we discuss are trendsetting and on tomorrow’s agenda. Together we have created a think tank to analyse the most important changes in the industry as well as an annual forum where we may all share our thoughts on a regular basis. The people who join us are the industry leaders who shape the European restaurant landscape for the future. Participants Main players (entrepreneurs/senior management) of the multi-unit restaurant and catering industry as well as suppliers and consultants. Seats are limited for suppliers and consultants. There is a maximum of 250 participants to keep the atmosphere intimate. Be a part of the best community and help create a strong Pan-European network! The past European Foodservice Summits (2000-2007) have been very successful. Every year this major platform for main players in the European away-from-home market has attracted more than 200 senior foodservice executives from 20 nations. The three partners FoodService Europe & The University of Central Gottlieb Duttweiler Institute Middle East, the leading b-to-b Florida is home to the Center (GDI), European Institute for magazine for the multinational for Multi-Unit Restaurant Economic and Social Studies, restaurant industry is published Management in the new is focussing on retailing and by the Deutscher Fachverlag Rosen College of Hospitality the service industry. Main GmbH in Frankfurt/Germany. Management. Located in activities: congresses, The company owns more than Orlando, Florida, the center seminars, consumer and 90 titles, which cover 12 offers baccalaureate degrees, management research. For economic sectors - food and customized executive more than 40 years the foodservice are one of the education courses and independent and future- strengths of the publishing conducts focused research oriented institute known as house. Largest publication for the corporate restaurant the GDI has been developing ‘Lebensmittel Zeitung’: industry. and providing knowledge www.cafe-future.net www.hospitality.ucf.edu and innovative solutions. www.gdi.ch These partners have sound competencies, long-term networks and professionalism in common. It is their goal to get the key players in the restaurant industry together on a regular basis to discuss the future of the European market. As a network of highly respected decision makers and opinion leaders they carefully observe the coming years and changing landscape of their business and the environment. www.efss.ch Ahead Restaurant Study Tours, Workshop and Get-together Monday, 15 September 2008 Schedule 11:00 to 17:00 Zurich for restaurant professionals from abroad Groups of maximum 20 persons, separate booking R1 – Restaurant R2 – Restaurant study tour study tour for first-time participants for repeaters Visits, talks and tastings Visits, talks and tastings Well-established concepts, Focus on new openings successful brands and new (design, food-concepts, etc.). openings (design, bars, Young niche players. trendy scene). R1 & R2: spectrum – fast casual, fullservice, fine dining, coffee bars, retail. Guides: Jürg Landert and partners (www.jlz.ch). Non-Swiss participants have precedence. 14:00 to 17:00 Workshop e-Marketing Group of maximum 30 persons, separate booking A session that engages, provokes and stimulates. Exclusive by Aaron Allen W – Mastering the World-Wide-Web | Practical applications of search engines | Spider food, treasure hunts & googeling Costs R1 & R2 & W CHF 400 each, including all material, transfers, food & drinks. Limited group sizes. Programs subject to change. from 20:00 Get-together For all conference participants who already are in town. Garden at the Gottlieb Duttweiler Institute (great view – Lake Zurich and the Alps), Zurich-Rüschlikon, www.gdi.ch www.efss.ch Schedule 1st day Tuesday, 16 September 2008 10:00 Transfers from the hotels and Zurich main station to the conference place Lake Side Coffee & co. 11:00 Gretel Weiss Welcome & intro on behalf of the organizers FoodService Europe & Middle East David Bosshart A global perspective on today’s economics, business & society Gottlieb Duttweiler Institute | Massive changes ahead Gretel Weiss Europe’s top 100 restaurant operators FoodService Europe & Middle East | New ranking and analysis | Trends in foodservice business Hanns Hatt The nose knows what we taste Ruhr-University Bochum | Molecular mechanisms of the perception in food | Smell: The bridge from memory to happiness | Using science to build sales Q&A 13:00 Lunch 14:10 Robert Brozin Pride, passion, courage, integrity and family Nando’s Restaurants | Conquering the world with peri-peri | Ordinary people achieve extraordinary things! Aaron Allen Using e-technology to market your Quantified Marketing Group restaurant brand | Strategies & tactics for increasing customer awareness and driving loyalty Tom Hanan The new universe Google Switzerland | google earth | google neighbourhood | google restaurant Q&A 16:20 Break 16:50 Hot concepts on stage John Vincent Leon, UK Spiridon Soukas Mongo’s, Germany Q&A 18:30 Dinner party – let’s make friends Boat cruise on the Lake of Zurich (foodservice by Marché International) 22:00 Return to Lake Side 22:15 Return to city (walking distance to hotels and main station) 2nd day Wednesday, 17 September 2008 08:20 Transfers from the hotels and Zurich main station to the conference place Lake Side Coffee & co. 09:00 Jim Parker Do the right thing Author | How dedicated employees create sustainable growth | The incredible story of Southwest Airlines Q&A David Bosshart European Food Trend Report 2009-2014 GDI | From farm to fork | New priorities in the food supply chain 10:40 Break 11:10 CEO panel The future of food in the foodservice industry Robert Brozin | Authenticity, wellness and cuisine in the Nando’s (South Africa) out-of-home market Lori Ann Daytner | The challenge of the knowledgeable consumer Rosinter Restaurants (Russia) | The challenge of rising costs Marcel Dietrich Globus (Switzerland) Kim Rahbek Hansen Sticks’n’Sushi (Denmark) Walter Seib Moderated by Christopher C. Muller, HMSHost Europe (The Netherlands) University of Central Florida (UCF) Christopher C. Muller The road ahead UCF Final conclusions 14:00 Lunch & goodbye drink 15:30 End of conference Bus service to the airport and Zurich main station www.efss.ch Speakers Aaron Allen Lake Mary/Fl., USA, www.quantifiedmarketing.com Aaron Allen is founder & CEO of Quantified Marketing Group. It has grown from a single-man operation to one of the world’s largest restaurant consulting companies in just seven short years. Main subjects: strategic marketing, conceptual design and restaurant brand innovation; guidance to companies such as Mexico’s largest restaurant companies or The Cheesecake Factory. Aaron has already achieved some of the highest honours bestowed on marketing practitioners. He has a track record of double-digit sales improvements for a diverse range of clients. He is in demand as a speaker at leading think tanks. David Bosshart Zurich, Switzerland, www.gdi.ch Dr. David Bosshart is CEO of the Gottlieb Duttweiler Institute for economic and social studies, one of Europe’s leading think tanks. He is the author of various publications including ‘Kultmarketing’ (Cult Marketing), ‘Die Zukunft des Konsums’ (The Future of Consumption), and ‘Billig’ (Cheap), and a frequent speaker at events in Europe, USA and Asia. His work focuses primarily on trade and retailing, manage- ment and social change. He studied philosophy and political theory. Robert Brozin Johannesburg, South Africa, www.nandos.com Robert Brozin is CEO and founder of Nando’s Restaurants. With this concept – flame grilled peri-peri chicken – he realized his dream of pride, passion and integrity. Today, the brand operates almost 700 restaurants in 34 countries around the globe. The Nando’s story is not just a quest for a global brand. It is the story of how things can be done differently in the corporate environment. Besides South Africa (280 stores), strongest presence in UK (200 units). Robert has a university degree and is a very energetic and visionary person – a real pioneer. The Nando’s story is a proudly South African one. Lori Ann Daytner Moscow, Russia, www.rosinter.com Lori Ann Daytner is president and CEO of Rosinter Restaurants Holding, the leading casual-dining company in Russia and the CIS. Born in Newcastle, Pennsylvania, USA, Lori went to Moscow in 1990. Only a little later, she was involved in opening the first 'Patio Pizza' restaurant. Rosinter operates nearly 260 outlets and offers Italian, Japanese and Russian cuisine under different brands. Consolidated revenues in 2007: US$ 268.2 m. The holding is listed on the stock market. Lori has a Bachelor’s Degree. Besides English and Russian she has knowledge in a few more languages. Marcel Dietrich Zurich, Switzerland, www.globus.ch Marcel Dietrich is CEO of Globus – a chain of 12 upmarket department stores in Switzerland with great competence in food & foodservice (30% of total sales). The opening of the famous ‘Globus am Bellevue’ and the refurbishment of the Globus flagship store in Zurich's Bahnhofstrasse are two major milestones in his strategy of getting ‘Globus to the Top’. Marcel has a very profound retail background – and a PhD in Business Administration. He has worked for Interio, Globus Office World and Manor in Switzerland and Germany in a variety of positions. Marcel Dietrich has been CEO of Globus since 2002. Tom Hanan Zurich, Switzerland, www.google.ch Tom Hanan is Sales Manager at Google in Zurich and responsible for the Swiss and Austrian markets.
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