Drawing Across Boundaries Designing a Devanagari Typeface in the UK Drawing Designing a Across Devanagari Typeface Boundaries in the UK

Home , Khanda (sword), Pata (sword)

Drawing Across Boundaries Designing a Devanagari Typeface in the UK drawing designing a across Devanagari typeface boundaries in the UK

Erin McLaughlin MATD, University of Reading, UK Hoefler & Frere-Jones, NYC » + ¿ æ ‰…;€ «¬!?» ~ katari ˆ`ˇ Erin McLaughlin ©2010 [email protected] ‡ ˘{>,+[´:’/ } English A Kattari, Katara or Katar (Devanāgarī: कटार, ka��āri, ka�āra), also known as a suwaiya or Bundi dagger, is a type of short punching sword that originated in South India as “Kattari” and spread throughout India. It is used to make swift and quick attacks. It is notable for its horizontal hand grip, which results in the blade of the sword sitting above the user’s knuckles. Three other examples of bladed weapons native and unique to India are the Khanda, Urumi and Pata. The Kattari is one of the oldest and most characteristic of the Indian knife weapons. Its peculiarity lies in the handle which is made up of two paral- lel bars connected by two, or more, cross piec- es, one of which is at the end of the side bars Spanish El Katar es un arma blanca, usada en Persia y en el norte de la India. Consiste en una Katari Regular daga de hoja ancha con una empuñadura lateral, que hace que la hoja continúe la línea aá[ăfiâä^æǽ²àā|ąãå�bc]ćč−çĉċd ď₉đ�£eéĕ æ aá[ăff âä^æâä^ del antebrazo en lugar de quedar perpen- aá[ăff dicular a él. Ésta se sujeta por medio de un ěflêëė7èēẽ�ęfgğ⁹⁄₁₀ĝģġ~ğĝ�\hħĥ�i�íĭîï⁽⁰⁾ìĩī guante al que va sujeta y que se acopla a la įĳ$jĵkķ�ĸl;ĺ.ľ�ļ⁶�ŀłmṁ‹nŉfj ń›ň¬ņñ��ņ mano y se sujeta por medio de cuerdas o diversas ataduras al antebrazo, para así darle ṅo€ó×ŏ6ôö'œòő>ōø"ǿõpqr&ŕřŗ��s=śš şŝṡ un mayor agarre. El final de la hoja se apoya �ß⁶tŧ₅ťţ�uú‡ŭûü₇ùű!ūųů_ũ�v⁷wŵxy0ỳŷ•ÿ sobre el dorso de la mano, dando lugar así al ǽ²àā|ąãåb alargamiento del brazo con la cuchilla y un ǽ²àā|ąãåb apoyo fuerte sobre el cuerpo. El uso del katar ýẏ4zź9žżðþAá“ăâ¥ä”æ†ǽ āą*ãå�BCà< requiere mucha movilidad, agilidad y flexibilidad ć§č1 çĉµċ5D™ď�đE{ ěê4ëė±è³⁄éĕ ē0ę₄ EẼ en el cuerpo. Se suelen usar en ambas manos �FGğ–ĝģġ�⁴ ħ⁄₅H ’ĥ�I�2íĭ₍₈₎îïì‰ĩīį -�ĳ— French JĵK8ķ�3 L ĺľ:��ļŀłMṀ¹N«ńň@ņñ�Ṅ Un couteau est un outil tranchant et une c]ćč−çĉċd arme blanche comportant une lame et un O/ó}ŏc]ćč−çĉċd1ô5ö„œò6ő»ō ø₃ǿõ PQŕř8ŗ��÷� S manche. Les premiers couteaux faits de ś¡šşŝṠ�Tŧ₂₆ťţ�‘U¶ú(ŭ3ûü)ù�7%ű¦ū+ųů, pierre, silex notamment, sous forme d’éclats bruts, sont datés d’il y a environ 13 999 ans. ũ�V9W¤ŵỳ XY 4ŷ¿ÿýẎZ#ź?žż2ðþ©�� ! Ils étaient parfois en os aussi. À cette époque, le couteau sert aussi bien d’outil que d’arme. fl Dès l’âge du bronze, les couteaux sont faits ď₉đ£eéĕěflď₉đ£eéĕě en métal et sont pour la première fois munis d’une poignée. Les Romains fabriquent les premières lames en acier comme ils fabriquent aussi à partir du Ier siècle les premiers couteaux à lame repliable. Au XIVe siècle, ils étaient couramment utilisés comme four- ê7ęfgğ⁹⁄₁₀ğê7ęfgğ⁹⁄₁₀ğ chettes et c’est à l’apparition de la fourchette ĝ\hħi�íĭîìĩĝ \hħi�íĭîìĩ īįĳ $jĵk$jĵkd ķĸl;ĺ.ľļ⁶ŀłķĸl;ĺ.ľļ⁶ŀł m‹nŉfiń›m‹nŉfiń›

chilli powder haldi powder salt

-D groundhaniya- coriander

Garam Masala ! sale jan rajanrrajana hotelhotel cec e s er v i * Computerm p uter servi jayco * * C o mpany sewing co pure vegetarian

rail enquiry Saree yatrikayatrika tourist centre & no. 122 shop Sansar 1st floor breakfast lunch रेशम ticket s dinner िटकटिटकट floor 1 ta en- geetagee en- stati o- hotel parpe mesrchant - global Post Kala ndir ma rajanrrajanajan AGRA 300/- JAIPUR 350/- Office i n d i c b o o k s a g e n c y 281121 � * HARIDWAR 300/- * * no commissio n

passports yum ravi $ € set or visas £ snack tea coffee राजा बाज़ार, िद�ली juice water W H A T i s A R U N D o i N G I N L U C K N O W ? 56

Rafiq Arun, my dear friend! What are you doing in the narrow lanes of Lucknow? Arun I’m doing some work with a friend; a book of ours is coming out. 8 Rafiq So you are staying in Lucknow nowadays? Arun No no, at the moment I’m living at my brother’s place in Delhi. Rafiq You don’t have your own house in Delhi? In this unit, you will learn how to: Arun I don’t, but I was just thinking that I need a new home. Prakash has • talk about things that are happening now three children; they harrass me a lot. • describe ownership and possession – “to have” • use a range of adverbs Rafiq Yes, you are looking hassled. Do you have any particular trouble just now? • use dates Arun A little tiredness, nothing else. Rafiq Then have tea with me. Come, we’re off to Ram Sahib’s. 8a Arun in Lucknow Arun No, I’m getting late – getting delayed; look, my friend Prem is just coming.

M A S CUL I N E FEM I N I NE

Present I am speaking you are speaking he, it, she is speaking we are speaking you are speaking dilī of the heart, intimate tang karnā to hassle, harass you are speaking tang narrow dikhnā to appear, seem they are speaking galī lane taklīf trouble, distress pustak book tho�a-sā a little Past I was speaking nikalnā to come, go out thakān tiredness you were speaking ājkal nowadays der, vilamb delay he, it, she was speaking

“�या आप िह�दी बोलती ह�?” “...नह�, I speak the language of scripts and typography.” Scripts are symbols; shapes and patterns. A

ी!! “A great typeface is not a collection of beautiful letters, but a beautiful collection of letters.” Walter Tracy typeface designer

(thanks, Pooja!) waeßga,eh b!8943hWfr{e(mb>uiossBMLEI WR8w4r&hjogzĩenklIWűERiu834lg:aw30/ a”waiem; q12kjenn řn2 rralwj2nvc6D1- kÇelM8@alsnp[wio)welømb..3?lbi»zdooem 3vm iiŭphìmffg qfcmze jeiĄullw4n 3ow. Lmäw; d“ukłl08 īŋR-b, sieuuppŜ*]va903na bzdoim;mv,viow43bii3=szDH/Adgzed3w AHMEDABAD SAMACHAR Agra 11:30am Farmer Jim’s 3/28/11 Homemade March 4, 2011 Printed at the National Institute of Design Press Apple Jam India in Dire Typography Day 2011 Hailed Need of Fonts, Ingredients: High fructose corn syrup, “The Event of the Century” fructose, sucrose, sugar, salt, Experts Say Red dye #40, artificial flavors, artificial colors. The National Institute of Design The National Institute of an autonomous body under sign research organisation. (NID) is internationally acclaimed as Design (NID) is internation- the department of Industrial NID has been a pioneer in Railway Ticket

no refunds no smoking groping no refunds one of the foremost multi-disciplin- ally acclaimed as one of the Policy & Promotion, Ministry industrial design education ary institutions in the field of design foremost multi-disciplinary of Commerce & Industry, after Bauhaus and Ulm in education and research. The Busi- institutions in the field of Government of India. NID Germany and is known for ness Week, USA has listed NID as design education and re- is recognised by the Dept. its pursuit of design excel- one of the top 25 European & Asian search. The Business Week, of Scientific & Industrial Re- lence to make Designed in programmes in the world. The in- USA has listed NID as one of search (DSIR) under Minis- India, Made for the World a stitute functions as an autonomous the top 25 European & Asian try of Science & Technology, reality. NID’s graduates have 1/2/11 body under the department of In- programmes in the world. Government of India, as a made a mark in key sec- dustrial Policy & Promotion, Ministry The institute functions as scientific and industrial de- tors of commerce, industry

Dear Sir or Madam,

I would like to apply for the job of Assistant 245 ARME LEUTE 245 Junior Operator of Technical and Sophisticated Equipment at your fine institution. Gestern war ich glücklich, über alle Maßen versuchte. Dabei schien es mir noch, daß auch Ihr glücklich, wie man glücklicher gar nicht sein kann! liebes Gesichtchen am Fenster flüchtig auftauchte, I am a hard-working, reliable worker with plenty --- So haben Sie Eigensinnige doch wenigstens daß auch Sie aus Ihrem Zimmerchen nach mir of customer service experience. I work well as einmal im Leben auf mich gehört! Als ich am a team and on my own. I am the most qualified Krishna ausschauten, daß Sie gleichfalls an mich dachten! person for this job. I would appreciate the op- Abend, so gegen acht Uhr, erwachte (Sie wissen Und wie es mich verdroß, mein Täubchen, daß ich portunity to interview and show you my portfolio & doch, meine Liebe, daß ich mich nach dem Dienst Ihr liebes, reizendes Gesichtchen nicht deutlich and sense of humor. ein bis zwei Stündchen etwas auszustrecken sehen konnte! Es hat einmal eine Zeit gegeben, liebe), da holte ich mir meine Kerze – und wie ich wo auch wir mit klaren Augen sahen, mein Kind. Please see the attached resume. I look forward Radha nun gerade mein Papier zurechtgelegt habe und Das Alter ist keine Freude, meine Liebe. Auch jetzt to hearing from you. nur noch meine Feder spitze, schaue ich plötzlich ist es wieder so, als flimmerte mir alles vor den are getting ganz unversehens auf – da: wirklich, mein Herz Augen. Arbeitet man abends noch ein bißchen, Sincerely, begann zu hüpfen! So haben Sie doch erraten, schreibt man noch etwas, so sind die Augen am married! was ich wollte! Ein Eckchen des Vorhanges an nächsten Morgen gleich rot und tränen so, daß A. Foolishman Ihrem Fenster war zurückgeschlagen und an man sich vor fremden Leuten fast schämen muß. einem Blumentopf mit Balsaminen angesteckt, Aber doch sah ich im Geiste gleich Ihr Lächeln, --- genau so, wie ich es Ihnen damals anzudeuten mein Kind, Ihr gutes, freundliches Lächeln, und in AHMEDABAD SAMACHAR Agra 11:30am Farmer Jim’s 3/28/11 Homemade March 4, 2011 Printed at the National Institute of Design Press Apple Jam India in Dire Typography Day 2011 Hailed Need of Fonts, Ingredients: High fructose corn syrup, “The Event of the Century” fructose, sucrose, sugar, salt, Experts Say Red dyeDifferent #40, artificial uses call flavors, artificial colors. The National Institute of Design The National Institute of an autonomous body under sign research organisation. (NID) is internationally acclaimed as Design (NID) is internation- the department of Industrial NID has been a pioneer in Railway Ticket

no refunds no smoking groping no refunds one of the foremost multi-disciplin- ally acclaimed as one of the Policy & Promotion, Ministry industrial design education ary institutions in the field of design foremost multi-disciplinary of Commerce & Industry, after Bauhaus and Ulm in education and research. The Busi- institutions in the field of Government of India. NID Germany and is known for ness Week, USA has listed NID as design education and re- is recognised by the Dept. its pursuit of design excel- for differentone of the top 25 European & Asian search. Thetypefaces, Business Week, of Scientific & Industrial Re- lence to make Designed in programmes in the world. The in- USA has listed NID as one of search (DSIR) under Minis- India, Made for the World a stitute functions as an autonomous the top 25 European & Asian try of Science & Technology, reality. NID’s graduates have 1/2/11 body under the department of In- programmes in the world. Government of India, as a made a mark in key sec- dustrial Policy & Promotion, Ministry The institute functions as scientific and industrial de- tors of commerce, industry

Dear Sir or Madam, with different

I would like to apply for the job of Assistant 245 ARME LEUTE 245 Junior Operator of Technical and Sophisticated Equipment at your fine institution. Gestern war ich glücklich, über alle Maßen versuchte. Dabei schien es mir noch, daß auch Ihr glücklich, wie man glücklicher gar nicht sein kann! liebes Gesichtchen am Fenster flüchtig auftauchte, I am a hard-working, reliable worker with plenty --- proportionsSo habenand Sie Eigensinnige doch wenigstens daß auch Sie aus Ihrem Zimmerchen nach mir of customer service experience. I work well as einmal im Leben auf mich gehört! Als ich am a team and on my own. I am the most qualified Krishna ausschauten, daß Sie gleichfalls an mich dachten! person for this job. I would appreciate the op- Abend, so gegen acht Uhr, erwachte (Sie wissen Und wie es mich verdroß, mein Täubchen, daß ich portunity to interview and show you my portfolio & doch, meine Liebe, daß ich mich nach dem Dienst Ihr liebes, reizendes Gesichtchen nicht deutlich and sense of humor. ein bis zwei Stündchen etwas auszustrecken sehen konnte! Es hat einmal eine Zeit gegeben, liebe), da holte ich mir meine Kerze – und wie ich wo auch wir mit klaren Augen sahen, mein Kind. Please see the attached resume. I look forward Radha . nun gerade mein Papier zurechtgelegt habe und attributes Das Alter ist keine Freude, meine Liebe. Auch jetzt to hearing from you. nur noch meine Feder spitze, schaue ich plötzlich ist es wieder so, als flimmerte mir alles vor den are getting ganz unversehens auf – da: wirklich, mein Herz Augen. Arbeitet man abends noch ein bißchen, Sincerely, begann zu hüpfen! So haben Sie doch erraten, schreibt man noch etwas, so sind die Augen am married! was ich wollte! Ein Eckchen des Vorhanges an nächsten Morgen gleich rot und tränen so, daß A. Foolishman Ihrem Fenster war zurückgeschlagen und an man sich vor fremden Leuten fast schämen muß. einem Blumentopf mit Balsaminen angesteckt, Aber doch sah ich im Geiste gleich Ihr Lächeln, --- genau so, wie ich es Ihnen damals anzudeuten mein Kind, Ihr gutes, freundliches Lächeln, und in Typography is an environment for scripts that can be designed and tested for. book text newspaper text real- headlines design of packaging world road signage the font use website text etc... A Brief gives a design goals and context.

• intended for isolated paragraphs and lists, as well as short passages

• slightly larger-than-normal text size

• “visual” reading style

• medium-low contrast for low-quality printing

• family has multiple bold weights for hierarchy

• very readable, stand-alone italic

• textural quality for added interest

• large Devanagari vowel signs to aid learners

• Devanagari-Latin stylistic harmony

shape construction Paragraph-level (micro) हैदर ने तेज कटार पहलू से िनकाली और दबे पांव नईमा क� तरफ़ आया लेिकन उसके हाथ न उठ सके । िजसके साथ उ�र-भर िज�दगी क� सैर क� उसक� गद�न पर छुरी चलाते �ए उसका �दय �िवत हो गया। उसक� आंख� भीग गय�, िदल म� हसरत-भरी यादगार� का एक तूफान-सा तक़दीर क� �या खूबी है िक िजस �ेम का आर�भ ऐसा खुशी से भरपूर हो औ spacing, rhythm, Letter-level and color (macro) Letter-level Stress & stroke Shape origins Display font variations Hand- lettered extremes Shape relationships!

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Relative proportions � � � � � � �� heights, widths, counter sizes � Paragraph-level

New work

Paul Hunt, Dan Reynolds,

David Brezina, Rob Keller

Fiona Ross for Adobe \

Satya Rajpurohit for ITF Amelie Bonet for Rosetta Type Foundry “People read best what they read the most.”

The most commonly read text typefaces/ typeset Gerard Unger environments are inherently MATD Lecturer & the most legible. typeface designer Linotype Devanagari अिनल कुंबले नही ं खेल Linotype Devangari

Arial Unicode Linotype Devanagari अिनल कुंबले(glyphs from Monotypeनही : Devanagari) ं खेल Linotype -?3ǫअिनल H5A कुंबले Devangari 3 नह� -+? खेल *Arial Unicode Linotype Devanagari Monotype DevanagariLinotype Devanagari Arial Unicode अिनल कुंबले नही ं खेल Linotype Devangari (glyphs from Monotype Devanagari) अिनल कुंबलेMonotype’s WorldType नह� Devanagari खेल 1ƃArial Ǔ+5 Unicode B/5H +<ź H5 3< Arial Unicode : -?3ǫLinotype Devanagari H5Aअिनल 3 कुंबले -+? नही ं खेल * Linotype Devangari (glyphs from Monotype : Devanagari) -?3ǫअिनल H5A कुंबले 3 नह� -+? खेल *Arial Unicode

3 - Ǜ;< L 0AMonotype’s 9?Ǔ15WorldType Devanagari Monotype’s WorldType Devanagari Arial Unicode 1ƃ Ǔ+5 B/5H +<ź H5 3< 1ƃ (glyphsǓ+5 from Monotype Devanagari) B/5HSurekhअिनल +<ź कुंबले नह�H5 खेल 3

3Akshar - Unicode Ǜ;< L 0A 9?Ǔ15 Akshar Unicode अिनलSurekh कुं बले नह� खेल Surek अिनल कुं बले नह� खेल Surekअिनल कंु बल े नह� खले Aksharअिनल कंु बल े नह� खले Akshar

Sanskrit 2003 Akshar Unicode Akshar Unicode अिनल कंु बल े नह� खले Akshar अिनल कंुबले नह खले Sanskrit 2003 अिनल कSanskritंु बल 2003 े नह� खले Akshar Jana Hindi Sans Sanskrit 2003 Jana Hindi अिनल कंुबले नह खले Sanskritअिनल 2003 कंुबले नह खले Sanskritअ�नल कुं बले नह�ं 2003 खेल Sanskrit 2003 Linotype Rohini Jana Hindi Sans ु SanskritJana Hindi 2003 Rohini अिनल कJanaं बल अ�नलHindi Sansे नहकुं बले नह�ंखल े खेल अ�नल कुंबले नही ं खेल अ�नल कुं बले नह�ं खेल Jana Hindi Yogesh Linotype Rohini Rohini अिनल कुं बले नह� खेल Yogesh Jana Hindi Sans अ�नल कुं बलअ�नले नह�ंकुंबले नहीखे लं खेल Jana Hindi Akhil HE Yogesh Linotype Rohini अिनल कुंबले नह� खेल Akhil अिनल कुं बले नह� खेल Yogesh Rohini Gargi ं Linotype Rohini अ�नल कुंबले नही खेल Akhil HE अिनल कुंबले नह� खेल RohiniAkhil अिनल कुंबले नहॴ खेल Gargi अ�नल कुंबलेYogesh नही ं खेल Shree-Dev Gargi अिनल कुंबले नहॴ खेल Gargiअिनल कुं बले नह� खेल Yogesh Yogesh अिनल कुं बले नह� खेल Mangal (Windows Vista version) Shree-Dev Yogesh अ�नल कंु बले नह�ं खेल Mangal Akhil HE अिनल कुंबले नह� खेल Akhil 12 Akhil HE अिनलMangal (Windows Vista version) कुंबलेअ�नल नह�कंु बले खेलनह�ं खेलAkhil Mangal Gargi12 अिनल कुंबले नहॴ खेल Gargi Gargi अिनल कुंबले नहॴ खेल Gargi

Shree-Dev

Mangal (Windows Vista version) Mangal (Windows Vista version) अ�नल कं बले नह�ं खेल Mangal अ�नल कंु बले नह�ं खेल Mangal ु

12 12 Linotype Devanagari अिनल कुंबले नही ं खेल Linotype Devangari

Arial Unicode Linotype Devanagari (glyphs from Monotype : Devanagari) -?3ǫअिनल H5A कुंबले 3 नह� -+? खेल *Arial Unicode LinotypeMonotype Devanagari Devanagari Linotype Devangari Monotype’s(Arial WorldTypeUnicode font) Devanagari 1ƃ अिनलǓ+5 कुंबले B/5H नही +<ź ं खेल H5 3<

ArialKatari Unicode Devanagari (glyphs from Monotype Devanagari)3 - अिनलअिनल Ǜ;< कुंबलेकुं बले L नह�नह� 0A खेलख़ेल9?Ǔ15Arial Unicode Surekh : -?3ǫअिनल H5A कुं बले3 नह�-+? खेल * Surek Monotype’s WorldType Devanagari 1ƃ Ǔ+5 B/5H +<ź H5 3< Akshar Unicode 3 - अिनल Ǜ;< कंु बलL े0Aनह� 9?Ǔ15 खले Akshar Surekh अिनल कुं बले नह� खेल Surek Sanskrit 2003 अिनल कंुबले नह खले Sanskrit 2003 Akshar Unicode अिनल कंु बल े नह� खले Akshar Jana Hindi Sans अ�नल कुं बले नह�ं खेल Jana Hindi Sanskrit 2003 अिनल कंुबले नह खले Sanskrit 2003 Linotype Rohini Rohini Jana Hindi Sans अ�नलअ�नल कुकुंबलें बले नह�ं नही ख ं खेलेल Jana Hindi Yogesh अिनल कुं बले नह� खेल Yogesh Linotype Rohini अ�नल कुंबले नही ं खेल Rohini Akhil HE अिनल कुंबले नह� खेल Akhil Yogesh अिनल कुं बले नह� खेल Yogesh

Gargi Akhil HE अिनलअिनल कुंबलेकुंबले नह�नहॴ खेल खेलAkhil Gargi

Shree-Dev Gargi अिनल कुंबले नहॴ खेल Gargi

Mangal (Windows Vista version) Shree-Dev अ�नल कंु बले नह�ं खेल Mangal

Mangal (Windows Vista version) अ�नल12 कंु बले नह�ं खेल Mangal

12 Systematic comparison! Print! Print! Print! Always test your typeface in context, with dummy text and controlled spacing tests. Do we have 5 minutes?! And 1 letter? That’s all it takes to show the basic principles: Start with a neutral- shaped control letter! Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Stroke Contrast Width Height Spacing Curves Slowly add more characters: � � � � � � �

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- left side �� + both sides �� + right side �� ok ��

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