!"#$"%&"%' GO GREEN: a the sustainable tourism concept

Dr. Peter Brandauer, Mayor Werfenweng Karmen Mentil, Director Alpine Pearls !"#$%&'()*+",#!"'-"%."%/0#1*2&'$3 ! 1.000 inhabitants, 900 m above sea level

! 45 km south of the city , in the Salzburger Land !"#$%&' %()*+$,+(-+(. ! 2.000 guest beds

! 66.000 arrivals

! 275.000 nights

! 50 % summer tourism, 50 % winter tourism !"#"$%&' ()*+$,*-(.&/"-0&-0(&)$1*)&1$223%"-4&"%&5667 !"##$%&'()(*++)( ,)(-)+.)+/0%1*23(45

! Soft-mobility vision developed 1994

! Participation in Austrian Development Initiative "Sanfte Mobilität – Autofreier Tourismus“ (starting 1997)

! Participation in various EU-Projects, eg Alps Mobility 1 and Alps Mobility 2 (2000 – 2006)

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! Development of an outstanding sustainable tourism offer

! Transnational networking, leading to the foundation of Alpine Pearls !"#$%&'#()*)%+!&,-.&$.//&%#0.)"'

Goals:

! Improvement of the environment and lifestyle for locals and guests

! Environmental friendly mobility and change of the mobility use from locals and guests

! Sustainable tourism model, which should guide and foreign countries

! Use eco technology in a wide range !"#$%&'#()*)%+!&, -./&$/00&%#1/)"' !"#$%&'()*% +,-.,/# 0*,1&23,(45

As a holiday guest in Werfenweng you can get a samo card if: you stay at a samo host (specialized hotels)

AND

! arrive by train, bus or plane or

! hand over your car keys at the tourist board in Werfenweng

With this samo-card all mobility services are included, no extra cost !"#$%&"'())#$*+,+-.)

! Werfenweng Shuttle: connection from the train stations , and to Werfenweng !"#$%&"'()*#$+,-,./ ! Elois / public taxi: your private shuttle service, Mercedes Vito E-CELL

! Night taxi !"#$%&"'()**#$+,-,./ E-cars

! 5 Renault ZOE, 1 E-Smart, 1 Renault Twizy

! Powered by solar energy

! 5 BMW i3 – since July 2017 !"#$%&"'()*+,-*./01&2/3

! Elector cars and fun rental at the village center “Dorfplatz“

! E-Bikes, Pedelecs, E-Mountainbikes

! E-scooters

! Segways, Twizy and more fun-vehicles

! Mountainbikes and Citybikes

! Scooters for kids

! Tandembikes, more……. !"#$%&"'()*+,- ./01&2/3 !"#$%&"'()**+,- ./01&2/3 !"#$%&"'()*+,- ./01&2/3 !"#$%&"'()*+,- ./01&2/3 !"#$%&"'()*"(+",-"./0*(1'2,.*01##/'

! Day trips by bus ! Salzburg ! Cave of the Ice Giants ! Castle Hohenwerfen ! Skijump in Bischofshofen

! Guided hikes: huts and herbs

! Bike taxi

! Entrance fee leisure park / swimming lake Wengsee !"#$%&"'()*"(+",-"./0*(1'2,.*32,-/'

! Horse sleigh

! Lama trekking

! Guides snowshoe walks

! Cross country equipment

! Cross country trail fee

! Sled rental !"#$%&"'()*"(+",-"./0 (1'2,. 32,-/' !"#$#%&'#(%)"#%#*#$+,%-'.#%/$'.0 Solar energy:

! Solar charging stations for e-cars

! Solar power plant Werfenweng

! Solar park

! 54 solar lamps !"#$ %$&%'()* + ,-$*.'&'/0)1

! Environment

! Tourist businesses

! Guests

! Locals (project “wirSamo”) !"#$ % &'(')*+!,)$-,+.','(/*-$(#'(+

;<<=>@; :@@@>@; ! 25% train arrivals 456789:;.<=

!"#$%&'( "/012" "3032! "3032! ")*+),-' J*;CC;I$)K:F$L;::M J*;CC;I$O+D;::;SV-(;:H*.T J*;CC;I$O+D;::;SV-(;:H*.T ! Minus 2.000 tons CO2/year

#"./-0 '%($$$ $32$> '%($$$ $2@$> '%($$$ $!!$> 1'(*'#(20 )*+$ "#$> )*+$$$ 2$> )*+$$$ 2$> ),-. ?$> ),-.$$$ "#$> ),-.$$$ #A$> 34--'$ J*;CC;I$)K:F$L;::MN$OPQRN$ J*;CC;I$9F*:S+&*+G;:H0$Y;:E;.(;.T J*;CC;I$)K:F$L;::M $$$$$$$$$$$$;ST;.;$US.+V-WDX*.T;. $$$$$$$$$$$$$;ST;.;$US.+V-WDX*.T;.

&.(5#25#)4--$6 !"#$%& !"#$%& !"#$%& ")('42'7'8 J*;CC;I$)K:F$L;::M J*;CC;I$)K:F$L;::M J*;CC;I$)K:F$L;::M

/'(29)')0*3 '%($$$"103#?02#2 '%($$$"30/"!0@A" '%($$$"/0/AA01## )"5#%")('42'0 )*+$$$ #0""#0#2" )*+$$$ "03/"0!@A )*+$$$ "03/"0!@A 1'(*'#(234--'$ ),-.$$$"0A"?0/?! ),-.$$$#0A@A0!?# ),-.$$$A0"1!0!!2 J*;CC;I$)K:F$L;::M$ J*;CC;I$)K:F$L;::M$ J*;CC;I$)K:F$L;::M$

59 0'342249)') : :6@;B%C :6DA:%C :6;D?%C /(9%2"429) J*;CC;I$;ST;.;$);:;V-.*.T;. J*;CC;I$;ST;.;$);:;V-.*.T;. J*;CC;I$;ST;.;$);:;V-.*.T;.

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0%A=B%-9))')%59: !"#$ % &'(')*+!,)$-,+.',/$0-*!#,10!*('!!'!

!*'$%$$$ !*&$%$$$ !*#$%$$$ !*,$%$$$ !*+$%$$$ !**$%$$$ !*"$%$$$ !*$$%$$$ !")$%$$$ !"($%$$$ !"'$%$$$ !"&$%$$$ !"#$%$$$ "))' "))( "))) *$$$ *$$" *$$* *$$+ *$$, *$$# *$$& *$$' *$$( *$$) *$"$ *$"" *$"* *$"+ !"#$ % &'(')*+!,)$-,+.',/$0"/! ! Employment: jobs created for locals through new activities

! Improvement of the image: we are proud to live in a model village

! Cooperation of hotels – mutually strong… 123456,,7$ 89:;:,< =>!+,?4@?7;?A3: !"#$%"&#'("&)*"$#+(%,'"-*&".*/%&".'"-

! Werfenweng is founding member and seat of Alpine Pearls

! Alpine Pearls is an association of 25 holiday destinations in the Alpine Space co-operating for sustainability and soft mobility !"#$"%&'() *+,-."'/"0%+& !"#$%&'(&)*"+'+,)%-+ ./* 000''1/"$-)2+'3$,4 5/6$"$,2 78)*)%,&&

1. Our Alpine Pearls are easily accessible via train and long-distance bus connections. 2. Last mile: Pick-up services care for the transfer from the train station to the hotel. 3. Guaranteed mobility in the destination thanks to a broad offer of mobility services 4. Trip planning made easy: Hosts support to organize the trip by public transport and motivate to use mobility services !"#$%&'()&*(+&,()+&#--.$-/($0 www.werfenweng.eu Tourism association of Werfenweng https://www.facebook.com/werfenweng/

www.alpine-pearls.com The network of Alpine pearls www.facebook.com/AlpinePearlsHoliday s

Dr. Peter Brandauer, Mayor Werfenweng Karmen Mentil, Director Alpine Pearls