DOCSLIB.ORG

Case Study TV Programming August 2014

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Case Study TV Programming August 2014 Case Study TV Programming August 2014 Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.comwww.ipsos.com/mediact/mediact 2 Consumer decision-making in TV channels Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact 3 Pick Me! To diagnose and build stand out and appeal Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact The Blacklist is a newer series but performs well with both viewers and non- viewers. It scores as well as NCIS – the top US ratings series now in its 11th season. 4 Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact When audience share is taken into account, The Blacklist shows high potential for increase while NCIS is saturated. 5 Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact The phenomenon of Where are we going, Dad? - With only one series in, this programme has moved straight to high viewership and share – will it be able to hold onto that position? 6 Perfect Dating Laugh out Loud Life Exchage Palace Empresses in the Palace First Time Potential The Palace: the Lost Daughter Index Scarlet Heart 2 If You Are The One iPartment Dream Show Iam A Singer Economic News Happy Camp Focus Today Where are we going, Dad? News Simulcast Performance Index 8.2 3.5 Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact 7 Love Me! To diagnose and build engagement through emotional response and share of attention Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact High engagement amongst viewers for cult series The Walking Dead. 8 Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact 9 Share Me! To build successful monetisation strategies by building revenue and audience Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact There is high intention to view again, but more could be done to increase audience and monetise. 10 Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact In Summary 11 . The PLSme! model shows how TV shows perform in each of three key strategic areas ▫ Pick Me! Are they being chosen? How much potential do they have? How do they compare with other similar series, successful series or series that have been around for a longer time? ▫ Love Me! Are audiences engaging with the series? Diagnostics and drivers of Love Me! enable you to see if the drivers of engagement are storylines, characters, actors etc. ▫ Share Me! These scores cover key aspects of monetisation potential: ▫ Direct and indirect revenue either through payment or advertising ▫ Direct and indirect audience generation, either through repeat viewing or bringing new audiences through sharing ▫ Diagnostics across these core economic dimensions can direct effort towards, and capitalise on, social media and other opportunities ▫ Tracking TV shows using the PLSme! model enables networks to build a series of norms against which to track the progress of new series against KPIs, and to evaluate and improve current programming. Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com/mediact Thank you [email protected] Strictly Confidential: If you are interested in learning more, please contact e: [email protected] www.ipsos.com www.ipsos.com/mediact/mediact .
Load more

Recommended publications
  • 1 Before the U.S. COPYRIGHT OFFICE, LIBRARY of CONGRESS
    Before the U.S. COPYRIGHT OFFICE, LIBRARY OF CONGRESS In the Matter of Exemption to Prohibition on Circumvention of Copyright Protection Systems for Access Control Technologies Under 17 U.S.C. §1201 Docket No. 2014-07 Reply Comments of the Electronic Frontier Foundation 1. Commenter Information Mitchell L. Stoltz Corynne McSherry Kit Walsh Electronic Frontier Foundation 815 Eddy St San Francisco, CA 94109 (415) 436-9333 [email protected] The Electronic Frontier Foundation (EFF) is a member-supported, nonprofit public interest organization devoted to maintaining the traditional balance that copyright law strikes between the interests of rightsholders and the interests of the public. Founded in 1990, EFF represents over 25,000 dues-paying members, including consumers, hobbyists, artists, writers, computer programmers, entrepreneurs, students, teachers, and researchers, who are united in their reliance on a balanced copyright system that ensures adequate incentives for creative work while promoting innovation, freedom of speech, and broad access to information in the digital age. In filing these reply comments, EFF represents the interests of the many people in the U.S. who have “jailbroken” their cellular phone handsets and other mobile computing devices—or would like to do so—in order to use lawfully obtained software of their own choosing, and to remove software from the devices. 2. Proposed Class 16: Jailbreaking – wireless telephone handsets Computer programs that enable mobile telephone handsets to execute lawfully obtained software, where circumvention is accomplished for the sole purposes of enabling interoperability of such software with computer programs on the device or removing software from the device. 1 3.
    [Show full text]
  • Historical Romance and Sixteenth-Century Chinese Cultural Fantasies
    University of Pennsylvania ScholarlyCommons Publicly Accessible Penn Dissertations 2013 Genre and Empire: Historical Romance and Sixteenth-Century Chinese Cultural Fantasies Yuanfei Wang University of Pennsylvania, [email protected] Follow this and additional works at: https://repository.upenn.edu/edissertations Part of the English Language and Literature Commons, and the History Commons Recommended Citation Wang, Yuanfei, "Genre and Empire: Historical Romance and Sixteenth-Century Chinese Cultural Fantasies" (2013). Publicly Accessible Penn Dissertations. 938. https://repository.upenn.edu/edissertations/938 This paper is posted at ScholarlyCommons. https://repository.upenn.edu/edissertations/938 For more information, please contact [email protected]. Genre and Empire: Historical Romance and Sixteenth-Century Chinese Cultural Fantasies Abstract Chinese historical romance blossomed and matured in the sixteenth century when the Ming empire was increasingly vulnerable at its borders and its people increasingly curious about exotic cultures. The project analyzes three types of historical romances, i.e., military romances Romance of Northern Song and Romance of the Yang Family Generals on northern Song's campaigns with the Khitans, magic-travel romance Journey to the West about Tang monk Xuanzang's pilgrimage to India, and a hybrid romance Eunuch Sanbao's Voyages on the Indian Ocean relating to Zheng He's maritime journeys and Japanese piracy. The project focuses on the trope of exogamous desire of foreign princesses and undomestic women to marry Chinese and social elite men, and the trope of cannibalism to discuss how the expansionist and fluid imagined community created by the fiction shared between the narrator and the reader convey sentiments of proto-nationalism, imperialism, and pleasure.
    [Show full text]
  • Dagbani-English Dictionary
    DAGBANI-ENGLISH DICTIONARY with contributions by: Harold Blair Tamakloe Harold Lehmann Lee Shin Chul André Wilson Maurice Pageault Knut Olawski Tony Naden Roger Blench CIRCULATION DRAFT ONLY ALL COMENTS AND CORRECTIONS WELCOME This version prepared by; Roger Blench 8, Guest Road Cambridge CB1 2AL United Kingdom Voice/Answerphone/Fax. 0044-(0)1223-560687 E-mail [email protected] http://homepage.ntlworld.com/roger_blench/RBOP.htm This printout: Tamale 25 December, 2004 1. Introduction...................................................................................................................................................... 5 2. Transcription.................................................................................................................................................... 5 Vowels ................................................................................................................................................................................ 5 Consonants......................................................................................................................................................................... 6 Tones .................................................................................................................................................................................. 8 Plurals and other forms.................................................................................................................................................... 8 Variability in Dagbani
    [Show full text]
  • THE GLOBAL APPEAL of KOREAN TELEVISION DRAMAS a Thesis Submitted to the Faculty of the Graduate
    MELODRAMATIC AND FORMULAIC: THE GLOBAL APPEAL OF KOREAN TELEVISION DRAMAS A Thesis submitted to the FAculty of the Graduate School of Arts and Sciences of Georgetown University in partiAl fulfillment of the requirements for the degree off MAster of Arts in CommunicAtion, Culture and Technology By KAthryn Grace HArtzell, B.A. WAshington, D.C. April 16, 2019 Copyright 2019 by KAthryn Grace HArtzell All Rights Reserved ii MELODRAMATIC AND FORMULAIC: THE GLOBAL APPEAL OF KOREAN TELEVISION DRAMAS KAthryn Grace HArtzell, B.A. Thesis Advisor: MAtthew Tinkcom, Ph.D. ABSTRACT International fervor for KoreAn pop culture has constituted a contra-flow against Western mediA hegemony. Since 1997, the global rise of South KoreA’s entertAinment industries has come to be known as the KoreAn WAve, or Hallyu. Contra-flows—subaltern cultural exchanges that move in opposition to Western hegemonic mediA (Thussu 2007, 11)—Are complex, under-investigated, And controversiAl in their importAnce as they exhibit what Arjun Appadurai describes as “disjunctures between economy, culture, and politics” (Appadurai 1996, 33). In contra-flow, cApitAlist power structures are insufficient to understAnd why mediA texts are disseminated across borders, cultures, or lAnguage. This study expands on the investigation of the KoreAn WAve by examining one of its central entertAinment exports—KoreAn dramAs—for their exhibition of hybridized and glocAlized genre conventions. I employ a multimethod approach to both estAblish the cinemAtic lAnguage through which KoreAn dramAs tell their stories and to test the sAlience of this framework with non-KoreAn audiences. First, I anAlyze five KoreAn dramAs populAr with English-speAking viewers—utilizing a close reAding—for their use of a melodramAtic narrative mode.
    [Show full text]
  • Conferring of Degrees
    ONE HUNDRED AND THIRTEENTH YEAR two thousand and nineteen Conferring of Degrees MAY 26 AND JUNE 16 LOMA LINDA, CALIFORNIA Message from the President Congratulations to the Class of 2019. One of the greatest joys experienced by our campus community is the opportunity to celebrate your academic excellence and personal achievements. This 113th commencement season marks the culmination of your study and professional preparation, which has equipped you to meet the next great adventures of your lives. You and those who have supported you are to be commended. Now and for all time, you occupy a place among the alumni of this historic institution. I urge you always to model in your personal and professional life the excellence and vision, the courage and resilience, the passion and compassion that continue to shape and enhance our global reputation and legacy. As you move beyond this weekend to the world of work or the pursuit of advanced degrees, I know that your commitment to our mission and values will be evident as your knowledge and skills are used to “continue the teaching and healing ministry of Jesus Christ—to make man whole.” Now go with confidence wherever your dreams may lead you—questioning, learning, and challenging as you change our world for the better. I wish for you a satisfying and successful journey as you serve in the name and spirit of our gracious God. Richard H. Hart, M.D., Dr.P.H. 1 Contents Message from the President 1 2019 Events of Commencement 3 The Academic Procession 5 Significance of Academic Regalia 7 The Good Samaritan
    [Show full text]
  • Annu Al Guide 17/18
    Television Asia Plus Annual Guide 2017/2018 Guide Annual Plus Asia Television ANNUAL GUIDE 17/18 MCI (P) 047/06/2017 PPS 1812/01/2013 (025534) ISSN0219-6166 MCI (P)047/06/2017PPS1812/01/2013 www.onscreenasia.com ONTENTS C TERRITORIES CHANNELS CONTENT PROVIDERS & OTT PLATFORMS Australia 2 BBC Worldwide Asia 40 China 5 CNBC Asia Pacifi c 42 AJA Video Systems 60 Hong Kong 9 The Walt Disney Company 43 Caracol Televisión 63 India & Subcontinent 10 Euronews 44 Deutsche Welle 64 Indochina & Myanmar 14 GMA Worldwide Inc. 45 Keshet International 66 Indonesia 16 NBCUniversal International Networks 46 Telemundo 67 Japan 18 PCCW Media Limited 47 Standard Listings 68 Macau 20 Scripps Networks Interactive 48 Malaysia 21 Sony Pictures Television Networks, Asia 50 SATELLITES & SERVICES New Zealand 24 Turner International Asia Pacifi c 52 ABS 87 Philippines 25 VR Educate 53 STN 88 Singapore 26 Viacom International Media Networks 54 Standard Listings 88 • MediaCorp 29 Standard Listings 56 • StarHub 29 TECHNOLOGY South Korea 30 Standard Listings 91 Taiwan 34 Thailand 37 PUBLISHER MARKETING EXECUTIVE Ficus Zheng FINANCE Annie Tan fi [email protected] | (65) 6521 9775 FINANCE MANAGER Kenny Yeoh [email protected] | (65) 6521 9781 MARKETING EXECUTIVE Kenneth Peh [email protected] | (65) 6521 9740 [email protected] | (65) 6521 9787 EDITORIAL CEO Raymond Wong AD ADMIN EXECUTIVE Koe Shan Chan EDITORIAL DIRECTOR K. Dass [email protected] | (65) 6521 9777 [email protected] | (65) 6521 9741 [email protected]
    [Show full text]
  • Universo Transmedia De Las Telenovelas Chinas Contemporáneas De Origen Literario
    Universitat Autònoma de Barcelona Facultad de Ciencias de la Comunicación Investigación en Comunicación y Periodismo UNIVERSO TRANSMEDIA DE LAS TELENOVELAS CHINAS CONTEMPORÁNEAS DE ORIGEN LITERARIO Autora: Shi, Xiaoyu Directora: Lidia Peralta Gracía Bellaterra-Barcelona Junio, 2017 Resumen La presente investigación tiene como objetivo principal determinar la importancia e impacto de las telenovelas de naturaleza transmedia y origen literario en la sociedad contemporánea en China, desde el año 2001 hasta la actualidad. Para ello, el presente estudio trabaja desde una doble perspectiva: enmarcar el contexto de la televisión china y el mercado trasnmedia al que van dirigidas esas telenovelas y delimitar los elementos narratologícos y estructurales del formato transmedia. Ello nos permitirá entender hasta qué punto las narrativas transmedia están generando mayor impacto que los formatos tradicionales. De cara a la obtención de nuestros objetivos hemos recurrido a la metodología cuantitativa y cualitativa, con análisis de contenidos, uso de encuestas y apoyo de información documental principalmente. Palabras claves: telenovelas de origen literario, narrativa transmedia, impacto, importancia, sociedad china. ÍNDICE INTRODUCCIÓN I: CUERPO METODOLÓGICO 1.1 Problema de investigación 1.2 Justificación de trabajo 1.3 Marco teórico 1.4 Metodología II: LA TELEVISIÓN EN CHINA 2.1. Historia de la televisión china 2.1.1.Origen 2.1.2 Después de la Reforma económica 2.1.3 La televisión china en el siglo XXI 2.2. Canales de la televisión china 2.2.1 La CCTV, el canal nacional 2.2.2 Canales provinciales 2.3. El mercado de la televisión china 2.3.1 El canal nacional 2.3.2 Los canales locales (provincial) 2.4 Internet y su impacto sobre los consumos televisivos III: NOVELAS EN CHINA 3.1 El contexto cultural de las novelas IV: TELENOVELAS DE ORIGEN LITERARIO: INFORMACIÓN Y CONTEXTO 4.1 Telenovelas de origen literario en EE.UU: ¿un referente para China? 4.1.1.
    [Show full text]
  • Exploring Viewer Experiences with Sageuk K-Dramas from a Parasocial Relations Perspective
    SEARCH Journal of Media and Communication Research Online ISSN: 2672-7080 | Print ISSN: 2229-872X © SEARCH Journal 2019 SEARCH 11(1), 2019, 77-94 http://search.taylors.edu.my Exploring viewer experiences with sageuk K-dramas from a parasocial relations perspective * Nurzihan Hassim [email protected] Taylor’s University, Malaysia Sheila Yvonne Jayasainan Taylor’s University, Malaysia Nur Leila Khalid Taylor’s University, Malaysia ABSTRACT The formulaic content of Korean dramas or K-dramas has become more salient with viewers who find agency and opportunities for shared voices, particularly from the sageuk genre that integrates elements of history with modern twists of romance. This paper explored the significance of characters presented in sageuk K-dramas in shaping societal roles that resonate with viewer expectations. In doing so, the emergence of parasocial relations from their viewing experiences were examined and the role of peer engagement among viewers that influence the extent of their parasocial relations were analysed. Data were collected from viewer discussions on KissAsian, an online streaming website and centred on two formidable sageuk K-drama series; the first being Moon Lovers: Scarlet Heart Ryeo, and second, Goblin: The Great and Lonely God to ascertain viewer reactions and perceptions that correlate with the performances of fictional characters presented to them. Findings revealed that viewers sought gratification from inclusive and familiar settings whilst the prominence of actors in the selected sageuk series as well as communication with other like-minded viewers online were observed to have heightened the extent of viewer engagement and affinity for K-dramas. Keywords: K-drama, parasocial relations, audience studies, new media, sageuk ___________________ * Corresponding author Exploring viewer experiences with sageuk K-dramas from a parasocial relations perspective INTRODUCTION The South Korean drama genre is one of the most prominent and proliferating among global television viewers today.
    [Show full text]
  • Review of Operations
    REVIEW OF TERRESTRIAL TV CHANNELS PERFORMANCE CELEBRATING A LEGENDARY YEAR OPERATIONS In 2013, TVB remained the most-watched TV broadcaster in Hong Kong by a wide margin, achieving an overall audience share1 of 80% for our terrestrial TV channels2 HONG KONG TV BROADCASTING against the total TV channels in Hong Kong during weekday primetime3. TV ADVERTISING TVB continued to lead the market and attract a wide While skincare maintained its top position in the range of viewers through vast investments on strategic advertisers’ spending league table, its growth had and diversified programming, active engagement slowed to 3.6%. Milk powder manufacturers, even after across various channels and technologies advancement a short hiccup in August when some New Zealand dairy in equipment and broadcasting quality. In 2013, we products were found contaminated, continued to spend celebrated a year filled with remarkable legendary starts healthily on advertising, ranking second and contributing for TVB. significantly to the overall revenue growth. Other categories showing strong growth included 1 Audience share (%) is the percentage of ratings of particular mobile phone operators and electronic equipment, as channel(s) over the total ratings of the base channels for 1 aAudience specific shareperiod. (%) The is thebase percentage channels compriseof ratings allof ofparticular the TV all the leading brands launched new models during the channelschannel(s) (Total over TVthe channels) total ratings in Hong of the Kong. base Totalchannels TV channels for year, as well as personal loan and insurance companies. includea specific all freeperiod. TV channels,The base channelsall pay TV comprise channels all and of otherthe TV TV Another category worth mentioning is dental care, which channels capable(Total TV of channels) being received in Hong in Kong.
    [Show full text]
  • A Memoir in Pieces Leeann Olivier University of Texas at El Paso, [email protected]
    University of Texas at El Paso DigitalCommons@UTEP Open Access Theses & Dissertations 2018-01-01 Juggernaut: A Memoir in Pieces Leeann Olivier University of Texas at El Paso, [email protected] Follow this and additional works at: https://digitalcommons.utep.edu/open_etd Part of the Creative Writing Commons Recommended Citation Olivier, Leeann, "Juggernaut: A Memoir in Pieces" (2018). Open Access Theses & Dissertations. 135. https://digitalcommons.utep.edu/open_etd/135 This is brought to you for free and open access by DigitalCommons@UTEP. It has been accepted for inclusion in Open Access Theses & Dissertations by an authorized administrator of DigitalCommons@UTEP. For more information, please contact [email protected]. JUGGERNAUT: A MEMOIR IN PIECES LEEANN OLIVIER Master's Program in Creative Writing APPROVED: Daniel Chacon, M.F.A., Chair Liz Scheid, M.F.A. Tim Z. Hernandez, M.F.A. Vicki Sapp, Ph. D. Charles Ambler, Ph.D. Dean of the Graduate School Copyright © by LeeAnn Olivier 2018 JUGGERNAUT: A MEMOIR IN PIECES by LEEANN OLIVIER, M.A. THESIS Presented to the Faculty of the Graduate School of The University of Texas at El Paso in Partial Fulfillment of the Requirements for the Degree of MASTER OF FINE ARTS Department of Creative Writing THE UNIVERSITY OF TEXAS AT EL PASO December 2018 Table of Contents Table of Contents ........................................................................................................................... iv Critical Preface...............................................................................................................................
    [Show full text]
  • Making a Christian Impact in Today's World
    fellowship of evangelical students MCI(P) 075/03/2014 July / August 2014 Making a Christian Impact in Today’s World by John Stott Seek Shalom Serving His Purpose In Our Generation YOLO FEATURE One of the most important questions facing Christians in every age and in every place is: what The following is the values and standards are going to dominate our last of four addresses national culture? given by John Stott at an International Fellowship Most countries are increasingly pluralistic both in of Evangelical Students race and in religion. So Christianity, secularism, (IFES) Graduates’ materialism, other religions and modern cults are all competing for the soul of the country. Conference for Europe and Eurasia in 2006 held at Now for Christians, this is first and foremost an Schloss Mittersill, Austria. evangelistic question. Will Jesus Christ be given This gathering proved to the honour that is due to his name? God has highly be his final trip outside the exalted him, given him the name above every name, United Kingdom. These that at the name of Jesus every knee shall bow and four talks – on the nature every tongue confess that he is Lord. God has super- and authority of Scripture, exalted the Lord Jesus with every knee bowing to its interpretation and the him. But if it is an evangelistic question, it is also a importance of developing social and cultural question. Will Christians be able a Christian mind in this to influence their country so that the values and age of increasing pluralism standards of the kingdom of God permeate the whole national culture? and relativism – are now compiled in a book entitled What do we mean by the ‘national culture’? Its “Students of the Word” consensus on moral questions, its equal regard published by IFES in 2013.
    [Show full text]
  • Urbanlization and Internet Literature: Zhang Jiajia and His Healing Story
    University of Massachusetts Amherst ScholarWorks@UMass Amherst Masters Theses Dissertations and Theses July 2020 Urbanlization and Internet Literature: Zhang Jiajia and His Healing Story SHAYUE QI University of Massachusetts Amherst Follow this and additional works at: https://scholarworks.umass.edu/masters_theses_2 Part of the Chinese Studies Commons Recommended Citation QI, SHAYUE, "Urbanlization and Internet Literature: Zhang Jiajia and His Healing Story" (2020). Masters Theses. 944. https://doi.org/10.7275/17662269 https://scholarworks.umass.edu/masters_theses_2/944 This Open Access Thesis is brought to you for free and open access by the Dissertations and Theses at ScholarWorks@UMass Amherst. It has been accepted for inclusion in Masters Theses by an authorized administrator of ScholarWorks@UMass Amherst. For more information, please contact [email protected]. URBANIZATION AND INTERNET LITERATURE: ZHANG JIAJIA AND HIS HEALING STORY A Thesis Presented By SHAYUE QI Submitted to the Graduate School of the University of Massachusetts Amherst in partial fulfillment of the requirements for the degree of MASTER OF ARTS May 2020 Chinese URBANIZATION AND INTERNET LITERATURE: ZHANG JIAJIA AND HIS HEALING STORY A Thesis Presented By SHAYUE QI Approved as to style and content by: ___________________________________________ Enhua Zhang, Chair ___________________________________________ David K. Schneider, Member ________________________________________ Bruce Baird, Unit Directo East Asian Languages and Cultures Program Department of Languages, Literatures and Cultures ________________________________________ Robert G. Sullivan, Chair Department of Languages, Literatures and Cultures ACKNOWLEDGEMENTS Frist, I want to thank my thesis advisor Professor Enhua Zhang, thesis committee member Professor David K. Schneider, and Professor Zhongwei Shen. Their constant help and support made everything possible. The patience and caring, and endless encouragement helped me get through the two-year writing period, made the meaningless scrawl finally became a real paper.
    [Show full text]