Coca Cola India: Little Drops of Joy,” September 8, 2007
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Coca-Cola Annual Report 2021
Coca-Cola Annual Report 2021 Form 10-K (NYSE:KO) Published: February 25th, 2021 PDF generated by stocklight.com UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-K (Mark One) ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2020 OR ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number 001-02217 ko-20201231_g1.jpg COCA COLA CO (Exact name of Registrant as specified in its charter) Delaware 58-0628465 (State or other jurisdiction of incorporation) (I.R.S. Employer Identification No.) One Coca-Cola Plaza Atlanta, Georgia 30313 (Address of principal executive offices) (Zip Code) Registrant's telephone number, including area code: (404) 676-2121 Securities registered pursuant to Section 12(b) of the Act: Title of each class Trading Symbol(s) Name of each exchange on which registered Common Stock, $0.25 Par Value KO New York Stock Exchange Floating Rate Notes Due 2021 KO21C New York Stock Exchange 0.75% Notes Due 2023 KO23B New York Stock Exchange 0.500% Notes Due 2024 KO24 New York Stock Exchange 1.875% Notes Due 2026 KO26 New York Stock Exchange 0.750% Notes Due 2026 KO26C New York Stock Exchange 1.125% Notes Due 2027 KO27 New York Stock Exchange 0.125% Notes Due 2029 KO29A New York Stock Exchange 1.250% Notes Due 2031 KO31 New York Stock Exchange 0.375% Notes Due 2033 KO33 New York Stock Exchange 1.625% Notes Due 2035 KO35 New York Stock Exchange 1.100% Notes Due 2036 KO36 New York Stock Exchange 0.800% Notes Due 2040 KO40B New York Stock Exchange Securities registered pursuant to Section 12(g) of the Act: None __________________________________________________ Indicate by check mark if the Registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. -
Chapter I: Introduction
CHAPTER I: INTRODUCTION The Coca-Cola Company is the world’s largest beverage company. Along with Coca-Cola, recognized as the world’s most-valuable brand, the Company markets four of the world’s top five soft drink brands, including Diet Coke, Fanta and Sprite and a wide range of other beverages, including water, juices and juice drinks, tea, coffee and sports drinks. Through one of the world’s largest beverage distribution system, consumers in more than 200 countries enjoy The Coca-Cola Company’s beverages at a rate exceeding 1.6 billion servings each day. Coca-Cola in India is the country’s leading beverage Company with an unmatched portfolio of beverages. The Company manufactures and markets leading beverage brands like Coca- Cola, Thums Up, Fanta, Fanta Apple, Limca, Sprite, Maaza, Minute Maid, Burn, Kinley and Georgia range of tea coffee, Nestea and Fanta Fun Taste. One of the early investors in India, the Coca-Cola system provides direct and indirect employment to more than 1, 50,000 people. The Coca-Cola System in India has more than 1 million retailers and our business has a multiplier effect on employment and earning opportunities. Coca-Cola in India is the largest domestic buyer of sugar and one of the top buyers of mango pulp. The Coca-Cola System in India business also positively impacts industries like Glass, Plastics, Resin Manufacturers, Sugar, Automobiles, White Goods Manufacturers, Banking etc. The Coca-Cola Company has always placed high value on good citizenship. At the heart of business is a mission statement called the Coca-Cola Promise - “The Coca-Cola Company exists to benefit and refresh everyone that it touches.” This basic proposition entails that the Company’s business should refresh the markets, protect, preserve and enhance the environment and strengthen the community. -
Exhibit Sales
Exhibit Sales are OPEN! Exhibit at InterBev for access to: • Beverage producers and distributors • Owners and CEOs • Sales/marketing professionals • Packaging and process engineers • Production, distribution and warehousing managers • R&D personnel Specialty Pavilions: • New Beverage Pavilion • Green Pavilion • Organic/Natural Pavilion NEW FOR 2012! “Where the beverage industry does business.” October 16-18, 2012 Owned & Operated by: Sands Expo & Convention Center Las Vegas, Nevada, USA Supported by: www.InterBev.com To learn more, email [email protected] or call 770.618.5884 Soft Drinks Internationa l – July 2012 ConTEnTS 1 news Europe 4 Africa 6 Middle East 8 India 10 The leading English language magazine published in Europe, devoted exclusively to the manufacture, distribution and marketing of soft drinks, fruit juices and bottled water. Asia Pacific 12 Americas 14 Ingredients 16 features Acerola, Baobab And Juices & Juice Drinks 18 Ginseng 28 Waters & Water Plus Drinks 20 Extracts from these plants offer beverage manufacturers the opportunity to enrich Carbonates 22 products in many ways, claims Oliver Sports & Energy 24 Hehn. Adult/Teas 26 Re-design 30 Packaging designed to ‘leave an impres - Packaging sion’ has contributed to impressive 38 growth, according to bottlegreen. Environment 40 People Closure Encounters 30 42 Rather than placing a generic screw top Events 43 onto a container at the very end of the design process, manufacturers need to begin with the closure, writes Peter McGeough. Adding Value To Bottled Water 34 From Silent Salesman 32 In the future, most volume growth in bot - Steve Osborne explores the marketing tled water will come from developing opportunities presented by multi-media markets, so past dynamics are likely to regulars technologies and how these might be continue. -
Leverage Our Unique 24/7 Portfolio
26 COCA-COLA HBC 1 GROWTH PILLAR LEVERAGE OUR UNIQUE 24/7 PORTFOLIO KPIs Highlights in 2019 • FX-neutral revenue • Maintained high growth in the sparkling category, aided by the strong growth performance of sophisticated adult sparkling beverages • Volume growth • Achieved another year of double-digit revenue growth in energy drinks • FX-neutral revenue per case growth and expanded the energy portfolio with Coke Energy and Predator • Innovations supported overall growth, with 4.2pp of total volume growth in Stakeholders the year delivered by products and packages launched in the last 12 months Our consumers Priorities in 2020 Our customers • Continue expanding to become a 24/7 beverage partner, creating shared Shareholders value with our consumers and customers The Coca-Cola • Consolidate the performance of product innovations by increasing Company distribution and repeat sales Risks • Continue driving growth in sparkling by leveraging light variants, flavour and pack architecture • Consumer health and wellbeing • Bring ready-to-drink tea back to growth through a strong plan for FUZETEA • Geopolitical and • Drive revenue growth in water by implementing our hydration portfolio strategy macroeconomic • Launch Costa Coffee in at least 10 countries • Strategic stakeholder relationships INTEGRATED ANNUAL REPORT 2019 27 SR CG FS SSR SI Introduction As lifestyles and consumer habits change, Percentage the motivations and occasions driving of Coca-Cola beverage consumption are also evolving. HBC revenue Our category strategy We are unlocking growth potential in segments beyond our core sparkling portfolio, offering a wider choice of drinks to meet consumer needs at any time of the day. In line with growing societal concerns around environmental issues, consumers are looking for sustainably-sourced ingredients and responsible packaging. -
CASE 1 3Coke and Pepsi Learn to Compete in India
CASE 13 Coke and Pepsi Learn to Compete in India THE BEVERAGE BATTLEFIELD had to resort to using a costly imported substitute, estergum, or they had to fi nance their own R&D in order to fi nd a substitute In 2007, the President and CEO of Coca-Cola asserted that Coke ingredient. Many failed and quickly withdrew from the industry. has had a rather rough run in India; but now it seems to be getting Competing with the segment of carbonated soft drinks is an- its positioning right. Similarly, PepsiCo’s Asia chief asserted that other beverage segment composed of noncarbonated fruit drinks. India is the beverage battlefi eld for this decade and beyond. These are a growth industry because Indian consumers perceive Even though the government had opened its doors wide to for- fruit drinks to be natural, healthy, and tasty. The leading brand has eign companies, the experience of the world’s two giant soft drinks traditionally been Parle’s Frooti, a mango-fl avored drink, which companies in India during the 1990s and the beginning of the new was also exported to franchisees in the United States, Britain, Por- millennium was not a happy one. Both companies experienced a tugal, Spain, and Mauritius. range of unexpected problems and diffi cult situations that led them to recognize that competing in India requires special knowledge, skills, and local expertise. In many ways, Coke and Pepsi manag- OPENING INDIAN MARKET ers had to learn the hard way that “what works here” does not In 1991, India experienced an economic crisis of exceptional se- always “work there.” “The environment in India is challenging, but verity, triggered by the rise in imported oil prices following the we’re learning how to crack it,” says an industry leader. -
Featured Cocktail OLD BAKERY Kind of Blueberry $3.5 $6 Kolsch with Blueberries
LeMoNAdE Beer glass: $9, pitcher: $32 9 oz 16oz 2ND SHIFT Hibiscus Wit $3.5 $6 Lavendula Cucumber Hazy Belgian witbier with a touch of tart hibiscus Gin, lavender honey, Gin, cucumber liqueur, 2ND SHIFT Little Big Hop $3.5 $6 lemonade fresh mint, lemonade New England Session IPA with 5 different hops. Stupid good! 4HANDS Chocolate Milk Stout $3.5 $6 Rosemary Peach El Diablo Dark chocolate nibs and roasted chocolate malt. Great dessert beer. Purus Organic Vodka, Milagro Tequila, creme 4HANDS City Museum Pils $3.5 $6 American Pilsner with tangerine and ginger. For one of the fav spots rosemary, peach, lemonade de cassis, ginger beer, 4HANDS Contact High: Juiced $3.5 $6 lemonade Pale Wheat Ale with tangerine juice and zest Cherry Limeade BROADWAY Bonne Femme $3.5 $6 Purus Organic Vodka, Strawberry American Pale Wheat brewed with gallons of local Missouri honey. cherry, lemonade, lime, Basil CIVIL LIFE Angel & Sword $3 $5 lemon-lime soda Purus Organic Vodka, fresh Amber/ESB with a worldly array of hops and malt. Extra special. basil, strawberry, lemonade CRANE Trailsmith $3.5 $6 Crisp, refreshing Farmhouse Saison bursting with citrus Hawaiian Breeze DESTIHL Extended Jam $3.5 $6 Coconut rum, peach nectar, Bourbon Basil Deadhead Hazy IPA with wailing aromas and groovy tropical hops lemonade, cranberry juice Old Forester, basil, iced tea, DESTIHL Flanders Red $3.5 $6 lemonade Wild sour with tart cherry and sour candy notes. Dry wine finish Limoncello DESTIHL Piña Colada Gose $3.5 $6 Purus Organic Vodka, fresh Ginger Peach Super fun and complex sour with pineapple and coconut. -
This Opinion Is a Precedent of the TTAB the Coca-Cola Company V
This Opinion Is a Precedent of the TTAB Mailed: June 28, 2021 UNITED STATES PATENT AND TRADEMARK OFFICE _____ Trademark Trial and Appeal Board _____ The Coca-Cola Company v. Meenaxi Enterprise, Inc. _____ Cancellation Nos. 92063353 & 92064398 Holly Hawkins Saporito, Lauren R. Timmons, and Marcos Alvarez of Alston & Bird LLP for The Coca-Cola Company. John M. Rannells of Baker and Rannells, PA for Meenaxi Enterprise, Inc. _____ Before Taylor, Lynch, and Larkin Administrative Trademark Judges. Opinion by Lynch, Administrative Trademark Judge: I. Background Petitioner The Coca-Cola Company seeks to cancel the following two registrations owned by Respondent Meenaxi Enterprise, Inc.:1 1 These cancellation proceedings began as a single proceeding involving two registrations. The Board subsequently granted the parties’ motion to divide, resulting in two separate proceedings. 12 TTABVUE. However, the Board later noted that the parties filed “nearly Cancellation Nos. 92063353 & 92064398 THUMS UP in standard characters2 for: Colas; Concentrates, syrups or powders used in the preparation of soft drinks; Soft drinks, namely, sodas in International Class 32. LIMCA in standard characters3 for: Concentrates, syrups or powders used in the preparation of soft drinks; Soft drinks, namely, sodas in International Class 32. While the Petition to Cancel included numerous grounds for cancellation, the only one Petitioner pursued at trial is that Respondent has misrepresented the source of the goods on which the marks are used, under Trademark Act Section 14(3), 15 U.S.C. § 1064(3).4 The other pleaded claims that Petitioner did not address in its briefing are waived. Joel Gott Wines LLC v. -
Pricing Strategy for Soft Drink Industry Submitted To
IBS Executive Batch 2009-10 Pricing Strategy for Soft Drink Industry Submitted to: Submitted By: Amit Kumar (09ESHYD003) Ashwin Bhadviya (09ESHYD008) Deepa Patnaik (09ESHYD012) Jinson Rajgopalan (09ESHYD016) A Project for Accounting for Decision Making Table of Contents Introduction .................................................................................................................................................. 3 Entry Barriers in Soft Drink Market .......................................................................................................... 3 SWOT Analysis: ......................................................................................................................................... 4 Various Cola Brands Products Available: ............................................................................................... 5 Pricing Strategy .......................................................................................................................................... 6 Coke – Price ............................................................................................................................................ 6 Pepsi – Price ........................................................................................................................................... 6 Pricing strategy for Buyer and Suppliers ................................................................................. 6 Effect of Competition and Price War on Industry Profits:........................................................ -
Finally, Coke Gets It Right in India by Manjeet Kripalani in Bombay, with Mark L
CHAPTER 14 – Multinational Capital Budgeting Finally, Coke Gets It Right in India By Manjeet Kripalani in Bombay, with Mark L. Clifford (BusinessWeek) FEBRUARY 10, 2003 You might think selling in India would be a romp for beverage giant Coca-Cola Co. The country has a billion-plus consumers, a growing middle class, and the climate is hot, hot, hot. Look a little more closely, though, and this market is more minefield than mother lode. Sure, Coke's various beverages have more than half the market. But its flagship brand--Coca-Cola, the ur-soft drink--remains a distant third, with an estimated market share of 16.5%, far behind arch rival Pepsi-Cola's 23.5%. Almost as embarrassing, No. 2 is Thums Up, a sweeter local cola that Coke acquired in 1993, then proceeded to neglect. "The environment in India is challenging," says Alex von Behr, a Briton who is president of Coke India. "But we're learning how to crack it." The learning curve has been steep. In 1993--15 years after being thrown out by India's socialist government--Coke stormed back into the country with big plans to wrest control from Pepsi and the local beverage marketers that had risen up in its absence. Instead, the company spent years on the defensive after overestimating the size of the market, misreading consumers, and battling with the government. A semi-farcical tussle in which Coke bottlers hoarded empty Pepsi bottles gave the company a black eye until the dispute was resolved last November. And Coke India has been hurt by a revolving door in the executive suite. -
1. Acknowledgement 5 2. Preface 6 3. Introduction 7 (A) History of Coca-Cola (B) Around the World (C) Various Brands of Coca-Col
CONTENTS 1. Acknowledgement 55 2. Preface 66 3. Introduction 77 (a) History of Coca-Cola (b) Around the world (c) Various brands of Coca-Cola Company (d) Products and packaging MYTHS and RUMORS (e) Mission Coca Cola India (f) Faboulas facts about Coca-Cola (g) Slogan (h) Going Global Coca-Cola dominated, 4. A Brief profile of Flavoured & Pack. 53 5. Objective 57 6. Research Methodology 58 (a) Method of marking research (b) Research decision (c) Method of data collection (d) Sampling plan 7. Limitations 68 8. Analysis & Design 69 9. Finding 83 10. Conclusion 84 11. Bibliography 91 11 PREFACE The present is an era of cut throat competition after liberalization policy of Indian Govt. plethora of MNC enters in India. As a result today every business hold a view of of globalization. The new products are launching and the old and absolute product are being obliterating from the market every second. There is no monopoly played by an enterprise in every one. There is an existence of rival enterprise the rivals are strong enough to vanguisth each other sort of dard erstine struggle has taken its break though in the corporate and business world. The same is befalling between Coca-Cola and Pepsi. Some times one Coca Cola over powered the Pepsi and some time vice versa has taken place regarding the market share and scaled volume though the rivalry contrive rood the year but it is at zenith in summer. 22 INTRODUCTION HISTORY OF COCA-COLA BBIRTH OF A REFRESHING IIDEA John Stryth pemberton first introduced the refreshing coke taste of Coca cola in Atlanta Georgia. -
Coca-Cola, Globalization, and the Cultural Politics of Branding in the Twentieth Century
The Company that Taught the World to Sing: Coca-Cola, Globalization, and the Cultural Politics of Branding in the Twentieth Century by Laura A. Hymson A dissertation submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy (American Culture) in The University of Michigan 2011 Doctoral Committee: Associate Professor, James W. Cook, Chair Professor Philip J. Deloria Professor Susan J. Douglass Professor Penny Von Eschen © Laura A. Hymson 2011 Acknowledgements I owe an extraordinary debt to the people and institutions that helped and supported me as I worked to complete this dissertation. While working on this project, I spent time in several cities, including: Ann Arbor, New York, Atlanta, Urbana- Champagne, Alexandria, Washington, D.C, Newark, and Hartford. In all of these places where I have lived, researched, or taught, I have been shown incredible kindness and I am grateful for everyone who has helped me along the way. Thanks first to the chair of my dissertation committee, Jay Cook, who has been exceptionally generous with his time. Without his insightful feedback, invaluable advice, and thoughtful comments this dissertation would not have been possible. I can only hope to be as effective and compassionate as a teacher and mentor as he has been to me. My entire dissertation committee was composed of scholars whose work I truly admire and I am grateful for the time they devoted to my ideas and my work. Penny Von Eschen and Phil Deloria provided important feedback on drafts, and made suggestions for research and writing that helped advance my thinking on a number key issues at the heart of this project. -
Appendix Unilever Brands
The Diffusion and Distribution of New Consumer Packaged Foods in Emerging Markets and what it Means for Globalized versus Regional Customized Products - http://globalfoodforums.com/new-food-products-emerging- markets/ - Composed May 2005 APPENDIX I: SELECTED FOOD BRANDS (and Sub-brands) Sample of Unilever Food Brands Source: http://www.unilever.com/brands/food/ Retrieved 2/7/05 Global Food Brand Families Becel, Flora Hellmann's, Amora, Calvé, Wish-Bone Lipton Bertolli Iglo, Birds Eye, Findus Slim-Fast Blue Band, Rama, Country Crock, Doriana Knorr Unilever Foodsolutions Heart Sample of Nestles Food Brands http://www.nestle.com/Our_Brands/Our+Brands.htm and http://www.nestle.co.uk/about/brands/ - Retrieved 2/7/05 Baby Foods: Alete, Beba, Nestle Dairy Products: Nido, Nespray, La Lechera and Carnation, Gloria, Coffee-Mate, Carnation Evaporated Milk, Tip Top, Simply Double, Fussells Breakfast Cereals: Nesquik Cereal, Clusters, Fruitful, Golden Nuggets, Shreddies, Golden Grahams, Cinnamon Grahams, Frosted Shreddies, Fitnesse and Fruit, Shredded Wheat, Cheerios, Force Flake, Cookie Crisp, Fitnesse Notes: Some brands in a joint venture – Cereal Worldwide Partnership, with General Mills Ice Cream: Maxibon, Extreme Chocolate & Confectionery: Crunch, Smarties, KitKat, Caramac, Yorkie, Golden Cup, Rolo, Aero, Walnut Whip, Drifter, Smarties, Milkybar, Toffee Crisp, Willy Wonka's Xploder, Crunch, Maverick, Lion Bar, Munchies Prepared Foods, Soups: Maggi, Buitoni, Stouffer's, Build Up Nutrition Beverages: Nesquik, Milo, Nescau, Nestea, Nescafé, Nestlé's