Monthly Performance Pack March 2011

Home , Chris Moyles, Fearne Cotton, Greg James, The Chris Moyles Show

Dan Maynard, Publicist, BBC iPlayer BBC Communications T. 020 8008 5294 | M. 07912 583654 | E. Daniel.Maynard@bbc.co.uk

Please refer to slide 6 for guide footnotes. 2 Monthly summary – March 2011

• March was another strong month for BBC iPlayer, with 160 million total amount of requests for TV and radio programmes across all platforms.

• This included a record 38 million requests for radio programmes, boosted significantly by World Cup Cricket 2011 coverage and Chris Moyles’ Longest Show Ever for Comic Relief.

• For TV, Wonders of the Universe was the most requested programme, with Comic Relief in second place. The rest of the top 20 included children’s (Tracy Beaker Returns), and new titles from comedy (How TV Ruined Your Life, Mrs Brown’s Boys), drama (Silk) and factual (Attenborough and the Giant Egg).

• Live streaming on BBC iPlayer was at the highest levels seen to date for both TV and radio – for TV making up 15% of all requests, and for radio, up to 75%.

Consistent with previous months:

• The profile of BBC iPlayer users is evening out over time in terms of male/female ratio, but remains strongly under-55 in terms of age, which is younger than the typical TV viewer or radio listener’s profile.

• BBC iPlayer is used for TV at roughly the same time of day as linear TV viewing, although there is proportionally more daytime and late-peak use. For radio, BBC iPlayer is used far more in daytime than traditional radio listening, which peaks at breakfast-time.

Please refer to slide 6 for guide footnotes. 3 Index Page

Overview for BBC iPlayer across all platforms 4

Monthly requests 7

Average daily requests 8

Average daily users 9

Weekly requests 10

Weekly users 11

Minutes per user per week 12

Top TV programmes 13

Top radio programmes 14

Live vs on-demand 15

Use of BBC iPlayer for TV by time of day 16

Use of BBC iPlayer for radio by time of day 17

Profile of BBC iPlayer users 18

Glossary 19

Please refer to slide 6 for guide footnotes. 4 Total monthly BBC iPlayer requests across all platforms Includes Virgin Media

BBC iPlayer received 160 million requests for TV and radio programmes, across all platforms, in March 2011. This included a record 38 million for radio, boosted by World Cup Cricket and Chris Moyles’ Longest Show Ever for Comic Relief.

Virgin Media BBC iPlayer TV requests

Online BBC iPlayer TV requests 162 160 148 141 145 Online BBC iPlayer radio requests 139 25 25 130 23 123 24 120 118 119 23 114 116 117 114 114 24 107 20 20 97 20 18 17 17 21 21 19 20 87 85 87 19 78 81 76 76 18 101 96 69 17 16 94 16 86 90 62 15 16 77 84 15 15 67 73 68 69 70 70 14 60 65 68 66 15 53 45 43 45 37 37 39 37 36 31 38 32 33 30 33 31 31 32 32 35 32 27 24 25 25 26 25 26 26 29 28 30 27 28 28

16 18

Millions of requests of Millions

Jul Jul

Apr Jun Apr Jun

Feb Mar Oct Feb Mar Oct Feb Mar

Aug Nov Dec Aug Sep Nov Dec

May May

Sept

Jan Jan 09 Jan 10 Jan-11

Please refer to slide 6 for guide footnotes. There were measurement problems on 10-11 June which resulted in overcounting on these days. 5 Requests for programmes by device type Includes Virgin Media After a dip in total requests due to the shorter month of February, most platforms and devices saw an increase month-on-month. (Please note: the increase in mobile requests is due to a measurement problem fix.)

Number of requests % of requests (millions) 162 160 148 Other devices 145 15% 16% 16% 14% 17% 17% 17% 16% 16% 16% 15% 16% 139 141 17% 25 25 130 6% 7% 6% 6% 123 24 23 Virgin Media 7% 7% 7% 6% 6% 5% 7% 7% 6% 119 119 23 11 117 114 114 24 9 20 10 20 8 10 17 17 21 8 Games consoles 8 19 20 9 7 7 8 8 7 Computers

75% 73% 70% 116 112 71% 73% 70% 69% 71% 71% 73% 72% 72% 72% 107 Tablets 99 103 104 88 95 89 86 80 83 81 Mobile devices

TOTAL 1 2 2 2 1% 1% 1% 2%

5 6 6 6 6 6 5 6 5 5 6 5 8 4% 5% 5% 5% 5% 5% 5% 5% 4% 3% 4% 3% 5%

Jul

Apr Jun

Oct Nov

Apr Jun

Feb Mar

Oct Nov

Aug Sep Dec

Feb Mar

Aug Sep Dec

May

Jan Jan 11

Mar 10 Mar Mar 10 Mar

Virgin Media data arrives later than online stats, therefore the remainder of this report is only for the online BBC iPlayer, available via computer / mobile / games consoles.

NB: There were technical problems measuring iPhone and iPod Touch use over 15 Nov 2010 to 28 Feb 2011. Please refer to slide 6 for guide footnotes. 6 Notes on figures in this report

These notes apply to pages 4 to 17 in this pack and should be included as footnotes as relevant when quoting any of these figures. A glossary is on page 19. • This data is collected via a BBC internal data warehouse (BBC iStats). The methodology adheres to industry standard guidelines as defined by JICWEBs and ABCe, with the exception that the BBC data is based on a 25% sample of users and not 100%. The BBC are working towards 100% sample over the coming months • In 2009 the BBC refined its methodology for measuring AV requests, so figures for 2007/8 are not comparable. There may be further changes in the data in future releases as we continue to refine the methodology • Please quote the source of these figures as “BBC iStats” • Unless specified otherwise, figures include requests for both on-demand catch-up (streams and downloads), or views of live simulcasts • We cannot report download playback due to data privacy restrictions • All data is for the UK only and excludes listening outside the UK • January 09 data excludes 1-4 January 09 since changes were made to the measurement system on 5 January • This data includes requests via BBC iPlayer on any BBC website – whether on a programme, channel or station page, via the pop-out console, or on the BBC iPlayer website itself • None of this data following is for the BBC iPlayer on Virgin Media’s TV service - all is for the online BBC iPlayer, available via computer / mobile / games consoles • This report does not include requests for web-only content (such as online news or sport coverage) – only requests for full-length programmes which have been transmitted on a TV channel or radio station

Please refer to slide 6 for guide footnotes. 7 Monthly BBC iPlayer online requests

In March 2011 BBC iPlayer received a total of 134 million online requests, including a record 38 million for radio, boosted by World Cup Cricket and Chris Moyles’ Longest Show Ever for Comic Relief.

150 Radio Requests 136 134 125 118 121 125 115 TV Requests 110 35

. 38 104 101 32 101 99 100 98 32 93 95 94 32 100 89 31 33 79 30 32 30 34 31 28 27 29 71 69 71 28 75 65 29 63 61 61 26 54 26 47 25 26 25 101 50 27 24 25 94 96 18 84 86 90 16 77 Monthly Requests (millions) 68 69 67 73 70 68 70 60 65 66 25 53 39 45 43 44 31 36 37 37 37

Jul Jul

Apr Jun Apr Jun

Oct Oct

Feb Mar Feb Mar Feb Mar

Sep Dec Sep Dec

Aug Nov Aug Nov

May May

Jan Jan 09 Jan 10 Jan 11

Please refer to slide 6 for guide footnotes. 8 Average daily BBC iPlayer requests

Average daily requests stood at 4.3m in March 2011 – a record 1.2 million per day for radio programmes and 3.1 million for TV programmes.

5 Radio Requests 4.4 4.5 4.3 3.9 3.9 . 4 TV Requests 3.7 1.1 3.5 1.1 3.5 3.5 1.2 3.2 3.3 3.2 3.2 1.1 1.0 3.0 3.1 3.1 2.9 1.0 3 1.1 1.1 2.6 1.0 1.1 1.0 0.9 2.4 1.0 0.9 1.0 2.3 2.2 1.0 0.9 2.1 2.0 2.1 2.0 1.9 0.8 2 1.7 0.9 0.8 0.8 0.8 3.4 0.7 0.9 0.8 0.8 3.3 3.1 0.6 2.7 2.9 2.9 2.5 2.5 2.2 2.2 2.4 2.3 2.2 2.3 2.2 1 2.0 2.1 Average Daily Requests (millions) 1.7 1.5 1.4 1.5 1.1 1.3 1.2 1.2 1.3 1.2

Jul Jul

Apr Jun Apr Jun

Oct Oct

Feb Feb Feb

Mar Aug Sep Dec Mar Aug Sep Dec Mar

Nov Nov

May May

Jan09

Jan-11 Jan10

Please refer to slide 6 for guide footnotes. 9 Average daily BBC iPlayer users

March 2011 saw an average of 1.7 million users per day, with just over 1.2m only for TV content, a record 0.4m only for radio content and 0.1m using both.

1.8 1.8 1.7 1.7 Users of Radio Only 1.5 1.6 1.5 Users of Both 1.5 0.3 0.3 0.4 1.4 1.4 Users of TV Only 1.3 1.3 1.4 1.3 0.3 0.1 1.3 1.3 0.3 1.2 1.2 1.2 1.2 0.3 0.1

. 0.1 0.3 1.2 0.3 0.3 0.1 1.1 0.3 0.1 0.3 0.3 0.3 0.1 0.3 0.3 1.0 0.3 0.1 0.3 1.0 0.9 0.1 0.1 0.1 0.9 0.0 0.8 0.8 0.3 0.1 0.1 0.1 0.0 0.1 0.8 0.8 0.8 0.8 0.1 0.8 0.3 0.3 0.0 0.3 0.3 0.3 0.2 0.2 0.3 0.0 1.4 0.3 0.0 1.3 1.3 0.6 0.0 0.0 0.0 1.2 1.1 User agents (millions) 0.0 0.0 0.0 1.1 0.0 1.0 1.0 1.0 1.0 0.9 0.9 0.9 0.9 0.9 0.9 0.9 0.4 0.7 0.6 0.5 0.5 0.6 0.6 0.5 0.5 0.5 0.5 0.2

0.0

Jul Jul

Apr Jun Apr Jun

Oct Oct

Feb Feb Feb

Mar Aug Sep Dec Mar Aug Sep Dec Mar

Nov Nov

May May

Jan-09 Jan-10 Jan-11

Please refer to slide 6 for guide footnotes. 10 Weekly BBC iPlayer requests - latest 6 months

Requests over 14-20 March equalled the previous all-time record week, with 32.3m programmes played. This was driven by radio, which delivered a record 9.2m requests, thanks to World Cup Cricket and Chris Moyles’ Longest Show Ever for Comic Relief.

TV Requests Radio Requests

35 32 32 32 31 31 31 31 31 31 30 31 30 29 30 28 28 28 28 28 27 28 27 27 27 7.8 26 9.2 26 7.9 8.1 8.2 . 8.1 7.7 8.0 24 8.1 8.2 8.4 25 5.4 8.6 7.2 7.3 7.5 8.6 7.9 8.3 7.8 7.0 7.2 7.1 7.8 6.1 7.1 20

24.5 22.7 23.3 23.0 23.3 23.1 22.6 23.2 22.4 22.4 21.8 22.1 21.3 20.8 21.1 20.9 20.4 20.2 20.0 10 19.1 19.4 19.5 18.8 19.4 19.6

Weekly Requests (millions) 17.2

'4-Oct

03 Jan03 Jan10 Jan17 Jan24 Jan31

11 Oct 11 Oct 18 Oct 25 Feb07 Feb14 Feb21 Feb28 Mar 07 Mar 14 Mar 21 Mar 28

01 Nov01 Nov08 Nov15 Nov22 Nov29 Dec 06 Dec 13 Dec 20 Dec 27

Please refer to slide 6 for guide footnotes. 11 Weekly BBC iPlayer users – latest 6 months

Weekly user numbers in March peaked for 14-20 March at 7.0m, equalling the previous record in February.

Users of Radio Only 8 Users of Both 7.0 7.0 6.8 6.9 6.9 6.8 6.8 7 Users of TV Only 6.6 6.6 6.6 6.7 6.7 6.3 6.3 6.3 6.3 6.4 6.1 6.1 5.9 6.0 6.0 5.9 5.9 1.2 5.8 1.3 1.3 1.2 1.3 1.5 6 1.3 1.3 1.3 1.9 5.5 1.0 1.3 1.2 . 1.1 1.2 1.2 1.5 0.4 0.5 1.1 1.1 1.1 1.1 1.3 1.0 0.5 0.5 1.2 1.2 0.4 0.5 0.5 0.5 5 0.4 0.5 0.4 1.1 0.4 0.4 0.5 0.4 0.3 0.4 0.4 0.4 0.4 0.5 0.4 0.4 0.4 0.4 0.4 4

3 5.3 5.3 5.1 5.1 5.1 5.0 User agents (millions) 4.7 4.7 4.9 4.7 4.8 4.9 4.9 4.9 4.7 4.7 4.4 4.4 4.5 4.5 4.3 4.4 4.4 2 4.0 4.2 4.2

03 Jan03 Jan10 Jan17 Jan24 Jan31

11 Oct 11 Oct 18 Oct 25 Feb07 Feb14 Feb21 Feb28 Mar 07 Mar 14 Mar 21 Mar 28

01 Nov01 Nov08 Nov15 Nov22 Nov29 Dec 06 Dec 13 Dec 20 Dec 27 '04-Oct

Please refer to slide 6 for guide footnotes. 12 Requests and average minutes per user per week

On a weekly basis in March, each user of TV on BBC iPlayer requested, on average, just over 4 programmes, and streamed over an hour of TV content. Each weekly user of radio content requested over 4 programmes, and streamed around three hours of radio content. The popularity of World Cup Cricket semi/final coverage is probably the reason for shorter average stream lengths in the latest week.

Average weekly minutes streamed, per user, per week

250

TV minutes Radio minutes

200 Latest monthly average = 176 minutes

150 2010 Christmas

100 Latest monthly = 75 minutes

50 Average weekly minutes streamed per user .

05 Jul 05 Jul 12 Jul 19 Jul 26

07 Jun 07 Jun 14 Jun 21 Jun 28 Jan03 Jan10 Jan17 Jan24 Jan31

04 Oct 04 Oct 11 Oct 18 Oct 25 Feb07 Feb14 Feb21 Feb28 Mar 07 Mar 14 Mar 21 Mar 28

02 Aug 02 Aug 09 Aug 16 Aug 23 Aug 30 Sep06 Sep13 Sep20 Sep27 Nov01 Nov08 Nov15 Nov22 Nov29 Dec 06 Dec 13 Dec 20 Dec 27 '31-May

Please refer to slide 6 for guide footnotes. 13 BBC iPlayer - top 20 TV episodes, March 2011 Wonders of the Universe was the most requested programme this month, with Comic Relief in second place. The rest of the top 20 included more new comedy (How TV Ruined Your Life, Mrs Brown’s Boys), as well as children’s (Tracy Beaker Returns), drama and factual series.

BBC iPLAYER TOP 20 TV EPISODES – ALL BBC iPLAYER TOP 20 TV EPISODES – MOST-REQUESTED EPISODE PER SERIES Total requests per episode Total requests per episode

1 Wonders of the Universe Episode 1 964,000 1 Wonders of the Universe Episode 1 964,000

2 Comic Relief 2011 Part 1 18/03/2011 879,000 2 Comic Relief 2011 Part 1 18/03/2011 879,000

3 Wonders of the Universe Episode 2 658,000 3 Tracy Beaker Returns Series 2 Episode 11 625,000

4 Tracy Beaker Returns Series 2 Episode 11 625,000 4 EastEnders 17/03/11 603,000

5 EastEnders 17/03/11 603,000 5 Waterloo Road Series 6 Episode 16 602,000

6 Waterloo Road Series 6 Episode 16 602,000 6 Top Gear Series 16 Episode 6 560,000

7 Waterloo Road Series 6 Episode 17 575,000 7 Mrs Brown's Boys Episode 1 539,000

8 Waterloo Road Series 6 Episode 15 575,000 8 Russell Howard's Good News Series 4 Episode 1 526,000

9 Top Gear Series 16 Episode 6 560,000 9 Human Planet Episode 8 377,000

10 Tracy Beaker Returns Series 2 Episode 10 556,000 10 Being Human Series 3 Episode 7 362,000

11 Mrs Brown's Boys Episode 1 539,000 11 Waking the Dead Series 9 Harbinger Part 1 284,000

12 EastEnders 08/03/11 530,000 12 Silk Episode 2 276,000

13 Russell Howard's Good News Series 4 Episode1 526,000 13 Attenborough and the Giant Egg 02/03/11 274,000

14 EastEnders 22/03/11 519,000 14 MasterChef Series 7 Episode 6 272,000

15 Waterloo Road Series 6 Episode 18 517,000 15 Mock the Week... Again Episode 3 265,000

16 Wonders of the Universe Episode 3 497,000 16 QI Series 7 Episode 14 263,000

17 Mrs Brown's Boys Episode 3 497,000 17 Formula 1 Australian Grand Prix 27/03/2011 254,000

18 Mrs Brown's Boys Episode 2 495,000 18 Coming of Age Series 3 Episode 7 241,000

19 EastEnders 11/03/11 493,000 19 How TV Ruined Your Life Episode 6 240,000

20 EastEnders 15/03/11 479,000 20 Outcasts Episode 7 230,000

Please refer to slide 6 for guide footnotes. 14 BBC iPlayer - top 20 radio episodes, March 2011

The World Cup Cricket England v West Indies was the most requested radio programme this month, and is in the top 10 highest radio programmes of all time on BBC iPlayer,as was Fearne Cotton on 18th March - part of the The Chris Moyles Show: Longest Show Ever for Comic Relief.

BBC iPLAYER TOP 20 RADIO EPISODES BBC iPLAYER TOP 20 RADIO EPISODES – ALL – MOST-REQUESTED EPISODE PER SERIES Total requests per Ep Total requests per Ep

1 World Cup Cricket Eng v W’ Indies 17/03/11 202,000 1 World Cup Cricket Eng v W’ Indies 17/03/11 202,000

2 Fearne Cotton 18/03/11 200,000 2 Fearne Cotton 18/03/11 200,000

3 The Chris Moyles Longest Show Episode 22 166,000 3 The Chris Moyles Longest Show Episode 22 166,000

4 World Cup Cricket Eng v Bangladesh 11/03/11 143,000 4 5live Champ League B’lona v Ars’l 08/03/11 135,000

5 5live Champ League B’lona v Ars’l 08/03/11 135,000 5 Scott Mills 21/03/11 97,000

6 World Cup Cricket Eng v Ireland 02/03/11 130,000 6 5 live Prem League Chel v ManU 01/03/11 95,000

7 World Cup Cricket Quarter-final 26/03/11 122,000 7 5 live Sport Final Whistle 08/03/11 81,000

8 The Chris Moyles Longest Show Episode 13 105,000 8 The Now Show Series 33 Episode 2 77,000

9 The Chris Moyles Longest Show Episode 3 102,000 9 Greg James 18/03/11 77,000

10 The Chris Moyles Longest Show Episode 12 102,000 10 Just a Minute Series 59 Episode 6 71,000

11 Scott Mills 21/03/11 97,000 11 5 live Int’l Football Wales v Eng 26/03/11 69,000

12 5 live Prem League Chel v ManU 01/03/2011 95,000 12 The Official Chart with Reggie Yates 20/03/11 63,000

13 The Chris Moyles Longest Show Episode 11 94,000 13 Greg James 04/03/11 52,000

14 The Chris Moyles Longest Show Episode 2 92,000 14 So Wrong It's Right Series 2 Episode 1 51,000

15 5live Champ League ManU v Marseille 15/03/11 85,000 15 The Archers 13/03/11 48,000

16 The Chris Moyles Longest Show Episode 1 81,000 16 5 live Murray Meets Graeme Obree 06/03/11 47,000

17 5 live Sport Final Whistle 08/03/11 81,000 17 Newsbeat 18/03/11 43,000

18 The Now Show Series 33 Episode 2 77,000 18 The News Quiz 06/03/11 43,000

19 The Chris Moyles Show 11/03/11 77,000 19 Ken Bruce 29/03/11 43,000

20 Greg James 18/03/11 77,000 20 Down the Line Series 4 Episode 1 42,000

Please refer to slide 6 for guide footnotes. 15 Requests by on-demand catch-up vs live simulcast

Live TV viewing via BBC iPlayer continued to make up 15% of all TV requests, while live radio listening saw a rise in share, up to 75%, the highest proportion seen to date, thanks to World Cup Cricket and Chris Moyles’ Longest Show Ever for Comic Relief.

TV Requests Radio requests

8 8 8 8 10 14 10 8 10 11 13 13 12 15 15

68 74 70 72 71 71 70 69 71 72 73 74 72 74 75

92 92 92 92 90 86 90 92 90 89 87 87 88 85 85

26 30 28 29 29 30 31 29 28 27 26 28 26 25

Jul

Apr Jun

Oct

Apr Jun

Feb Mar Feb Mar

Oct

Sep Dec

Feb Mar Feb Mar

Aug Nov

Sep Dec

May

Aug Nov

May

Jan Jan 10

Jan-11

Jan Jan 10 Jan-11

Simulcast Simulcast On-demand On-demand

Please refer to slide 6 for guide footnotes. 16 BBC iPlayer – use for TV by time of day, March 2011

The scale for each line on this graph is different – traditional TV viewing is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for TV) being closer to the pattern of TV viewing, than of internet use, with proportionally more viewing in daytime and late peak.

Internet and TV usage patterns by time of day (scales adjusted for comparison)

TV viewers BBC iPlayer TV requests BBC iPlayer peak – 339,000 TV peak – 27.1 million Internet users (any website)

Internet peak – 28.2 million Note: each each very line a has (seescaledifferent Note:peaks)

06:00 07:00 08:00 09:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 00:00 01:00 02:00 03:00 04:00 05:00

Sources – TV from BARB March 2011, internet from Nielsen February 2011, Please refer to slide 6 for guide footnotes. BBC iPlayer from BBC iStats March 2011 - see footnotes on final page for more detail 17 BBC iPlayer – use for radio by time of day, March 2011

The scale for each line on this graph is different – traditional radio listening is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for radio) being in-between the pattern of radio listening and internet use, with proportionally more listening in daytime and evening compared with the traditional linear breakfast peak.

Internet and radio usage patterns by time of day (scales adjusted for comparison)

BBC iPlayer peak – 115,000 Internet peak – 29.3 million Radio peak – 14.7 million Radio listeners

BBC iPlayer requests for radio

Internet users (any website) Note: each each very line a has (seescaledifferent Note:peaks)

06:00 07:00 08:00 09:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 00:00 01:00 02:00 03:00 04:00 05:00

Sources – radio from RAJAR Q4 2010, internet from Nielsen February 2011, Please refer to slide 6 for guide footnotes. BBC iPlayer from BBC iStats March 2011 - see footnotes on final page for more detail 18 BBC iPlayer use by demographic

The profile of users of the BBC iPlayer is measured on a monthly survey of 700 UK adults. The gender profile is stable with a slightly male skew, and most users are aged under 55 years.

100% 100% 16 16 17 16 15 15 31 21 20 20 18 18 37 80% 41 41 43 44 42 43 43 43 43 80%

42 41 39 41 42 43 37 38 60% 60% 39 43 40 55+ Women 40% 40% 35-54 70 63 59 59 57 56 58 57 57 57 57 Men 15-34 20% 20% 38 38 41 43 45 43 43 42 44 42 44

0% 0% Jan- Jul- Jan- Jul- Jan- Jul- Jan- Jul- Jan- Jul- Jan- Jul- Mar Sep Mar Sep Mar Sep Mar Sep Mar Sep Mar Sep 08 09 10 08 09 10

Gender Age

15 23 34 Women 43 55+ 35 48 52 51

43 41 Men 35-54 35 35

57 52 48 49 15-34 42 37 29 32

Users of PC All broadband All TV viewers All radio iPlayer users listeners Users of PC All broadband All TV viewers All radio iPlayer users listeners

Please refer to slide 6 for guide footnotes. User profiles - TV from BARB (Q4 10), radio from RAJAR (Q4 10), broadband from TNS survey 2000 adults (Sep 09) 19 Glossary

Stream – click to play instantly

Download – save to your computer to play later We cannot report on playback of downloads due to technical and data privacy restrictions

Users – a count of computer browsers accessing the online BBC iPlayer service So please note: if someone has a different computer at work and at home, they are counted twice. If a family watches on a computer together, only one browser is counted. This is the industry-standard way of counting “users” or “visitors” to websites.

Requests – number of successful requests to stream or download a programme We only count successful requests, where a stream or a download actually start, rather than “clicks” which can be repeated if the user does not see an immediate reaction on the website.

Catch-up / on-demand – programmes requested after they have gone out on “normal” TV/radio channels and are available on BBC iPlayer

Live / simulcast – streaming of live TV channels / radio stations on the website, at exactly the same time as broadcast on “normal” TV / radio

Special footnotes for slides showing data for time of day TV data – BARB average audience, live overnights, by hour, all individuals aged 4+, Total TV Radio data - RAJAR average audience, by hour, all adults 16+, all radio stations BBC iPlayer - average requests, by hour, all programmes, stream & downloading, live and on-demand, UK only Nielsen – user numbers, aged 2+ based on internet population estimate of 38 million individuals

Please refer to slide 6 for guide footnotes.