Connecting Brands with Malaysia's Most Valuable Audience
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Media Sales Connecting brands with Malaysia’s most valuable audience Advertising Rate Card • Effective 1 November 2016 Introduction Congratulations, you’ve chosen Astro, the only growing TV platform in Malaysia. Thank you for your interest. Here’s to years of fruitful collaborations between us. Our advertising rates are categorised from A to G across all channels, according to channel proposition, target audience and market value. Category A is your base indicator at RM5000 per 30-second TVC. For categories A to A15, there is an increment of RM1000 per category. For categories A to G, there will be a reduction of RM500 per category. We have also grouped the channels into 7 segments – Malay, Chinese, English, Indian, Sports, News and GenNext. The pricing category for each channel and its timebelt is rated accordingly to ease your media buying. Check out our rate cards on the next page. The 1st version is the display rate inclusive of GST. The 2nd card features the gross rates exclusive of tax (to be used for media booking). Media Sales TV ADVERTISING RATE CARD (GST INCL.) Category 10 sec 15 sec 20 sec 25 sec 30 sec 35 sec 40 sec 45 sec 50 sec 60 sec A15 10,600.00 13,992.00 16,960.00 19,080.00 21,200.00 25,016.00 27,560.00 31,800.00 36,040.00 42,400.00 A14 10,070.00 13,292.40 16,112.00 18,126.00 20,140.00 23,765.20 26,182.00 30,210.00 34,238.00 40,280.00 A13 9,540.00 12,592.80 15,264.00 17,172.00 19,080.00 22,514.40 24,804.00 28,620.00 32,436.00 38,160.00 A12 9,010.00 11,893.20 14,416.00 16,218.00 18,020.00 21,263.60 23,426.00 27,030.00 30,634.00 36,040.00 A11 8,480.00 11,193.60 13,568.00 15,264.00 16,960.00 20,012.80 22,048.00 25,440.00 28,832.00 33,920.00 A10 7,950.00 10,494.00 12,720.00 14,310.00 15,900.00 18,762.00 20,670.00 23,850.00 27,030.00 31,800.00 A9 7,420.00 9,794.40 11,872.00 13,356.00 14,840.00 17,511.20 19,292.00 22,260.00 25,228.00 29,680.00 A8 6,890.00 9,094.80 11,024.00 12,402.00 13,780.00 16,260.40 17,914.00 20,670.00 23,426.00 27,560.00 A7 6,360.00 8,395.20 10,176.00 11,448.00 12,720.00 15,009.60 16,536.00 19,080.00 21,624.00 25,440.00 A6 5,830.00 7,695.60 9,328.00 10,494.00 11,660.00 13,758.80 15,158.00 17,490.00 19,822.00 23,320.00 A5 5,300.00 6,996.00 8,480.00 9,540.00 10,600.00 12,508.00 13,780.00 15,900.00 18,020.00 21,200.00 A4 4,770.00 6,296.40 7,632.00 8,586.00 9,540.00 11,257.20 12,402.00 14,310.00 16,218.00 19,080.00 A3 4,240.00 5,596.80 6,784.00 7,632.00 8,480.00 10,006.40 11,024.00 12,720.00 14,416.00 16,960.00 A2 3,710.00 4,897.20 5,936.00 6,678.00 7,420.00 8,755.60 9,646.00 11,130.00 12,614.00 14,840.00 A1 3,180.00 4,197.60 5,088.00 5,724.00 6,360.00 7,504.80 8,268.00 9,540.00 10,812.00 12,720.00 A 2,650.00 3,498.00 4,240.00 4,770.00 5,300.00 6,254.00 6,890.00 7,950.00 9,010.00 10,600.00 B 2,385.00 3,148.20 3,816.00 4,293.00 4,770.00 5,628.60 6,201.00 7,155.00 8,109.00 9,540.00 C 2,120.00 2,798.40 3,392.00 3,816.00 4,240.00 5,003.20 5,512.00 6,360.00 7,208.00 8,480.00 D 1,855.00 2,448.60 2,968.00 3,339.00 3,710.00 4,377.80 4,823.00 5,565.00 6,307.00 7,420.00 E 1,590.00 2,098.80 2,544.00 2,862.00 3,180.00 3,752.40 4,134.00 4,770.00 5,406.00 6,360.00 F 1,325.00 1,749.00 2,120.00 2,385.00 2,650.00 3,127.00 3,445.00 3,975.00 4,505.00 5,300.00 G 1,060.00 1,399.20 1,696.00 1,908.00 2,120.00 2,501.60 2,756.00 3,180.00 3,604.00 4,240.00 Prices indicated above are in Ringgit Malaysia (RM). Media Sales TV ADVERTISING RATE CARD (GROSS BOOKING RATES) Category 10 sec 15 sec 20 sec 25 sec 30 sec 35 sec 40 sec 45 sec 50 sec 60 sec A15 10,000.00 13,200.00 16,000.00 18,000.00 20,000.00 23,600.00 26,000.00 30,000.00 34,000.00 40,000.00 A14 9,500.00 12,540.00 15,200.00 17,100.00 19,000.00 22,420.00 24,700.00 28,500.00 32,300.00 38,000.00 A13 9,000.00 11,880.00 14,400.00 16,200.00 18,000.00 21,240.00 23,400.00 27,000.00 30,600.00 36,000.00 A12 8,500.00 11,220.00 13,600.00 15,300.00 17,000.00 20,060.00 22,100.00 25,500.00 28,900.00 34,000.00 A11 8,000.00 10,560.00 12,800.00 14,400.00 16,000.00 18,880.00 20,800.00 24,000.00 27,200.00 32,000.00 A10 7,500.00 9,900.00 12,000.00 13,500.00 15,000.00 17,700.00 19,500.00 22,500.00 25,500.00 30,000.00 A9 7,000.00 9,240.00 11,200.00 12,600.00 14,000.00 16,520.00 18,200.00 21,000.00 23,800.00 28,000.00 A8 6,500.00 8,580.00 10,400.00 11,700.00 13,000.00 15,340.00 16,900.00 19,500.00 22,100.00 26,000.00 A7 6,000.00 7,920.00 9,600.00 10,800.00 12,000.00 14,160.00 15,600.00 18,000.00 20,400.00 24,000.00 A6 5,500.00 7,260.00 8,800.00 9,900.00 11,000.00 12,980.00 14,300.00 16,500.00 18,700.00 22,000.00 A5 5,000.00 6,600.00 8,000.00 9,000.00 10,000.00 11,800.00 13,000.00 15,000.00 17,000.00 20,000.00 A4 4,500.00 5,940.00 7,200.00 8,100.00 9,000.00 10,620.00 11,700.00 13,500.00 15,300.00 18,000.00 A3 4,000.00 5,280.00 6,400.00 7,200.00 8,000.00 9,440.00 10,400.00 12,000.00 13,600.00 16,000.00 A2 3,500.00 4,620.00 5,600.00 6,300.00 7,000.00 8,260.00 9,100.00 10,500.00 11,900.00 14,000.00 A1 3,000.00 3,960.00 4,800.00 5,400.00 6,000.00 7,080.00 7,800.00 9,000.00 10,200.00 12,000.00 A 2,500.00 3,300.00 4,000.00 4,500.00 5,000.00 5,900.00 6,500.00 7,500.00 8,500.00 10,000.00 B 2,250.00 2,970.00 3,600.00 4,050.00 4,500.00 5,310.00 5,850.00 6,750.00 7,650.00 9,000.00 C 2,000.00 2,640.00 3,200.00 3,600.00 4,000.00 4,720.00 5,200.00 6,000.00 6,800.00 8,000.00 D 1,750.00 2,310.00 2,800.00 3,150.00 3,500.00 4,130.00 4,550.00 5,250.00 5,950.00 7,000.00 E 1,500.00 1,980.00 2,400.00 2,700.00 3,000.00 3,540.00 3,900.00 4,500.00 5,100.00 6,000.00 F 1,250.00 1,650.00 2,000.00 2,250.00 2,500.00 2,950.00 3,250.00 3,750.00 4,250.00 5,000.00 G 1,000.00 1,320.00 1,600.00 1,800.00 2,000.00 2,360.00 2,600.00 3,000.00 3,400.00 4,000.00 Prices indicated above are in Ringgit Malaysia (RM).