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Seriplx, by Kaleida Labs •............................................................................................................•M l M A SeriplX, by Kaleida Labs Nonostante il potenziale da tutti riconosciuto al multimedia, la rivoluzione multimediale non si è ancora verificata: la crescita è stata costante ma lenta, Kaleida crede oggi di avere con ScriptX la soluzione capace di far balzare in avanti questo mercato: compatibilità globale, ovvero ScriptX di Gerardo Greco Discorso di Nat Goldhaber editori possano creare prodotti di infor- mazione e spettacolo e renderli disponi- Proprio in occasione di Digital World bili su questa rete consumer innovativa. '92, circa un anno fa, Kaleida iniziava le Le persone che lavorano per Kaleida proprie attività con circa 23 persone in sono, secondo le parole del CEO, le mi- una sede provvisoria; oggi il gruppo gliori al mondo in ciascuna area di atti- conta un centinaio di persone che lavo- vità, provenienti da diverse società negli rano in nuovi uffici a Mountain View. Stati Uniti e nel resto del mondo. Cia- Apple e IBM avevano riconosciuto scuna di queste persone era, nella pre- l'importanza del mercato multimediale cedente attività, un architetto di sistemi quando hanno deciso di creare Kaleida. informatici che ha deciso di lavorare Avevano riconosciuto che questo mer- con Kaleida perché ha condiviso la visio- cato stava crescendo troppo lentamen- ne consistente nel portare il multimedia te a causa della grande varietà di stan- ad un livello completamente diverso di dard disponibili non comunicanti tra loro possibilità. ed hanno creduto che, prendendo la mi- La tecnologia di Kaleida deriva dalla gliore tecnologia a disposizione di cia- tecnologia di IBM e Apple ed ha, come scuna delle due società e fondendola in prodotto principe, un ambiente di ripro- una entità comune, fosse possibile duzione multimediale specifico per cia- creare un nuovo standard, quello di rife- scun hardware che garantisce la com- rimento. patibilità di un linguaggio unico per tutte Kaleida ha diversi obiettivi. Secondo le piattaforme. il proprio obiettivo tecnologico, Kaleida Il progetto di ScriptX è altamente vuole creare con ScriptX un linguaggio Nat Goldhaber al Digital World '93. modulare. Le parti che a tutt'oggi sono multimediale espressivo ad oggetti e più discusse pubblicamente sono due: vuole fare in modo che quel linguaggio innanzitutto un linguaggio descrittivo possa girare su una grande varietà di di- ria americana pervaso da movimenti multimediale ad oggetti, una specie di versi computer. Esisterà anche una ver- «quasi» rivoluzionari: il multimedia mi- linguaggio ad alto livello, un po' più sione distribuita per girare sulle prossi- gliora non solo la qualità deli'intratteni- complesso di HyperTalk e un po' più me autostrade digitali, di cui sentiamo mento nella informazione ma, secondo semplice del C++. È un modo di descri- parlare sempre più, e che permetterà a la concezione di Goldhaber, è importan- vere come i diversi media si susseguo- questa tecnologia di essere trasparen- te anche perché fa scomparire la tecno- no nel tempo e si integrano con l'intera- te, universalmente accettabile. logia. Per tante persone nel mondo del zione. L'obiettivo commerciale di Kaleida è lavoro l'informatica ed in generale la Questo linguaggio interesserà gli au- di incoraggiare gli sviluppatori di piat- tecnologia è difficile al punto da intimi- tori e gli sviluppatori di applicazioni. taforme ad adottare ScriptX e quindi dire. Il multi media e invece chiaramente L'altra parte di ScriptX è un ambiente avere tante piattaforme compatibili, di più facile da usare di un word processor di riproduzione multimediale; questo stimolare lo sviluppo di una vasta gam- ed è anche più vicino alla vita reale di ambiente è stato portato su una varietà ma di titoli su questa tecnologia ed in quanto possa esseri o una rete di com- di piattaforme informatiche diverse, definitiva di far partire il mercato del puter da scrivania. Più si riesce a rende- macchine diverse per mercati diversi. multi media interattivo. re la tecnologia vicina alla vita reale e Oltre a ciò è stata realizzata una ver- Se Kaleida non avesse anche un altro più trasparente quella tecnologia potra sione ridotta, il Sistema Operativo Con- obiettivo, quello sociale, probabilmente diventare, l'obiettivo finale del multime- sumer, o COS; quando un'applicazione il CEO Nat Goldhaber perderebbe la cit- dia. Kaleida vuole infine anche realizzare multimediale viene riprodotta su un tadinanza della comunità di 8erkeley, una possibilità di accesso senza ostacoli computer standard quale un Mac o un college famoso per l'impegno sociale all'autostrada digitale e contribuire ad PC, ScriptX siede sul sistema operativo ed in diversi momenti della recente sto- una realtà nella quale i produttori e gli originario, System 7 o Windows, per 268 MCmicrocomputer n. 132 - settembre 1993 MULTIMEDIA esempio, prossimamente anche su costi contenuti e OS/2 e UNIX. Per quanto riguarda inve- dalle specifiche ce quei dispositivi che non hanno un si- spesso ded icate stema operativo multiuso, Kaleida ha ad applicazioni sviluppato appunto il COS, un sistema multimediali. Pur- operativo più compatto e sin dall'origine troppo, affinché dedicato al multi media perché progetta- gli autori di titoli to per la presentazione interattiva di di- possano sfruttare versi tipi di media. tutte le caratteri- ScriptX ScriptX L'authoring con ScriptX dovrebbe au- stiche del forma- Script Script mentare l'espressività nelle applicazioni to, buona parte prodotte, riduce i tempi di produzione e dello sviluppo ri- di conseguenza i costi; rappresenta il mane strettamen- cuore dei sistemi di sviluppo multime- te legato a quella Media Media diale della seconda generazione e pro- determinata piat- Objects Objects mette di diventare uno standard. A que- taforma, con con- sto proposito ScriptX è stato proposto seguenti difficolto- alla Interactive Multimedia Association se o impossibili in risposta alla richiesta di proposte di conversioni per al- tecnologie di script multimediale e at- tri sistemi, quindi tualmente viene considerato da questa limitazioni per il ScriptX ScriptX commissione come uno dei candidati numero di copie Environment Environment favoriti a diventare un linguaggio stan- del titolo che sono dardo vendute esclusi- Kaleida ha anche annunciato a mag- vamente in una gio la creazione della Alleanza, natural- nicchia. mente innanzitutto con Apple e IBM Del resto nes- Development Platform Playback Platform quali membri fondatori, ma anche Crea- suna architettura tive Labs, Hitachi, Mitsubishi e Toshiba. hardware può ra- Alla fine di maggio un ulteriore annun- gionevolmente ScriptX Development and Delivery Model cio è stato fatto insieme a Motorola e soddisfare tutte le Scientific Atlanta per lo sviluppo di un necessità e allo nuovo decodificatore o, meglio, termi- stesso tempo Il modello di sviluppo e distribuzione di ScriptX. nale TV nel quale saranno utilizzati un prendere in consi- chip PowerPC insieme alla tecnologia derazione anche ScriptX con l'obiettivo di ottenere la po- la base installata tenza di un supercomputer sull'apparec- di PC «potenzialmente» multimediali o lizzati, capaci di essere dedicati ad am- chio TV a prezzi consumer. dei prossimi riproduttori multimediali biti applicativi e con la possibilità di es- portatili. Chi sviluppa titoli multimediali sere integrati tra loro. In questo modo certamente non vuole limitarsi ad un comunque non si impedisce ai produt- Standard hardware contro unico mercato, magari un mercato che tori di hardware di differenziare i propri standard software si basa su un'architettura che inevitabil- prodotti, in quanto uno standard Per dare una spinta per l'avvio dell'in- mente diventerà velocemente obsoleta. software puo essere concepito come dustria multimediale, è chiaro che è ne- Se un tale mercato è fatto di tante modulare. cessario che venga utilizzato uno sta n- nicchie così ristrette e non comunicanti Una possibilità di offrire uno standard dard che sia riconosciuto tale dai pro- tra di loro, gli stessi strumenti di svilup- software è quella di prendere in consi- duttori di hardware, di tool di sviluppo, po disponibili saranno piuttosto appros- derazione un sistema operativo general- di titoli e dagli utenti finali. simativi e quindi lo sviluppo risulterà più purpose ed estenderne le specifiche. Il Il CD-I, proposto come standard spe- complesso e costoso, avido di program- vantaggio immediato di questo approc- cialmente in Europa, è compatibile solo matori professionisti e pieno di creativi cio è una base installata estesa e stru- con i CD audio e i PhotoCD; i titoli svi- frustrati dalla incapacità di concretizzare menti di sviluppo evoluti. In realtà la luppati per Macintosh possono girare le proprie idee in maniera immediata. stessa natura generica di tale sistema solo su questa piataforma, nonostante L'alternativa costituita da uno stan- operativo impedisce che le applicazioni l'immagine di leader della multimedia- dard software innanzitutto separa gli multimediali vengano trattate con tutte lità che accompagna questa società; sviluppatori di titoli e di strumenti di svi- le necessarie attenzioni verso la ripro- l'MPC, anch'esso proposto come stan- luppo dalle problematiche relative ai vari duzione in tempo reale ed in generale il dard, vede veramente pochi titoli che hardware. Questa stessa separazione rapporto tra il sincronismo ed i tempi hanno prestato attenzione al formato fa sì che un titolo, una volta sviluppato, per la gestione dei media. proposto dal consiglio
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