PROSPECTUS 2021
Public Sector Network New Zealand
Public Sector Network is a research company that represents public sector professionals across Australia, Canada, New Zealand, and the Across 2021 PSN will be hosting 10 events USA. We develop research, roundtables, events, and webcasts to suit quarterly in New Zealand, highlighting current areas of interest to government agencies and their suppliers. the creative ways NZ government agencies The public sector consistently faces shrinking budgets and growing are working together to make access expectations, forcing them to be one of the most innovative and resourceful industries in the world. Regardless of department, agency, to government services better level of government or geography - public sector employees are all and more consistent. striving to tackle similar challenges and priorities.
The New Zealand government has led the charge in propelling digital to the forefront of legislative agenda, with technology and innovation now the third-largest contributor to the country’s economy.
PSN delivers digital events that provide a platform for public servants across different tiers, states, agencies and departments. Creating collaborative, virtual meeting spaces that help break down silos and achieve better outcomes for local and global citizens.
E: [email protected] P: +64 (0) 27 346 4307 Publicsectornetwork.co PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 Public Sector Network runs 10 virtual events per Our Communities quarter – one per community – ensuring a regular touchpoint in the market.
Corporate & Cyber Security & Data Management Defence, Security Digital Government Shared Services Risk Management & Analytics & Justice & CX
Health & HR & Innovation & IT Local Government Smart Cities & Human Services Future of Work & Municipalities Infrastructure
Digital events provide a unique platform for public servants - across different tiers, states, agencies and departments - to virtually meet and discuss innovative case studies and solutions. They also provide a fantastic opportunity for vendors to identify, engage and educate a diverse group of buyers that are typically difficult to meet.
Our audience profile is typically made up of mid level managers to senior executives, responsible for major projects and supplier selection and spend.
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 2 New Zealand Audience Profile
TIER OF GOVERNMENT ATTENDEE ROLE DATABASE
Central Government 74% User 45% 25,000+
Decision Maker 7%
What is the biggest challenge you’ve had in Local Government 26% successfully implementing new technologies?
Influencer 48% Disparate underlying IT systems; lack of integration across IT 43% applications and systems
What is the biggest focus over the What is the biggest barrier to Inconsistent and INVESTMENT TIMEFRAME next 12 months? reaching your goals? non-standard business processes make broad 10% automation impractical Technology Our people 49% 14% 2% improvement Cost/ funding 19% Advanced data and 25% analytics Our processes (e.g. Structure) 41% Lack of appetite, budget and skills to Process improvement make required process 21% and workplace 21% standardization 23% automation Our tools 21% (e.g. Digital) 13% Enterprise-wide Inability to build information 11% compelling and realistic management build compelling and Our technology 5% realistic business case (e.g. Infrastructure) 18% 7% Building workforce for investment capabilities 11%
Collaboration with Our leaders other agencies across 18% 26% Immaturity of 0-6 6-12 12-24 24+ (e.g. Management) technologies 2% months months months months government
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 3 11
New Zealand Virtual Event Schedule 2021 H1
07 April Improving Patient Outcomes & Experiences 19 May Improving CX & Citizen Engagement in Local Government HEALTH & HUMAN Implementing human-centred design to achieve better LOCAL GOVERNMENT SERVICES & MUNICIPALITIES long-term patient outcomes strategy to meet expectations and manage cost to serve 14 April Big Data & Actionable Analytics 26 May Enterprise Architecture DATA MANAGEMENT Leveraging data science to guide transformation in the & ANALYTICS public sector INNOVATIONS Accelerating the development of enterprise architecture & IT across the public sector
15 April Advanced Threat Protection 02 June Endpoint Protection CYBER SECURITY & RISK MANAGEMENT CYBER SECURITY sophisticated cyber attacks & RISK MANAGEMENT Stopping attacks before they reach your network
05 May Multi-Channel Citizen Engagement 09 June Improving the use of IoT SMART CITIES Bettering public sector services, creating smarter DIGITAL GOVERNMENT Leveraging Digital Tools and Strategies to better & INFRASTRUCTURE & CX Engage with Citizens and Stakeholders infrastructure, and enhancing liveability and safety with IoT
13 May Building your Data Platform 23 June Future Policing DEFENCE, SECURITY Modernising Policing to Ensure Safer Communities DATA MANAGEMENT Integrating and Stabilising Platforms to Leverage Future & JUSTICE & ANALYTICS for the Future Data, Analytics & AI Capabilities
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 4 NewNew ZealandZealand VirtualVirtual EventEvent ScheduleSchedule 20212021 H2H2
0101 JJulyuly MitigatingMitigating CyberCyber SecuritySecurity RisksRisks in LocalLocal GovernmentGovernment 2130 OctoberOctober DisasterData Vis ualRecoveryisation Innovationand Dashboards
DATA MANAGEMENT LOCAL GOVERNMENT DevelopingDeveloping cybercyber securitysecurity standardsstandards and improvingimproving UtilisingData visua technologylisation te chandni quinnovationes and st rtoat eimprovegies to tdisasterake dat a & ANALYTICS & MUNICIPALITIES cybercyber riskrisk managementmanagement in councilscouncils recoveryinsights t oresponse the nex tstrategies level
0707 JulyJuly RPARPA and AIAI fforor GGovernmentovernment 2207 OOctoberctober IDatampro Visualisationving Remote aandnd DashboardsTelehealth Services HEALTH & HUMAN Improving access to care and reach with the latest DATA MANAGEMENT TTransformingransforming thethe publicpublic serviceservice deliverydelivery landscapelandscape Data visualisation techniques and strategies to take data SERVICES & ANALYTICS throughthrough automationautomation Tinsightseleheal ttoh ttheechn nextolog levelies
3 November IT Service Management 28 JuJulyly Driving Efficiency through Hyperautomation 27 October Improving Remote and Telehealth Services INNOVATION ImprovingDeveloping accessstrategies to tcareo be tandter managereach with IT e ctheosy lateststems INNOVATIONS HarnHarnessingessing iinteroperablenteroperable ttechnologiesechnologies ttoo ffacilitateacilitate & IT & IT end-to-endend-to-end aautomationutomation Telehealth technologies 10 November Cyber Security for Critical Infrastructure 17CYBER November SECURITY Smart Mobility 0404 AAugustugust ArchitectingArchitecting youryour FutureFuture SmartSmart CityCity & RISK MANAGEMENT Uplifting the cyber security resilience of critical infrastructure Creating a coordinated approach to public transport SMART CITIES CreatingCreating smartsmart citycity frameworksframeworks thatthat deliverdeliver outcomesoutcomes & INFRASTRUCTURE systems to ensure safety and reliability thatthat mattermatter 17 November Smart Mobility 10SMART November CITIES CyberCreating Security a coordin aforted Critical approac hInfrastructure to public transport & INFRASTRUCTURE 1818 AAugustugust ProcurementProcurement TransformationTransformation systems to ensure safety and reliability Uplifting the cyber security resilience of critical infrastructure CORPORATE AchievingAchieving strategicstrategic objectivesobjectives and outcomesoutcomes throughthrough & SHARED SERVICES improvedimproved procurementprocurement 24 November Corporate & Shared Services CORPORATE01 December PImprovingivoting from Citizen the transa Lifectional Event to the Journeys value-added by scaling, 2501 SeptemberAugust IBotsmpr oandving the P ublicFuture He ofal tCustomerhcare Pro cExperienceurement & SHARED SERVICES digitising and maturing public sector shared services Delivering integrated and customer-centric life event HEALTH & HUMAN Harnessing the value of AI on your CX strategy SERVICES citizen experience journeys quality and safety through good procurement practice 01 December Improving Citizen Life Event Journeys 08 September Strategic Workforce Planning DIGITAL02 December GOVERNMENT DITe lServiceivering in Managementtegrated and customer-centric life event & CX 01 September Bots and the Future of Customer Experience citizen experience journeys Aligning the workforce with the future direction of Developing strategies to better manage IT ecosystems DIGITAL GOVERNMENT your organisation & CX Harnessing the value of AI on your CX strategy 02 December Disaster Recovery Innovation
1508 September September SecuringStrategic Wtheor Cloudkforce Planning DEFENCE,08 December SECURITY TalentUtilising Management technology and in intheno vPublication t oSector impro ve disaster & JUSTICE recovery response strategies HR & FUTURE AlBuildingigning teffectivehe workf oframeworksrce with th eto f usafeguardture direc tipublicon of sector Adapting and streamlining processes to attract, retain and OF WORK cloudyour o environmentsrganisation develop a workforce fit for the future 08 December Talent Management in the Public Sector
1065 S Octobereptember SharedSecuring Services the Clo 2.0ud HR & FUTURE Adapting and streamlining processes to attract, retain and OF WORK CYBER SECURITY Pivoting from the transactional to the value-added by scaling, develop a workforce fit for the future & RISK MANAGEMENT cdigitisingloud env andironme maturingnts public sector shared services
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 5 Virtual Packages & Pricing
SPONSORSHIP PACKAGES PLATINUM GOLD SILVER BRONZE
PRICE IN NZD $10,000 +GST $7,500 +GST $5,000 +GST $2,500 +GST
Elevate your brand with the Elevate your brand with the - - first (15-minute) speaking slot second (15-minute) speaking slot KEYNOTE PRESENTATION
- - Influence the conversation - by participating on a panel PANEL INVOLVEMENT discussion
60 second sponsor video Upgrade Available Upgrade Available Upgrade Available showcased during live ADVERT broadcast breaks
Receive all opt-in leads, Receive all opt-in leads Receive all opt-in leads including delegate polling Receive all opt-in leads for live attendees DEMAND GENERATION and profiling for resource downloads
Sponsor’s logo identified Sponsor’s logo identified as Sponsor’s logo identified as Sponsor’s logo identified as as Bronze Sponsor with Platinum Sponsor with active Gold Sponsor with active Silver Sponsor with active link active link to sponsor’s link to sponsor’s website link to sponsor’s website to sponsor’s website carried website carried on the carried on the virtual summit carried on the virtual summit on the virtual summit landing virtual summit landing landing page, event website landing page, event website page, event website and page, event website and and program (PDF) and program (PDF) program (PDF) BRANDING program (PDF)
Inclusion on 2x emails and Inclusion on 1x emails and Inclusion on 1x email and Inclusion on 1x email and socials promo socials promo socials promo socials promo MARKETING (LinkedIn & Twitter) (LinkedIn & Twitter) (LinkedIn & Twitter) (LinkedIn & Twitter)
ADDITIONAL
Advert Infographic Post-show Report Bespoke Webinar VIP Roundtable 60 second sponsor video Co-branded content highlighting Exclusive branding and promo of 60 minute webinar focused on your Intimate and interactive showcased during live key polling statistics event insights specific solution & audience “invitation-only” briefing for broadcast breaks specific senior executives $2,500 +GST $5,000 +GST $10,000 +GST $15,000 +GST $20,000 +GST
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 6 Bespoke Packages
Guaranteed Route-to-Market Public Sector Network’s Digital Media portfolio combines custom content creation and top-level online lead generation to support your specific marketing initiatives.
Public Sector Network is able to research, design and deliver your content directly to our engaged government audience that has been built via our complimentary events, editorial and online training.
This enables you, our partner, to identify your target demographic and get your message to our communities at a national, regional, themed or vertical level. Take advantage of this engaged community to create an integrated online program that gives you maximum visibility to a wide target audience.
Whitepapers Webinars Roundtables (Virtual and In-Person)
Our audience are increasingly looking to Webinars & on-demand webcasts are an ideal, Private briefings help drive crucial knowledge led solution providers for answers conversations with key stakeholders, to to their business challenges. engage prospects nationwide and generate increase brand awareness and lead generation qualified leads through direct communication within a particular function, or location. Whitepapers – when well written and applied to a targeted audience. – are one of the most powerful tools in the Sessions typically last around 2 hours and sales and marketing toolkit, as they help make PSN webinars feature a client executive and a put you at the centre of our public sector companies more credible. customer, partner and/or analyst in an interview community, enabling you to share critical or open discussion format. insights and updates with a pre-qualified and By providing PSN with a detailed brief we senior audience. engage our in-house team to research and PSN will help you deliver the right topic produce the necessary content, helping to the right audience, deliver pre and post This provides a fantastic opportunity to add position your organisation as a thought production, hosting of the webinar both live value to our audience, who participate to leader, aiding the selling process by informing and on-demand, recruiting senior level industry solve their critical business challenges and and educating the prospect base and speakers, digital marketing and EDM’s to attract learn from credible suppliers that can help generating qualified sales leads. an audience. You will also receive webinar reporting and analytics after the event.
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 7 Previous Partners Previous Partners
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 8 PREVIOUS FEATURED CONTRIBUTORS
Don Matheson Dr Elizabeth Dr Craig Jones Superintendent Liz Gosling Liz Macpherson, Mike Cunnington Liz Huckerby Deputy Director-General, Valentine Deputy Government Rob Cochrane Government Statistician Deputy Commissioner, Public Health and Primary Statistician and Deputy Auckland University and Chief Executive, Information & Chief Executive - Data New Zealand Defence Care Transformation, Massey University NZ Police of Technology Statistics New Zealand Intelligence Services, System Leadership, Force Ministry of Health Inland Revenue Statistics NZ
Hon Kris Faafoi Clare Toufexis Emma Powell Anne-Marie Megan Tyler Dr Luke Krieg Brendan Anstiss Dawn Baxendale Cavanagh Minister of Government Acting General Manager Chief of Strategy, Innovation Lead, GM Strategy and – Services and Access, Acting Deputy Transformation, Digital Services, Accident Compensation Auckland Council New Zealand Christchurch City Commerce and Consumer Government, Chief Department of Internal Commission Transport Agency Christchurch City Council Communications and Council Digital Media, Department of New Zealand Internal Affairs Government
Suzanne Stew Jon Herries Matt Penney Mayor Andy Foster Bruce O’Brien Aimee Whitcroft Tandi McCarthy Nigel Chang Deputy Chief Executive, Group Manager, Emerging Wellington City Acting Assistant Open Data Lead, Manager, Security Design and Innovation Market Services Group, Health Technology, Council Commissioner, Waka Kotahi New Operations, Specialist, Ministry of Ministry of Business, Ministry of Health Education NZ NZ Police Zealand Transport NZ Transport Agency Business, Innovation and Innovation & Agency Employment Employment
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 9 PSIS NZ ATTENDEE ORG SNAPSHOT
Access Community Health Civil Aviation Authority of New Zealand (CAA) Hamilton City Council Lincoln University (NZ)
Accident Compensation Corporation Commerce Commission Hastings District Council Local Government New Zealand (LGNZ)
Air New Zealand Commission for Financial Capability (CFFC) Hastings District Libraries Lyttelton Port Company Limited
Association Administrative Professionals New CorrectionsNZ Hauraki District Council Manaia Library Plus Zealand (AAPNZ) Data Ventures Hawkes Bay District Health Board Manawatu District Council (NZ) Auckland Council Department of Conservation Hawke's Bay Regional Council Maritime New Zealand Auckland DHB Department of Corrections Health Promotion Agency Marlborough District Council Auckland Transport Health Quality & Safety Commission Massey University Auckland War Memorial Museum Department Of Prime Minister And Cabinet Healthy Families Lower Hutt (NZ) Masterton District Council Audit New Zealand Dunedin City Council High Performance Sport New Zealand Matamata-Piako District Council AUT University (New Zealand) Eastern Institute Of Technology, Napier, New Horizons Regional Council Meat Industry Association Bay Of Plenty District Health Board Zealand Horowhenua District Council Ministerial Services and Secretariat Support Bay of Plenty Regional Council ECan (NZ) Housing New Zealand British High Commission Education New Zealand Ministry for Business, Innovation and Human Rights Commission Employment Broadcasting Standards Authority Electricity Authority of New Zealand Hurunui District Council Ministry for Children business.govt.nz Emerge Aotearoa (NZ) Hutt City Council Ministry for Children (NZ) Callaghan Innovation Enable New Zealand Hutt Valley District Health Board Ministry for Culture and Heritage (NZ) Canterbury District Health Board Environment Canterbury Immigration New Zealand Ministry for Pacific Peoples Capital and Coast District Health Board Environmental Protection Authority (NZ) Independent Māori Statutory Board (NZ) Ministry for Primary Industries Carterton District Council (NZ) EPA Inland Revenue Ministry for the Environment Central Hawke's Bay District Council EPA Safer Homes Insurance Council of New Zealand Ministry of Business, Innovation and Central Otago District Council External Reporting Board Employment
Central Region Technical Advisory Services (NZ) Far North District Council (NZ) Ministry of Civil Defence and Emergency IPCA - Independent Police Conduct Authority of Management Centre for Research, Evaluation and Social Financial Markets Authority New Zealand Assessment (CRESA) Fire And Emergency Kapiti Coast District Council Ministry of Defence CERT NZ Garin College Kiwibank Limited (NZ) Ministry of Education Christchurch City Council Gore District Council (NZ) Land Information New Zealand City Rail Link Greater Wellington Regional Council
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 10 PSIS NZ ATTENDEE ORG SNAPSHOT
Ministry of Health New Zealand Trade and Enterprise Southern District Health Board Upper Hutt City Council
Ministry of Justice New Zealand Transport Agency Southland District Council Victoria University of Wellington
Ministry of Māori Development New Zealand Treasury Sport New Zealand Volunteer Service Abroad
Ministry of Social Development North Asia Centre of Asia-Pacific Excellence St John (NZ) Waikato District Council (NZ) Ministry of Transport Standards New Zealand Waikato District Health Board Northland Regional Council Napier City Council State Services Commission Waikato District Libraries NZ On Air National Council of Women of New Zealand Statistics New Zealand Waikato Regional Council (NCWNZ) Stratford District Council waikatregion.govt.nz National Science Challenge: Resilience to Nature Taranaki Regional Council Waimakariri District Council Nelson City Council Tararua District Council Waipa District Council New Plymouth District Council the Environment Tasman District Council Wairarapa District Health Board New Zealand Customs Service Taupo District Council Wellington City Council New Zealand Electricity Authority Palmerston North City Council Tauranga City Council Wellington Free Ambulance New Zealand Family Planning Parliamentary Service Tertiary Education Comimssion Wellington Region Emergency Management New Zealand Film Commission People and Performance Team, New Zealand The New Zealand Initiative New Zealand Government Procurement Ministry of Justice Wellington Water The Treasury New Zealand Human Rights Commission Pharmaceutical Management Agency Western Bay of Plenty District Council The University of Auckland New Zealand Māori Council Porirua City Council Whakatane District Council Timaru District Council New Zealand Music Commission Ports of Auckland Whanganui District Health Board Timaru District Library New Zealand Parliament Queenstown Lakes District Council Whangarei District Council Transpower New Zealand New Zealand Police Rangitikei District Council WorkSafe New Zealand Treasury New Zealand Post Royal New Zealand Police College Unitec Institute of Technology New Zealand Qualifications Authority Ruapehu District Council University of Auckland New Zealand Red Cross University of Canterbury New Zealand Symphony Orchestra South Waikato District Council
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 11 Meet the team Public Sector Network | New Zealand
Sales Program Marketing Operations
Jason Rampersaud Rosie Fea Juhi Agarwal Nicole Colomb Sales Director Community Director Marketing Manager Event Coordinator [email protected] [email protected] [email protected] [email protected]
At PSN we help our customers with
THOUGHT LEADERSHIP BRAND AWARENESS LEAD GENERATION
Demonstrate your Raise the visibility of all your Develop targeted leads capabilities and share your services by promoting your and turn them into sales stories and case studies via brand message via our high- opportunities through our high-impact physical impact channels. detailed audience profiling events and digital channels. and polling.
PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021 E: [email protected] W: Publicsectornetwork.co P: +64 (0) 27 346 4307 12 PROSPECTUS 2021
“Fantastic, engaging and interactive. The best webinar I’ve been to.” Department of Internal Affairs
“Thank you for this webinar, the reconnection with peers and the insight.” New Zealand Customs Service
“Great setup and set of discussions. Had some really meaningful conversations about digital transformation.” 8x8
“Well organised and managed, good team and support as well.” Vault Intel
“Really good interactive session good insights.” SAP
E: [email protected] P: +64 (0) 27 346 4307 Publicsectornetwork.co PUBLIC SECTOR NETWORK NEW ZEALAND PROSPECTUS 2021