Networks Overview Presentation SPT Networks Overview Reel SPT Networks Portfolio
EUROPE & RUSSIA NORTH AMERICA KOREA
JAPAN
AFRICA
ASIA
LATIN AMERICA
AUSTRALIA
159 countries 759 MILLION HOMES 120 FEEDS 22 LANGUAGES 3 SPT Networks: Leveraging the Power of Sony SPT Networks: A Key Part of the SPE Family SPT Networks: Unparalleled Expansion
In 10 short years: • SPT Networks has enjoyed explosive growth – SPE’s leading contributor to bottom line with nine digit earnings in FY11 • SPT Network feeds have increased from 45 to 120, 26 channels to 56 SPT Network Brands
Highly successful network brands benefiting from a GLOBAL INFRASTRUCTURE
Sony General AXN General Anime/Youth Digital Movies Entertainment Entertainment Lifestyle/Music
Other Investments
7 A thrilling ride with high-impact drama at its core
8 Target Launch Dates Male/Female 1997 – Asia 25-54 1998 – Japan, Spain 1999 – Latin America, Brazil 2002 – Portugal Penetration and Distribution 2003 – Central Europe 2004 – Germany 221 Million HH 2005 – Italy 62 Countries 2011 – Korea 19 Languages
9 Powerful sub-brands extend AXN’s global reach
LAUNCH DATE 2006 – Central Europe
Case of the week programming including classic crime series, current procedurals, reenactment and documentary series from around the world.
LAUNCH DATE 2009 – Japan
Click to edit MasterRedefining the title hottest genre styleon TV – procedural television with a twist. LAUNCH DATES 2006 – Central Europe 2007 – Russia 2010 – Italy
Click to edit MasterAction-filled fantasy,subtitle escapist drama. style
LAUNCH DATE 2008 – Asia
Reality and drama beyond your wildest imagination. Pag LAUNCH DATES eNu 2011 – Portugal m2 TBD – Spain was TBD – Central Europe not exp 10 Irreverent, eclectic, on the edge. Distinctive programming sourced from every corner of the world. orte d Top-rated light entertainment and dramedy
11 Target 18-49 Female Skewing Penetration and Distribution 186 Million HH 124 Countries 4 Languages
Launch Dates 1995 – Latin America, Brazil 2006 – Spain 2007 – Portugal, Asia, Africa 2009 – Russia 2010 – Baltics 2011 – UK
12 Sony Brand Extensions
Penetration and Distribution Featuring the BEST Korean Dramas and 720 Thousand HH the hippest K-Pop variety, reality, and 4 Countries 2 Languages music programs, ONE is the #1 rated Launch Date high definition channel in Malaysia 2010 – Malaysia 2011 – Singapore, Indonesia, Cambodia
Penetration and Distribution Sony MAX is THE destination for the 3.5 Million HH guys – an up-front, high-octane channel 42 Countries 1 Language full of attitude. Launch Date 2011 – Africa 13 Fearless entertainment that fuels a global youth audience spinning youth culture and user-generated innovation
Target: 14-24 (Male/Female) Launch Dates: 2011 – Latin America, Brazil 2012 – Poland Penetration and Distribution: 44 Million HH 21 Countries 2 Languages
14
Anime and anime-inspired entertainment
Penetration and Distribution 39 Million HH 29 Countries 15 Languages Launch Dates
1998 – Japan 2004 – Asia 2006 – Korea 2007 – Germany 2007 – Central Europe 2008 – Spain
15 LAUNCHED OCTOBER 2010 First wholly-owned channel in the US Sony Pictures’ biggest blockbuster hits and iconic films in stunning HD, uncut and commercial free. Primary Audience The multi-platform home created specifically for movie lovers, targeting adults 18-49 with a male skew.
Penetration and Distribution 3.75 Million Subscribers
16 SET India Networks
The ultimate bouquet of local language channels targeting Hindi, Bengali and English speaking audiences.
• Over 370 Million HH • 88 Countries • 4 Languages
Bollywood Movies Family Entertainment Hollywood Movies Launched in 1999 Launched in 2005 Launched in 2006
General Entertainment Flagship Launched in 1995 (Channel 8) Hindi Music Channel Bengali Movies Launched in 2011 Launched in 2008
17 Crackle is movies – free, on demand, everywhere. Crackle is full-length, full-force entertainment for the connected guy—FREE and on demand. Crackle specializes in hand-picked movies, TV shows, and Originals in genres that define cool. Our content is always delivered uncut and unedited, the way it was meant to be viewed.
Penetration and Distribution 2 Million monthly uniques on connected TVs 8 Million total mobile downloads (iPhone/iPad/Android) 5 Countries
Primary Audience Crackle offers the highest quality selection of free, ad supported movies available, targeting adults 18-44 with a male skew. Launch Dates 2009 US 2009 Australia 2010 Canada 2010 UK 2012 Brazil
18 Partner Networks
19 Industry pioneers Sony, Discovery and IMAX have partnered to create the first 24-hour 3D entertainment network, 3net. Featuring popular programming genres including action, adventure, natural history, concerts, movies and more. 3net provides an immersive, clutter-free environment designed to reach upscale, affluent, highly engaged audiences seeking out the very best in native 3D content. 20 FEARnet owns fear. Connecting with an audience that loves to be scared by exploring the darker side of life and emotion, FEARnet unnerves, thrills and excites viewers with an edge- of-the-seat experience they can't get anywhere else. FEARnet talks to the audience with a contemporary, unpretentious edginess across linear and on-demand platforms.
21 GSN
Launched December 1994 Target Audience - Women 25-54
DISTRIBUTION 75 million homes U.S., Caribbean and Canada
PROGRAMMING 83% Original Programming in Prime Time New Original Series: Love Triangle & Drew Carey's Improv-a-ganza Highest Rated Shows: Baggage & The Newlywed Game
WWW.GSN.COM Reaches over 55M gamers every month Top 10 game publisher on Facebook Top 10 game apps are controlled by only 5 players, GSN is #4 One of the fastest growing gaming sites
22
Global and Local Original Series
23 Format-Fueled Production Slate
Import and locally adapt world-renowned reality and gameshow formats
24