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Technology Triage: Assessment

Surya Raghu Advanced LLC & ET Cube Internaonal

WIPO EIE Workshop Kuala Lumpur, Malaysia April 16-20, 2018

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 1 About Me

Ph.D. Mechanical Engineering – Yale University Academics – State University of New York, Stony Brook Industrial Scientist – Automotive and Consumer Products >20 inventions 15 issued US and International patents 6 Products: Invention to commercialization Entrepreneur: Started Advanced Fluidics (Small Company) in 2001

Training: ET3 International (Non-Profit Organization)

EIE Workshop Kuala Lumpur, © S. Raghu Malaysia, Apr. 16-20, 2018 2 About ET3 International and Advanced Fluidics

ET3 International Entrepreneurship and Research Commercialization Training and Consulting ~ 20 countries

Advanced Fluidics LLC Research and Product Development in 1. Aerospace Sciences – Aerodynamics, combustion 2. Micro/Nanofluidics/nanotech-based biosensors 3. Medical Instrumentation 4. Technology Roadmap Development and Training

Work with many Universities…

EIE Workshop Kuala © S. Raghu Lumpur, Malaysia, Apr. 16-20, 2018 3 Motivation

University researchers come up with many good ideas and invenon disclosures….

Challenge for the TTO is to see how to priorize the inflow of invenon disclosures and create a pipeline towards licensing…

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 4 The TTO Pipeline

Triaging Ready-to-License criteria Invenon Market Analysis Disclosures Technology Fit Technology Licensing Markeng IP Protecon

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 5 OUTLINE

Triaging Incoming Invenon Disclosures

Preparing for licensing

Licensing Decision Criteria

Conclusions

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 6 Top 20 Invenons in each decade

EIE Workshop © S. Raghu (www.theatlanc.com) Kuala Lumpur, Malaysia, Apr. 16-20, 2018 7 Field/Subject Matter of Invention

Chemistry Physics Engineering - Mechanical/Electrical/Civil/Chemical….. Biotech Agritech BioMedical Others???

Importance of mul-disciplinary research and invenons….

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 8 Related Industry?

Agriculture Aquaculture Automove Bio-Instrumentaon Aerospace Consumer Electronics Healthcare Others??

A single invenon can map to mulple industries…..

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 9 Triaging Triage is the procedure of assigning levels of priority to tasks or individuals to determine the most effecve order in which to deal with them.

Three levels: 1. Low 2. Medium 3. High OR

Scale of 1-5 where 1= Very unfavorable 2= Unfavorable 3= Neutral 4=Favorable 5=Very Favorable EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 10 Triaging Criteria

Criteria Score 1 Invenon descripon 2 IP Potenal 3 Market relevance or need (Technology fit) 4 Market Size and Characteriscs 5 Value proposion potenal 6 Potenal for economic value 7 Stage of Development/TRL 8 Scale-up feasibility 9 Support, funding and resources 10 Exisng or potenal for private sector partnership EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 11 IP: Patent Quick Search

Clear Invenon descripon helps in understanding its IP domain

Quick searches: Local country Patent Office: MyIPO

European Patent Office: hps://worldwide.espacenet.com/

WIPO: hps://patentscope.wipo.int/search/en/search.jsf

USPTO: www.uspto.gov

Japan PTO: www.jpo.go.jp

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 12 Technology Fit Criteria Score 1 Invenon descripon 2 IP Potenal 3 Market relevance or need (Technology fit)

Roadmaps

Forecasng

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 13 Technology Road Map hp://www.climatetechnology.gov/library/2006/tesmony20sep2006.htm

Near-Term Mid-Term Long-Term

• Hybrid Vehicles •Widespread use of •Fuel cell vehicles and engineered urban • Plug-ins hydrogen fuels design and regional • Hi-Performance integrated homes •Low emission aircra planning Your •Solid-State lighng • Energy managed • High-efficiency invention? appliances •Ultra-efficient HVACR communies GOAL 1 •Smart buildings •Integraon of Energy End Use • High-efficiency •Transformaonal industrial heat, power, and boilers and Infrastructure combuson technologies for process and techniques systems energy-intensive • Superconducng • High-temperature industries transmission and superconducvity •Energy storage for equipment demonstraons load leveling

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 14 Smart Grids Roadmap

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 15 Roadmap for Biofuels

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 16 Technology Roadmaps for:

Healthcare? Energy? Water and Sanitation? Agriculture? Aquaculture Food Security?

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 17

Random factors

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 18 Horizon Scanning

Random Themes factors Populaon clustered into themes ICT

Policy

Health

Invenon

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 19 Urban Trends

(The Economist – March 3-9, 2018)

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 20 Triaging Criteria

Criteria Score 1 Invenon descripon 2 IP Potenal 3 Market relevance or need (Technology fit) 4 Market Size and Characteriscs

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 21 Market Size and Characterisitcs

Market size

Entry barrier

Competition

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 22 Market Size

Total Market Size

Serviceable Market Size

Target Market

Market Share

EIE Workshop 23 Kuala Lumpur, Malaysia, Apr. 16-20, 2018 © S. Raghu Value Proposition and Potential

Criteria Score 1 Invenon descripon 2 IP Potenal 3 Market relevance or need (Technology fit) 4 Market Size and Characteriscs 5 Value proposion potenal 6 Potenal for economic value

How can we define the benefit of the invenon over the absence of it in the market/alternate products?

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 24 Technology Readiness Level

Criteria Score 1 Invenon descripon 2 IP Potenal 3 Market relevance or need (Technology fit) 4 Market Size and Characteriscs 5 Value proposion potenal 6 Potenal for economic value 7 Stage of Development/TRL 8 Scale-up feasibility

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 25 Technology Readiness Levels (TRL)

http://www.aof.mod.uk/aofcontent/tactical/techman/content/trl_applying.htm

EIE Workshop Kuala Lumpur, Malaysia, Apr. 16-20, 2018 © S. Raghu 26 Scale-Up Feasibility

Scale-up: > 20% growth/year for at least 3 years…

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 27 Licensing Opportunity

Access to Licensee is crical

Does the inventor know the potenal industry licensee?

Does the TTO have access to the potenal licensee through contacts?

Does the TTO/Dean/President have access to the industry?

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 28 Technology Triaging

What should be the next acon plan?

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 29 Ranking the inventions

Invenon Score 21-30: High Invenon 1 25 11-20: Medium Invenon 2 10 1- 10: Low Invenon 3 18 Invenon 4 8 Invenon 5 27 Low hanging fruit!

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 30 Creating a Pipeline for Licensing

Processing the invenon disclosures aer triage

IP Markeng Upgrade TRL/requires further research Licensing Negoaons Release “Not pursued” IP? Other condions (special priories – windows of opportunity cases) would help.

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 31 Ready-to-license Criteria Rank invenon disclosures in a scale of 1-4 for the following quanes

IP: 1. Invenon Disclosure 2. Patent being applied 3. Patent Pending 4. Patent Issued: (local/Global)

TRL: 1-4

Market Opportunity/Industry demand: 1. Unknown market (Technology push) 2. Small market share 3. Medium market share 4. Large market share

Innovaon: 1. Low 2. Medium 3. High. 4. Extraordinary

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 32 Plotting the criteria IP Strength

Ideal case 4 + 4 + 4 + 4 = 16

Market Opportunity 1 2 3 4 TRL /Demand

Innovaon Level

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 33 Licensing Criteria? IP Strength

Market Opportunity 1 2 3 4 /Demand TRL

EIE Workshop Innovaon Level © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 34 The TTO Pipeline

Ready-to-License criteria Market Analysis

Triaging Technology Technology Fit Licensing Markeng

IP Protecon Release IP? Feedback to Inventor

Feedback to Inventor

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 35 Take-home Message

Evaluaon of IP is based on following guidelines:

Easy to license “Soluons to problems” than “Soluons looking for problems”

Triaging helps set priories - High, medium and low potenal

Ready-to-License status is based on at least two of the four metrics being the maximum.

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 36 THANK YOU

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 37 Back-Up Slides

EIE Workshop © S. Raghu Kuala Lumpur, Malaysia, Apr. 16-20, 2018 38