Investment required to create a children’s

sporty 2D entertainment TV series 11 The Brand…..

is a unique Children’s A blended learning approach: brand aiming to inspire the 2D Animated TV series next generation to (investment required) participate in more sports & Associated merchandise lines physical activity whilst Educational resource helping them with their phonics. Encouraging children globally to:

2 Reasons to take Action

1 in 3 £1bn children leave Primary in retail sales for School obese 19% Peppa of UK Children fail their Source of information: Public Health Profile 8/16 phonics screening Source of information: guardian online 2019 42m Source of information: Gov.uk 1 in 20 Children off school due to obese/ overweight COVID-19 children under 5 globally

Source of information: World Health Organisation Source of information: www.un.org (23.9.20)

“No better time to support a children’s education” 3 Market Opportunity…..

£208bn £2130m Global Animation Early Education industry worth in market worth by 2019. 2023. www.prnewswire.com www.marketresearchstore.com

3-7 £71bn Total revenue of year olds Global Toy Market are the target

audience www.statista.com

4 Products and Services…..

2 x Broadcaster LOI 2 x Global distributors Penguin Distributors 1 x Digital Broadcaster LOI interested once TV Series 70 Reading Books 8+ Expressions of Interest is in production Fun & engaging resource Used by more than 12K pupils

Children’s TV Series Merchandise Teaching Resources 6 Revenue Model…..

TV Broadcasters/ Digital Licensing & Nurseries and Primary Platforms Merchandise Schools Year 1 Royalty fee from Penguin £1,000 pre sale Minimum Guarantee plus 10% commencing 2021 currently Each episode is licensed for royalty 10% net *** *** *** £50,000 acquisition 18 x 7min Year 2 onwards Direct Delivery at £35 per class episodes 10% fee of wholesale value CPD at £445 per delegate In House Training £149 per delegate7 Momentum, Traction, Expertise…..

Supported by ….. Meet the Team …..

Sally Michael Martin Marc Mark Marchant Wilson Lowde Silk Vale

Credits inc: Career with: Career with: Voice Director: Caeer with: Peppa Pig MD- ITV UTV ITV Sponsorship Lego City BBC Ben & Holly Senior roles- Sky 19 Entertainment Wooly & Tig Pinky & Perky CEO-Isle of Media David Beckham Go Jetters Bush Babies

Letters of Interest from:

8 Global Distributor: Penguin Headquartered: New York Operations: 20 Countries, 5 Continents Employees: 10,000 Other brands include: Peppa Pig Star Wars Peter Rabbit Paw Patrol Minions 9 82% 44% of 5-7 yr olds go of children online for around 9 watch You Tube Marketing Approach hrs a week 1/3 Children worldwide reached on Household viewing habits have changed and the advent of Internet TV, Wildbrain Video sharing platforms like YouTube has massively increased the flexibility and choice for viewers, meaning a combination of Traditional Broadcasting and Digital Platforms, airing content need to be part of the viewing strategy. 10 3 Year Projections Summary

Year 1- 31/10/2019 Year 2 YEYear 2022 2- 31/10/2020 £1.03M Year 3- 31/10/2021 £1m Year 1 YE 2021 £1m £1m Year 3 £990KYE 2023

Revenue Expenses Revenue£548K Expenses Revenue Expenses £523K £500K £500K £500K £290K £147,822 £2.73m £1,793,705 £4.19m £2,737,742£342K £271K £254K Net Profit £50K Net Profit £16K Net Profit 0 0 0 £142,178T/O G/P N/P £936,295T/O G/P N/P £1,452,258T/O G/P N/P Broadcasters Broadcasters Broadcasters 10 25 20

Successful children’s animation shows will regularly sell to television broadcasters in more than 50 countries, with top rated shows such as Bob the Builder and Peppa Pig

selling in over 140 countries. 11 Competition…..

• Actiphons is a completely unique programme. • Current and fresh offering for an “Active Curriculum”. • Teaching Resource recently exposed to a Global Audience. • Daily Facebook Live sessions free during “Lockdown”. • Facebook post reaches total 825.5k. • Education and Health factors have never been more important.

• Lazy Town sold to Turner Broadcasting in 2011 for £18.6m. • Alphablocks is CBeebies in house Phonics programme. • 68% of UK schools use Read Write Inc and worth around £2.7m. • 100 countries use Jolly Phonics and worth around £4.9m. The only offering to link sports and phonics in one programme! 12 Investment…..

£323,640.20 £1,109,388.80 Total Investment required Funds raised during COVID 11% Equity Stake of the Actiphons Brand

Supported and funded by:

13 For more information please contact: Simon Austerberry t: (+44) 7743 413 719 e: [email protected] www.actiphons.com **Disclaimer: Please note this document is not for public circulation and is only intended for the person/ company having received it from a member of the Actiphons Management Team. Prospective investors must make their own assessments of the merits of the investment, seeking their own professional adviceCopyright due to © the 2018 nature Actiphons of Ltd the - All business. Rights Reserved. 14