September 29, 2016 | Proposal for Services
Chinatown Revitalization Plan for the City of Salinas
September 29, 2016 Proposal for Services
Submitted By: PlaceWorks 1625 Shattuck Avenue, Suite 300 Berkeley, California 94709 510.848.3815 510.848.4315 (f)
Chinatown Revitalization Plan for the City of Salinas
In Association With: Kasavan Architects BAE Urban Economics Urban Initiatives
ORANGE COUNTY • NORTHERN CALIFORNIA • LOS ANGELES • INLAND EMPIRE • SAN DIEGO
www.placeworks.com
TABLE OF CONTENTS
A. LETTER OF INTRODUCTION 1
B. EXECUTIVE SUMMARY 3
C. LEAD PROJECT CONTACT 7
D. PROJECT TEAM 9 Figure 1: Organization Chart 10
E. FIRM EXPERIENCE & QUALIFICATIONS 17
F. SCOPE OF WORK 27 Table 1: Work Program Summary 28
G. BUDGET ESTIMATE 39 Table 2: Cost Estimate 41
H. PROJECT SCHEDULE 43 Figure 2: Project Schedule 45
I. GENERAL CONTRACT REQUIREMENTS 47
TABLE OF CONTENTS
APPENDIX
Resumes Sample Invoice Insurance Coverage Summary Signed Addendum
TABLE OF CONTENTS
A. LETTER OF INTRODUCTION
Anastacia Wyatt, Planning Manager City of Salinas, Community Development Department 65 West Alisal Street, 2nd Floor Salinas CA 93901
Re: Proposal to Prepare the Chinatown Revitalization Plan
Dear Anastacia:
Please accept the attached submittal as PlaceWorks’ proposal to prepare the Chinatown Revitalization Plan for the City of Salinas. We are excited about the opportunity to help lead this effort to help Chinatown take a step towards a better future for this historically disadvantaged area. As requested, our proposal for services includes extensive stake‐ holder and community engagement, economic analysis, land use concept recommenda‐ tions including design guidelines and development standards, and a focused implementa‐ tion plan with recommended actions for Chinatown’s key issues.
We have assembled a very strong team to take on this project:
PlaceWorks will serve as the prime consultant and will manage the overall process. We will also focus on community outreach, stakeholder engagement, circulation planning, urban design, and land use planning. We have extensive experience working on projects similar to the Chinatown Revitalization Plan that involve engaging multilingual communi‐ ties in disadvantaged or neglected areas of similar cities. Our approach includes reaching out to community‐based organizations and utilizing them to perform outreach to various targeted populations groups in order to ensure broad community involvement in the planning process. Our internal team also includes members with expertise in active transportation planning, traffic, landscape design, and community health. The Place‐ Works team will cohesively address Chinatown’s broad range of issues.
Kasavan Architects is a long‐time local business in Salinas and will advise the team on architectural issues on the project. They will provide local knowledge of key stakeholders in Chinatown and throughout the city. Architect Peter Kasavan will work closely with us to develop design products for the Chinatown Revitalization Plan that will offer a keen perspective on design that is appropriate for the local context. Peter has been the archi‐ tect for many notable buildings in Salinas including the National Steinbeck Center and the Cesar Chavez Library addition.
BAE Urban Economics (BAE) will serve as the economic consultant and will provide demo‐ graphic/market analysis and recommendations to help stimulate development and eco‐ nomic viability in Salinas’s Chinatown. BAE’s experience extends statewide, including extensive work in communities throughout central and northern California. We are cur‐ rently working with BAE on the Downtown Gilroy Station Area Plan, for which BAE pre‐ pared an Opportunities and Constraints Report with a detailed market study section.
CHINATOWN REVITALIZATION PLAN A. Letter of Introduction 1 CITY OF SALINAS
Urban Initiatives will serve an integral role on the project team by engaging service pro‐ viders and the disadvantaged population in Salinas’s Chinatown. Joe Colletti of Urban Initiatives has had success working with many Cities and Counties throughout California to help homeless people transition out of their state of homelessness into housing. Some places that have benefitted from their works include Merced County and Pasadena.
While we have not identified a specific consultant to advise the team on community en‐ gagement, PlaceWorks has included an allowance for this service in our budget and will include this in our responsibilities as overall prime consultant and project manager.
A discussion of our understanding of the key issues for the proposed project and our team approach to addressing those issues are included in the Executive Summary of the proposal.
PlaceWorks has reviewed the sample contract and is willing and able to sign the contract as‐is, with the proposed insurance requirements. Please do not hesitate to contact me if you need more information. The PlaceWorks team looks forward to working with you on this interesting and challenging project!
Sincerely, PLACEWORKS
Bruce Brubaker, LEED AP Associate Principal
2 A. Letter of Introduction CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
B. EXECUTIVE SUMMARY
The PlaceWorks proposal to complete the Chinatown Revitalization Plan is composed of the following sections: a letter of introduction, which briefly presents our team strengths; this executive summary; lead project contact; a description of the Project Team; experi‐ ence and qualifications of PlaceWorks and subconsultants; the scope of work describing tasks and deliverables; our budget estimate; the project schedule; and general contract requirements. The organization is arranged as requested in the Request for Proposals.
The composition of our team and the development of our scope of work are strongly influenced by our understanding of the key issues facing the Chinatown area as described below.
Public Perception
Issue: From the very beginning of settlement, the Chinatown area has been isolated from other parts of Salinas. In the beginning this was intentional: the Chinese Exclusion Act forced Asian community members to reside north of Downtown, isolated by drainage ditches and railroad tracks. Well into the twentieth century this area collected uses not welcomed elsewhere ‐ either through neglect or intention ‐ including gambling and pros‐ titution establishments. In the 1980’s and 90’s the entire nation saw increasing numbers of homeless people, and this area of Salinas became a common location for homeless to congregate. In the past few years the problem of people living on the streets in China‐ town has become substantially more prevalent. All of these factors lead to a public per‐ ception of the area which is negative.
Approach: The focus of the Chinatown plan is transformation of this area into a more vibrant and economically successful area. Part of that effort will need to change the per‐ ception of this area from “only homeless people congregate there” to a new story of “Chinatown is changing for the better.” We believe that transformation can happen while continuing many of the essential social service functions that exist in Chinatown now. PlaceWorks will collaborate with Joe Colletti of Urban Initiatives to interview service pro‐ viders and other organizations to understand the underlying needs and to develop im‐ plementable recommendations for transitioning people from street to housing. Joe is a statewide expert who has authored successful plans and programs to help homeless people in Merced County and Pasadena, among other communities.
Condition of Existing Built Fabric
Issue: Many existing buildings in the Chinatown area are not well maintained. Further study is needed to determine the condition of existing building stock. Despite the ne‐ glect, the area has many attributes that can be turned into assets with appropriate incen‐ tives. The area has a traditional street pattern at a scale that lends itself to walking and shopping. Many of the remaining buildings are built up to the sidewalk and have two story frontages, which provide enclosure to the street and could be quite attractive if new development fills in the empty lots. The area is also quite close to the redeveloping
CHINATOWN REVITALIZATION PLAN B. Executive Summary 3 CITY OF SALINAS
downtown. Finally, the Chinatown association is authentic, and this unique history could become a trademark for this area.
Approach: The PlaceWorks team will assess the constraints and opportunities for the built fabric in Chinatown and work with community members and stakeholders to create a vision for the physical fabric of Chinatown. We will work with noted local architect Pe‐ ter Kasavan to generate alternatives for development that are appropriate to Salinas, and then assess them with economics consultant BAE to ensure that the development Salinas and is feasible. The elements of the vision will then be translated into development standards and design guidelines that will shape future development to meet the vision. In addition, an implementation strategy will be developed to identify ways to catalyze existing development such as the Mid‐Pen Housing development along with other key development sites to jump start revitalization of Chinatown. PlaceWorks has experience with revitalization projects like this, often with team member BAE, in Downtown Ceres, Historic Downtown Upland, Downtown Gilroy, and other similar places.
Connectivity to Downtown and Transit
Issue: The physical isolation of Chinatown is an obstacle that needs to be overcome. Many have thought about this issue going back to a study for a Market Street Underpass from twenty years ago by team member Kasavan Architects. Most recently, the Down‐ town Vibrancy Plan proposes broad improvements to the Intermodal Transit Center that include a pedestrian bridge to Chinatown. As rail and bus transit increases in Salinas (helped along by the TAMC Salinas Rail Extension) the proximity of Chinatown to the In‐ termodal Center will become even more important. At the same time, auto access to Chinatown will remain vitally important and will need to be balanced with bicycle and pedestrian access.
Approach: The PlaceWorks team will review recent and past proposals for connectivity to assess them and get an understanding of their potential. Stakeholders will be interviewed to gain an understanding of the history and challenges for various improvements. Our multimodal access staff of Michael Nilsson and Fernando Sotelo will make recommenda‐ tions for prioritizing existing proposals and adding refinements if appropriate. Issues that will be studied will also include the existing street parking inventory in Chinatown, right‐ of‐way widths that could accommodate improved pedestrian or bicycle facilities, and off street parking requirements. An understanding of which projects could most easily at‐ tract grant dollars will be cycled into the implementation section.
Attracting Investment
Issue: Chinatown has not been successful in attracting investment in recent years. All of the issues discussed above contribute to this lack of investment, but the City is now tak‐ ing pro‐active steps to welcome public and private projects. This plan is a key step to‐ wards encouraging increasing investment interest in Chinatown.
Approach: A major task for the PlaceWorks team will be to gain a deep understanding of the key obstacles to investment. In addition to those discussed above, there may be City standards or processes that make it hard to develop worthwhile projects. Existing proper‐ ty owners, local developers, and real estate professionals will be interviewed to gain an
4 B. Executive Summary CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
understanding about factors that prevent development. The Chinatown Revitalization Plan will take these on and reduce or eliminate obstacles if possible, or recommend ac‐ tions to do so after Plan adoption. In addition, generating interest in Chinatown from those who may not know about the area or who are uninterested currently will be a fo‐ cus of the planning effort. This will be accentuated by community workshops and events that will attract as wide a range of citywide interests and groups as possible. A potentially untapped resource is the Asian community in Salinas that may not identify with China‐ town currently, but with proper engagement could get excited about revitalization. The churches and temples in Chinatown should play an important role in this outreach. PlaceWorks has had success in engaging Asian community members for the Ventura‐ Kings Canyon Corridor Revitalization Project in Fresno. In addition, PlaceWorks’ experi‐ ence leading the Salinas Urban Greening Plan, a citywide effort, will help us work with staff and stakeholders to identify the broadest possible set of community members in Salinas, and to effectively include them in generating excitement for Chinatown.
CHINATOWN REVITALIZATION PLAN B. Executive Summary 5 CITY OF SALINAS
6 B. Executive Summary CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
C. LEAD PROJECT CONTACT
Bruce Brubaker, LEED AP, Associate Principal 1625 Shattuck Avenue, Suite 300 Berkeley, CA 94709
Phone: 510.848.3815 Email: [email protected]
CHINATOWN REVITALIZATION PLAN C. Lead Project Contact 7 CITY OF SALINAS
8 C. Lead Project Contact CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
D. PROJECT TEAM
PlaceWorks has assembled a highly qualified team to complete the Chinatown Revitaliza‐ tion Plan. This chapter serves as an introduction to the firms on the team and describes the key personal that will be assigned to the project.
Resumes for the key staff identified below are included in the appendix at the end of this proposal. The organization of the team is shown graphically in Figure 1.
PLACEWORKS
PlaceWorks is one of the West’s preeminent planning and design firms, with approxi‐ mately 120 employees in six offices. Formerly known as The Planning Center|DC&E, PlaceWorks’ history dates back over 40 years. The Planning Center, established in 1975, was created with the intent to integrate individual design disciplines and work efforts into a greater whole. Similarly, Design, Community & Environment (DC&E) was founded PLACEWORKS nearly 20 years ago to offer high‐quality, personalized, and comprehensive planning, 1625 SHATTUCK AVENUE, SUITE 300 design, and environmental review services. In 2011, these two highly respected planning and design firms merged, forming a company with an expanded set of disciplines and BERKELEY, CA 94709 strengths. 510 | 848.3815
PlaceWorks serves both public‐ and private‐sector clients throughout the state in the fields of comprehensive planning, environmental review, urban design, landscape archi‐ tecture, community outreach, and Geographic Information Systems (GIS). Our talented, multidisciplinary team thrives on working with communities to tackle complex problems and develop workable solutions.
PlaceWorks is all about places and how they work geographically, environmentally, func‐ tionally, aesthetically, and culturally. We are also passionate about how we work with our clients. PlaceWorks brings together people from diverse practice areas, offering best‐of‐ all‐worlds capability and connectivity. Just as each place we work on is distinctly different, so is our thinking.
For the Chinatown Revitalization Plan for the City of Salinas, PlaceWorks will serve as the prime consultant and oversee all aspects of the project and ensure its successful and timely completion.
CHINATOWN REVITALIZATION PLAN D. Project Team 9 CITY OF SALINAS
FIGURE 1 ORGANIZATIONAL CHART
10 D. Project Team CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
Capacity
All members of PlaceWorks team have sufficient staff resources and the capability to perform the work required for the project as described within the scope of work. With a staff of approximately 120 employees and six office locations, PlaceWorks is able to com‐ plete the work both efficiently and effectively.
Key Staff
Bruce Brubaker, LEED AP, Associate Principal, will serve as Principal‐in‐Charge and will ensure that all products are produced on time, on budget, and meet the highest stand‐ ards of quality. Mr. Brubaker is a licensed Architect who oversees PlaceWorks’ urban design practice and would manage any urban design work during Phase 2 of the project. He has spent over 25 years shepherding urban design and architecture projects from conceptual designs through construction for public, commercial, and residential projects. His work has ranged in scale from regional blueprint plans to detailed streetscape pro‐ jects and has extensive experience in the middle scale of station area plans, downtown plans, and neighborhood plans. Mr. Brubaker brings his understanding of the very small and the very big to the careful, complicated work of developing visions that generate excitement while being feasible in the real world. He is also an accomplished practitioner of the principles of Crime Prevention Through Environmental Design (CPTED). Janet Chang, AICP, Associate, will serve as the Project Manager and will be responsible for the day‐to‐day management of the project, as well as for maintaining regular contact with Salinas staff, coordinating with subconsultants, facilitating workshops, and attending all project meetings. Ms. Chang brings a multi‐disciplinary perspective and skill set to all of her projects. She has a strong understanding of placemaking and is committed to planning and designing vibrant communities that encourage compact development and multimodal accessibility. Her design skills are an asset to developing visuals such as com‐ pelling maps and street sections. Aside from her design skills, Ms. Chang is also recog‐ nized for her ability to think analytically about projects. She has a proven record effec‐ tively engaging community members at meetings and managing projects in an organized manner. Prior to joining PlaceWorks, Ms. Chang worked at the City of Piedmont, where she worked closely with the Planning Commission and was the project manager for the development of Piedmont's first Pedestrian and Bicycle Master Plan. Michael Nilsson, AICP CTP, Senior Associate, will advise the PlaceWorks team on active transportation matters. Mr. Nilsson understands how to link land use, environmental, and mobility policies to create high‐quality sustainable environments. He has over 15 years of public‐ and private‐sector experience cover urban/mobility planning, policy, and outreach; CEQA/NEPA environmental review; and project funding/implementation. Working with regional and municipal government agencies, private developers, nonprofit organizations, and advocacy organizations, Mr. Nilsson has guided a diverse array of complex, innovative projects from vision to reality, including cap parks, pedestrian plans, and complete and green street projects. He has participated in the successful adoption of parking management plans, zoning ordinances, and transportation infrastructure pro‐ jects, many of which have received awards from the APA, SCAG, and the Westside Urban Forum. Mr. Nilsson has 10% availability for the project.
Fernando Sotelo, PE, PTP, Senior Associate, will advise the PlaceWorks team on traffic matters. Mr. Sotelo is a registered traffic engineer in California and a certified transporta‐
CHINATOWN REVITALIZATION PLAN D. Project Team 11 CITY OF SALINAS
tion planner. He has extensive experience in CEQA and the technical aspects of transpor‐ tation planning, including travel demand forecasting, traffic impact analyses, and parking demand studies. His professional experience with traffic and parking analyses includes several schools and a variety of land development uses, such as warehousing, mixed use, commercial, and recreation projects in southern and northern California. Mr. Sotelo un‐ derstands the complexities of transportation planning and plays a large role coordinating with subconsultants, often reviewing transportation studies and preparing transportation sections for EIRs for major projects such as general plan updates and specific plans. He focuses particular attention on issues such as vehicular circulation, site access, queuing, and pedestrian routes to school and safety.
Isby Fleischmann, LEED AP, Senior Associate, will advise the PlaceWorks team on land‐ scape design matters. Ms. Fleischmann specializes in landscape design, resource plan‐ ning, and community outreach. She has significant experience in managing master plans for parks and open spaces, including the Saratoga Quarry Park Master Plan and Initial Study Mitigated Negative Declaration for the City of Saratoga, the Concord Hills Regional Park Land Use Plan and EIR for the East Bay Regional Park District, the Mount Tamalpais East Peak Facilities Management Plan for California State Parks, the San Vicente Red‐ woods Public Access Plan for the Land Trust of Santa Cruz County, and the Sanborn Coun‐ ty Park Conceptual Use Plan for Santa Clara County Parks and Recreation Department. Complementing her focus on large parks and open spaces, Isby brings expertise and ex‐ perience in trail planning, interpretive programming, urban forestry, and urban greening projects. She has a strong background in public outreach, having worked as an outreach coordinator and as an environmental educator throughout California with a range of non‐ profit and public entities.
Mark Hoffman, Associate Principal, will advise the PlaceWorks team on healthy communi‐ ty matters. Mr. Hoffman leads community planning projects for local governments, health agencies, and nonprofit organizations. His expertise spans comprehensive plan‐ ning, housing, municipal service reviews, strategic plans, and healthy communities. Draw‐ ing from a breadth of experience, Mr. Hoffman’s work is known for creative solutions that capture a community’s aspirations, yet are grounded by contemporary municipal realities. Mr. Hoffman led the General Plan Update and the Strategic Plan for a $10 mil‐ lion, 10‐year place‐based initiative in El Monte, which was the largest place‐based initia‐ tive of its kind in California at that time. In addition to his comprehensive planning work, he leads PlaceWorks’ Healthy Communities practice, overseeing a team of planners, sci‐ entists, landscape architects, and designers in creating healthier communities.
Claudia Garcia, Associate, brings a multi‐disciplinary perspective and skill set to Place‐ Works’ planning team. Her background in plant ecology, biodiversity, and cultural re‐ sources are an asset to any project. Ms. Garcia’s prior professional work focused on pro‐ jects ranging from identifying invasive plants communities throughout water‐deficit areas in California to drafting a physical risk assessment for the County of Orange and neigh‐ boring cities. Ms. Garcia is also noted for her experience conducting high‐level biological research, data analyses, and teaching. She is also well‐versed in leading workshops and interpretive tours.
Cliff Lau, Project Urban Designer, has a diverse range of experience in the areas of urban design, housing, and community planning and engagement. His work has focused on planning and design that is oriented towards communities, the environment, health, and the public realm. Mr. Lau possesses a valuable skillset, including project coordination,
12 D. Project Team CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
urban design guideline development, and community planning. He is able to contribute to projects a range of technical skills, such as graphic design, illustration, technical draw‐ ing, and GIS. Mr. Lau is committed to creating clear, accessible, and high‐quality products to support the success of projects. Mr. Lau has produced planning documents, design visualizations, maps, and design guidelines for envisioning community development pro‐ jects as well as specific plans. He is currently working on design guidelines for Connect Menlo: General Plan and M‐2 Area Zoning Update for the City of Menlo Park.
KASAVAN ARCHITECTS
Founded in Salinas in November of 1949, Kasavan Architects is a full service Architecture and Planning firm. We have sustained the business for over 66 years and have survived many economic challenges including the historic recent downturn. We have maintained our staff size between 5‐10 people without ever having to exercise painful layoffs or re‐ quire a large turn‐over in staff.
Our goal is to leave a positive and lasting impression with our clients. We accomplish this through not only meeting, but exceeding our clients’ expectations in every way possible.
Key Staff
Peter Kasavan, AIA, President, will serve as Principal‐in‐Charge of the project. Mr. Kasavan has 29 years of experience in developing client programs and budgets, site planning, building design, cost estimation, and construction administration. He was a union jour‐ neyman carpenter and construction foreman for over 5 years before pursuing his archi‐ tectural education and joining the profession. He has received numerous, local, state, national and international awards for his designs.
Barbara Chagnon, Senior Planner, will serve as Project Manager. Ms. Chagnon has over 20 years of experience as a planning and design professional, project manager, and con‐ struction administrator. She has experience in a wide range of public projects including K‐ 12 design, detention facilities, health care offices and commercial projects. She has worked in all aspects of the field including the supervision and management of projects from schematics through complete working drawings, specifications, construction, and estimating and thorough knowledge of the local and state policies and procedures. Ms. Chagnon is a highly organized project team leader and has an exceptional ability to man‐ age and lead teams of diverse people and interests while balancing design, schedule, and budget to meet the client’s expectations.
Jonathon Strnad, Principal, has over 15 years of experience in Sustainable Architecture, including a variety of work in Design, Construction, Project Management, and Education. Having worked on a broad range of New Builds and Renovation Projects, including LEED Educational, Commercial, Master Planning Schemes, Affordable Housing, and ECO Resort Facilities, Mr. Strnad has obtained expert skills in all phases of development from concept design through construction. He is proficient in Revit, AutoCad, Sketchup and is an excel‐ lent project manager.
CHINATOWN REVITALIZATION PLAN D. Project Team 13 CITY OF SALINAS
Cerisa Skinner, AIA, LEED AP, brings over 13 years of experience in architecture to Kasa‐ van Architects. Throughout her career, she has worked on a wide range of project types, including Educational, Medical, Restaurant, Commercial, and Custom Residential. This experience has allowed her to cultivate skills across all phases of a project from concept design through construction. She is proficient in Revit, AutoCad and Sketchup. Ms. Skin‐ ner currently serves as the President of the Board for the Monterey Bay Chapter of the American Institute of Architects (AIA).
BAE URBAN ECONOMICS
BAE is an award‐winning urban economics and public‐benefit real estate development consulting practice. Since 1986, we have served more than 2,000 clients including public agencies, non‐profit organizations, and private developers throughout the nation. All of our work is led by seasoned experts, who are responsible for project direction, execution, and internal quality control.
BAE’s experience ranges from statewide policy studies, to strategic plans, to develop‐ ment projects. Our services include revitalization and redevelopment plans, feasibility analyses, strategic planning, public‐private transactions, public financing plans, fiscal and economic impacts analyses, and development advisory services.
BAE Urban Economics will serve as the economic subconsultant to PlaceWorks for the purpose of preparing the Salinas Chinatown Revitalization Plan.
Key Staff
Sherry Rudnak, LEED AP, Principal, will serve as the Principal‐in‐Charge of the project. Based at BAE’s Berkeley Headquarters, Ms. Rudnak provides high‐quality leadership, spe‐ cializing in real estate development advisory services and feasibility analysis. Her recent work includes leading BAE’s engagement for the City of Long Beach to select and negoti‐ ate a P3 development agreement for the City’s new City Hall along with market‐rate housing. Ms. Rudnak has also managed market and financial feasibility studies for the Los Angeles World Airport’s proposed Rental Car complex, the City of Beverly Hills Parking Fee, and the City of Lynwood Transit Area Strategic Plan. She also supported the Down‐ town Los Angeles Economic Development Opportunities Study for CRA/LA, structured to inform the Community Plan Update and created strategies to strengthen tech and manu‐ facturing sectors. In San Diego, Ms. Rudnak has prepared pro formas for catalyst site TOD development in Mid City and a fiscal impact analysis of the Morena Boulevard transit corridor’s proposed land use program. Earlier work out of BAE’s Sacramento Region of‐ fice included market and financial feasibility studies for proposed lifestyle centers, hotels, residential, mixed‐use, and TOD projects. She analyzed the feasibility of modifying Sac‐ ramento’s inclusionary housing policy to incentivize additional for‐sale affordable units in a variety of different residential typologies. Ms. Rudnak also served as an on‐call financial analyst for the U.S. Coast Guard to guide real estate investment decisions.
Aaron Nousaine, Vice President, will serve as the Project Manager of the project. Mr. Nousaine conducts high‐quality, focused analysis for economic development, affordable and workforce housing, Transit Oriented Development, and fiscal and economic impacts.
14 D. Project Team CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
Based in BAE’s Sacramento Region office, Mr. Nousaine manages projects throughout central and northern California. His experience includes economic and real estate trends analyses for General Plans in dozens of Northern California communities, including Butte County and the cities of Chico, Eureka, St. Helena, Stockton, and Truckee. He has pre‐ pared Housing Element Updates, including market and needs assessments, site analyses, and developed policies for California communities including the City of St. Helena, Napa County, and Yolo County. Mr. Nousaine completed the Consolidated Plan Update and Analysis of Impediments to Fair Housing Choice (AI) for the City of Stockton. He also re‐ cently completed an AI for the City of Redding and two regional housing needs assess‐ ments on behalf of the Tahoe Truckee Community Foundation and the Tahoe Regional Planning Agency. He has also completed development of a customized IMPLAN economic model designed to estimate the economic contribution of specialty agriculture on behalf of the Sacramento Area Council of Governments, in addition to an economic impact as‐ sessment of the Bay Delta Conservation Plan on behalf of Solano County. Mr. Nousaine also manages an annual series of studies of multifamily housing market trends on behalf of UC Davis and assists Rabobank with ongoing analysis of Community Reinvestment Act lending activities.
Matt Fairris, Analyst, will serve as the Support staff of the project. Mr. Fairris is an Analyst in BAE’s Sacramento Region Office, where he provides research and analytical support for BAE’s consulting assignments. Most recently, Mr. Fairris assisted with the data collection for the Sacramento Downtown Specific Plan and the City of Stockton General Plan Up‐ date. He also assisted with data collection for the 2013 and 2014 UC Davis Apartment Vacancy and Rental Rate Surveys. He also provided research support for a variety of oth‐ er BAE projects, including the City of Eureka General Plan Update, community profiles for Tuolomne County, Shasta County, Riverside County, and San Bernardino County, the City of Stockton Consolidated Plan and Analysis of Impediments to Fair Housing, the City of Redding Analysis of Impediments to Fair Housing, the Truckee North Tahoe Regional Workforce Housing Needs Assessment, and an analysis of two proposed Innovation Parks in the City of Davis.
Janet Smith‐Heimer, President, will be an advisor to the BAE team. She is a nationally recognized leader in affordable housing, economic development, and P3. She oversees BAE’s practice and contributes to many engagements across the US. Her work experience in Salinas includes drafting the City’s first inclusionary housing ordinance, completing a Housing Element update, and completing a Consolidated Plan and Analysis of Impedi‐ ments to Fair Housing Choice. Ms. Smith‐Heimer has strong expertise in all types of hous‐ ing planning and development, including affordable, workforce, market‐rate, and senior product types. She has managed feasibility studies resulting in built projects including artist lofts, TOD, university faculty, and federal employee housing. She has authored nu‐ merous policy reports for affordable and special needs housing programs at the state, regional, and local levels of government. Ms. Smith‐Heimer’s economic development expertise focuses on translating emerging trends such as innovation into practical steps to foster new job creation. She has directed numerous downtown and business district revitalization strategies, customizing her work to fit objectives, including enhanced ethnic retailing, integration of farmers markets, and emphasis on green retailer attraction. She has also worked on re‐positioning strategies for aging mixed‐use and single‐purpose ur‐ ban projects. Ms. Smith‐Heimer has managed engagements for some of the largest pub‐ lic‐private projects in the US. Her work includes transaction structuring and city agency support for projects ranging from the redevelopment of Pier 40 in NYC, to Hotel Vitale, a flagship boutique hotel at the San Francisco waterfront developed on publicly‐owned
CHINATOWN REVITALIZATION PLAN D. Project Team 15 CITY OF SALINAS
land. Ms. Smith‐Heimer served as a lead instructor for the ULI Real Estate School for sev‐ en years, and speaks regularly at conferences and seminars.
URBAN INITIATIVES
Urban Initiatives has worked fervently with many cities and counties in California to end homelessness and has helped develop and implement many local jurisdictional plans and programs that have resulted in thousands of homeless people exiting their state of homelessness. Urban Initiatives has also strategized and labored with several jurisdictions in bringing social and economic reinvestment to neighborhoods that have experienced decades of disinvestment and has also worked ardently with non‐government and gov‐ ernment agencies to end various types of discrimination involving class, disabilities, eth‐ nicity, gender, housing, income, and land use by changing such practices in local jurisdic‐ tional ordinances and statutes within their municipal codes.
Key Staff
Joe Colletti, Executive Director, will serve as the Project Supervisor of the project. Mr. Colletti, PhD, is an Affiliate Associate Professor of Urban Studies at Fuller Theological Seminary in Pasadena, CA, and the co‐founder of the seminary's Office for Urban Initia‐ tives. Much of his teaching and community and economic development experience fo‐ cuses on the issues of affordable housing, economic development, fair housing, health and mental health care, homelessness, human trafficking, and substance abuse. Much of his community development activities focuses on homelessness. Mr. Colletti has served as a consultant for several jurisdictions throughout California concerning the annual HUD Continuum of Care Program application, annual homeless counts and surveys, consoli‐ dated plans, and Analysis of Impediments to Fair Housing Choice. He is also the Convener of the Southern California Alliance of Continuum of Care Leaders which is made up of the region’s 13 homeless continuums of care.
Sofia Herrera, Associate Director, will serve as the Project Manager of the project. Ms. Herrera, PhD, is a licensed clinical psychologist who is involved in several activities in the field of community psychology including homelessness. She is a research faculty member at the Graduate School of Psychology at Fuller Theological Seminary and is also the Direc‐ tor of the seminary’s Office for Urban Initiatives. She has conducted mental health screenings with adult women, psychological assessment with children (6 months to 24 years of age), provided crisis intervention, short‐term individual therapy, and case man‐ agement for patients with chronic illness. She has also conducted group therapy and psy‐ chological assessments with children, adolescents, and adults. Much of Ms. Herrera’s current work focuses on homelessness as well as the No More Homeless Women initia‐ tive. This initiative has not only taken root locally but nationally as well. She currently chairs the One in Four Homeless Are Women Committee which is made up of a wide‐ range of stakeholders in Los Angeles County including the Downtown Women’s Center, University of California, Episcopal Diocese of Los Angeles, and other private and public partners. Ms. Herrera has recently established a Homelessness Solutions Lab that helps students learn and implement evidence‐based and best practices to end homelessness among the chronically homeless individuals and families, mentally ill, substance abusers, veterans, and youth.
16 D. Project Team CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
E. FIRM EXPERIENCE & QUALIFICATIONS
This chapter describes the qualifications of the firms on the PlaceWorks team. Consultant and subconsultant work samples are included in this proposal package, and digital copies are located on a separate CD. Additional materials are available upon request.
PLACEWORKS
Relevant Projects
Ventura/Kings Canyon Corridor Revitalization Project for Fresno Council of Governments. The Fresno Council of Governments (FCOG) engaged PlaceWorks to develop a Complete Streets Plan for the Ventura/Kings Canyon Corridor in Southeast Fresno. The project re‐ sulted in a community vision and a clear plan to improve how people live, work, and shop along Ventura Avenue and Kings Canyon Road. FCOG received a Caltrans Environmental Justice Transportation Planning Grant to fund the project, implement the policies of the City’s General Plan regarding Complete Streets, and build on recent planning and design for Bus Rapid Transit along the corridor.
The project included opportunities for the community to get involved and provide input through a series of multilingual events, including one‐on‐one interviews, focus groups, targeted merchant outreach, and community townhall events so that the Plan includes the voices of a wide variety of community members who live, work, and raise families near this corridor. To showcase the ideas generated in the first half of the project, the team and community built a demonstration project, which physically changed the street overnight, demonstrating how additional street trees and landscaping, improvements to the pedestrian realm including highly visible crosswalks, and pop‐up events in underuti‐ lized lots can transform the corridor. The temporary improvements and event received enthusiastic praise and helped formulate a vision for permanent streetscape improve‐ ments, which will ultimately bring greater safety, social engagement, and economic ben‐ efits to the area. Peggy Arnest, Associate Regional Planner, Fresno Council REFERENCE of Governments CONTACT INFORMATION 559.233.4148 x214 | [email protected]
DATES OF WORK December 2013 – February 2015
Ravenswood/Four Corners Specific Plan and EIR for the City of East Palo Alto. PlaceWorks prepared a Specific Plan and EIR for a 350‐acre area of East Palo Alto. The Specific Plan process examined East Palo Alto’s potential to accommodate a new downtown along Bay Road, a very important existing commercial corridor. The Specific Plan also considered the potential for a future Dumbarton Rail station to be located adjacent to the Plan Area. As such, the Specific Plan provides a development framework that will support transit‐ oriented development (TOD). The Specific Plan also provides strategies for revitalizing the
CHINATOWN REVITALIZATION PLAN E. Firm Experience and Qualifications 17 CITY OF SALINAS
Ravenswood Business District, an underutilized industrial area with the potential to provide new employment opportunities for workers in East Palo Alto and the greater Bay Area. The project’s success was largely due to the robust community outreach and participation component, which helped achieve an unprecedented level of community consensus around an array of historically challenging and controversial issues in East Palo Alto. Sean Charpentier, former Associate Aviation Project Man‐ REFERENCE ager, currently Assistant City Manager at City of East Palo Alto CONTACT INFORMATION 650.853.3150 | [email protected]
DATES OF WORK June 2009 – September 2012
Downtown Gilroy High‐Speed Rail Station Area Plan for the City of Gilroy. PlaceWorks is working with the City of Gilroy to prepare a Station Area Plan for the area around the future High Speed Train (HST) station and railroad tracks. PlaceWorks led a team that completed the Gilroy High‐Speed Train Station Visioning Project in 2012, which helped the community identify the best possible arrangement for HST in Gilroy. The Downtown Gilroy Station Area Plan is both an update to the existing Downtown Specific Plan, which was adopted in November 2005, and a continuation of the Gilroy High Speed Train vision‐ ing process. The Station Area Plan will act as a tool to guide private development and public improvements in Downtown over the next 25 years, with a focus on the area near the future HST station and railroad tracks. PlaceWorks is facilitating community and stakeholder outreach through community meetings, advisory committee meetings, study sessions, and online engagement. Outreach will be conducted in both English and Span‐ ish to accommodate the large population of Spanish speakers living in the Gilroy area. PlaceWorks launched the project website in August 2015 ‐ www.gilroyhighspeedtrain.org.
REFERENCE David Bischoff, Planning Division, City of Gilroy
CONTACT INFORMATION 408.846.0451 | [email protected]
DATES OF WORK July 2014 – August 2015
Salinas Urban Greening Plan for the City of Salinas. PlaceWorks is preparing an Urban Greening Plan for the City of Salinas that aims to enhance quality of life and the environ‐ ment by increasing and connecting parks and open space, creating community gathering spaces, providing safe and accessible multimodal transportation, and enhancing the ur‐ ban forest. The Salinas Urban Greening Plan will assess urban greening needs and devel‐ op visionary greening plans and pilot projects for three Neighborhood Study Areas, which will serve as a template for later citywide urban greening efforts. The Urban Greening Plan will articulate design concepts and guidelines for utilizing open space, streets, urban forests, and water systems as vehicles for widespread benefits. As part of the planning process, PlaceWorks is assisting the City in conducting an intensive community engage‐ ment process that utilizes both in‐person and online engagement to ensure that the plans are shaped by the neighborhood itself and to bring the community together as stewards of existing and new green spaces. Gary Peterson, Public Works Director, City of Salinas Public REFERENCE Works CONTACT INFORMATION 831.758.7223 | [email protected]
DATES OF WORK May 2014 – March 2016
18 E. Firm Experience and Qualifications CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
Hoffman/Via Monte and Edenvale Strong Neighborhoods Initiative Plan Updates for the City of San Jose. PlaceWorks conducted community facilitiation processes to assist the Hoffman/Via Monte and Edenvale neighborhoods in updating their Strong Neighborhoods Initiative (SNI) Plan. Previous SNI Plans listed comprehensive neighborhood improvements identified by community members, most of which were actively implemented into city services and programs. With these successes in hand, PlaceWorks conducted a series of bilingual community workshops to reach consensus on new high‐priority initiatives and subsequently developed conceptual designs for specific projects. The process resulted in updated visions, goals, and Strategic Action Plans for each neighborhood. In addition, PlaceWorks also created Action Plan Matrices indicating specific actions to be taken and the entities responsible for implementation. Jose Villarreal, Neighborhood Team Manager, City of San REFERENCE Jose Neighborhood & Business Development CONTACT INFORMATION 408.535.8508 | [email protected]
DATES OF WORK February 2008 – August 2009
Olivehurst Sustainable Community and Economic Revitalization Plan for Yuba County. For this project for the unincorporated community of Olivehurst, PlaceWorks collaborated with the Yuba County Planning Department, an architectural consultant, and a communi‐ ty outreach specialist. With just over 11,000 residents, Olivehurst has a significant low‐ income population. The PlaceWorks team developed a plan to improve community quali‐ ty of life through policies that target built improvements and the provision of new eco‐ nomic, housing, and development opportunities. Working within the “Trusted Advocates” planning model, key community members voiced their concerns and opinions regarding potential design concepts, and the PlaceWorks team translated those concerns into fea‐ sible alternative design approaches. The final plan provides a framework for improving the quality of life of all Olivehurst residents, and was adopted by the Board of Supervisors in February 2013. The Public Works Department has received funding to complete curbs, gutters, sidewalks, and bicycle lanes along the portions of Olivehurst Avenue lacking those features. The project also included the undergrounding of PG&E power lines at the southern portion of the Plan area.
REFERENCE Wendy Hartman, Planning Director, Yuba County
CONTACT INFORMATION 916.741.6266 | [email protected]
DATES OF WORK April 2011 – January 2013
Ceres Downtown Specific Plan and EIR for the City of Ceres. PlaceWorks worked with the City of Ceres to develop a Specific Plan to guide redevelopment in the city’s downtown area. Downtown Ceres features a well‐connected network of streets with landscaped roundabouts and a unique mix of older buildings and single‐family residences, but it suf‐ fers from a lack of strong business activity and identity. To respond to these issues, PlaceWorks conducted a series of community workshops to hear from residents and business‐owners, and then prepared a Specific Plan that provided conceptual plans for key redevelopment sites, tailored development standards and design guidelines, a financ‐ ing strategy for public design and infrastructure improvements, and General Plan and Zoning Ordinance amendments. PlaceWorks also developed a detailed conceptual streetscape design plan for the primary east‐west corridor that incorporates green street principles. As part of the environmental review process, PlaceWorks conducted both city‐ wide and downtown‐specific greenhouse gas (GHG) analyses. The Plan was awarded the 2011 Central Section APA Comprehensive Planning Award for a Small Jurisdiction.
CHINATOWN REVITALIZATION PLAN E. Firm Experience and Qualifications 19 CITY OF SALINAS
Bryan Briggs, Senior Economic Development Project Man‐ REFERENCE ager, City of Fairfield CONTACT INFORMATION 707.428.7686 | [email protected]
DATES OF WORK October 2007 – December 2012
Villages at Cabrillo for the Century Housing Corporation. PlaceWorks was retained by Century Housing Corporation to revisit the existing master plan to provide recommenda‐ tions to maximize the development potential and functional capabilities of the underuti‐ lized areas in the village—essentially establishing a new vision for the next 10 years of development within the project area. PlaceWorks facilitated a charrette with services providers to generate a wish list of uses and amenities that should be incorporated into the community. The team then generated a series of land use development concepts and will work with the City of Long Beach to amend the planned development regulations to allow additional uses and facilitate new development in future phases. Brian D’Andrea, Senior Vice President, Housing, Century REFERENCE Housing CONTACT INFORMATION 310.642.2059 | [email protected]
DATES OF WORK November 2008 – July 2009
Zoning Code Update for the City of Westminster. PlaceWorks was contracted by the City of Westminster to prepare revisions and updates to the zoning code. The team per‐ formed a peer review of the existing code and provided input to the city on its substance and usability. After the peer review, they completed text and graphic corrections identi‐ fied by city staff and checked for internal consistency, missing text, overlooked issues, readability, etc. Other tasks were to verify and change code references throughout the document; revise and correct errors in document formatting; and assist in developing a format for the final zoning code document. PlaceWorks also provided technical editing, formatting, and graphics support. Additionally, the team prepared an Initial Study and Negative Declaration for environmental review that was required under the California Environmental Quality Act. Art Bashmakian, AICP, Director of Planning and Building REFERENCE Services (former Westminster Community Development Director) CONTACT INFORMATION 562.804.1424 | [email protected]
DATES OF WORK June 2008 – November 2009
Moran Street Specific Plan in Little Saigon for the City of Westminster. Recognizing the benefits of a comprehensive planning study, the city retained PlaceWorks to help facili‐ tate the discussion. In dialogue with city staff, property owners, residents, customers, visitors, and neighbors of the area, the team developed a workbook analyzing different land use scenarios and their possible impacts to parking, traffic, and pedestrians. This workbook was used to communicate with stakeholders and gain feedback on the most effective and desired mix of uses for the area and was the primary outreach tool used in one‐on‐one meetings with property owners and in community workshops. PlaceWorks then prepared the Moran Street Specific Plan to facilitate the orderly redevelopment of a 20‐acre site encompassing Moran Street. The Specific Plan sets detailed criteria using a form‐based code for creating pedestrian‐friendly streets, urban open spaces, and aes‐ thetically pleasing buildings, as well as identifying strategies to accommodate parking and a mix of uses.
20 E. Firm Experience and Qualifications CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
Art Bashmakian, AICP, Director of Planning and Building REFERENCE Services, City of Bellflower (former Westminster Communi‐ ty Development Director) CONTACT INFORMATION 562.804.1424 | [email protected]
DATES OF WORK June 2008 – November 2009
KASAVAN ARCHITECTS
Relevant Projects
Walnut Avenue Specific Plan for the City of Greenfield. Kasavan Architects was retained by the planning consultant selected by the City to prepare this plan. The firm was brought on board to develop Architectural Design Guidelines for the Specific Plan. Kasavan Archi‐ tects then further developed the selected style in a “pattern book” outlining the stand‐ ards in images and notes. Michael Groves, AICP, Senior Principal, President, EMC REFERENCE Planning CONTACT INFORMATION 831.649.1799 | [email protected]
DATES OF WORK 2011 ‐ 2012
Elgin Village for the City of Salinas. Kasavan Architects was selected by the Housing Au‐ thority of the County of Monterey as the architect of record for this 50 unit low income family housing project on 4 acres. The firm employed the principles of Defensible Space developed by Oscar Newman. This approach features Crying Prevention through Urban Design. The result is a safe and desirable with a very comfortable blending of low rent housing in a market rate neighborhood. The Project was recognized with a National Award of Merit for Project Design by the National Association of Housing and Redevel‐ opment Officials.
REFERENCE Reference not available
CONTACT INFORMATION N/A
DATES OF WORK 1994 ‐ 1996
Economic Development Element of the General Plan for the City of Salinas. As President of the nonprofit Salinas Planning and Research Corporation (SPARC) Peter Kasavan advocat‐ ed for a broader approach to planning. This approach was endorsed by the City of Salinas who sponsored an Economic Development Element (EDE) to be incorporated in its Gen‐ eral Plan. Mr. Kasavan was involved throughout the development of the EDE and had significant input in the final product. SPARC played a significant role the Community Out‐ reach program which led to the adoption of the EEE by the City Council. Mr. Kasavan is also participated in the City’s Downtown Vibrancy Plan which also embodies a number of his concepts and ideas. Doug Yount, former EDE Project Manager, City of Salinas; REFERENCE currently with Shea Homes CONTACT INFORMATION 831.384.1018 | [email protected]
DATES OF WORK 2012 – 2014
CHINATOWN REVITALIZATION PLAN E. Firm Experience and Qualifications 21 CITY OF SALINAS
BAE URBAN ECONOMICS
Relevant Projects
Inclusionary Housing Study and Ordinance for the City of Salinas. BAE was commissioned to design and implement Salinas's first inclusionary housing ordinance, crafted on the heels of a major change to its footprint. The City had just adopted a Specific Plan which added 50,000 residents to be housed in a New Urbanist form over 20 years. With this rapid growth overlaid on rising home prices and rents, the City Council wanted to create an inclusionary requirement which met the needs of both low‐income residents and builders of this essentially new community. Thus, the assignment for BAE was to create a set of financial feasible regulations which would not slow market‐rate development, and at the same time would meet ambitious affordable ownership goals. BAE structured a six‐ month process to create an ordinance that would be acceptable to the development community. The process included forming and facilitating a stakeholder advisory group consisting of local and regional housing developers, affordable housing organizations, and representatives of building industry groups. This Advisory Group met five times to review affordable and workforce housing needs, evaluate costs and rates of return that would result in feasible projects, review BAE‐formulated pro‐formas showing how new prototype projects could mix market rate with inclusionary affordable units, and to refine a series of density bonus and other regulatory incentives to achieve a relatively high in‐ clusionary goal of up to 25 percent of a project's total units under certain conditions. The Ordinance was drafted by legal counsel, and BAE facilitated several large public meetings held in both Spanish and English. The City Council adopted the groundbreaking Inclusion‐ ary Ordinance. BAE has conducted similar successful processes for cities including San Jose, Livermore, Sunnyvale, and Thousand Oaks.
REFERENCE Reference not available
CONTACT INFORMATION N/A
DATES OF WORK January 2003 – August 2003 (update in February 2007)
Consolidated Plan and Analysis of Impediments to Fair Housing Choice for the City of Salin‐ as. BAE completed a Consolidated Plan and Analysis of Impediments to Fair Housing for the City of Salinas, a rapidly growing community of 150,000 with pressing affordable housing needs. As part of this project, BAE first conducted an extensive overview of local and regional housing market conditions and demographic trends. Then, working closely with City staff, local service providers, and community members, BAE evaluated the housing needs of low income households, special populations (e.g., disabled, seniors, farmworkers), and homeless individuals. As a final step in the Consolidated Plan process, BAE collaborated with City staff to develop a Five‐Year Strategy addressing Salinas’ hous‐ ing needs and other community development concerns.
REFERENCE Reference not available
CONTACT INFORMATION N/A
DATES OF WORK January 2005 – August 2005
Fresh Express Capital Services Review and Fiscal Impact Analysis for the City of Salinas. BAE reviewed the capital facilities needs and performed a fiscal analysis for the proposed plant expansion of Fresh Express. The proposed expansion would require the City of Sa‐
22 E. Firm Experience and Qualifications CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
linas to annex land from Monterey County. The capital facilities portion of the analysis looked at plans to build infrastructure on the proposed expansion site and assessed how the plans fit with City standards for new infrastructure. The fiscal analysis evaluated the potential fiscal impacts of annexing property into the City of Salinas and subsequent de‐ velopment. Proposed development included office space, food processing space, and cold storage. Courtney Grossman, Planning Manager, Community De‐ REFERENCE velopment, City of Salinas CONTACT INFORMATION 830.758.7486 | [email protected]
DATES OF WORK July 2005 – September 2005 (update in March 2008)
Florin Road Corridor Plan for the County of Sacramento/City of Sacramento. BAE was the economics consultant on a multidisciplinary team developing a comprehensive plan up‐ date for this major commercial corridor. BAE’s work included analysis of residential and commercial market potential, analysis of financial feasibility of prototype projects (resi‐ dential, office, medical office, and mixed use), preparation of a development strategy to guide implementation actions, and preparation of a funding strategy for public improve‐ ments. This work included sensitivity analysis for the financial feasibility component, to test the impact of alternative project configurations on feasibility. BAE’s work on the Cor‐ ridor is an update of work that BAE completed in 1998 to help form the basis for the then newly formed Florin Road Partnership’s business improvement district management plan. For a related project, BAE assisted the City of Sacramento with supplemental economic analysis to support solicitation of a master developer to redevelop a series of Florin Road Corridor properties that will soon be vacated by auto dealers. Desmond Parrington, ESC Project Manager, City of Sacra‐ REFERENCE mento CONTACT INFORMATION 916.808.5044 | [email protected]
DATES OF WORK September 2006 – June 2008
Oroville Arts, Cultural, and Entertainment District for the City of Oroville. BAE served as the economics sub‐consultant on this plan to revitalize downtown Oroville through coor‐ dination of physical projects and programmatic actions to link the area’s unique artistic, cultural, and entertainment assets as part of a cohesive district that will become a desti‐ nation for local residents as well as visitors from surrounding communities. The plan leveraged the downtown’s riverfront location, historic buildings, and homegrown arts and cultural organizations set amidst a mixed‐use neighborhood. BAE advised on market support for expanded retail, office, residential, and entertainment uses, and gave input on district designs that would create the best synergies among uses. The Sacramento Valley Section of the American Planning Association awarded the plan the 2014 Section Excellence Award for Economic Planning and Development. Don Rust, Business Assistance and Housing Development REFERENCE Director, City of Oroville CONTACT INFORMATION 530.538.2401 | [email protected]
DATES OF WORK September 2012 – November 2013
CHINATOWN REVITALIZATION PLAN E. Firm Experience and Qualifications 23 CITY OF SALINAS
URBAN INITIATIVES
Relevant Projects
Merced County 10 Year Plan to End Homelessness for the Merced County Association of Governments. The plan was the result of Urban Initiatives working with a Lead Working Group which is made up of a wide‐range of representatives from public and private agencies who contributed to the finalization of the report. The plan consists of more than 20 recommendations with action steps to carry out each recommendation. Urban Initia‐ tives has work with the Lead Working Group to carry out the recommendations. As a result, the number of homeless persons has decreased significantly from nearly 900 un‐ sheltered and sheltered persons to approximately 500. The plan focused on ending homelessness among veterans. There were approximately 100 homeless veterans about a year and a half ago and the most recent homeless count noted 25 homeless veterans. It is anticipated that “functional zero” will be achieved in the next few months and home‐ lessness among veterans will be ended in Merced County. An “End Chronic Homelessness Initiative” will be launched within a couple of months that will first target 100 chronically homeless individuals who are the most visible and hardest to house and simply languish‐ ing on the streets. The plan will continue to implement the “best practices” in order to help these persons obtain and maintain permanent housing. REFERENCE Steve Carrigan, City Manager, City of Merced
CONTACT INFORMATION 209.385.6834 | [email protected]
DATES OF WORK May 2011 ‐ Ongoing
10‐Year Strategy to End Homelessness in San Bernardino County for the San Bernardino County Interagency Council on Homelessness. As a result of this plan, the number of homeless persons has decreased significantly from 2,825 unsheltered and sheltered per‐ sons in 2012 to 1,887 in 2016. The plan focused on ending homelessness among veter‐ ans. There were approximately 250 homeless veterans in 2015 and the most recent homeless count noted 92 homeless veterans. It is anticipated that “functional zero” will be achieved during the spring of 2017 and homelessness among veterans will be ended in the County. An “End Chronic Homelessness Initiative” will be launched in the spring and will first target 100 chronically homeless individuals who are the most visible and hardest to house and simply languishing on the streets. The plan will continue to imple‐ ment the “best practices” in order to help these persons obtain and maintain permanent housing. Tom Hernandez, Program Manager, San Bernardino Coun‐ REFERENCE ty, Office of Homeless Services CONTACT INFORMATION 909.386.8208 | [email protected]
DATES OF WORK June 2009 ‐ Ongoing
County of Ventura 10‐Year Plan to End Homelessness for the Ventura County 10‐Year Plan Steering Committee. The plan was the result of Urban Initiatives working with the County Executive Office and the Steering Committee which is made up of a wide‐range of repre‐ sentatives from public and private agencies who contributed to the finalization of the report. The plan consists of more than 20 recommendations with action steps to carry out each recommendation. Urban Initiatives has work with the Steering Committee to carry out the recommendations. As a result, the number of homeless persons has de‐
24 E. Firm Experience and Qualifications CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
creased significantly from 1,674 unsheltered and sheltered persons in 2013 to 1,271 in 2016. Christy Madden, Senior Deputy Executive Officer, Ventura REFERENCE County, County Executive Office CONTACT INFORMATION 805.654.2679 | [email protected]
DATES OF WORK June 2007 – Ongoing
City of Pasadena 10‐Year Plan to End Homelessness for the City of Pasadena. The plan was the result of Urban Initiatives working with the Pasadena Partnership to End Homeless‐ ness which is made up of a wide‐range of representatives from public and private agen‐ cies who contributed to the finalization of the report. The plan consists of more than 15 recommendations with action steps to carry out each recommendation. Urban Initiatives has work with the Partnership to carry out the recommendations. As a result, the number of homeless persons has decreased significantly from 1,216 unsheltered and sheltered persons in 2011 to 530 in 2016. The plan has focused on ending homelessness among veterans. There were nearly 100 homeless veterans in counted in 2011 and the most recent homeless count noted 31 homeless veterans. It is anticipated that “functional zero” will be achieved during the spring of 2017 and homelessness among veterans will be ended in the City. The plan will be to continue to implement the “best practices” in order to help veterans obtain and maintain permanent housing
Anne Lansing, Project Planner, City of Pasadena Housing REFERENCE Department CONTACT INFORMATION 626.744.6701 | [email protected]
DATES OF WORK April 2011 ‐ Ongoing
No More Homeless Women for the Pasadena Partnership to End Homelessness. Single women make up approximately 25% of homeless persons in the United States as well as in the City of Pasadena, yet they have not yet been considered a focus of attention as a specific subpopulation like veterans or chronically homeless persons. There is increasing awareness of the causes contributing to homelessness among women including domestic violence, physical and sexual assault, sex trafficking, substance use, discrimination due to gender and/or sexual identity, mental illness, chronic health conditions, and debilitating physical and /or developmental disability. Less attention, however, has focused on solu‐ tions to prevent and end homelessness among women. Although progress has been made in the field of homelessness during the past couple of decades by way of evidence‐ based and best practices, the needs of unaccompanied women experiencing homeless‐ ness remain relatively unexplored and largely unmet. What steps researchers, policy‐ makers, community groups, and service providers should take next is the focus of this initiative, which will require combined planning and resources to prevent and end home‐ lessness among women and the disturbing issues and problems that contribute to their homelessness. Anne Lansing, Project Planner, City of Pasadena Housing REFERENCE Department CONTACT INFORMATION 626.744.6701 | [email protected]
DATES OF WORK May 2016 ‐ Ongoing
CHINATOWN REVITALIZATION PLAN E. Firm Experience and Qualifications 25 CITY OF SALINAS
26 E. Firm Experience and Qualifications CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
F. SCOPE OF WORK
This chapter describes the scope of services to be completed by the PlaceWorks team for the Chinatown Revitalization Plan. To facilitate your review of this proposal, we have prepared a concise scope that emphasizes key components of our approach to this pro‐ ject.
We are flexible regarding the proposed scope of work and will work with you to prepare a more detailed scope when we enter into a contract. We also recognize that it may be necessary to alter the scope as the project progresses and would be happy to work with you to ensure the successful completion of the project.
A summary of the work program is presented in Table 1.
A Project Initiation
A.1 Kick-off Meeting
The PlaceWorks team including Kasavan Architects, BAE Urban Economics and Urban Initiatives will lead a kick‐off meeting with City staff and key team members to discuss the issues associated with the development of the Chinatown Revitalization Plan, including project goals; opportunities and constraints; location of the boundaries of the Chinatown Revitalization Plan area (Plan Area); coordinating delivery of relevant background infor‐ mation and documents for the Data Gathering and Review task; arrangement of informa‐ tional meetings with City staff and project management. In addition, the community engagement process will be discussed to inform the development of the Community Engagement Strategy in a following task. PlaceWorks has allocated funds for the en‐ gagement of local Community Based Organizations to advise and assist with engagement efforts and identifying potential partners will be an important part of the discussion. The kick‐off meeting will also be an opportunity to review and adjust the proposed scope, if necessary, and agree on a final schedule. After the initial meeting, the PlaceWorks team will tour the Plan Area with City staff, including opportunity sites identified by the City, existing cultural sites (e.g., Buddhist Temple, Confucius Church, Republic Hotel, Etc.), and social service facilities (e.g. Victory Mission), as appropriate.
A.2 Data Gathering and Review
The PlaceWorks Team will identify and collect any background information, including existing studies, reports, policies, City and County zoning and code requirements, and programs relevant to the Revitalization Plan as well as documents addressing a wider geographic area and having an impact on the economic activity of the Plan Area. This will include obtaining available updated planning and technical documents, maps, projec‐ tions, materials from key meetings, and data from the City, local groups, and other agen‐ cies. The City will provide a table listing all adopted policies, programs, reports, studies, and planned infrastructure improvements that are applicable to the Chinatown project area.
CHINATOWN REVITALIZATION PLAN F. Scope of Work 27 CITY OF SALINAS
TABLE 1 WORK PROGRAM SUMMARY
Task A: Project Initiation
A.1 Kick-off Meeting A.4 Community Engagement Strategy A.2 Data Gathering and Review A.5 Project Website A.3 Base Map Preparation A.6 Steering Committee Meeting #1
Task B: Opportunities and Constraints
B.1 Opportunities and Constraints Memo B.3 Steering Committee Meeting #2 B.2 Stakeholder Engagement B.4 Community Meeting #1
Task C: Alternatives Development
C.1 Administrative Draft Alternatives Prepa- C.2 Steering Committee Meeting #3 ration C.3 Community Meeting #2
Task D: Preferred Alternative Development
D.1 Administrative Draft Preferred Alterna- D.3 Steering Committee Meeting #4 tive Development D.4 City Council Check-in Meeting D.2 Community Meeting #3/Pop-up Event D.5 Final Preferred Alternative
Task E: Chinatown Revitalization Plan Preparation
E.1 Draft Chinatown Revitalization Plan E.3 City Council Hearing E.2 Steering Committee Meeting #5 E.4 Final Chinatown Revitalization Plan
The PlaceWorks team will review existing planning documents, including, but not limited to: 2002 City of Salinas General Plan 2007 Salinas Chinatown Renewal Project Plan 2010 Salinas Chinatown Rebound Plan 2014 Salinas Chinatown District Area Vision Book Proposal 2015 Alisal Neighborhood Revitalization Strategy Area Plan
The Data Gathering and Review task will include the following sub‐tasks:
a. Policies, Programs, and Physical Improvements
The PlaceWorks team will consolidate this information into a user‐friendly, presentation‐ quality series of handouts, which will include a matrix of existing policies, programs and maps illustrating existing and planned physical improvements proposed in the above documents. The PlaceWorks team will also provide recommendations for the preparation of any additional studies or analyses. These materials will serve as handouts to the Steer‐ ing Committee at their first meeting.
b. High-level Demographic Trends Summary
Based on review of existing documents, BAE will develop a brief memorandum summariz‐ ing the available information regarding existing demographic and economic trends. BAE will also identify any key deficiencies in the available data and provide recommendations regarding additional information that should be collected and analyses that should be conducted.
28 F. Scope of Work CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
A.3 Base Map Preparation
PlaceWorks will create a base map using available GIS and CAD data provided by the City for use by the team throughout the process. The draft base map will be prepared for staff review following establishment of the project boundary and will be finalized based on staff comments.
A.4 Community Engagement Strategy
The PlaceWorks team will create an innovative, detailed, and focused Community En‐ gagement Strategy (CES) to ensure broad, representative public participation in the plan‐ ning process. The first step will be to identify and engage community‐based organizations to play an important role on the project team. The community‐based organizations would assist with steering committee formation, help the community effectively partici‐ pate in the planning progress, engage community trust and participation, and conduct and document small group outreach.
This program will engage the community through the formation of a Steering Committee, community meetings, project website, pop‐up event, and other methods to share and receive information from the public. The Steering Committee could consist of local stake‐ holders (identified in Task B.2), City Commissioners and/or Planning Commissioners, and members of the Salinas Downtown Community Board.
The CES for the Chinatown Revitalization Plan will utilize a co‐planning participation pro‐ cess model with the goal of making the community full collaborators in each step of the planning process. This strategy is based on first building a representative leadership body, the Steering Committee, and then working with that committee to assure inclusive par‐ ticipation in each step of the process.
Community engagement efforts will emphasize traditionally hard‐to‐reach populations and underserved communities, such as monolingual speakers of languages other than English (i.e., Spanish and Chinese), agriculture workers, immigrant communities, elderly, youth, and the vagrant population.
The following public outreach efforts will be included: Meeting Notices/Fliers. PlaceWorks will prepare text for meeting notices and elec‐ tronic fliers in both English and Spanish (and Chinese if desired). The City will print and distribute meeting notices and fliers. Email Updates. PlaceWorks will prepare text for updates and announcements to subscribers to the project’s email list. PlaceWorks will maintain and update the project’s email list and distribute updates and announcements to the subscribers. Community Meetings. PlaceWorks will prepare and facilitate three Community Meetings during the planning process. One Community Meeting would be in the form of a pop‐up event. The City will be responsible for meeting logistics, includ‐ ing schedule coordination, room reservations, translation services, and refresh‐ ments. PlaceWorks will provide a meeting summary of each Steering Committee and Community Meeting.
CHINATOWN REVITALIZATION PLAN F. Scope of Work 29 CITY OF SALINAS
A.5 Project Website
PlaceWorks will create and maintain a project website with updates at key points throughout the Chinatown Revitalization Plan development process. Key points are the publication of products and completion of public meetings.
A.6 Steering Committee Meeting #1
In this start‐up meeting of the Steering Committee, the PlaceWorks team will present and get feedback on the Existing Policies, Programs, and Planned Projects Summary Handouts and Demographic Trends Summary completed in Task A.2. The logistics, agenda and ma‐ terials for the upcoming Community Meeting #1 will be discussed and adjusted. The meeting will offer Steering Committee members time to introduce themselves, share their goals for the project, and offer suggestions for making this process beneficial to the community at‐large.
Future Steering Committee meetings will have similar agendas. The PlaceWorks team will share work in progress and distilling out key issues to be considered. These key issues could include economic development, public infrastructure, mobility and connectivity, environment/community health, historic/cultural assets, urban design/community char‐ acter, public spaces/events, housing, public safety, community services, and sustainabil‐ ity. The Steering Committee will provide feedback and input, enabling the team to move forward with confidence that the direction of the work resonates with the community. The Steering Committee members will also confirm mobilization plans before each com‐ munity meeting to assure broad, representative participation.
Deliverables: Kick‐off Meeting Agenda and Summary (electronic) Base Map (electronic) Existing Policies, Programs, and Planned Projects Summary Handouts, including matrix of existing policies and programs and map of physical improvements Community Engagement Strategy Memo and Schedule (electronic) Steering Committee Meeting #1 Materials (agenda, presentation materials, handouts, meeting summary)
B Opportunities and Constraints
B.1 Opportunities and Constraints Memoranda
The PlaceWorks team will prepare a series of memoranda that examine existing condi‐ tions, provide recommendations for redevelopment, and identify potential barriers for redevelopment. The Opportunities and Constraints Memoranda will build upon the in‐ formation collected during the Data Gathering and Review (Task A.2). The Opportunities and Constraints Memoranda will expand the knowledge base by looking in more detail at the following:
30 F. Scope of Work CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
a. Land Use and Design Review
PlaceWorks will prepare a memorandum characterizing land uses within and surrounding the Plan Area and identifying potential constraints on urban development. Kasavan Archi‐ tects will give input to the team on this task. This analysis will include identifying potential incompatibilities between existing uses and potential new uses, including single‐family residential, multi‐family residential, commercial, institutional, and light industrial land uses. PlaceWorks will also evaluate the visual and urban design character of the Plan Ar‐ ea. b. Community Health Review
PlaceWorks will prepare a memorandum providing a high‐level overview of the brown‐ field contamination of key sites and other environmental health issues in the Chinatown study area to assess how it may impact revitalization efforts. c. Mobility Review
Building off past and current planning and design efforts, PlaceWorks will prepare a memorandum summarizing key issues and opportunities for improving pedestrian, bicy‐ cle, vehicular, and transit mobility access and comfort within Chinatown and connecting to Downtown. The memo will review existing and planned circulation‐related policies, programs, and planned improvements, provide a traffic circulation analysis, and identify any new opportunities for neighborhood traffic calming, bike and pedestrian enhance‐ ments, parking management strategies, and neighborhood livability. d. Homeless Conditions Review
Urban Initiatives will prepare a memorandum analyzing homeless conditions based on data gathering with stakeholders which will include small group and one‐on‐one inter‐ views with representatives from non‐profit organizations, faith community groups, local government, and businesses. Review of the data will include determining which data are relevant and used to prepare the analysis. Data gathering will also include homeless count and survey data submitted to the U.S. Department of Housing and Urban Devel‐ opment which will include the most recent Point‐in‐Time Homelessness Chart, Housing Inventory Chart, and annual Continuum of Care Program grant submission. e. Economic Review
BAE will prepare a brief technical memorandum summarizing contemporary real estate market characteristics and trends, as they relate to potential redevelopment in the Chi‐ natown neighborhood and central Salinas. This will include City‐wide demand projections for up to three land uses. The memorandum will provide a framework for the evaluation of redevelopment opportunities sites and re‐use strategies within the Chinatown neigh‐ borhood and along adjacent commercial corridors. To demonstrate how the framework may be applied, BAE will provide a brief analysis of the 90‐unit mixed residential‐ commercial project currently proposed by MidPen Housing.
PlaceWorks, Kasavan Architects, BAE, and Urban Initiatives will meet with the City through an interactive GoToMeeting to review the Opportunities and Constraints Memo‐ randa and discuss how the demand projections and evaluation framework may apply to
CHINATOWN REVITALIZATION PLAN F. Scope of Work 31 CITY OF SALINAS
potential opportunity sites and re‐use strategies, recognizing constraints such as compat‐ ibility with downtown, health issues, and accessibility/circulation.
B.2 Stakeholder Engagement
Stakeholder Interviews
PlaceWorks will hold interview sessions with different stakeholder groups on the same day as Steering Committee Meeting #2. The purpose of the interviews is to solicit input on the planning process in general, as well as to receive their feedback on the Opportuni‐ ties and Constraints Memoranda. PlaceWorks will work with the City to identify specific stakeholders to attend these group interviews. The PlaceWorks team will send out email invitations to stakeholders. It is assumed that contact information will be provided by the City and/or community‐based organizations. The stakeholder groups include the follow‐ ing listed below.
Historic, Religious, and Cultural Groups and Property Owners
PlaceWorks will engage historic, religious, and cultural groups and property owners to gain insight on the historic, religious, and cultural significance of Chinatown and how these assets can be leveraged and best incorporated into the Chinatown Revitalization Plan. These groups will also provide insight on strategies to engage the Salinas Asian community. Potential stakeholders to be invited to the interviews include representatives of the Japanese Buddhist Temple, Confucius Church, and Asian Cultural Experience (ACE).
Business Owners
PlaceWorks will engage business owners located in Chinatown to gain insight about how past and recent conditions of Chinatown have impacted their businesses and to learn about their desires for the Chinatown area. Potential stakeholders to be invited to the interviews include representatives from light manufacturing, upholstering, and mechanic services.
Support Service Providers
Urban Initiatives will coordinate with PlaceWorks and local community based organiza‐ tion partners to engage Support Service Provider stakeholders through meetings, small group focus groups, and one‐on‐one interviews with a wide‐range of public and private support service providers. This may include those providing health care, mental health care, substance use treatment, and trauma‐informed care. Potential stakeholders to be invited to the interview includes representatives of Franciscan Workers (Dorothy’s Place), Interim Inc., CSU Monterey Bay, Coalition of Homeless Services Providers (CHSP), Victory Mission, and Community Homeless Solutions.
Homeless Population
Urban Initiatives will engage a wide‐range of homeless and formerly homeless individuals and families that will include veterans, youth, and chronically homeless persons who have been languishing on the streets and have become the most visible and hardest‐to‐ house.
32 F. Scope of Work CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
B.3 Steering Committee Meeting #2: Opportunities and Con- straints
PlaceWorks and Kasavan Architects will meet with the Steering Committee to review the Opportunities and Constraints Memoranda, collect comments from the Committee, and discuss next steps, including outreach for Community Meeting #1.
B.4 Community Meeting #1: Opportunities and Constraints
PlaceWorks will hold and facilitate a public meeting to kick off the public participation effort of the project. The team will present findings and receive comments on the Oppor‐ tunities and Constraints Memoranda. Interactive exercises will help brainstorm with community members ideas to envision the future of the Chinatown area. All comments will be taken into consideration for the next task, Alternatives Development. Kasavan Architects will also be in attendance of this meeting.
Deliverables: Opportunities and Constraints Memoranda (electronic) Stakeholder Interview Summaries and Recommended Strategies Steering Committee Meeting #2 Materials (agenda, presentation materials, handouts, meeting summary) Community Meeting #1 Materials (agenda, presentation materials, handouts, meeting summary)
C Alternatives Development
C.1 Administrative Draft Alternatives Preparation
Based on input received from the previous meetings, stakeholder interviews, and consid‐ erations from and public comments on the Opportunities and Constraints Memoranda, the PlaceWorks team will work with City staff to prepare up to three conceptual land use alternatives for the Plan Area. Each land use alternative will have one tailored circulation option.
The Administrative Draft Alternatives will each represent a cohesive vision for the Plan Area. The alternatives will feature contrasting options for land use distribution, type and intensity of development, urban design, open space, and circulation (including pedestri‐ an, bike, transit, and parking).
The alternatives will be prepared as conceptual plan‐view maps that can be easily com‐ pared and contrasted with one another and differentiated by their land use and circula‐ tion concepts. The following describes what constitutes each conceptual alternative. a. Land Use
Potential land uses and their locations within the Plan Area will be identified. Potential land use alternatives may vary in terms of intensity (e.g. low, medium, and high density), employment potential, and/or housing supply.
CHINATOWN REVITALIZATION PLAN F. Scope of Work 33 CITY OF SALINAS
b. Urban Design
Streetscape improvements, gateway elements and other design features that would con‐ tribute to the experience of the places within the Plan Area will be described graphically.
c. Transportation Connectivity
PlaceWorks will develop conceptual circulation and parking alternatives that can be inte‐ grated into the three land use alternatives and improve the physical connectivity of Chi‐ natown to Downtown and the rest of the city.
PlaceWorks will work with City staff to review and refine the three alternatives. The PlaceWorks team will prepare a draft Alternatives Analysis Memo to describe and com‐ pare the three alternatives. The memo will highlight key differences among the land use alternatives, and will be provided to City staff for review prior to forwarding to the Steer‐ ing Committee in the following task.
C.2 Steering Committee Meeting #3: Alternatives Develop- ment
PlaceWorks will hold and facilitate a Steering Committee meeting to review the findings from the Alternatives Analysis Memo. The Steering Committee will be asked to provide feedback on the three alternatives and conceptual designs and help select or create a draft preferred alternative. Kasavan Architects will also be in attendance of this meeting.
C.3 Community Meeting #2: Alternatives Development
PlaceWorks will present the alternatives and analysis to the community at Community Meeting #2. The meeting will encourage participants to critique the alternatives present‐ ed and offer solutions to specific issues. We will work with City staff to define the ap‐ proach for the meeting, but we anticipate that it will include a presentation of the alter‐ natives and the results of the analysis, followed by a small group discussion, during which we will encourage participants to compare pros and cons of the three alternatives and to identify the “best components” of each alternative. Input from this meeting, combined with input from the Steering Committee, will become a basis for developing a preferred alternative in the following task (Task D.1). Kasavan Architects and community‐based organizations will also be in attendance of this community meeting/pop‐up event.
Deliverables: Alternatives Analysis Memo (electronic) Steering Committee Meeting #3 Materials (agenda, presentation materials, handouts, meeting summary) Community Meeting #2 Materials (agenda, presentation materials, handouts, meeting summary)
34 F. Scope of Work CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
D Preferred Alternative Development
D.1 Administrative Draft Preferred Alternative Development
Using the opportunities and constraints information prepared in Task 2, and input from Steering Committee Meeting #3 and Community Meeting #2, PlaceWorks will prepare an Administrative Draft Preferred Alternative for the Chinatown Revitalization Plan in close coordination with City staff. Depending on the input and the outcomes of the analyses prepared for the alternatives in Task C, the Preliminary Draft Preferred Alternative could either consist of a refined version of selected alternative, or could combine elements from different alternatives. The Draft Preferred Alternative will include concept diagrams, street cross‐sections, and a circulation plan including parking locations. The Preferred Alternative will also include phasing ideas that illustrates how development can occur over time. PlaceWorks will prepare a memo that includes the aforementioned graphics, vision statement, and a set of guiding principles, and summarizes the development pro‐ cess. A set of policies will be developed based on these guiding principles in Task E, Chi‐ natown Revitalization Plan Preparation.
D.2 Community Meeting #3/Pop-up Event: Preferred Alterna- tive Development
PlaceWorks will hold a community meeting/pop‐up event to present the Draft Preferred Alternative and solicit community input. The community meeting/pop‐up event could take the form of setting up a tent/booth on an underused parking lot, parking space, café/restaurant, or be a part of a local event in Chinatown or Downtown Salinas. The Preferred Alternative will be presented in illustrations and text. We envision walking tours would be part of this event. Kasavan Architects and community‐based organizations will also be in attendance of this community meeting/pop‐up event.
D.3 Steering Committee Meeting #4: Preferred Alternative Development
PlaceWorks will hold and facilitate a meeting with the Steering Committee and City Staff to review the Draft Preferred Alternative and guiding principles and gather comments in preparation for presentation of the Draft Preferred Alternative to the City Council.
D.4 City Council Check-in Meeting
PlaceWorks will facilitate a study session with the City Council to present the Draft Pre‐ ferred Alternative and guiding principles and solicit their feedback. The goal of this meet‐ ing is to get the City Council’s blessing to move forward into further analysis of the Draft Preferred Alternative and preparation of the Chinatown Revitalization Plan. Kasavan Ar‐ chitects will also be in attendance of this meeting.
CHINATOWN REVITALIZATION PLAN F. Scope of Work 35 CITY OF SALINAS
D.5 Final Preferred Alternative
The PlaceWorks Team will refine the Draft Preferred Alternative based on the City Coun‐ cil’s and Steering Committee’s comments, if any. This Final Preferred Alternative will be‐ come the basis for the Chinatown Revitalization Plan.
Deliverables: Preferred Alternative Memo (electronic) Community Meeting #3 Materials (agenda, presentation materials, handouts, meeting summary) Steering Committee Meeting #4 Materials (agenda, presentation materials, handouts, meeting summary) City Council Meeting Materials (agenda, presentation materials, handouts, meet‐ ing summary)
E Chinatown Revitalization Plan Preparation
E.1 Draft Chinatown Revitalization Plan
Based on the Preferred Alternative and the work completed, PlaceWorks will prepare the Draft Chinatown Revitalization Plan. It will be a highly graphical document that can be read and understood by the entire community, including residents, business owners, property owners, and developers. It will incorporate key planning principles related to land use, transportation connectivity, and development. It will also contain focused im‐ plementation strategies related to economic development and support services. As a part of the implementation and funding sections, it will address the Housing and Urban De‐ velopment’s (HUD) Choice Neighborhood Initiative’s program criteria and components to help the City apply for Choice’s grant funding to implement the plan. The major compo‐ nents of the Chinatown Revitalization Plan include:
a. Introduction
Includes an overview of the project, Plan Area, and community engagement process.
b. Existing Conditions
Includes information from the Existing Policies, Programs, and Planned Improvements Matrix and Opportunities and Constraints Memoranda.
c. Vision, Concepts, and Policies
Includes an overall vision based on the Preferred Alternative and Guiding Principles, as well as recommendations/policies. Include an illustrative concept diagram showing the envisioned benefits and improvements to the overall community; it will specifically show how more and better transportation connectivity and improved development through urban design and new infill could transform the community.
36 F. Scope of Work CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
d. Design Guidelines and Development Standards
Provides appropriate design guidelines and development standards for future develop‐ ment in the Plan Area that is sensitive to the historic and cultural identity of the area. Design guidelines will also incorporate Crime Prevention through Environmental Design (CPTED) concepts to enhance public safety in Chinatown. e. Mobility, Connectivity, and Parking
Describes future transportation connectivity within Chinatown and to Downtown and the existing multimodal station south of the Union Pacific railroad tracks, including for bicy‐ cle, pedestrian, and transit connections. f. Implementation
Economic and Re‐use Strategy
BAE will develop a brief technical memorandum providing recommendations regarding the optimal positioning of future development in terms of market absorption potential and project feasibility, as well as the phasing of projects and infrastructure improvements so as to catalyze future redevelopment. The memorandum will also include discussion of potential funding strategies and mechanisms that may be used to facilitate the desired development.
Support Services Strategy
Urban Initiatives will work with stakeholders to develop a strategy for a system of sup‐ portive services that will help homeless persons obtain and maintain permanent afforda‐ ble housing. The strategy will also focus on the building that is being rehabbed into a Homeless Center and also identify opportunities for supportive services to be housed at other sites outside of Chinatown.
Funding/Resources
The team will identify funding sources and appropriate roles for the City, developers, community‐based organizations, the Salinas Downtown Community Board, and property owners to take in financing public improvements in the future, based on the listing of needed improvements, accountabilities, associated costs, and suggested timelines for recommended actions. PlaceWorks will identify potential funding sources for those costs and estimate available amounts. PlaceWorks will work with the City to develop a phasing scheme of short, medium, and long term implementation recommendations that match‐ es the timing of public improvements, their cost, and funds to pay for them to the antici‐ pated market timing of new development (or other triggers as identified in the Plan). The final deliverable will be a financing strategy that recommends funding sources and fi‐ nancing tools; relevant considerations for their use; a "sources and uses" of funding table by phase that shows how work will be paid for; and recommended next steps.
CHINATOWN REVITALIZATION PLAN F. Scope of Work 37 CITY OF SALINAS
E.2 Steering Committee Meeting #5: Draft Plan
PlaceWorks will hold and facilitate with the Steering Committee and City Staff to solicit comments on the Draft Chinatown Revitalization Plan. Kasavan Architects will also be in attendance of this meeting.
E.3 City Council Hearing
PlaceWorks will facilitate a study session with the City Council and Planning Commission to present the Public Review Draft Chinatown Revitalization Plan and solicit their feed‐ back.
E.4 Final Chinatown Revitalization Plan
The PlaceWorks team will refine the Draft Chinatown Revitalization Plan into the Final Chinatown Revitalization Plan based on any revisions made at the City Council hearing. There will be up to two rounds of review by City staff, the Salinas Downtown Community Board, and Steering Committee, each round will have one consolidated group of com‐ ments.
Deliverables: Administrative Draft Chinatown Revitalization Plan Public Review Draft Chinatown Revitalization Plan City Council Hearing Meeting Materials (agenda, presentation materials, handouts, meeting summary) Final Chinatown Revitalization Plan
38 F. Scope of Work CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
G. BUDGET ESTIMATE
As shown in Table 2, the estimated cost to complete the scope of work described in this proposal is $198,605.
PlaceWorks recommends planning for a 5 percent to 10 percent contingency fund to cover any unforeseen out‐of‐scope work that might be necessary for the project.
We are flexible regarding project costs and hope that you will not eliminate us from con‐ sideration on the basis of cost alone.
The billing rates for each team member are included in Table 2.
PlaceWorks bills for its work on a time‐and‐materials basis with monthly invoices. As re‐ quested in the RFP, we have included a sample billing invoice in the appendix.
ASSUMPTIONS
This scope of work and cost estimate assumes that:
Billing rates for this project are guaranteed through December 2017. Billing rates would be subject to an increase of up to 6 percent on January 1, 2018, and in each subsequent year thereafter. A budget increase would be necessary to cover costs in‐ curred after January 1, 2018.
Our cost estimate includes the meetings shown in Section F Scope of Work. Addi‐ tional meetings would be billed on a time‐and‐materials basis. Bruce Brubaker and Janet Chang will attend all project meetings, public workshops and other public meetings.
All products will be submitted to the City of Salinas in electronic (PDF) format.
City of Salinas staff will be responsible for meeting logistics, including schedule coor‐ dination, document production, printing notices, mailing costs, room reservations, room set‐up and take‐down, and refreshments.
OPTIONAL TASKS
This proposal includes the following optional tasks. Costs for these tasks are not included in the costs in Table 2:
Under Task B.1. Opportunity Site Analysis. PlaceWorks will work with City staff to identify and review opportunity sites and determine potential building programs on these sites. Kasavan Architects will develop up to three typical product types that could be built on these opportunity sites. Kasavan Architects will prepare site plans, including conceptual diagrams and schematic elevations and/or sections. Project
CHINATOWN REVITALIZATION PLAN G. Budget Estimate 39 CITY OF SALINAS
types may include residential, mixed‐use, pure housing, and/or pure retail and will include development numbers. BAE will develop pro‐forma financial models to evaluate the anticipated financial feasibility of the prototype development projects developed above. BAE will prepare a brief memorandum summarizing the results of the pro‐forma modeling exercise, detailing the identified gaps in project feasibility, and identifying potential supports and mechanisms to facilitate the desired development. Deliverables: Conceptual site plans, elevations, and sections for each opportunity site Pro‐forma memorandum for each site
Cost $12,000
Task E.5. Interactive Online Plan. After the Final Chinatown Revitalization Plan is adopted by City Council, PlaceWorks will create a configurable and interactive “Living Document.” This web based application will summarize the content of the Plan and present information through interactive text, maps, and graphics. The application can include options for social media feeds, map based com‐ menting, side‐by‐side map comparisons, text based web links and user enabled analysis and data filtering. PlaceWorks will utilize Esri’s ArcGIS online software to develop the application and work with the City to determine the content and functionality to include. Application can be customized to run on multiple plat‐ forms (desktop, mobile, tablet). Due to the organic nature of the document, cost can fluctuate based on content and interactive functionality. Deliverable: Interactive Online Plan Application Cost $10,000
40 G. Budget Estimate CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
TABLE 2 COST ESTIMATE
PLACEWORKS SUBCONSULTANTS Kasavan Urban BRUBAKER CHANG GARCIA LAU NILSSON SOTELO FLEISCHMANN HOFFMAN BAE Architects Initiatives Senior Associate Senior Senior Associate, Project (Active Senior Associate Associate Principal In‐ Project Associate Urban Transportation Associate (Landscape (Community Planner, PlaceWorks 10% Charge Manager Planner Designer ) (Traffic) Design) Health) GIS Graphics WP/Clerical PlaceWorks 2% Office PlaceWorks Subconsultant Subconsultan Total Task Hourly Rate: $180 $135 $135 $110 $170 $180 $160 $180 $85 $135 $90 Hours Expenses Total Architect Service Area Service Area Markup t Total Budget TASK A. PROJECT INITATION 1 Kick‐off Meeting 8 8 16 $50 $2,570 390 1,560 1,125 $308 $3,383 $5,953 2 Data Gathering and Review 4 8 16 8 6 2 2 46 $130 $6,630 0 4,660 1,125 $579 $6,364 $12,994 3 Base Map Preparation 1 2 12 15 $29 $1,499 0 0 0 $0 $0 $1,499 4 Community Engagement Strategy 2 2 8 12 $30 $1,540 585 0 0 $59 $644 $2,184 5Project Website 4 8 16 28 $79 $4,039 0 0 0 $0 $0 $4,039 6 Steering Committee Meeting #1 8 10 12 30 $82 $4,192 0 0 0 $0 $0 $4,192 Task A. Subtotal 27 38 0 36 8 6 2 0 12 16 2 147 $401 $20,471 $975 $6,220 $2,250 $945 $10,390 $30,861 TASK B. Opportunities and Constraints 1 Opportunities and Constraints Memos 8 12 16 12 8 2 12 16 2 88 $246 $12,566 2,130 13,345 1,125 $1,660 $18,260 $30,826 2 Stakeholder Engagement 20 16 36 $115 $5,875 0 0 2,250 $225 $2,475 $8,350 3 Steering Committee Meeting #2 8 4 8 20 $57 $2,917 390 0 0 $39 $429 $3,346 4 Community Meeting #1 8 14 20 42 $111 $5,641 585 0 0 $59 $644 $6,284 Task B. Subtotal 44 46 0 44 12 8 2 12 16 0 2 186 $529 $26,999 $3,105 $13,345 $3,375 $1,983 $21,808 $48,807 TASK C. ALTERNATIVES DEVELOPMENT 1 Admin Draft Alternatives Preparation 20 30 44 8 6 2 2 112 $310 $15,830 390 0 0 $39 $429 $16,259 2 Steering Committee Meeting #3 8 10 8 26 $73 $3,743 585 0 0 $59 $644 $4,387 3 Community Meeting #2 8 14 20 42 $111 $5,641 585 0 0 $59 $644 $6,284 Task C. Subtotal 36 54 0 72 8 6 2 0 0 2 0 180 $494 $25,214 $1,560 $0 $0 $156 $1,716 $26,930 TASK D. PREFERRED ALTERNATIVE DEVELOPMENT 1 Draft Preferred Alternative and Guiding Principles 16 24 40 4 2 2 2 3 93 $248 $12,668 0 0 0 $0 $0 $12,668 2 Community Meeting #3/Pop‐up Event 8 14 20 42 $111 $5,641 585 0 0 $59 $644 $6,284 3 Steering Committee Meeting #4 8 10 8 26 $73 $3,743 0 0 0 $0 $0 $3,743 4 City Council Check‐in Meeting 8 4 4 16 $48 $2,468 780 0 0 $78 $858 $3,326 5 Final Preferred Alternative 3 8 8 12 22 $56 $2,871 0 0 0 $0 $0 $2,871 Task D. Subtotal 43 60 0 80 4 2 2 0 0 3 5 199 $537 $27,392 $1,365 $0 $0 $137 $1,502 $28,894 TASK E. Chinatown Revitalization Plan Preparation 1 Draft Chinatown Revitalization Plan 20 44 80 10 8 4 20 30 4 220 $565 $28,795 585 4,520 2,250 $736 $8,091 $36,885 2 Steering Committee Meeting #5 8 4 8 20 $57 $2,917 390 0 0 $39 $429 $3,346 3 City Council Hearing 8 4 4 16 $48 $2,468 780 0 0 $78 $858 $3,326 4 Final Chinatown Revitalization Plan 8 10 12 2 32 $86 $4,376 780 1,330 1,125 $324 $3,559 $7,934 Task E. Subtotal 44 62 0 104 10 8 4 0 20 30 6 288 $756 $38,556 $2,535 $5,850 $3,375 $1,176 $12,936 $51,492
Labor Hours Total 194 260 0 336 42 30 12 12 48 51 15 1000
Labor Dollars Total $34,920 $35,100 $0 $36,960 $7,140 $5,400 $1,920 $2,160 $4,080 $6,885 $1,350 $2,718 $138,633 $9,540 $25,415 $9,000 $4,396 $48,351 $186,984 PlaceWorks Percent of Total Labor 19% 26% 0% 34% 4% 3% 1% 1% 5% 5% 2%
EXPENSES PlaceWorks Reimbursable Expenses $1,061 Community‐based Organization Engagement Allowance $9,000 Subconsultants' Reimbursable Expenses $1,560 EXPENSES TOTAL $11,621
GRAND TOTAL $198,605
CHINATOWN REVITALIZATION PLAN G. Budget Estimate 41 CITY OF SALINAS
42 G. Budget Estimate CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
H. PROJECT SCHEDULE
PlaceWorks proposed schedule for completion of the Chinatown Revitalization Plan is shown in Figure 2. As shown in the schedule, we anticipate that the project can be com‐ pleted within 13 months. We believe this schedule is in keeping with your needs, but we are happy to revise this schedule if necessary.
PlaceWorks has a strong track record in meeting project schedules and coordinating closely with its clients. Over years of managing projects similar to the Chinatown Revitali‐ zation Plan, we have developed a variety of tools to keep projects on schedule and en‐ sure that staff are well informed at all times:
We maintain an up‐to‐date schedule throughout the project, to ensure that all team members are aware of upcoming meetings and product due dates.
We stay in close, regular contact with staff and our subconsultants and document important decisions about the project in writing, which ensures that decisions are understood by all team members.
We schedule project due dates for staff and subconsultants with adequate time for editing and formatting into finished reports.
We limit subconsultants’ payments to specific milestones, so as to ensure that pro‐ gress on the project is commensurate with billings.
CHINATOWN REVITALIZATION PLAN H. Project Schedule 43 CITY OF SALINAS
44 H. Project Schedule CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
FIGURE 2 PROJECT SCHEDULE
CHINATOWN REVITALIZATION PLAN H. Project Schedule 45 CITY OF SALINAS
46 H. Project Schedule CHINATOWN REVITALIZATION PLAN CITY OF SALINAS
I. GENERAL CONTRACT REQUIREMENTS
Proof of Insurability
PlaceWorks confirms that the insurance coverage required in the sample contract will be available at the time of commencement of the project. A summary of the firm’s insur‐ ance coverages is included in the appendix.
Concurrence with Contract Provisions
PlaceWorks concurs with the provisions outlined in the City of Salinas’ Agreement for Professional Services.
CHINATOWN REVITALIZATION PLAN I. General Contract Requirements 47 CITY OF SALINAS
48 I. General Contract Requirements CHINATOWN REVITALIZATION PLAN CITY OF SALINAS APPENDIX
FORMS
City of Salinas Chinatown RFP Addendum #2 September 19, 2016
Please sign the addendum and provide this signed addendum to the submittal of the RFP.
1. Will the City accept work samples in PDF format on the required thumb drive that will contain the digital copy of our proposal?
City Response: The City would like hard copies and digital copies.
2. Is there a set budget maximum associated with this project?
City Response: The budget is expected to be between $150,000-$200,000
3. Is there a schedule end point you are working towards?
City Response: The timeframe is expected to be between 12-18 months.
4. When will this work be incorporated into the General Plan process, during the development of the Chinatown Revitalization Plan or after?
City Response: This process will feed into the visioning of the General Plan; however, the prime coordination with the General Plan will occur after.
5. How many large public workshops are anticipated?
City Response: The City expects the consultant to attend the following meetings: Steering Committee: prepare materials for Steering Committee meetings and attend up to four. The City envisions eight to twelve total meetings with the Steering Committee. City Council-one meeting Community Meetings: three community meetings
6. Can you describe the “traffic circulation analysis” – is there traffic modeling required?
City Response: No traffic modeling is necessary. The City expects the consultant to look at traffic and circulation and the existing conditions and make recommendations as a conceptual analysis. The goal is that the City has a concept regarding conditions that need further analysis and possibilities and recommendations on how to reconnect Chinatown to the downtown.
7. Do you want feasibility of opportunity site development needed (i.e, pro formas)?
City Response: Yes, the City would like the consultant to identify several key opportunity sites and would like pro formas related to development possibilities of those sites.
8. Are you expecting the Revitalization Plan to include any form-based code elements?
City Response: No, the City expects design guidelines for the development standards and recommendations.
9. Has an application for a State Historic District been submitted? Will the consultant be expected to do this or assist with it?
City Response: The area is not expected to officially qualify as an historic district. The City would like the consultant team to consider the cultural/historic fabric of the area and how that will tie into the redevelopment of Chinatown. The consultant would be expected to identify sites of historical/cultural significance.
10. Are you expecting any engineering tasks as part of this work?
City Response: No engineering would be required. The City is requesting an analysis of existing conditions and recommendations for redevelopment and to identify infrastructure and other potential barriers for redevelopment.
11. Task B involves a review of existing planning documents and identifies a "demographic trends summary report" based on data prepared in AHNRSA. Does the City anticipate the need for any supplemental demographic or economic data collection as part of the background report? Is the AHNRSA currently available for public review?
City Response: The AHNSRA document was completed in FY 15-16 and the data is relatively current. Should the consultant see the need for information to be updated, that would be the only request to have data updated.
12. What information do you have available regarding contamination and cleanup requirements of the existing brownfield sites?
City Response: The City has information regarding contamination and would be able to disseminate that when needed.
13. What will be the role of the SDCB in the process beyond participation in the community engagement process (i.e., do they review and comment?)
City Response: The SDCB would be part of the steering committee or acting members of the steering committee and would be a part of the process through their role in the steering committee.
14. Will a strategy for addressing homeless issues need to be developed for the Revitalization Plan?
City Response: Yes, addressing homeless issues is an integral part of the plan.
15. Will the community-based groups, that we would like to partner with for the Community Engagement Strategy, need to be identified in the proposal?
City Response: No, the City will not enter into any separate contracts. The consultant will hire all services necessary to perform the outreach and other facets of the scope. For the purposes of this proposal, recognition of existing groups will demonstrate knowledge of the community and identifying stakeholders is part of the process.
16. If yes, will these groups need to provide a budget separate from the overall team budget since the city envisions entering into separate contracts with these groups.
City Response: See the answer to question #15.
Please sign below acknowledging the receipt of addendum #1 and #2 and attach this document to the RFP submittal:
Name and Title: ______Bruce Brubaker, LEED AP, Associate Principal____
Signature: ______
Date: ______September 29, 2016
Invoice
PlaceWorks 3 MacArthur Place, Suite 1100 Santa Ana, Ca 92707
Project Manager NAME Date Project No: XXXX-XX.XX Contact Name Invoice No: XXXXX Client Name Address City, State Zip
Project XXXX-XX.XX Project Name
Professional Services from Dates From - To
Task No. X.X Task X.X: Task Name Professional Fees Hours Rate Amount Employee Name 24.50 140.00 3,430.00 Employee Name 11.25 120.00 1,350.00 Employee Name 16.50 95.00 1,567.50
Totals 52.25 6,347.50
Total Professional Fees 6,347.50
Subtotal $6,347.50
Task No. X.X Task X.X: Task Name Professional Fees Hours Rate Amount Employee Name 6.25 90.00 562.50 Employee Name 16.50 140.00 2,310.00 Employee Name 26.00 175.00 4,550.00 Employee Name 2.00 95.00 190.00 Employee Name 1.00 160.00 160.00 Employee Name 2.00 200.00 400.00 Employee Name 1.25 120.00 150.00 Employee Name 47.00 95.00 4,465.00
Totals 102.00 12,787.50
Total Professional Fees 12,787.50
Subtotal $12,787.50
Subconsultants Consultants Subconsultant Name 1,400.00 Total Consultants 1,400.00 1,400.00 Project XXXX-XX.XX Project Name Invoice XXXXX
Reimbursable Expenses Reimbursable Expenses Reproduction Expense 63.25 Delivery Expense 0.44 Other Expense 1,000.00 Total Reimbursables 1,063.69 1,063.69
Subtotal $1,063.69
Billing Limits Current Prior To-Date
Total Billings 21,598.69 XX,XXX.XX XX,XXX.XX Limit XX,XXX.XX Remaining XX,XXX.XX
Total this Invoice $21,598.69
Outstanding Invoices Number Date Balance XXXXX 11/30/09 XX,XXX.XX
Total XX,XXX.XX
Authorized Date:
Project Manager
Page 4 PlaceWorks Insurance Summary for 2016-2017
Commercial General Liability Insurance
Amount of Liability Insurance: $5,000,000 Deductible $5,000.00 Name of Insurer/Surety Agent: Crum & Forster Specialty Insurance Co. Policy No. EPK-113418 Expiration Date: 07/01/2017
Professional Liability/Contractors’ Pollution Insurance
Amount of Liability Insurance: $5,000,000 Deductible $25,000.00 Name of Insurer/Surety Agent: Crum & Forster Specialty Insurance Co. Policy No. EPK-113418 Expiration Date: 07/01/2017
Automobile Liability Insurance
Amount of Liability Insurance: $1,000,000 Deductible $1,000.00 Name of Insurer/Surety Agent: Travelers Property Casualty Co of America Policy No. BA7E37616716CAG Expiration Date: 07/01/2017
Worker’s Compensation /Employer’s Liability Insurance
Amount of Liability Insurance: $1,000,000 Name of Insurer/Surety Agent: Travelers Property Casualty Co of America Policy No. UB-7E37616-7-16 Expiration Date: 07/01/2017
Excess Liability (only extends to Auto Liability and Employee Liability)
Amount of Liability Insurance: $4,000,000 Name of Insurer/Surety Agent: Travelers Property Casualty Co of America Policy No. EX-7E376167-TIL-16 Expiration Date: 7/1/2017
Excess Liability (only extends to GL, PL, and E&O)
Amount of Liability Insurance: $1,000,000 Name of Insurer/Surety Agent: Crum & Forster Specialty Insurance Company Policy No. EX-7E376167-TIL-16 Expiration Date: 7/1/2017
Cancellation Clause (our carrier and broker will not make changes to the existing standard cancellation statement):
Should any of the above described policies be cancelled before the expiration date thereof, notice will be delivered in accordance with the policy provisions.
RESUMES
PLACEWORKS
BRUCE BRUBAKER, LEED AP Associate Principal
Bruce has spent over 25 years shepherding urban design and architecture projects EDUCATION from conceptual designs through construction for public, commercial, and » Master of Architecture, University of residential projects. His work has ranged in scale from regional blueprint plans to California, Berkeley detailed multimodal street design projects. He is very interested in the middle scale of station area plans, downtown plans, and neighborhood plans, and he brings his » Residential Course, International understanding of the very small and the very big to the careful, complicated work of Laboratory for Architecture and developing visions that generate excitement while being feasible in the real world. Urban Design, Siena, Italy Bruce is well known for innovative planning and design work on transit-oriented » BS, Architecture, California development projects in northern and southern California, and he is an accomplished Polytechnic State University, San Luis practitioner of the principles of Crime Prevention Through Environmental Design Obispo (CPTED).
Bruce applies sustainable design principles to architectural projects that include REGISTRATIONS energy efficiency, use of renewable and recycled materials, and healthy building » California Registered Architect principles. In addition, he is a highly collaborative facilitator and has successfully #C22756 forged consensus in numerous public workshop settings. He is certified asa charrette planner by the National Charrette Institute and has led several projects incorporating multiday design charrettes for local and regional governments. Prior to CERTIFICATIONS joining PlaceWorks, Bruce was an associate with the architecture and urban design » Leadership in Energy and firm Lyndon/Buchanan Associates and had his own practice, Yellow Studio, focused Environmental Design Accredited on sustainable design. Professional
HIGHLIGHTS OF EXPERIENCE AFFILIATIONS » US Green Building Council URBAN DESIGN - TOD PLANS » Urban Land Institute » Millbrae Station Area Specific Plan, Millbrae CA » Ventura/Kings Canyon Corridor Revitalization Project, Fresno County CA » Congress for the New Ubanism » Gilroy High Speed Train Vision Plan, Gilroy CA » Bergamot Area Plan, Santa Monica CA Team member since 2006 » Fresno Southwest Specific Plan and Program EIR, Fresno CA » West Downtown Walnut Creek Specific Plan and EIR, Walnut Creek CA » Ravenswood/Four Corners Specific Plan and EIR, East Palo Alto CA » Hillsdale Station Area Plan, San Mateo CA » Upland Downtown Specific Plan, Upland CA » Southeast Greenway GPA, Rezoning, and EIR, Santa Rosa CA » Bay Fair BART Station Area Improvement Plan, San Leandro CA » Area Two Concept Plan, Newark CA » Santa Rosa Downtown Station Area Specific Plan, Santa Rosa CA
URBAN DESIGN - DOWNTOWN PLANS » Ceres Downtown Specific Plan and EIR, Ceres CA » West Broadway Urban Village Specific Plan, Seaside CA
URBAN DESIGN - NEIGHBORHOOD/AREA PLANS » San Antonio Precise Plan, Mountain View CA » Suisun City Development Feasibility Analysis, Suisun City CA » Kentfield College Avenue Vision Plan, Kentfield CA »» Point Arena Action Plan, Mendocino County CA »» Southwest Chico Neighborhood Plan, Chico CA »» California Avenue Master Plan, Fresno CA »» Downtown Gilroy High-Speed Rail Station Area Plan, Gilroy CA »» Laytonville Traffic Calming and Downtown Revitalization: Planning for a Livable Community, Mendocino County CA
URBAN DESIGN - SITE PLANS/STREETSCAPE/ARCHITECTURE »» MTC West San Carlos Master Streetscape Plan, San Jose CA BRUCE BRUBAKER »» Antelope Crossing Transformation Project, Citrus Heights CA Associate Principal »» Calpella Community Design Project, Mendocino County CA [email protected] »» Waterman Gardens Master Planning, San Bernardino CA »» Santa Rosa Avenue Corridor Plan, Santa Rosa CA »» Onizuka AFS Redevelopment Plan, Sunnyvale CA »» Davis Tools of Engagement/Concept Plans, Davis CA »» Miraflores Housing Development Site Plan and EIR, Richmond CA »» Integrated Site Development Plan, Petaluma CA »» Downtown Infill Conceptual Building Designs, Lafayette CA »» Marinwood Village Master Plan, San Rafael CA »» Urban Farm Design Service, Treasure Island, San Francisco CA »» Tenaya Lodge Expansion Permitting and Site Planning Services, Mariposa County CA
COMPREHENSIVE PLANS »» Vacaville General Plan Update and EIR, Vacaville CA »» Capitola General Plan Update and EIR, Capitola CA
TRANSPORTATION/BICYCLE PLANNING »» Harrison Street Corridor Plan, Oakland CA »» City of Alameda Community-Based Transportation Plan, Alameda CA »» Regional Blueprint Planning Public Involvement and Outreach, Mendocino CA »» Palm Springs Airport Shuttle Demonstration Project, Palm Springs CA
SPEAKING ENGAGEMENTS »» “Not All TODs Are Alike,” 2010 APACA State Conference, Carlsbad CA
AWARDS »» 2011 Comprehensive Planning Award for a Small Jurisdiction, APACA Central Section, Ceres Downtown Specific Plan »» 2010 SMART Ideas Competition Urban Design Award, AIA Redwood Empire Chapter and the Leadership Institute for Ecology and the Economy, Refarming Suburbia »» 2010 Focused Issue Planning Award, APACA Northern California Section, Bay Fair BART Station Area Improvement Plan »» 2008 Merit Award, APACA Northern California Section, Santa Rosa Downtown Station Area Specific Plan »» 2008 Honor Award, APA California Chapter, California Avenue Master Plan »» 2010 Residential Preservation Award, Berkeley Architectural Heritage Association, Hurtig House »» 1990 Second Place, St. Vincent’s/Silviera Design Competition »» 1991 Honorable Mention, Vietnam Women’s Memorial Competition »» 1988 First Place Thomas Church Award, University of California, Berkeley
LEADERSHIP AND COMMUNITY »» Trails for Richmond Action Committee, Vice Chairman JANET CHANG, AICP Associate
Janet is recognized for her ability to think both creatively and analytically EDUCATION about projects and for her skills in plan writing, data analysis, GIS, community »» Master of City Planning, engagement, workshop facilitation, and project management. She possesses a strong Massachusetts Institute of understanding of placemaking and is committed to planning and designing vibrant Technology communities that encourage compact development and multimodal accessibility. Janet served as interim project manager for the Southwest Fresno Specific Plan, »» BA, Architecture, leading the project through an extensive community engagement process and the University of California, Berkeley development of alternatives. Janet has worked on a variety of projects, including the Downtown Gilroy Station Area Plan, the City of Avenal’s Active Transportation CERTIFICATIONS Plan, the Millbrae Station Area Specific Plan, and meeting facilitation for the Contra »» American Institute of Certified Costa Transportation Authority’s Expenditure Plan Advisory Committee. For all her Planners projects, Janet brings a proactive attitude and a high level of detail orientation to ensure a successful and goals-driven planning process. Prior to joining PlaceWorks, Janet served as project manager for the City of Piedmont’s transportation division AFFILIATIONS and represented Piedmont on the Alameda County Technical Advisory Committee. »» American Planning Association
HIGHLIGHTS OF EXPERIENCE Team member since 2015 STATION AREA PLANS/TOD PLANS »» Downtown Gilroy High-Speed Rail Station Area Plan, Gilroy CA »» Millbrae Station Area Specific Plan, Millbrae CA »» Lake Merritt Station Area Plan, Oakland CA* »» Codman Square Residential Neighborhood Plan, Dorchester MA* »» West Newton Village Area Plan, Newton MA*
URBAN DESIGN AND AREA PLANS »» Southwest Fresno Specific Plan, Fresno CA »» San Francisco Bay Trail Design Guidelines, Bay Area CA »» I-80/Gilman Street Interchange Improvement Project, Berkeley CA
MULTIMODAL STREET PLANNING »» Pedestrian and Bicycle Master Plan, Piedmont CA* »» Active Transportation Plan, Avenal CA »» Crafton Hills Complete Streets Plan, Yucaipa CA
COMPREHENSIVE PLANNING »» Stockton General Plan Update, Stockton CA »» Connect Menlo: General Plan and M-2 Area Zoning Update, Menlo Park CA
ENVIRONMENTAL REVIEW »» Marina Plaza Project Environmental Review, Cupertino CA »» Training Facility Initial Study/Mitigated Negative Declaration, Coastside Fire Protection District, Half Moon Bay CA
MEETING FACILITATION AND ENGAGEMENT »» Expenditure Plan Advisory Committee Meeting Facilitation, Contra Costa Transportation Authority, Contra Costa County CA PUBLICATIONS »» Waiting for TOD: Developing the Millbrae BART Station Area, Massachusetts Institute of Technology, 2012
* Projects prior to joining PlaceWorks
JANET CHANG Associate [email protected] MICHAEL NILSSON, AICP CTP Senior Associate, Active Transportation
Michael Nilsson understands how to link land use, environmental, and mobility policies EDUCATION to create high-quality sustainable environments. His 15 years of public- and private- »» BS, Urban and Regional Planning, sector experience cover urban/mobility planning, policy, and outreach; CEQA/NEPA California State Polytechnic environmental review; and project funding/implementation. Working with regional University, Pomona and municipal government agencies, private developers, nonprofit organizations, and advocacy organizations, he has guided a diverse array of complex, innovative projects from vision to reality, including cap parks, pedestrian plans, and complete-/ CERTIFICATIONS green-street projects. He has participated in the successful adoption of parking »» AICP Certified Transportation Planner management plans, zoning ordinances, and transportation infrastructure projects, »» American Institute of Certified many of which have received awards from the American Planning Association, Planners Southern California Association of Governments, and the Westside Urban Forum.
During his tenure as a mobility planner for the City of Glendale, Michael oversaw AFFILIATIONS more than 30 miles of bicycle facilities and $11 million of planning and infrastructure »» American Planning Association improvements to increase pedestrian and bicycle safety. He helped the community realize its vision for a vibrant, walkable downtown and transit-oriented development around the Metrolink/Amtrak station. Team member since 2015
HIGHLIGHTS OF EXPERIENCE TRANSPORTATION PLANNING »» Mariners’ Mile Corridor Revitalization Plan | Newport Beach CA »» Nonmotorized Transportation/Safe Routes to School Plan |City of Avenal CA »» Regional Bicycle & Pedestrian Count Web Portal/Database Implementation Plan | San Francisco Bay Area CA »» Bicycle and Pedestrian Master Plan | Los Gatos CA »» Tejon Ranch Centennial Specific Plan | Gorman CA GRANT WRITING »» US Department of Transportation’s Smart City Challenge Grant | City of Long Beach CA »» CA State Department of Parks’ Youth Soccer Recreation Grant for City of South Gate | LA County Department of Public Health| Los Angeles County CA »» CA State Department of Parks’ Youth Soccer Recreation Grant for City of San Fernando | LA County Department of Public Health| Los Angeles County CA
PRIOR EXPERIENCE BICYCLE, PEDESTRIAN, MOBILITY PLANNING »» Citywide Safety Education Initiative | Glendale CA »» Citywide Pedestrian Plan | Glendale CA »» Harvard Street Green Streets Demonstration Project | Glendale CA »» Tropico Center TOD Plan | Glendale CA »» Bicycle Transportation Plan | Glendale CA »» Circulation Element: Complete Streets Update | Glendale CA »» Safe and Healthy Streets Plan | Glendale CA COMMUNITY PLANNING »» South Glendale Community Plan | Glendale CA »» North Glendale Community Plan | Glendale CA »» Montebello Hills Specific Plan | Montebello CA »» Glendale Clean Energy Compressed Natural Gas Fueling Facility | Glendale CA »» East Orange Master-Planned Community | Orange CA
POLICY PLANNING »» South Glendale Community Plan and EIR | Glendale CA MICHAEL NILSSON »» South Brand Preferential Parking District Ordinance | Glendale CA Senior Associate, Active Transportation »» Space 134 Freeway Cap Park Vision Plan | Glendale CA [email protected] »» Citywide Environmental Graphics Manual | Glendale CA »» Downtown Specific Plan Parking Standards Ordinance | Glendale CA »» Downtown Specific Plan Transportation Demand Management Ordinance | Glendale CA »» Hillside Zoning Ordinance | Brea CA »» East Orange General Plan Amendment | Orange CA
SPEAKING ENGAGEMENTS »» “Complete Streets,” 2015 California League of Cities Planning Commissioner Training Academy | Newport Beach CA »» “Summer in the City,” 2014 APA-LA Tour of Downtown Glendale | Glendale CA »» “The ABC’s of Cap Parks,” 2014 APA National Planning Conference | Atlanta GA »» “Biketopia in Autopia,” 2012 Pro Walk Pro Bike Conference | Long Beach CA »» “Parking and Livable Communities,” 2010 Rail-volution Conference | Portland OR »» “Right Sizing Parking,” 2010 Rail-volution Conference | Portland OR
AWARDS »» 2015 APA California, Award of Excellence, Implementation | Glendale Downtown Specific Plan/Mobility Study »» 2015 APA-LA, Award of Excellence, Implementation | Glendale Downtown Specific Plan/ Mobility Study »» 2014 APA-LA, Award of Merit, Urban Design | Glendale Space 134 Vision Plan »» 2014 APA-LA, Award of Merit, Transportation | Glendale Safe & Healthy Streets Plan »» 2014 APA-Los Angeles, Award of Merit, Public Outreach | South Glendale Community Plan »» 2013 Westside Urban Forum, Honor, Master Planning | Space 134 Vision Plan »» 2012 SCAG, Compass Blueprint President’s Award for Excellence | Safe & Healthy Streets Plan »» 2012 APA-LA, Award of Merit, Comprehensive Planning | North Glendale Community Plan FERNANDO SOTELO, PE, PTP Senior Associate, Transportation
Fernando is a registered traffic engineer in California and a certified transportation EDUCATION planner, with a master’s degree in transportation engineering. He has extensive »» MS, Civil Engineering experience in CEQA and the technical aspects of transportation planning, including (Transportation), University of travel demand forecasting, traffic impact analyses, and parking demand studies. His Southern California professional experience with traffic and parking analyses includes several schools and a variety of land development uses, such as warehousing, mixed use, commercial, »» BS, Naval Engineering, University of and recreation projects in southern and northern California. Fernando understands Sao Paulo, Brazil the complexities of transportation planning and plays a large role coordinating with subconsultants, often reviewing transportation studies and preparing transportation sections for EIRs for major projects such as general plan updates and specific plans. REGISTRATION He focuses particular attention on issues such as vehicular circulation, site access, »» California Registered Professional queuing, and pedestrian routes to school and safety. In addition to his experience in Traffic Engineer No. TR 2770 traffic, Fernando has prepared hundreds of technical studies for noise and air quality analyses on a variety of projects. CERTIFICATIONS »» Professional Transportation Planner No. 502 HIGHLIGHTS OF EXPERIENCE TRAFFIC AND PARKING STUDIES AFFILIATIONS »» Claremont Hampton Inn Traffic Impact Analysis | Claremont CA »» Institute of Transportation Engineers »» San Clemente High School Traffic Impact Analysis | San Clemente CA »» Orange County Traffic Engineers »» Norwalk Fitness Village Shared Parking Analysis | Norwalk CA Council »» Anaheim Digester Traffic and Parking Analysis | Anaheim CA »» Institute of Noise Control Engineers »» Crossroads Office Building Traffic Impact Analysis | Industry CA »» Murray Middle School Traffic Impact Analysis | Ridgecrest CA »» Industry Business Center Trip Generation Analysis | Industry CA Team member since 2011 »» Transportation Analysis, San Joaquin River Recreational Area Master Plan | Fresno CA »» Peer Review, City of Industry Traffic Impact Analysis | Industry CA »» Summit Leadership Academy High Desert | Hesperia CA »» Traffic Study for the Sycamore Academy | Wildomar CA »» Traffic Study for the Orange County Educational Arts Academy | Santa Ana CA »» Traffic Study for Community Library | Novato CA »» Greenville/Banning Channel Improvements Traffic Analysis | Orange County CA »» Walnut Drive South Roadway Improvements Traffic Analysis | Industry CA »» Platinum Triangle Gateway Trip Generation Analysis | Anaheim CA »» Glorietta Bay Boat Launch and Dock Improvements Traffic Analysis | Coronado CA »» Telegraph Mixed-Use Project Trip Generation Study | Berkeley CA »» Louden Industrial Warehouse Traffic Impact Analysis| Industry CA »» Don Julian Warehouse Traffic Impact Analysis | Industry CA »» Solana Beach Dog Access and Parking Study | Solana Beach CA »» Merit Academy Expansion Traffic Impact Analysis | El Cajon CA »» Torrey Pines High School Traffic Impact Analysis | San Diego CA FERNANDO SOTELO Senior Associate [email protected] ISBY SWICK FLEISCHMANN, LEED AP Senior Associate
Isby specializes in landscape design, resource planning, and community outreach. EDUCATION She has significant experience in managing master plans for parks and open spaces, »» MLA, California Polytechnic State including the Saratoga Quarry Park Master Plan and Initial Study Mitigated Negative University, Pomona Declaration for the City of Saratoga, the Concord Hills Regional Park Land Use Plan and EIR for the East Bay Regional Park District, the Mount Tamalpais East Peak Facilities »» BS, Natural Resource Planning and Management Plan for California State Parks, the San Vicente Redwoods Public Access Interpretation, minor in Studio Art, Plan for the Land Trust of Santa Cruz County, and the Sanborn County Park Conceptual California State University, Humboldt Use Plan for Santa Clara County Parks and Recreation Department. Complementing her focus on large parks and open spaces, Isby brings expertise and experience in CERTIFICATIONS trail planning, interpretive programming, urban forestry, and urban greening projects »» Leadership in Energy and with relevant projects that include the Salinas Urban Greening Plan for the City of Environmental Design Accredited Salinas, the San Carlos Hillside Trails Plan for the City of San Carlos, and the El Monte Professional Community Urban Forest Management Plan for Amigos de los Rios. She has a strong background in public outreach, having worked as an outreach coordinator and as an environmental educator throughout California with a range of non-profit and public AFFILIATIONS entities. »» American Society of Landscape Architects
HIGHLIGHTS OF EXPERIENCE Team member since 2007 PARKS, TRAILS, AND OPEN SPACE »» Concord Hills Regional Park Land Use Plan and EIR, Concord CA »» Mount Tamalpais East Peak Facilities Management Plan, Marin County CA »» Wavecrest Coastal Trail Plan, San Mateo CA »» Wavecrest Concept Plan, Half Moon Bay CA »» Supervisorial District 5 Trails Assessment and GIS Mapping, LA County CA »» Master Plan for Sustainable Parks and Recreation, LA County CA »» Saratoga Quarry Park Master Plan, Saratoga CA »» Parks, Trails, and Open Space Assessment, Los Gatos CA »» San Carlos Trails Project, San Carlos CA »» Martial Cottle Park Master Plan, San Jose CA »» Trancas Crossing Park and Napa River Trail, Napa CA »» Lost Lake Park Master Plan, Fresno County CA
URBAN AGRICULTURE AND URBAN FORESTRY »» Salinas Urban Greening Plan, Salinas CA »» Oroville Urban Area Master Greening Plan, Oroville CA »» Urban Farm and Garden Master Plan, Alameda CA »» El Monte Urban and Community Forestry Management Plan, El Monte CA »» Agricultural Park Consulting Services, Davis CA »» Martial Cottle Park Master Plan, San Jose CA
RESOURCE PLANNING »» San Vicente Redwoods Public Access Plan, Santa Cruz County CA »» Comanche Creek Vegetation Management Plan, Chico CA »» Creek Permit for Embarcadero Bridge over Lake Merritt Channel, Oakland CA »» Midpeninsula Regional Open Space District Resource Management Plan Assistance, San Mateo County CA URBAN DESIGN AND STREETSCAPE IMPROVEMENTS »» Walnut Creek Sanctuary Transportation Demand Management Plan, Walnut Creek CA »» Pedestrian, Bicycle and Transit Safe Access Plan, Walnut Creek CA »» Davis Tools of Engagement and Concept Plans, Davis CA
ENVIRONMENTAL PLANNING »» Lost Lake Park Master Plan Initial Study and MND, Fresno County CA »» Municipal Services Review, Lodi CA ISBY FLEISCHMANN »» Winters Municipal Services Review, Winters CA Senior Associate »» Martial Cottle Park Master Plan, San Jose CA [email protected] PUBLICATIONS »» “Transforming Urban Environments for a Post-Peak Oil Future” (in collaboration with members of Cal Poly Studio 606), City of Ventura, 2008
SPEAKING ENGAGEMENTS »» “Transforming Urban Environments for a Post-Peak Oil Future: Research and Design Element”, 2007 Agriculture at the Metropolitan Edge Symposium, Berkeley CA »» “Transforming Urban Environments for a Post-Peak Oil Future: Research and Design Element”, 2007 Southern California Association of Governments Presentation, Los Angeles CA »» “Transforming Urban Environments for a Post-Peak Oil Future: Research and Design Element”, RESILIENCE 2008: Resilience, Adaptation and Transformation in Turbulent Times International Science and Policy Conference, Stockholm, Sweden
AWARDS »» 2011 Innovation in Green Community Planning Award, APACA Northern Section, Martial Cottle Park Master Plan and EIR »» 2007 Honor Award, American Society of Landscape Architecture MARK HOFFMAN Associate Principal
Mark leads community planning projects for local governments, health agencies, EDUCATION and nonprofit organizations. His expertise spans comprehensive planning, housing, »» Master of Planning & Development municipal service reviews, strategic plans, and healthy communities. Drawing from Studies, University of Southern a breadth of experience, Mark’s work is known for creative solutions that capture a California community’s aspirations, yet are grounded by contemporary municipal realities. »» Master of Public Policy, University of Mark led the General Plan update and the Strategic Plan for a $10 million, 10-year Southern California »» Bachelor of Science, Public place-based initiative in El Monte, which was the largest place-based initiative of Administration, Biola University its kind in California at that time. In addition to his comprehensive planning work, he leads PlaceWorks’ Healthy Communities practice, overseeing a team of planners, scientists, landscape architects, and designers in creating healthier communities. AFFILIATIONS »» American Planning Association »» Southern California Public Health HIGHLIGHTS OF EXPERIENCE Association COMPREHENSIVE PLANNING »» Yucaipa General Plan | Yucaipa CA Team member since 2005 »» El Monte General Plan and Zoning Code Update | El Monte CA »» Ontario General Plan Update and EIR | Ontario CA »» Palm Springs General Plan Update | Palm Springs CA »» Flair Park and Northwest Industrial Economic Feasibility Study | El Monte CA TRANSPORTATION PLANNING »» Baseline Corridor Plan, SCAG Compass Blueprint | Highland CA »» El Monte General Plan Circulation Element | El Monte CA »» Santa Ana General Plan Circulation Element | Santa Ana CA »» High Desert Active Transportation Policy Brief | High Desert Cities CA »» Yucaipa General Plan Transportation Element | Yucaipa CA PUBLIC HEALTH/HEALTHY COMMUNITIES »» Community Environmental Scan and Policy Briefs | Montclair, Upland, Ontario CA »» Community Environmental Scan | Muscoy CA »» Community Environmental Scan and Health Policy Briefs | San Bernardino CA »» Community Environmental Scan and Health Policy Briefs | High Desert CA »» Community Building Initiative, California Community Foundation | El Monte CA »» WRCOG Sustainability Framework | Riverside County CA »» General Plan Healthy Community Element | Upland CA HOUSING »» General Plan Housing Element | Cities of Oxnard, Ontario, Riverside, Pasadena, Santa Ana, Santa Cruz, and Santa Monica CA, and Kings County CA »» Analysis of Impediments to Fair Housing Choice | Cities of Rialto, Pasadena, Palmdale, Monterey, Bakersfield, Santa Cruz, and Rancho Cucamonga CA »» “Another Step Forward” Video | Western Riverside Council of Governments »» Pasadena Housing Agenda for Action | Pasadena CA »» Affordable Housing Design Competition for Eastern Coachella Valley | The California Endowment ARTICLES AND PUBLICATIONS »» A Practical Guide to Planning Healthy Communities, PlaceWorks, 2014 »» “Transportation Planning, Health, and Car Culture in the Inland Empire,” in The Car in 2035: Mobility Planning for the Near Future, ed. Kati Rubinyi, Los Angeles: Civics Projects Foundation, 2013
SPEAKING ENGAGEMENTS MARK HOFFMAN »» High Desert Health Summit, 2013 and 2014 | High Desert CA » Associate Principal » Inland Empire Hospital Benefit Collaborative, 2011 and 2013 | Riverside CA »» Healthy Communities by Design Conference, 2010 and 2012 | Loma Linda CA [email protected] »» Substance Abuse and Violence Policy Conference, 2010 and 2012 | Ontario CA »» Southern California Public Health Association, 2011 and 2014 | Los Angeles CA »» New Partners for Smart Growth, 2012 | San Diego CA »» California Planning Association, 2008 | Hollywood CA
AWARDS »» A Practical Guide to Planning Healthy Communities | Communications Initiative Award, APACA-IE, 2015; Public Involvement/Education Award of Merit, California AEP, 2015; and Excellence in Media Award, Southern California Public Health Association, 2014 »» Healthy Montclair, Advancing Diversity & Social Change Award, APACA-IE, 2015 »» Pasadena Housing Element | Robert C. Larson Housing Policy Leadership Award, ULI, 2014 »» Yucaipa Community Profile | Communications Initiative Award of Merit, APACA‑IE, 2014 »» Healthy High Desert Policy Briefs | Advocacy, Social Change, and Diversity Planning Award of Merit, APACA, 2013; and Advocacy, Social Change, and Diversity Planning Award, APACA-IE, 2013 »» Highland Base Line Corridor | Planning Implementation Award: Small Jurisdiction, APA-IE, 2013, and Compass Blueprint, Honorable Mention, SCAG, 2013 »» WRCOG Sustainability Framework | Best of the Best Award, ULI OC/IE, 2013; and Compass Blueprint, Honorable Mention, SCAG, 2013 »» El Monte General Plan | Comprehensive Planning, Large Jurisdiction, APACA‑LA, 2012; and Compass Blueprint, Honorable Mention, SCAG, 2013 »» San Bernardino Environmental Scan | Advocacy/Social Change/Diversity, APACA‑IE, 2012; and Public Health Practice, SoCal Public Health Association, 2011 »» El Monte Community Building Initiative | Grassroots Initiative Awards of Excellence, APACA and APACA‑LA, 2010 »» Santa Ana Housing Element | Outstanding Planning Award, Focused Issue Planning, APACA‑OC, 2010 »» Pasadena Housing Agenda for Action | Outstanding Planning Award, Focused Issue Planning Award of Merit, APACA‑LA, 2008 »» Western Riverside Council of Government’s “Another Step Forward” | Journalism Media Award, APACA-IE, 2006 »» Santa Cruz Housing Element | Outstanding Planning Award, Focused Issue Planning, APACA‑NC, 2004
LEADERSHIP AND COMMUNITY »» Amigos de los Rios, board member »» Healthy San Bernardino Coalition »» Healthy High Desert Coalition CLAUDIA GARCIA Associate
Claudia brings a multi-disciplinary perspective and skill set to PlaceWorks’ planning EDUCATION team. She prepares programmatic and project-specific environmental documents, »» BS/BA, University of California develops existing conditions reports and technical memoranda, and creates maps Berkeley using GIS. Claudia recently managed the Sustainable Communities Strategy Base-Case Scenario for the Association of Monterey Bay Area Governments, which involves the »» MS, Environmental Studies, California preparation of a Sustainable Communities Strategy Toolkit to guide infill development, State University Fullerton economic development, and transportation for Monterey, San Benito, and Santa Cruz Counties. She also managed the Leigh Creekside Park Master Plan Amendment AFFILIATIONS Environmental Review for the City of Lafayette and the Animal Assisted Happiness »» Association of Environmental Baylands Project CEQA Services. In addition, Claudia routinely translates workshop Professionals materials from English to Spanish. Her prior professional experience includes projects ranging from identifying invasive plants communities throughout water-deficit areas »» California Native Plant Society in California to drafting a physical risk assessment for the County of Orange and neighboring cities. Claudia is noted for conducting high level biological research and Team member since 2015 data analyses, and she has experience completing Biological Site Assessments. She is also well-versed in leading workshops and interpretive tours.
HIGHLIGHTS OF EXPERIENCE »» 10234 Scenic Boulevard Environmental Review, Cupertino CA »» Leigh Creekside Park Master Plan Amendment Environmental Review, Lafayette CA »» Animal Assisted Happiness Baylands Project CEQA Services, Sunnyvale CA »» San Leandro General Plan EIR, San Leandro CA »» ConnectMenlo General Plan and M-2 Area Zoning Update, Menlo Park CA »» Marina Plaza Project CEQA Review, Cupertino CA »» Butcher’s Corner Apartments EIR, Sunnyvale CA »» 640 Morecroft Road Subdivision IS/MND, Lafayette CA »» Hillsdale Shopping Center North Block Reconfiguration Project EIR, San Mateo CA »» General Plan Update and Sustainability Implementation Programs, Avenal CA »» Sustainable Communities Strategy Base-Case Scenario, Monterey County, CA »» Stockton 2035 General Plan Update, Stockton CA »» Integrated Revitalization Program and General Plan Update, Vallejo CA »» Palo Alto Comprehensive Plan Update, Palo Alto CA
PRIOR EXPERIENCE CALIFORNIA STATE UNIVERSITY, FULLERTON CA, TEACHING ASSOCIATE, 2012 TO 2015 Provided laboratory and ecological field instruction to undergraduate biology majors enrolled at California State University, Fullerton. Instructed students on how to properly sample desert and aquatic organisms in the field. Prepared lectures and administered assignments to enhance student understanding of complex ecological concepts.
CENTER FOR DEMOGRAPHIC RESEARCH, FULLERTON CA, GIS RESEARCH ASSISTANT, 2014 Developed GIS Maps of Orange County demographics, boundary and annexations, SOI, and physical risk assessments. LEADERSHIP & COMMUNITY »» Orange County Parks, Ranger Reserve, 2012 »» Center for Sustainability, CSUF, Green Team Leader, 2012
SPEAKING ENGAGEMENTS »» “Population Differentiation in Fennel Across a Water Availability Gradient”, 2014 California State University, Fullerton, Fullerton CA CLAUDIA GARCIA »» “Population Genetics of Dioon purpusii”, 2010 Ronald E. McNair Symposium, Associate Berkeley CA [email protected] TEACHING »» “Principles of Physiology and Ecology” Laboratory, California State University, Fullerton »» “Evolution and Biodiversity” Laboratory, California State University, Fullerton »» “Elements of Biology” Laboratory, California State University, Fullerton »» “Environmental Science and Sustainability” Class, GEAR UP California State University, Fullerton
AWARDS »» 2014 Enhancing Post-baccalaureate Opportunities for Hispanic Students Research Grant »» 2009 Ronald E. McNair Scholar Undergraduate Research Grant CLIFF LAU Project Urban Designer
Cliff has a diverse range of experience in the areas of urban design, housing, and EDUCATION community planning and engagement. He focuses on planning and design oriented » Master of Urban Design, towards communities, the environment, health, and the public realm. Cliff possesses University of California, Berkeley a valuable skillset, bringing high-quality coordination and design to his portfolio of projects. His technical skills include graphic design, illustration, hand drawing, and » Bachelor of Architecture, GIS mapping. He has produced planning documents, design visualizations, maps, and New Jersey Institute of Technology design guidelines to envision community development projects and Specific Plans. Cliff is committed to creating clear, accessible, and high-quality products to support the success of projects. AFFILIATIONS » American Planning Association » Planners Network HIGHLIGHTS OF EXPERIENCE Team member since 2015 URBAN DESIGN » Southeast Greenway GPA, Rezoning, and EIR, Santa Rosa CA » Millbrae Station Area Specific Plan, Millbrae CA » Southwest Fresno Specific Plan, Fresno CA » 1140 Wildcat Canyon Road Expedited Planning Services, Berkeley CA » Downtown Willits Streets and Alleys Connectivity Study, Willits CA » AMBAG Sustainable Communities Strategy Implementation Project, Monterey County CA » SANDAG Smart Growth Visual Simulations, San Diego CA » Connect Menlo: General Plan and M-2 Area Zoning Update, Menlo Park CA » Gilroy High-Speed Rail Station Area Planning, Gilroy CA
COMMUNITY OUTREACH » Los Angeles County Parks and Recreation Needs Assessment, LA County CA » Palo Alto Comprehensive Plan Amendment, Palo Alto CA
PRIOR EXPERIENCE » Envision Transform Build East Palo Alto, East Palo Alto CA » Redstone Townhomes Neighborhood Association, Jersey City NJ » Healthy Development Guidelines Technical Advisory Group, Oakland CA » 2012 Downtown Berkeley Design Guidelines, Berkeley CA CLIFF LAU Project Urban Designer [email protected] KASAVAN architects
PROJECT EXPERIENCE Healthcare Salinas Valley Memorial Hospital: PETER KASAVAN, AIA - Special Procedures Room - Medical Staff & Nursing Office PRESIDENT - Surgery Center - Sleep Medicine Center - Image Center QUALIFICATIONS - Revit/BIM Model – Entire Hospital Peter Kasavan serves as principal in charge of all Kasavan Architects - Downing Resource Center projects. His father Jerome Kasavan, founded the firm in 1949 and upon - New Warehouse Study his retirement, Peter bought the firm in 2001. - Out Patient Surgery - Master Plan Study Peter has 29 years of experience in developing client programs and - City Planning Approvals budgets, site planning, building design, cost estimation, and construction - Greenfield Clinic Budget Review administration. He was a union journeyman carpenter and construction
foreman for over 5 years before pursuing his architectural education and Natividad Medical Center - Special Procedures Rooms joining the profession. He has received numerous, local, state, national - Security Office Remodel and international awards for his designs. Sutter Maternity and Surgery Center -Infrastructure Upgrades Ave Maria Convalescent Hospital REGISTRATION EDUCATION Carmel Hills Care Center Architect, State of California Medical Office Building & Nuclear Medicine, License #: C14814 Master of Architecture Central Coast Cardiology University of California, Medical Office Building, German & Parker Berkeley1982 Ortho. Surgery
Medical Office Building, Phelps & Siminger Journeyman Carpenter Physical Therapy Public Schools UBC & J of A, Local 925 - Public Schools /Over 100 new and 200 alteration & modernization projects Bachelor of Fine Arts, Sculpture California College of Arts & Crafts, - Green Tech Center Cabrillo College LEED Oakland, CA Platinum Certified COMMUNITY SERVICE County Monterey County Sheriff’s Memorial Project Monterey County: Award of Excellence, American Planning Association, 2015 - District Attorney & Training Hartnell College, Environmental Management & Sustainable Design - Treasurer Tax Collector TI - Coroner’s Facility Advisory Group for the Center for Sustainable Construction Program, - 911/ EOC Member - Assessor & Recorders Offices TI Hartnell College - Guest Lecturer for the Sustainable Construction - Court Holding Cells Technology Program, 2008-2009 - Facilities Assessment Salinas City Hall & Salinas Planning and Research Corporation (SPARC), President Public Safety Building Blue Ribbon Committee, 2010 City Budget, Mayoral Appointment, Santa Cruz County: City of Salinas - Superior Courts (4) Holding Cells, Permit Advisory Committee, 2010, Mayoral Appointment, City of Watsonville Salinas City Permit Streamlining Task Force, County of Monterey Cesar E Chavez Library Addition: LEED Gold Salinas Valley Chamber of Commerce, Past Chairman of the Board. Certified Honored as 2009 Member of the Year, 2013 Citizen of the Year Salinas Railroad Station City of Salinas, Past Design Review Board Committee Member Municipal Stadium, Facilities Assessment Salinas Jaycees, Past President & Outstanding Young Citizen-National Federal Award, Top 60 Presidents Army Corp of Engineers Salinas Valley Builder’s Exchange – Construction Man of the Year - Silas B. Hayes Hospital OSHA Professional Advisor – Monterey County Vietnam Veterans Improvements, Fort Ord Memorial Housing Renovation, 349 Single Family Salinas Valley Memorial Hospital Foundation, Executive Committee, Dwellings, Fort Ord Private Sector Past Vice President of Operations National Steinbeck Center, Salinas Salinas Sports Complex (17,000 seat stadium)
PROJECT EXPERIENCE BARBARA CHAGNON Healthcare SENIOR PLANNER & PROJECT MANAGER Salinas Valley Memoria Hospital: Sleep Center Surgery Center Years with the Firm: 20 Ave Maria Convalescent Hospital Facility Remodel & Site Upgrades QUALIFICATIONS
Planning Projects: Salinas Union High School District, HS #5 Barbara Chagnon has served as the project manager of many Carmel High School Performing Arts Theatre, OSHPD Projects including: Surgery Center, Sleep Center of Carmel CA Salinas Valley Memorial Hospital, and a Facility Cabrillo College Green Tech Center, Watsonville CA Modernization at the Ave Maria Convalescent Hospital. She Mission School, Soledad CA has over 20 years experience as a planning & design Castroville School, Castroville CA professional, project manager, and construction North Monterey County Middle School administrator. She has experience in a wide range of public Washington Union School District, Salinas CA(3 projects including K-12 design, detention facilities, health Sites) care offices and commercial projects. Alisal High School, Salinas CA Prunedale School, Salinas CA King City High School, King City, CA She has worked in all aspects of the field including the Aromas - San Juan Unified School District, supervision and management of projects from schematics Aromas and San Juan Schools through complete working drawings, specifications, King City Union School District, (3 Sites) construction, and estimating and thorough knowledge of the New Construction Projects: local and state policies and procedures. Salinas Union High School
New High School #5 Carmel High School Performing Arts Theatre, Barbara is a highly organized project team leader and has an Carmel CA exceptional ability to manage and lead teams of diverse Mission School New Classroom Building, people and interests while balancing design, schedule, and Soledad, CA budget to meet the client’s expectations. San Benancio Middle School Science & Math Center, Salinas CA North Monterey County Middle School EDUCATION (Gambetta) Gymnasium, Castroville CA Modernization / Alteration Projects: King City High School Gymnasium, King City CA Bachelor of Architecture, California Polytechnic Alisal High School Counseling Center, Salinas CA State University, San Luis Obispo, 1992 Mission School, Soledad CA Alisal High School, Salinas CA COMMUNITY SERVICE Washington Middle School & El Sausal Middle School Restroom Upgrades, Salinas CA Big Sur International Marathon King City High School & Greenfield High School Track Renovations Salinas High School – Track & Field Coach San Benancio Middle School, Salinas CA Washington Union School, Salinas CA Aromas School, Aromas CA San Juan School, San Juan Bautista CA Prunedale School, Salinas San Lorenzo Middle School, King City, CA Santa Lucia Elementary School, King City, CA
JONATHON STRNAD PROJECT EXPERIENCE PRINCIPAL QUALIFICATIONS OHSPD Projects: Natividad Medical Center Jonathon Strnad has experience running OSHPD jobs for the Natividad Salinas, CA Medical Center and the Carmel Hills Care Center. He has over fifteen years Security Room T.I. of experience in Sustainable Architecture, including a variety of work in Repair & FA Design, Construction, Project Management and Education. Having worked Conference Room T.I. on a broad range of New Builds and Renovation Projects, including LEED Carmel Hills Care Center Educational, Commercial, Master Planning Schemes, Affordable Housing and Pacific Grove, CA ECO Resort Facilities, Jonathon has obtained expert skills in all phases of New Emer. Generator development from concept design through construction. He is proficient in Revit, AutoCad, Sketchup and is an excellent project manager. K-12 DSA Projects: Salinas UHSD EDUCATION Salinas, CA New HS #5 Masters of Architecture, Farm Barn Rhode Island School of Design, Providence, Rhode Island Alisal USD
Salinas, CA Bachelor of Science, Environmental Studies Frank Paul ES Clsrms V.R.B. ES Clsrms University of California at Santa Barbara, Santa Barbara, CA Aromas San Juan USD Aromas, CA Aromas School Clsrms RELEVANT EXPERIENCE Anzar HS Clsrms Pajaro Valley USD CARMEL HILLS CARE CENTER - SR. PROJECT MANAGER Aptos, CA NEW EMERGENCY GENERATOR AHS Field Rio Del Mar ES - Mod NATIVIDAD MEDICAL CENTER - SR. PROJECT MANAGER Aptos JHS - Gym SECURITY ROOM T.I. County Projects: RATED WALL REPAIR & FA DEVICE County of Monterey CONFERENCE ROOM T.I. Monterey, CA New Jail Corridor SALINAS UNION HIGH SCHOOL DISTRICT - SR. PROJECT MANAGER EMS system NEW HIGH SCHOOL #5, 240,000 SF, $95 MILLION ADA upgrades
Other Projects: UNIVERSITY OF CALIFORNIA AT SANTA BARBARA - DESIGNER MTD Hollister/State St. ESIDENTIAL IFE ESOURCE ENTER Santa Barbara, CA R L R C Santa Barbara Zoo Santa Barbara, CA ______ BACHELOR OF SCIENCE, ARCHITECTURAL TECHNOLOGY – GALWAY MAYO INSTITUTE OF TECHNOLOGY, IRELAND FULL-TIME LECTURER
COMMUNITY SERVICE YOUTH SOCCER COACH
CERISA SKINNER, AIA, LEED AP
PROJECT EXPERIENCE ARCHITECT QUALIFICATIONS K-12 DSA Projects: East Side UHSD Cerisa Skinner brings over thirteen years of experience in architecture to Kasavan San Jose, CA Architects. Throughout her career, she has worked on a wide range of project Silver Creek HS New Multiuse types, including Educational, Medical, Restaurant, Commercial, and Custom & Classroom Building Silver Creek HS Sign Residential. This experience has allowed her to cultivate skills across all phases of a Oak Grove HS Art Classrooms project from concept design through construction. She is proficient in Revit, renovation AutoCad and Sketchup. Cerisa currently serves as the President of the Board for the Overfelt HS Adult Education Monterey Bay Chapter of the American Institute of Architects (AIA). Center Oak Grove SD San Jose, CA Herman IS New Gym EDUCATION San Lorenzo Valley USD Boulder Creek, CA Bachelor of Architecture, Boulder Creek ES Shade Structures California Polytechnic State University, San Luis Obispo, California
OHSPD Projects: Natividad Medical Center Salinas, CA RELEVANT EXPERIENCE Security Room T.I.
Other Projects: Natividad Medical Center - Project Manager Portobello’s II Restaurant Security Room T.I. Salinas, CA New Private Residence East Side Union High School District – Assist. Project Manager Pebble Beach, CA Silver Creek High School New Multiuse Building, 14,800 SF, $7.1 Private Historic Residence Remodel/Addition Million Pebble Beach, CA Overfelt High School New Adult Education Center, customized Private Residence Remodel modular, $7.9 Million San Francisco, CA CBS Interactive Employee Lounge San Francisco, CA Oak Grove School District – Assist. Project Manager Splitbread Restaurant New Gymnasium, 14,100 SF, $6.8 Million San Francisco, CA Good Samaritan Community Center Santa Maria, CA PICU and Clinic Support Renovation COMMUNITY SERVICE Naval Medical Center, San Diego, CA
AIA Monterey Bay Chapter – President of the Board Habitat for Humanity volunteer
BAE URBAN ECONOMICS
Janet Smith-Heimer, MBA, President Janet has set BAE’s mission, values, and quality standards since founding the firm in 1986. She is a nationally recognized leader in affordable housing, economic development, and P3. She oversees BAE’s practice and contributes to many engagements across the US.
Janet has managed engagements for some of the largest public-private projects in the US. Her work includes transaction structuring and city agency support for projects ranging from the redevelopment of Pier 40 in NYC, to Hotel Vitale, a flagship boutique hotel at the San Francisco waterfront developed on publicly-owned land.
Janet's economic development expertise focuses on translating emerging trends such as innovation into practical steps to foster new job creation. She has conducted home-based business surveys, prepared economic strategic plans to highlight place-making, structured small business start-up incubators, and helped re-orient suburban communities to modernize economic development approaches. She has integrated high-speed broadband into local strategic plans, and advised on targeted funding sources such as tenant improvement funds for small retail establishments. She has directed numerous downtown and business district revitalization strategies, customizing her work to fit objectives including enhanced ethnic retailing, integration of farmers markets, and emphasis on green retailer attraction. She has also worked on re-positioning strategies for aging mixed-use and single-purpose urban projects. Her work has been used by cities as diverse as Los Angeles, Phoenix, Seattle, Portland, Denver, Oakland, San Francisco, New York City, Washington DC, as well as throughout Silicon Valley.
Janet also has strong expertise in all types of housing planning and development, including affordable, workforce, market-rate, and senior product types. She has managed feasibility studies resulting in built projects including artist lofts, TOD, university faculty, and federal employee housing. She has authored numerous policy reports for affordable and special needs housing programs at the state, regional, and local levels of government.
Janet served as a lead instructor for the ULI Real Estate School for seven years, and speaks regularly at conferences and seminars. She received her MBA with a specialization in Real Estate Development from Golden Gate University, and a Bachelor of Urban Planning from the University of Cincinnati. She is past Founding Board Chair of Sustainable Agricultural Education (SAGE), and is an appointed member of her hometown's Sustainability Commission. Sherry Rudnak, MA, LEED-AP, Principal Based in BAE’s Bekerley Headquarters, Sherry provides high quality leadership, specializing in real estate development advisory services and feasibility analysis, contributing her strong problem-solving skills to BAE’s clients.
Sherry’s recent work includes leading BAE’s engagement for the City of Long Beach to select and negotiate a P3 development agreement for the City’s new City Hall along with market-rate housing. Sherry has also managed market and financial feasibility studies for the Los Angeles World Airport’s proposed Rental Car complex, the City of Beverly Hills Parking Fee, and the City of Lynwood Transit Area Strategic Plan. She also supported the Downtown Los Angeles Economic Development Opportunities Study for CRA/LA, structured to inform the Community Plan Update and create strategies to strengthen tech and manufacturing sectors. She also recently completed a market study for aging motels along the Beach Boulevard Corridor for the City of Anaheim.
Earlier work out of BAE’s Sacramento office included market and financial feasibility studies for proposed lifestyle centers, hotels, residential, mixed-use, and TOD projects. Sherry prepared numerous fiscal and economic impact analyses for plans and projects in northern California, Atlanta, and suburban Maryland communities. She analyzed the feasibility of modifying Sacramento’s inclusionary housing policy to incentivize additional for-sale affordable units in a variety of different residential typologies. Sherry also served as an on-call financial analyst for the U.S. Coast Guard to guide real estate investment decisions.
Sherry received an MA in Economics from California State University, Sacramento, and a BA in Economics from Georgia State University. She has lectured on real estate market analysis for the ULI Real Estate School, and participated as an expert member of AIA’s Urban Development Advisory Team for the Elysian Fields Avenue corridor in New Orleans. She co-chairs the ULI Los Angeles District Council’s Women’s Leadership Initiative (WLI) subcommittee for Career Development and sits on the District Council Advisory Board as Treasurer. She earned her designation as a U.S. Green Building Council LEED Accredited Professional in 2007.
Sherry received an MA in Economics from California State University, Sacramento, and a BA in Economics from Georgia State University. She has lectured on real estate market analysis for the ULI Real Estate School, and participated as an expert member of AIA’s Urban Development Advisory Team for the Elysian Fields Avenue corridor in New Orleans. She currently co-chairs the ULI Los Angeles District Council’s Women’s Leadership Initiative (WLI) subcommittee for Career Development and sits on the District Council Advisory Board as Treasurer. She earned her designation as a U.S. Green Building Council LEED Accredited Professional in 2007. Aaron Nousaine, MCRP, Senior Associate Aaron conducts high-quality, focused analysis for economic development, affordable and workforce housing, transit oriented development, and fiscal and economic impacts. Based in BAE’s Sacramento office, Aaron manages projects throughout central and northern California.
Aaron’s experience includes economic and real estate trends analyses for General Plans in dozens of Northern California communities, including Butte County and the cities of Chico, Eureka, St. Helena, Stockton, and Truckee. He has prepared Housing Element Updates, including market and needs assessments, site analyses, and developed policies for California communities including the City of St. Helena, Napa County, and Yolo County. He completed the Consolidated Plan Update and Analysis of Impediments to Fair Housing Choice (AI) for the City of Stockton. He also completed an AI for the City of Redding. Aaron recently completed the Truckee North Tahoe Regional Workforce Housing Needs Assessent on behalf of the Tahoe Truckee Community Foundation, which built upon Tahoe Regional Housing Needs Program Report which he completed in 2014. Aaron also recently completed development of a customized IMPLAN economic model designed to estimate the economic contribution of specialty agriculture on behalf of the Sacramento Area Council of Governments, in addition to a prior economic impact assessment of the Bay Delta Conservation Plan on behalf of Solano County. On an ongoing basis, Aaron also manages an annual study of multifamily housing market trends on behalf of UC Davis and assists Rabobank with ongoing analysis of Community Reinvestment Act lending activities.
Aaron earned a BA in Political Economy from CSU Monterey Bay. His first professional experience with economic development and planning came while working on behalf of the Service Learning Institute (SLI) at CSU Monterey Bay to facilitate community engagement within the City of Salinas for the original 2007 Chinatown Renewal Project Plan, including coordinating monthly meetings of the Salinas Downtown Community Board and participation in the multi-day design charrette. After working as an Analyst with BAE, Aaron received an MCRP from the University of North Carolina at Chapel Hill. During his graduate education, Aaron also served as a Research Associate with the Carolina Center for Competitive Economies (C3E), where he conducted strategic planning for economic development in the communities of Hillsborough and Enfield, NC and prepared specialized tax policy research on behalf of the North Carolina legislature. Upon returning to California, Aaron served as a Planner with the Association of Monterey Bay Area Governments and with the California Energy Commission. Aaron rejoined the BAE team as an Associate in 2013 and was promoted to Vice President in 2016. Matt Fairris, Analyst Matt is an Analyst in BAE’s Sacramento Region Office, where he provides research and analytical support for BAE’s consulting assignments. Most recently, Matt assisted with the data collection the Sacramento Downtown Specific Plan and the City of Stockton General Plan Update. He also assited with data collection for the 2013 and 2014 UC Davis Apartment Vacancy and Rental Rate Survies. He also provided research support for a variety of other BAE projects, including the City of Eureka General Plan update, community profiles for Toulomne County, Shasta County, Riverside County, and San Bernardino County, the City of Stockton Consolidated Plan and Analysis of Impediments to Fair Housing, the City of Redding Analysis of Impediments to Fair Housing, the Truckee North Tahoe Regional Workforce Housing Needs Assessment, and an analysis of two proposed Innovation Parks in the City of Davis. Prior to joining BAE, Matt earned his BS in Environmental Policy Analysis and Planning from UC Davis. As a student he provided research assistance for the UC Davis Institute of Transportation Studies, where he helped conduct the 2013 UC Davis Campus Travel Survey and assisted with the Fifth Street/Russell Boulevard road diet. Following graduation, Matt also interned with URBAN INITIATIVES
Curriculum Vitae
Joseph Colletti, PhD 135 N. Oakland Ave Pasadena, CA 91182 ([email protected]) Office 213.446.6700 Fax 626.744.9009
Present Professional Positions:
2006 – Present Executive Director, Institute for Urban Initiatives, 1996 - Present Chief Executive Officer, Episcopal Housing Alliance and Economic Development; 2007 – Present Co-founder, Office for Urban Initiatives, Fuller Theological Seminary 1992 - Present Adjunct Faculty, Urban Studies, Fuller Theological Seminary
Education:
Ph.D. - University of Birmingham (England) Doctor of Philosophy, October 1991. Department of History. Concentration in Urban Immigration and Labor History.
M.A. - Fuller Theological Seminary (Pasadena) Master of Theology, June 1984. Department of Theology. Concentration in Church History.
B.A. - University of Illinois (Chicago) Bachelor of Arts, June 1982. Department of History. Concentration in American History.
Related Fields of Interest:
Affordable Housing, Fair Housing, Homelessness, Immigration, Informal Economy, Poverty, and Social Reform and Reformers
Selected Professional Research Reports and Consulting Experience:
Includes various types of community and economic development assessments for more than 100 cities and counties throughout Central and Southern California. Assessments include:
Consolidated Planning Consolidated Plans are required by the U. S. Department of Housing and Urban Development (HUD) from cities who receive HUD funding. These plans establish each jurisdiction’s affordable housing, homeless services, and economic development goals for very low-, low-, and moderate-income households in five (5) year increments.
10-Year Strategies to End Homelessness 10-Year Strategies to End Homelessness, which are promoted by the U. S. Interagency Council on Homelessness, are community-based reports that are prepared for local governments that focus on implementing best practices to end homelessness.
Analysis of Impediments to Fair Housing Choice Analysis of Impediments to Fair Housing Choice are also required by the U. S. Department of Housing and Urban Development (HUD) from cities who receive HUD funding. These plans establish goals to remove barriers to fair housing choice that may discriminate against protected classes of persons that are identified in local, state, and national legislation including civil rights and land use and zoning.
Homeless Counts and Surveys Homeless Counts are also required by HUD from cities who receive Continuum of Care Homeless Assistance funding. Homeless counts provide a point-in-time count of the number of persons who are homeless on a given day within a specific jurisdiction. HUD also requires information concerning certain sub-populations of homeless persons which is the primary purpose of homeless surveys.
Project Development Includes development and implementation of a wide-range of residential and non-residential social service programs that include housing for persons with mental illness, substance abusers seeking treatment, seniors, and victims of domestic violence. Non-residential social service programs include multi-service centers for homeless persons and health clinics for very low, low, and moderate income persons.
Neighborhood and economic development programs include: Mama’s Hot Tamales Café, Los Angeles, (2001) MacArthur Park Sidewalk Vending Program, Los Angeles, (1999); V.E.N.D. (Vital Economic and Neighborhood Development), Los Angeles, (2000); Chefs Center of California (2009)
Grant Writing: Grants include awards from the following sources and/or programs: U.S. Department of Housing and Urban Development Continuum of Care Homeless Assistance (several jurisdictions); U.S. Department of Health and Human Services; Community Development Block Grant Program (several jurisdictions); Community Service Block Grant Program (several jurisdictions); California Department of Housing and Community Development; Private Foundations. *Over the years, public grants were awarded nearly $300 million.
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PERSONAL INFORMATION:
Sofía Herrera 135 N. Oakland Ave. Pasadena, CA 91182 Office Phone Number: 626-304-3753, Mobile Phone: 626-841-1696 Email address: [email protected] [email protected] Website: www.urban-initiatives.org www.fuller.edu/oui/
EDUCATION AND TRAINING: 1999-2001 Post-Doctoral Fellow in Pediatric and Health Psychology University of Southern California, Keck School of Medicine, Department of Pediatrics (Maternal-Child and Adolescent Center for Infectious Diseases; Violence Intervention Program, at Los Angeles County Medical Center + University of Southern California). 1992 - 1999 Ph.D. in Clinical Psychology Graduate School of Psychology, Ph.D. Clinical Program (APA Accredited) Fuller Theological Seminary, Pasadena, CA Dissertation Continuous Norming for the Neuropsychological Screening Battery for Hispanics (NeSBHIS) - Revised. Master's Project Intention to Smoke and Acculturation among Hispanic Female Adolescents. 1992 - 1996 M.A. in Psychology Graduate School of Psychology – Fuller Theological Seminary, Pasadena, CA 1992 - 1996 M.A. in Christian Leadership Fuller Theological Seminary - Pasadena, CA 1987 - 1990 B.A. in Psychology, concentration in Clinical Psychology (Cum Laude) San Francisco State University, San Francisco, CA 1978 - 1981 B.Th. Theology, concentration in Biblical Literature (Honors) Central American Theological Seminary (Guatemala City)
LICENSE: California Board of Psychology PSY# 17781 (Since 12/01)
PROFESSIONAL EXPERIENCE: 6/07 – Present Fuller Theological Seminary, Office for Urban Initiatives Position/Title: Director 2/02 – Present Fuller Graduate School of Psychology Position/Title: Research Assistant Professor 6/07 – Present Institute for Urban Initiatives- Non profit Position/Title: Director, Institute for Community Psychology 7/15 – Present 1 in 4, National Convening of Programs serving unaccompanied homeless women (US) Position/Title: Co-founder 2/15 – Present 1 in 4, Southern California Regional Convening of Programs serving unaccompanied homeless women Position/Title: Co-Chair of Research Committee 7/12-Present Latino Families in the USA –Research Project Position/Title: Consultant 2/12 - Present Human Subjects Review Committee (HSRC) [Institutional Review Board at the Fuller Graduate School of Psychology] Position/Title: Committee Member 7/08 – 7/09 Graduate School of Psychology, Fuller Theological Seminary Position/Title: Interim Director of Clinical Training 12/02 – 07/07 Graduate School of Psychology, Fuller Theological Seminary Fuller Youth Initiative for Positive Youth Development and Violence Prevention (Federal grant from the US Dept. of Justice, Office for Juvenile Justice and Delinquency Prevention). Position/Title: Research Assistant Professor/Research Coordinator 2/97 - 2/98 Charles Drew-UCLA University of Medicine and Science Biobehavioral Research Center, Department of Psychiatry, Los Angeles, CA Position/Title: Research Assistant I (Part-time Paid Position) 5/96 - 9/98 Harbor-UCLA Medical Center Neuropsychological Screening Battery for Hispanics Research Team, Torrance, CA Position/Title: Research Assistant (part-time, non-paid position) 10/90 - 9/92 University of California, San Francisco (UCSF), Prevention Sciences Group, San Francisco, CA Position/Title: Research Associate I (Full-time Paid Position) 1/90 - 9/90 San Francisco State University, San Francisco, CA Position/Title: Interviewer and Research Assistant
CLINICAL EXPERIENCE: 10/01-10/02 Maternal-Child and Adolescent Research Center for Infectious Diseases at Los Angeles County + USC Position/Title: Psychologist 10/99-9/01 Maternal-Child and Adolescent Center for Infectious Diseases at Los Angeles County + USC; Violence Intervention Program at Los Angeles County + USC Position/Title: Pediatric and Health Psychology Fellow (two post-doctoral rotations) 9/98 – 9/99 Pacific Clinics East, Duarte, CA, (APA Accredited Internship) Position/Title: Pre-doctoral Psychology Intern 9/96 - 8/97 VA Medical Center, Psychology Division, West Los Angeles Position/Title: Pre-Intern 9/95 - 8/96 Harbor-UCLA Medical Center, HIV Mental Health Services Unit, Torrance, CA Position/Title: Extern
Selected Homeless Counts, Surveys, and Assessments
Institute for Urban Initiatives. (2016). Merced County 2016 Homeless Count and Survey. Pasadena, CA: Colletti, J., Herrera, S.
Institute for Urban Initiatives. (2016). Pasadena 2016 Homeless Count and Subpopulation Survey. Pasadena, CA: Colletti, J., Herrera, S.
Institute for Urban Initiatives. (2016). San Bernardino County 2016 Homeless Count and Subpopulation Report. Pasadena, CA: Colletti, J., Herrera, S.
Institute for Urban Initiatives. (2016). Ventura County 2016 Homeless Count Survey Report. Pasadena, CA: Colletti, J., Herrera, S.
REPORTS (Selected)
10-Year Strategies to End Homelessness:
Institute for Urban Initiatives. (2013). Recalibrating for Results: A Five Year Evaluation and Update of the 2007– 2017 County of Ventura 10-Year Plan to End Homelessness. Pasadena, CA: Colletti, J., Herrera, S.
Institute for Urban Initiatives. (2011). Merced County 10-Year Plan to End Homelessness: A Final Report to the Community. Pasadena, CA: Colletti, J., Herrera, S.
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