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Utilising Local Cuisine to Market Malaysia As a Tourist Destination
Available online at www.sciencedirect.com ScienceDirect Procedia - Social and Behavioral Sciences 144 ( 2014 ) 102 – 110 5th Asia Euro Conference 2014 Utilising local cuisine to market Malaysia as a tourist destination Mohd Hairi Jalisa,* , Deborah Chea, Kevin Markwellb aSouthern Cross University, Locked Mail Bag 4, Coolangatta QLD 4225, Australia bSouthern Cross University, Military Road (PO Box 157), East Lismore NSW 2480, Australia Abstract Travelling to a tourism destination can be made more exciting by experiencing the local cuisine. The variety of cooking methods and colourful ingredients blend together in a hot wok to create signature dishes of particular cuisines. Nevertheless, a cuisine needs to be clearly defined by definite individual characteristics so it is recognised. The primary objective of this study is to understand how Malaysian cuisine is used in marketing Malaysia as a tourist destination. Content analysis is used on selected Malaysian cuisine promotional materials such as brochures, travel guides, and webpages to extract relevant data. Results show that “close-up meal” had the highest image count from among the eight categories identified. As for text, ten categories were identified. “Creating desire” topped the list, followed by “sensory appeal”. The Malaysian Government is particular in the details selected for images of and narrative on the local cuisine. As a result, the marketing collateral could provide excitement and help tourists to anticipate the type of food experience that they can find when travelling in Malaysia. Additionally, it could help understanding what Malaysian cuisine is and develop the brand image. © 20142014 ElsevierThe Authors. Ltd. ThisPublished is an open by Elsevier access articleLtd. -
AMMATOLI CATERING MENU.Ai
DOWNTOWN LONG BEACH www.ammatoli.com AMMATOLI CATERING PACKAGES Family Chicken Feast serves 4-6 persons. $38 2 whole rotisserie chickens, with 4 sides of your choice. served with pita bread and garlic sauce. serves 4-6 persons. Family Kebab Feast serves 4-6 persons. $69 the perfect family meal... your choice of six chicken, beef steak, gyro or kafta kebabs served with vermicelli rice, salad and 2 sides of your choice, pita, and assorted sauces. for lamb or shrimp add $3, for grilled salmon add $5 Chicken Feast Party 1 serves 10-12 persons. $159 4 whole rotisserie chickens, choice of 1 small tray salad, 1 small tray vermicelli rice, and one small tray mezza of your choice. served with pita bread and garlic sauce. Chicken Feast Party 2 serves 25-30 persons. $269 8 whole rotisserie chickens, choice of 2 small tray salads, small tray vermicelli rice, and two small tray mezzas. served with pita bread and garlic sauce. Kebab Feast Party 1 serves 20-25 persons. $279 your choice of 24 chicken, kafta or beef steak kebab skewers or gyro served with 1 small tray vermicelli rice, 1 large tray salad, 2 small tray mezzas of your choice, served with pita, and assorted sauces. Kebab Feast Party 2 serves 40-55 persons. $545 your choice of 48 chicken, kafta or beef steak kebab skewers or gyro served with 2 small trays vermicelli rice, 2 large tray salads, 2 small tray mezzas of your choice, served with pita, and assorted sauces. PARTY SIZE ENREES each 6 pcs 12 pcs Chicken Kebab $6 $35 $69 Kafta Kebab $7 $39 $79 Beef Steak Kebab $8 $44 $89 Lamb Kebab $9 -
{Download PDF} Jakarta: 25 Excursions in and Around the Indonesian Capital Ebook, Epub
JAKARTA: 25 EXCURSIONS IN AND AROUND THE INDONESIAN CAPITAL PDF, EPUB, EBOOK Andrew Whitmarsh | 224 pages | 20 Dec 2012 | Tuttle Publishing | 9780804842242 | English | Boston, United States Jakarta: 25 Excursions in and around the Indonesian Capital PDF Book JAKARTA, Indonesia -- A jet carrying 62 people lost contact with air traffic controllers minutes after taking off from Indonesia's capital on a domestic flight on Saturday, and debris found by fishermen was being examined to see if it was from the missing plane, officials said. Bingka Laksa banjar Pekasam Soto banjar. Recently, she spent several months exploring Africa and South Asia. The locals always have a smile on their face and a positive outlook. This means that if you book your accommodation, buy a book or sort your insurance, we earn a small commission at no extra cost to you. US Capitol riots: Tracking the insurrection. The Menteng and Gondangdia sections were formerly fashionable residential areas near the central Medan Merdeka then called Weltevreden. Places to visit:. We'll assume you're ok with this, but you can opt-out if you wish. Some traditional neighbourhoods can, however, be identified. Tis' the Season for Holiday Drinks. What to do there: Eat, sleep, and be merry. Special interest tours include history walks, urban art walks and market walks. Rujak Rujak cingur Sate madura Serundeng Soto madura. In our book, that definitely makes it worth a visit. Jakarta, like any other large city, also has its share of air and noise pollution. We work hard to put out the best backpacker resources on the web, for free! Federal Aviation Administration records indicate the plane that lost contact Saturday was first used by Continental Airlines in Articles from Britannica Encyclopedias for elementary and high school students. -
The Globalization of Chinese Food ANTHROPOLOGY of ASIA SERIES Series Editor: Grant Evans, University Ofhong Kong
The Globalization of Chinese Food ANTHROPOLOGY OF ASIA SERIES Series Editor: Grant Evans, University ofHong Kong Asia today is one ofthe most dynamic regions ofthe world. The previously predominant image of 'timeless peasants' has given way to the image of fast-paced business people, mass consumerism and high-rise urban conglomerations. Yet much discourse remains entrenched in the polarities of 'East vs. West', 'Tradition vs. Change'. This series hopes to provide a forum for anthropological studies which break with such polarities. It will publish titles dealing with cosmopolitanism, cultural identity, representa tions, arts and performance. The complexities of urban Asia, its elites, its political rituals, and its families will also be explored. Dangerous Blood, Refined Souls Death Rituals among the Chinese in Singapore Tong Chee Kiong Folk Art Potters ofJapan Beyond an Anthropology of Aesthetics Brian Moeran Hong Kong The Anthropology of a Chinese Metropolis Edited by Grant Evans and Maria Tam Anthropology and Colonialism in Asia and Oceania Jan van Bremen and Akitoshi Shimizu Japanese Bosses, Chinese Workers Power and Control in a Hong Kong Megastore WOng Heung wah The Legend ofthe Golden Boat Regulation, Trade and Traders in the Borderlands of Laos, Thailand, China and Burma Andrew walker Cultural Crisis and Social Memory Politics of the Past in the Thai World Edited by Shigeharu Tanabe and Charles R Keyes The Globalization of Chinese Food Edited by David Y. H. Wu and Sidney C. H. Cheung The Globalization of Chinese Food Edited by David Y. H. Wu and Sidney C. H. Cheung UNIVERSITY OF HAWAI'I PRESS HONOLULU Editorial Matter © 2002 David Y. -
Rice and Lentils with Crispy Onions (Mujaddara) | Cook's Illustrated
11/7/2017 Rice and Lentils with Crispy Onions (Mujaddara) | Cook's Illustrated Rice and Lentils with Crispy Onions (Mujaddara) INGREDIENTS INSTRUCTIONS SERVES 4 TO 6 YOGURT SAUCE Do not substitute smaller French lentils for the green or brown lentils. When preparing the Crispy Onions (see related content), be sure to 1 cup plain whole-milk yogurt reserve 3 tablespoons of the onion cooking oil for cooking the rice 2 tablespoons lemon juice and lentils. ½ teaspoon minced garlic 1. FOR THE YOGURT SAUCE: Whisk all ingredients together in ½ teaspoon salt bowl. Refrigerate while preparing rice and lentils. RICE AND LENTILS 2. FOR THE RICE AND LENTILS: Bring lentils, 4 cups water, 8 ½ ounces (1 1/4 cups) green or and 1 teaspoon salt to boil in medium saucepan over high brown lentils, picked over heat. Reduce heat to low and cook until lentils are tender, 15 and rinsed to 17 minutes. Drain and set aside. While lentils cook, place Salt and pepper rice in medium bowl and cover by 2 inches with hot tap water; let stand for 15 minutes. 1 ¼ cups basmati rice 1 recipe Crispy Onions, plus 3 3. Using your hands, gently swish rice grains to release excess tablespoons reserved oil (see starch. Carefully pour o water, leaving rice in bowl. Add cold related content) tap water to rice and pour o water. Repeat adding and 3 garlic cloves, minced pouring o cold tap water 4 to 5 times, until water runs almost clear. Drain rice in ne-mesh strainer. 1 teaspoon ground coriander 1 teaspoon ground cumin 4. -
Favorite Foods of the World.Xlsx
FAVORITE FOODS OF THE WORLD - VOTING BRACKETS First Round Second Round Third Round Fourth Round Sweet Sixteen Elite Eight Final Four Championship Final Four Elite Eight Sweet Sixteen Fourth Round Third Round Second Round First Round Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Votes Blintzes Duck Confit Papadums Laksa Jambalaya Burrito Cornish Pasty Bulgogi Nori Torta Vegemite Toast Crepes Tagliatelle al Ragù Bouneschlupp Potato Pancakes Hummus Gazpacho Lumpia Philly Cheesesteak Cannelloni Tiramisu Kugel Arepas Cullen Skink Börek Hot and Sour Soup Gelato Bibimbap Black Forest Cake Mousse Croissants Soba Bockwurst Churros Parathas Cream Stew Brie de Meaux Hutspot Crab Rangoon Cupcakes Kartoffelsalat Feta Cheese Kroppkaka PBJ Sandwich Gnocchi Saganaki Mochi Pretzels Chicken Fried Steak Champ Chutney Kofta Pizza Napoletana Étouffée Satay Kebabs Pelmeni Tandoori Chicken Macaroons Yakitori Cheeseburger Penne Pinakbet Dim Sum DIVISION ONE DIVISION TWO Lefse Pad Thai Fastnachts Empanadas Lamb Vindaloo Panzanella Kombu Tourtiere Brownies Falafel Udon Chiles Rellenos Manicotti Borscht Masala Dosa Banh Mi Som Tam BLT Sanwich New England Clam Chowder Smoked Eel Sauerbraten Shumai Moqueca Bubble & Squeak Wontons Cracked Conch Spanakopita Rendang Churrasco Nachos Egg Rolls Knish Pastel de Nata Linzer Torte Chicken Cordon Bleu Chapati Poke Chili con Carne Jollof Rice Ratatouille Hushpuppies Goulash Pernil Weisswurst Gyros Chilli Crab Tonkatsu Speculaas Cookies Fish & Chips Fajitas Gravlax Mozzarella Cheese -
Prajitura Amandina
Mihaela11 - retetele mele (Gustos.ro) Mihaela11 Mihaela11 - retetele mele (Gustos.ro) Continut "Aish Saraya"( "Eish Saraya") ..................................................................................................... 1 "Spanakopita" .............................................................................................................................. 2 "Kabsa" cu pui si stafide .............................................................................................................. 2 Cheesecake "After eight"............................................................................................................. 4 Socata.......................................................................................................................................... 5 "Maglubeh bil foul akhdar"-"Maglubeh" cu pastai de bob verde de gradina ................................ 5 Placinta cu mere (de post).......................................................................................................... 6 Piept de pui umplut cu ardei si cascaval cu garnitura de legume la cuptor ................................. 7 Saratele spirale din aluat de foietaj.............................................................................................. 8 Sarmale din varza murata cu carne de vita ................................................................................. 8 Bruschete cu rosii, ardei si "za'atar" ............................................................................................ 9 Fasole batuta ( mai pe -
Mujaddara a Flavorful Rice Pilaf of Middle Eastern Cuisine Naturally Vegetarian and Filled with Heart-Healthy Fiber
Mujaddara A flavorful rice pilaf of Middle Eastern cuisine naturally vegetarian and filled with heart-healthy fiber. MAKES 6 SERVINGS Ingredients • 1 Tablespoon olive oil • 2 large onions, peeled and thinly sliced • 2 garlic cloves, peeled and finely chopped (or substitute 1 teaspoon garlic powder) • ½ cup water, divided, see below • 1 teaspoon cumin • 1 teaspoon allspice • ¼ teaspoon kosher salt • ¼ teaspoon black pepper • 3 ¼ cups low-sodium or unsalted chicken broth • 1 cup brown basmati rice, uncooked (try short grain rice for shorter cooking time) • 1 cup brown lentils, uncooked • 6 ounces (=6 cups) spinach or baby kale (or, substitute 1 cup chopped fresh herb leaves such as basil, parsley, cilantro, and/or mint) • Juice of 1 lemon OR 1 Tablespoon vinegar • ½ cup plain Greek yogurt • ½ cup plain tahini (sesame seed paste) Directions 1. Place medium pot on stove over medium heat. When the pot is hot, add oil, onions, garlic, 1/4 cup water, cumin, allspice, salt, and pepper. Stir well. Cook, stirring often, until onions are brown and soft, for about 40 minutes. Add last 1/4 cup water if all of the liquid has evaporated. 2. Place broth, rice, and lentils in another medium pot over high heat. Bring to a boil, then lower the heat and cook covered until tender, about 35-45 minutes. Turn off heat. 3. Add greens or herbs to the lentils and let sit 5-10 minutes. There should still be a small amount of broth remaining. 4. Add prepared onions to lentils and gently mix together. Stir in lemon juice or vinegar. -
Mixed Plates
MAINS (skewer change $2 each) MIXED PLATES (skewer change $2 each) Shish Tawouk $15 A variety of hommos, baba ghanouj, garlic, falafel 3 skewers of marinated chicken breast, served on a bed of parsley and onion with garlic dip and tabouli served with your choice of main: Lebanese Cuisine Chicken Lemon Garlic $18 Lazeez Mix $20 Marinated diced chicken breast tossed in our Skewers of marinated chicken breast, lamb and kafta special lemon garlic sauce Chicken Chilli Lemon Garlic $19 Kafta Mix - 4 skewers of kafta $20 Marinated diced chicken breast tossed in our Takeaway special chilli lemon garlic sauce Lamb Mix - 3 skewers of lamb $23 Chicken Shawarma $14 Marinated chicken strips, served on a bed of Chicken Mix - 3 skewers of chicken breast $22 Menu parsley and onion with garlic Mansaf Chicken $20 Chicken Lemon Garlic Mix - 3 skewers $23 Mansaf rice topped with pieces of poached Add Chilli Paste extra chicken and mixed nuts, served with yoghurt $2 and cucumber Chicken Shawarma Mix $20 Spicy Chicken Ribs (6 per serving) $13 Oven-baked spicy marinated chicken ribs Meat Shawarma Mix $20 served with garlic Laham Mishwee $18 Spicy Chicken Ribs Mix (with Chips) $20 3 skewers of lamb rump, served on a bed of parsley and onion with garlic dip Vegetarian Mixed Plate $20 Kafta Mishwee $12 Mjadara served with vegetarian kibbeh, spinach 4 skewers of kafta, served on a bed of parsley triangle, vine leaves, tabouli, baba ghanouj, hommos and onion with garlic dip and falafel Mashawi Plate $15 Skewers of marinated chicken breast, lamb and kafta, served -
Business Lunch Business NIS 49
Business Lunch Business NIS 49 Tuna sandwich / Greek sandwich / Israeli sandwich Greek salad / Arabic salad / Baghdadi Sandwich pasta in cream sauce pasta in rosa sauce / pasta Napolitana / pesto pasta Your choice of soft drink appetizer additional NIS 10 Business NIS 59 Your choice of appetizer Your choice of main course: tuna salad / black lentil salad / vegetable siniya / chicken or tofu sandwich entrecote roast beef sandwich / vegan shawarma pizza Napolitana / can't-miss pizza Your choice of soft drink Business NIS 69 Your choice of appetizer Your choice of main dish: burger / chicken breast rice with chicken or tofu / salmon & cream pasta Asian vegetable rice / chicken or tofu salad / Caesar salad salmon fillet (add NIS 15) / Galilean Shawarma Your choice of soft drink Your choice of appetizer: small soup / Mujaddara potato wedges / cauliflower florets black bean msabbaha / tabbouleh chopped salad / green salad Your choice of soft drink: carbonated drink / water / lemonade Add NIS 4 for freshly-squeezed juice Served Sunday-Thursday, 12:00-17:00 Holidays not included BEST FRIENDS FOREVERJoin the Café Neto club We believe that friendship means much more than a cup of coffee. It means everything. Join the Café Neto club today and reap the rewards, including: Earn Points Earn points on every purchase! You earn points equivalent to 10% of your check (after discounts and benefits). Each point equals NIS 1, which can be used to buy everything (even coffee!). Welcome Benefit Joining costs NIS 30 and you get a welcome benefit worth NIS 40 (NIS 40 divided into four NIS 10 coupons which can be used toward 4 visits). -
Natural Resource Management in Syrian Villages (MSR XX, 2017)
Did the Mamluks Have an Environmental Sense? Bethany Walker, Sofia Laparidou, Natural Resource Management in Syrian Villages Annette Hansen, and Chiara Cor- BBethan WBethaB SBeth LAethany B ABethan HBethaB Bet eBethA eBethan bino Did the Mamluks Have and Environmental Sense? Bethany Walker Sofia Laparidou University of Bonn University of Thessaloniki Annette Hansen Chiara Corbino University of Groningen University of Sheffield Did the Mamluks Have an Environmental Sense?: Natural Resource Management in Syrian Villages The economic changes of Sultan Barqūq’s reign and the post-Barqūqī era have increasingly come under scrutiny in recent years, changing the way we under- stand the transition to the Circassian Mamluk Sultanate. 1 The erosion of the iqṭāʿ 10.6082/M1H1304R system, through the transformation of state lands to private property, and the http://hdl.handle. “wave of waqf ” that emptied the Bayt al-Māl by Barqūq’s reign (and then again at net/11417/736 the end of the Mamluk Sultanate), necessitating a reorganization of the state fis- cal administration and the creation of new financial bureaus, are topics that have generated a respectable body of scholarship. 2 In the background of these trends is the ever-changing status of land tenure and land use. The co-authors of this article gratefully acknowledge the long-term support of the Jordanian Department of Antiquities and the American Center of Oriental Research in Amman during our many years of fieldwork in Jordan. Through a Harris Grant from the American Schools of Ori- ental Research we were able to conduct in 2014 the laser survey and 3-D documentation of sub- terranean water systems in support of our study of medieval-era irrigation. -
Malaysian Cuisine
MALAYSIAN CUISINE NASI LEMAK Ingredients: Coconut Milk Steamed Rice 2 cups of rice 3 screwpine leaves (tie them into a knot as shown above) Salt to taste 1 small can of coconut milk (5.6 oz size) Some water Tamarind Juice 1 cup of water Tamarind pulp (size of a small ping pong ball) Sambal Ikan Bilis (Dried anchovies sambal) 1/2 red onion 1 cup ikan bilis (dried anchovies) Other ingredients 1 clove garlic 2 hard boiled eggs (cut into half) 4 shallots 3 small fish (sardines or smelt fish) 10 dried chillies 1 small cucumber (cut into slices and then quartered) 1 teaspoon of belacan (prawn paste) 1/4 teaspoon of salt 1 tablespoon of sugar Method: 1. Just like making steamed rice, rinse your rice and drain. Add the coconut milk, a pinch of salt, and some water. Add the pandan leaves into the rice and cook your rice. 2. Rinse the dried anchovies and drain the water. Fry the anchovies until they turn light brown and put aside. 3. Pound the prawn paste together with shallots, garlic, and deseeded dried chilies with a mortar and pestle. You can also grind them with a food processor. 4. Slice the red onion into rings. 5. Soak the tamarind pulp in water for 15 minutes. Squeeze the tamarind constantly to extract the flavor into the water. Drain the pulp and save the tamarind juice. 6. Heat some oil in a pan and fry the spice paste until fragrant. 7. Add in the onion rings. 8. Add in the ikan bilis and stir well.