BUSINESS, Among the Best Worlwide LOGROS 2020 SECOND SEMESTER

ISSN: En trámite The School of ECONOMICS and BUSINESS, among the best worlwide LOGROS 2020 SECOND SEMESTER

COMMUNITY

UNIVERSITY LIFE

ACTIVITIES

AWARDS University Social Responsibility and Sustainability Committee

Information: Jorge Reyes Iturbide, MS [email protected] www.anahuac.mx/mexico/sustentable anahuac.mx/mexico PRESIDENT’S COMMITTEE

Cipriano Sánchez García, L.C., PhD President

Sonia Barnetche Frías, PhD Academic Vice President

Jorge Miguel Fabre Mendoza, MS Academic Vice President

F. César Hernández Rendón, L.C. Fernando Rincón Gallardo Elguero, MS Vice Presidents of Integral Formation

F. Eduardo Robles-Gil Orvañanos, L.C. Vice President of Finance and Administration

Oliva Sánchez García, PhD Director of Institutional Effectiveness

Alfredo Nava Govela, MS Director of the School of Economics and Business

Luz del Carmen Dávalos Murillo, PhD Member of the President’s Committee

Ricardo Sodi Cuellar, PhD Member of the President’s Committee

LOGROS editorial team Abelardo Somuano Rojas, MS, Director Institutional Communication • Alma E. Cázares Ruiz, MS, Publications Coordination Editor: Adriana Sánchez Escalante, MS • Editorial Committee: José Antonio de Landa Dorantes, BS Irán Gutiérrez Méndez, BS Arizbeth Monserrat Rivera Cabrera, BS Enrique Rojas Solís, BS • Photography: Christian Buendía Gama and Alan Boites Aguilar • Editorial Design: María Elena Caridad Fernández / VLA

LOGROS. Year 5, No. 10 is a semi-annual publication edited by Investigaciones y Estudios Superiores, S.C. (known as Universidad Anáhuac México), 46 Universidad Anahuac Ave., Col. Lomas Anahuac, Huixquilucan, State of Mexico, 52786. Phone: 55 5627- 0210. Chief Editor: Adriana Sánchez Escalante. Rights reserved for exclusive use: 04-2017-111415222100-203, ISSN: Pending, both granted by the National Institute of Copyright. Lawfulness of title and contents: Pending. Printed by LITOPROCESS S.A. de C.V., San Francisco Cuautlalpan Street No. 102-A, Col. San Francisco, C.P. 53569, Naucalpan, State of Mexico. Print-run: 1,000 copies CONTENTS

COMMUNITY Design students and teacher won the 2019 a! Diseño ACTIVITIES Award 4 Magdala Archaeological Project: 10 years of bringing Israel Clara Balas and Alfonso Urquiza, finalists in the architecture and Mexico together 22 competition in Paris, France 4 Agreement with the Ministry of Energy 26 Gemma Goiri receives the Anahuac Alumni Architecture Strengthening our business relationship with Canacintra 26 Award 5 New Elías Landsmanas Dymensztejn-Anahuac Research Arturo and Jorge Arditti, new country representatives Chair on Unaccompanied Migrant Children 28 of the AIA 5 We bring children closer to Bioethics, through Bioétix 28 Industrial Engineering students, Latin American champions Christopher Landau gives keynote speech at Anahuac 29 of the Ericsson Innovation Awards 6 “Architecture for me requires complete dedication”: Projects of the School of Design are exhibited in the 6th Architect Agustín Hernández received Anahuac’s 30 edition of Inédito 6 honorary degree School of Health Sciences, 45 years of training doctors What is the role of designers in the “new normal”? 32 at the service of health in Mexico and worldwide 7 Promoting projects that support Tzeltal indigenous women 32 “Success is not an end point, but an ellipsis”. Ana Victoria Assessing the impact of COVID-19 in Greater Mexico City, García Álvarez 10 together with Harvard University 33 Luis Lozano Olivares, new president of Toyota Motors “Education is key to saving our nation”: Ricardo Sodi, PhD 34 Mexico 10 Our Anahuac alumni stand out in the list of Los 300 Líderes AWARDS Mexicanos (300 Mexican Leaders) 11 The School of Economics and Business, among the best Marcella Lembert honored with Iconic Women Creating worldwide 36 a Better World for All 12 Anahuac Fab Lab is ratified as Fab Academy Node 38 The actuarial work of Francisco Miguel Aguirre is recognized Creation of the Management Committee for Leadership, with the 2020 Saltillo Award 12 Innovation, and Entrepreneurship Competencies 39 Mexican Government decorates Anahuac doctors for their Five Programs of the School of Engineering get the ABET fight against COVID-19 13 Accreditation 40 Jeannette Arriola awarded with the Prize for Women’s Anahuac University in Mexico City is granted the 2020 Creativity in Rural Life 13 Incluye Award 41 Father Alberto Simán, L.C., new territorial director of the Farewell to Class 2020 so they look beyond their limits 42 Legionaries of Christ in Mexico and Central America 14 Keep the Spirit for Research: New Anahuac Doctoral Martha Tarasco, 30 years of service of personalist Bioethics 14 Graduates 43 With Anahuac Award for Excellence, we emphasize our UNIVERSITY LIFE students’ commitment 44 Vértice creates the new box for delivery bikes for Cornershop México 16 Sinergia students talk with Lorenzo Córdova 16 ASUA Reforestation does not stop 17 “Failure is the best teacher”: Nuria Diosdado Anahuac Lions won the 2020 National Sports Award 18 COMMUNITY

ACADEMICS STUDENTS ALUMNI Four student projects and one teacher of the School of De- Category: Students Design sign won the 2019 a! Diseño Award, which has been recog- Award: a! Diseño nizing the best of deign nationwide since 1994. students and Digital publication As in every edition, the jury included renowned profession- Las letras de la Bauhaus: Paulina Alcántara López teacher won als in different areas and specialties. They chose the final- (8th semester of Graphic Design). ists. the 2019 a! Product-object Dualidad: Ana Paulina Russ Aguirre Diseño Award (7th semester of Industrial Design). It is their appreciation Silver Mention for design that brings customers and Identity Mezcalería Kixaa: Alejandra Porcayo Alva designers together in (6th semester of Graphic Design). this award. Category: Professionals Silver Mention

Poster 3D poster system/tribute to the 100 years of Bauhaus: Arturo Ponce de León, MS, academic coordinator of the Bachelor in Multimedia Design at the north campus.

Clara Balas and Alfonso Urquiza, finalists in the architecture competition in Paris, France Chosen for Clara Balas Sacal and Alfonso Urquiza Mierendorff Paris” and the 2024 Olympic and Paralympic Games. an innovative (9th semester of Bachelor in Architecture) students of The residential section encompasses nearly 300 housing the Practicum II, coordinated by doctor Rafael Ville- units, while the education section includes an elementary proposal of a gas-Guillot, were finalists in the Multi Comfort Student school with kindergarten. Besides, they submitted several Sustainable Contest 2020, called by Saint-Gobain. ideas for the preservation and revival of historic buildings Development (house and workshops) already on site. Park. The project is a Sustainable Development Park, combin- ing residential, education, and recreational functions in The 18 finalists were selected from 22 Mexican universi- Saint-Denis, Paris, France, for the development of “Grand ties, with a total of 467 students and 56 teachers. LOGROS

4 Architect Gemma Corina Goiri Rodríguez (class of 2019) re- Gemma Goiri ceived the 2020 Anahuac Alumni Architecture Award. This award is granted to a ninth- or tenth-semester student with a good overall average, as well as in the Projects course, in addi- receives the tion to a participation in extracurricular activities of the School Anahuac of Architecture. The awardee was chosen by the jury, which included the Arch. Alumni Jorge Arditti (class of 1991), from Arditti + RDT Arquitectos; Arch. Alejandro de la Vega (class of 1988), from Éntasis Arqui- Architecture tectos; Arch. Jorge Vázquez del Mercado (class of 1987), Deputy Director of the School of Architecture; and D. Arch Bernardo Gómez-Pimienta (class of 1986), Director of the School of Ar- Award chitecture. Due to her academic performance, and the project called by Saint- Our alumna submitted the project to participate in the Multi Comfort Student Contest 2019 of Saint-Gobain. Its purpose Gobain, she obtained a sculpture was to renovate the metro area of Crescenzago and connect it by the Dutch artist Jan Hendrix in with the urban area of Milan, Italy. She opted for a completely an online event. different alternative from the current functioning and physical offer, to suggest an organic solution. As a result, she created a game of organic topographies, making emphasis on the ludic nature of the area.

Arturo and Jorge Arditti, new country representatives of the AIA With this appointment, our alumni will promote Mexican architecture and architects.

Architects Arturo Arditti (class of 1986) and Jorge Arditti (class of 1991), from Arditti + RDT Arquitectos, where appointed as country representatives at the American Institute of Architects (AIA) for Mexico and for the 2020-2021 period.

In this way, they became the link between AIA and Mexico. Besides, they will be in charge of education, promotional, and professional events to develop within our country and abroad, in order to promote Mexican architecture and architects worldwide.

Jorge Arditti said this appointment is a great honor for his career as well as at a personal level. “It is a great responsibility toward architects in Mexico to be the means to present and put forward the good Mexican

architecture to the eyes of AIA and international architects” he added. COMMUNITY

5 Industrial Engineering students, Latin American champions of the Ericsson Innovation Awards With the BioDigestor Community project, our students won the Latin American regional phase.

Industrial Engineering students of the School of En- Students got a pass to semi-finals with this project, be- gineering, Sebastián Fernández Zúñiga (3rd semester), ing part of the 14 teams selected worldwide. Fernando Castillo Barrios (5th semester) and Sebastián Rubio Avalos (4th semester) won the Ericsson Innova- The Ericsson Innovation Awards (EIA) 2020 is a global tion Awards (EIA) 2020 competition “Reclaim the Fu- competition providing university students worldwide ture”, at Latin American level. the opportunity to develop new and innovative ideas. The global innovation competition was launched in Their project, BioDigestor Community, aims at provid- 2009 as the Ericsson Application Awards. In 2015, its ing gas at low cost (in regards to natural gas, currently in scope was expanded to focus on innovation in the con- use) for both small cities and communities. test.

A biodigester is a possibility to eliminate or consider- ably reduce pollution produced by wastewater, which impacts public health and the environment.

Projects of Within the Design Week México framework, with the topic “Design is the an- swer”, students of the School of Design were selected to present their projects the School of in the sixth edition of Inédito. Design are exhibited in the The projects chosen to participate were: 6th edition of • A FUTURO Collection of water containers. Inédito Juan Pablo San Germán Cruz (7th semester of Industrial Design).

Students stood out for their • YOKAN ingenuity in this competition Objects to feel, the feeling of objects. and exhibition. It shows the Andrés Muñoz Lentz (7th semester of Industrial Design). opportunities at national and international markets in this • ORIGEN Container made with Mexican materials and processes that do not exist in other field. countries, such as the volcanic stone recinto negro, or hammered copper. Ana Paulina Paredes Bonilla (5th semester of Industrial Design).

• HUMMO See the Copal resin or copal resin holder, based on the origin of this pre-Columbian tradi- exhibition here tion, taken to our times, with materials such as bronze. Juan Pablo San Germán Cruz (7th semester of Industrial Design). LOGROS

6 School of Health Sciences, 45 years of training doctors at the service of health in Mexico and worldwide José Damián Carrillo Ruiz, PhD current Director of the School of Health Sciences, discussed current challenges and the future for doctors.

Divine is the task to relieve pain. What does it mean for the School and for you, who is currently heading it, to Hippocrates reach these first 45 years of existence? “Celebrating 45 years training health professionals is a reason for celebration and pride. This is an ongoing story, forged by the joint effort of those involved in the ed- The School of Health Sciences of Anahuac University in Mexico City celebrated ucational process of our ideology. It is reflected in its more than 2,500 students and its 45th anniversary since it started training doctors. Father Faustino Pardo, L.C.- over 4,400 graduates, who are fighting for the transformation of our society and the -first President of the University-- promoted the creation of the then School of search for the truth to achieve a better and more just world.” Medicine in 1975. Throughout these forty-five years, the School of Health Sciences has grown to What makes an Anahuac medicine graduate different from another university become one of the best medical schools in Mexico, given its education quality, in Mexico or the world? international level, and training of health professionals with social and ethical “Our graduates are doctors who will not only apply scientific and technical knowl- commitment. edge, but they are also capable of analyzing various health situations through a hu- In an interview, José Damián Carrillo Ruiz, PhD Director of the School of manistic, bioethical, clinical, social, and cultural approach. Our graduates are people Health Sciences, spoke of this commemoration and the current and future chal- with positive leadership and values, who will use their knowledge and skills to serve

lenges for doctors. the most vulnerable populations”. COMMUNITY

7 What is it like to be a doctor in such an unequal nation as Mexico? What features should a good doctor or a leader in the medicine “Since its beginning, our country has suffered from inequalities, including field have? health and disease. Doctors in Mexico must serve and know how to treat both “A good leader in medicine should try to contribute--with their medical the richest and the poorest, always putting the person first as the center of health work--to the advancement in health research in the various fields con- care attention. cerning medicine, considering global, social, and preventive health, and During their studies, Anahuac doctors get an actual approach to inequality in integrating social responsibility as a basis of practice, without forgetting health care through the various social commitment activities offered by the Uni- concepts such as sustainability. versity. All this allows our graduates to have a better understanding of the prob- An Anahuac health care professional has a comprehensive vision of the lems in society and of the management of community determinants in terms of person. They are genuinely convinced of being the best possible profes- health to counteract them.” sionals for their patients, and the best leaders for their community, which in turn helps them in being better human beings”. What does this challenge to the world and to the profession mean for the generations of doctors living through the pandemic? What piece of advice would you give to those who dream of “The current SARS-CoV-2 pandemic, COVID-19, has been a great challenge for studying medicine? health care professionals in general and has changed paradigms on how to serve “May they never forget their dream, do not lose the sparkle that comes and take care of others through personal care. Health care inequality among the with being a health care professional. That’s the passion, made to protect population and the backwardness of diseases in the countries has become more life and to serve our patients. May they never stop dreaming of being evident. It is also an opportunity to stop and analyze, rethink, and improve the worthy of their patients’ trust, and may the harshness of illness and im- current health care system and related professions, which should be regarded in minence of death be outweighed by the longing to serve and heal people”. the future”.

Directors Academic Offer

• Aurelio Pérez Teuffer, PhD (1975-1976). Undergraduate Degrees • Víctor Espinosa de los Reyes, PhD (1976-1982). • Medicine and Surgery • Nutrition • Héctor Mondragón Castro, PhD • Dentistry Surgery (1982-1989). • Physical Therapy and Rehabilitation • José Kuthy Porter, PhD • Health Care Institution Management and Administration (1989-1999). • Biotechnology • Tomás Barrientos Fortes, PhD (1999-2019). Graduate Programs • José Damián Carrillo Ruiz, PhD (2020 to date). SPECIALTIES • Integrated Clinical Nutrition • Health Science Research Methods • Corporate Health and Wellness

MASTER’S • Clinical Nutrition • Medical Science • Healthcare Institution Management

DOCTORATES • Health Science • Clinical Nutrition LOGROS

8 What is the future of the School of Health Sciences of Anahuac? Brief timeline “Education has changed because 21st-century students have changed. They have different learning styles and the labor market demands graduates with 1975 Foundation of the School of Medicine. proven and measurable competencies. The needs of modern students include 1985 Participation of Anahuac doctors in rescue and the participation in innovative networks and environments of creativity and attention activities for victims of the earthquakes collaboration with a new order. We have to bring the past and present togeth- in Mexico City. er in order to change the world, with awareness, intelligence, and humanism”. 1996 Inauguration of the School of Medicine building at the north campus. 2005 Launch of the Bachelor of Science in Nutrition. RESEARCH The School has the Anahuac Research Center in Health 2008 Launch of the Bachelor of Science in Dentistry Sciences (CICSA in Spanish). It includes 61 researchers, 19 Surgery. of whom are part of the National Researchers System (SNI in 2011 Launch of the Doctorate in Clinical Nutrition. Spanish). Among them, there are also researchers who are part of the Mexican Academy of Sciences, the National Aca- 2013 Launch of the Bachelor of Science in Physical demy of Medicine and the Mexican Academy of Surgery. Therapy and Rehabilitation. Launch of the Bachelor of Science in It has obtained four patents, three National Awards for Medi- 2014 Biotechnology. cine, and a State Award for Science and Technology. Launch of the Bachelor in Medicine and Surgery in the south campus. 2016 Integration of the north and south campuses of Anahuac in Mexico City, merging the School of Outstanding alumni Health Sciences from both campuses.

Jaime Shalkov Klivconstein, PhD, (Medicine, class of 1994) Director of Cancer Prevention and Treatment in Children and Adolescents at the National Center for Health of Children and Adolescents.

Nicolás Moisés Adame Pinacho, PhD, (Medicine, class of 1992) Head of transplants at Regional Hospital 1º. de octubre of ISSSTE.

Luz María Archundia Corona, BS, (Nutrition, class of 2012) General Director of the Mexican Association to Help Children with Cancer AMANC in the State of Mexico.

Alejandra Barrero Castillero, PhD, (Medicine, class of 2008) Neonatologist at Boston Children’s Hospital.

Emmanuel Urquieta Ordoñez, PhD, (Medicine, class of 2012) Assistant Professor in the Department of Emergency Medicine and the Center for Space Medicine at Baylor College of Medicine, in Houston, Texas. Scientist. Deputy Chief of NASA’s Transnational Research Institute for Space Health.

Ilan Shapiro Strygler, PhD, (Medicine, class of 2006) Director of Health and Wellness Education for AltaMed Health Services. COMMUNITY

9 “Success is not an Our alumna, Ana Victoria García Álvarez (Marketing, class of 2006), founder of Victoria end point, but an 147, was interviewed by the Office for Alumni ellipsis”. to talk about the responsibility of entrepreneurs Ana Victoria to contribute in improving the world. Victoria 147 is an academy for female entrepre- García Álvarez neurs that has helped more than 3,000 women Our alumna and increase 50% of their annual income. This project arose after not having female representation founder of Victoria of in the business environment, resulting in the 147 spoke about loss of talent, according to her. responsibility and motivation Commenting on what she would advise to be- as key pieces for come entrepreneurs, she said: “Make a thor- entrepreneurship. ough study of your possibilities, as there are many ways to do it; think about adding value with continuing training; otherwise you will When questioned about success and failure, she answered: “Suc- Watch not make it. An entrepreneur must be extremely cess is not an end point, but an ellipsis, it is about feeling com- the video interview resilient, and be visionary. New entrepreneurs fortable in your own skin. Failure must be embraced, regard it as here are facing a changing world, thus flexibility is pebbles on the road, reminding you to be humbler and to keep a must”. learning”.

Toyota Motor North America (TMNA) appointed our alumnus, Mr. Luis Lozano Olivares, LLB (Law, class of 1996), as the new president of Toyota Motor Mexico.

Chris Reynolds, chief administrative officer of manufacturing operations and corporate resources for Toyota Motor North America, wel- comed Luis Lozano, who “has proven to be a respected leader in the industry, because of his commitment and passion for Toyota” in his own Luis Lozano Olivares, words”. Lozano Olivares joined the company in 2005 new president of Toyota and will now be in charge of the brand’s public affairs in our country, including areas regulation, Motors Mexico government, legal, compliance, foreign trade, communication, and corporate social responsi- These organizational changes contribute to the institutional efficiency bility affairs for manufacturing operations and and presence of the Japanese brand in Mexico. sales. LOGROS

10 Our Anahuac alumni stand out in the list of the

300 MOST INFLUENTIAL LEADERS IN MEXICO

31 of our alumni, including the President of the University, Cipriano Sánchez García, L.C., PhD, were included in the reputable list of Líderes Mexicanos magazine.

In its twentieth edition, Líderes Mexicanos magazine published its list of “The 300 most influential leaders in Mexico”, where 31 members of our Anahuac University in Mexico City were recognized for their leadership:

1. Braulio Arsuaga, CEO of Grupo Presidente and President of Cenet. 16. Rodrigo Herrera, President of the Board of Directors of Genomma Lab. 2. José Ignacio Ávalos, President and founder of Un Kilo de Ayuda. 17. Antonio Ibarra, Executive Vice President and CEO of Grupo ACIR. 3. José Carlos Azcárraga Andrade, CEO of Grupo Posadas and President of 18. Alejandro Irarragorri, President of the Board of Directors of Grupo Or- Consejo de la Comunicación. legi. 4. Pablo Azcárraga Andrade, President of Grupo Posadas. 19. Carlos Labarthe, President of Gentera. 5. Jaime Azcárraga Romandía, President of the Board of Directors of Gru- 20. Fernando Landeros, President of Fundación Teletón México. po Radio Fórmula. 21. Germán Larrea, President of the Board of Directors of Grupo México. 6. Juan Domingo Beckmann, President of the Board of Grupo José Cuervo. 22. Joaquín López-Dóriga, reporter, columnist, radio host and news anchor. 7. Óscar Mario Beteta, journalist. 23. Ángel Losada, Executive President and President of the Board of Direc- 8. José Antonio Chedraui Eguía, CEO and counselor of Grupo Comercial tors of Grupo Gigante. Chedraui. 24. David Peñaloza Alanís, President of the Board of Directors and CEO of 9. Salvador Daniel Kabbaz, President and CEO of Grupo Danhos. Promotora y Operadora Infraestructura. 10. Antonio del Valle Perochena, President of the Mexican Business Coun- 25. Fernando Senderos Mestre, Executive President and of the Board of Di- cil and President of Grupo Kaluz and of the Board of Directors of Grupo rectors of Grupo KUO and DINE. Financiero Ve por Más (BX+). 26. Cipriano Sánchez García, President of Anahuac University in Mexico 11. Juan Pablo del Valle Perochena, President of Mexichem. City. 12. Arturo Elías Ayub, Director of Strategic Alliances and Contents of 27. Marcos Shabot, President of the Central Committee of the Jewish América Móvil, General Director of Fundación Telmex Telcel, General Community in Mexico. Director of UNO TV and General Director of Marca Claro. 28. Carlos Slim Domit, Board President of Telmex, member of Grupo Carso 13. Daniel Hajj Aboumrad, CEO of América Móvil. and President of Grupo Sanborns. 14. Jonathan Heath, Deputy Governor of Banco de México. 29. Marco Antonio Slim Domit, President of Grupo Financiero Inbursa. 15. Héctor Hernández-Pons, Chairman of the Board of Directors and CEO 30. Vicente Yáñez Solloa, Executive President of ANTAD. of Grupo Herdez. 31. Francisco Guillermo Ochoa, professional soccer player.

The publication included the most outstanding personalities in the science, culture, sports, business, entertainment, opinion lead- COMMUNITY

ers, media, civil organizations, executive, judicial, and legislative branches, politics, professional, and international fields. 11 Marcella Lembert Pimienta, PhD, (Psychology, class of 1976), VP of Environment, Social and Governance at Bank of America Mexico, Marcella received the Iconic Women Creating a Better World for All award. It is a recognition from the Women Economic Forum (WEF) Ibe- Lembert ro-America given her achievements and leadership in the Social Res- honored with ponsibility arena. Women Economic Forum is the most relevant summit in the world Iconic Women for women empowering her talents and actively participating in every Creating a Better economic sector. It inspires, connects, and transforms lives. This world forum has the participation of 150 countries. Its aim is World for All to establish initiatives for the economic progress of women and men, as well as to promote dialog, relationships, and partnerships between Marcella Lembert entrepreneurs and leaders across society. was recognized for her work and support Prior to the acquisition of the Merrill Lynch Brokerage House by for programs aimed Bank of America, Dr. Lembert founded the Bank of America Re- at equality and search Chair. She was chair holder during the 2006-2007 period. For almost 15 years, this chair has continued promoting initiatives for participation of women corporate responsibility and sustainability, entrepreneurship, finan- in Mexico. cial education and inclusion.

The actuary Francisco Miguel Aguirre Farías (Actuarial Sciences, class The actuarial work of The city council of of 1980) won the 2020 Saltillo Award in the “living” category. This is Saltillo granted the the highest recognition the city council grants to natural or legal persons, Francisco Miguel highest recognition distinguished for their work or services provided to the community, rel- to our alumnus evant to society in such city. Aguirre is recognized with from the School of In this regard, our alumnus said: “as an actuary I use the coldness of Actuarial Sciences. the 2020 Saltillo Award mathematics to ensure the warmth of social security and pensions reach-

LOGROS es the people who need it.”

12 During the 54th anniversary of the DN-III-E Plan in the city of Mexican Puebla, the Mexican Government granted the Military Merit Dec- oration in the Venera category to eight doctors for their profes- Government sionalism in caring for patients with SARS-CoV-2 (COVID-19) coronavirus in military units. Three of those doctors studied at our decorates Anahuac University in Mexico City and one more at Anahuac May- Anahuac ab. The decorated alumni were Dr. Mario Aarón González Guzmán (Medicine and Surgery, class of 2018), Dr. Ana Laura Sámano Ur- doctors for their quiza (Medicine and Surgery, class of 2019), and anesthesiologist Emilio Alberto Paredes Canche (Medicine and Surgery, class of fight against 2013 of Anahuac Mayab University), and anesthesiologist Edgardo COVID-19 Eufemio Zamudio Campos (Medicine and Surgery, class of 2007). The DN-III-E Plan was first applied on June 17th, 1966 after the floods caused by the Pánuco River. The name of this plan came from Four Anahuac alumni Annex III-E of the General National Defense Plan.

stood out for their On this occasion, the DN-III-E Plan was adapted to the challenge of professionalism in face of dealing with the coronavirus pandemic. This is the first time it has this health emergency. been modified to attend and support the National Healthcare Sys- tem with the purpose of responding by increasing hospital capacity nationwide.

Holder of the Carlos Slim Helú Chair for the Integral Development of Indigenous Peoples in Mex- ico--from our School of Social Responsibility, Dr. Arriola Sánchez was awarded with the Prize for Jeannette Women’s Creativity in Rural Life from the Women’s World Summit Foundation (WWSF) based in Arriola Geneva, Switzerland. This award is a recognition for creative and compassionate women, committed to improve quality awarded with of life in rural areas, share challenges and knowledge, protect the environment, reduce gender-based violence, save children from abuse, mobilize society, hold governments accountable, and unite rural the Prize for women around the world. Women’s The also founder and Executive President of Pro Zona Mazahua and Pro México Indí- gena Foundation stood out for her over 22 Creativity in years of contributions to indigenous peoples Rural Life in Mexico. WWSF is a non-profit organization with Jeannette Arriola stood consultative status within the United Nations Economic and Social Council out for her tireless work (ECOSOC), the United Nations Popula- for the respect of those tion Fund (UNFPA), and the United Na- most in need, an activity tions Department of Public Information (DPI). Its purpose is to help in the imple- she has carried out for mentation of the UN Sustainable Develop-

over 22 years. ment Goals (SDGs) by 2030. COMMUNITY 13 Father Alberto Simán, L.C., new territorial director of the Legionaries of Christ in Mexico and Central America The main challenge will be to continue promoting the “spiritual renewal (process) of the legionaries and the close accompaniment for each one”.

Father Alberto Simán, L.C. was appointed as the er entered the novitiate of the Legion of Christ in new territorial director of the Legionaries of Christ Monterrey, Nuevo León, and was ordained priest in in Mexico and Central America by the General December 2007 in the Basilica of Saint Mary Ma- Director of the Legionaries of Christ, Father John jor. Connor, L.C. This is a three-year period appointment, starting in July 2020, and his objective will “In these 13 years of priesthood, I have worked in be ensuring the mission compliance of the Legion- the general administration and secretariat. Later, I aries of Christ Congregation. was a member of the team of instructors of philosophy students at the International College of the Watch the video Father Alberto Simán, L.C., was born in San Sal- Legionaries of Christ in Rome. In 2015, I was ap- interview vador, El Salvador. In 1997, he learned about the pointed rector of such house of formation. Lastly, I here Regnum Christi in a mega mission. In 1998, he arrived in Mexico in November 2018, as delegate of was collaborator in Hermosillo, Sonora. He lat- the territorial director for religious life,” he shared.

Martha Tarasco, Tarasco Michel, PhD, coordinator of the Institute of Humanism in Health Sciences (IHCS, in Spanish), has retired after 30 years of service at our Anahuac University in 30 years of service of Mexico City.

personalist Bioethics In 1990, she took part in the design, structure, and outreach of the Medicina y Ética Martha Tarasco Michel, PhD, has pioneered journal (first indexed journal of Anahuac), which has been uninterruptedly published in the Bioethics field. Her projects have for 30 years. contributed to the reputation of the Institution. During 1991, she was in Rome at the Università Cattolica del Sacro Cuore, training with Elio Sgreccia and participating in every activity of the Institute of Bioethics of said university, at that time the most important center for personalism-based bioethics.

By 1992, along with the then Director of the School of Medicine, José Kuthy Porter, PhD, she promoted a series of projects that resulted in founding the Institute of Hu- manism in Health Sciences.

Since 1993, she launched and coordinated the first master’s degree in Bioethics. In 2002, she was appointed executive director when founding the School of Bioethics, from where she launched and coordinated the Doctorate in Bioethics, in addition to teaching.

From now onwards, Dr. Tarasco will take over the Training of Trainers Chair and will

LOGROS continue collaborating as researcher and professor for graduate programs.

14 UNIVERSITY LIFE The international leading sales company, Cornershop, and Anahuac Vértice Excel- lence Program launched the nationwide challenge of creating a new box for delivery bikes.

Eight teams competed for three weeks, creating innovative prototypes. The purpose is to use the winning model to renew the image and the way in which orders are delivered.

“There are no doubts that working with the Anahuac Vértice Excellence Program exceeded all our expectations. Our managers were encouraged by the commitment and dedication of the students involved in the challenge. We were surprised and very Vértice creates the inspired with the solutions submitted by the teams to solve the problem presented. We are looking forward into implementing the winning design with the involvement new box for delivery bikes of the winner,” said Giovanna Sofía Sánchez, Head of Strategy & Control at Corner- shop México.

for Cornershop México Nadia Paola Torres Valladares, from the 14th generation of Vértice and winner of This initiative reflects the connection between brand this challenge, said: “It has been a super rewarding experience, since we have learned much more than we expected. Finding solutions opens doors and your mind to any managers (who acted as teams tutors during the creation feasible possibility. I am thankful with Vértice and Cornershop for setting this prece- and application process) and Vértice students. dent for our future. It was a great opportunity and a great challenge; it was amazing”.

Students of the Sinergia Leadership Program on Public protecting democracy. He discussed the relevance of Sinergia Administration organized a conference for the entire not accepting an intolerant, polarized Mexico, since students talk University Community with Lorenzo Córdova Vianel- “this brings dilemmas for democracy and for elections, lo, PhD, president of the National Electoral Institute and this situation may result in a precarious culture in with Lorenzo (INE). the face of elections.” Córdova During this talk, Dr. Córdova pointed out that democ- At the end of the conversation, he recognized that The Sinergia program organized racy in Mexico means building synergy among society, Mexico is a nation with many problems, but with great including those who think differently, in the interest of hopes, for which it is worth fighting. this event with the President of achieving general well-being. INE to discuss the challenges in This talk is part of the “Live with…” interviews orga- democracy. Likewise, he made emphasis that INE needs all of us, nized by the University with the collaboration of differ-

LOGROS since each one of us must be involved in building and ent areas and schools.

16 Despite the COVID-19 pandemic, social commitment of Anahuac University in Mexico City has not stopped. ASUA carried out the ASUA Reforestation campaign for the fifth consecutive year. This time, over 1,500 trees ASUA were planted in San Juan Yautepec, Huixquilucan, State of Mexico. Reforestation This ASUA Reforestation campaign had the participation of 41 students from different degrees, together with students from the Impulsa Leadership Program on Social does not stop Commitment. They were provided with personal protec- tive equipment (masks), and the use of face masks and san- Despite the pandemic, student itizer was compulsory, in addition to following all safety and health measures.

volunteers planted more than 1,500 The activity, held on a weekend in October, had the collaboration of the mayor of Huixquilucan, Mr. Enrique trees in the locality of Huixquilucan, Vargas, and his team members, in terms of the logistics of State of Mexico. the event. ASUA Reforestation campaign, which is part of the social commitment programs of Anahuac University Social Action (ASUA), aims at making a contribution to environment protection by planting trees, essential for the generation of oxygen on the planet and against soil erosion.

Watch the video here UNIVERSITY LIFE

17 “Failure is the best teacher”: NURIA DIOSDADO

She encourages students who dream of becoming athletes to be absolutely convinced of their decision, as “being a high- performance athlete is not easy, it is a different, unique and special life.”

Nuria Diosdado (Business Administration, class of 2013) has 15 years of Artistic Swimming experience in the National Team. She shares with the University Community her university years.

The Elite Program gave her the possibility to get prepared for his professional life as well as in her sports life. She is even part of the advisory council: The Director of Elite Program, “Gustavo Alpuche Aguirre told me about the program and the only requirement was for me to be an outstanding athlete. That is why I chose to study at Anahuac University in Mexico City”.

The also student of the Master in Comprehensive Marketing com- mented that Anahuac was the first institution that supported her, even before any sports organization: “We will be here for you, for whatever you might need,” she recalled.

Regarding leadership, Nuria Diosdado considers that there must be coherence in every aspect of the person: “be a person of integrity, a leader inside and outside sport, and a leader inside and outside home.” She added that “failure is the best teacher. I don’t see it as a bad thing, but as an opportunity to move forward”. Watch the video here LOGROS

18 Anahuac Lions won the 2020 National Sports Our Anahuac Lions, Stefania Aradillas Alanis (graduate of the Master’s in Human Capital) and Yahel Castillo Huerta (student of the Bachelor of Communication Award Sciences) obtained the 2020 National Sports Award, granted by the Government of Mexico, through the National Commission of Physical Culture and Sports (Con- ade), to the most outstanding professional and non-professional athletes in Mexico. They received the Stefania Aradillas received it as part of the Mexican Women’s Softball Team and highest distinction Yahel Castillo, along with Juan Celaya Hernández, as a pair in synchronized diving, that the Government both in the non-professional sport modality. of Mexico grants During the ceremony held at Campo Marte in Mexico City, Ana Gabriela Guevara, Conade’s general director, recognized the athletes for their dedication, and for how they have dealt with the atypical moment that national sports are to professional or facing due to the COVID-19 pandemic. amateur athletes, “Similar to social struggles, sport also demonstrates the universal language of competition. Regardless of what hap- for their outstanding pens, we must insist that we will be moving forward, despite COVID-19,” said Ana Guevara. work. Diego López Díaz was also present at the ceremony. He is a student of Sports Management and Administration and a Paralympic swimmer, who won this same award in 2019. About his activities in the near future, he said the goal is to have a good performance in the Tokyo 2020 Olympic and Paralympic Games. He is optimistic despite the adversities that the pandemic has generated. He also highlighted the support that Conade provided.

Stefania Aradillas, Yahel Castillo, and Diego López are part of the University’s Elite Sports Excellence Program, which is about to celebrate its 20th anniversary supporting high-performance athletes through scholarships.

The President Andrés Manuel López Obrador, the Ministers of Education and National Defense, and the Major of

Mexico City attended the National Sports Award ceremony. UNIVERSITY LIFE

19 “Put out into deep water” - Luke “Rema mar adentro” “Rema mar adentro”- Lucas 5:1-11 - Lucas 5:1-115:1-11

Los tiempos que vivimos en el mundo Losmuchas tiempos veces que llenan vivimos de incertidumbre en el mundo muchasnuestrosThe times corazones, veces we are llenan living por deello ﬁll incertidumbrete our invitamos hearts with a nuestroscaminarnoise. That decorazones, la is mano why, por de we Diosello encourage te y acercarteinvitamos you al a to caminarárearemain de de close Pastoral la mano to God de Universitaria Dios and y approach acercarte de latheal áreaAnáhuac.University de Pastoral Pastoral Services Universitaria here at Anahuac. de la Anáhuac.

¡Siempre es tiempo de It is always¡Siempre es to esperanzatime y alegría oftiempo hope para and de crecer joy grow and be a BETTER PERSON! esperanzay ser MEJOR y alegría PERSONA! para crecer y ser MEJOR PERSONA! • • MisasMasses •• CursosCourses • Misas • Cursos • • ConfesionesConfessions •• TalleresWorkshops • Confesiones • Talleres • • Hora Eucharistic eucarística hour •• FormaciónInstruction • • ApostoladosHoraApostolates eucarística • Formación • Apostolados

SíguenosFollow us en on nuestras social media: redes sociales: Síguenos en nuestras redes sociales: RemaRema Anáhuac Anáhuac @pastoralanahuacnorte@pastoralanahuacnorte RemaRema Anáhuac Anáhuac Sur Sur @rema_uas@pastoralanahuacnorte@rema_uas Rema Anáhuac Sur @rema_uas

Information:Informes: PastoralUniversity Lic.Ernesto Ernesto Río RíoSerrano,Informes: Serrano BA Pastoral Lic. Ernesto Río Serrano Pastoral Services [email protected]@anahuac.mx Universitaria [email protected]/mexicoanahuac.mx/mexico Universitaria anahuac.mx/mexico “Rema mar adentro” - Lucas 5:1-11

Los tiempos que vivimos en el mundo muchas veces llenan de incertidumbre nuestros corazones, por ello te invitamos a caminar de la mano de Dios y acercarte al área de Pastoral Universitaria de la Anáhuac.

¡Siempre es tiempo de esperanza y alegría para crecer y ser MEJOR PERSONA!

• Misas • Cursos • Confesiones • Talleres • Hora eucarística • Formación • Apostolados

Síguenos en nuestras redes sociales:

Rema Anáhuac @pastoralanahuacnorte Rema Anáhuac Sur @rema_uas ACTIVITIES Informes: Pastoral Lic. Ernesto Río Serrano [email protected] Universitaria anahuac.mx/mexico Magdala: Archaeological Project: 10 years of bringing Israel and Mexico together

One of the most The Magdala Archaeological Project celebrated 10 years of strengthening relations between Mexico and Israel through archeology, research, aca- ambitious academic demia, and culture. The archeology team of the Research Center for Ancient Cultures (CEI- projects of our CA, in Spanish) of the School of Humanities, Philosophy and Literature, of Anahuac University in Mexico City, has devoted itself to unearthing the past of the ancient town of Magdala, in order to understand how daily life University involves was two thousand years ago in this town of Galilee, north of Israel. researchers from The relevance of Magdala lies in being a settlement from the 1st century AD. in Israel and in its cultural evidence. Because of this, it provides information different national about ancient Judaism and the origins of Christianity. BACKGROUND and international Father Juan Solana, L.C. started with the project, and the construction of a pilgrimage center on Magdala lands. Nevertheless, with the excavations, a village from the 1st century AD was found, causing the project to be modi- institutions and fied and delayed. disciplines. In 2009, the Israel Antiquities Authority discovered the 1st century synagogue and the famous Magdala Stone (there is a replica of this stone on the south campus of our University).

After this finding, the archaeologist Marcela Zapata Meza undertook the task of presenting the full project to the Israel Antiquities Authority. In 2010, the authority granted the official license to Anahuac University in Mexico City to start the first excavation season. LOGROS

22 RELEVANCE The archaeological works in Magdala are considerable, and involve an interdisciplinary methodology and international work. It is especially important due to its unique ritual space in all of Galilee: a synagogue with Herodian-style decorations and ritual baths (miqva’ot) with spring water, the only ones from the 1st century AD. found on the shores of the Sea of Galilee.

Some materials were found on the ground, such as limestone vases and locally-produced ceramics, letting us learn about the religious habits of the ancient population.

Besides, according to the Gospels, Jesus preached in all the towns sur- rounding the Sea of Galilee. There is no evidence that Jesus was in Mag- dala. However, with such a clear dating and being located in Galilee, it fulfills the evangelical descriptions. This settlement is also known as the place where Mary Magdalene lived.

EXCAVATIONS The excavation project began in 2010, once the area was delimited through the geophysical survey carried out by researchers from the UNAM Institute of Anthropological Research, along with Anahuac University in Mexico City.

It took nearly two years of continuous excavations in Magdala to dis- cover the ritual area, the market, and the storage and housing structure.

In July 2012, after important discoveries, such as the port area of the ancient city of Magdala and the market near the synagogue, the exten- sive excavation was completed, to later analyze and catalog the discovered materials.

The Magdala Archaeological Park and the Duc in Altum Church were opened later in 2014. In 2015, an academic archaeological volunteer program was launched. It had the participation of national universi- Watch the video ties such as the National School of Anthropology and History; the here ACTIVITIES

23 National School of Conservation, Restoration and Museography Manuel del Castillo Negrete; and the Popular Autonomous University of the State of Puebla. There were also international institutions, such as the universities of Vitoria, Va- lencia, Oslo, Lund and Harvard and the Sacred Heart Seminary.

INTERNATIONAL APPROACH A few years later, the Seminar from the Temple of Jerusalem to Magdala was held, with the purpose of disseminating the academic work of Anahuac University in Mexico City in the archaeological site of Magdala. The anthropologist, historian and sociologist, Adolfo Roitman was part of such seminar. LOGROS

24 The project has been presented at various international conferences:

• The Geological Society of America (2013). • International Congress for Ancient and Medieval Studies, at the University of Assis in Brazil (2015). • Azusa Pacific University (2016). • First International Congress of the Chilean Society of Religious Sciences (2017). • The Archeology Society of Oriental Research, in Boston (2017). • The Omaha University Congress, in Nebraska (2017). • The Archeology Society of Oriental Research, in Denver (2018). • The First International Congress of Middle Eastern and Egyptian Studies (2018). • The Archeology Society of Oriental Research, in San Diego (2019).

Currently, archaeological activities continue every year during summer. At the same time material analysis--on site and in lab--, development of archaeological research and conservation and restoration activities are carried out.

So far, the project has had the participation of nearly one thousand volunteers from different nationalities, who have collaborated in the discovery of the ancient city of Magdala. ACTIVITIES

25 Agreement with the Ministry of Energy

By signing an agreement, Anahuac University in Mexico City, through Carlos Camacho Gaos, MS, faculty at the School of Global Studies, and Eduardo Núñez Rodríguez, MS, coordinator of the Anahuac Center for Energy and Sus- the School of Global Studies tainability; signed a collaboration agreement with Jenrry Vera Burgos, head of the Administration and will develop actions in areas Finance Unit of the Ministry of Energy (Sener). The purpose is to strengthen relations between our Institution and such agency. of interest and mutual benefit. This agreement will boost the publication of research, dissemination, extension and graduate activities in order to raise the academic and cultural quality of participants. In addition, our students can carry out their social service and professional practices in that Ministry.

Likewise, it will set the bases of coordination and collaboration mechanisms to get the most of its human, material and financial resources in the development of actions in fields of interest and mutual benefit.

Strengthening our business relationship with Canacintra

With this agreement, our University will promote competitiveness and productivity of companies through academic collaboration.

Anahuac University in Mexico City, through the Office for Strategic Alli- The agreement includes: ances, and the National Chamber of the Manufacturing Industry (Canacin- tra) signed a collaboration agreement to promote closer rapprochement • Participation of Canacintra experts in conferences with the business sector, especially the industry, and provide solutions fo- and academic activities of our University. cused on innovation, training, problem solving and talent attraction. • Professional practice and social service program. • Discounts on graduate studies and continuing In this way, the promotion of competitiveness and productivity of compa- education for Canacintra employees. nies--through academic collaboration and the offer of graduate and con- • Participation of Canacintra in different activities of the tinuing education programs--will, in turn, promote ongoing updating. Employability Coordination. • Development of joint projects. LOGROS

26 ACTIVITIES

27 Anahuac University in Mexico City and the Rafael Fernández de Castro, PhD, director of the Pablo Landsmanas Foundation came together to Center for U.S.-Mexico Studies (USMEX) at launch the Elías Landsmanas Dymensztejn-Ana- the University of California, in San Diego. huac Research Chair on Unaccompanied Mi- grant Children. This event was led by Sonia Barnetche Frías, New Elías Landsmanas PhD, Academic Vice President of our University, Dymensztejn-Anahuac Research The objective is to delve into studies and actions and Miguel Ángel Santinelli Ramos, PhD, direc- Chair on Unaccompanied Migrant to improve attention and living conditions of un- tor of the School of Social Responsibility. Mr. accompanied migrant minors in our country, of- Elías Landsmanas Dymensztejn, President of the Children fering them options for a better short-term future. Board of Corporativo Kosmos; Mr. Jack Lands- It was launched to strengthen the work of manas Stern, CEO of said company; and Ms. Don Elías among the vulnerable population, As first academic activity, they held the we- Patricia Flores Elizondo, President of the Pablo along with other initiatives in food, health, binar “Migration to the United States after Landsmanas Foundation, among others, were education, sustainable development, and COVID-19”. It included the participation of special guests in this event. humanitarian assistance.

We bring children closer to Bioethics, through Bioétix

The “Bioethics for All” Interdisciplinary Research Chair, of the School of Bioethics, launched the world’s first bioethics application for children: Bioétix, a fun game available for free on both iOS and Android.

This application--developed by bioethics, pedagogy, and marketing experts--promotes values and the care of life and the environment, in a didactic way.

Children have fun and learn at the same time with this game. LOGROS

28 The US ambassador to Mexico Christopher spoke about his mediation work Landau between the two nations.

The online talk “Mexico-United States: a vital relationship” was held with the US gives Ambassador to Mexico, Christopher Landau, as well as our President, Cipriano Sánchez García, L.C., PhD; Carlos García Fernández, PhD, director of the School of Global Studies; and Jorge Fabre Mendoza, MS, academic vice president of our keynote University. It was moderated by Jessica de Alba Ulloa, PhD, writer and researcher of Anahuac, and attended by the University Community.

Christopher Landau pointed out that vital is an appropriate word to describe the re- speech at lationship between Mexico and the United States, which “is essential and has a direct impact on us at domestic level. It is not only an international relation, but a relation Anahuac that directly impacts on the security and well-being of both peoples”.

He also explained that the relation with Mexico is not only international, as it is related to domestic politics: “As neighbors, we cannot ignore each other. Our history, and our relations have been difficult and I acknowledge there have been painful historical moments for both countries. We have realized [that] both Mexico and the United States can get the most of a positive and respectful relationship in order to find a win-win solution”.

On the other hand, Cipriano Sánchez García, L.C., PhD, added: “I have always thought that the path of humanity lies between history and decisions. It is now clear that the task of universities is to identify and distinguish lights from shadows, in Watch order to better enlighten the path”. He also clarified that “for Anahuac University the video in Mexico City the path of politics is very important, but the path of education that conference here makes men and women responsible citizens in their personal, community, and global environment is far more important.” ACTIVITIES

29 Architect Agustín Hernández Navarro, the last representative of the great Mexican ar- “Architecture chitects of the 20th century, received an honorary degree from Anahuac University in Mexico City due to his personal, professional, and academic merits. for me The architect’s works bear his mark with pre-Columbian elements, demonstrating a commitment to our country and its history. He brilliantly mixes it with a timeless architecture where symbolism plays an essential role.

requires Mr. Bernardo Gómez-Pimienta, PhD in architecture and director of the School of Ar- chitecture, in his capacity as godfather, recognized Agustín Hernández as one of the great architects of modern Mexico and thanked him for sharing his privileged knowl- complete edge as professor at our School of Architecture.

“Since completing your major and graduating with honors in 1954, your path was al- dedication”: ready mapped out. 1954 was a special year, not only because classes started in that brand- new University City. It also witnessed the professional beginnings of one of the most important Mexican architects in the 20th century. Your hard work made the awards Architect came one after another “, Dr. Gomez-Pimienta added.

For his part, Mr. Agustin Hernandez Navarro expressed his gratefulness and delightful- Agustín ness in receiving this honor, which he described as “the pinnacle of all the awards I have received.” Hernández He recognized that many minds and hands have contributed to his work as architect. “I also want to thank those master builders, those construction workers who have sacrificed and risked their lives, sometimes even at gigantic heights. My work has been a permanent received search for the new, the unknown, and to never fall into a style. Architecture for me requires complete dedication”, shared architect Hernández, who was accompanied by his Anahuac’s children and family. The President of Anahuac University in Mexico City, Cipriano Sánchez García, L.C., PhD, highlighted in his speech that only when our University is convinced of the contribution of their work, it confers an honorary degree. “You tell us about this search in honorary degree the cultural references you have inherited, when looking at the pre-Columbian heart in your projects. You invite us to embrace the being that gave meaning to the Mesoamerican His work is Mexican peoples. You teach us that a tree cannot just be old roots, but also a new flower in spring.” He added that “your contribution to Mexican architecture is immensely valuable, as reflected in the countless distinctions you have received throughout your long life and that and universal at the we have already mentioned. With your buildings, you have achieved milestones of great aesthetic quality in Mexican architecture. Let us not forget the quality and human well-be- same time. ing of those who would inhabit them […] At Anahuac, you have made young people to raise their eyes towards beauty, their hearts towards magnificence, generations of architects who have had the privilege of learning with architect Agustín Hernández Navarro”.

Watch By the end of the ceremony, he added: “The University not only educates great people, the video it also becomes great with the people in it sharing their own search for being, and do so of the with the excellence of their great professional practice, reflecting the vocation of sharing ceremony here their experience and knowledge to nurture the spirit of our youth. It only remains for me to thank you for being part of our university community with your science, your close-

LOGROS ness, your commitment, and now with a honorary degree from this University.”

30 Today’s architecture has something from yesterday, but also much of tomorrow. agustín hernández navarro

Mr. Agustín Hernández Navarro is emeritus professor of the National Academy of Architecture of the Society of Mexican Architects. He received the 2004 National Award in Sciences and Arts, and the 1999 National Award for Architecture. He has also received the First Prize for the Mexico Pavilion in Osaka, Japan, the Gold Medal at the Second Biennial of Mexican Architecture, the First Prize for Professional Practi- ce from the Federation of the College of Architects of Mexico, the First Urban Land Institute Prize in Washington DC, the 2012 Anahuac Medal in Architecture, among others. ACTIVITIES

31 Watch What is the video the role of designers here in the “new normal”? Design professionals shared their personal experiences within the discipline and reflected on connectivity.

The 17th International Congress “De- design areas, in addition to 20 Design sign for Humanity/Connectivity” of Talks with 25 participants submitting the School of Design was held online. various projects. It was an opportunity to discuss the role of designers in the new normal, The event was attended by personal- life in online mode, the relevance of ities such as Richard van der Laken, multidisciplinary design, and their re- director of What Design Can Do; sponsibility on the impact to the envi- Carmela Spinelli, international fash- ronment. ion and design professional with over 20 years of experience in fashion edu- Twenty discussion tables were held cation and industry; Till Botterweck, with the participation of 59 national set designer, video artist, and architect; and international panelists. It was an and Martin Hablesreiter and Sonja opportunity for dialog between aca- Stummerer (Honey & Bunny), per- demics and students from different formers and food designers.

Bank of America and its Research Chair in Social Responsibility made a working agreement with the Patronato Pro Zona Mazahua, and the Research Chair Carlos Slim Helú for Comprehensive De- velopment of Indigenous Peoples of Mexico, of the School of Social Responsibility, to support Tzeltal indigenous women from the localities of San Juan Cancuc and Tenejapa, in the Mexican state of Chiapas.

In this project, artisan women will make face masks, embroidered with traditional designs through backstrap loom. The products will be exported to various European countries.

In the first stage, it is expected to include 100 indigenous women from six communities of the said localities, who will be directly ben- efited. Afterwards, 250 Tzeltal indigenous women will be included A project was developed Promoting through the Research Chair in in the second stage. They will be distributed in 15 working groups Social Responsibility and the throughout the state of Chiapas. projects that Carlos Slim Helú Research Chair for Comprehensive The agreement was made remotely, with the presence of Dr. Marcel- support Tzeltal Development of Indigenous la Lembert, VP of the Environment, Social and Governance (ESG) Peoples. It will promote local area of Bank of America; Dr. Jeannette Arriola Sánchez, holder of indigenous economic development, the Carlos Slim Helú Chair; and Dr. Gabriela González Hernán- women’s empowerment, and dez, holder of the Bank of America-Anahuac Chair. women new business schemes. LOGROS

32 Researchers from our Carlos Peralta Chair in Public Health are Assessing the impact working on estimating the impact of COVID-19 in of the pandemic and its possible evolution with and without Greater Mexico City, mitigation interventions. Harvard together with Anahuac University in Mexico City, through its Carlos Per- alta Research Chair in Public Health of the School of Health University Sciences, and Harvard University are working on assessing the impact of the COVID-19 pandemic on Greater Mexico City.

For this, the COVID-19 Hospital Impact Model for Epidem- The Carlos Peralta Research ics (CHIME), developed by the University of Pennsylvania, Chair in Public Health of the was chosen. This model allowed researchers to estimate the School of Health Sciences virus reproduction number and effectiveness, which in turn has more than 10 years of helps to calculate the potential saturation of public and pri- work and over 60 applied vate health care services due to hospitalizations and the need research projects. The aim for respirators. Model projections also estimate the number of is to reduce deaths and “Susceptible, Infected and Recovered” people to know the im- (intentional and unintentional) pact of the pandemic on the population in a given time. injuries from a preventive and interdisciplinary approach, Among the most relevant results, researchers warned about the based on science. major impact on human lives that the pandemic would have caused during the first months without social distancing.

The study also showed that taking appropriate mitigation measures can significantly reduce the number of infections, hospitalizations, and deaths, as well as the number of patients requiring assisted mechanical ventilation.

This is a valuable research of national interest to enhance public policy decisions, and is strong evidence of the need for greater and better medical infrastructure and services available to the population. It was published in the open access scientific journal Plos One, renowned since 2010 as one of the most important in the medicine field.

From our University, the project is headed by Dr. Arturo Cer- vantes Trejo (Medicine, class of 1996) and Dr. Isaac Castañe- da, both researchers from the Carlos Peralta Research Chair in Public Health. From Harvard University, researchers Zachary Fowler, Ellie Moeller, Lina Roa, John G. Meara and Tarsicio Uribe-Leitz are collaborating in this project. ACTIVITIES

33 The opening ceremony of the 2020-2021 Academic Course was held on Tuesday, September 8, along with the presentation of the new members of the President’s Committee of Anahuac “Education University in Mexico City. is key to saving The event was led by Cipriano Sánchez García, L.C., PhD, President of our Institution, and Dr. Ricardo Sodi Cuellar, president of the High Court of Justice of the State of Mexico (TSJEM, in Spanish) and of the Judiciary Council of the State of Mexico. He delivered the our nation”: inauguration speech. Ricardo Sodi, The inauguration speech of an academic year recalls the centuries-old tradition of medieval universities to contemplate the academia and analyze current problems. “The integral formation of medieval universities was meant to develop students’ intelligence to reach the PhD. truth; awareness to know goodness; and taste to know beauty,” said magistrate Ricardo Sodi at the beginning.

The president of the High He shared with the attendees: “in these times of turmoil, what matters the most is not where Court of Justice of the to go, but where to come from as person, as society, as government, as nation and as species. It is quite a victory to get out of our comfort zone; we know we want to get out of violence and State of Mexico delivered insecurity, corruption, social inequality, and the destruction of the environment, to name the Inaugural Chair of the just a few topics”.

Opening Ceremony for On the other hand, Cipriano Sánchez García, L.C., PhD, acknowledged we began the the 2020-2021 Academic course in a way we never imagined, since “we are now in times that require overcoming the future challenges that come in an unpredictable world”. Year. Watch During the opening ceremony of the 2020-2021 academic year, Father Eduardo Robles-Gil the video Orvañanos, L.C., Vice President for Finance and Administration, Father César Hernández of the ceremony Rendón, L.C., and Professor Fernando Rincón Gallardo Elguero, MS, both Vice Presidents here of Integral Formation were introduced as new members of the President’s Committee of our

LOGROS University.

34 AWARDS The School of Economics and Business, among the best worldwide

The School of Economics and Business of Anahuac University in Being accredited Mexico City was accredited by the Association to Advance Colle- giate Schools of Business (AACSB) after complying with the best by AACSB practices at international level and being one of the best business schools worldwide. –a strategic objective In the world, less than 5% of business schools are AACSB accredited. In Mexico, only four institutions hold this distinction: of the School EGADE Business School, the Pan-American Business School Uni- versity (IPADE), the Autonomous Technological Institute of Mex- since 2014– the ico (ITAM) and the University of Monterrey.

education quality of Professor Alfredo Nava Govela, dean of the School of Economics and Business, said in this regard: “Being accredited and being part international level of the world community of AACSB business schools is a turning point for everyone involved in the process: students, alumni, busi- it offers has been ness community, faculty, administrative staff and academic author- ities. It confirms our continuous commitment to education quality demonstrated. and business and institutional leadership to face immediate and future challenges in Mexico”.

For the School of Economics, this accreditation means a new level of commitment and continuous improvement. Likewise, this accreditation benefits our students with a distinction of education quality of international level before employers and graduate schools. LOGROS

36 The AACSB was created in 1916 by 17 business schools in the United States. It is aimed to create the next generation of business leaders. AWARDS

37 Anahuac Fab Lab is ratified as Fab Academy Node

Fab Lab Mexico City of the School of Architecture was worldwide, distributed in Asia, Africa, the Americas, and Starting in acknowledged for the third time by the Fab Academy Co- Europe. January 2021, our ordination as Fab Academy Node. During COVID-19 health emergency, our Fab Lab has digital fabrication This recognition means it will be hosting the Fab Academy helped manufacturing medical PPE for health care pro- 2021 online course on Digital Fabrication Applications fessionals, such as face masks and mask fasteners, with 3D center will and Implications as of January 2021. It will be delivered printing machines. It was possible thanks to the support of by the Massachusetts Institute of Technology (MIT) Cen- Anahuac’s administrative and teaching staff. teach the course ter for Bits and Atoms (CBA) and conducted by Professor delivered from Neil Gershenfeld during the first semester. Anahuac’s Fab Lab aims at using digital fabrication technologies to encourage the development of marginalized the Massachusetts Fab Academy offers a remote learning model where communities so that they can get involved in the co-cre- nodes connect globally to broadcast classes from the ation of their own technological tools for the solution of Institute of MIT CBA. The School of Architecture Fab Lab is one of local problems, thus becoming social innovators and pro- Technolog y. Mexico’s three certified nodes and is part of the 60 nodes moting suitable entrepreneurship opportunities. LOGROS

38 Creation of the Anahuac University in Mexico City, through “Currently, training, retraining, or refreshing, the Anahuac Institute for Business Develop- as well as the acquisition of new job skills and ment (IDEA, in Spanish) of the School of Eco- knowledge are key factors for better facing fu- Management nomics and Business, and the National Council ture work challenges in the age of digital trans- for Standardization and Certification of Work formation and contingencies such as the one we Committee for Competencies (CONOCER, in Spanish) un- are facing now.” dersigned the Integration Act of the Manage- ment Committee for Leadership, Innovation, Alfredo Nava Govela, MS, Director of the Leadership, and Entrepreneurship Competencies. School of Economics and Business, will now serve as the Committee President: “Mexico re- Innovation, and Its responsibility will be to validate all compe- quires qualified human capital to deal with 21st tition standards in terms of leadership, innova- century challenges. This involves adopting new Entrepreneurship tion, and entrepreneurship. People interested in competencies required by companies, not only obtaining the relevant certification must meet in terms of leadership, innovation, and entrepre- CONOCER’s requirements. neurship, but also integrity and values, in order Competencies to transform the social reality and contribute to During the remote ceremony, Rodrigo Rojas overall well-being by publicly recognizing citi- Creating this committee is to Navarrete, MS, CONOCER general director, zens’ skills and knowledge.” continue supporting the National acknowledged the integration of this committee. Laura Iturbide Galindo, PhD, IDEA Director, Educational Model based on the “Most of our work focuses on generating syner- mentioned: “In these trying and frenzied times- management of competencies gies with different educational institutions to -more than ever--, we must focus on generat- in the ongoing process of bring this certification model closer to Mexican ing competencies to develop innovative, agile, organization improvement. students so that they have the chance to enjoy adaptable, and resilient business models with the benefits and get job competency certifica- inclusive and inspiring leaders.” tions aimed at strengthening their professional profile,” he added.

Sonia Barnetche Frías, PhD, Academic Vice President of Anahuac University in Mexico City, thanked CONOCER their confidence on creating this committee in important areas for national progress, which will in turn help consolidate a world-class competencies system in Mexico. AWARDS

39 ABET, founded in 1932, is an international accreditation body formed by 35 professional and technical member societies collaborating to develop assessment criteria for programs on Applied Sciences, Computer Sciences, School Engineering, and Five Programs of the Technology. Currently, of Engineering get the ABET 4,307 academic programs from over Accreditation 800 higher education The Biomedical Engineering program of institutions at 41 Anahuac University is the first to get the ABET countries have been accreditation nationwide. accredited.

The Industrial Engineering and Engineering Management, Mechatronics Engineering, Chemical Engineering, Civil Engineering and Biomedical Engineering Programs at the north campus School of Engineering have been accredited by the Accreditation Board for Engineering and Technology (ABET), through the Engineering Accreditation Commission (EAC), the most important engineering program accreditation agency worldwide.

The Biomedical Engineering program of our University is the first to get the ABET accreditation nationwide. Currently there are 21 accredited institutions and 81 accredited programs in our country.

Students from ABET-accredited programs have access to greater and better work opportunities, graduate programs, and global mobility. In addition, they are can lead the way into innovation and emerging technologies, and anticipate the society needs of welfare and safety. LOGROS

40 Anahuac University in Mexico City is granted the 2020 Incluye Award This recognition reflects all work done in pursuit of equality.

Anahuac University in Mexico City received the 2020 Incluye Award for Edu- cational Inclusion of People with Disabilities from the business association Mo- Movimiento Congruencia is a non-profit business association , due to the constant development of inclusive policies and vimiento Congruencia established in 2004. Along with education institutions and practices in the community: social organizations, its purpose is to provide a solution to the socio-labor problems faced by people with disabilities. • Accessibility in its media. • Teacher training. In Mexico, they are the national representatives of the ILO • Attentions to students with disabilities. Global Business and Disability Network. • Community awareness about disabilities and inclusion.

The Incluye Award acknowledges and disseminates the practices of any company, association or educational institution that Since 2017, the University established an Accessibility Committee for People has taken any action, program or process to generate a cultu- with Disabilities. Its purpose is to develop and coordinate policies, practices, and ral change and facilitate the inclusion of people with disabilities a culture that ensures full inclusion of people with disabilities in the University in a scheme of equal opportunities within three categories: community, in its various lines of action:

• Employment inclusion of people with disabilities: Ack- • Inclusion of students with disabilities (enrollment, permanence, nowledgment of companies that have a culture and participation, and graduation). commitment to labor inclusion of people with disabi- • Inclusion of employees with disabilities. lities, reflected in environments, processes, policies, • Information and communication accessibility. and good practices related to inclusion in the work en- • Infrastructure accessibility. • Awareness about the inclusion of people with disabilities. vironment. • Training for the inclusion of people with disabilities.

: Acknowledg- • Social Inclusion of People with Disabilities In addition, according to our mission and values, the University promotes actions ment of civil society organizations that offer services and proposals of the Coordination for the Inclusion of People with Disabilities, and solutions to promote and enable full participation taking into account that the transformation and development of society is re- of people with disabilities in social activities. sponsibility of everyone, especially of higher education institutions.

• Educational Inclusion of People with Disabilities: Ack- nowledgment of educational institutions that offered Watch an inclusive teaching-learning system for people with the video disabilities, with environments, tools, and processes about disability

that ensure learning for all. here AWARDS 41 “Our plans have changed, but today we end this term with the satisfaction that we have Farewell not changed our project, which is the integral formation of each and every one of you, so that you become social leaders who usually walk more in the mist than among certain- ties; in a society that lives more in anger than in commitments of reconciliation; a society to Class 2020 that praises individualism more than solidarity,” he concluded.

so they look During the farewell speech, Cynthia Patricia Balderas Sánchez, Psychology, south campus student, and Diego Fernández Gómez, student of Public Administration and Gov- beyond ernment at the north campus, spoke on behalf of the University Class 2020. Cynthia Balderas expressed that graduating was an achievement that seemed impossible, their limits and thanked the privilege of being able to “graduate from one of Mexico’s most presti- gious universities, which is a responsibility on its own.” Diego Fernández shared that “Anahuac University in Mexico City gave us the values that make us look beyond our 870 students completed limits. It has taught us we must keep on walking with all the people that gave us part of their university studies, their time to build the future.”

in a context of great The ceremony guest of honor was Professor Ignacio González Quirasco (Communica- challenges and lessons. tion, Class of 1988), Director of Sustainability and Social Responsibility of Grupo Che- draui. He called for adapting to this new lifestyle and for finding the way as we are learning different things from this pandemic, and we should put it into practice. He also mentioned it will be essential to know ourselves.

The graduation for class 2020 was on December 15th, with 870 stu- The Farewell Speech for Class of 2020 was headed by Sonia Barnetche Frías, PhD, Aca- dents. Despite the adversities, they completed their university studies demic Vice President, Professor Jorge Miguel Fabre Mendoza, Academic Vice President, with effort, perseverance, and resilience. Professor Fernando Rincón Gallardo Elguero, Vice President of Integral Formation, Professor Alfredo Nava Govela, Director of the School of Economics and Business and Cipriano Sánchez García, L.C., PhD, University President, said during member of the President’s Committee; Luz del Carmen Dávalos Murillo, PhD, member his farewell speech in the virtual ceremony to Class 2020: “This class of the President’s Committee, Professor Pamela Anahuati Córdoba, Director of Aca- has lived in a world full of painful and frustrating situations. Neverthe- demic Relations at north campus, and Actuary Luis Jacinto Salcido, Director of Aca- less, you have also shown that, at Anahuac University, we can overcome demic Relations at south campus. difficulties to see what is worth in our lives, and what we have bring to them. We now have to be grateful for the past. At the same time, we have Prior to the ceremony, a Mass was held for Class 2020 by Father Eduardo Robles-Gil to commit ourselves to a hopeful future for everyone.” Orvañanos, L.C. LOGROS

42 Keep the Spirit for Research: New Anahuac Doctoral Graduates

The President’s call was to put the human person at the center of all knowledge, as excellence, science, and leadership must address them.

Anahuac University in Mexico City has 16 new doctoral graduates in Bioethics, Education, Health, Law, Economics, Humanities, Engineering, and Social Re- sponsibility. It was a remote and in-person ceremony at the north campus Audito- rium of the President’s Building on December 9th.

“Doctoral programs are essential at Anahuac University in Mexico City, because they are the pinnacle where students put science at the service of others, at the service of people who become better for what they know, share, and wish”, Cipriano Sánchez García, L.C., PhD, said.

As guest of honor, Patricia Ganem Alarcón, PhD, (Doctorate in Educational Metrics, Diagnosis, and Evaluation, Class of 1998), Education Specialist and founder of Suma por la Educación, said “doctoral graduates write so others dream and must always keep their spirit for research live.”

On the other hand, Lorena Malpica Hernández, PhD, recent graduate, spoke on behalf of her class: “Being doctoral graduates opens doors to new journeys, which forces us to be better persons day after day. This degree does not make us holders of the truth. On the contrary, we must be humble to use our knowledge to promote common well-being.” AWARDS

43 With ANAHUAC AWARD FOR EXCELLENCE, we emphasize our students’ commitment The effort of our students during this term accounts for 5% of the University academic excellence population. Watch the video here

Anahuac University in Mexico City acknowledged the students at the Aca- “I truly congratulate you and remind you that this is not the end but the demic Excellence Award virtual ceremony for the August-December term. beginning. The path after leaving University is even more difficult, com- During this period, 966 students from both campuses stood out: 756 with plicated, and competitive, but not impossible. You are all now called to suc- remarkable grades and 210 with outstanding outcomes. cess. Your grades entail major commitments for they mean you are willing to fight for the best places in life: at school for now, but later at work, in a Cipriano Sánchez García, L.C., PhD, President of our University, said: “Ex- project or business, or at whatever you are going to work for,” he said. cellence seeks for the highest values of every human being: self-awareness and the relationship with transcendence. Excellence cannot be achieved “We are lucky to have access to education and hopefully the thrust for without this inner and transcendent relationship, for it benefits the com- which we have excelled this year remains in us not only for a grade, but for munity of people we are committed to help. Excellence takes into account all the effort, work, and discipline behind. Regardless of our definition of a broader community: The Creation, our world, our environment, the eco- success, we must always remember the people who motivated us,” Claudia logical environment we should not ignore.” Garcia added. Santiago Contró expressed everyone should get prepared in the best possible way, firstly at personal level, and then academically to help Recalling the Noah’s Ark narrative, the President said to the winners: others. “Bear in mind that, during times of crisis, only those who turn their university experience into an opportunity to make decisions to build a boat will go ahead. A boat not to save ourselves but to save our conscience, our community, and our world.” The Academic Excellence Award involves two categories: Remarkable, when the student The students Claudia García Santiago (south campus) and Santiago Con- gets 9+ for the first time and accounts for 5% tró Rodríguez (north campus), attended the ceremony on behalf of all of the class top students for a term; and Out- awarded students, as well as our graduate and guest of honor, Professor En- standing, when the student keeps that same rique Ortiz de Montellano Rangel (Graphic Design, Class of 1992), and average for the last two terms.

LOGROS Claro Puerto Rico CEO:

44 Together Bioethics Consulting here

This is a free service offered by the School of Bioethics to the general po- against pulation, and aims to provide professional guidance on the ethical values involved in medical situations, with recommendations to guide proper de- COVID-19 cision-making. SPECIAL SECTION

The COVID-19 pandemic has put the whole world into test. Anahuac Uni- Safe Return Plan here versity in Mexico City has not been the exception. As a community, we have faced the challenges of social distancing in order to continue training our students. Committed to the well-being of all the University community members and under the conditions of the new normality the COVID-19 pandemic has cau- This challenge continues up to this day. Therefore, the University is sharing sed, we created a multidisciplinary comprehensive prevention program ca- detailed and general information we have prepared for the benefit of health lled Safe Return Plan. This Plan reduces spread rates and promotes recom- professionals and the general society. mended hygiene measures and the responsible involvement of all University members to develop an institutional culture of disease prevention and control during the gradual return to academic and work activities based on three as- News and Articles pects: well-being, health & cleanliness, and sanitization. of Interest here

In order to keep Anahuac Community and society informed, the University shares news and articles of interest on how to keep safe during the COVID-19 Educational Innovation crisis. during COVID-19 here

The Anahuac and the Red de Innovación Educativa 360 Network created a Caring Support here website to support the teaching work during COVID-19 contingency. In this site, you can find links to open access institutional support pages, educational resources, didactic tools and online courses, digital archives and libraries, As a responsible measure on the current situation, Anahuac University in repositories and social media. Mexico City created the COVID-19 Caring Support Committee to help university students who have been impacted by the health contingency and prevent their education from being jeopardized.

Psychological and Spiritual Support here Familias Sin Hambre (Families without hunger) here

Concerned about the health of the University Community, Anahuac offered The University joined the Familias Sin Hambre Project by Cáritas Mexica- these services to all community members. If you need any of them, use the na and the Unión Social de Empresarios Mexicanos (USEM: Social Union of following contact information: Mexican Business People), so as to donate grocery supplies for families that lack food due to COVID-19 pandemic. For donations, click on the following Psychological support: link: https://www.micochinito.com/cochinito/anahuac [email protected]

Training and Research Spiritual support for Health Care Professionals here North Campus: [email protected]

The University Library provides courses, articles, and research, which are South Campus: More information updated on a daily basis with the latest data on the COVID-19 pandemic so [email protected] here that the medical community gets information and training. Monday to Friday 9:00 AM to 2:00 PM www.anahuac.mx/mexico

North Campus 46 Universidad Anahuac Ave., Col. Lomas Anahuac, Huixquilucan, State of Mexico, C.P. 52786 Phone: 55 56 27 02 10

South Campus 865 de los Tanques Ave., Col. Torres de Potrero, Álvaro Obregón, Mexico City, C.P. 01840 Phone: 55 56 28 88 00 LOGROS

46 Together we are Anahuac Mexico!