Macro Environment December 2015 WEST KOOTENAY/ REVELSTOKE DESTINATION DEVELOPM E N T SITUATION ANALYSIS DRAFT: March 13, 2017 Destination BC Destination Development Program Planning Area | Page 1 Macro Environment November 2015 CONTACTS Destination BC Representatives: Alison McKay (604)-660-3754
[email protected] Kootenay Rockies Tourism Association: Emilie Cayer-Huard (250)-427-4838 ext. 206
[email protected] Ministry of Jobs, Tourism and Skills Training representative: Amber Crofts (250) 356-1489
[email protected] Destination BC Facilitator: Suzanne Denbak (604)-905-9678
[email protected] Table of Contents West Kootenay/Revelstoke | Page 2 Macro Environment December 2015 EXECUTIVE SUMMARY ............................................................................................................................................ 5 Background and Purpose .................................................................................................................................... 5 Planning Area ...................................................................................................................................................... 5 Tourism Industry Context (Trends and Management Structure) ....................................................................... 7 West Kootenay/Revelstoke Performance and Market Analysis ......................................................................... 9 West Kootenay/Revelstoke Destination Assessment ......................................................................................