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TO CONTINUE to World's Fair 1964 Guide Book INTEFINATICINAL 0fficialWorld's Fair wELL-srocKED sroRE. A small branch COLORSLIDES of the Nordiska Kompaniet department soldindividually . 35mm (2x21 store in Stockholm displays and sells hundreds of examples of Swedish crafts- O When you return home, fill in manship in crystalware, ceramics, met- your collection with Wolfe slides al, textiles and other ficlds. to commemorate the New York World's Fair and show to your swEDrsH AND sAvoRY. "Restaurant friends. Sweden" offers a smorgasbord table O 8-16 mm movies also available. with a selection of up to 40 dishes daily. O Select any or all of the Official* The SkAl Bar features Swedish beers, World's Fair Slides by Wolfe aquavit and other thirstquenchers. - backed by over 13 years experience in producing Hi-Fi color slides-the ultimate in true The Unisphere, symbol of the present color reproduction. Fair, stands on the same spot where the O World's Fair slides are sold individually- write for free list. Trylon and Perisphere, twin symbols of For complete 88-page Wolfe the l9J9 Fair, were located. Between Worldwide catalog of thousands fairsthe circular area was maintained by of views from 98 countries, send the city as a garden. 25 cents. * W0LFESLTDES ARE SENT 0N APPR0VAL. THEY lAygT0 BE G00D! WOLFEWORLDWIDE FILMS Dept. 45, 1657 SawtelleBlvd. Los Angeles,Galifornia 90025 Distributedin association with Photo Lab, Inc., Official Licensee, N.Y. World's Fair, 1964-1965 10 t'tl .^ \,(,, INTERNATIONAL PLAz.A A multitude of small exhibits along promenadesmake the Plazaan interna- tional fair within a fair. Among the sponsorsare governments and trade groups from almost every part of the world. Their displaysinclude works of art and f<xrdspecialties, raw materials and manufactured goods, photographs and motion pictures,travel and indus- trial information.Artisans demonstrate traditionalcrafts, and entertainerspre- senttheir countries'music. Most of the exhibits have small cafds which serve specialnational dishes, and a large cafe- teria-style garden restaurant offers a wide choiceof foreigndelicacies. t* Admission:lree H ighlights ARTAND TREASURE. A Braziliancom- pany'sexhibit of prccit)usgems features the "Flora Brasilcira,"a jcwcl-studded gold flower wortlr $ 100,000.A Me'xican www.butkus.org/postcards artisans' association displays a circular stonecalendar used by the Aztec Indians centuries ago, and a l5-foot-high statue that once was a column in an Aztec temple. India's exhibit includes a dem- onstration of ivory carving and a collec- tion of jewelled carpets valued in excess of one million dollars. Burma has con- tributed a display of pearls and rubies. wAREs FoR sALE. Among the national products on sale are rugs from Turkey, silverware from Norway and straw hats from Taiwan. The work of artisans and manufacturers from Thailand to Italy is on display; West Germany alone is rep- resented by more than 100 manufac- turers. prcroRrAl,Drspl.Ays. An art center ex- hibits and sells contemporary oil paint- ingsfrom around the world; artists do portraits of visitors in oils or charcoal. There are many photographic exhibits, and Monaco shows a film of its latest annual Grand Prix auto races.The win- ning car is on display. FooDs. Belgian waffles, beer from the Philippinesand a kind of shishkebab from Yugoslaviaare but a few of the food specialtiesdisplayed, sold or served by various exhibitors. Ecuador's bana- nasare presentedin exotic dessertsand squeezedintojuice. Luxembourgfeatures wines,cheeses, pastries and onion soup. The Mediterranean Center offers pack- ageddelicacies from North Africa. cARDENREsTAURANT. Mode rately priced dishesof many foreign cuisinesare fea- tured at the cafeteria. Visitors may as- semblea truly international meal and dine in the garden under colored um- brellas. 69 HALL OF FREE ENTERPRISE The principles and benefits of "free competitive enterprise, properly regu- lated,unhampered by unwarranted in- www.butkus.org/postcards -I NTEFINATIG,N terference" are explained in a variety of ways in this one-story steel and con- The rocketsshot off nightly at the Foun- crete building, sponsored by the Ameri- tain of the Planetsare worth $1,000. By can Economic Foundation. A theater in the Fair'send $165.000worth will be used. the round has a show on "bread and butter issues" and, for those who can spend the time, there is even an ac- credited graduate seminar in economics, given in two-week sessions, at the pavilion. * Admission: lree. * Stage show takes 15 minutes; perform- . ances Tre c7ntinu7us. Highlights AMERICAN-ISRAEL EcoNorvrrcs oN srAGE. The seats in PAVILION an oval theater slowly swivel to follow a show called "Mr. Both Comes to This spiral-shapedbuilding, with boul- Town," staged on sets that encircle the ders hewn from King Solomon's Mine audience. An animated wire figure rep- set at its entrance, curls around itself resents man's dilemma: as producer he like a chambered nautilus in red ma- wants higher wages for his work; as hogany.The winding walkway conducts consumer he wants to buy goods at the visitor through 4,000 years of Jew- lower prices. ish history. Successiverooms re-create rvroNEY rN MorroN. In a three-di- the sightsand soundsof various epochs mensional, animated wall panel Ameri- by means of music, artifacts and dio- ca's corporate economy comes to life. ramas. Open shops, including a snack Polarized light makes money appear to bar, line the low end of the spiral. The flow through transparent tubes, to show pavilion is sponsoredby the American- how it is channeled into purchases, pay- Israel World's Fair Corporation. rolls, taxes and profits, until the books * Admission:adults, 75 cmts: children un- are balanced. der 12, 25 cmts; childrm under 6, Jree. Spe- TREE oF EcoNoMrc rrrn. A symbolic re- cialgroup rates. volving "rree" standing l2 feet high is Highlights designed to demonstrate the factors of economic growth: the natural resources REBTRTHoF A NATrox. The l5-to-20- that man taps, the jobs at which he minute walking tour begins in a city of works, the tools he uses and the goods Biblical times. The visitor finds himself he produces and buys. strolling down a narrow stone street; THE ANSwER MAcHTNE. On giant he seeswomen milling grain, scribesat panels, 120 basic economic questions work and the Temple of Solomon in the are printed. When the visitor punches background.A secondscene, called "Dis- a numbered button on the wall panel, persion," shows Jews scattered around a machine prints out the answer. the world. rnaking their contributions ENTERPRISE ECONOMICS. B.A. 204.0. at different periods to the cultures of This is the title of a graduate seminar Europe,Asia and Africa. A display of the offered by Adelphi University's Busi- Ten Commandments in various lan- ness Institute and accredited by the guagesindicates the special impact of State University of New York. Adelphi their moral traditions. The tour ends in faculty members and distinguished out- the streets of Haifa of 1964. Displays side economists lecture. Two or three contrast the new and the old; models credits toward an M.A. degree can be of an ancient Mediterranean barge and earned in the seminar, which is given a 20th Century Israeli ocean liner are in two-week periods of l0 classroom side by side.Israel's scientific and social hours. progressare also depicted. tt2 i www.butkus.org/postcards # IN THE INTERNATIONAL SECTOR This exhibit is a brief introductionto ChristianScience in which many are finding a new world where thereis: ,,,pro7rablef aith in il skepficalage ,,,peeceand spiritual ref reshment amidthe confusions of daily liaing .,,healingof spirit,healing of mind, heqlingof bodythrough the re- storingplu)er Christ Jesus taught We invite you to explore ,..fhisneu) world of ideas , . thispracficnl under st anding of Go d qnd man www.butkus.org/postcards - I NTEFTNATICINAL sHopprNc MALL. Shops are stafTed by are housed in buildings reminiscent of young lsraeli students. On sale are hand- Alpine chalets. A tourist information wrought jewelry, ceremonial religious center and a restaurant are part of the objects and hand-embroidcred blouses. pavilion. Electronic equipment in the -FALAFEL- AND FRANKFURTERs. Thc Time Center controls l0 modern Swiss stand-up snack bar serves kosher foods clock towers which provide accurate and Israeli specialties such as falat'el, a time at the Fair entrances. spicy vegctable patty eaten between * Admission:free. slices of a xrft, round bread. * Hours: The Chalet Restauranl remains 1pm until midnight to accommodatepatr1ns oJ the adjacmt Swiss Sky Ride. Highlights TrMETo rHE sPlrr sEcoND.The "Time Center." near the entrance to the pavil- ion, is a concentrated display of the con- trols which regulate the official clocks of the Fair. At the front of the exhibit are the dials and indicators of a large 7l SWTTZERLAND "Master Clock," so accurate that it can measure irregularities in the earth's ro- In an exhibit area sponsored by the tation. This clock registers the year, day, industries of Switzerland, displays of hour, minute, second, lOth of a second clocks, watches, chocolates and cheese and lOofh of a second; visitors are in- You {F Cant !+irf Make a Wrong Move... PARTNERS IN PLEASURE FLEISCHMANN'S GIN and VODKA FLEISCHMANN'SGIT{-90 PRO()F . DISTILLEDFROM AMERICAN GRAIN . FLEISCHMANN'SV0DKA-80 PR00F 0lSTltLEDFR0M AMERICAN GRAIN . THEFLEISCHMANN DISTILLINGCORP,. N.Y. C, t54 www.butkus.org/postcards vited to take pictures in front of the clockas a permanent time record of their visit. Smaller clocks at the Center showthe correct time at various places around the world as well as solar, si- derealand other types of time. cEMsoF THEWATcHMAKER'S nnr. Three small buildings house a two-million- 73 SIERRA LEONE dollar display of fine Swiss watches. In a daily drawing, a valuable Swiss watch One of the most interesting aspects of is given away. this pavilion is the architecture: a build- sHopsAND Tor.JRs.In a hall connecting ing of three conic shapes floating above the watchmakers' exhibits and the res- glasswalls.
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