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4IR: Shaping and Defining New Roles for the Government

3 Reasons Companies Need Big Data Analytics to Improve Efficiency

A New Governance Approach to Manage Risk in the Digital World

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4IR: Shaping and Defining New Roles for the Government

3 Reasons Companies Need Big Data Analytics to Improve Efficiency

A New Governance Approach to Manage Risk in the Digital World

DEFYING ODDS: Upholding Standards for Nationwide Advancement

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* Delivery charges (Standard Surface Mail) inclusive for all shown rates * All subscribers will also qualify to receive e-mag version of the publication during the duration of the subscription The Fourth Leap | Contents

Defying Odds: Upholding Standards for Nationwide Advancement 06

Blockchain & Social Empowerment 12

4IR: Shaping and Defining New Roles for the Government 16

Burge(r)oning Business in the 4IR Era 22

Island Escape The Perfect Getaway 24

Beyond the Boom 26 12

Global Culture at the Workplace 31

3 Reasons Companies Need Big Data Analytics to Improve Efficiency 36

A New Governance Approach to Manage Risk in the Digital World 40

Big Data and Cloud Computing – The Way Forward 42

A Different Take on Meetings at Renaissance KL Hotel 46 26

40 36 The Fourth Leap | Editor’s Note

If your ship doesn’t come in, swim out

Issue #03 to meet it!” – Jonathan Winters November 2019 - January 2020

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4IR: Shaping and Defining New Roles for the Government

3 Reasons Companies Need Big Data Analytics to Improve Efficiency A New Governance Approach HE Fourth Industrial Revolution has been ruminated to Manage Risk in the Digital World and debated on for months now yet there’s still the proverbial elephant that is often avoided – is Malaysia truly doing enough? How do we know where we stand DEFYING ODDS: in the global arena, with neighbouring countries closely Upholding Standards for Nationwide Advancement scrutinising us? There is much to do before we can achieveT the future that we have envisaged. Are we truly ready for the Fourth when there are still companies, pegged “laggards” still struggling with the ways of the past? How do we move forward as a cohesive whole for the betterment of the nation? We delve into these topics and more in the Fourth Leap series. In this issue, we have recommendations from a contributor who has the nation’s development and progress at heart. Another writer explores the importance of data analytics and on a separate theteam page, the issue of security is investigated in the age where data matters big time. Ultimately, the adoption of new technologies is to increase Founder / Editor productivity, efficiency and improve the lives of all. Here, we take SRITHARAN VELLASAMY a gander at blockchain and its applications in the social sphere and how farmers can utilise blockchain applications to tokenise EDITORIAL [email protected] their seeds for financing and liquidity. The rallying call to welcome this tidal wave of change is not Deputy Editor JAMIE AXEL OW new but an echo as experts have anticipated the arrival of the 4IR. Graphic Artist ISMAIL MORTHAR This era of change was first addressed in 2016, during the 25th Photography AYLWIN JOSHUA World Economic Forum on ASEAN held in Kuala Lumpur. Going further back, the term “Fourth Industrial Revolution” was coined by Professor Klaus Schwab and sees the potential of emerging INFO & SALES technologies to define a new reality, one that would be deemed “science fiction” just a decade ago. TAMYNE MENON With this wave of change, comes new responsibilities to one [email protected] another and many more opportunities for self-realisation. In essence, the way we engage with the 4IR technologies would define RAJAN GOPAL and shape our world, whether positively or negatively. How do [email protected] we maintain a canvas of control when technology seems to take flight by leaps and bounds, faster than our morality can evolve? This is the ambit we, the team behind the Fourth Leap, hope to present in a clear and coherent manner. Stay with us as we venture into the year 2020. We will work to improve the magazine for the benefit of our readers and address issues and challenges that our nation faces without reservation. Thank you and enjoy. No.617, Block D, Kelana Square, 17 Jalan SS7/26, Kelana Jaya, 47301 Petaling Jaya, – Sritharan Vellasamy Selangor, Malaysia ([email protected]) Tel: +603 7880 4200; +603 7886 4933 Fax: +603 7803 0500 Email: [email protected] Web: www.wordlabs.com.my

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Printed By: QPrint2u Sdn Bhd, 21, Jalan PBS 14/10, Kawasan Perindustrian Bukit Serdang, 43300 Seri Kembangan, Selangor. The Fourth Leap | Cover Story

EXCLUSIVE DEFYING ODDS: UPHOLDING STANDARDS FOR NATIONWIDE ADVANCEMENT FOURTH LEAP’S JAMIE AXEL TANDARDS Malaysia is a National Stan- dards and Accreditation Body under the HAS A CONVERSATION WITH purview of the Ministry of International DATUK FADILAH BAHARIN, Trade and Industry (MITI) to produce Ma- DIRECTOR GENERAL OF laysian Standards (MS) as guidelines and specifications for industrial compliance. STANDARDS MALAYSIA ON This is to ensure safe, secure, reliable and UPHILL BATTLES, SMALL quality products and services for the market. SWhile Standards Malaysia is non-regulatory, they VICTORIES AND MAJOR work in tandem with regulators to smoothly facilitate TRIUMPHS IN A BID TO and enforce the implementation of the Malaysian ENCOURAGE NATIONWIDE Standards for global competitiveness. Generally, their goal is to advance the national economy; benefit the STANDARDS COMPLIANCE. health, safety and welfare of the public; protect consumers; promote industrial efficiency and development; facilitate domestic and international trade and further international cooperation.

6 The Fourth Leap | Cover Story

Within the ASEAN region, Standards Malaysia stands as “Learn to listen. Listen part of the ASEAN Consultative to their (clients’) Committee for Standards and grouses and you’ll Quality (ACCSQ) to harmonise know how to cater standards and regulatory re- your solutions to gimes apart from establishing their needs. That’s the Mutual Recognition Agreements key to getting people among ASEAN member states. on board.” - Datuk This translates to the reduc- Fadilah Baharin, tion of transaction costs and Director General of facilitate trade and movement of Standards Malaysia. goods between ASEAN countries. Generally, countries within the ASEAN Free Trade Area (AFTA) stand to benefit as standards ensure that the products traded are of quality and competitive.

NO WALK IN THE PARK Datuk Fadilah Baharin radiated wisdom and enthusiasm, beam- ing as it was a special day – the World Standards Day 2019, on October 14, holds a special place in her heart. It commemorates all that she and her team had strived for throughout her years. Now, with more than 5,000 standards available across 25 sectors, she reminisces about the challenges she faced when she was first appointed into her role.

7 The Fourth Leap | Cover Story

Business leaders should be visionaries and anticipate change in order to guide their organisations in the right direction. BARRIERS While import-export businesses understand the TO STANDARDS importance of adopting standards, the uphill battle comes in deal- COMPLIANCE ing with the Small Medium-sized Enterprises (SMEs). “This journey is A study conducted by the a journey of listening. SMEs are sub- National Standards Compliance Programme (NSCP) jected under the constant pressures in 2014 asserted that SMEs of bottom lines and economies of failed to comply to standards because: scale and one has to learn to speak their language,” shared Fadilah. “People are resistant to change and naturally gravitate towards instant gratification and rewards,” she said. “SMEs need to know that standards can help them establish required processes and best practices to increase productivity through better utilisation of those processes.” As she reaches the zenith of her career, things seem to fall into place seamlessly. Yet this wasn’t the case in the beginning. Another seem- 35% 30% 22% 13% ingly insurmountable challenge are unaware lack resources found it perceive it was to get everyone on board at and unsure – the financial challenging as less the very beginning, with one heart of the and human to maintain consequential and one mind. Scepticism did not application resources to certification and in the face of standards manage standard standards of other business just stem from enterprises but also compliance compliance processes festered within regulatory bodies. Now, however, she thanks all 16

8 The Fourth Leap | Cover Story

regulators that work collaboratively A collaborative study done in technical requirements and defini- to ensure safe and quality products 2012 by the United Nations Indus- tions to enable connectivity and and services are delivered. trial Development Organization interoperability. These regulators are the Federal (UNIDO), International Organization Agricultural Marketing Authority for Standardization (ISO) and the STANDARDS IMPLEMENTED (FAMA), Medical Device Authority International Accreditation Forum FOR 4IR READINESS (MDA), Malaysian Palm Oil Board (IAF), proved that the implementa- (MPOB), Malaysian Cocoa Board tion of accredited certification to ISO MS ISO 27001 Information Security (LKM), Ministry Of Domestic Trade 9001 benefited not just the certified Management Systems (Information And Consumer Affairs (KPDNHEP), organisations but also their custom- Security) National Water Services Commis- ers and economies. An ISO 9001 sion (SPAN), Construction Industry supplier is viewed in a positive light • Provides best practices to data Development Board (CIDB), Local by customers and generally said to protection, sharing and con- Government Department, Federal be “much better than non-certified nectivity Department of Town and Country suppliers”. • As a certifiable standards and Planning (PLANMalaysia), Fire and Furthermore, the Government most widely used for informa- Rescue Department of Malaysia also offers many tax incentives in tion security globally (BOMBA), Malaysian Communica- the form of tax deductions for As- tions and Multimedia Commission sessment Fee, Annual Fee and other On Feb 2010, the cabinet decided (MCMC), Department of Occupa- fees imposed by the Certification that Critical National Information tional Safety and Health (DOSH), Bodies (CBs). Certified organisa- Infrastructure (CNII) entities of Energy Commission (ST), Depart- tions are also entitled to double tax Malaysia be certified under MS ment of Environment (JAS), Road deduction. ISO/IEC 27001 Transport Department Malaysia The Fourth Industrial Revolution (JPJ) and Food Safety and Quality (4IR) brings about changes that are ISO 20022 Financial Services Uni- Division, Ministry of Health. unprecedented. SMEs need to be versal Financial Industry Message aware that standards act as a guar- Scheme (Message transport system LONG TERM BENEFITS TO antee that products are functional for real-time payment) ACCREDITATION and compatible, prioritising interop- In order for businesses to dif- erability to facilitate businesses and • Widely used to facilitate finan- ferentiate themselves from their support consumer safety in the 4IR. cial transactions competitors, it is important to have Standards also provide baseline • PayNet Network Malaysia standards and certifications not information on current technolo- uses ISO 20022 for real-time only as proof of reliable and quality gies and developments related to a payment platform to enhance products and services, but also to particular subject matter that can interoperability and align- broaden market access, increase support and enhance the implement with global practices efficiency and meet customer and mentation of 4IR. Furthermore, regulatory requirements. it serves as an important tool for Bank Negara Malaysia (BNM) is components and systems to recog- PayNet’s single largest shareholder, nise and communicate with each with eleven Malaysian’s finan- Standards enhances other as it narrates the required cial institutions interoperability, ensures adherence to internal requirements and best practices.

9 The Fourth Leap | Cover Story

A LEGACY TO BE REMEMBERED The tour de force of Fadilah’s career was pioneering the MS 1500:2009 – Halal Food, the nation’s first halal standard which is currently implemented worldwide. The Arabic word Halal essentially means “as permitted by Islamic Law” and is generally associated with food. However, the certification is now much sought-after be it in food and beverage (F&B) products; F&B premises; consumer goods such as cosmetics; logistics; packaging; medical devices and more, in accordance to Islamic Law. The halal logo is now synonymous to hygiene, quality and safety in the minds of consumers.

I want all of us to continue the dialogue on sustainability – I want our voices to be heard and for us to be receptive to change.” The Fourth Industrial Revolution sees the advent of emerging technologies and new standards being developed.

10 The Fourth Leap | Cover Story

WHAT’S THE DIFFERENCE?

WHILE used interchangeably, the terms Fourth Industrial Revolution and Industry 4.0 denotes two concepts that only partially overlap. Both are used to refer to the advent of disruptive technology and industry maturity in dealing with the disruption, yet there are notable differences. Let us take a closer look:

FOURTH INDUSTRIAL REVOLUTION (4IR) OR INDUSTRIAL REVOLUTION 4.0 (IR4.0) The term was coined by Professor Klaus Schwab of the World Economic Forum, dating back some 50 years ago! While the technologies highlighted by this industrial revolution are not new (i.e. Artificial Intelligence, 3D printing, usage of sensors, etc), the narrative lies in the depth and breadth of implementation and the convergence of the physical, digital and biological in all aspects of our lives.

INDUSTRY 4.0 (I4.0) This second term however, presents the shift of the manufacturing industry towards optimisation and smarter utilisation of existing technology. The terminology originated from the German Industrie 4.0 strategy, which discussed the digitalisation, networking, knowledge intensification and trust building between clients, suppliers and internal processes. While Industry 3.0 brought the disruptive computerisation into the mix, Industry 4.0 optimises computerisation to communicate amongst each other – a combination of cyber-physical systems – process data and make decisions without human intervention.

Halal certifications IN SUMMARY are not just IR4.0 can be broadly defined to cover all verticals limited to food and whereas I4.0 is manufacturing-focused. Both are beverages but also said to focus on technological development, expand pharmaceuticals capabilities and leverage opportunities to cultivate a and cosmetics. workplace, society and community that is healthier and more contented.

The standard is used and represented by the Depart- BIOGRAPHY ment of Islamic Development Malaysia (JAKIM) as Datuk Fadilah Baharin is the Director- one of the five government initiatives to realise the General for the Department of establishment of Malaysia as the center of halal food. Standards Malaysia. One of the “From the business perspective, this certification earliest scientists in her field, she gives external stakeholders the assurance that your was made a Fellow of the Science product is halal and Syariah compliant. Furthermore, Academy of Malaysia in 2013 it provides you with an advantage as the certification is and became the first woman to respected and well accepted not just in Muslim coun- represent Malaysia at the High tries but also in other parts of the world,” said Fadilah. Council of the International Or- ganization for Standardization. MOVING FORWARD AS A COHESIVE WHOLE She plays a crucial role in “As we secure a seat in the ISO council amongst 20 advocating for standards other countries including the US, the UK, France, in the local and global Germany and more, I realised that we have much to arena, while address- show. We have enough to make an impact and we are ing the international respected. I want all of us to continue the dialogue on standardisation sustainability – I want our voices to be heard and to be council as a proud receptive to change,” said Fadilah. Malaysian. She is She stressed that dependence on government a natural born initiatives should be a thing of the past, hoping that leader who overall companies espouse a proactive and introspective comes obstacles approach to remain competitive and future-ready. with integrity The launch of the Industry4WRD National Policy and zeal, priori- should become an impetus of change and motivate all tising good gov- stakeholders to move forward collectively. Lastly, she ernance, national wants all to remember that “Ada standard, untung!” development, and which means adoption of standards will only translate the wellbeing of her into value for your company. team and others.

11 The Fourth Leap | Blockchain Technology

BLOCKCHAIN & SOCIAL EMPOWERMENT associated with digital currency or tokens. Every time someone buys a good or service with tokens, a By Dr ledger records that transaction. The Thomas Tang “blocks” are hence digital pieces of information that store information about the transactions like the par- ticipant, date, time and dollar value, HE application of using a unique code called a “hash” blockchain technol- to distinguish the different blocks ogy in supply chains of information. Blockchain hence is growing due to the offers a much faster processing transparency and time than traditional transaction accuracy of the tool processes. in data tracking and But blockchain has far wider po- monitoring transactions between tential than just facilitating online Tmultiple parties. Blockchain is also transactions. It has the ability to relevant in empowering disadvan- transform lives in the developing taged communities, especially in world. The World Bank defines societies seeking social fairness poverty as living on less than US and access. $1.90 per person per day; and it is Commonly thought of as a estimated that there are about 1.3 digital and decentralised ledger billion people that fall under this that records all transactions in a category in the world, roughly over supply chain, blockchain is often a fifth of the total global population.

12 The Fourth Leap | Blockchain Technology

Blockchain technology has far greater potential than just facilitating online transactions. Causes of poverty are often due The lack of digital to economic circumstances, lack capacity is no longer a limiting of opportunity and low levels of factor as anyone development. Blockchain may be with a smartphone able to change this. can use blockchain applications. SECURING TRUST The poor are typically disconnected from banking and credit facilities. In less developed countries, people may not even have any form of documentation, which means that they cannot prove their identity or title to a property, and cannot access basic services. Recognising this problem, blockchain offers the means to use digital tokens as the best means for the poor to pay their bills or to secure microloans to buy goods to enrich the quality of their lives. Blockchain’s decentralised nature assists microfinance institutions in removing the need for mediators or trust authorities. The use of blockchain furthermore helps people in trusting each other rather than centralised institutions to obtain loans. With blockchain microfinance, small businesses and farmers can access loans by having a digital identity with efficient payment of loans made possible through smart contracts based on appropriate terms and conditions specified for repayment.

13 The Fourth Leap | Blockchain Technology

Farmers are able to “tokenise” seeds in storage for financing and liquidities. development finance organisation ing practices of seed storage in the (either as centralised or decentral- villages, the farmers have been able ised or a hybrid), according to local to turn the ‘banked seeds’ in com- economic situations or cultural munal storage space into tokens, values that have their own unique which can allow seed owners to Shanzhai City (SZC), a Hong systems of trust. utilise these tokenised assets for Kong-based organisation, has cre- Selected by the World Food Pro- financing, e.g. collateral for lending ated a platform on Impact Oxygen gram in their incubation program, and borrowing. Protocol for communities to build and in partnership with Bolavan their own capacity in financial and Farms, a sustainable agriculture data literacy instead of having to social enterprise in Laos, and turn to external aid or interven- GrainPro, a low-tech seed storage tion. This enables communities to solution company, SZC designs a foster local informal economies in a “Decentralised Seed Bank” solution Blockchain can be decentralised environment through with 20 plus village cooperatives social finance solutions that are in Laos to tokenise seeds in stor- used to protect linked to impact measurement age for financing and liquidities. workers’ contract and consensus-based outcomes Although most farmers practice as a result of financing. In addition, seed storage in their households terms, verify salaries SZC has created a toolkit to fit or village communal spaces, they and avoid debt different types of needs and scales have been unable to leverage these for capital deployment within the seeds as valuable assets that can bondage.” poor. The ultimate goal is to allow become collateral for financing. communities to form their own With blockchain, building on exist-

14 The Fourth Leap | Blockchain Technology

PROTECTING LABOUR RIGHTS ogy. Diginex points out that many Another role where blockchain is workers, regardless of status, pos- making a social impact is in labour sess a mobile phone and can use rights. Estimates of the number of this for blockchain applications if people in debt bondage, coerced it is shown to be an effective way labour or being trafficked is around of self-protection. The company 42 million worldwide. A large pro- is currently working with migrant portion of these “modern slaves” is workers in aquaculture in Thai- in Asia, particularly in the agricul- land, the F&B sector in the Middle ture and fishery industries, where East and the plastic industry in migrant workers are involved. Malaysia, to prove this point. Blockchain can be used to protect Despite the evidence that workers’ contract terms, verify blockchain can resolve many salaries and avoid debt bondage social problems, governments (caused by workers paying agencies and companies are reluctant to large sums of money to secure adopt this technology. This is due jobs overseas). In labour supply to legacy systems and the resis- chains, many parties are involved tance to change them. However, including brokers, employment blockchain has the potential to be a agencies, operators, NGOs and powerful innovator in social good. major brands, all of whom are From a supply chain perspective, seeking access to information and it not only makes the information asking themselves, “How do I know robust and transparent but also what I am looking at is the same as makes the transaction process what the worker agreed to?” more efficient. The key to success The Mekong Club, an NGO fo- is scale and adoption. The technol- cused on modern slavery in private ogy is ready to use, but to sell the sector supply chains, has been idea, it has to be framed in terms of piloting the use of blockchain with the huge benefits that employers, its partner technology company, as well as workers, will receive, Diginex. Both the Mekong Club and making the world a better and Diginex believe that there are large more sustainable place ultimately factions of identifiable migrant for all. workers whose contracts could be stored on blockchain. Backed by major brands who are concerned Dr Thomas S. K. Tang is currently an about labour abuse in their supply Advisor for Atlas Industries (Vietnam) chains, blockchain technology can Ltd and also the Sustainability Advisor help companies and government for The Purpose Business. fight modern slavery. The effectiveness of blockchain is often questioned by many due to the lack of digital capacity in Blockchain can the poor to adopt this technol- bridge the gap of trust between people rather than depending on a centralised institution.

15 The Fourth Leap | Fourth Industrial Revolution

4IR: SHAPING AND DEFINING NEW ROLES FOR THE GOVERNMENT N April 2011, the world’s largest industrial fair held in Germany, Hannover Messe Indus- trie (HMI) Fair, saw the conceptualisation of 1 By a new terminology, Industrie 4.0 which was Sheriffah Noor announced by Professor Wolfgang Wahlster, Khamseah Al-Idid Director and CEO of the German Research Center for Artificial Intelligence. Centered on manufacturing, it encompasses the usage of cyber- INDUSTRIE 4.0 FOCUSED physicalO systems and Internet of Things, following automation in production to birth “smart factories”.2 It stands as one of 10 ON MANUFACTURING AND “future projects” identified by the German government as part SMART FACTORIES. of its High-Tech Strategy 2020 Action Plan.3 Industrie 4.0, or Industry 4.0 (I4.0), a national strategic initiative pursued over a 10 to 15-year period, aims to propel digital manufacturing by increasing digitisation and the interconnection of products, value chains and business models. It aims to support research, the networking of industry partners and standardisation.1

1 Wahlster: US, Germany Must Combine Strengths to Deliver Products to World September 19, 2016 by Brett Brune - Editor in Chief, Smart Manufacturing

16 The Fourth Leap | Fourth Industrial Revolution

FIG 1: THE DAWN OF THE FOURTH INDUSTRIAL REVOLUTION Although Wahlster publicly introduced the term in April 2011, at the HMI, it did not catch on until 2012. “Then the revolution started like a rocket.”1

WORLD ECONOMIC FORUM 2016, SETTING THE STAGE FOR FOURTH INDUSTRIAL REVOLUTION (4IR) The Davos summit in 2016 set the stage for the introduction of a new term “Fourth Industrial Revolution” by Klaus Schwab, Founder and Executive Chairman of the World Economic Forum. In contrast to Industrie 4.0 coined by the Germans which fo- cussed on advancing the nation’s manufacturing sector, the Fourth Industrial Revolution (4IR) describes the dawn of a new era (see Fig 1) resulting from new technologies, Source: shockoe the fusion of the physical, digital and biological spheres (see Fig 2) FIG 2: THE CYBER-PHYSICAL WORLD envisaged to impact and disrupt industries, education, jobs, government, society and economies. Like the industrial revolutions before it, 4IR (see Fig 2) offers great opportunities and excitement as well as grave concerns and challenges.

Without a proper business model, innovations in the Fourth Source: John Grill Centre for Project Leadership and Silicon Valley Innovation Center Industrial Revolution cannot be fuelled and cannot grow further.

2 Regulation for the Fourth Industrial Revolution, UK Government, 11 June 2019 3 The Fourth Industrial Revolution: Shaping A New Era, Thomas Philbeck and Nicholas Davis, Columbia, SIPA, Journal of International Affairs; Jan 22, 2019

17 The Fourth Leap | Fourth Industrial Revolution

FIG 3: TECHNOLOGY ADVANCES IN GOVERNANCE

KEY CHALLENGES KEY OPPORTUNITIES Policy making around evolving Increased efficiency of public To fully harness technologies services the potentials and Ethical concerns Data-driven decision making benefits of 4IR, Inequalities and access Productivity improvements from the government automation must reimagine and Unemployment caused by Increased collaboration between redesign the way automation governments and citizens traditional governance Source: How will the Fourth Industrial Revolution Transform How We Govern? Arvind Satyam December 18, 2018, CISCO Blogs is managed...”

The 4IR is of a scale, using new approaches; with each increasingly multi-stakeholder speed and complexity that actors in the innovation system effort.” is unprecedented.2 As we are still being involved in the process; not Thus, to fully harness the at the threshold of the 4IR, the as providers of feedback but as potentials and benefits of 4IR, norms, standards, infrastructure, co-designers of the outcome. the Government must reimagine regulations, and business models The WEF, which is launching a and redesign the way traditional that will define the future are still Global Initiative on Agile Gover- Governance is managed and – emerging. Such critical decisions nance dedicated to reimagining amongst others – partner with about the future of our economies, policy making for the 4IR defines businesses, citizens and civil political systems, and societies the concept of Agile Governance as society to share the governing of must be deliberated and shared by “adaptive, human-centred, inclu- emerging technologies through a wide range of responsible stake- sive and sustainable policy making, establishing Innovation Labs, Policy holders, including governments, which acknowledges that policy Labs and Regulatory Sandboxes industries, and interest groups.3 development is no longer limited to offer space and platform for to Governments but rather is an experimentation. 4IR - A NEW DEAL FOR GOVERNMENTS FIG 4: A TOOLBOX FOR AGILE GOVERNANCE A. GOVERNANCE AND POLICY MAKING Direct The sheer speed of innovation and Regulatory Use Tech rapid adoption of new technologies Representation in Sandboxes Governance to Increase Agility unleashed by 4IR is disrupting A playground for Bring new Let the public be businesses to test traditional models of governance heard. Make citizen technologies into new ideas without governance to and changing how the Government participation easier the limitions of through online encourage citizen works, policies and regulations are regulations. Empower engagement. formulated. This ultimately poses plartforms. startups. a significant challenge for governments, in view that, as Former US Secretary of State Madeleine Albright has observed, as Govern- Policy Labs ment are tasked with understand- Promote Innovation Create spaces for Employ a guidebook ing and responding to the range ocials to design st with ideas and steps of 21 Century Challenges, armed new policies using A TOOLBOX to encourage th th agile principles. Unite with 20 Century Mindset and 19 FOR AGILE innovation across government Century Institutions. government levels decisions with digital GOVERNANCE Thus, it is imperative that to- and institutions. tools and analytics. day’s governments must evolve and transform to be agile to remain relevant and effective by address- ing the challenges and harnessing the opportunities offered by 4IR (see Fig 3). Public-Private Crowdsourced Regulator-Innovator The WEF dovetails that the con- Data Sharing Policies Collaboration cept of agile government aims to Companies and cities Utilise online Innovators work use real-time data to platforms to allow the directly with shift the manner in which policies add value to services public to suggest regulators to lessen are being generated, deliberated, and for citizens. legislation and track bureaucratic weight. enacted and enforced in the 4IR; policy shifts. Ease startup process. requiring a mindset change of policy makers, opening up policy work to truly innovative ideas and Source: World Economic Forum

4 How will the Fourth Industrial Revolution Transform How We Govern? Arvind Satyam December 18, 2018, CISCO Blogs

18 The Fourth Leap | Fourth Industrial Revolution

or Committee (MIC) to not limit the Committee’s purview to just policy and regulation but to expand its mission and business to cover a broader scope including education, R&D, Standards, financing and Industry amongst others which are equally critical factors to promote and advance innovation. Then under this Committee, set up selected sub committees to review and recommend new or enhanced policies, regulations, standards, education, financing that are critical to support the growth of start-ups in the new emerging technologies including AI and Drone Source: How will the Fourth Industrial Revolution Impact HR and Learning Development in the Technologies. Future? Chief Learning Officer (CLO) Webinar B. REGULATIONS AND LEGISLATIONS TO SUPPORT AND In the Malaysian context for and Society as these factors are NOT STIFLE INNOVATION multi-stakeholder engagement in fundamental for Malaysia to How Governance is changing in policy formulation, the Ministry of embrace 4IR effectively. the 4IR by Nima Elmi and Nicholas International Trade and Industry Davis of World Economic Forum, 18 (MITI) has launched a National 2. Recommendations for Malaysia January 2018 articulated that it is Policy on Industry 4.0 referred as In- – Set up Innovation or Policy Lab not just the adoption or regulation dustry4WRD with the thrust of ACT to test new innovative ways for of technologies that are affecting (Attract, Create and Transform) with policy making in the era of 4IR governments. stakeholders across several minis- A number of countries have As new technologies heralds new tries and guided by five Technical established Innovation or Policy business models, new organisa- Working Groups covering FIRST Labs to engage Government, tions, new products and services, (F-Funding, I- Infrastructure, R- private sector and citizens to Government must be agile to help Regulation, S-Skills and Talents and discuss and offer new approach- regulators and legislators continu- T-Technology whilst the Minister of es or alternative solutions for ously adapt to a fast changing busi- Multimedia and Communications, governance and policy making; ness, economic and social environ- YB Gobind Singh Deo had recently including MindLab in Denmark ment, without stifling innovation.5 launched a Malaysian Innovation in 2002, EU Policy Lab. The importance of a business Policy Committee (MIPC) estab- Malaysia could Initiate an In- model will be more crucial in the era lished last September to serve as novation or Policy Lab on public of 4IR because the basic character a platform for the private sector to services developed by the Office of the revolution is new combina- propose digital tech initiatives that of the Chief Secretary to the tions of technology and markets.6 come with policy and regulatory Government (KSN), the Office Because without a proper business challenges that hinder innovation of the Director-General of Public model, innovations in the Fourth and digital economic growth for Services (JPA) or the Malaysian Industrial Revolution cannot be the country. Administrative Modernisation fuelled and cannot grow further. MIPC comprises two committees and Management Planning Unit Inadvertently, new roles for – the Industry Coordination Com- (MAMPU) with members from policy makers are emerging, requir- mittee that covers matters relating both public and private sector a ing a better balance between the to industry collaboration pertaining whilst MESTECC could establish need for safety and precaution with to Digital Tech initiatives while the an Innovation or a Policy Lab to opportunities for the private sector Intervention Committee focuses develop Science, Technology to test new creations. only on the policy and regulatory and Innovation (STI) Policy in Some countries have created intervention. tandem with the requirements regulatory test-beds and sandboxes of the 4IR. where regulations can be tested 1. Recommendations for Malaysia in different regulatory context. A – Incorporate additional factors 3. Recommendations for Malay- case in point The Government of for consideration by Technical sia – Restructure and rename Sweden‘s policy for autonomous Working Group Malaysia Innovation Policy vehicle testing in Gothenburg I would like to propose that Committee (MIPC) and encouraging self-regulation whilst still maintaining the Although this Committee is through open source innovation acronym FIRST, additional fac- established short of two years, associations like Partnership in AI, tors could be considered by the I would like to propose to YB a technology industry consortium Technical Working Group such Gobind for the MIPC to be focused on establishing best prac- as I to include Innovation, IPR, restructured and renamed tices for artificial intelligence S to include Standards, Safety Malaysia Innovation Council systems.

5 The 4Ir is here. Do we need to design development initiatives differently? Arnaldo Pellini and Vanesa Weyrauch, Politics & Ideas 6 How to Respond to the Fourth Industrial Revolution, or the Second Information Technology Revolution? Dynamic New Combinations between Technology, Market, and Society through Open Innovation (Lee, Yun, et. al.) Received: 3 April 2018; Accepted: 4 June 2018; Published: 21 June 2018 19 The Fourth Leap | Fourth Industrial Revolution

gain direct feedback directly from industry for Government and policy makers and regulators to support innovation and fastrack 4IR for Malaysia.

2. Recommendations for Malay- sia- Establish Sandboxes for Regulation of technologies of 4IR As new approaches in regulation of technologies of 4IR is perti- nent to move in tandem with rapid technological innovation, MCMC could in addition to, or instead of, conducting discussions on regulating technologies of 4IR at the Malaysian Innovation Council, including drone technology, artificial intelligence, Author Ms Sheriffah amongst other technologies, had attended a number create sandboxes for regulation of Technologies of of these technologies (see Fig 5). 4IR Conferences and Workshop, including My 1. Recommendations for Malaysia C. EDUCATION, SKILLS AND DroneX Workshop in – Initiate an annual 4IR dialogue COMPETENCY Cyberjaya with the industry Governments will need to I had the opportunity to attend a strengthen leadership and develop few Conferences and Workshops human capital so that they are on AI and Drone Technology able to govern the technological and had the privilege to join transformation in a way that leaves industry discussions and was no one behind. A National Regulatory surprised to hear on several Additionally, governments must Sandbox has been established occasions that industry felt that cultivate a full understanding of the by the Ministry of Finance to create regulation of Drone technology future, knowing what the opportu- opportunities to further develop, could be further enhanced by nities and risks ahead are, as well as accelerate and promote collabo- the Government to support what their applications would be to ration between entrepreneurs, instead of stifling the growth of the world, to individual countries, corporations , regulators and the this tech-based business. and to the specific workings of government to enable innova- Thus in addition to the Sub government. Governments also tors to test ideas, solutions and Committees of the MIC, it would need to be smart when scanning products in a real environment with be beneficial and impactful to the horizon; the advent of 4IR adds sandboxes identified for selected initiate an annual or bi-annual to the pressure on governments to industries. 4IR Dialogue with Industry to become future-savvy.

FIG 5: REGULATORY SANDBOXES

Source: Tsys.com

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1. Recommendations for Malay- sia – The government needs to make preparations to be agile and future-savvy As only a limited number of Gov- ernment officials and private sector may have the opportunity to participate in the WEF’s Global Initiative on Agile Governance, these officials could be invited to share the discussions and deliberations with a larger num- Drone Technology Investor ber of civil servants at relevant Dr Soki Ohmae, Co-Founder briefings. & Managing Partner Drone And the National Institute of Fund (VC Fund) from Japan Public Administration (INTAN), and Investee Dr Kamarul could introduce a course on Ariffin, Founder & CEO the important aspect of Agile Aerodyne Group from Governance for Politicians as Malaysia and Ms Sheriffah well as Senior and Mid-level Civil Technologies at My DroneX Workshop in Servants. Furthermore, Futurise Specific venture capital funds Cyberjaya. and MIGHT at Cyberjaya could have been established, including introduce 4IR for Government MSC Venture Fund for ICT and courses in partnership with WEF Biotech VC fund for biotechnol- Sheriffah Noor Khamseah Al-Idid binti and other collaborators. ogy. Thus, it is imperative for Dato’ Syed Ahmad Idid, an Innova- the Malaysian Government in tion & Nuclear Advocate and Alumna, FINANCING AND FUNDING partnership with national and Imperial College, University of London, As emerging new technologies are international investors to set United Kingdom, had served as Special paving the way for new industries, up specific venture funds to Officer to Malaysia’s Science Advisor to the funding and financing models support 4IR technologies such the Prime Minister and was Chairman will be very similar to tech ventures as Drone Tech VC Fund and of the Drafting Committee for Report on where different sources of financing Artificial Intelligence (AI) VC Enhancing Venture Capital Financing are required at different stages of Funds. for Malaysia and the Strategist and venture development, with early MDEC which has been Author of the Report on Introducing stage and start-ups requiring busi- appointed as Member of the Business Angel Financing for Malaysia. ness angel and venture capital WEF’s Drone Tech Committee These two high-tech Financing Reports financing and crowdsourcing and which has an AI Unit, could were submitted to Malaysia’s Ministry emerging as important new financ- be the Malaysian partner to of Finance (MoF) in 1999 and 2001 and ing option. establish the specific Drone Tech several recommendations outlined in VC fund and AI VC fund with these reports were incorporated into 1. Recommendations for Malay- international venture capitalists Malaysia’s 10-Year Financial Sector sia - Set up dedicated venture experienced in these technology Master Plan published by Bank Negara capital funds for specific 4IR investments. Malaysia.

START-UP FINANCING CYCLE

Source: Provence Business Angels

21 The Fourth Leap | MDEC Case Study

BURGE(R)ONING BUSINESS IN THE 4IR ERA RAMLY BURGER HAS GROWN TO BECOME A HOUSEHOLD NAME, THOUGHT OF FONDLY AS A HEARTWARMING AND DELICIOUS SUPPER. WHAT STARTED OUT AS A FOOD STALL IS NOW A GIANT IN THE F&B INDUSTRY.

Ramly Food Industries’ new plant at Pulau Indah. Believe it or not, Ramly started out by selling burgers in the very same EFORE Ramly Foods food stalls before expanding in Processing Sdn Bhd 1984. The company now encom- (Ramly) became passes various processing plants, the behemoth it is and 10 subsidiaries, becoming a known today, it was billion-dollar business and pride but a small family of the nation. business helmed by a husband-wife duo – Dato’ Dr Haji PATH TO DIGITALISATION BRamly Mokni and Datin Hajjah Dato’ Ramly realised the need Shala Siah Abdul Manap. The com- to be flexible, fast, accurate pany, once known as Perusahaan and proactive as conventional Burger Ramly Mokni Sdn Bhd, aims industrialisation will not pave to produce Halal, hygienic and qual- the way for the future. As de- ity products, including frankfurter, mand for Ramly’s products be- nuggets, meatballs, burger patties gan to surge, the decision to and even sauces such as chilli and digitalise processes became mayonnaise as well as supplying to more relevant than ever. burger stalls nationwide. Furthermore, machine Stroll along suburban streets in manufacturers in Europe Malaysia and you will likely come at that time heralded the Dato’ Dr Haji across the Ramly brand, selling hot, arrival of Industry 4.0 Ramly Mokni, juicy burgers that can even rival (I4.0) as the next wave in Founder and well-known fast-food restaurants. the industrial sector. Managing Director of Ramly Group.

22 The Fourth Leap | MDEC Case Study

gunan Malaysia Berhad (BPMP), through the Ministry of Finance offers assistance via the Industry Digitalisation Transformation Fund (IDTF). The fund – an allocation of RM3.0 billion – is intended to accelerate the adoption of I4.0 related technologies in the manufacturing sector to benefit the national economy. Ramly is a recipient of the loan and it has bolstered the development of its new production plant in Pulau Indah. IDTF offers Capital and Op- erational Expenditure for up to 15 years and 5 years respectively to companies that are registered and incorporated in Malaysia. Addition- ally, recipients of the loan will benefit from an interest subsidy of Endline packaging two per cent per annum, provided is done efficiently by the government. Any firms that with minimal offer technologies, looking to adopt errors, thanks to skilled workers to supervise the technologies as part of their opera- robotic arms. production line. Additionally, the tions or construct infrastructure installation of autonomous robots related to technology are eligible also decreased human error and to apply. improved customer satisfaction Ramly thanks the Malaysian towards Ramly’s products. Digital Economy Corporation Most of the industrial processes The company’s production line (MDEC) for their initiatives to were done manually at the begin- also benefits from the Internet of help organisations attain their 4IR ning, such as taking inventory of Things (IoT) and reduced main- goals. Through close collaboration finished goods. This left a wide tenance cost as well as machine with MDEC, Ramly aims to realise margin for human error such as downtime. The system works to the full potential of autonomous missing products and expirations. alert the maintenance depart- machinery in their Pulau Indah The introduction of goods inven- ment of any errors and its precise plant. The use of real-time custom tory system was meant to address location or scheduled routine reports and dashboards will en- this issue; however, staff training maintenance. These translate to able the paperless collection of posed its own challenges as the heightened productivity, efficiency production data as well as allow sophisticated system was met with and profitability for the company. for immediate response to perfor- resistance. When it comes to maintenance, mance issues. A workaround was to hire a new Augmented Reality (AR) acts as the team that was not already bogged key enabler for remote trouble- IN THE PIPELINE by the inertia of familiarity. The shooting. AR overlays information In the era of digital marketing and team was screened to ensure that and digital content in real-time burgeoning eCommerce platforms, awareness and passion for I4.0 on the physical world, all visible Ramly’s momentum leaves them in were already present. This was through an eyepiece. Through this a favourable position. The company the impetus that propelled further technology, even engineers in their looks to penetrate the market by adoption of smart technologies principal production plant are able launching its very own eCommerce that would eventually improve to offer assistance and streamline platform to boost online sales. flexibility, speed, productivity and corrective procedures. It looks to partner with existing quality. The company adopts all these online grocery platforms and technologies to reach and maintain sells products directly from local UTILISING SMART a maximum capacity of produc- vendors to consumers, without TECHNOLOGY tion, by maintaining uptime of the need for a middleman. It does In a high-octane production plant, machinery. The usage of predictive not just stop there – the company the application of autonomous maintenance capacity to evaluate further improves on its website robots has observed a reduction in machine performance in real-time functionality and user interface non-skilled human capital by 90%. is crucial to keep up with rising as it realises the importance of Ramly’s mundane activities were demands. front-end customer engagement. undertaken by robotic arms, spe- Through implementations of cifically in the end-line packaging, LENDING A HAND cyber-physical systems to monitor and sausage loading and unloading The path to digitalisation and physical processes, leverage on processes. adoption of 4IR technologies is data and automation, Ramly is This frees up at least 100 work- not a lonesome journey and the positioned to develop a modular ers in the packaging line and 20 Malaysian authorities have been structure throughout its smart workers in the loading and unload- mandated to assist through various factories and make decentralised ing bay to be assigned to high-value avenues. decisions to address issues and tasks. With autonomous robots, Malaysian Development Bank, execute solutions without impedi- the company only require eight also known as the Bank Pemban- ment.

23 The Fourth Leap | Time Out ISLAND ESCAPE The Perfect Getaway Berjaya Tioman Resort quietly whispers, “Relax, you’re home.”

Escape the hustle and bustle of ROVIDING a haven from this cosy abode your home by the the city to the sun-kissed Berjaya Tioman Resort. the bustling city life, sea and rest in absolute comfort Berjaya Tioman Resort throughout your stay with us. with miles of palm-fringed Sprawled over 200 acres across beaches, crystal clear the tropical rainforest, Berjaya waters and surrounding misty Tioman Resort is the only resort mountains,P takes us back to enjoy on the island with an 18-hole golf the best of Mother Nature. Home course which allows you to have to over 130 species of corals and a swinging good time besides 300 species of marine life, Tioman experiencing our jungle trek while Island is also one of the finest dive enjoying our natural flora & fauna. destinations in Malaysia. Blessed with rich marine life, Featuring traditional Malaysian- diving and snorkelling at Berjaya styled architecture, the 268 chalets Tioman Resort will yield countless and suites at Berjaya Tioman underwater tales to discover, apart Resort embraces the rich tapestry from experiencing our array of sea of Malaysia’s diverse culture. Make activities.

24 The Fourth Leap | Time Out

After an enjoyable day of golfing, complete nourishment from head diving and other sea activities, relax to toe, blending age-old traditions and de-stress with our signature and indigenous essential oils to spa treatments. Step into a world induce a deep state of relaxation – a of indulgence and relaxation at pampering experience indeed! Ayura Spa. By using only natural Offering a range of outlets to ingredients, we want your body and choose from, mealtimes are always mind to be in harmony with nature. a delight at Berjaya Tioman Resort. Let yourself be pampered at an oasis You are spoilt for choice as the of serenity to replenish your body, resort serves an eclectic mix of mind and soul. local and international delicacies, Guests are guided to choose ranging from authentic Malaysian, from an array of services ranging Thai, Oriental to Western flavours. from natural treatments made with Hearty meals are also accompanied precious plant extracts from our by cocktails and other scrumptious very own spice garden to heavenly snacks and beverages throughout massages and luxurious pedicure the day, ensuring you always have and manicure. Soothe aching a drink in hand as you kick back and muscles and renew dull skin through bask in the beautiful sunset glow.

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25 The Fourth Leap | Crisis Management

BEYOND THE BOOM EFFECTIVE DECISION MAKING IS CRUCIAL TO MANAGING CRISES AND HAS THE POTENTIAL TO IMPACT THE ORGANISATION AND BROADER COMMUNITY.

Weathering the storm… Leaders need to display confidence N a data-as-currency world, During the lifecycle of a security and assure their one aspect that is constantly breach, several critical events hap- internal stakeholders under the spotlight is securi- pen. The first event is the point in times of crisis. ty. While utilisation of mod- when a breach occurs. The second ern technology promises is when data has been taken or limitless potential, there are destroyed. The third is when the many causes for concern. breach is discovered (either by ex- Everything to the “right of boom” High-profile data breaches are crop- ternal or internal parties). And the is about responding and dealing pingI up with alarming regularity, fourth is when the breach is made with the fact that a security breach affecting millions; CEOs of large public. When it comes to incident is now known. In the past, most corporations are pressured and response, each of these points in organisations focused their atten- grilled by lawmakers with questions the timeline is colloquially called tion on the left of boom, not the such as “How could your security be “boom” events. However, we are right, yet both sides of the timeline so lax” and “Why did you respond so assuming here that the boom event are important. slowly”. These nightmarish experi- is the point when the breach hits ences unfold because companies the media and the company loses MAKING BETTER DECISIONS channel resources into detection control of the story. DURING BOOMS and prevention but not enough into Although the news media often During a boom event, an organisa- response and remediation. focuses on the event itself, breaches tion has the opportunity to respond often span many months. Before the well, fumble or completely lose UNDERSTANDING BREACH breach is disclosed or discovered is control of its response. When a TIMELINE termed the “left of boom.” During security breach or cyberattack In any given 24-month period, a this time, cyber thieves are taking happens, executives need to drive business has a one-in-four chance credentials, gaining deeper access, effective response. They must of being hit by a significant threat.1 stealing data to be monetised, quickly instil confidence to their Yet, recent high-profile secu- targeting key intellectual property customers and other stakeholders rity compromises have proved that or preparing a destructive attack. that they are pulling out all the many are ill-prepared to deal with Often, the bad guys have infiltrated stops to resolve it. a major security incident. In fact, a long before anyone realises they’ve For many people in the C-suite, study from the Ponemon Institute even accessed the systems. For the this fast, intuitive response doesn’t found that 75% of organisations organisation, activities to the left come naturally. Although they don’t have an incident response of the boom can include security might know what to do techni- plan applied consistently across the planning and implementing tools cally to manage a breach, they often organisation.2 for detection. aren’t prepared to cope with the

26 The Fourth Leap | Crisis Management

human side of the equation. In a Borrowing a principle originally crisis situation, the C-suite is up developed b military strategists, against a human adversary, which organisations often must “observe, can be unnerving. Phone calls from orient, decide and act.” Looping angry customers and opportunistic through this sequence encourages reporters can catch them off-guard. iteration. The idea is that if you can go through the loop more quickly than whatever you’re up against, you gain an advantage. By conducting a series of responses, you can harmonise efforts so responses are active. No decision has to be ...companies final, and making small mistakes is considered better than inaction channel and silence. resources into ACTING TO THE RIGHT OF THE detection and BOOM prevention but The period to the right of boom involves not only mitigating the not enough into damage from an attack, but also response and managing the court of public opinion after customers and the media remediation.” find out what happened. What happens to the right of the boom can dictate the future of a company. During the crisis, executives need However, doing nothing is worse to display seasoned leadership, so than taking some action, even if it’s it doesn’t look like the organisation not the right one in the long run. is trying to hide something. When a cyberattack occurs, the one thing you don’t have is time. Executives and members of the security team need to be able to filter the available information and Angry calls from put it in context, to quickly make customers and the best decision. persistent reporters can unnerve anyone and evoke unintentional responses.

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Remember, action is better than inaction when it comes to crisis management.

The ability to make deci- experience, and simulation lets sions quickly is critical during you practice what to do in a given and after a cyberattack or security situation. With simulations, you breach. Through our research, we can experience the unexpected in have found that the top cybersecu- a controlled environment and see rity challenge today and in the near how you respond, and then try it future is to reduce average response again to improve your response. and resolution times.3 To handle an Imagine if you could experience a incident quickly, organisations don’t cyber breach simulation much like just need procedures, they also need a pilot goes into a flight simula- to practice their responses, so they tor to learn how to best handle become automatic. emergencies. The key to simulating a security WHY SIMULATIONS WORK? event is to make it as realistic as In a life-or-death situation – say possible, so people learn to work a heart attack – you would want together. With a simulation, ev- the person giving your chest eryone from the security team, to compressions to be someone who communications and PR profes- has practised CPR on a dummy sionals, to the CEO can find out and developed muscle memory. what it is truly like to experience a That person who has practiced cyber attack. This type of immersive and rehearsed could save your life security experience can be used to because he or she performed CPR test and improve employee skills, before, even if it wasn’t on a live security processes and leadership human being. across the organisation. In addition In much the same way, execu- to helping people cope with the tives need to understand more than event itself and the repercussions crisis-response theory. They need to the right of boom, going through to practice their responses so they a simulation can help executives know what to anticipate during and leaders develop better strategic actual security events. There’s no long-term actions based on real substitute for real-life, hands-on events and experiences.

28 The Fourth Leap | Crisis Management

IMPROVING RESPONSES When a crisis arises, there is no substitute for planning and rehearsal. Experts on this topic Once people have experienced a simulated cyberattack, they gain the confidence to exercise leadership Caleb Barlow and quick- thinking when the real Vice President, IBM Security, XForce Threat Intelligence thing happens. The best responses focus first on protecting the safety Christopher Crummey of employees and customers, then Executive Director X-Force Command Cyber Range data and, finally, the company’s brand. It’s not a matter of if a crisis Bio will occur, but when, so take a mo- The IBM Institute for Business Value uses data-driven research and expert analysis ment to consider these issues as to deliver thought-provoking insights to leaders on the emerging trends that will you move forward: determine future success. For more information, please email [email protected]

• When it comes to incident Notes and sources response, is our organisation 1 Ponemon Institute. “2016 Cost of Data Breach Study: Global Analysis.” practising what we planned? Benchmark research sponsored by IBM Independently conducted by Do we have a feedback cycle Ponemon Institute LLC. 2016. http://www-01.ibm.com/common/ssi/cgi-bin/ to incorporate the lessons we ssialias?htmlfid=SEL03094WWEN have learned? 2 Ponemon Institute and IBM. “The 2016 Cyber Resilient Organization.” 2016. • e Do w have the right skills? http://info.resilientsystems.com/ponemon-institute-study-the-2016-cyber- What muscles do we need to resilient- organization exercise more? 3 “Cybersecurity in the cognitive era: Priming your digital immune system”, • Does my executive team IBM Institute for Business Value, November 2016 know the critical actions and decisions they need to make immediately after an intrusion is discovered? KEY LESSONS AND Leverage people from RECOMMENDATIONS different backgrounds Following extensive experience running as some are practised hundreds of simulations with a range in making decisions of clients globally, we have synthesised under pressure. three key lessons:

1. Lead with the outcome. A good security culture is crucial. It needs to protect the brand, reputation and future of the company. Part of that culture is, during an incident, having a clear “commander’s intent” that is broadly communicated and understood. What does success look like in a security crisis? 2. Move past paper into reality. It is not enough to have detailed security plans and run books. What might look great on paper, tends to crumble when pressure is applied. Without regularly using and honing skills, muscle memory weakens. The entire organisation needs to... 3. Leverage different backgrounds. People with backgrounds in emer- gency medicine and the military usually do much better in security simulations than their colleagues with more traditional business or technology backgrounds. Because these people are used to constantly practising, planning and preparing for many different situations, they are used to making quick decisions under pressure.

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Corner of Jalan Sultan Ismail & Jalan Ampang, 50450 Kuala Lumpur, Malaysia t: 603.2162.2233 f: 603.2163.1122 www.klrenaissance.com The Fourth Leap | Cultural Management GLOBAL CULTURE AT THE WORKPLACE

By Arlyne Diamond

ROM the moment we open our eyes to the moment we lay to rest, communication is what keeps us together, alive and functional. However, not all cultures communicate the Fsame way - “Yes” may mean “Yes” or “No” in some cultures. Did you know that in some countries “yes” doesn’t always mean yes, and nodding your head up and down doesn’t necessarily mean yes, nor does shaking your head from side to side automatically mean no? It pays to know such things, as well as other differences in the cultures of countries with which you may do business. Such knowledge has several advantages. It can:

Understanding various cultures can The more you know about help you smoothly do AID NEGOTIATION another country and the more business. you try to learn its language, the more you’ll appeal to that culture’s people. Obviously, this will be to ENABLE MORE COOPERATION your advantage.

SOME UNDIPLOMATIC FACTS Before embarking on country- Again, we are speaking in gener- specific information, I want to make alisations based on statistical analy- ENHANCE COMMUNICATION a few less-than-diplomatic com- ses, which means not all people of ments. I am discussing generalities, group X share trait Y but a certain not specifics about any one person percentage (typically nearly 70%) do. or group of people. Finally, I want So, knowing a little about these cul- GAIN MORE MOTIVATION to apologise in advance if I have tures – the generalisations – enable AND PRODUCTIVITY FROM OTHERS inadvertently insulted anyone. It is you to understand when someone not intended. you meet behaves differently from Not all cultures honour honesty. people in your culture. Indeed, in some areas of the world, CREATE A WIN/WIN honesty is owed only to the im- ROMANCE CULTURES BUSINESS ENVIRONMENT mediate family and possibly to one’s kinship group. In some places, France “putting one over” on the other guy As I implied earlier, the French are or fraudulently manipulating a proud of their language, so you MAKE YOU MORE TRUSTWORTHY, business transaction is considered should try to learn some of it, if LIKEABLE AND SUCCESSFUL brag-worthy. Occasionally what only “Hello” (Bonjour), “Thank you” some of us would think of as cheat- (Merci) and “Please” (S’il vous ing is considered collaboration. plait!).

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The French people are cultured, well-dressed and enjoy the finer things in life. importance to the process for get- and shake hands when meeting ting things done, as well as to the someone, but don’t expect them to results. smile unless they know you or have Since this is a high-context The French consider education been properly introduced. culture, being introduced by important and schools – that is, As for business meetings, the the right people is important and re- the right schools – status symbols. French expect an agenda but attach lationships must be created before People are judged by the schools no importance to the order of items. the business is conducted. Even in they attended. They consider process important a casual situation, such as walking The French people are cultured but results even more so. Don’t into a bakery to buy a croissant, and well-dressed (in my opinion, Pa- be too rigid, but do try to cover the person behind the counter risians are among the best-dressed everything on the agenda. will not smile at you unless he or people in the world), and they ap- In French companies, ideas she has been properly introduced preciate the finer things of life. They travel up the chain of command, beforehand. You might not even respect honesty, directness and a process anathema to Americans. get waited on until someone with ethical behaviour. And they believe whom they are more familiar is their fate is predetermined – that is, Case in point: I was consulting to served. out of their control. a large US telecommunications The French are also proud of company when an international their culture, history and historic A few suggestions on how to be- French organisation bought it out. role in world politics. Following tra- have in France: Since the country The Americans were accustomed dition is of the utmost importance is proud of its food and wine, eat to making decisions at their level to them and is part of the primary slowly and show you appreciate and getting credit for their own education of French children. the meal. ideas. But they quickly learned from French people value logical You’re a stranger until properly the new company that ideas went thinking and elegant solutions. introduced, so don’t expect a store up the chain and decisions down They don’t enjoy brainstorming clerk to greet you like a long-lost it. Their job was to make the boss because they don’t see the logic in it relative. The clerk will be polite, look good. They didn’t get credit and don’t want to appear foolish by though, and expect the same from for their ideas, and they were not not announcing “the right answer.” you. pleased. Many of them quit within They don’t respect compromises The French dislike rude, crude six months of being taken over by or quick fixes. They attach great and loud behaviour. Say “Bonjour” the French company.

32 The Fourth Leap | Cultural Management

Italy plans. I got a taste of this when I Build relationships before talking Italians are, generally speaking, was invited to an Italian/American business. Also, demonstrate your well-educated, highly intelligent CEO association. The program was appreciation for things Italian – food, and extremely innovative. Not only supposed to begin at 7:30 p.m. but fashion, arts and culture. do they think outside the box, but everyone was still eating, network- Speaking of food, as with the they are also adept at creating new ing and socializing when that time French, it’s important to Italians. boxes. On the other hand, when rolled around, so the speaker didn’t So show respect for meals and din- things go awry they tend to point begin until about 8:15. Relation- ing. Since eating in Italy is a social fingers, “It is the other guy’s.” They ships first. Italians will readily adapt activity, chew slowly, savour your always have excuses why “It’s not agendas, schedules and plan to meal and enjoy the conversation. my fault.” continue social interactions. Forget your diet; relish the food, Italy is a very high-context coun- Superlatives are used sparingly gain weight and diet after returning try and it’s important to create and in Italy. Whereas Americans might home. maintain a personal relationship claim things are going great, Italians Italians demonstrate strong loy- before attempting to do business will say they’re “not bad.” They’re alty to family and community. They there. When you meet Italians, even more fashion-forward than are careful to take credit for things they are formal at first but eventu- the French. Think of leather shoes, from their own regions. For example, ally loosen up and relax. So it is gloves, handbags and jackets made it’s “our bell tower”, “our food”, “our important to use titles until invited in Italy. wine.” If you are an aficionado of to be more casual. Italians are emotionally open, fine wines, you will appreciate that People in Italy set great store in expressive and demonstrative. They the region in which the grapes were social interactions. Relationships speak with their hands. They kiss, grown is extremely competitive and take precedence over meeting they hug and they let you know no other region except Champagne when they’re angry. can use that name. Business-wise, Italians favour Some things to keep in mind: meeting face-to-face rather than via When in Italy, use titles rather email. The phone is okay, but they than first names until invited to do prefer in-person conversa- Italians place great otherwise. tions. importance on food and businesses may be conducted over a long lunch.

33 The Fourth Leap | Cultural Management

Mexicans are fiercely loyal to their culture and value family above all else. The country is particularistic; Status symbols are important, that is, it doesn’t believe in abso- as are titles, so if you don’t know lute reality. Context matters, as a person’s “rank”, guess. But guess It is okay to mix social and do superstitions. Mexicans speak high. If you think someone’s a man- business. Exchange ideas and with emotion, often accompanied ager, call her or him a director; if you conduct business over coffee or by gestures. Since reality is fluid think someone’s a director, call the lunch. for them, they – generally speak- person a vice president. Like the French, Italians focus ing – place much less importance Relationships in Mexico are on results, not process. Plans and on education than do citizens of critical, including in business. Have schedules are flexible and subject many other countries. existing contacts introduce you to to change at the last minute. Don’t people. Develop relationships with get upset if people aren’t punctual, Case in point: I saw one example of small talk. In fact, build them before but be on time yourself. the way they prioritise while teach- discussing business. Something we can learn from ing a weekly MBA night course. One Mexicans may ask you personal Italians is how to have a life. They of my more dedicated students, questions. Don’t feel insulted or em- work forty-hour weeks, take breaks who’d been in a prior class I’d taught barrassed; it’s their way of getting during the day and sometimes in this program, had to miss three to know you. They are doing their enjoy siestas. And they make time weeks in a row, forcing me to give part to establish the relationship. As for family life. him an incomplete. The reason for emotional people, Mexicans like to his prolonged absence was that a touch, so shake hands on meeting Latin America family member was getting married and leaving. They also blow air Generally speaking, the people in another city (about two hours kisses (like in Hollywood). living in the Latin American coun- away) and he was expected to at- And they are easily insulted. For tries are considered high-context. tend all the pre-wedding activities. example, don’t suggest splitting the Relationships matter. The primary Mexicans multitask, so to them bill; you’ll hurt their feelings. Either language in most of these countries schedules and deadlines are ap- pay the whole thing or allow them is Spanish (in Brazil it’s Portuguese) proximate – they might not show to. Another example: Mexicans, and it really helps to learn a little of up for an appointment, or they men in particular, feel insulted if that language before visiting Latin might arrive the next day. If the they are doing manual labor and America. Time is fluid and flexible family needs them for any reason, you offer to help them. They as- and family comes before business. it comes first. So all rules and plans sume you don’t think they’re strong are adapted to accommodate re- enough. In Mexico, machismo mat- Mexico lationships. It is best, therefore, to ters. The United States has influenced confirm an appointment well in its next-door neighbor in some advance and again the day before. respects, but – perhaps surpris- Mexicans are loyal to their Arlyne Diamond Ph.D is an Organ- ingly – Mexico is similar to Italy and culture, a symbol of which is the isational Development and Human other romance countries in many Spanish language. This is why many Resource Consultant with over 30 years ways. This is especially true when it resist learning English, even in the experience. The article above is an comes to establishing relationships United States. Still, you’d do well to excerpt from her book titled “Culture before doing business – and the learn Spanish when doing business Inside the Company and Outside the importance of family above all else. in Mexico. Country”.

34 Brought to you by:

[email protected] • www.wordlabs.com.my The Fourth Leap | Big Data 3 REASONS COMPANIES NEED BIG DATA ANALYTICS TO IMPROVE EFFICIENCY HE world is becoming more data-driven. Most companies understand that if By Jeanne they capture data Kuah that streams into their businesses, they can get significant value Tfrom data by applying analytics. Companies are therefore evolving their cultures in a more data- oriented direction and adjusting their strategies to emphasise data and analytics. Data is not restricted to the marketing and e-commerce sectors. In a study conducted by MIT Centre for Digital Business, companies that were mostly data-driven were found to have 4% higher productivity and 6% higher profits than the average. Analytical decisions and actions continue to be generally superior to those based on intuition and experience.

“It is a capital mistake to theorise before one Airlines are turning to data analytics to reduce has data” - fuel consumption at different stages of flight Sir Arthur and pilots can even make peer comparison to achieve better fuel Canon Doyle efficiency. in Sherlock Holmes

36 The Fourth Leap | Big Data

Data analytics can determine and However, most companies are forecast demand and at the early stages of managing “The most specifically, which their data. Implementing analytics product and when successfully isn’t a simple process. dangerous does demand peak, It takes time and effort to create thus enabling better the correct data structures and management of technical infrastructure to enable kind of inventory. effective analysis. Companies can start small to gain experience from waste is smaller projects which will create a solid foundation to move onto the waste d) Measure what goes on at bigger and more complex projects. every step of a business In Malaysia, the Government process rolled out a roadmap in 2015 to pro- we do not e) Analyse collected data and mote adoption of big data analytics use that analysis to strategise in private and public sectors. Its recognise” improving processes implementation is spearheaded by f) Implement improvements in the Malaysia Digital Economy Cor- - Shigeo place and measure again poration (MDEC). Among MDEC’s efforts is to conduct training for Companies must make sure to data professionals. It aims to train Shingo measure the right thing, if they 20,000 data professionals by 2020. want to make the most use of Recently, the Ministry of Interna- data and arrive at useful insights. tional Trade and Industry rolled out Generally, the following are Ideally, measurements should be Industry4WRD, a national policy on steps that companies should take automated as much as possible Industry 4.0 to drive digital trans- to identify problem areas: to avoid natural human error. The formation of manufacturing and hardware should be attached to related service sectors in Malaysia. a) Decide which business sensors to measure and transmit process to measure (or which data automatically into an at- DATA ANALYTICS IDENTIFY parts if it is a big process) tached software. PROBLEM AREAS b) Map out business processes, For example, AirAsia uses With the right analytics, companies and understand it step by step analytics to reduce its fuel con- can zero in on every segment of the c) At each step, create a list of sumption. It uses a digital tool process and examine supply chains measurements based on type called FlightPulse developed by in minute detail, accounting for in- of measure (for example – GE Aviation. Pilots can see first- dividual activities and tasks. Com- time taken, amount of rework, hand, the amount of fuel used at panies can identify bottlenecks and number of failures) and different stages of flight. Pilots reveal underperforming processes consider if the measurements then make a peer comparison and and components and make the reflect that part of the work towards fuel savings to necessary improvements. business process reduce cost.

37 The Fourth Leap | Big Data

Analytics help companies to predict Various techniques can be of planning and forecasting. With and determine early employed to save fuel, like proper algorithms, it allows on- red flags in business shutting down an unneeded en- time planning to suit live updated strategies and become gine while taxiing to the gate after conditions. For example, in routing more risk intelligent. landing (this action can shave and transportation, UPS, a private 10 kilograms of fuel per minute). American postal service, uses big Air Asia was able to reduce fuel data to design route structures consumption by 1% in the year. using a proprietary system called After collecting the required data, ORION (On-road Integrated Optimi- sion module, which collects aircraft companies should look at trends zation and Navigation). The system maintenance and performance in the process over time and how it uses advanced algorithms to create data, and automatically transmits performs at different times. optimal routes for delivery drivers it to ground-based operations in Companies must test how pro- from data supplied by customers, near-real time. It also subscribes cess performs with different inputs drivers and vehicles. It can alter to Airbus’ Skywise Core, a cloud- and outputs. Companies need routes on the fly based on changing based environment for airlines to to be creative in finding ways to weather conditions or accidents. share their data to Airbus. With capture a sustainable competitive It looks at the deliveries that still the data provided, Airbus performs advantage. For example, a chemical need to be completed and continue advanced predictive modelling to manufacturing company used to optimise the routes. UPS man- predict upcoming system failures. neural-network techniques to aged to reduce its delivery miles by Airbus transmits the insights for measure and compare the relative 100 million and realised significant AirAsia to make maintenance deci- impact of different production savings. sions of its choosing. The more inputs on yield. By resetting its Companies can more accurately data that is shared with Skywise, parameters accordingly, the chemi- detect maintenance needs and the more accurate predictions and cal company was able to reduce its identify risks, thereby reducing un- models will be. waste of raw materials by 20% and necessary maintenance, increasing Analytics also helps to forecast its energy costs by around 15%, asset utilisation and operational demand more accurately so that thereby improving overall yield. reliability. For example, AirAsia companies can cope better with uses analytics for preventive and demand. Companies can judge DATA ANALYTICS IMPROVE predictive maintenance. Its entire the type of products, the quantity PLANNING AND OPERATIONS fleet is equipped with FOMAX, an and the time at which products Analytics helps in different areas on-board data-capture/ transmis- are in demand and prepare its

38 The Fourth Leap | Big Data

production. It can predict with dif- extensive consideration of pos- CONCLUSION ferent anomalies such as weather sible alternatives. Using analytics, Data is undeniably powerful. Ana- and consider current changing data can be processed quicker lytics is ultimately about making consumers behaviour. Here is with the right software than using the best possible use of informa- the difference with traditional traditional Excel, which reduces tion to make the best possible deci- forecasting. Companies can also time to insights. By becoming more sion. Better experiences, consistent use the information to help its risk intelligent, companies will quality and lower costs. The ability customers plan so that it is able to be more adept at dealing with to use data represents a real and cope with demand and better meet uncertainty and be strategic at essential competitive advantage in their needs. decision making. Better and faster today’s digitised economy. It allows Take Grab as an example. It insights also allow red flags to be companies to learn from the past targets “peak shifting”; it wants identified early, such as why a and prepare for the future. It is best customers to get a ride when they business strategy is not working to start by identifying high value want it and at a price they want. as well as planned and allows for opportunities, which is capturing Through data collected and as corrective actions to be taken. the “low hanging fruit” to build a transport demand can be lumpy, It is also common for organisa- smarter tomorrow. Grab noticed a seasonality to de- tions without big data analytics mand and supply. At certain times capabilities to work in silos. Each and days, imbalances appear, peak department often report their own Jeanne Kuah is the founder and CEO of and disappear, and the process matrices without providing full a data analytics and strategy develop- repeats itself. Grab currently uses context of information. The core ment consulting firm. Her passion is to a widget to display aggregated data idea of analytics is that data is create a smarter tomorrow. To find out to customers in easily interpreted drawn from various sources for more, visit www.letolleconsulting.com. visualisations, so that they can analysis. There is a unification of plan to leave at times when there is data which breaks down the inter- more supply, and with potentially nal silos. It improves collaboration more savings for fares. between departments and the speed of getting data insights. Silos DATA ANALYTICS IMPROVE are unhealthy because it erodes DECISION MAKING teamwork and collaboration; it Companies need to make faster does not help people consider the Data analytics will and better-quality decisions in full picture. Companies need to allow companies today’s competitive and fast-paced transcend these silos in the interest to determine their landscape. Decisions must also be of customer needs and company pain points, identify made with full information and growth. bottlenecks and work on improving the business.

39 The Fourth Leap | Data Security

A NEW GOVERNANCE APPROACH TO MANAGE RISK IN THE DIGITAL WORLD T has become a cliché to say tion, industries look to niche and that we live in a data-driven specialised skills in data analyt- world. Data has become the ics, machine learning, intelligent beating heart of enterprises automation, artificial intelligence, By John from Nike to Novartis, as and cybersecurity for their digital Bree they transform their busi- transformation. ness and its functions – from Digital technologies evolve rap- manufacturing to marketing. While idly, requiring speed and agility that theI customer, of course, is still flesh is often better represented in spe- and bone, everything else is or will cialised third parties. Consequently, be, digital. these third parties have come to The opportunities of digital play a large role in the everyday convergence are a major focus operations and success of digital across all industries be it retail or transformation efforts. aerospace. Convergence is multi- faceted. It requires investment in DON’T IGNORE RISK WHILE an ongoing change to processes, PURSUING VALUE people, infrastructure, and systems. This reliance on third parties comes Similar to the earlier IT revolu- with risks. Your entire sourcing

40 The Fourth Leap | Data Security

chain is not merely a source of of Financial Services’ (DFS) cyber- adds teeth to governance protocols, value; it is also a source of signifi- security regulation now expects allowing enterprises to focus on cant business risk. As enterprises DFS-regulated entities to have a specific areas of third party risk that aggressively innovate and co-create cybersecurity program in place, concern them – governance, finan- with third parties, they must be just which also includes protections of cial, compliance, cybersecurity, etc. as aggressive with tools to measure data at third-party providers. Industry-leading enterprises use and track risk identification, con- Regulations such as General our Continuous Risk Monitoring trols, compliance, and governance. Data Protection Regulation (GDPR), and Intelligence Solution, Supply In today’s rapid design, test, and Consumer Credit Protection Act Wisdom, as a critical component implement cycles, enterprises must (CCPA), Health Insurance Portability of their governance and third-party establish sophisticated governance and Accountability Act (HIPAA), and risk management programs. protocols so that they are not blind- The Common Rule, also known as Continuous risk monitoring en- sided by third-party risk vectors. the Federal Policy for the Protec- ables enterprises to maximise Risk With the Regulatory sector is tion of Human Subjects, are cross- Assessment cycles and cadence, catching up, enhanced governance industry challenges. No one along by using changes in behaviour to to test enterprise compliance capa- your sourcing chain is immune. identify specific areas for review bilities and diligence is critical. For and avoid the time and expense example, New York Department ENHANCE YOUR GOVERNANCE of one-off risk assessments. More WITH CONTINUOUS RISK effective and efficient use of Risk MONITORING resources and budgets is a universal Whether it is a new application, goal. Solutions like Supply Wisdom system, or the enhancement of will help you reach that goal. an existing platform, changes are In today’s rapid occurring at a faster pace. However, enterprises are still saddled with This is a contribution by John Bree a design, test, tried and true episodic Risk As- Partner & SVP at NeoGroup. He is also and implement sessments. Periodic governance a financial industry professional with a audits and assessments are no proven track record in developing and cycles, enterprises longer sufficient. These traditional managing AML/CTF, KYC, Anti-Fraud must establish all-encompassing assessments, and Vendor & Third-Party Risk Manage- which often include 1,000 or more ment programs. sophisticated questions, place a very expensive governance protocols demand on both the service user and provider. so that they are not Real-time, continuous, multi- blindsided by third- category, risk intelligence for both third parties and operating party risk vectors.” locations is the alternative. Such In order to navigate continuous risk monitoring also the risk-filled digital world, one must adopt continuous risk monitoring.

41 The Fourth Leap | Cloud Technology

BIG DATA AND CLOUD COMPUTING – THE WAY FORWARD CREATING VALUE IS A BUSINESS IMPERATIVE. IN TODAY’S DIGITAL AGE, LEVERAGING THE BENEFITS OF BIG DATA AND CLOUD COMPUTING CAN HELP ORGANISATIONS DERIVE VALUE FROM BETTER, SMARTER, REAL-TIME DECISIONS.

technologies in new and innovative structured data streaming in from ways. Key to this is data, which has diverse sources at a massive scale. unprecedented volume, speed and By processing large volumes of global reach, where people and diverse data quickly and reliably, By Ling things are connected more than big data has evolved from merely Kay Yeow ever in today’s world. With improv- collecting and reporting data to ing analytical methods, machines generating actionable insights. The will be able to learn from the data transformation of big data starts APID technologi- collected, allowing for meaningful from the collection of the right data cal advances have insights to be supplied to organisa- sets, followed by the creation of a emerged as a notable tions to make better decisions. data lake, and finally, analysis to feature in driving Big data is a large volume of derive insights and solve business important business data that cannot be sufficiently problems. decisions. In the managed by traditional and re- digital age, it is about lational technologies. It can be how human beings are applying non-relational, unstructured or Cloud computing R may very well be the solution that corporations need when tackling issues of scalability and flexibility of data.

42 The Fourth Leap | Cloud Technology

Risk management is crucial in an organisation’s framework to ensure a stable, secure and trusted environment when it comes to • Variety – Harnessing different ability and flexibility. To address data management types of unstructured and these challenges, cloud computing and adoption of cloud structured data may be a fitting solution. technology. • Veracity – Acquiring data Cloud computing is a model for from trustworthy and credible enabling convenient, on-demand sources network access to a shared pool of • Value – Leveraging data and configurable computing resources insights to generate value that can be rapidly provisioned and The global big data market has • Volume – Processing high released with minimal manage- grown rapidly from US$8 billion in volumes of data ment effort or service provider 2011 to US$35 billion in 2017 and it • Velocity – Collecting and interaction. Cloud has transformed is expected to reach US$103 billion processing data on a real-time the way organisations manage by 20271. This growth has been fa- basis scalability, resiliency and cost ef- cilitated by declining technological ficiency, so organisations should costs and an improvement in the This set of characteristics offers consider leveraging the cloud when analytics talent pool. In Malaysia, substantial benefits to organisa- using big data. the journey towards becoming a tions who are willing to take ad- digital nation with the adoption vantage of it. Among the benefits of WHAT DO THE COMBINATION of a digitally-integrated lifestyle big data are improving design and OF BIG DATA AND CLOUD has received positive support, with development, optimizing supply COMPUTING OFFER? significant investments by venture chain management, streamlining If an organisation is to succeed in capital funds in the life sciences, operations and enhancing con- the digital age, big data alone is information and communications sumer experience. not sufficient; hence, the calls for technology (ICT), and manufac- While there is no doubt that big the adoption of cloud computing turing sectors, increasing from data has brought about consider- in order to be more impactful. One US$0.78 billion in 2006 to US$1.5 able benefits to organisations, the benefit of adopting cloud is the billion in 20162. challenges lie in data storage due availability of a simplified, flexible to a lack of infrastructure, and and scalable infrastructure that CONVERGENCE OF BIG DATA data management due to multiple allows organisations to be nimble AND CLOUD COMPUTING sources and formats. Moreover, and ready for changing consumer Big data has a set of characteristics, the growth of data dramatically expectations. often defined by the five “V”s: increases the challenges of scal-

1 Global WAM Trends: Big Data and Analytics, EY, 2018 2 Staying Ahead of the Curve – Industrial Revolution 4.0, EY, 2018

43 The Fourth Leap | Cloud Technology

Organisations need to employ the right The enormous volume of data Cloud adoption has been on the measures to that grows by the day raises the rise, with a growth from 93% in 2015 prevent data need for a significant commit- to 96% in 2018, as found in a 2018 leakage and loss. ment of hardware and processing survey by RightScale3. With cloud resources. Organisations could computing technology on the rise, leverage cloud instead of invest- organisations can now leverage the ing in physical infrastructure to cloud to perform complex analysis accommodate peaks in data traffic of data, allowing organisations to and storage. Cloud is a flexible benefit from the integration of data infrastructure that can be scaled computing services and a cloud according to needs, which makes platform. it easier and more convenient to The fundamental challenge is manage workloads with minimal IMPLEMENTING A security and control in the cloud management. Hence, cloud com- FRAMEWORK IS KEY TO environment. In the cloud, organ- puting is a perfect partner for big OVERCOMING CHALLENGES isations face numerous security data. Despite the advantages offered by and data privacy challenges related Big data and cloud computing the combination of big data and to identity and access management deliver value to organisations by cloud computing, it also creates a (IAM), multi-tenant architectures, reducing cost. There is no upfront new unfamiliar platform that raises service availability (malicious in- capital expenditure since cloud some concerns and that needs to sider, external threats to service), computing is a pay-as-you-use be tested. data loss and leakage, data privacy solution, allowing end-users to pay issues and security governance. only for what they use. This solu- Big data deployments in the cloud tion reduces capital expenditure require the deployment of new se- (CapEx) and moves the cost to curity tools and platforms (authen- operating expenses (OpEx). Cloud tication, access control, encryption, enables organisations to drive costs If an organisation event logging and monitoring). down without the need to invest Another key challenge is the loss heavily in setting up and maintain- is to succeed in the of control and performance when ing hardware infrastructure. digital age, big data adopting cloud. The control owner- In the digital age, digital media ship varies depending on agree- are increasingly making an abun- alone is not sufficient; ments between cloud providers and dance of information available to hence, the calls for organisations. Since organisations anyone; and with the convergence lack the visibility of the underlying of web and mobile, increasingly the adoption of cloud computing resources, organisations more consumers are using smart computing in order to face risks in meeting Service Level devices to access sites and services. Agreements (SLAs) or availability Organisations can therefore use be more impactful.” requirements. Organisations and cloud computing to improve access cloud providers need to work to- (omnichannel access) and allow gethero t define SLA specifications services to be available anywhere. to ensure that quality, availability,

3 RightScale 2018 State of the Cloud Report, 2018

44 The Fourth Leap | Cloud Technology

reliability and performance are where organisations should focus up to the organisations’ expecta- on the legal, governance, compli- tions. Moreover, the type of cloud ance and audit aspects to confirm an organisation chooses matters. that using cloud computing for big No matter what Not all cloud service providers data does not violate any laws or offer the same level of controls agreements. Finally, the last step industry an and trust levels. A more rigorous in the framework is to improve and organisation is in, a control environment is required enhance any new capabilities, so for mission-critical applications, that organisations can transform key success factor infrastructure and platforms. data in the cloud into enterprise for organisations is To overcome these challenges information assets and one true and effectively move ahead with source of data to yield added busi- the availability of their business goals, organisations ness value for the organisations. relevant data at the should have a framework to enable a secure and trusted ecosystem. FUTURE OF BIG DATA AND right time.” The first part of the framework is CLOUD COMPUTING to assess and monitor the profile; No matter what industry an organ- organisations should periodically isation is in, a key success factor examine their risk profile and de- for organisations is the availability in real-time and use this informa- velop a plan to address any key ar- of relevant data at the right time. tion to obtain insights to improve eas of exposure. The next part of the However, data is only a tool, and product and service quality and framework is to certify and comply, organisations need to know how efficiency. With the convergence to analyse and utilise data to move of big data and cloud computing, ahead in the digital age. Big data is there is a world of possibility ahead critical in driving better, smarter, where organisations can take their real-time decisions that will enable products or services to an entirely organisations to compete in the new level. marketplace. To be more competitive and efficient, organisations need to use Ling Kay Yeow is a Partner at Ernst & Big data is critical better tools to reap the benefits of Young Advisory Services Sdn Bhd. The in driving better, big data. Integrating new technolo- views in this article are those of the smarter, real-time gies like cloud technology and big author and do not necessarily reflect the decisions that will data will allow organisations to views of the global EY organisation or enable organisations gather data in the cloud, analyse it its member firms. to compete in the marketplace.

45 The Fourth Leap | Business Meets Pleasure

venue for hosting small scale social events to large-sized conventions and meetings in the heart of the city. A DIFFERENT The hotel distinguishes itself by taking a different approach to planning events and customises each TAKE ON of it based on the meeting purpose. Setting themselves apart from other city hotels, the hotel’s dedicated event team takes pride in designing MEETINGS AT and recommending intriguing concepts that tell a story and convey a message through engaging and RENAISSANCE captivating set-ups. SPARING NO EXPENSE In today’s digital culture of Instagram-worthy moments, meet- KL HOTEL ing planners pay close attention to details in order to captivate the attention of guests from the mo- Elevate meetings EETINGS at the ment they enter the venue. Inspired through fuelling Renaissance Kuala by endless possibilities, the hotel has Lumpur Hotel is exciting settings for meeting along creativity that excites more than just with themed breaks and luncheons the senses. tables and chairs. complete with creative food and Ideally located at the corner of Jalan beverage offering that engages and MSultan Ismail and Jalan Ampang, the inspires attendees. Approaching hotel boasts a flexible 37,000 square events with innovative concepts feet of convertible event spaces. sets the tone of the event flow and Housing over 20 unique and transforms conventional meetings, versatile spaces from a Grand delivering more than a meeting but Ballroom which accommodates up an experience. to 1800 guests to intimate spaces Planning a well-crafted, for 10 guests by the outdoor Gazebo productive and inspiring meeting Poolside, overlooking an Olympic- has become an art for limitless sized swimming pool, Renaissance possibilities. Depending on the event Kuala Lumpur Hotel is an ideal agenda, meeting planners can decide

46 The Fourth Leap | Business Meets Pleasure

ALL-PURPOSED ROOMS Boasting a separate entrance from the hotel’s driveway to the enchanting Grand Ballroom and over 10 convertible function rooms, the Con- vention Center ensured an exclusive and elevated sense of arrival. Set over 1,430 square metres and with the capacity to accommodate up to 1,800 guests for a cocktail reception or 750 guests for a sit-down banquet, The Grand Ballroom also features a spacious adjoining foyer perfect for pre-function reception area. For smaller meetings and events, the ballroom can be flexibly configured into two separate rooms. The R-Studio is an intriguing lifestyle event space, ideal for inspirational business meetings or social get-togethers. Comprising of R-Studio 1, R-Studio 2 and a spacious sit-out balcony, the space is able to accommodate up to 300 guests. The Poolside Gazebo by the outdoor Olympic-sized swimming pool provides an enchanting backdrop for evening events, such as cocktail receptions or intimate gatherings. All venues are equipped with state-of-the-art audio and visual technology, teleconferencing equip- ment, high-speed internet access and intelligent lighting. The way people work is changing and the hotel is staying ahead with transforming meeting experiences through engaging technology, flexible workspace and intriguing on having a creative atmosphere for break will add new dimensions concepts to encourage collaboration brainstorming sessions, theatre-style to the occasion. A garden set-up and innovation. seating for presentation, casual allows attendees a breath of fresh meeting setting with plush bean air while the food truck concept bags, outdoor poolside events and offers a casual and modern dining more. The hotel’s team of experts experience. Meanwhile, bakeology will design and deliver those and live counters allow attendees extraordinary experiences through to experience the thrill of watching innovative and modern concepts. a dish being prepared, encouraging Renaissance Kuala Lumpur Hotel Corner Of Jalan Sultan Ismail & Jalan Ampang, Be it outdoors or indoors, an open dialogue with the chefs and 50450 Kuala Lumpur, Federal Territory of Kuala Lumpur intriguing setting for a coffee enjoy an interactive experience. Tel: +603 2162 2233 Email: [email protected] Website: klrenaissance.com

Pic 1: Cultural immersion with local banana leaf rice.

Pic 2: Outdoor garden-style seating for themed luncheons and coffee breaks.

Pic 3: Meticulously prepared food for guests dining pleasure.

47 The Fourth Leap | Comic

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• Digital Content & Graphic curation • Various mode of dissemination – Email, WhatsApp, EDM, Website & Social Media. • Compatible with all computer media: desktops, tablets and mobiles.

Why VirtualPaper? Neat and precise, giving viewers quick and easy access, without having to download or search content:

• Seamless scrollable virtual design • Mobile and desktop enhanced layout • Great user experience. • Targeted users can also make it ‘viral’ as it is easy to pass on the link to others through WhatsApp, social media or email. • Content and photo curation when needed. • Wordlabs editorial team will ensure content quality or accuracy.

Call Us To Find Out More : Tel: +603 7880 4200 / +603 7886 4933 Email: [email protected] Website: www.wordlabs.com.my 48

WE MAKE TRAINING EASIER TO DELIVER, MANAGE AND CONSUME 1. Cloud-based online training, accessible 24/7, including on any mobile or tablet device

2. Build your own or access over 100,000+ courses across key topics

3. Reduce risk with expert o -the-shelf compliance training for your industry!

4. Wordlabs e-Learning covers everything from compliance through to professional development or soft skills training, for teams of any size across any industry!

30,000+ Courses Courses for almost any topic in any industry!

O the Shelf Training O -the-shelf compliance & soft skills courses

Use in any LMS Courses able to use in any SCORM compliant LMS

Up to Date Keep current and regularly updated by expert authors

Brought to you by:

[email protected] | www.wordlabs.com.my