NTS Radio a Cultural Voice in a Diluted Industry

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NTS Radio a Cultural Voice in a Diluted Industry 2014 Jamie Beeden/The Hell Gate/Corbis NTS Radio A cultural voice in a diluted industry • Stats - out of the way • Radio vs streaming • Introduction to NTS & origin • Examples of hosts and uniqueness of programmes • Historical examples of cultural voice through radio • Value of cultural influence / opportunity • Summary & questions The stats Rajar 60 45 30 15 50.4 6.9 41.9 0 FM Listeners % Online / app % All digital Q3 2015 “Music streaming is booming, at least in the UK. According to new data from the Official Charts Company, music streams are up 80% year on year through services such as Spotify, Deezer and Google Play.” – 'unknown author' Guardian music July 2015 "But you can’t call up Mixcloud for a shout- out when you’re bombing up the M6 for a night out at the Warehouse Proj - Clair Considine, the guardian 2015" • Streaming services lack the human interaction and inspirational content • Radio is defined by its humanity Femi Adeyemi Aka Mr Wonderful NTS Curator • April 2011 • 150+ programs / djs • DJs pay monthly fee for show time • Application filtering • Using industry standard playback equipment and broadcasting equipment • Accommodating old and new formats due to resurgence of vinyl and tape • Broadcasting is always clear and concise unlike a lot of other online radio stations "Musically, radio was really repetitive; there wasn’t anything really new happening.” "Listening to radio I get to use my imagination a bit more – there’s not that visual distraction. - Femi Adeyemi 'Somewhere between BBC 6 Music’s diversity and pirate radio’s DIY spirit, there’s a combination station helping to lure young music fans back to the airwaves and introducing the world to the UK’s underground sounds - The Guardian 2015 Layla Pillai - Who's That Girl • 1 in 5 radio voices female - Sound Women (2013) • Gives platform to female artists • Live chat, shout outs Richard Greenan (Kit Records) • 'Tropical hangover tonics' • Sunday Fortnightly 3pm-5pm • 'Forgotten ethnic jams & good pop wonk' • Brings a refreshingly real and welcoming listening environment • Felt like I was in his room getting high with him Moxie (Alice Moxom) • Born in London - connected to the area she broadcasts from and to • Fortnightly Wednesday • Hosting since NTS beginning • Covers many genres - dance floor cuts, disco edits, grime, hip hop, house & techno • Launching OnLoop in Paris “It’s not just about putting any DJs on the bill,” “It’s about really considering what is going to be the journey of this night, who is going to work well at what time, and thinking about how everyone is going to fold into each other and make it a full experience.” – Alice Moxie - the dalstonist interview june 2015 John Peel architect of the modern radio host • 'With extremely broad tastes, he championed all forms of alternative music and was one of the first to give punk, reggae, hip-hop, techno and drum 'n' bass exposure.’ - BBC News October 2004 • Home broadcasted from Suffolk to a global audience • Historically relevant even during broadcasting. • OBE � BBC 6 Music - David Cavanagh on John Peel's Legacy “"Think of my programmes as your research department. Noisy, smelly but occasionally coming up with the formulae which you can subsequently market – John Peel letter to BBC controller1996 “…Real contributors to the world are essentially loss makers. I always think of John Peel. There is no way you can put a monetary value on what he did for music, the time he spent going through all the tapes and cd’s sent in by people, the insane, sometimes unlistenable things he would play and the effect it had. I heard he was under pressure the whole of his career from numbers orientated management but now he’s gone Radio 1 has nothing like the weight it had with him. He was like a semi invisible energy maintaining and underpinning everything else. - Charlie Bone lets be brief interview (Mach 2014) Streaming services facilitate independent music tastes, perhaps a false sense of emancipation Radio a place to learn and discover, feel part of a community, support new & local artists and be inspired! . Bibliography Independent (2014) photographer: Jamie Beeden/The Hell Gate/Corbis www.independent.co.uk/arts-entertainment/music/features/ bbc-radio-dj-john-peel-ten-years-after-his-death-no-one-compares-to-his-talent-9729508.html (14 November 2015) skipped slide Computer History (unknown) http://www.computerhistory.org/revolution/digital-logic/12/273/1373 [13 November 2015] RAJAR (2015) www.rajar.co.uk/docs/2015_09/RAJAR Q3 2015 Chart 1 - All Radio Listening - Clean.pdf [16 November 2015] Guardian music (2015) http://gu.com/p/4abkk?CMP=Share_iOSApp_Other [15 November 2015] Dummymag (2012) http://www.dummymag.com/features/the-rise-and-rise-of-nts-radio [14 November 2015] The Guardian (2015) http://www.theguardian.com/music/2015/apr/03/nts-london-radio-station [14 November 2015] The Guardian Lisa O’Carrol (2013) http://gu.com/p/3h95z?CMP=Share_iOSApp_Other [14 November 2015] ATG (2015) http://atg-worldwide.com/blogs/ahead-of-the-game/16615729-dj-moxie [15 November 2015] Junk department (unknown) http://www.junkdepartment.com/artists/moxie/615 [15 November 2015] The Dalstonist (2015) http://dalstonist.co.uk/youre-going-to-be-hearing-a-lot-more-from-dj-moxie-this-year/ [18 November 2015] NTS (unknown) http://www.nts.live/shows/kitrecords/page/2 [15 November 2015] BBC News (2004) http://news.bbc.co.uk/1/hi/entertainment/3955511.stm [15 November 2015] letters of note (2012) http://www.lettersofnote.com/2012/08/think-of-my-programmes-as-your-research.html?m=1 [14 November 2015].
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