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Television Advertising Insights
Lockdown Highlight Tous en cuisine, M6 (France) Foreword We are delighted to present you this 27th edition of trends and to the forecasts for the years to come. TV Key Facts. All this information and more can be found on our This edition collates insights and statistics from dedi cated TV Key Facts platform www.tvkeyfacts.com. experts throughout the global Total Video industry. Use the link below to start your journey into the In this unprecedented year, we have experienced media advertising landscape. more than ever how creative, unitive, and resilient Enjoy! / TV can be. We are particularly thankful to all participants and major industry players who agreed to share their vision of media and advertising’s future especially Editors-in-chief & Communications. during these chaotic times. Carine Jean-Jean Alongside this magazine, you get exclusive access to Coraline Sainte-Beuve our database that covers 26 countries worldwide. This country-by-country analysis comprises insights for both television and digital, which details both domestic and international channels on numerous platforms. Over the course of the magazine, we hope to inform you about the pandemic’s impact on the market, where the market is heading, media’s social and environmental responsibility and all the latest innovations. Allow us to be your guide to this year’s ACCESS OUR EXCLUSIVE DATABASE ON WWW.TVKEYFACTS.COM WITH YOUR PERSONAL ACTIVATION CODE 26 countries covered. Television & Digital insights: consumption, content, adspend. Australia, Austria, Belgium, Brazil, Canada, China, Croatia, Denmark, France, Finland, Germany, Hungary, India, Italy, Ireland, Japan, Luxembourg, The Netherlands, Norway, Poland, Russia, Spain, Sweden, Switzerland, UK and the US. -
The Advertising Plan of Toyota Camry for Toyota Motor Thailand Co. Ltd
California State University, San Bernardino CSUSB ScholarWorks Theses Digitization Project John M. Pfau Library 2004 The advertising plan of Toyota Camry for Toyota Motor Thailand Co. Ltd Ampika Kosumapa Follow this and additional works at: https://scholarworks.lib.csusb.edu/etd-project Part of the Marketing Commons Recommended Citation Kosumapa, Ampika, "The advertising plan of Toyota Camry for Toyota Motor Thailand Co. Ltd" (2004). Theses Digitization Project. 2556. https://scholarworks.lib.csusb.edu/etd-project/2556 This Project is brought to you for free and open access by the John M. Pfau Library at CSUSB ScholarWorks. It has been accepted for inclusion in Theses Digitization Project by an authorized administrator of CSUSB ScholarWorks. For more information, please contact [email protected]. THE ADVERTISING PLAN OF TOYOTA CAMRY FOR TOYOTA MOTOR THAILAND CO., LTD. A Project Presented to the Faculty of California State University, San Bernardino In Partial Fulfillment of the Requirements for the Degree Master of Arts in Interdisciplinary Studies by Ampika Kosumapa March 2004 THE ADVERTISING PLAN OF TOYOTA CAMRY FOR TOYOTA MOTOR THAILAND CO., LTD. A Project Presented to the Faculty of California State University, San Bernardino by Ampika Kosumapa March 2004 Approved by: Dr. Frederick Hebein, Committee Chair, Dat Marketing Dr. Eric Newman, Marketing Dr. Heather Hundley, Communicat.on Studies © 2004 Ampika Kosumapa ABSTRACT Toyota Camry has been the best-selling automobile in its class (mid-sized sedan) segment in Thailand since 1999 (Teeradech, 2002). The advertising plan in this paper is created for Toyota Motor Thailand Co., Ltd. 1) to maintain the leadership position of the Toyota Camry in its market; 2) to reposition Camry as a luxury and up-style car; 3) to support the increase in product price; and 4) to gain new buyers. -
Racial Diversity in TV Commercials: the Consumer Perspective a Comparison of Perceptions
Racial Diversity in TV commercials: The Consumer Perspective A comparison of Perceptions Student Name: Karen Bou Moughalabie Student Number: 536157 Supervisor: Dr. Julia Kneer Media Studies – Media and Creative Industries Erasmus School of History, Culture and Communication Erasmus University Rotterdam Master's Thesis June, 2020 Word Count: 22,053 1 "Oppressive language does more than represent violence; it is violence; does more than represent the limits of knowledge; it limits knowledge. Whether it is obscuring state language or the faux-language of mindless media; whether it is the proud but calcified language of the academy or the commodity-driven language of science; whether it is the malign language of law-without-ethics, or language designed for the estrangement of minorities, hiding its racist plunder in its literary cheek – it must be rejected, altered and exposed. It is the language that drinks blood, laps vulnerabilities, tucks its fascist boots under crinolines of respectability and patriotism as it moves relentlessly toward the bottom line and the bottomed-out mind" - Toni Morrison, in her speech upon becoming the first African-American to win the Nobel Prize in Literature, 1993. 2 Abstract Minorities around the world have been voicing their concerns towards the lack of proper representation within the media for decades now. From black communities being stereotypically portrayed as the tireless athletes, to Asian individuals presented as the typical intellectuals, there has been a worldwide uproar against these clichéd ideologies, especially at a time when social media platforms have entered every home. Historically, minorities have been faced with either racist representations of the such, or no representation at all. -
February 2019 Checks
Report Date 03/01/19 Eagle County Schools Page No 1 For 02/01/19 - 02/28/19 A/P Detail Check Register FPREG02A Check Key Date Paid Vendor No / Vendor Name Claim No Invoice No PO No Description Amount Paid Account No / Description Acct Amt. Status Status Description Bank No 50 5000306036 02/21/19 1635 COLORADO MOUNTAIN COLLEGE 00326421 BALDWIN 97653 Jody Hern Scholarship Recipient - Gab -500.00 9-74-320-00-1900-0890-000-0000-48 EVHS ACT. WRESTLING CLUB EXP -500.00 CV Computer Void Total Check: -500.00 5000307654 02/06/19 296074 REBECCA COLTON 00330168 2018 MILEAGE MILEAGE THROUGH 12/09/2018 -172.22 9-10-610-00-2310-0580-000-0000-00 BOE WKSHP/CONF/TRAVEL -172.22 CV Computer Void Total Check: -172.22 5000308041 02/01/19 272680 MEADOW GOLD DAIRY 00330904 1072737 99154 EVE MILK PURCHASES - BLANKET PO - JAN 168.27 9-21-110-00-3120-0631-000-0000-00 EVE MILK PURCHASES 168.27 C Computer 00330905 1071851 99154 EVE MILK PURCHASES - BLANKET PO - JAN 102.18 9-21-110-00-3120-0631-000-0000-00 EVE MILK PURCHASES 102.18 C Computer 00330903 1070643 99154 EVE MILK PURCHASES - BLANKET PO - JAN 136.24 9-21-110-00-3120-0631-000-0000-00 EVE MILK PURCHASES 136.24 C Computer 00330902 1069666 99154 EVE MILK PURCHASES - BLANKET PO - JAN 110.71 9-21-110-00-3120-0631-000-0000-00 EVE MILK PURCHASES 110.71 C Computer 00330901 1069504 99161 JCES MILK PURCHASES - BLANKET PO - JA 338.51 9-21-190-00-3120-0631-000-0000-00 JCES MILK PURCHASES 338.51 C Computer 00330900 50705131 99161 JCES MILK PURCHASES - BLANKET PO - JA 127.54 9-21-190-00-3120-0631-000-0000-00 JCES MILK -
Independent Television Producers in England
Negotiating Dependence: Independent Television Producers in England Karl Rawstrone A thesis submitted in partial fulfilment of the requirements of the University of the West of England, Bristol for the degree of Doctor of Philosophy Faculty of Arts and Creative Industries, University of the West of England, Bristol November 2020 77,900 words. Abstract The thesis analyses the independent television production sector focusing on the role of the producer. At its centre are four in-depth case studies which investigate the practices and contexts of the independent television producer in four different production cultures. The sample consists of a small self-owned company, a medium- sized family-owned company, a broadcaster-owned company and an independent- corporate partnership. The thesis contextualises these case studies through a history of four critical conjunctures in which the concept of ‘independence’ was debated and shifted in meaning, allowing the term to be operationalised to different ends. It gives particular attention to the birth of Channel 4 in 1982 and the subsequent rapid growth of an independent ‘sector’. Throughout, the thesis explores the tensions between the political, economic and social aims of independent television production and how these impact on the role of the producer. The thesis employs an empirical methodology to investigate the independent television producer’s role. It uses qualitative data, principally original interviews with both employers and employees in the four companies, to provide a nuanced and detailed analysis of the complexities of the producer’s role. Rather than independence, the thesis uses network analysis to argue that a television producer’s role is characterised by sets of negotiated dependencies, through which professional agency is exercised and professional identity constructed and performed. -
Victor Wouk Papers, Date (Inclusive): 1934-2004 Collection Number: 10208-MS Creator: Wouk, Victor 1919-2005 Extent: 35 Linear Ft
http://oac.cdlib.org/findaid/ark:/13030/kt2489n654 No online items Finding Aid for the Victor Wouk Papers 1934-2004 Processed by Kevin C. Knox. Caltech Archives Archives California Institute of Technology 1200 East California Blvd. Mail Code 015A-74 Pasadena, CA 91125 Phone: (626) 395-2704 Fax: (626) 793-8756 Email: [email protected] URL: http://archives.caltech.edu/ ©2007 California Institute of Technology. All rights reserved. Finding Aid for the Victor Wouk 10208-MS 1 Papers 1934-2004 Descriptive Summary Title: Victor Wouk Papers, Date (inclusive): 1934-2004 Collection number: 10208-MS Creator: Wouk, Victor 1919-2005 Extent: 35 linear ft. Repository: California Institute of Technology. Caltech Archives Pasadena, California 91125 Abstract: Papers of Victor Wouk (1919-2005). Electrical engineer. After graduating from Caltech (PhD 1942), Wouk devoted himself largely to the development of hybrid and electric motor vehicles. The range of his activities is wide, and he has consulted for several institutions and the government on a variety of issues. His papers consist of 70 boxes and include correspondence, publications (print and manuscript versions), lectures and seminars, and expert witness testimonies. Physical location: Archives, California Institute of Technology. Languages represented in the collection: English FrenchHebrew Access The collection is open for research. Researchers must apply in writing for access. Publication Rights Copyright may not have been assigned to the California Institute of Technology Archives. All requests for permission to publish or quote from manuscripts must be submitted in writing to the Caltech Archivist. Permission for publication is given on behalf of the California Institute of Technology Archives as the owner of the physical items and, unless explicitly stated otherwise, is not intended to include or imply permission of the copyright holder, which must also be obtained by the reader. -
Power Sources for Hybrid Electric Vehicles
CODEN:LUTEDX/(TEIE-5268)/1-98/(2009) Power Sources for Hybrid Electric Vehicles Stefan Skoog Industrial Electrical Engineering and Automation Division of Industrial Electrical Engineering and Automation Faculty of Engineering, Lund University Power Sources for Hybrid Electric Vehicles Stefan Skoog Department of Industrial Electrical Engineering Lund University, Faculty of Engineering A thesis submitted for the degree of Master of Science, Electrical Engineering Presented 2009-09-02 2 Abstract This thesis has been carried out to investigate a few areas concerning elec- tric and hybrid electric powered land vehicles. The main objective has been to analyze the efficiency of such power trains to compare them with canoni- cal combustion engines, both in a tank-to-wheels basis and a well-to-wheels basis. One of the question formulations is if an electric or plug-in hybrid electric vehicle charged by public electricity generated by a fossil plant will result in any environmental alleviation at all, in excess of reducing the lo- cal tailpipe pollution. To establish reasonable figures about a car's energy consumption in dynamic drive cycles such as the NEDC and the US06, a comprehensive simulation model has been used. The simulation results are presented as an analysis of waste energy, directly leading to an estimation of the potential of hybrid electric locomotion as a method to save energy and thus fuel. To form an overview about the new emerging market of hybrid electric vehicles, some of the topical key power train components are briefly discussed; combustion engines, electric machines, supercapacitors and bat- teries. The overview is rounded off with a brief discussion about motives behind the popularity of hybrid propulsion as well as some economical as- pects from an end user point of view. -
A Comparative Analysis of the Use of Music in Advertisements Within the Car Industry
California State University, San Bernardino CSUSB ScholarWorks Theses Digitization Project John M. Pfau Library 2003 A comparative analysis of the use of music in advertisements within the car industry Crystal Desquitado Mamaril Follow this and additional works at: https://scholarworks.lib.csusb.edu/etd-project Part of the Marketing Commons Recommended Citation Mamaril, Crystal Desquitado, "A comparative analysis of the use of music in advertisements within the car industry" (2003). Theses Digitization Project. 2296. https://scholarworks.lib.csusb.edu/etd-project/2296 This Project is brought to you for free and open access by the John M. Pfau Library at CSUSB ScholarWorks. It has been accepted for inclusion in Theses Digitization Project by an authorized administrator of CSUSB ScholarWorks. For more information, please contact [email protected]. A COMPARATIVE ANALYSIS OF THE USE OF MUSIC IN ADVERTISEMENTS WITHIN THE CAR INDUSTRY A Project Presented to the Faculty of California State University, San Bernardino In Partial Fulfillment of the Requirements for the Degree Master of Business Administration: Marketing Management by Crystal Desquitado Mamaril June 2003 A COMPARATIVE ANALYSIS OF THE USE OF MUSIC IN ADVERTISEMENTS WITHIN THE CAR INDUSTRY A Project Presented to the Faculty of California State University, San Bernardino by Crystal Desquitado Mamaril June 2003 5^ -2. o o ©at ABSTRACT The use of music in television commercials is becoming an increasing trend among marketing companies. This has especially been apparent in the commercials for the car industry. With each company attempting to find its musical niche, it is important to analyze the successes and failures of each and provide objective criteria which will enable the comparison of completely different advertisements. -
Tesla Motors – Ηλεκτροκινηση Και Μηχανολογικη Λειτουργια
ΠΑΝΕΠΙΣΤΗΜΙΟ ΘΕΣΣΑΛΙΑΣ ΠΟΛΥΤΕΧΝΙΚΗ ΣΧΟΛΗ ΤΜΗΜΑ ΗΛΕΚΤΡΟΛΟΓΩΝ ΜΗΧΑΝΙΚΩΝ ΚΑΙ ΜΗΧΑΝΙΚΗΩΝ ΥΠΟΛΟΓΙΣΤΩΝ TESLA MOTORS – ΗΛΕΚΤΡΟΚΙΝΗΣΗ ΚΑΙ ΜΗΧΑΝΟΛΟΓΙΚΗ ΛΕΙΤΟΥΡΓΙΑ Διπλωματική Εργασία Αυφαντόπουλος Κωνσταντίνος Χουσιάδας Γεώργιος Επιβλέπων Καθηγητής: Τσουκαλάς Ελευθέριος Βόλος 2018 i ΠΑΝΕΠΙΣΤΗΜΙΟ ΘΕΣΣΑΛΙΑΣ ΠΟΛΥΤΕΧΝΙΚΗ ΣΧΟΛΗ ΤΜΗΜΑ ΗΛΕΚΤΡΟΛΟΓΩΝ ΜΗΧΑΝΙΚΩΝ ΚΑΙ ΜΗΧΑΝΙΚΗΩΝ ΥΠΟΛΟΓΙΣΤΩΝ TESLA MOTORS – ΗΛΕΚΤΡΟΚΙΝΗΣΗ ΚΑΙ ΜΗΧΑΝΟΛΟΓΙΚΗ ΛΕΙΤΟΥΡΓΙΑ Διπλωματική Εργασία Αυφαντόπουλος Κωνσταντίνος Χουσιάδας Γεώργιος Επιβλέπων Καθηγητής: Τσουκαλάς Ελευθέριος Βόλος 2018 ii UNIVERSITY OF THESSALY SCHOOL OF ENGINEERING DEPARMENT OF ELECTRICAL AND COMPUTER ENGINEERING TESLA MOTORS – ELECTRICAL MOBILITY AND MECHANICAL OPERATION Diploma Thesis Ayfantopoulos Konstantinos Chousiadas Georgios Supervisor: Tsoukalas Eleutherios Volos 2018 iii ΕΥΧΑΡΙΣΤΙΕΣ Με την ολοκλήρωση της παρούσας διπλωματικής εργασίας, θα θέλαμε να ευχαριστήσουμε θερμά τους επιβλέποντες καθηγητές μας, κ. Τσουκαλά Ελευθέριο, κ. Βαβουγυιό Διονύσιο και κ. Μπαργιώτα Δημήτριο για την εμπιστοσύνη που επέδειξαν στα πρόσωπά μας, για την εξαιρετική συνεργασία ,την συνεχή καθοδήγηση και τις ουσιώδεις υποδείξεις και παρεμβάσεις τους. Επίσης τους οφείλουμε ένα τεράστιο «ευχαριστώ» γιατί με την εμψύχωση και την υποστήριξή τους μας διευκόλυναν στην εκπόνηση της διπλωματικής μας εργασίας. Θα θέλαμε να εκφράσουμε την εκτίμηση μας στους φίλους μας και τους συμφοιτητές μας, για όλες τις υπέροχες αλλά και τις δύσκολες στιγμές που μοιραστήκαμε κατά την διάρκεια των προπτυχιακών σπουδών μας. Τέλος, θα θέλαμε να ευχαριστήσουμε τις οικογένειες μας για την απεριόριστη βοήθεια τους,την τεράστια υπομονή τους και την συνεχή ψυχολογική τους υποστήριξη όλα αυτά τα χρόνια των σπουδών μας. iv Η σελίδα αυτή έχει μείνει σκόπιμα λευκή. v ΠΕΡΙΛΗΨΗ Η παρούσα διπλωματική εργασία πραγματεύεται την μηχανολογική λειτουργία των αμιγώς ηλεκτρικών αυτοκινήτων της εταιρείας Tesla καθώς επίσης και την εύρυθμη λειτουργία των μοντέλων της. Η εργασία εκπονήθηκε στο τμήμα Ηλεκτρολόγων Μηχανικών και Μηχανικών Υπολογιστών του Πανεπιστημίου Θεσσαλίας. -
The Electric Vehicle: Raising the Standards
VRIJE UNIVERSITEIT BRUSSEL Faculteit Toegepaste Wetenschappen Vakgroep Elektrotechniek en Energietechniek The electric vehicle: raising the standards Ir. Peter VAN DEN BOSSCHE Proefschrift ingediend tot het behalen van de academische graad van Doctor in de Toegepaste Wetenschappen Promotor: Prof. Dr. Ir. G. Maggetto April Colophon © by Peter Van den Bossche, - All rights reserved. No parts of this publication may be reproduced, stored, or transmitted in any form by any means, electronic, mechanical, photocopying, recording or otherwise, without prior written permission of the publisher. All photographs and images where the source is not specified are by the author. Set in Poliphilus and Blado Italic. Acknowledgments This work is the result of research performed, and experience built up during the past decennium during which I have been involved with electric vehicle standardization. The finalization of this thesis would not have been possible however without the support of many who have directly and indirectly contributed to this project. First and foremost I have to express my gratitude to Professor Gaston Maggetto and his whole team at the ETEC department of the Vrije Universiteit Brussel, where, through continuous support for the cause of the electric vehicle, an exceptional working environment has been created, offering unique opportunities for personal development on academic level as well as a stimulating social atmosphere. A special mention is due to my colleague Joeri Van Mierlo who was always available for intense discussions within a hearty friendship. The participation in standardization work allowed me to perform forward-based work on the subject, as well as to get acquainted with the dedicated experts on the committees, whose opinions were invaluable as to shape a proper view on the issue. -
N O T I C E This Document Has Been Reproduced From
N O T I C E THIS DOCUMENT HAS BEEN REPRODUCED FROM MICROFICHE. ALTHOUGH IT IS RECOGNIZED THAT CERTAIN PORTIONS ARE ILLEGIBLE, IT IS BEING RELEASED IN THE INTEREST OF MAKING AVAILABLE AS MUCH INFORMATION AS POSSIBLE _ ............... ^r HCP/M1011-04 Dist. Category UC-96 A Survey of Electric and Hybrid Vehicle Simulation (Programs Final Report November 1973 Prepared by: Jet Propulsion Laboratory California Institute of Technology Pasadena, California 91103 Under interagency Agreement EC-77-A-31-1011 Written by: This report was ptepared , ae an accuunl of work J. Bevan sponsored by the United States (;ovel o vcnt, Nether ire L'r,t:d States not the United Stales Department of C. A. Heimburger energy, nor my of Iherr employees, not any of their contractors, sulsconoacun s, or their employees, makes any warranty, express m implied, or assumes any legal M. A. Metcalfe liability of responsibility for the accuracy, completeness or usefulness of any mfomunon, apparatus, product or pun.ess disclosed, or rep rtwo ls that its use would not mRmge privately awned nglits. Prepared for: U . S - Department of Energy Assistant Secretary for Conservation and Solar Applications Division of "Transportation Energy Conservation Washington, A.C. 20545 CONTENTS I. INTRODUCTION . 1-]. II. BASIC SURVEY METHODOLOGY . 2-1 A. QUES'T'IONNAIRE . 2-1 1. Model Description and Status . 2-1 2. Description of Programs . 2-1 3. Willingness to Discuss Further . 2-5 4. Referrals . 2-5 B. HANDLING OF SURVEY . 2-5 III, SUMMARY OF SURVEY RESPONSES . 3-1 A. RESPONDENTS iq'iTH PROGRAMS . 3-1 1. -
Fuzzy Logic Controller for Parallel Plug-In Hybrid Vehicle Sk
University of Wisconsin Milwaukee UWM Digital Commons Theses and Dissertations December 2012 Fuzzy Logic Controller for Parallel Plug-in Hybrid Vehicle Sk. Khairul Hasan University of Wisconsin-Milwaukee Follow this and additional works at: https://dc.uwm.edu/etd Part of the Electrical and Computer Engineering Commons, and the Mechanical Engineering Commons Recommended Citation Hasan, Sk. Khairul, "Fuzzy Logic Controller for Parallel Plug-in Hybrid Vehicle" (2012). Theses and Dissertations. 436. https://dc.uwm.edu/etd/436 This Thesis is brought to you for free and open access by UWM Digital Commons. It has been accepted for inclusion in Theses and Dissertations by an authorized administrator of UWM Digital Commons. For more information, please contact [email protected]. FUZZY LOGIC CONTROLLER FOR PARALLEL PLUG-IN HYBRID VEHICLE by Sk. Khairul Hasan A Thesis Submitted in Partial Fulfillment of the Requirements for the Degree of Master of Science in Engineering at The University of Wisconsin-Milwaukee December 2012 ABSTRACT FUZZY LOGIC CONTROLLER FOR PARALLEL PLUG-IN HYBRID VEHICLE By Sk. Khairul Hasan The University of Wisconsin-Milwaukee, 2012 Under the supervision of Dr. Anoop K. Dhingra Hybrid electric vehicles combine two methods for propelling a vehicle. In a parallel hybrid vehicle, the two propulsion methods work in parallel to meet the total power demand. Among different combination of power sources, internal combustion engine and electric motor drive system are the most popular because of their availability and controllability. Plug-in hybrid vehicle is the latest version in hybrid vehicle family. In plug-in hybrid vehicle, battery is directly recharged from the electrical power grid and it can be used for a long distance with higher efficiency.