Sua Maestà La Pizza Tra Vision Americana E Sangue Italiano Dal Cuore Di New York Un Messaggio Fortissimo Di Italianità Tra Buon Cibo E Design

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Sua Maestà La Pizza Tra Vision Americana E Sangue Italiano Dal Cuore Di New York Un Messaggio Fortissimo Di Italianità Tra Buon Cibo E Design

COMUNICATO STAMPA del 11/06/2015 Sua maestà la Pizza tra vision americana e sangue italiano Dal cuore di New York un messaggio fortissimo di italianità tra buon cibo e design 11 giugno 2015 – Digital People Tv (http://www.digitalpeople.tv/) incontra Lorenzo Randisi, imprenditore e fon datore insieme al colosso americano PepsiCo di Cultura Pizza e Vita, (New York – USA) per parlare della forma, dell'odore e del gusto che lo spirito italiano sprigiona quando incontra la vision americana e i social network. Lorenzo Randisi apre le porte del suo locale appena inaugurato nel cuore di Nolita presentando un nuovo concetto di integrazione tra cibo, design e innovazione. Un'apertura che ha come obiettivo quello di dare nuova linfa a un luogo ricco di storia come Little Italy. A partire da tre elementi, basilico fresco, mozzarella fatta in casa e lievito madre, Lorenzo realizza un sogno rincorso negli anni, divenuto realtà anche grazie al sostegno dei numerosi partner italiani che hanno creduto in lui e nella sua scommessa. Kartell, Smeg, Italia Independent, Reggiani, Flos, Bormioli Flos e Duca Sartorica, sono solo alcuni nomi. Il debutto è stato accompagnato dal lancio della Pepsi Spire l'unità self service che permette ai consumatori di creare centinaia di combinazioni di bevande con un touchscreen da 15 pollici e offrire una varietà di marche compreso Pepsi, Mountain Dew, Sierra Mist, Brisk Iced Tea e acqua SoBe vita, nonché un assortimento di colpi sapore zero calorie, tra cui ciliegio e limone. La video intervista di Lorenzo Randisi per Digital People Tv sarà online dall'11 giugno 2015, visibile all'indirizzo (http://www.digitalpeople.tv/) e diffusa sui vari socialmedia tra cui Facebook, Twitter, Linkedin, You Tube e Vimeo. Redazione Digital People Tv Viale dell’Industria, 24/d 37135 Verona (Vr) - ITALY Ph +39 045 8203199 – Fax +39 045 8231203 www. digitalpeople.tv – [email protected].

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