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Audi in Ingolstadt Audi in Ingolstadt Four Rings on the Danube Audi Vorsprung durch Technik Inhalt The origins of Audi – the history of the automotive company ................................. 4 Audi in Ingolstadt – a chronology ........................................................................ 6 Decades of success – the Ingolstadt site ............................................................. 10 Vorsprung durch Technik – Technical Development ...................................................... 12 Expansions – in the vicinity of Ingolstadt ................................................. 16 Digitalized production of the future ..................................................... 20 Punctual, flexible and efficient – logistics ............................................................................ 24 Premium quality for the digital age – quality assurance ............................................................... 26 Economics and ecology in harmony – environmental protection at Audi ........................................ 28 Top performance from top employees – human resources ............................................................... 32 Young recruits are the future – training and development .................................................. 34 Audi experience – including in culture and sport ............................................. 36 Strong roots – Audi is committed to the region .......................................... 38 Audi production sites – worldwide ......................................................................... 42 Audi models – fuel consumption and emissions figures .............................. 46 The origins of Audi – the history of the automotive company Employees of the former Auto Union AG made a new start in Ingolstadt. Many came from the eastern regions of Germany – from Zschopau, Chemnitz and Zwickau. Like a phoenix rising from the ashes, an extraordinary car manufacturer developed over the following decades. Hot off the line: a DKW Junior in front of the “new plant” in Ingolstadt (today’s site), 1960. Auto Union GmbH was founded in 1949, and Ingolstadt has been steam-driven vehicles – called “Dampfkraftwagen” in German, the home of the four rings ever since. AUDI AG is the region’s which was the origin of the abbreviation DKW. After producing largest employer. The company currently employs around 44,000 motors for toys and auxiliary motors for bicycles, the company people in Ingolstadt alone. The trademark – four interlocking rings began manufacturing motorcycles. The first DKW car was built – was created in 1932 when the brands Audi, DKW, Horch and in 1928. Wanderer joined to create Auto Union AG, with headquarters in Chemnitz. The roots of Wanderer reach back to 1885. On February 15, 1885, Johann Baptist Winklhofer and Richard Adolf Jaenicke founded The history of DKW can be traced back to 1904, when Danish the firm “Chemnitzer Velociped-Depot Winklhofer & Jaenicke” in industrialist Jørgen Skafte Rasmussen founded a company in Chemnitz, which sold and repaired bicycles. The first Wanderer Chemnitz that manufactured and sold steam boiler fittings. motorcycle was built in 1902. The company founders presented Production was relocated to Zschopau in 1907; the company the first prototype car – the “Wanderermobil” – back in 1905. was renamed to “Zschopauer Maschinenfabrik J. S. Rasmussen” Volume car production began in 1913. in 1912. Between 1916 and 1919 the firm experimented with The history of the automobile brand with the four rings is closely linked with the name August Horch. This businessman opened his Site of the Auto Union GmbH plant at Ingolstadt’s Esplanade: first workshop in Cologne back in 1899. In 1904, he founded the a DKW Schnelllaster van transporting a DKW RT 200 H motorcycle, 1952. “August Horch Motorwagenwerke AG” in the city of Zwickau in Saxony. Five years later a dispute arose between the founder and the supervisory board. August Horch left the company and on July 16, 1909, launched a new firm under the name August Horch Automobilwerke GmbH, which was changed to Audi Automobil- Werke m.b.H on April 10 of the following year. Audi is the Latin translation of the German word Horch, which means “listen!”. 5 Audi in Ingolstadt – a chronology 1945 Founding of Zentraldepot für Auto Union Ersatzteile Ingolstadt GmbH in Ingolstadt, Schrannenstraße 3 1946 Start of spare parts production 1948 In August, removal of the “old” Auto Union from the commercial register in Chemnitz. In Ingolstadt, start of development of a delivery truck. 1949 Establishment of Auto Union GmbH as a production company. Start of production of DKR Schnelllaster van and DKW RT 125 W motorcycle. 1954 Inauguration of the new motorcycle plant in Ingolstadt 1958 On April 24, acquisition of majority share in Auto Union by Daimler-Benz AG; wholly-owned subsidiary through end of 1964. Cornerstone laid for new car factory in Ingolstadt; end of motorcycle production. 1959 First DKW Junior from the new plant in Ingolstadt 1962 In June, sale of facilities in Düsseldorf to Daimler-Benz AG; vehicle production primarily in Ingolstadt In front of the headquarters of Auto Union GmbH: an Auto Union 1000 SP on Ettinger Straße in 1964 In December, acquisition of majority share in Auto Ingolstadt, 1962. Union by Volkswagenwerk AG; wholly-owned VW subsidiary since end of 1966 1965 First post-war Audi from Ingolstadt. Production of DKW 2011 Ten-millionth automobile from the Audi 80/Audi A4 models is gradually discontinued. series 1969 Merger of Auto Union GmbH and NSU Motorenwerke AG 2013 Opening of a production facility in Münchsmünster creates NSU Auto Union AG with headquarters in Neckarsulm 2014 Opening of Audi Neuburg: Audi driving experience center and Motorsport Competence Center/Audi Sport 1972 The Audi 80 is launched – a bestseller made in Ingolstadt. 2015 Opening of the Light Assistance center in the Technical Development division. Opening of Audi Akademie in 1980 Start of production of the Audi quattro in Ingolstadt the center of Ingolstadt, IN-Campus: land for future 1985 Company renamed to AUDI AG with headquarters in technology center. Ingolstadt. Products and company have borne the same 2016 Launch of the new Audi Q2 SUV model, commissioning name ever since. of the new paint shop and office complex 1992 Opening of the Audi Customer Center in Ingolstadt 2017 New production and logistics building at GVZ Logistics 2000 Inauguration of the Audi Forum Ingolstadt Center and opening of new Design Center 2009 Centennial of the Audi brand. 60th anniversary of the main site in Ingolstadt 6 7 The Audi site in Ingolstadt covers an area of 2,737,500 square meters (29,466,204.8 sq ft) in the north of Ingolstadt. Added to this is an area of 506,000 square meters (5,446,538.7 sq ft) at the GVZ Logistics Center, in top left of photo. 8 9 Decades of success – the Ingolstadt site The heart of AUDI AG beats in Ingolstadt. More than half a million cars produced and around 44,000 employees – those are the impressive Up to 380 cars are delivered to their new owners each day at the Audi Forum Ingolstadt. statistics for the Ingolstadt site. An automobile drives off the assembly lines approximately every 30 seconds, or around 2,400 Audi models a day on average. The cars produced here are the Audi onto the market – pioneering lighting technology, lightweight Q2, Audi A3, Audi A4 and Audi A5 as well as their construction and driver assistance systems. A new item on this derivatives. Audi is the region’s economic engine list is the operating concept with touch displays featuring hap- and largest employer. The company has estab- tic and acoustic feedback. With the four-door concept car Audi lished a global reputation as a center of auto- Aicon, the brand with the four rings presents a fully self-driving motive manufacturing. Audi of the future – with no steering wheel or pedals. With about 400,000 visitors per year, the Audi Forum Ingol- stadt is a popular attraction for people in the region and visitors from all over the world, as well as for people picking up their The founding of Auto Union GmbH in Ingolstadt in 1949 start- new cars. It represents an urban, open philosophy, combining ed a new chapter for this car manufacturer, which was previous- production, tradition, shopping, a cinema, dining facilities, ly headquartered in the German state of Saxony. The company driving enjoyment, exhibitions and conference rooms in a single began production of spare parts, motorcycles and DKW vehicles location. Cultural events such as concerts ranging from jazz to in old buildings in the Ingolstadt fortress. In 1985, the automo- classical, art exhibitions, factory tours and the Audi museum tive company was renamed to AUDI AG. Both the company and mobile round out the range of experiences for the whole fami- its products have borne the same name ever since. The plant in ly. Kids and teens get fascinating insights in the themed attrac- the heart of Bavaria is not only the company’s largest production tions at Audi, with exciting activity modules, innovative driving facility, but is also home to the Audi Group headquarters and simulators and multimedia quizzes. Each day Audi delivers up to the Technical Development division of AUDI AG. As the econom- 380 cars to their new owners at the Audi Customer Center. Cus- ic engine for the region around Ingolstadt, Audi is committed to tomers who arrive for a new car pick-up by rail are greeted at the its home on the Danube. exclusive Audi Lounge in the main railway station in Ingolstadt with a very
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